WLL (Water Lilies Link): A Launch Pad for Emerging Japanese Artists in NYC 2024

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Presentation

9 May, 2024

Final
by: Hiroki Komine
WLL
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Launch Pad for Emerging Japanese Artists in NYC
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Artwork

Have You Relocated?

01 Concept

Who and What 1/3

Who: Emerging artists from Japan (interested in) living in New York City in their 20's to 30's with at least 2 years of art education.

01 Concept Artworks by Artists in NYC

Superstars: 0.5%

Who and What 2/3

Mature: 6%

Main-street Artists: 12%

Emerging Artists: 40%

Passion Artists: 41.5%

*% are globally

8+ figure income

Largest museums and gallaries

7 figure income / Stable

6-7 figure income

No secondary market

Local galleries?

No income

01 Concept

Meet Haruki

Age: 28

Location: New York City (JUST CAME)

Background: Born and raised in Tokyo, Japan

Education: Bachelor's degree in Fine Arts from a top art university in Tokyo

Artistic Style: Fusion of imaginative world-building, meticulous attention to detail, and exploration of human emotion

Mediums: Painting, sculpture, installation

Themes: Identity, memory, human emotion

Career: Planning to Participate in group exhibitions across NYC, also preparing for debut solo exhibition in 1-2 years

Influence: Inspired by mythology and personal narrative

Aspiration: To become a prominent figure in contemporary art, advocate for social change, bridge traditional and modern art forms

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3 Major Pain Points of Haruki

Living in NYC

Searching Opportunities in NYC + Visa

◎ Fine Arts Techniques

△ Presentation and Goal Setting

01 Concept

Who and What 3/3

What:

1) A place to find housing, studios, open calls, and educational programs.

2) Tools including English presentation skill development, goal setting, case studies, 1-on-1 session, and a visa lawyer list.

Housing Art Studio Open Calls Academic Programs

Goal Setting

Skills Development

Case Studies

Living in NYC

Searching Opportunities in NYC + Visa

Fine Arts Techniques

Presentation and Goal Setting

01 Concept

Haruki’s Journey

Prep Before Coming to NYC

Procedures After Coming to NYC

01 Concept

Haruki’s Journey 1/2

Prep Before Coming to NYC

Procedures After Coming to NYC

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Industry Knowledge

01 Concept

Industry Knowledge

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Skill Development and Goal Setting

01 Concept

Haruki’s Journey 2/2

Prep Before Coming to NYC

Procedures After Coming to NYC

01 Concept

Housing, Studio, and Open Calls

01 Concept

WHY NOW & WHY US?

01 Concept

3 WHY’s

Catching the Growth Wave of Asian Art Markets

Stabilizing Volatile Art Markets & Community Empowerment

Personal Motivation to Art

01 Concept

3 WHY’s

Catching the Growth Wave of Asian Art Markets

“The global art market was valued at USD 520.05 billion in 2023. It is estimated to reach USD 889.86 billion by 2032, growing at a CAGR of 6.15% during the forecast period (2024– 2032). ” by Straits Research

“Notably, Asian art buyers were a major factor for ... growth, making up 31 percent of Christie’s global sales, 36 percent of Phillips’ global spend, and 46 percent of lots sold for more than US$5 million at Sotheby’s.” by ArtNews

“Asian collectors are placing bids that are 40% higher on average. ” by Sotheby’s and MyArtBroker

01 Concept

3 WHY’s

Stabilizing Volatile Art Markets & Community Empowerment

01 Concept

3 WHY’s

Stabilizing Volatile Art Markets & Community Empowerment

Transaction $ Halved 2022 -> 2023

JPY Decreased by 35% vs. USD in 3 yrs

01 Concept

3 WHY’s

Personal Motivation to Art

01 Concept

3 WHY’s

Personal Motivation to Art

01 Concept

PROTOTYPE

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Product

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Product

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External Links

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WLL’S BUSINESS

03 Business
Artist A WLL Mentors Advisors Investors Patrons JPN Corps Artist B Artist C Business Model 03 Business $ $

Business Model

Artist A WLL Mentors Advisors Investors Patrons JPN Corps Artist B Artist C
03 Business Info & tool Info & advice Info, advice & tool Advice

Business Model

Artist A WLL Mentors Advisors Investors Patrons JPN Corps Artist B Artist C
03 Business Community engagement Exclusive access to community Grants and Programs Grants and Programs Community engagement Exclusive access to community
Artist A WLL Mentors Advisors Investors Patrons JPN Corps Artist B Artist C Business Model 03 Business $ Community engagement Exclusive access to community Info & tool Profile Grants and Programs Info & advice Advice $ Grants and Programs Info, advice & tool Community engagement Exclusive access to community

Inside WLL

Founder

PotentialCo-Founders

PotentialMentorsandAdvisors

Hiroki Komine Ina Tanami Aya Kimata Founder at WLL MFA Candidate at SVA Mari Hosho Graphic Designer Kentaro Totsuka Shihori Yamamoto Koh Gal ery Director at NowHere Oil Painter Visual Artist Melissa Kwan Branded Content Manager MFA Candidate at Parsons Shinji Murakami Visual Artist Tsuyoshi Suzuki Visua Artist SaoTanaka Visual Artist Motoko Otsuki Oil Painter And More!
03 Business Tatsuya Matsushita Visual Artists

Roadmap SOM to TAM in 5 Yr

03 Business

Roadmap Community 1st and Prep House 2nd

03 Business

Market Size - SOM SAM TAM

SOM = 2 k SOM = Japanese artists in NY (20-39) and wanting to come to NY (10-39) SAM = Japanese artists n NY and other major states for artists in USA (20-49) and the entire Japanese artists (10-49) and As an artists wanting to come to NY (10-39). TAM = Japanese and Asian artists in NY and other major states for artists in USA (20-49) and the entire As an artists (10-49) = *1,000 SAM = 368 k TAM = 12.2 mm 03 Business

Financials -Optimistic-

Y1-2: Start as a side hustle and expand to SOM and increasing purchase rate of the paid services

Y3-4: Fund-raising period and expand to SAM and spending more $ to develop the service and team.

Y5: Expand to TAM

03 Business

Financials -Conservative-

Less market share for SOM, SAM, and TAM (-10% to -50%)

Less unit price (paid service including incubator package) (-$100 to -$300)

Less purchase rate (-10%)

More expensive oprating expenses (+5% to +15%)

03 Business

Thank you!

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