Panache Academy of Technology, Sound And Visual arts
VIDEOGRAPHY
“LET YOUR IDEAS FLY like they have a story to tell.... and then re-create at1080p!" Videography is one of the most hyped and yet challenging fields and has the ability to provide unparalleled satisfaction to anyone who knows how to tell a story through their video camera. In the past and now, parallels have been drawn by experts between Videography and Photography in terms of the areas covered and the thought that goes into making the final composition. There are several similarities but dissimilarities also exist. Unlike photography, videography refers to digital video recording and it is all about capturing moving images vis-a-vis still images. The similarity is about the storyline. In photography, a simple picture can emote a thought or bring out an emotion but there can sometimes be incompleteness. In videography, the emotions and the story get a better platform. Videography is a niche area with different areas of expansion and experimentation. There are a variety of styles that you can pursue and this includes event videography, wildlife videography, wedding videography, corporate videography, advertising videography (commercials), video journalism, ceremonial videography among others. If you have always wanted to capture events or have interesting ideas for short documentaries then by becoming a videographer, you can bring your ideas to life!
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- Nicholas Meyer
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“With portable cameras and affordable data and non-linear digital editing, I think this is a golden age of documentary filmmaking. These new technologies mean we can make complicated, beautifully crafted and cinematic films about real-life stories."
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“I was always a filmmaker before I was anything else. If I was always anything, I was a storyteller, and it never really made much of a difference to me what medium I worked in."
-Lucy Walker
Is there a future in Videography? Videography is different from film making in several aspects although it does incorporate some essentials.Videography can be used for documenting events or for sharing a social message. The good news is that video marketing has seen a lot of growth in the last decade. In fact, 52% of marketing professionals worldwide believe that video marketing can boost their ROI while 93% of marketers are already using videos for online marketing and sales. The industry forecast is that 74% of all internet traffic will be drawn through video promotions by 2017. This just goes on to prove a simple fact – videography is happening! The job prospects for videography has increased more so because of the internet as most of the targeted audience swears by the internet these days.Here’s how the market looks:
Online Video - A Billion-Dollar Opportunity U.S. digital video/music revenue forecast (in billion U.S. dollars)
15 $13.7b $12.8b
$11.9b
12 $10.8b $9.8b $8.7b
9 $7.5b
6
$4.1b
$4.5b
$4.8b
$5.0b
$5.2b
$5.3b
$3.7b
3 0 2014
2015
2016
Streaming (Pay - per - view)
2017
2018
Streaming (subscription - based) Streaming
Downlaods
2019
Downlaods
2020
The Job Market The Job market statistics have changed since internet became mainstream platform for advertising. Now, there are several social media websites that feature only video content like YouTube and Daily Motion. This has definitely opened in-roads for a videographer. The job market in India is different from that of North America and here is a comparison of beginner salaries:
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Average income varies from $26,145 $74,139 per annum Source:Payscale
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INDIA
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USA
Average income varies from `117,735 `626,171perannum Source:Payscale
Where can you learn Videography in India? It is time to visit
PATSAV (Panache Academy of Technology Sound and Visual Art) is a top notch institution in India offering a comprehensive course in Videography right here – in your home ground! The primary objective of the course in Videography is to provide a platform where students can hone their skills, learn about the various aspects of video production and editing, and get hands on experience in handling different equipment. PATSAV is India's finest Visual Media School and provides an environment that is targeted at helping you get ready to take on the world!
S.No.
Courses
Duration
Certification
Schedule
Timings Afternoon
Fees
1
Videography
1 Month
Professional
3/7
2-4
25,000
2
Dual Specialisation
2 Months
Professional
3/7
2-4
48,000
The
Advantage
PATSAV is a visual media and entertainment school that offer the students much more than a detailed course and recognised certification. It also offers: Course: The 1 month short term course covers the basic aspects of videography while providing the necessary knowledge and skills required for pursuing a professional career or that of a hobbyist. Area of Focus: The short term course focuses on key areas of videography including know how of film and video formats, history and elements of visual design, principles of visual composition, colour theory, the art of storytelling, the knowledge of continuity, editing different genres, and sound track design and mixing. Niche: There are several niche areas in videography and this short term course covers such specialty areas like Wedding videography, video journalism, and event videography. Lecture Rooms: Classrooms with a difference! They are study environments where latest technology driven audio visual setup is used for imparting training. Library: Students have access to this huge resource centre that is home to books and journals on a wide range of topics and study areas. Wi-Fi Connectivity: The entire campus of PATSAV is Wi-Fi enabled, which means you can not only surf external websites for reading and learning but also upload your project and workshop videos online. Accommodation: Here's the good news for outstation students - PATSAV offers self owned accommodation arrangements in studio apartment situated in close proximity to the campus area as well as bus terminals, railway station, hospitals, and market area.
How does the Course help you? The short-term course in Videography offered by PATSAV is meant to not only impart high quality education but also prepare you for the future. The objective of the course is to help you with the following: Ÿ
Identifying the qualities required for creating an effective video composition
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Using hands on knowledge for video production
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Selecting the video camera that meets your needs as a videographer, and learning to get the maximum output from yourvideo camera
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Creatingvideos that tell a story
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Learning about natural lighting conditions and using it to your advantage
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Effectively developing professional show reels
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Working with a variety of video editing software’s
Are you ready to put your thoughts on a Film? On successful completion of the short-term course in videography, you will possess both knowledge and skills necessary to pursue it as a career or hobby. Yes, there is competition out there but then as a videographer, you can let your creativity flow seamlessly through your compositions! The key to being a successful videographer lies in using your knowledge and equipment to bring out your potential in front of the audience!
Let the story begin! Ÿ
Introduction to Video camera & Video editing
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Camera movements: Pan, Tilt, dolly, track. Simple shot, complex shot.
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Developing shot, Video camera operation.
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What makes a good short film after viewing and discussing the work of both established and novicefilm makers
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How to be critical viewers of film
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How to write and revise at least two short scripts of between 5-10 pages
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How the various elements of pre-production work, including concept, script, story board, treatment
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Learn the basics of exposure, white balance, and camera operation of a DSLR
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How to use other film-related equipment, including a tripod, slider, glide cam, etc
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How to direct effectively to get the performances they want from their actors
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How to produce at least four shortfilms
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How to use digital editing software (we will be using Adobe After Effects, Premiere & FCP)
Award Winning Creative School with nearly a decade of track record Which is the best school for entertainment and sound in India? It is PATSAV. We have been winning award after award. More importantly, our students are really going places. A creative career cannot be taught by just another school. It requires a different mindset. PATSAV is headed by Navdeep Ahuja - one of India's ace Visual DJs. As part of the core management are names like Piyush Bajaj - a DJ celebrity.
Navdeep Ahuja the founder of PATSAV receiving The Peacock Feather Award from celebrity cricketer Javgal Srinath
PATSAV awarded Professional Excellence in Education for Event Management-TCEI-2015
Patsav awarded best VJs For Events Award TCEI 2015
Pearl of Hyderabad awarded to PATSAV as Best Education Center for Vocational Training-TCEI-2015
Pearl of Hyderabad awarded to Navdeep Ahuja as Best Visual Jockey for Events TCEI-2015
Peacock Feather Award for Best Music Technology School of India-2015
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Panache Academy of Technology, Sound And Visual arts www.patsav.com
+91 9014 900 900
/patsav
| | | BANJARA HILLS Mayfair Gardens, 103 B, Road No. 12, Banjara Hills, Hyderabad - 500 034, India. +91 40 6462 8188
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