2021-22 Media Kit

2021-22 28th Anniversary

The Best of Coastal Virginia - Hampton Roads

MEDIA

DARDEN PUBLISHING Marketing Profiles Visit our Virtual Worlds MEDIA KIT & SAMPLES:

For additional information: CALL 757-389-5473 GET FREE COPIES FOR YOUR CUSTOMERS AND CLIENTS OR MORE INFO

http://issuu.com/pauldarden/stacks http://COASTALVIRGINIA.net http://HRBravo.net http://HRHealth.net http://dardenpublishing.net https://www.facebook.com/costalvirginiamag.info

28th ANNIVERSARY Quality publications since 1993 Darden Publishing is locally owned by Paul Darden, a native of Newport News, Virginia with a BSBA degree from Christopher Newport College of the College of William and Mary. A recognized award recipient and active leader in the community.

Target marketing to Hampton Roads annually to local residents, visitors, and business owners Custom Glossy publications with annual ongoing readership and public display visibility using a 12 month and longer shelf life.

Get returns on your investment with comparable low cost print and digital media Digital online versions are visible via cell phones and virtual world websites COASTAL VIRGINIA - Formerly LIVING IN HAMPTON ROADS Our flagship magazine since 1993, recognized as the region’s original privately owned resource and lifestyle guide for the Virginia Peninsula and Southside Hampton Roads serving Hampton Roads of Southeastern Virginia Advertising: ROI success with local branding as the Best of Hampton Roads.

Distribution: Government both municipal and military locations, professional organizations such as Chambers of Commerce and tourism locations, real estate professionals, corporate personnel departments, Hampton Roads Economic development associations, Hampton Roads Partnership Localities. Online virtual world digital visibility links to name a few.

Editorial content: A to Z resource directory for Community Profiles, Residential and Commercial Real Estate; Education opportunities, Healthcare facilities, Business opportunity investments with Hampton Roads regional economic development agencies, Senior Living, Military life, Employment Opportunities and much , much more.

Reach: 300,000 plus print readers and online, “virtual world” digital readers with our annual publication and distribution. Reach your customer before the local media crowds your competition.

Target audience: New business, individuals and families, including professional, civilian and military relocating to Hampton Roads.

www.COASTALVIRGINIA.NET

2021 - 2022

28th Annual Edition - MAY

COASTAL VIRGINIA - Living in Hampton Roads 2012-2013 18th Annual Edition Be the first to greet new business relocations, new families, military and

ARRIVES Civilians both visitingIN andMAY residing in2012 the Hampton Roads area.

Print date is scheduled for May 2021. Ad copy due April 1st, 2021 Editorial features: Community Profiles, Residential and Commercial Real Estate, Military Facilities, Senior Life, Historical Sites and Museums, Health Education, Economic Development, Small Business...

TOURISIM AND MORE.

30,000 and businesses Target your families business to the people that count...your new neighbors.

12 months and more print exposure and lead referral program Lifetime digital exposure on our virtual reality web sites Made available to: Hampton Roads Alliance, City and County Economic Development Departments, Convention & Visitor Bureaus, Welcome Visitor Centers, business and professional organizations, Selected Chambers of Commerce, Hampton Roads realtors and homebuilders, Langley AFB, Navy, Coast Guard, corporate personnel departments, real estate developments, Newport News-Williamsburg Int. Airport, web sites, trade shows, advertiser locations AND MORE.

www.COASTALVIRGINIA.NET

28th Annual Edition - MAY

2021 - 2022

COASTAL VIRGINIA - Living in Hampton Roads

2012-2013 18thforAnnual Print date is scheduled May 2021.Edition Ad copy due April 1st 2021 Camera Ready artwork on all 2012 ads.

ARRIVES INrequired MAY All ad production will be billed separately if not provided.

Rates are shown as net.*

Advertising Rates* Color / B & W Back Cover

$4,195

Two full pages

$3,895

Inside Front Cover / Inside Back Cover

$3,695

Page 1, 2, 3

$2,495

Full Page

$2,195

1/2 Page

$1,895

1/3 Page

$1,595

1/4 Page

$ 895

1/8 Page

$ 495

Business Directory Listing

$ 350

Community Profiles: Please call for rates

Space Reservations deadline is March 15th, 2011

Darden Publishing AD Size SPECIFICATIONS

Outside Trim: 8.25 x 10.875 or 8.5 x 11.125 Full Bleed Full Page Image

1/2 Page Hz

1/2 Page Vr

1/3 Page Hz

1/3 Page Vr

7.25 x 9.875

6.5 x 4.625

3.125 x 9.5

4.25 x 4.625

2 x 9.5

1/4 Page Hz

1/4 Page Vr

1/8 Page (business card)

1/8 Page Hz

6.5 x 2.187

3.125 x 4.5

3.125 x .2.187

6.5x .969

Two Page Spread A 2-page spread would be 16.5. x 10.875. plus 1/8. bleed all around.

(With bleed that would be16.75. x 11.125.)

Darden Publishing Requirements for Supplied Ads

Will be produced as a completely DTP (digital-to-plate) piece. The publication will be printed on heat-set Web offset or sheet fed Equipment.

For additional Information Please contact: Darden Publishing 1640 Emerald Dunes Drive Sun City Center, Florida 33573-4433 Office 757-389-5473 Email: CoastalVirginia@verizon.net Web Site: www.CoastalVirginia.net Ad Set-up Guide We only accept high-resolution CMYK color in JPG or PDF formats. All fonts should be embedded or created to outlines. Make sure pdf files are created using the Press Quality setting.

Image Resolution: • Color and grayscale images should be at least 300 dpi.

• Line-art images should be at least 1200 dpi.

Lines/Rules: These should never be thinner than 0.5 point. “Hairline” rules should never be used.

Overprints: Avoid setting items to overprint in your native application files, since this information can be carried into the PDF with unexpected results — such as text that is very hard to read, or white text that disappears completely on a colored background. Before submitting your files, be sure to review the PDFs with Overprint Preview turned on in Acrobat.

Color: • Never use any color space other than CMYK. DO NOT use RGB, LAB, ICC based profiles or RGB ICC profiles. Doing so may cause color shifts upon conversion to CMYK. • B/W images should be in grayscale and contain no cyan, magenta or yellow when separated.

• Spot color should be converted to CMYK if possible or we can convert - some color shift may occur.

Rich Black: We recommend 100% Black, 50% Cyan, 40% Magenta, and 40% Yellow. Do not use “Registration” for rich black.

Text: • Rich black or 4-color black should never be used for text.

• Text printing in a single process color should be no smaller than 4 point.

• Text printing in 2 or more process colors should be at least 6 point.

• Small type and fine serifs should not be used for reversed text.

Total Ink Coverage: It is best to keep the total ink at 300% or less, using GCR with medium Black Generation.

Crop Marks: We do not require crop marks on supplied PDFs. If you do include crop marks, make sure they (as well as any color bars or registration marks) are at least .25” outside the trim so they do not show in the printed copy or interfere with marks adding in the impositions.

Trap: Please turn off any trap settings in your native application.

Bleeds: Full page ads that bleed should have a 1/8 (0.125”) bleed on all four sides. All images and text on a full bleed ad should be kept at 1/4 (0.25”) from trim.

Ad Submissions: INTERNET SUBMISSIONS: Advertisements may be submitted via the Internet. Ads may be emailed to: CoastalVirginia@verizon.net.

LARGE FILES can be posted on our FTP SITE https://www.hightail.com/dropbox?dropbox=PaulDarden4454104 We cannot make edits to PDF files