ETX Capital PHILIP ADLER CEO of ETX Capital
Q ETX Capital has evolved from being a very successful CFD trading brand to in the recent past moving into capital raising. Why do this? This was opportunity driven. We knew a Corporate Brokerage team who were looking for a new home in an established brokerage business. They explained to us the mechanics of their business model which is very simple; they match investors who are knowledgeable about the AIM market with AIM listed corporates who are looking to raise funds. Q Do you see this as a useful way to mitigate risk to your bottom line as a company with more regulatory shackles being placed on CFD brokerages now? We see this as a way to diversify our revenue streams. Traditionally ETX revenue relied on spread, commission and financing. Now our revenue includes routine Corporate Brokerage fees and fund raising fees. Q Can you see more brands who are looking more long term to also follow your lead, as just offering an MT4 trading solution does not seem to make a brand stand apart? I agree that it is hard to get cut through with your brand especially if you are just another MT4 broker. We are happy that we
GAME CHANGERS Issue #33
