Bux Europe

BUX

JEAN NAHAS

Managing Director at BUX

Q You have now been in the FX industry for a decade, can you share your experience to becoming a Managing Director at BUX and how has the industry has evolved over this period of time?

I joined the CFD industry in 2012 as a Business Developer Manager. This role allowed me to gain exposure to many areas of the business such as sales, customer support, front-middle-back office, marketing, and compliance. In 2018, I was asked to join a new startup as an Executive Director. Over the last years, I served in numerous roles; Executive Director and C-level positions.

Over the last decade, the CFD industry has evolved dramatically. The major event that disrupted the industry was the temporary product intervention measures on CFDs introduced by the European Security Markets Authority (ESMA) in 2018. This measure has by far had the biggest impact on the industry. This has led companies to change their business plans and strategies.

Today, we see many players leaving the EU market due to regulatory constraints, but on the other hand, we have also witnessed solid players entering. As part of these regulatory and competitive changes, it made sense for me to join BUX, a highly reputable neobroker headquartered in Amsterdam with a strong footprint in Europe that has adapted to the ‘new era’ of CFD investing with a dedicated EU focus.

Q You recently joining BUX. What values did they have that attracted you to their brand?

There are many values that attracted me to BUX. Firstly, BUX is not relying on intermediaries, meaning that BUX does not depend on IBs or affiliates to acquire new users. In addition, BUX is a direct-toconsumer firm that does not employ a sales team. BUX has healthy balance sheets and is financially backed up by International VC funds and continuously strives to meet its long-term goals.

BUX is multi-cultural. As cliché as it sounds, the three core values that really stood out to me from the start were innovation, fairness, and transparency.

Q What separates BUX from the typical Meta Quotes brokers?

The majority of retail CFD brokers operate on the widely used MT4/5 trading platform, and this allows BUX X to really position itself as a unique trading app. BUX X is an in-house built mobile app, that is one of the most innovative trading apps in the world due to the unique combination of social interaction and financial trading enhanced with fun elements that millennials love.

The BUX X app takes out the complexity of trading CFDs and offers those with experience a more simplified trading experience.

BUX X is not limited to CFD trading, the app also offers social activities among users. It allows clients to be part of a trading community. Clients can create channels and engage by sharing trading ideas. There is also the BUX X Battle; clients can invite friends or other clients (BUXsters) in the app and test their trading skills.

BUX X’s characteristics make it attractive to young people looking to join the trading world.

Q With BUX having a Dutch background, is this reflected by a different type of work culture as compared to other Limassol based brands?

The culture at BUX is unique and quite different from the companies I have worked for in the past. When I first joined the firm, I noticed that the BUX group operates with complete transparency.

All team members of BUX across four different countries are kept up to date on a weekly basis with all the business updates. This includes all aspects of the business, new platform features, new product developments, and new joiners, etc.

Fairness and transparency have always been a characteristic of the Dutch culture, this is clearly reflected in BUX’s pricing model and work culture.

Being one of top neobrokers in Europe, it is without a doubt that BUX is an incredibly ambitious and fastgrowing fintech group, with a solid innovative and creative culture.

Q In your overall plan, where are you looking to place

BUX in the next two years?

BUX is already well established in Europe. Our CFD business currently offers its services across nine European member states. Our goal is to conquer Europe and further expand our footprint in Q4 of 2022. My goal is to continue growing our presence in Limassol with the addition of customer service and operations staff.

With strong expertise in localisation and strong exposure in Europe, we aim to be the top choice for new traders in the next 2 years.

Q What attributes are you looking for from people looking to join BUX?

BUX is a multi cultural company and we strive to seek talent from all backgrounds.

In general, we look for individuals that want to be part of a team and contribute to the company’s growth. As I said before, BUX is very transparent, and we always welcome team members’ ideas and suggestions. As a scale-up, we value entrepreneurial qualities in our team members and encourage those who have a strong initiative to join our ever-expanding team.