FX Back Office

DMITRIY PETRENKO

Job Title

The CRM system that has it all … literally

FX Back Office’s forex CRM and back office software have it all. Their comprehensive suite of systems is the ultimate resource for international forex brokerages all over the world.

FX Back Office, a Cyprus-based developer of an industryleading forex CRM and back office system, are the brains behind one of the trading industry’s fastest rising forex CRMs. The CRM and its accompanying back office, client area, and partners’ area solutions, are the ultimate tools for international brokerages and their clients. FX Back Office currently works with more than 400 international clients, including companies from Europe, Asia, and Africa. With an impressive track record, the CRM has some of the best reliability numbers in the industry and when something does go wrong, the company offers 24/7 customer support.

Around the world, forex brokerages are facing stiff competition. As the industry is becoming increasingly regulated, there’s a need for robust reporting mechanisms, and increasing numbers of regulated firms from all over the world are competing for business and clients. Alongside this, brokerages are facing challenges when it comes to attracting, and then retaining, top level traders. Retention has never been more challenging, or more vital, than at present.

This is where FX Back Office’s CRM comes in.

CEO and Co-Founder, Dmitriy Petrenko said of his company, “We’ve created, and continue to develop, an entire ecosystem for traders around the world. Every business’s needs are different, and we work closely with our clients to create bespoke, tailored systems that address they way they do business. I’m proud to say that we’ve built a company that embraces innovation and freethinking. We’re all about services and our product, and we welcome anyone who can help drive us forward. We’re committed to creating a great office environment while developing industry-leading products and services.” will. In terms of external reports, FX Back Office’s forex CRM was designed from the ground up to be fully CySEC compliant; as a result, all the reports required by the regulatory body can be generated quickly and easily. All reports can be fully tailored to a specific brokerage’s needs.

Third-party software integration

FX Back Office’s forex CRM is fully integrated with a range of leading trading platforms, including MetaTrader 4 and 5 and cTrader. This means that there’s no need to leave the CRM in order to trade, saving time and therefore money. FX Back Office continues to expand its offering and recently added the visually immersive MetaConnect and DXtrade platforms to its offerings.

Alongside trading platforms, the CRM can be integrated with world class VoIP platforms and KYC/AML systems such as those offered by Shufti Pro and Sumsub. The end result is an ecosystem that is self-contained and powerful, allowing teams to get with their jobs from within the CRM itself.

Ever more PSPs

Payment service providers (PSPs) are proliferating across the globe and

Robust reporting tools

FX Back Office’s internal reporting tools, including automatic report generation, can be set up with just a few clicks. Reports can be fully customized and sent to email addresses of your choice on a regular, recurring basis. All this means that you’ll be able to understand your business like never before, generating detailed custom reports at

FX Back Office’s forex CRM continues to expand its range of integrations. According to the company, their CRM now offers integration with 150 PSPS from around the world, making it truly international and able to offer secure, regulated payments on an increasingly global basis.

Partners Area

FX Back Office’s Partners Area offers introducing brokers (IBs) and affiliates the tools they need to grow their business, including customizable marketing materials, detailed reports and the ability to request deposits and withdrawals. It’s the ultimate tool to help IBs and affiliates understand their business and to drive growth. It’s specifically designed to help brokers establish long-lasting partnerships and to maintain and grow a thriving business.

CMO Christina Iracleous said, ““We’re convinced that we have one of the best products in the market. Marketing a forex business, and supporting your existing clients is incredibly challenging these days. Our clients can automate and target email campaigns to both existing clients and prospects, link to landing pages and more to help promote their business. Our products and services continue to evolve, for example we recently launched our tiered loyalty program and we’re sure that brokers and traders alike will see its benefits.”

Loyalty program

As mentioned at the start, brokerages are facing ever more competition from firms around the world and the need to keep clients happy is intense. FX Back Office’s tiered loyalty program offers brokerages the ability to create a scaling, volume-based rewards program. The more traders trade, the more rewards they gain. They’ll also progress through the tiers, earning greater rewards at every step. The system can be customized with the brokerage’s colors and each tier can be renamed, creating a unique experience, all of which will incentivize traders and create a bond between the brokerage and the trader.

Dmitriy Petrenko Co-Founder at Fx Back OfficeSystems

Fully customizable

Finally, almost every element of FX Back Office’s forex CRM can be fully customized, from the reports it generates, to the Client Cabinet, to the aforementioned loyalty program, almost everything can be tweaked to meet their clients’ needs. FX Back Office’s forex CRM might just be the best CRM of its type in the industry.