Known as ‘the thinking woman’s magazine’, Nova was about much more than just fashion. Its content was also acutely socially, sexually and politically aware. Its revolutionary design also set it apart from its contemporaries and made it one of the most influential magazines in history. In this book, Nova’s art directors showcase the famous covers, articles and images from the magazine’s decade-long output – from 1965 to 1975.
UK £40.00 US $55.00 Can $74.25
1968
20
1968
21
1966 Right August 1966 It was meant to be twelve pages of black girls in colour clothes. Harri Peccinotti shot the photographs as such, and went on holiday. Meanwhile the editor had some sort of a brainstorm and asked for the last six pages to include white girls in prim suits. The effect was more than anodyne: it killed the idea stone dead.
February 1966 Nova was already questioning the relevance of haute couture, concentrating instead on the Paris designers moving to prĂŞtĂ -porter. Photographs by Harri Peccinotti.
62
1966
63
1971
The year Rolls-Royce went bust. Pounds, shillings and pence (also known as LSD) gave way to pounds and ‘new p’s as Britain changed the way it had paid for things since Roman times to a less versatile but simpler decimal system. A certain Education Secretary called Margaret Thatcher abolished free milk at school. The Open University, ‘the world’s first university of the air’, started TV degree course lectures. The civil war in Pakistan ended, making way for the formation of Bangladesh. The first digital watch came on the market. Film makers were in good form with Sunday Bloody Sunday, Death in Venice and The French Connection, while violence hit new heights No more ‘seven-and-six and half-a-crown make ten bob’.
in A Clockwork Orange and Straw Dogs. Reggae entered the mainstream consciousness. Led Zeppelin released their album containing Stairway To Heaven, to some the greatest rock Vivian Neves in The Times.
track ever recorded. The Tate Gallery put on a major exhibition of Andy Warhol’s pop art. The first nude to appear in The Times was Vivian Neves in an advertisement for Fisons. Hot pants. were introduced as fashion’s rather desperate answer to waning interest in the mini and the flop of the midi.
A lot of trouble for the censors.
Right October 1971 The winter athlete look. Photograph by Hans Feurer.
112
1973
August 1973 Helmut Newton’s photographs for a feature on plastic waterproofs. The narrow border captions were typical Nova.
176
1973
April 1973 A feature on the classic cut. Photographs by Helmut Newton.
177
Known as ‘the thinking woman’s magazine’, Nova was about much more than just fashion. Its content was also acutely socially, sexually and politically aware. Its revolutionary design also set it apart from its contemporaries and made it one of the most influential magazines in history. In this book, Nova’s art directors showcase the famous covers, articles and images from the magazine’s decade-long output – from 1965 to 1975.
UK £40.00 US $55.00 Can $74.25