2 minute read
ON AIR
AVENTURIST
South Florida radio legend Supa Cindy makes her move to mornings on 99Jamz.
ON AIR ALL HAIL THE QUEEN
AS QUEEN OF MIAMI RADIO, SUPA CINDY IS HOLDING COURT IN A NEW TIME SLOT
BY KRISTEN DESMOND LEFEVRE
Just call her Supa. No, really—that’s how most people address Supa Cindy (and she’s not mad about it). The Queen of Miami Radio has been coming to you live on air for 22 years; she’s such a staple that the City of Miami Beach officially named September 20 Supa Cindy Day. Supa recently moved from hosting The Afternoon Get Down show with D.J. Entice, on 99Jamz from 2 p.m. to 7 p.m., to a new gig on the station’s morning program known as The PAC Jam Morning Show alongside D.J. Nasty 305 and Radio Big Mack. Aventura Magazine caught up with Supa to get a peek into what it means to be queen. (supacindy.com)
AVM: What prompted the move back to morning radio?
Supa Cindy: Radio is changing. Listeners in their teens and early 20s are listening to their playlists. Our core audience is really 25- to 36-year-olds now. I’ve been at 99Jamz the longest of all the on-air personalities. When people think of radio in South Florida, I’m one of the people they instantly think of, so the move back to mornings just made sense.
You’re a local radio legend. How did you get to where you are?
It took me about 20 years to get here! In 2000, I started as an intern at 99Jamz. I’ve literally had every shift out there—mornings, nights, afternoons, even weekends and overnights.
How do you give back to the Miami community?
I have a nonprofit called Supa Friends that mentors and guides young people. Right now, I’m focusing on mental health. And now that I’m moving to mornings, I’m excited to really make Supa Friends a big focus of mine again. [That’s] hard to do when you’re on air for a five-hour block every afternoon.
What do you hope listeners take away from your shows?
My favorite part of my job is meeting the listeners. When people meet me, they’re like, “You sound exactly how you sound on the air!” And it’s the truth because I’m myself; I’m not ashamed. My mistakes, my health, my relationships, I talk about everything. I’m an open book. I think I’m like a sister, a friend—and listeners can relate to things I’m talking about. I hope they tune in to me for the realness of it all. Miami Meals: Papi Steak is my upscale go-to. Morning Juice: Juice and Java is my spot for a ginger limeade or an awesome sandwich or salad. Shopping Stop: I love the Aventura Mall. I’ve been a diabetic since I was 10, so my weight fluctuates. I love the mall because it has sizes for everything. I’m in a serious Zara phase right now! Local Hang: I like to go to Wynwood and walk around. Or head down A1A to check out the beach. Playing on Repeat: Bad Bunny and Beyoncé. For local acts, King Hoodie and Ball Greezy are awesome. Binge Time: Bel-Air on Peacock. It’s a reboot from Will Smith [centered] around the dark side of The Fresh Prince of Bel-Air. Sunday Funday: You’ll find me at Yellow Green Farmer’s Market or the Coconut Grove Organic Market, walking around a park, or honestly relaxing in my bed watching TV.
X
Supa Savvy
