The professional contract cleaners online resource!
Advertise with eClean Magazine! Online Distribution: Over 20,000 contract cleaning
professionals in the pressure washing, window cleaning, concrete sealing, carpet cleaning and other cleaning/restoration industries. As a leading publication for professional contract cleaners, eClean Magazine offers a tremendous bang for your not-so-tremendous buck. Here’s why: • Low Rates – Because we are online, our rates are significantly less than print publications for the pressure washing and similar industries. Plus, again, our audience is exclusively the contract cleaners such as power washers, carpet cleaners, window cleaners and painters, so you know your message is not being wasted on other demographics. • Targeted Audience – eClean Magazine is the only magazine exclusively for the professional contractor . Our magazine reaches 17,000+ readers (and growing) who want to learn and grow their businesses, and they respect advertisers who want to help them achieve their goals. • Immediate Access to Your Website – By having our magazine online, your website’s link will be immediately accessible to our readers. They can literally click to your site directly from our publication. • Full Color – Since we are not concerned about printing costs, all our ads are full color. Bleeds also available.
The professional contract cleaners online resource!
Advertising Rates Size
Dimensions
Rate
Inside Front Cover
8.5 w x 11 h
$650
Full Page
8.5 w x 11 h
$450
1/2 Page Horizontal
8.5 w x 5 h
$350
1/2 Page Vertical
4 w x 10 h
$350
1/4 Page Horizontal
8 w x 2.5 h
$225
1/4 Page Vertical
4 w x 5 h
$225
1/8 Page
4 w x 2.5 h
$175
Size
Dimensions
Rate
Top home page banner
620px x 80px
$650/yr
250px x 250px
$450/yr (Free with 6x or more contract)
eClean Magazine™ Website
Right column banner*
$GGLRQDO eClean Magazine™ $GYHUWLVLQJ 2SWLRQV $75 for 1mth, $50 for free Discounts Available •15% discount for all 12 month contracts (plus 12x contracts get a free side banner & classified) •10% discount for 12 month contracts paid up front •15% agency discount
How much traffic does eClean Magazine really receive? On average, eClean Magazine receives about 5,000 “impressions” each month. An impression means that someone looked at the magazine online. These are different from “reads,” which is a smaller number because it refers to people who interacted with the magazine by clicking on a link. While 5,000 is the average number of impressions each new magazine gets in its first month, it’s also usually the minimum – and the numbers keep growing because people really do go back and look at the back issues. For example, the November 2012 issue has had 14,919 impressions since it posted last year. And because the past issues stay online, they get new traffic each month. For example, to the left are the statistics for the November 2012 issue for the week of August 22 though 28: 60 impressions (i.e., people who looked at it), 3 reads (people who clicked in it) and an average time of 10:50 minutes was spent in the magazine.
If you go to our past issues page (www.eCleanMag.com/past-issues) and click on a magazine, you can see the impressions number there. HOWEVER, these not always accurate. If I find I need to make a change to an issue after it has been uploaded for some reason (and this is one advantage of our digital format – we can fix problems, swap ads, etc.), I reload the magazine in a new file. Otherwise, it takes that issue offline for about 15-30 minutes, and I don’t want that to happen. So, as shown in the Graffiti example to the right, there may be two (or more) versions online and but you’re seeing the most recent issue. In this issue’s case, there are actually two versions of the graffiti issue, which adds another 2231 impressions to the current issue’s count.
Finally, this is a comparison on Alexa.com of eClean Magazine’s website traffic and that of three other closely-related industry publications (as of Aug. 27, 2013), two that are in print and one online: Window Cleaning Magazine, Cleaner Times Magazine, and American Window Cleaner Magazine. As you can see, we are constantly working to improve our site traffic, and it’s working!
What Readers Are Saying: Reader Feedback from September eClean Magazine: “Best issue yet!” “Thanks for the efforts on the eClean magazine. You’re really doing a great job.” Reader Feedback from August eClean Magazine: “Wow!- I’ve only been on this site a few minutes and already I’m impressed- great magazine! i’ve subscribed!” “Thanks for all your hard work on these articles, Allison! Great reads!” Reader Feedback from July eClean Magazine: “I wanted to let you know that I really enjoy EClean. You and your staff do a fantastic job! It is a real pleasure to read the well written, well researched articles. I have forwarded your magazine to four other pressure cleaners who I think will benefit from your magazine. Thank you for such a good resource.” “Great article on brick! Well written and spot on for stain diagnosis.” “Was a great read about the brick cleaning. I actually learned some things there!! Thanks for the mag!!” “If anyone ever has the true pulse of this industry it’s Allison Hester.” Reader Feedback from June eClean Magazine: “I have only recently found eClean magazine and I want to say that it is a fantastic source of information. I wish I had found it sooner. Keep up the good work.” “Thanks for the article on sealing. We did our first sealer job today on a brick patio.” Reader Feedback from May eClean Magazine: “This issue is a great read! We have been in the PW business for just three years and the tips and instruction from the more experienced companies is priceless. Even the articles from chemical and equipment suppliers are priceless too. Please keep up the great work on the magazine” Reader Feedback from April eClean Magazine: “I just want to say thanks for creating a magazine geared toward the contractor. That is where other industry magazines have dropped the ball and sold out to the manufacturing industry completely. I have read more good and simple articles in your magazine then in my 15 years of my other magazine subscription – and yours is free.” And before we were eClean, we were Pressure Cleaning Contractor Magazine: “This is a great thing for our industry!” This article (“Crackdown in Houston”) is exactly the reason you should support your trade magazine, Pressure Cleaning Contractor (now eClean Magazine). This article alone is worth the price of a subscription for a year. If it is not worth the price of a subscription, you did not read it!” “I think this is going to be a great publication that the industry has been looking for. Great Job!”
Paul Horsley, Publisher
With more than 35 years industry experience, Paul Horsley, is the mastermind behind one of Canada’s most successful power wash companies – Scotts Pressure Wash. The company was founded nearly 50 years ago by his late father. Paul is a second generation power washer. President and owner, Paul runs the company from his Calgary, Alberta head office and has satellite operations in Edmonton, Vancouver, Saskatoon and Ottawa. Paul has a staff of over 50 employees and a fleet of more than twenty three mobile units. In addition to fleet washing, commercial building and flat surface pressure washing, Paul has developed the industry in the area of rail car cleaning. Paul has been an active member of the Power Washers of North America (PWNA) since 1996. His insight, guidance, and professionalism have proven to be true assets to the Association. He has served two years as President and is currently serving as a Director. Paul has been instrumental in developing Best Management Practices for the power washing industry and recently created the Water Reclaimer Program for the PWNA. Paul also helped create the PWNA Fleet Washing Certification. Paul is the PWNA Environmental Chairman for Canada. paul@ecleanmag. com.
Allison Hester, Editor
Allison served as managing editor for Cleaner Times Magazine in the mid-90’s, and rejoined their staff part-time in 2009. She also worked with Steve Stephens, 30-year industry veteran, in publishing The Pressure Cleaning Marketing Bible in 2011. She has written hundreds of pressure washing related articles throughout her career. Allison also served as publisher/editor for The Chronicle newspaper, based in Little Rock, for almost 10 years. Allison has 20 years experience in various writing, designing, and communications management roles for advertising agencies, healthcare organizations, tourism groups, among others. She also has served as communications chairperson in a number of volunteer roles for non-profit organization, including the local chapters of Autism Speaks and the National Autism Association. She has a BA in Radio/TV/Film and is three hours from completing her Master’s in Communications. allison@ecleanmag.com