pcl case study
Executive assessment for Creaseys accountants the issue
As a dynamic medium sized company, every client facing appointment Creaseys makes needs to deliver a direct and significant contribution to the business. More importantly, the Creaseys brand stands for trust, so hiring the wrong person could damage a brand carefully nurtured for over 135 years. Creaseys knows it needs to hire external talent, both trainee and established, but has to ensure a prudent choice. Founded in 1868, Creaseys is recognised as one of the most significant and innovative chartered accountancy practices in Southeast England. In 2001 it won the Butterworth Tolley award for best tax team in a small to medium sized firm in the UK.
the solution
PCL designed assessment solutions for both the graduate recruitment programme and the selection of qualified professionals. Each graduate candidate is given a face to face verbal and numeric ability test and takes an online personality test. A report on the suitability of each is provided to Mark Howard, the Creaseys partner responsible for the programme. We also assist in the assessment of qualified professionals. Creaseys recruits experienced professionals across a range of disciplines and PCL uses the full suite of the Hogan personality assessments to assess each prospective new appointment at this level. Three online assessments form the basis of a report and feedback session that assesses personality, values and potentially counterproductive behaviours.
the results
Creaseys summarised the results of this process as follows: • High performance – right approach, values and skills • Trainee Charles Morelli came 2nd nationally in the ICAEW business finance exams • Assignments obtained in competition with the Big Four International accountants • Good fit with team • Inappropriate recruitment avoided • Enhanced client experience
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“Our business is all about our people. Creaseys has built a reputation for trust over many years and we take great care in choosing the right people to join our company,” added Mark Howard, Creaseys. “In addition to following legally required hiring practices, we use psychometric assessments to both protect our business and ensure we hire the high quality professional our clients have come to expect.”