18 April 2022 | parkcitiespeople.com
Business
COUPLE NOT DOING IT ALONE IN RIPE, BUT DIFFICULT MARKET For Capital Renovations, Alair Homes’ offer came at the right time By Bethany Erickson
bethany.erickson@peoplenewspapers.com
T
he first time Alair Homes came knocking on Paul and Sherry Zuch’s door, the construction management network wasn’t successful in attracting the couple’s business. Paul has owned his home building and renovations company, Capital Renovations Group, since 1999, and Sherry joined the business and became a co-owner in 2012. The company has been building and remodeling homes in the Park Cities, Preston Hollow, Greenway Parks, Bluffview, North Dallas, Richardson, Lakewood, and Northwest Dallas for decades. A couple of years ago, he said, Alair contacted the couple to see if they would consider joining their network of independently owned custom builders and remodelers. “At the time, we were not interested and passed on the opportunity,” he said. But last year, a golf tournament serendipitously reconnected them with a couple of remodelers who had joined Alair a few years before. “We had lunch with them the following week where they shared their story with us, and we were even more compelled to learn more about this opportunity,” Paul said.
After attending a regional meeting in Naples, Florida, in July, the couple became convinced that joining the network “would be a great strategic move for the future of our business.” The ability to combine forces with other member builders in the Dallas-Fort Worth area, plus the company culture at Alair, attracted the Zuchs. The fact that they’d still own their business while doing so sealed the deal. “The residential building and remodeling industry is changing rapidly and is widely driven by what homeowners expect, specifically how they prefer to engage in the building process and the relationship they have with their builder,” Paul said. “Most home-
owners want a builder that is a trusted advisor, a client advocate, fully transparent with budgets, actual costs, mark-ups, and plenty of options.” Even pre-pandemic access to materials, subcontractors, and other vendors could be difficult for an independent builder, and having a larger group’s purchasing and hiring power is advantageous, said Alair DFW regional partner James Hammel. “It’s about just being more efficient with your back-of-house resources,” he said. “As a builder, I have a lot more going on behind the scenes as you get bigger and bigger, and you do less of what you actually love to do.” And for Paul and Sherry, the net-
Wulf Burger
Comings and Goings
Mockingbird Station The burger joint known for locally-sourced ingredients and distinct red hamburger buns created using a natural beet extract recently opened a second North Texas location near Rush Bowls.
REOPENED Heim BBQ (PHOTO: RACHEL SNYDER)
NOW OPEN Teak Tearoom
Highland Park Village
Teak Tearoom
(PHOTO: COURTESY BECKLEY AT WWW.BECKLEYPHOTO.COM)
The lunch spot within the Conservatory on Two, a retail concept by Brian Bolke, serves up a mix of such classics as the tuna melt and chicken tortilla soup plus new favorites like the roast chicken tartine and the Brian Bowl chopped salad.
Heim BBQ
3130 W. Mockingbird Lane Barbecue fans, rejoice! The popular eatery’s location near Love Field reopened after repairs necessitated by a fire in November.
COMING 360 Brunch House
Mockingbird Station As one might expect from a brunch menu, the eatery, which opened its first location in Mansfield,
Capital Renovations Group owners Paul and Sherry Zuch build and remodel homes in the Park Cities, Preston Hollow, Greenway Parks, Bluffview, North Dallas, Richardson, Lakewood, and Northwest Dallas. (PHOTOS: COURTESY ALAIR HOMES)
work’s support comes when opportunities are ripe in Dallas, but the ability to execute is more difficult. “I don’t think I’ve ever seen a more challenging time,” Paul said. “There’s more opportunity right now because the market is so great here, and there’s so much work and projects. But there’s a severe shortage of labor, and the supply chain issues were impacting our business,
too, and permitting.” Now that they’re part of the Alair network, they have better buying power and a “much broader bench of potential trade partners,” he said. “Now, we’re actively doing a lot more volume at work. We’re getting the attention of a lot of suppliers. Major manufacturers want to do business with us.”
offers plenty of omelets, skillets, benedicts, avocado toast, and more.
make participants feel like they’re in an action movie. The store will offer immersive virtual reality experiences for groups of up to six participants.
Hack Shack
Mockingbird Station The indoor golf simulator bar coming to the shopping center will showcase 10 indoor hitting bays, golf-themed cocktails and bites, and three private suites for events or golf lessons.
Hydrate IV Bar
Mockingbird Station The collection of spas coming in May provides registered nurse-administered services, ranging from IV Therapy, NAD+ IV Therapy, and injections.
Sandbox VR
Mockingbird Station The Hong Kong and Silicon Valley-based company, founded by CEO Steve Zhao, created technology to
Sekushi
Mockingbird Station A Japanese eatery with specialty sushi, fresh seafood, happy hour, and more is coming to a corner of the shopping center near Urban Taco.
StretchLab
Mockingbird Station The wellness concept offers customized one-on-one or group assisted-stretch sessions. The concept combines the Proprioceptive Neuromuscular Facilitation (PNF) approach with dynamic and static stretching to increase range of motion. – Compiled by Rachel Snyder and Greg Nielsen
