― London Studio
Workplace Consultancy
Contents
Who we are ― 4 Workplace Consultancy ― 12 Our approach & methodology ― 18 Net-Zero pledge ― 26 Selected projects ― 30
Since 1935, we’ve believed that design has the power to make the world a better, more beautiful place.
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―Our London Studio
Who we are
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About Us
Welcome to our London Studio
London has long been considered the design capital of the world, and our studio is perfectly placed in the heart of the action. Sitting at the boundary between the fast-paced City of London and the eclectic melting pot of the East, our studio is a microcosm of the city itself. We bring the energy and flair of London through our doors—it’s a place where diversity thrives, collaboration is key, and design excellence leads the way.
In 2019, award winning architecture firm Penoyre & Prasad joined Perkns&Will as a studio of the London office. We also collaborate with our sister company, branding and experience design studio Portland.
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About Us
“We are curious, experimental and we place research and knowledge sharing at the heart of our design practice. We believe true, meaningful innovation is achieved when the power of imagination is combined with robust technical expertise, in depth knowledge and the support of the latest technologies.” ― MIJAIL GUTIERREZ, PRINCIPAL
← You see work everywhere and our people love having spaces to collaborate, think and create.
→ The model shop is located in the visitor area behind a fully glazed wall, exposing and showcasing our design processes through the use of physical modelmaking.
Our firm at a glance #2 Architecture Firm Architectural Record and Interior Design Magazine
100+ Design Awards In the last 5 years
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Fast Company Most Innovative Companies in Architecture
With studio cultures unique to their place and people, we’re the smallest “big firm” out there.
IDeA Network
― KEY FACTS
Founded in
1935 Continents
6
Studios
26
London staff
130
Total staff
2000+ 11
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―Our London Studio
Workplace Consultancy
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Workplace Consultancy
Introduction
Workplace Consultancy is about defining the relationship between a business, its space and the people that use it, creating experiences through environments that are built on empirical data and sound business cases. Our Workplace Consultancy teams deliver solutions as innovative as our clients; solutions that support long-term, sustainable change. It is through aligning our strategy with clients’ most critical assets — people, process, place — that we are able to achieve the unique objectives of each project. Our process is based on understanding how a business and its component parts currently work and how they aspire to work in the future in order to create an environment and experience that not only supports the business operations but also promotes, supports and is sympathetic to the organisational culture whilst ensuring that space is used in the most efficient and suited manner. We do this by combining qualitative and quantitative research techniques testing perception against reality. Underpinning our process would be the regular client review and touchpoints that we build in after each activity, ensuring that the strategy is something we create with you and move through the journey together. By the time we present back our final recommendations the majority of the strategy would have been discussed, understood and agreed.
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Benefits
Evidence needed to make
Process and outputs
Data needed to measure
with which to engage
informed decisions on the
critical success factors
future of your workspace.
including staff satisfaction.
staff on making the new workspace a success.
Detailed
Quicker and higher
requirements for the
certainty of success,
design brief such as the
from agreeing the
type, number, size, location
case for change to
and importance of work
demonstrating ROI.
spaces needed.
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Workplace Consultancy
About our team
Natalie Smith, Associate Principal
We are a multidisciplinary workplace strategy team, brining expertise from data analytics and psychology through to architecture and design. To help you optimise your workplace—whether that means increasing efficiency, planning for growth, or improving organizational culture—we take the journey with you. This means we begin by understanding how your business works and assessing where you are now—and where you want to be. We then use a human-centered and data-driven process to help guide informed decisions about your future workplace. We believe that innovation starts with inquiry. In our never-ending quest for knowledge, we push limits, take risks, investigate, and discover. We constantly ask ourselves, “What if?” “What’s next?” This makes our ideas clearer, our designs smarter, our teams happier, and our clients more satisfied. At our heart, we are problem solvers and we know that workplace is a powerful tool for boosting innovation, increasing employee engagement and in turn, achieving organisational goals. We listen carefully to your needs to craft a winning strategy that aligns people, process, and place.
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Why Perkins&Will?
Our approach
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Our approach
Why Perkins&Will?
A design focused firm
Our services are tailored to your needs
We see eye to eye
Over 400 people strong and spanning
Perkins&Will has been at the
When it comes to our clients, we
17 offices, our workplace practice
forefront of research for Workplace
know that great isn’t good enough.
encompasses designers, planners,
Consultancy and Interior Architecture
Fortunately, challenging the status
data analysts, interior designers,
for 30 years. Our interdisciplinary
quo is in our DNA. By fully embracing
strategists and psychologists. As
team of specialists are informed by
the unknown, we reach new heights
clients are increasingly keen to
best practices in the work we do
without breaking stride.
leverage workplace design as a
across multiple market sectors and
business asset, we strive to design
regions. In each of these areas, we
Like our clients, we believe that end
smarter, with each project informing
enable you to clearly articulate your
users come first and last. Today’s
a body of research that includes the
vision, evaluate your options and
employees spend a significant
world’s most reputable and innovative
make informed decisions that support
amount of time at work, and we
organisations.
sustainable planning. The future of
consider design a remarkable
design must embrace deeper levels of
opportunity to improve individual
authenticity and humanity.
health and well-being. We’re also
In each project, our teams immerse themselves in our client’s culture,
crazy about data and understand
mission, values and objectives.
that in order to be effective, we must
Rigorous information gathering
continually test, not only the data,
establishes a solid platform for the
but also our abilities, perspectives,
project, and defines the shared
processes and solutions.
metrics by which we will gauge our successes. Our portfolio is not distinguished by a single design style or strategy but driven and defined by our client’s specific needs and culture. We blend research, planning and programming seamlessly to create award-winning spaces that nurture people and the environment and promote strategic business objectives.
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Real Estate Analysis
Workplace Consultancy
Change Management
Real Estate Analysis and Portfolio
Workplace Consultancy ensures
Projects are six times more likely to
Planning helps you to develop
that you achieve the highest
achieve or exceed their objectives if
occupancy scenarios, address
and best return on real estate
a structured change management
consolidations and reorganisations
investments, approach workplace
strategy is applied to the project.
and provide optimisation strategies.
with consistency and rigor to improve
Change Management is the process
We evaluate multi-building and/
cost effectiveness, performance and
tools and techniques to manage
or multi-site real estate portfolios;
employee satisfaction. This requires
the people side of a business or
assess overall programmatic
a high level of integration and
workplace change. Like all important
demand, portfolio capacity and
collaboration from all facets of the
business initiatives, a successful
resource management; examine
workplace in order to:
change begins with a thoughtful and
short term adaptability vs long term flexibility; identify potential portfolio shortfalls or excesses; optimise
- Align your facilities with organisational goals.
relevant strategy. At Perkins&Will our change management toolkit is built on the foundations of the
standards to save time and capital;
- Bridge organisational strategic
internationally recognised Prosci
and proactively plan for growth or
objectives with the core elements of
ADKAR model. ADKAR is a research
contraction.
people, process and place.
based, individual change model that
- Transform your workplace-specific
represents the five key milestones
conditions into advantages.
an individual must achieve in order
- Improve sustainability and
Desire, Knowledge, Ability and
flexibility, resulting in lower absenteeism, improved health, lowered insurance premiums and turnover costs. 21
to change successfully - Awareness, Reinforcement.
Our methodology
How we do it
The workplace is more than a place of work; it is a space providing physical and emotional wellbeing, environmental sustainability and a place of interaction and innovation. Our workplace strategy process is based on understanding how an organisation currently works and aspires to in the future. We do this by undertaking activities in 4 phases; Mobilisation, Data Collection, Analysis and Workplace Strategy. We have a number of tools which we use for data collection to ensure that information gathered is robust, manageable and reliable. These activities are outlined on the following pages and we propose to undertake with each company.
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Analysis
2
Introduces options that satisfy the priorities and meet stakeholders’ stated goals.
Data Collection Engages stakeholders
Recommendation
to build awareness of planning issues and to
Provides clear directions
determine priorities.
for the next steps in the design process.
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Mobilisation Orients the team to the client’s vision and establishes clear goals and success metrics.
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4
Phase I. Mobilisation Key to being able to assess the feasibility of future estate scenarios is a firm grasp and understanding of the existing estate. We will work with the project team to establish what information is required, what is available and suggest any further investigations or surveys to be undertaken by ourselves or third party consultants. During this phase we will also identify project stakeholders, outline project roles and responsibilities, agree key milestone and diarise meetings. Our process is underpinned by regular client reviews that we undertake after each activity, ensuring the development of a workplace strategy is collaborative, not dictatorial.
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Our methodology
BENCHMARKS VISION SESSION
ON-SITE OBSERVATIONS
Data Driven Design
FOCUS GROUPS
LEADERSHIP INTERVIEWS
ACTIVITY SENSOR TRACKING SPACE UTILIZATION STUDY WORKFLOW ANALYSIS LEESMAN SURVEY
FUNCTIONAL INTERVIEWS
Phase 2. Data Collection
for the future in terms of working
will enable us to accurately gauge
Our data collection tools aim to
practices, headcount and potential
the workstation usage for each group
capture both quantitative and
trends, as well as any specialist
/ department and determine the
qualitative information in order to
requirements.
right number of the right size meeting
provide the most robust evidence for our design solutions.
The interviews are semi structured, where we ask a series of pre-set
Desktop Space review of Existing
questions but may ask further
Premises
questions to clarify or further explore
We carry out a desktop space review
themes and ideas.
of your existing premises to ensure we have a comprehensive understanding of the existing state. During this initial review of the collected data we will report on the existing spaces, including quantities, sizes and ratios. Visioning Workshop Run with key business stakeholders it’s fundamental in defining a collective vision for the project. Topics will be discussed to invite discussion and provide an output which will continually be referred to throughout all milestones to ensure the strategy is in line with the vision. Departmental Head Interviews These interviews are designed to further our understanding on how your organisation operates and departmental groups within them. It explores each departments vision
Operational Workshops To ensure we capture the functionality and aspirations for operational services, workshops with key stakeholders from the
rooms, breakout, collaborative settings and workstations for optimum use. This understanding will provide the building blocks for a work setting menu that will be tailored to support the business. Staff Survey We are experienced in preparing, managing, reporting and analysing staff surveys.
core support services of HR, IT and
Our Wellbeing & Effectiveness
Facilities Management.
survey, developed in collaboration
Observational Study By embedding a member of our team within the workplace we will capture first-hand experience of the how the current environment performs, how your staff work. This is another data source to cross reference with that already collected. Space Utilisation Study (SUS) We recommend a two week space utilisation study to provide the reality of how the space is actually being used. The data gathered during SUS 24
with our Strategy, Interiors and Global Research teams, provides quantifiable results on design drivers that positively impact peoples wellbeing and effectiveness at work. A Neuro-Architectural framework is used to evaluate the outcomes of the survey which inform deeper topics for focus group discussions. We have a long standing relationship with the LEESMAN Index Online Staff Survey, and also create bespoke surveys on our Qualtrics platform, or analyse Client formulated surveys.
Phase 3. Analyse and Test
Phase 4. Recommendation
Once we have gathered the data on
Menu of Workplace Settings
Workplace Strategy Report
the current state and the aspirational
Based on our learned understanding
Finally, we will bring all the
future state we are able to analyse
of how you want to work in the future
deliverables together into a
this information and identify space
we will develop a menu of different
comprehensive report and
occupation scenarios, which we can
workplace settings that can easily be
presentation that will detail our
test against the building framework.
tailored to suit varying departmental
recommendation and the processes
There are many ways to develop a
work profiles. This menu of settings
we have undertaken and key findings
workspace and we believe it is our
will be carried through into the space
that feed into the recommended
role to ensure that the strategies
modelling and space planning.
workplace strategy.
Headcount Analysis and Space
The strategy will make firm
Budget Creation
recommendations on the spatial
Our space modelling tool has been
requirement and scenarios for future
developed to determine future
occupation models and reflect this
space requirements, including
test fitted into floorplates.
developed align with your business vision and are an enabler for curating your desired employee and client experience, whilst aligning with the operational management parameters. Throughout, we will be leveraging our experience and benchmarking to verify our proposals.
accommodation of future headcount changes. Using your existing space allocation data, the workshop outputs and your business vision we
Defining Work Style Profiles
will overlay proposed working models
Understanding the different work
to produce a detailed space take
styles within your organisation is
budget. This tool clearly illustrates
key to developing a flexible working
the spatial requirement of different
environment should that be a
working scenarios, such as levels
relevant solution. By cross analysing
of mobility, size and number of
the interview outputs, the space
presentation focussed spaces or level
utilisation study and staff survey
of staff amenities provided.
data, we gain an understanding of how the teams work currently and the opportunities for flexible furniture and working solutions in support of new ways of working.
Space Planning Test Fits Based on the space budget and zoning considerations identified, we develop layouts for a selection of different floors to validate the space
Using a series of work profiles we
model occupation scenarios. Office
propose levels of mobility and
standards applied will be dependent
sharing ratios across the business
on the outputs from earlier visioning
that respond to the analysed data
and objective setting sessions and
and align with your working vision.
can be used to inform standalone workplace standards documentation.
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― Thought Leadership
Net Zero pledge
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Thought Leadership
CLICK HERE TO DOWNLOAD THE REPORT
Net-Zero Now : Interiors The impact of climate change is being felt globally. To protect our planet, and meet government targets, we have to act now. But the interiors, fit out, and refurbishment industry is already behind. For the majority of interiors projects it is currently not possible to deliver a net-zero embodied carbon scheme, but we need to figure out how we can. In October 2020, we launched Net-Zero Now, our pledge to deliver net-zero interiors and a manifesto for change. The report sets out our journey to achieving the net-zero embodied carbon targets for interiors projects, and the key milestones we will use to track our progress along the way. We must be agents for change, and take an inclusive approach to engage with our industry to see how, together, we can deliver net-zero interiors. 28
We pledge that: ✓ In Q4 2020 we will launch a consultation process with our key contractors, subcontractors and supplier partners to ensure that our supply chain will meet our net-zero targets.
We will report progress every 6 months to the industry against the following criteria:
✓ By the end 2021 half of our projects will be designed to be 100% Circular. By 2025 all of our projects will be designed to be 100% Circular.
✓ =
On-plan
X
Off-plan
✓ By 2035 all of our projects will be Net-Zero Embodied Carbon as demonstrated through a Whole Life Carbon Assessment
%
% of target achieved
Achieved
How we will get there:
1. Focus on one element in every project
4. Report on every project
6. Interior Circular Design Guidelines
8. All projects will be 100% circular
10. All projects will be Net-Zero Embodied Carbon
Current
Nov 2020
Jun 2021
2025
2030
NOW
2030 Q4 2020
2. Launch supply chain consultation
3. Mandate EPDs
Jan 2021
Dec 2021
2025
5. LCA on every project
7. Half of studio projects will be 100% circular
9. 100% recyclable and 75% recycled
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―Our London Studio
Selected projects
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Confidential Fintech Client Multiple Locations Local Partner: Viador Atrium ― Client: Confidential ― Size: 61,000 square feet ― Completion Date: 2018 ― Sustainability: LEED Platinum®
SERVICES PROVIDED
Having worked in partnership for a decade, Perkins&Will have
nj Evaluation of Existing Way of Working
worked alongside our client in evolving their workplace to respond
nj New Ways of Working Strategy
to changing needs, this includes piloting ‘iWork’ in London – a new
nj Agile Working (Agile Management Methodology) nj Leadership and Staff Interviews
way of working. In addition to designing the pilot workspace and measuring the performance of the space, we developed a workplace strategy and change management approach which set a structure for the course of the project and future roll outs. In addition to change
nj Space Utilisation Study
champion workshops, town halls and furniture mock ups were also
nj Co-design and User Engagement
run for all employees working within the pilot space. An online staff
Workshop nj Furniture Mock-up and Evaluation nj Change Management
survey developed by Perkins and Will gave staff an opportunity to select their preferred furniture settings from the furniture mock-up. Drop in education sessions also provided a platform for two way communication.
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→ Custom made triangular booths are incorporated to support teamwork, and were originally inspired by the Logiface Puzzle. The structures can be adapted in a number of configurations and provide comfortable settings for collaboration.
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EdCity London, United Kingdom Client: Ark ― Size: 97,000 square feet ― Completion Date: 2020 ― Sustainability: LEED Platinum®
Visioning
SERVICES PROVIDED
Our client is an education charity that exists to make sure that all
nj User Profiles
children, regardless of their background, have access to a great
nj Leadership and Staff Interviews
education and real choices in life.
nj Observation and Anthropology
As part of their commitment to improving opportunities for young
Studies nj Co-working strategy
people and local communities, they were seeking to redevelop the site of Ark Swift primary school in White City, London to provide a new mixed use development which will include: 2 form of entry primary school, day nursery, Youth Zone, adult education centre, 132 residential units including both affordable and PRS and a 100,000 sqft (NIA)office hub. The proposed scheme incorporates a significant provision of public realm and landscaping across the site in the form of a public square and boulevard connecting White City Estate to the Media City Development site and beyond. The development will also utilise a central energy centre and CHP. Perkins and Will are working in the role of workplace consultant and interior designer. 36
― WHAT IT IS
An ambitious non-profit project that will create an education and charity hub in White City.
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User Profiles
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Tenant Options
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Confidential Client Dublin, Ireland
SERVICES PROVIDED
This project is an opportunity to shape the future of an organisation.
nj Building Search and Due Diligence
Perkins and Will have been appointed since the beginning of the
Evaluation nj Leadership and Staff Interviews nj Space Utilisation Study nj Accommodation Scheduling nj Data Gathering and Analysis
journey, working with the partnership firm to define their vision, future ways of working, and how that will manifest itself in a new HQ. Extensive data gathering and analysis activities have been carried out to ensure that decisions are data supported. Our journey will continue with a detailed RFP and building selection process, running alongside piloting new of ways of working.
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Visioning workshop with partners and staff to understand the aspiration for the future.
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Confidential Client
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Employee Satisfaction Survey
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Confidential Financial Client London, United Kingdom Client: Confidential ― Size: 250,000 square feet
Planning Principles
SERVICES PROVIDED
Our team was appointed to provide workplace consultancy,
nj Business Strategic Visioning
architectural and space planning services for the London HQ of this
nj Evalutation of Existing Way of
major international Bank.
Working
We led the consultant team with the objective to accommodate
nj Leadership and Staff Interviews
a dramatic increase of staff and traders. This included a number
nj Space Utilisation Study
of space planning options and scenario modelling, supported
nj Accommodation Scheduling nj Departmental Planning
by a Time Utilisation Survey of meeting facilities and filing audit, technical assessments. Requirements were defined through constant engagement with end users in workshops and interviews leading to successful implementation of change management strategies. Revised workplace planning standards and guidelines were developed to maximise efficiency and flexibility, working with the building’s structural grid. The new planning standards increased capacity for the headquarters facility by 13%, delaying any need for expansion. Since then, our relationship has expanded to offer full design services on an international level through our network of offices and expertise. 44
Balanced Scorecard
Building Fit Analysis
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UBS Krakow, Poland Local Partner: Kreativa Architekci ― Client: UBS Krakow ― Size: 200,000 square feet ― Completion Date: 2020
SERVICES PROVIDED
The UBS Krakow project presents an exciting opportunity to unite
nj Evaluation of existing ways of working
employees working in four separate buildings in their new home
nj Business Strategic Visioning
in Fabryczna Business Park. The project vision pertains to creating
nj Leadership Workshops nj Leadership Interviews
a future-proof, wellbeing-oriented and collaborative workplace that acts as a hub for employees and fosters attraction and retention. To support the move to a new ways of working, we were
nj Space Utilisation Study
appointed to carry out a strategic evaluation and benchmarking
nj Departmental Planning
of the current ways of working in order to build a gap analysis
nj Accommodation Scheduling
and workplace strategy that will hold solid for years to come. This includes departmental strategies towards desk sharing ratios, blocking and stacking, as well as a strategic space budget.
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Financial Conduct Authority (FCA) London, United Kingdom Client: Financial Conduct Authority ― Size: 425,120 square feet ― Completion Date: 2018 ― Sustainability: BREEAM Excellent ― Awards: Finalist, Property Awards, Wellbeing Category, 2019; Finalist, BCO Awards, Fit out of Workplace Category, 2019; Shortlisted, Mixology19, Large Commercial Interiors Project of the Year, 2019; Shortlisted, INSIDE/Offices, 2019
SERVICES PROVIDED
Close collaboration throughout the team was key to the project’s
nj Building Search and Due Diligence
success. We worked closely with the developer’s architects to produce
Evaluation nj Business Strategic Visioning
a next-generation office design that supports the FCA’s efficient, agile and collaborative work style with countless stimulating interior spaces. It was our shared objective to ensure we were thinking, planning and designing for the future and not the present. Change was managed very closely to ensure key decisions weren’t revisited, and the design constantly move forward. We engaged with groups from throughout the organisation, including the diversity and accessibility groups. The result is a considered, inclusive environment that has suits a diverse body of staff. One key feature output is a suite of non-gender-specific WCs, available to both staff and visitors.
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→ The central teapoint is the heart of the working floor and a key feature in the staff journey
↑ The building design is encouraging informal conversations, this has improved connectivity and is contributing to wellbeing. The introduction of a connecting staircase was a major architectural intervention to the base build scheme. This feature activates the atrium and attracts staff to the front of the building.
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Financial Conduct Authority (FCA)
Perkins&Will Studio London, United Kingdom Client: Perkins&Will ― Size: 21,000 square feet ― Completion Date: 2017 ― Sustainability: LEED Gold, Fitwel
SERVICES PROVIDED
Our new office designed by ourselves for ourselves is an exemplary
nj Change Management
showcase of our interiors and workplace practice. We brought our
nj Space Utilisation Study
business on to one large floorplate from three different locations with
nj Leesman Staff Survey nj A Move to Activity Based Working nj Post Occupancy Study
the brief in order to provide a studio environment where creativity and teamwork can thrive and excel. We followed an evidence-based strategy throughout, collecting data derived from space utilisation measures, design charrettes, staff and operational focus groups and interviews and the Leesman online staff survey to inform our strategic direction. To ensure a seamless transition into Activity Based Working, we ran our our own staff engagement and change process, underpinned by LEED and Fitwel certification. This allowed us to design an office which is fit for purpose, now and in the future. We introduced large scale projection to display our work, wireless collaboration tools, model shop, VR cave, an endless supply of spaces for pin up and brainstorming.
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Our new office has given us a renewed sense of energy and purpose. The studio fizzes with energy - you see work everywhere and our people love having spaces to collaborate, think and create. Magic happens here! We’re so proud of what we’ve achieved and love our clients and our office space. We live and breathe the change. However, being the data-driven people we are, we conducted a post-occupancy study to make sure these positive developments were quantifiable. We conducted a space utilisation study and a postoccupancy Leesman survey three months to a year after moving into the new office space. Our Leesman score following our post occupancy survey puts us in the top 10% of all companies surveyed. The results of the post-occpuancy survey have fed into our iterative feeback loop, allowing us to continue to make improvements to the office, such as the introduction of plants and greenery to improve wellbeing. 53
The White Chapel Building 10 Whitechapel High Street London, E1 8QS