2011 Wholesale Product Line
WHO WE ARE A full-service animal health care corporation dedicated to excellence in providing holistic nutrition and cutting edge wellness products, services and education. We are a green company committed to making a difference in the lives of our customers and their pet companions. THE NATION’S MOST ADVANCED VETERINARY PRESCRIPTIVE NUTRITION SERVICE
SCIENTIFICALLY BLENDED ALL NATURAL & ORGANIC SPECIES & BREED SPECIFIC FOOD PET HEALTH INSURANCE NATURAL PET HEALTH CARE & WELLNESS PRODUCTS & SERVICES
FOUR CORE NUTRITION FORM Human grade organic ingredients are blended together to ensure maximum absorption of needed vitamins, minerals and other essential nutrients in your pet’s body.
BALANCE
No single nutrient functions alone in your dog’s body. Each food requires at least one other nutrient to complement its activity. This complex relationship among nutrients is given particular attention in PNS formulations.
POTENCY Each of the vitamin and mineral needs of our dogs is met in full. No added supplements are needed. The nutrient levels in PNS food products are ideal.
FRESHNESS
Food loses freshness when exposed to light, heat, moisture and oxygen. Our food is freshly frozen, and vacuum sealed to maintain its complex nutritional structure. No preservatives, no added flavor or coloring, and no animal -by products added.
RESEARCH & DEVELOPMENT Animal Behavior, Nutrition and Industry Research was compiled with leading Veterinary Medicine Universities and Holistic Veterinarians “ 74.7% of common diseases in dogs and 63% of common diseases in cats can be eliminated without medical intervention over a period of one year with proper diet modifications…” -Dr. William Pollak, D.V.M, Fairfield Animal Hospital
"The most common and most visible symptoms of nutritionally caused deficiencies are allergies of one kind or another. Because many commercial pet foods are woefully deficient in key nutrients, the long term effect of feeding such foods makes the dog hypersensitive to its environment. . . It's a dinosaur effect. Animals are being programmed for disaster, for extinction. Many of them are biochemical cripples with defective adrenal glands unable to manufacture adequate cortisol, a hormone vital for health and resistance to disease."
-Dr. Dennis Risner, DVM
THE DIFFERENCE Scientifically Blended Formulations Designed to Boost Immunity and Provide Optimum Bio-Availability of Nutrients for Healing and Life Extension Handmade, All-Natural & Organic Whole Food Superior Human Grade Ingredients No GMO Material, Denatured Meat, Organs, Carcass or Frame Antioxident Rich , 100% Live Food Nutritionally Balanced Complete, Bio-Available Nutrition Rich in Amino Acids, Minerals & Probiotics
No Artificial Colors, Flavors or Fillers No Artificial or Natural Preservatives No Supplements Added or Needed No Added Water Vacuum-Sealed, Frozen for Freshness and Shelf-Life
PROCESSED VS. HAND CRAFTED
Hand-Crafted
2011 WHOLESALE LINE Hand-Crafted Holistic Fresh Frozen Food for Dogs & Cats
Chicken, Beef, Bison & Salmon in Natural and Organic Blends enhanced with Locally Grown Herbs, Fruits, & Vegetables
NATURAL FOR DOGS NATURAL CHICKEN & RICE FOR DOGS A blend of chicken and rice with the addition of honeydew melon gives the sweetness all dogs enjoy. We have added the right mixture of meat, veggies and rice to help food allergic and finicky dogs. (72% meat for dogs) Lower price-point, non-organic meat used. Available in 26 oz. loaves and (8) 2 oz. meatballs.
NATURAL BEEF FOR DOGS Made with marinated beef, vegetables, tomatoes, parsley and salmon oil. This whole food entrĂŠe is rich in anti-oxidants, vitamins and amino acids to build up their immune system. This is the best dollar for dollar meal any dog could eat. (72% meat for dogs) Lower price-point, non-organic meat used. Available in 26 oz. loaves and (8) 2 oz. meatballs.
ORGANIC FOR DOGS ORGANIC CHICKEN FOR DOGS Here’s a one-pot version of organic chicken stew complete with wholesome vegetables your pet companion is going to love. This is a blend of organic chicken, potato, rice, carrot, sweet peas, diced tomatoes, garlic, oregano and flaxseed oil. (72% meat for dogs)
ORGANIC BISON FOR DOGS This is one of the most highly requested entrĂŠe on our menu. Choice ground organic bison meat, steamed carrots, sweet peas, boiled potatoes, blueberries, beef broth, bison heart, bison liver, bison kidney and extra virgin olive oil. (65% meat for dogs)
FOR CATS SALMON & RICE FOR CATS Cats and meat allergic dogs love our Poached Salmon and Menhaden fish with brown rice, Pea pods and parsley. This is a very special meal for those cat and dogs asking for a fresh restaurant quality fishmeal. Available in (8) 2 oz. meatballs.
VETERINARY PRESCRIPTIVE Individualized Formulations & Diet Planning Holistic Hand-crafted Prescriptive Meals designed to support healing based on the individual animal’s specific ailments and nutritional deficiencies.
Over 850
Formulations
Some retailers can qualify for our
Veterinary Prescriptive Nutrition Service offerings on a Direct Ship Basis. Ask your Sales Representative for further info.
BREED SPECIFIC DIETS Based on Ancestral Diets, Veterinary Nutrition Science & Culinary Expertise
450
Formulations for 150 Pure Breeds
250
Formulations for Mixed Breeds
People are taking better care of their pet companions and demanding better health services and individualized diet plans to prevent disease and extend life span.
ORGANIC TREATS Hand Crafted Organic Snacks • • • • • •
Macaroons Carob Truffles Animal Crackers French Macaroons Carob Truffles Madeleine's
WELLNESS PRODUCTS Liquid supplements which are the most bio available organic supplements available. Liquid antioxidants, organic vitamins, organic antioxidant & natural health supplements.
2011 marks our 2nd year of providing serum allergy testing and treatment to the veterinary community. This milestone is rooted in our commitment to providing the highest quality testing and treatment, unparalleled support to pet owners through our Veterinary Partners, and an improved quality of life for all pets treated. This test provides us with the critical data needed to design a diet plan around any allergy saving time, pain and money.
Every dog has its own unique DNA. DNA My Dog provides you with a kit and very simple instructions for swabbing the cheeks of your dog and collecting your dog's DNA samples. The test is easy, painless and takes less than a minute. After we receive your samples, they are processed and run through DNA My Dog’s laboratory partner's extensive database of certified dog breeds. PNS is able to design a Breed Specific Diet plan for any mixed breed dog.
As frequent travelers who bring along our dogs, we often found it difficult to find a clean source of drinking water for them while on-the-go. Our Portable, Disposable Bowl Shaped water bottles are designed specifically to ensure your on-the-go Canine stays hydrated and healthy while away from home. PNS has partnered with this company to produce our formulated health water line.
HOW WE SUPPORT YOU Product Training In-Store Demonstrations and Education Camera-Ready Ads, POP Promotion Events & Sales Calendar Discount & Coupon Opportunities Social Media Initiatives and Contesting
DISPLAY, POP, ADS We Believe Pets Deserve Real Food!
Make the switch to Natural and Organic Chicken, Bison, and Salmon meals TODAY!
The key to life extension and disease prevention is found in a diet rich from living enzymes, antioxidants, amino acids and a good source of organic protein.
Make the switch to Natural , Organic Holistic Whole Food Because your pet companion deserves REAL FOOD!!
SOCIAL MEDIA
eLearning Center
OUR FOUNDER James Daryll Chester Committed to helping people reverse and retard their companion pets illnesses and ailments with the perfect whole-foods lifestyle.
20+ years of Animal Industry Experience and Research Nationally Recognized Animal Behaviorist & Nutritionist
ACCOMPLISHMENTS
1
st
Animal Behavior Clinic in L.A. County Animal Behavior Education in National Chains Antioxidant Animal Beverage Handcrafted All Natural Pet Food Line Organic Species Specific Pet Food Line
During test marketing phase we became a regionally approved vendor of the largest organic/natural grocery chain in North America
MARKET SNAPSHOT $
18BILLION
26BILLION
$
New Product Lines +57% New SKU's rose +84% 16% OF DOG & CAT OWNERS PURCHASE ORGANIC FOOD
MARKET GROWTH
62
%
56
%
Supermarket Dog Food Sales: Drug Stores Dog Food Sales : Dry Dog Food Sales (overall): Frozen/Refrigerated Dog Food: Semi-moist Dog Food: Organic Food Sales:
50% +3.0% +15.5% +2.5% +14.8% - 7.9% + 18.4%
THANK YOU! FOR WHOLESALE PRICING INFO CONTACT: Jane Messinger , V.P. Sales & Marketing 570-436-3440 jane@petnutritionsystems.com