Slip-N-Grip Newsletter February 2021 Edition

Page 1

NEWSLETTER ISSUE 8 | FEBRUARY 2021

Industry News & Trends Product Feature Announcements Resources

2021: In with the New

Industry News & Trends Technology Updates

Where are new technological advancements going to take us and how will they change the automotive industry? New roadways, advancements of synesthetic fuels, and more are here! Read more to see what changes could be coming down the pipeline. Hail Claim Management Solution

A new system from Chief Collision Technology called Constellation is set to help collision shops and insurance providers estimate the damage to a vehicle caused by hail. After the mobile system is set up, it can begin an automatic and touchless scan that identifies the hail dents and their size.

Source: autodealertodaymagazine.com

Solar Roadways

The first solar roadway in the U.S. was installed in December of 2020. The stretch of road is in Peachtree Corners, Georgia, and it is part of the Technology Parkway. The solar roadway is what it sounds like- a road created by solar panels, Wattway in this case, that can be laid over existing roads. The newly installed panels will help charge electric cars with the over 1,300 Source: motorauthority.com kilowatt-hours it is set to produce annually.

Synthetic Fuel

Porsche and Siemens Energy have plans to build a plant in Chile to create synthetic fuel or e-fuels. The synthetic fuel aims to work in both combustion engines and plug-in hybrids. This advancement will not only pave the way for future sports cars from Porsche but will also allow their classic cars to continue running in the years to come. Source: motorauthority.com

Fuel Cells will power Navistar Trucks Have you seen GM’s new logo?

GM has announced they will be supplying their Hydrotec power cubes, their branded name for fuel cells, to truck maker Navistar. This will allow tractor-trailers doing cross country long hauls to go for over 1,000 miles, decreasing the number of fill ups needed. This technology can also be used to power submarines and rail locomotives, so it seems likely more partnerships based on this power cube are yet to come. Source: forbes.com

FUN Industry FACT Over 100 years ago in 1916, the Model T Fords made up 55% of all the cars in the world. To this day that record has yet to be broken.

Automotive Aftermarket The Auto Care Industry

286.8 million vehicles on the road

273,060 repair shops Source: autocare.org factbook


Slip-N-Grip® Brand Refresh We all needed a fresh start this year, and so did Slip-N-Grip®. Below are a few things we updated to bring you more information and support in distributing Slip-N-Grip® products.

Updated Sales Materials

Have you seen our new 2021 Edition of the Slip-N-Grip® catalog? You can find the digital version here. Or request printed catalogs from your Slip-N-Grip® sales representative here. In addition to the product catalog, updated sell sheets and helpful forms are now available. Ask your sales representative for more information.

Featured Product Monthly Email

We will be sending out a monthly email containing information on our Featured Product of the Month. This email not only gives you a quick refresher about a Slip-N-Grip® product, but it will also have a feature to help you start a sales order for that product!

Social Media Channels

Across our social media channels, we will be sharing more useful information about our brand and about the industry! We look forward to providing helpful content and interacting with our customers, associates, and communities. To find our accounts, click on the platform icons shown at the bottom of the page and give us a like or a follow. We look forward to connecting with more of you online.

Website Update

Our website has been updated for your convenience and ease of use. Our website houses product information as well as facts about our technology, sustainability efforts, white page articles, videos, and our updated sell sheets.

Upcoming Launch of Distributor Tool

Keep an eye out for an announcement about a new supplemental material for distributors coming in the near future! We are constantly looking for ways to provide distributors more support and information, and we have a great project in the works that will help with accomplishing those goals.

Thank you for your continued support of Slip-N-Grip® products, we hope to continue earning your appreciation and respect.

Follow Slip-N-Grip® to stay up to date with product information and industry news!


Product Feature LCA Economy Paper Floor Mat This secondary paper provides a basic floor covering that will keep light moisture, dirt and grime off the customer’s floor at a competitive price. Printed in a one-color blue footprint graphic. � Basic coverage for vehicle protection � Perfect for light/standard service traffic � 1 pallet minumum order � Size will always be 17” wide; length will vary between 18.5” - 22”

* Due to secondary market resources, paper weights and calipers will vary and is subject to availability.

SALES

Update Your Communication

It has often been said that communication is key. That long-lived saying is worth listening to, especially during the constant changes that have come along with COVID-19 safety guidelines. Customers want to know what to expect when they need vehicle service or repair. Here are some ways to reflect on current communication practices.

Keep your online presence up-to-date and accessible

Customers don’t want to have to work to find updated information about your business. Make sure that any time changes, closings, or delays have been reflected on your online profiles. Check and update your website, Google My Business account, Facebook, or any other customer facing material. You could also take this time to clean up or delete any old accounts your business may no longer use. Your information should be consistent and clear across all platforms.

Utilize the online platforms you have

Along with updating your online profiles, you should also consider your content strategies for your accounts. What extra information do you want your profile to convey? Do you want customers to hear more about your deals, have an inside look at employee events, or see what precautions you have to keep them healthy and safe? Sharing photos or updates will give potential customers a better idea of what your business is like. We will price match on similar low-cost alternative paper in the market!

Evaluate your current communication methods and practices with customers

When customers ultimately do reach out, take the time to assess how you are communicating back. The way you word a response is going to change the success of the interaction. Be friendly and provide follow up information.

Most importantly, let your customers know that your business is here to help them and is committed to keeping them happy during their time with you!

Have a suggestion on what you’d like to see more of? Comments or questions? Let us know! Email us at info@slipngrip.com!


Do you know your

Sales Representative? We know that communication is key to doing business. That’s why you should have the right contact information so you can reach out easily and quickly. Below are our Slip-N-Grip® team members that are here to serve you:

Tim McClure

Adam Ward

Casey Keiswetter

tim@slipngrip.com 231-439-3089

adam@slipngrip.com 231-439-3075

casey@slipngrip.com 231-439-3061

Inside Sales Manager Petoskey, MI

Sales Specialist Birmingham, MI

Sales Specialist Birmingham, MI

JP Schwartz

Zack Davis

Kiley Wilson

Mary McGuire

jp@slipngrip.com 231-439-3032

zack@slipngrip.com 231-439-3014

kwilson@slipngrip.com 231-439-3069

mary@slipngrip.com 231-439-3096

Inside Sales Rep. Petoskey, MI

Inside Sales Specialist Petoskey, MI

Sales Coordinator Petoskey, MI

Sales Coordinator Petoskey, MI

Not sure who your key account representative is? Please email us at info@slipngrip.com and we’ll assign you a sales representative based on your region.

contact us slipngrip.com

info@slipngrip.com

(855) 999-4764


Turn static files into dynamic content formats.

Create a flipbook
Issuu converts static files into: digital portfolios, online yearbooks, online catalogs, digital photo albums and more. Sign up and create your flipbook.