World Heavy Oil Congress Sponsorship Kit

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2012 Sponsorship & Value Added Opportunities Kit

10‐13 SEPTEMBER, 2012 ABERDEEN, UK ABERDEEN EXHIBITION & CONFERENCE CENTRE

WORLDHEAVYOILCONGRESS.COM

Official Congress Stakeholders:

Nautical Petroleum


CONGRESS SPONSORSHIP OPPORTUNITIES

WORLD HEAVY OIL CONGRESS 2012

Platinum Sponsorship As a renowned forum for business and technical leadership, the World Heavy Oil Congress offers unique opportuni es for business development, sales and marke ng and premium brand exposure, direct to industry professionals working in the global heavy oil industry. Reserved for Interna onal and Na onal Oil Companies, Governments and Government Organiza ons, this opportunity is the most valuable op on with the highest profile and access during the Congress. Pla num level investment values available upon applica on.

OFFICIAL CONGRESS STAKEHOLDER

GBP £49,250*

Five (5) of 12 available.

Online & Advance Exposure:  

Brand recogni on as a Pla num Sponsor and Official Congress Stakeholder on the Official Event Website. Brand recogni on as a Pla num Sponsor and Official Congress Stakeholder on promo onal material for the event on trade adver sing and official media, where applicable.

Market Presence:     

Brand recogni on as a Pla num Sponsor and Official Congress Stakeholder on the Sponsors’ page of the Official Event Guide. Brand recogni on as a Pla num Sponsor and Official Congress Stakeholder on all relevant marke ng material for the event. Brand recogni on as a Pla num Sponsor and Official Congress Stakeholder on the cover of all official publica ons. One (1) full page of adver sing media in the Official Event Guide. Opportunity to submit a relevant editorial to be printed in the Official Event Guide (subject to approval and space).

Onsite Presence:   

Brand recogni on as a Pla num Sponsor and Official Congress Stakeholder on all relevant signage for the event including the entranceway(s) and direc onal signs. Premium exhibi on space (54 sq. meters, space only) 15 delegate registra ons to a end the conference and related social program.

2012 Official Congress Stakeholders: (as of July 12, 2012)

Nautical Petroleum

*All opportuni es are subject to added VAT (20%)

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WORLD HEAVY OIL CONGRESS 2012

CONGRESS SPONSORSHIP OPPORTUNITIES

Platinum Sponsorship (continued) PRESENTING SPONSOR OF THE CONGRESS GALA RECEPTION GBP £35,000* On the second day of the Congress, all delegates, Stakeholders, and invited guests will enjoy a recep on hosted by the host Sponsor(s) of the Recep on. Wednesday, September 12, 2012 (loca on to be determined). One (1) available.

Online & Advance Exposure: 

Brand recogni on as a Pla num Sponsor on the Official Event Website.

Market Presence: 

Brand recogni on as a Pla num Sponsor on the Sponsors’ page of the Official Event Guide.

Onsite Presence:    

Reserved area to host delegate guests. Brand recogni on on Opening Night Recep on décor and signage. Brand recogni on on Opening Night Recep on ckets. Opportunity to deliver the welcome address.

OFFICIAL CONFERENCE DELEGATE BAG SPONSOR

GBP £35,000*

One (1) available.

Online & Advance Exposure: 

Brand recogni on as a Pla num Sponsor on the Official Event Website.

Market Presence:  

Brand recogni on as a Pla num Sponsor on the Sponsors’ page of the Official Event Guide. Opportunity to distribute one (1) piece of marke ng collateral with each delegate bag.

Onsite Presence:    

Exclusive sponsorship of the execu ve style bag each conference delegate will receive at the Congress. Distribu on from an exclusively branded kiosk to all conference delegates. Premium brand placement on each of the delegate bags distributed. Pricing includes the cost of producing up to 1,000 delegate bags. Bags are produced with a one (1) colour logo imprint on the most prominent loca on available.

*All opportuni es are subject to added VAT (20%)

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CONGRESS SPONSORSHIP OPPORTUNITIES

WORLD HEAVY OIL CONGRESS 2012

Gold Sponsorship Gold Sponsors enjoy high‐profile branding opportuni es, with a strong focus on influencing event a endees.

PRESENTING SPONSOR OF BUSINESS CONFERENCE KEYNOTE ADDRESS & LUNCHEON

GBP £25,000*

Tuesday, September 11, 2012. One (1) available.

Online & Advance Exposure: 

Brand recogni on as a Gold Sponsor on the Official Event Website.

Market Presence: 

Brand recogni on as a Gold Sponsor on the Sponsors’ page of the Official Event Guide.

Onsite Presence:   

Exclusive opportunity to present the Keynote Address & Luncheon during the business conference. Premium branding during the delegate luncheon on the first day of the conference. Opportunity to deliver a senior execu ve or client/case study presenta on (approximately 20‐30 minutes).

PRESENTING SPONSOR OF BUSINESS/TECHNICAL CONFERENCE KEYNOTE ADDRESS & LUNCHEON GBP £25,000* Wednesday, September 12, 2012. One (1) available.

Online & Advance Exposure: 

Brand recogni on as a Gold Sponsor on the Official Event Website.

Market Presence: 

Brand recogni on as a Gold Sponsor on the Sponsors’ page of the Official Event Guide.

Onsite Presence:   

Exclusive opportunity to present the Keynote Address & Luncheon during the business/technical conference. Premium branding during the delegate luncheon on the second day of the conference. Opportunity to deliver a senior execu ve or client/case study presenta on (approximately 20‐30 minutes).

*All opportuni es are subject to added VAT (20%)

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CONGRESS SPONSORSHIP OPPORTUNITIES

WORLD HEAVY OIL CONGRESS 2012

Gold Sponsorship (continued) PRESENTING SPONSOR OF TECHNICAL CONFERENCE KEYNOTE ADDRESS & LUNCHEON

GBP £25,000*

Thursday, September 13, 2012. One (1) available.

Online & Advance Exposure: 

Brand recogni on as a Gold Sponsor on the Official Event Website.

Market Presence: 

Brand recogni on as a Gold Sponsor on the Sponsors’ page of the Official Event Guide.

Onsite Presence:   

Exclusive opportunity to present the Keynote Address & Luncheon during the technical conference. Premium branding during the delegate luncheon on the third day of the conference. Opportunity to deliver a senior execu ve or client/case study presenta on (approximately 20‐30 minutes).

OFFICIAL REGISTRATION SPONSOR

GBP £25,000*

For delegates, visitors and exhibitors. One (1) available.

Online & Advance Exposure:  

Brand recogni on as a Gold Sponsor on the Official Event Website. Brand recogni on on the online registra on page(s).

Market Presence:  

Brand recogni on as a Gold Sponsor on the Sponsors’ page of the Official Event Guide. Opportunity to distribute one (1) piece of marke ng collateral to visitors and delegates at the Registra on Area.

Onsite Presence:     

Exclusive sponsorship of the Registra on Area for the exhibi on and conference. Opportunity to create custom brand graphics to be prominently displayed on the front of each registra on counter (graphics to be provided by the Sponsor). Exclusive sponsorship of the badge and lanyard for visitors and delegates. Brand recogni on on each visitor and delegate badge alongside the event logo. Pricing includes the cost of producing up to 2,500 lanyards. Lanyards are produced with a one (1) colour logo imprint on the front side of the material.

*All opportuni es are subject to added VAT (20%)

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CONGRESS SPONSORSHIP OPPORTUNITIES

WORLD HEAVY OIL CONGRESS 2012

Silver Sponsorship Silver sponsorship provides you with some unique branding opportuni es that will help you reach the decision makers a ending the event.

CONFERENCE NOTEBOOK & PEN SPONSOR One (1) available.

GBP £15,000*

Online & Advance Exposure: 

Brand recogni on as a Silver Sponsor on the Official Event Website.

Market Presence: 

Brand recogni on as a Silver Sponsor on the Sponsors’ page of the Official Event Guide.

Onsite Presence:    

Exclusive sponsorship of the notebook and pen conference delegate will receive. Branding recogni on on the notebooks distributed to each conference delegate. Pricing includes the cost of producing up to 1,000 conference notebooks with pens. Notebooks are produced with one (1) logo imprinted in the most prominent loca on available. Opportunity to distribute one (1) piece of marke ng collateral with each conference notebook.

TECHNICAL CONFERENCE PROCEEDINGS SPONSOR One (1) available.

GBP £15,000*

Online & Advance Exposure:  

Brand recogni on as a Silver Sponsor on the Official Event Website. Brand recogni on on the online Library page(s) providing access to the Technical Conference proceedings.

Market Presence:  

Brand recogni on as a Silver Sponsor on the Sponsors’ page of the Official Event Guide. Opportunity to include one (1) business or technical presenta on to be posted along with technical conference proceedings.

Onsite Presence: 

Premium branding of the proceedings access card distributed to each conference delegate.

*All opportuni es are subject to added VAT (20%)

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CONGRESS SPONSORSHIP OPPORTUNITIES

WORLD HEAVY OIL CONGRESS 2012

Silver Sponsorship (continued) OFFICIAL CONFERENCE REFRESHMENT SPONSOR One (1) available.

GBP £15,000*

Online & Advance Exposure: 

Brand recogni on as a Silver Sponsor on the Official Event Website.

Market Presence:  

Brand recogni on as a Silver Sponsor on the Sponsors’ page of the Official Event Guide. Opportunity to distribute one (1) piece of marke ng collateral at the Refreshment Area.

Onsite Presence: 

Exclusive branding of the Refreshment Area, located on the exhibi on floor, for delegates during designated morning and a ernoon breaks over three days of the conference.

PRESENTING SPONSOR OF KEYNOTE BREAKFAST

GBP £15,000*

Wednesday, September 12, 2012. One (1) available.

Online & Advance Exposure: 

Brand recogni on as a Silver Sponsor on the Official Event Website.

Market Presence: 

Brand recogni on as a Silver Sponsor on the Sponsors’ page of the Official Event Guide.

Onsite Presence:   

Exclusive opportunity to present the Keynote Breakfast on the second day of the conference. Brand recogni on on promo onal material, signage, and conference visuals. Opportunity to deliver a senior execu ve or client/case study presenta on to up to 200 conference delegates (approximately 20‐30 minutes, subject to approval).

*All opportuni es are subject to added VAT (20%)

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CONGRESS SPONSORSHIP OPPORTUNITIES

WORLD HEAVY OIL CONGRESS 2012

Silver Sponsorship (continued) PRESENTING SPONSOR OF KEYNOTE BREAKFAST

GBP £15,000*

Thursday, September 13, 2012. One (1) available.

Online & Advance Exposure: 

Brand recogni on as a Silver Sponsor on the Official Event Website.

Market Presence: 

Brand recogni on as a Silver Sponsor on the Sponsors’ page of the Official Event Guide.

Onsite Presence:   

Exclusive opportunity to present the Keynote Breakfast on the second day of the conference. Brand recogni on on promo onal material, signage, and conference visuals. Opportunity to deliver a senior execu ve or client/case study presenta on to up to 200 conference delegates (approximately 20‐30 minutes, subject to approval).

PRIVATE SUITE SPONSOR

GBP £15,000*

Two (2) of three (3) available.

Online & Advance Exposure: 

Brand recogni on as a Silver Sponsor on the Official Event Website.

Market Presence: 

Brand recogni on as a Silver Sponsor on the Sponsors’ page of the Official Event Guide.

Onsite Presence:   

Opportunity to book and host one of three (3) private suites for the days of the Congress. Brand recogni on on official Congress materials and on floor plans as a host of one of three (3) private suites available at the Congress. Brand recogni on on direc onal and suite signage (décor and catering not included in the value of the sponsorship; all food and beverages must be arranged in advance with the facility).

*All opportuni es are subject to added VAT (20%)

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CONGRESS SPONSORSHIP OPPORTUNITIES

WORLD HEAVY OIL CONGRESS 2012

Silver Sponsorship (continued)

VISITOR BAG SPONSOR One (1) available.

GBP £15,000*

Online & Advance Exposure: 

Brand recogni on as a Silver Sponsor on the Official Event Website.

Market Presence: 

Brand recogni on as a Silver Sponsor on the Sponsors’ page of the Official Event Guide.

Onsite Presence:    

Exclusive opportunity to brand the tote bags distributed at the exhibi on entrance(s). Brand recogni on alongside the Congress logo on the tote bags. Opportunity to distribute one (1) piece of marke ng collateral at exhibi on entrance, with tote bag. Pricing includes the cost of produc on of approximately 2,000 bags. Bags are produced with a one (1) colour logo imprint on the most prominent loca on available.

*All opportuni es are subject to added VAT (20%)

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CONGRESS SPONSORSHIP OPPORTUNITIES

WORLD HEAVY OIL CONGRESS 2012

Bronze Sponsorship Bronze Sponsors are well posi oned to obtain quality branding with a reasonable investment.

INTERNET KIOSK SPONSOR One (1) available.

GBP £10,000*

Online & Advance Exposure: 

Brand recogni on as a Bronze Sponsor on the Official Event Website.

Market Presence: 

Brand recogni on as a Bronze Sponsor on the Sponsors’ page of the Official Event Guide.

Onsite Presence:    

Exclusive opportunity to provide complimentary internet service at the Internet Kiosk, located on the exhibi on floor, for visitors, delegates and exhibitors. Opportunity to distribute one (1) piece of marke ng collateral at the Internet Kiosk. Custom branded graphics displayed on the front of the Internet Kiosk. Opportunity to supply a custom desktop graphic and up to three (3) slides to be used as the screen saver at the Internet Kiosk.

OFFICIAL CONGRESS NEWSLETTER SPONSOR

GBP £10,000*

Four (4) issues, including three (3) advance and one (1) post‐event issue. One (1) available.

Online & Advance Exposure: 

Brand recogni on as a Bronze Sponsor on the Official Event Website.

Market Presence:   

Brand recogni on as a Bronze Sponsor on the Sponsors’ page of the Official Event Guide. Brand recogni on as the presen ng sponsor of the Newsle er. Opportunity to provide one (1) editorial or technical submission to be included in the sponsored issue.

EXHIBITION SIGNAGE SPONSOR One (1) available.

GBP £10,000*

Online & Advance Exposure: 

Brand recogni on as a Bronze Sponsor on the Official Event Website.

Market Presence: 

Brand recogni on as a Bronze Sponsor on the Sponsors’ page of the Official Event Guide.

Onsite Presence:  

Opportunity to be recognized on signage for exhibi on entrance(s) and aisle markers. Brand recogni on on signage direc ng visitors, delegates and exhibitors to the exhibi on.

*All opportuni es are subject to added VAT (20%)

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CONGRESS SPONSORSHIP OPPORTUNITIES

WORLD HEAVY OIL CONGRESS 2012

Bronze Sponsorship (continued) OFFICIAL EVENT WEBSITE SPONSOR One (1) available.

GBP £10,000*

Online & Advance Exposure:      

Brand recogni on as a Bronze Sponsor on the Official Event Website. Exclusive placement of one (1) graphic on each page of the Official Event Website. Exclusive placement of one (1) premium graphic in the news slider on the Official Event Website homepage. Exclusive placement of one (1) full banner graphic on the Official Event Website homepage. Opportunity for up to six (6) months of one (1) box banner ad on the Official Event Website in advance of the event. Opportunity for up to six (6) months of one (1) half web banner ad on the Official Event Website in advance of the event.

Market Presence:  

Brand recogni on as a Bronze Sponsor on the Sponsors’ page of the Official Event Guide. Exclusive opportunity to sponsor the Official Event Website.

OFFICIAL HOTEL ROOM KEY HOLDER SPONSOR One (1) available.

GBP £10,000*

Online & Advance Exposure: 

Brand recogni on as a Bronze Sponsor on the Official Event Website.

Market Presence: 

Brand recogni on as a Bronze Sponsor on the Sponsors’ page of the Official Event Guide.

Onsite Presence:   

Exclusive sponsorship of the hotel room key card holder at the official hotels for Congress delegates, visitors and exhibitors. Premium branding on the back of the hotel key card holder distributed upon check‐in at each official hotel. Pricing includes the cost of producing up to 1,500 hotel room key holders. Key holders are produced with one (1) full colour graphic on the most prominent loca on available.

*All opportuni es are subject to added VAT (20%)

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CONGRESS SPONSORSHIP OPPORTUNITIES

WORLD HEAVY OIL CONGRESS 2012

Bronze Sponsorship (continued)

CONFERENCE A/V (SLIDE) SPONSOR One (1) available.

GBP £10,000*

Online & Advance Exposure: 

Brand recogni on as a Bronze Sponsor on the Official Event Website.

Market Presence: 

Brand recogni on as a Bronze Sponsor on the Sponsors’ page of the Official Event Guide.

Onsite Presence: 

Exclusive opportunity to provide up to three slides to be displayed before and a er business or technical conference presenta on sessions (during down‐ me of the conference).

Associate Sponsorship Associate sponsorship addresses branding objec ves of a targeted nature.

EXHIBITION MAP SPONSOR One (1) available.

GBP £5,000*

Online & Advance Exposure: 

Brand recogni on as an Associate Sponsor on the Official Event Website.

Market Presence: 

Brand recogni on as an Associate Sponsor on the Sponsors’ page of the Official Event Guide.

Onsite Presence:  

Exclusive opportunity to sponsor the Exhibi on Map to help visitors navigate the show. Opportunity to feature a custom branded graphic on the Exhibi on Map, which can include the Sponsor’s website informa on, brief corporate message and/or company slogan (graphics to be provided by the Sponsor).

*All opportuni es are subject to added VAT (20%)

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VALUE ADDED OPPORTUNITIES

WORLD HEAVY OIL CONGRESS 2012

Associate Sponsorship (continued) TECHNICAL CONFERENCE SESSION SPONSOR

GBP £3,500*

Nine (9) of Ten (10) available.

Online & Advance Exposure:  

Brand recogni on as an Associate Sponsor on the Official Event Website. Brand recogni on as a Sponsor on the conference agenda page(s) of the Official Event Website.

Market Presence: 

Brand recogni on as an Associate Sponsor on the Sponsors’ page of the Official Event Guide.

Onsite Presence:    

Exclusive opportunity to sponsor one (1) session of the technical conference. Brand recogni on on session signage, conference program and session visuals. Opportunity to distribute one (1) piece of marke ng collateral within the session room. Conference session schedule to be announced

Value Added Opportunities INDOOR AD BANNER

GBP £3,500*

Onsite Presence:   

One (1) single‐sided custom adver sing banner (approximate size: 1.5 m wide x 0.5 m high) hung strategically in the event facility. Graphics to be provided by the Sponsor. Cost of banner produc on and hanging included.

UK CONTACT: Michael Cooper, Sales Execu ve mikecooper@dmgevents.com +44 (0) 1224 548067 mobile +44 (0) 7512 553666

INTERNATIONAL CONTACT: Greg Hennig, Sales Execu ve greghennig@dmgevents.com +1 (403) 209‐3574

*All opportuni es are subject to added VAT (20%)

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