Pier Giorgio De Pinto

The work of the Italian artist Pier Giorgio De Pinto thrives on the relationship between representation and concept in a constantly and suddenly changing image-based society in search of a new identity. Since the sixties, recent changes have been taking place in parallel with the rise of new technologies, which partly replace man, conceptualising his creative actions. The result is the advent and materialisation of a new aesthetic of art and, by analogy, of that self-same creative action. Machinery first, then later computerised technologies have truly influenced the language of art in an aesthetic sense: excellent artifices of the process of the virtualisation and creation of countless rhizomes of virtual worlds and invented parallels.