Logo Sample Page Creating brands is my favorite thing as a designer. Brands can be simple, metaphorical, and encapsulate the personality of an organization. A brand is the representation of a company.
Branding Every brand thinks it’s the most important thing in their user’s life. A user’s experience with a brand is just one event in an action-packed life. Good brands map out their customer experience, look for opportunities to simplify or eliminate steps, confusion, and complications in ways that add value.
USC International Academy Website I was able to be a part of the a new style of web design called parallax. The new USC International Academy idea was to create something that was visually appealing and convince students from other countries to sign up for USC’s programs.
Livatronica Typeface, Masthead, and Poster A sci-fi typeface from A-Z and the numbers 0-9. Through the process I learned the fundamentals of designing a cohesive typeface. Following the creation of the typeface, I used it to design a masthead and a poster to tie the typeface and as well as the masthead together.
Executive Suite During my internship at Rapid Consulting, I created an infographic mobile app for healthcare solutions. Executive Suite utilizes the most commonly-used Enterprise Business Services, which is perfect for executives and managers.
666 Winery As a graphic designer, it is my job to tell an encapsulating story. 666, the number of the beast, is a cabernet sauvignon aged in a deep dark cave of hidden in Bordeaux. The case packaging was laser etched and stained for an aged look. The labels of the bottle are printed on aged parchment paper.
Fiat + Beats Ad Campaign This ad campaign project was created for Fiat and Beats. A poster, billboard, and mobile app were designed strictly for Fiat. With the collaboration of Fiat and Beats, I wanted to make people feel they will be purchasing a sound decision by defeating boredom.
Golden Gate Park Packaging This illustration was created to promote America’s National Park Reserves. The illustration was applied to 4”x6” postcards, coffee mugs, eco-friendly and reusable tote bags, t-shirts, and hooded sweatshirts.
OtterBox Magazine Ad Campaign This ad campaign project was created for OtterBox. The idea was to demonstrate how strong this mobile phone case is. The project started with creating an 8-page brochure followed by a 3-page magazine ad campaign.
Taped Up! Publication Taped Up! Is a collaboration with Mark Bijasa. This hip-hop pocket magazine is dedicated to the purists. The magazine contains exclusive interviews from DJ Double K, Jeru the Damaja, Mountain Bros., and J-Swift of The Pharcyde.