P-H-C Contractor Magazine - Summer 2015

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Volume 10, Number 2 • Summer 2015

The official publication of the PHCC Wisconsin Association and Master Plumbers/Heating & Cooling Contractors of Wisconsin

INSIDE: Keeping Your Website Updated

Humidifiers/ Dehumidifiers

Groundwater, Wells, and Water




contents // Summer 2015 Features 14 The Importance of Keeping Your Website Updated 16 Manufacturers Improving Humidifiers/Dehumidifiers 22 A Good Employment Policy Involves More Than Just Hiring

2015/16 BOARD OF DIRECTORS PHCC WISCONSIN ASSOCIATION Master Plumbers/Heating & Cooling Contractors of Wisconsin

24 Groundwater, Wells & Water Quality

Reports 6 President’s Letter Meet Your New Association President 7 Executive Director’s Report How to Start a Movement

24

PHCC Wisconsin Association P.O. Box 833 Germantown, WI 53022 888-782-6815 • Fax: 888-287-4116 mail@phcc-wi.org

8 Zone Director’s Report How Do You Address the Future Worker Shortages 10 From the Capitol State Budget Update Impacting Our Industry

Inside 12 Northeast and Northwest Wisconsin Plumbing Seminars 21 Wisconsin Housing Starts 28 News Briefs

KBIS Named Top Fastest Growing Event in North America Wisconsin Awarded Great Lakes Restoration Initiative Shoreline Cities Grants

32 Pipeline News

Thank You Rundle-Spence How ‘Clean Water Act’ Impacts Our Industry Still Carol De Young Woman of the Year PHCC’s 2015 Legislative Conference Wrap-Up Second Generation Ownership of Dave Jones, Inc. Learn & Network at Meet & Greet Events PHCC Wisconsin Association Welcomes New Members

36 Advertiser Index/Calendar of Events 37 Wisconsin Code Book & POWTS 38 Membership Application

Vice President Carol De Young (District #10) Countryside Plumbing & Heating, Inc. 321 Wisconsin Drive New Richmond, WI 54017-2614 715-246-2660 • Fax: 715-246-2676 carol@countrysideph.com

Rob Spence Rundle-Spence 2800 Industrial Drive Madison, WI 53713 608-222-0636 • Fax 608-222-4164 robs@rundle-spence.com

Immediate Past President Keith Schedler (District #5) Don’s Plumbing Service, Inc. 1003 Clifton Street Tomah, WI 54660 608-372-4219 • Fax: 608-372-2303 keithschedler@centurytel.net Directors Larry Bayer (District #1) Bayer Plumbing 2295 Continental Drive West Bend, WI 53095 262-335-0300 • Fax: 262-335-4180 bayerplumbing@yahoo.com

PHCC National Zone Director Jeffrey Kuhn (District #1) S&K Pump & Plumbing, Inc. 20880 W. Enterprise Avenue Brookfield, WI 53045 262-782-7190 • Fax: 262-782-9642 jeff@snkpump.com Executive Director Jeffrey J. Beiriger P.O. Box 833 Germantown, WI 53022 414-331-2059 • Fax: 888-287-4116 jeff@assocmgmtservices.com

Jeffrey Kuhn (District #1) S&K Pump & Plumbing, Inc. 20880 W. Enterprise Avenue Brookfield, WI 53045 262-782-7190 • Fax: 262-782-9642 jeff@snkpump.com Steve Schneider (District #3) Tweet/Garot Mechanical 2545 Larsen Road, PO Box 11767 Green Bay, WI 54307-1767 920-498-7656 • Fax: 920-498-8130 Steve.Schneider@tweetgarot.com

Senior Editor Jeff Beiriger Advertising and Editorial Office:

Ron Sonntag Public Relations Master Plumbers/Heating & Cooling Contractors of Wisconsin

Advertising Inquiries: Patty Johnson, Ron Sonntag Public Relations, (800) 969-0200, ext. 103, E-mail: patty@rspr.com. Editorial Submissions: Cynthia Marsh, Ron Sonntag Public Relations, (800) 969-0200, ext. 104, E-mail: cynthia@rspr.com.

4 / The Wisconsin P-H-C Contractor / Summer 2015

Industry Partner Reps Mike Daniels Auer Steel 5440 Highway 169 N Minneapolis, MN 55428 763-971-2910 • Fax: 763-971-2920 mike.daniels@auersteel.com

Fred Gardner (District #9) Badger State Plumbing 2507 Fortune Drive Eau Claire, WI 54703-3898 715-874-7777 • Fax: 715-874-7778 fred@badgerstateinc.com

The Wisconsin P-H-C Contractor is published four times a year for the Wisconsin Association of Plumbing-Heating-Cooling Contractors

9406 N. 107th Street Milwaukee, WI 53224 p | 800.969.0200 f | 414.354.5317 www.rspr.com

President Greg Jones (District #4) Dave Jones Plumbing & Heating, Inc. 2225 Kilgust Road Madison, WI 53713 608-222-8490 • Fax: 608-222-8503 gjones@davejonesplumbing.com

Master Plumbers/Heating & Cooling Cal Watters (District #6) Watters PlumbingContractors of Wisconsin 1303 Midway Road, PO Box 118 Menasha, WI 54952 920-733-8125 • Fax: 920-733-2713 cwatters@wattersplumbing.net


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President’s Letter

Greg Jones

// Meet Your New Association President I am honored to begin my two-year term as president of PHCC WI. I want to thank our outgoing president, Keith Schedler, for his time and support of our organization this past term. Without people like Keith, our organization could not thrive. Before I dive into the issues, I will tell you a bit about myself. I am the CEO and owner of Dave Jones, Plumbing & Heating Inc. We are a Madison-based mechanical contractor, providing plumbing, HVAC, and fire protection systems in both residential and commercial settings. The company was started by my father, Dave Jones, in 1977. Like so many others in our industry, I grew up in our family business. As far back as I can remember I was cleaning the shop, digging ditches, or whatever other odd jobs I could get my hands on. After high school, I began my plumbing apprenticeship and earned a Master Plumber license. One thing I learned early on was my dad’s respect and appreciation for our industry. Even when his business was small, he was involved in PHCC and other trade associations. He felt the need to give back to an industry that was giving so much to him and his family. Along with that, he knew that if you’re not at the dinner

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table, you’re on the menu! It’s so important to support organizations like PHCC, whether it’s monetarily or by donating your time, so they can continue to have the resources to represent the best interests of our industry. This is how I became involved in PHCC and I’m honored to have this opportunity. My vision for the next two years and into the future for PHCC WI centers around providing the best plumbing and HVAC training available for the betterment of our trade. We are working hard to narrow our training down to exactly what you’re looking for, and then to provide it in the highest quality fashion throughout the state. We started in Tomah this past winter with our plumbing code training and it was a great success! Attendees received actual plumbing code training from our code professional, Jim Davis, along with a great question and answer period. We also received water quality training from Mike Hanten with WaterRight and many of our vendor partners joined us for a product trade show. The reviews from the crowd were overwhelmingly positive! We even convinced our Executive Director, Jeff Beiriger, to buy everyone in the room a drink of their choice at the end of the day! We are repeating this training on Sept. 18 in De Pere and Oct. 23 in Eau Claire. We would love to have you join us! In addition to providing training, we will continue to focus on legislative and regulatory representation for our industry. Recently, Jeff Beiriger, Jeff Kuhn, and I traveled to Washington, D.C., for PHCC National’s Legislative Conference. We met with representatives from the offices of Senators Tammy Baldwin and Ron Johnson, along with Representatives Glenn Grothman, Mark Pocan, and James Sensenbrenner. The first thing on our agenda was to support job growth and training for our industry. U.S. census data shows the need for 21 percent more plumbing and HVACR technicians by 2022, in addition to replacing workers who retire. Between 2010 and 2025, 95 million baby boomers will leave the workforce, while only 40 million Gen Xers and Yers will be available to replace them. This is scary stuff and we’re already starting to feel the pinch! We let them know that the plumbing-heating-cooling industry is open for business with great employment opportunities. Also, we discussed a proposed furnace rule from the U.S. Department of Energy. Most notably, the Department is looking to establish a single national standard efficiency level of 92 percent and to eliminate gas furnaces that meet the current 80 percent efficiency standard by 2021. We brought a contractor’s perspective to the table and explained to them that while that may look good on paper, there will be challenges in the field to make this happen. They appreciated our feedback and we reminded them that they can rely on our organization to be a part of this discussion and all future topics that relate to the plumbing-heating-cooling industry. I look forward to working with all of you. Have a great summer! Sincerely, Greg Jones Greg Jones is CEO and owner of Dave Jones Plumbing & Heating, Inc. He can be reached at (608) 222-8490 or gjones@davejonesplumbing.com


JEFF BEIRIGER

I do a fair amount of driving during the course of a week, and while I’m all for being productive, I try hard to avoid giving in to the temptation to answer a few emails or send a text message. (By the way, anyone who thinks it’s a good idea to multi-task behind the wheel should watch the distracted driving video available through Federated Insurance.) So, my drives are used to make phone calls and when I’m all caught up, I’ll listen to an audio PHCC was started more than 130 book or stream a TED talk. years ago, and I imagine that If you’re not familiar someone must have had an idea with TED talks, they’re short talks – less that the industry would be better than 20 minutes – presented by thought off if contractors worked together. provoking speakers on matters of Technology, Entertainment, and Design (TED). I have to be careful which talks I choose to listen to because some require you to have the video feed to follow along. Such was the case with a talk by Derek Sivers called “How To Start a Movement.” What I found intriguing about the presentation is the suggestion that, on the whole, we probably give too much credit to people who are leaders. If that idea takes you out of your comfort zone, welcome to the world of TED talks. Sivers suggests that leaders are people who have an idea and have the courage of their convictions to back them up. In other words, they believe in themselves or, at a minimum, they believe in their idea. In the video that accompanies the talk, Sivers points out a young man, apparently at a concert, who stands up and starts dancing. To help with the visual, when I say “dancing,” I’m not talking about choreographed moves. I’m talking about random movements of just about every part of the body. I’m talking about dancing that makes even me feel like I can dance! In the video, the “leader” of this dance movement dances alone for a few seconds before he is joined by another person, then another, then more, and still more until eventually, most all of the audience is on their feet and moving to the music. And thus, a movement is born. The leader led and the followers followed…. But Sivers tells his listeners that there was one person who took an enormous risk. That person wasn’t the leader, nor the last few followers who joined. The person who took the greatest risk, he tells us, is the first follower. That person believed in the power of the leader and in doing so, cleared the way for others to believe as well. Why tell this story, you ask? The answer: Because it provides a different perspective about life, about business, about community. PHCC was started more than 130 years ago, and I imagine that someone must have had an idea that the industry would be better off if contractors worked together. While I can’t tell you that person’s name, I’m sure it’s memorialized somewhere on a plaque as being the first leader of the PHCC.

But what did he do with this idea? Again, I am left to my imagination, but I suspect he picked up the phone, or sent a telegram, or made a personal visit to a fellow contractor and asked that contractor to join the movement. Through the passion of his ideas, our leader was able to get his first follower. Two became four, four became eight, and today, the organization has more than 3,000 members from coast-to-coast. It’s pretty amazing what can happen when someone leads and, perhaps more importantly, someone follows…. I suppose time and distance are the enemies of the passion that burned when a business, an industry, or an association was created. Heck, maybe that’s what’s missing in our country today. We’re focused on the day-to-day right in front of us and we’ve forgotten what it was like to have to fight for everything we have. As an association and as an industry, we’ve come a long way. But I hope we haven’t come so far that we can’t still see the flame and feel the heat that was there at the beginning. Better still, let’s fan the flames in the here and now. Get up and dance, my friends. Stop worrying about what other people will think or whether you have all the right moves. Be a leader or, better still, be the first follower. Whatever you do, get on your feet and join the movement. Your association, your industry, needs you!

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Executive Director’s Report

How To Start Movement \\


Zone Director’s Report

JEFF KUHN

// How Do You Address the Future Worker Shortages? According to the U.S. Bureau of Labor Statistics, in a few years, we’re going to have a critical shortage of workers. In fact, by 2018, it’s estimated that there will be the need for approximately 86,000 new workers in the p-h-c field. To look at it from a broader perspective, in just ten years, up to 95 million Baby Boomers will have retired from their jobs across all industry sectors or changed their work focus, but only 40 million younger workers will be available to replace them. Maybe you’ve heard this statement before: “If you don’t get good grades, you may end up being a garbage collector or a plumber.” Becoming a plumber (or HVAC tech) is not some sort of a threat. It’s a great opportunity and we need to do whatever we can to turn this misconception around. We are not looking for the low performers or people who are not dedicated to their trade. How important is it that a candidate be a college graduate? Well, let’s just say that for the average plumber; not having the debt of a college education to overcome may be a benefit. On the other hand,

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a college education can be a huge benefit to a plumber’s career. Case in point: My son, Steve, who I am very proud of, has his college degree in marketing and that degree has helped him to be very successful in his plumbing business. Most college graduates who get their degree end up with no job – at least not right away – and a college debt that they will have to pay off in the future. And when they do find a job, often times it’s not in their field of study. They pick any old job because they need the work. In the end, “college for college sake” may not be for everyone. Applicants who are successful in landing an apprenticeship, by comparison, will have no debt and will have a job waiting for them. They won’t begin to earn a paycheck, they’ll continue to earn one, only now it will be for even more. So this all sounds like a slam dunk, right? Not so fast. We – the p-h-c industry – need to do what we can to entice applicants to get involved in our trade. This is a major challenge in the sights for the PHCC Mega Issues group.

Applicants who are successful in landing an apprenticeship, by comparison, will have no debt and will have a job waiting for them. They won’t begin to earn a paycheck, they’ll continue to earn one, only now it will be for even more.

We are attempting to list any and all methods that we can use to attract new talent. Not all people are enticed by the same reasons so we are looking at Generation X as well as Millennial’s and how they think. And we’re not stopping with those two generations. PHCC is working with the Boy Scouts for their plumbing badge and other programs to create interest at even earlier ages. We can all help out with the image problem we have. Please don’t use the butt crack in your ads. Whenever possible, show a positive image about the plumbing-heating-cooling industry. We are competing with other industries facing similar skilled worker shortages, so we have to be smart. This shortage of techs in our industries is a critical issue, and that’s why PHCC is working on this mega task. On April 22 and 23 we participated in the PHCC Legislative Day on Capitol Hill in Washington, D.C., lobbying for issues that are important to our contractors and our industry. I can’t say enough about the impact of our annual Legislative Day. We are there to educate our Congressional delegation as much as we are there to lobby on one issue or another. That “real world” education is critical – on our workforce issues, on burdensome regulation, and on other issues - has been a huge success for us all. Successfully, Jeff Kuhn -- PHCC-NA Zone 3 Director and President of S&K Pump & Plumbing, Inc., Brookfield. He can be reached at (262) 782-7190 or jeff@snkpump.com.


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From The Capitol

// State Budget Update Impacting Our Industry The Joint Finance Committee removed from the state budget the language that would have merged the Department of Safety & Professional Services with the Department of Financial Institutions. Also removed from the budget was a provision that would have transferred the POWTS program from the Department of Safety & Professional Services to the Department of Natural Resources. PHCC-WI was part of a coalition of organizations seeking to keep the program at DSPS. Added to the budget was a provision that would exempt the Amish from having to comply with certain provisions of the building code, including plumbing. PHCC-WI has opposed this language when it was introduced as a freestanding bill and that, in part, is why the language was slipped into the budget. Unless the Assembly or Senate chooses to amend the budget at this point, the language will be part of the final budget bill and become law. One other merger that was contemplated in the state budget was the transfer of the Worker’s Compensation program from the Department of Workforce Development to two agencies – the Office of the Commissioner of Insurance and the Department of Administration. Under the Joint Finance version of the budget, Administrative Law Judges would be assigned to the Department of Administration while the balance of the program would

remain at the Department of Workforce Development. In the meantime, labor and management members of the WC Advisory Council have swapped initial proposals and are working to create an “agreed bill” for consideration by the legislature. Much has changed in the Capitol, so it remains to be seen whether or not the legislature will adopt the work of the council or move in its own direction.

Other Legislation

Prevailing wage is getting a lot of attention these days. Leaders in both the Senate and Assembly have indicated that they do not have the votes to pass a repeal of the existing law but almost certainly have the votes to make significant reforms to the system, including higher project thresholds and a change to the manner in which wage surveys are done. A Senate committee has already rejected the repeal as currently drafted on a 3-2 vote but an Assembly committee passed the repeal measure in hopes that it could be included in the state budget. The governor, for his part, has indicated that he would likely sign repeal legislation if it made its way to his desk. He had, for many months, been relatively silent on the topic, indicating that he and the state had higher priorities – a similar message to the one he delivered before Right To Work legislation was quickly moved through the legislature.

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Master Plumbers/Heating & Cooling Contractors of Wisconsin

Time

Sign Up Today!

Program Schedule

Credit*

7:30 - 8:30 a.m.

Registration

8:00 - 9:00 a.m.

Product Displays

1.0 CE Credit

9:00 - 10:00 a.m.

Product Showcase & Safety Update

1.0 CE Credit

10:00 - 10:15 a.m.

Break & Product Displays

10:15 - 11:45 a.m.

Code: Combination Drain & Vent Systems (Continued)

11:45 - 12:30 p.m.

Luncheon & Product Displays

12:30 - 2:00 p.m.

Code: Combination Drain & Vent Systems

2:15 - 2:30 p.m.

Break & Product Displays

2:30 - 3:30 p.m.

Water Testing Requirements In Wisconsin

1.0 CE Credit

3:30 - 4:30 p.m.

Industry Update

1.0 CE Credit

4:30 p.m.

Door Prize Drawings

3.0 CE Credit

Don’t miss this great program and great chance to earn CE credits*! About The Program/Instructors Code is the foundation of everything we do in the plumbing industry. This year, PHCC-Wisconsin is beginning a series of code-related programs designed to get back to the basics of our trade. For this session, we will be focusing on Combination Drain & Vent Systems. Leading the discussion is Jim Davis, a Master Plumber and an experienced plumbing instructor. Jim has taught apprentices for 20+ years and has experience teaching continuing education programs for groups such as the Water Quality Association and the Madison Plumbing Inspectors. Additional programs include a discussion about Water Testing Requirements in Wisconsin presented by Mike Hanten of Clean Water Testing and an Industry Update by Jeff Beiriger of PHCC-Wisconsin. The program also features time to interact with vendors, our vendor showcase, and a brief safety presentation by Federated Insurance.

*Continuing Education Credits Please note that the number of hours of approved continuing education may vary depending upon the credential you hold. MP and JP will receive 7.0 hours of credit for attending the entire day of program. For other credentials, contact the PHCC & MP/HC at (888) 782-6815 or mail@phcc-wi.org

12 / The Wisconsin P-H-C Contractor / Summer 2015


Northeast Wisconsin Plumbing Seminar

Northwest Wisconsin Plumbing Seminar

Friday, September 18, 2015

Friday, October 23, 2015

The Marq 3177 French Road De Pere, Wisconsin

The Plaza Hotel 1202 W. Clairmont Avenue Eau Claire, Wisconsin

Attendee Registration Registration Fee: Location:

$55.00 per person for Member Companies & Employees. $80.00 per person for Non-Member Companies & Employees. Includes full day of programs and meals De Pere

Eau Claire

Name__________________________________________________________________________________________ Name_______________________________________________________________________________________ Company __________________________________________________________________________________________ Address ____________________________________________________________________________________________ City, State, Zip ______________________________________________________________________________________ Phone, Fax __________________________________________________________________________________________ E-mail _____________________________________________________________________________________________

Check enclosed payable to PHCC-WI for $ __________ Pay by Visa or MasterCard by completing the information below. Card Number __________________________________________________Exp. Date___________________________ Cardholder’s Name______________________________________________CVC #_______________________________ Cardholder’s Signature_______________________________________________________________________________ Billing Address______________________________________________________________________________________ ___________________________________________________________________________________________________

Mail your registration form with payment to: PHCC & MP/HC – Wisconsin Association P.O. Box 833 Germantown, WI 53022 Fax your registration form with credit card information to: (888) 287-4116 E-mail your registration form with credit card information to: jane@assocmgmtservices.com Questions? Contact PHCC & MP/HC Wisconsin Association at (888) 782-6815. Please note that registration confirmations will NOT be sent. Summer 2015 \ The Wisconsin P-H-C Contractor \ 13


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When was the last time something changed on your website? If your answer isn’t within the last couple weeks, you have a problem. Google can make you or break you. For popular brands, updating the website is necessary to give frequent visitors something new to view. For most PHCC members, though, frequent website updates are not so much for the customer as for the almighty search engines. Of course, it is crucial that your company, product, and service information stay up-to-date on your website; that’s just good business. But even when nothing has changed in what you do or what you offer, fresh content gets the attention of search engines. When websites continuously

"If your website doesn’t have a blog and a way for customers to contact you with testimonials, make it happen." 14 / The Wisconsin P-H-C Contractor / Summer 2015

change, improve, and grow, Google views you as an active business that will provide web users with an average or above average experience. That means you’ll rank higher in search engine results. People searching Google for your services are the best leads you can earn – they’re seeking you out, not the other way around. The more quality updates you make to your website, the more quality leads will find you on search engines. Conversely, a website that isn’t updated frequently is automatically viewed as outdated and low quality by Google. Want to stand out among the competition? Prove yourself to the search engines.

Website updates can be easy. We all know one crash diet isn’t enough – good eating habits and regular exercise are necessary for maintaining your health. Similarly, creating the website isn’t enough. It needs to be maintained!


The good news is regularly updating the website can be a lot more fun than dieting.

Update often. Make sure you or the website company you work with has access to make edits to the website. If your website doesn’t have a blog and a way for customers to contact you with testimonials, make it happen.

Create a plan. The easiest way to remember to make regular updates is to have them figured out ahead of time. One example is to go week by week. On the first week of the month, update your sales special; on the second week, post a customer testimonial or project photo; on the third week, write a blog post about a product or manufacturer; and on the fourth week, add or update the text or graphics on one of your web pages (this could also be adding a new tip for your customers or a link to a relevant news article). Follow through. Put someone reliable in charge of making the updates, and see that they get done.

Don’t be intimidated. Today, contractors have phones capable of taking decent quality project photos on the job. A blog post doesn’t have to be article length; it can be as short as a paragraph about why your company loves summer. Post a picture of the flowers in front of your headquarters. Spotlight a hardworking employee. Write up a list of items people should never put in their garbage disposals. The options are endless.

Whether your company is large or small, search engines are the great equalizer. Don’t let a good website go unseen. It’s up to you to maintain and nurture not only your relationship with your customers but also your website’s relationship with Google.

Lindsay Schultz is an Account Executive at Ron Sonntag Public Relations.

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MANUFACTURERS IMPROVING HUMIDIFIERS/ DEHUMIDIFIERS POTENTIAL PROFIT CENTER FOR CONTRACTORS

H

umidification and dehumidification play a significant role in a home’s indoor air quality. Too much humidity can cause moisture to condense on windows, moisture spots on walls, and become a breeding ground for dust mites, mold, mildew and fungus, to name a few. Too little humidity can cause skin irritation and respiratory problems and crack wooden floors, window frames, and other home furnishings. 16 / The Wisconsin P-H-C Contractor / Summer 2015


“With the desire to improve energy efficiency (by building tighter homes), “Today indoor air quality has become less many of us healthy. Tighter home construction carry smart means pollutants are trapped inside devices that our homes. Less ventilation means higher concentrations of not only VOC’s allow us to but other pollutants as well. Of the perform our 4,000+ possible VOC’s found in homes, own product a large portion of them are found to research” be carcinogens (cancer causing agents). Offering solutions to reduce higher pollutants inside our homes is essential to long-term health and comfort,” said Trent Davis, Tech Support and Training for GeneralAire/General Filters. Contributing to the growing market are newer and remodeled homes that are tightly constructed with higher R-value insulation and lower window U-factors resulting in less air leaks or natural ventilation. “While tighter construction is great for energy efficiency, it magnifies the impact of polluted indoor air,” said Megan Leick, Marketing Communications Director for Aprilaire. “The EPA now states that indoor air can be up to 100 times more polluted than outdoor air. Tighter construction has led many municipalities to adopt specific building codes related to fresh air ventilation. Consumers also are becoming more aware of mold issues and respiratory issues related to polluted air.” “More contractors are making consumers aware of high-capacity, wholehome units and explaining how they better meet the need of humidity control in newer, tighter homes. Recent recalls for portable dehumidifiers and their higher energy consumption have given contractors a number of positive talking points for whole-home, high-capacity alternatives,” she said.

Aprilaire Modulating Steam Humidifier Modulating Steam Humidifiers provide the largest capacity of any Aprilaire humidifier. There are models for central heating systems and a model designed for homes without forced air heating systems. The unit is modulating, allowing for tight humidity set points for applications where precise RH control is required. This ductless solution is ideal for homes with radiant or baseboard heat. Unit capacity is adjustable from 23.3 gpd to 34.6 gpd based on supply voltage and max current draw. Model 5558 modulating control sold separately.

>> Continued on Page 18

Summer 2015 \ The Wisconsin P-H-C Contractor \ 17


Contractors: Position Yourself as the Expert

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omeowners are becoming more aware of managing indoor air quality with humidifiers and dehumidifiers … and smart HVAC contractors looking to expand their business with Indoor Air Quality products are pitching their benefits too. “There is a reason why big box stores reserve their prime real estate (center aisles) for air cleaners, humidifiers and dehumidifiers. Market research has proven there is a need for indoor air quality control, and customers are becoming more aware. People are willing to make investments that improve their health,” Davis said. “Today many of us carry smart devices that allow us to perform our own product research, yet the HVAC contractor has to be the expert; educating about the importance of indoor air quality and offering whole-house solutions,” Davis said. “The HVAC contractor, after asking a few simple questions, can identify the homeowner’s need and offer solutions to the problems identified.“ Kevin Graebel, IAQ and Water Product Manager, Honeywell, said that contractors should talk to the homeowner about protecting materials within the home, such as wood floors, wood window casings, artwork, and their own personal health. “Humidity is important for comfort and in long winter months the air inside the home is very dry and can cause chapped lips and sore throats; it’s just not something you want to live with if you can avoid it. So a humidifier is a great comfort solution that is applicable for almost everyone that lives in areas where there are longer winters without a lot of moisture.” >> Continued on Page 20

CONTRACTOR RESOURCES GeneralAire’s website, generalfilters.com/ user-registration.html, offers a registration for contractors, where (at their leisure) they can go to find current promotions, presentations and other helpful information about the importance of indoor air quality. AprilairePartners.com is the company’s resource for all of its current and prospective dealers to gain access to manuals, spec sheets, sales literature, webinars and much more. Education on best practices for selling in the home is something Aprilaire strives to provide to all of its dealers. Login required. Honeywell’s forwardthinking.Honeywell.com has information geared to the contractor on all its indoor air quality products, thermostats as well as links to trainings. E-learning is held every Tuesday where product experts train them about a topic that is pertinent to the current season. Recorded versions are available for reference. Lennox offers public.DaveNet.com to Lennox dealers so they can learn about new products, promotions, as well as trouble shoot any repairs remotely. All dealers must receive a login. Carrier directs its dealers to login at hvacpartners. com for literature and other resources.

Aprilaire Model 1870 Dehumidifier The Model 1870 high-capacity, whole-home dehumidifier is compact and quiet and comes with a 5-year warranty. The 1870 can remove 130 pints of water per day and includes a digital LCD control with intuitive RH set points and optional external controls. The model is lightweight and fits in attics, crawl spaces and equipment closets. Also has the ability to ventilate the home per ASHRAE 62.2-2010.

Lennox Healthy Climate® Whole-Home Power Humidifier HCWP3 – 18 The Healthy Climate® Power Humidifier attaches to your furnace or air handler and adds moisture to air moving through the duct system. Working with central heating and cooling system, it adds moisture as needed to a home’s air, making it healthier and more comfortable. Equipped with a built-in Power Humidifier fan, that circulates humidified air that also works independently from existing heating and cooling system to deliver humidity even when system is not running. The Power Humidifier creates a healthier home with less skin irritations, sore throats and respiratory problems, as well as protects furniture by reducing the risk of wood warping and cracking.

Lennox Healthy Climate® Whole-Home Dehumidifiers HCW- 065 Designed to easily integrate with existing heating and cooling system, a Healthy Climate® Dehumidifier removes excess moisture from the air. Depending on the model chosen, homeowners can control humidity in their entire home or a single area. The dehumidifier helps create healthier air by reducing dust mites and mold that thrive in humid environments and is Energy Star-rated. Dehumidified air feels more comfortable even at warmer temperatures so homeowners can set thermostat to a more energy-efficient temperature without sacrificing comfort.

18 / The Wisconsin P-H-C Contractor / Summer 2015


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Make the Sale

“T

>> Continued from Page 18

he first step is that the contractor be educated about the importance of indoor air quality,” Davis advised. “Secondly, there needs to be an open dialogue between the contractor and their clients, so the contractor can share their knowledge with the homeowner. The homeowner is reliant on the contractor to be the expert, to know what is available in the market, and how available products can positively impact their family’s health and comfort. Third, the contractor needs to be observant and listen to the homeowner. For example: if the homeowner has a single-room air cleaner or humidifier, the contractor should offer whole-house options. If the homeowner asks about duct cleaning options or better filters, the contractor should respond by offering the best IAQ technology available in the market. The market is there. It’s the contractor’s job to offer the best possible choices to the homeowner.” GeneralAire offers training at its offices for wholesalers and contractors across the country to learn about our products, tour the facility and discuss indoor air quality. Davis also travels throughout the United States to conduct training sessions. “In all training sessions, we weave selling techniques into the fabric of our overall program. This part of our training is particularly important, as currently only 7% of all contractors

offer IAQ upgrades at every sales opportunity. This needs to drastically change, if not for any other reason but to improve the health of the end user.

Wi-Fi Connectivity – A Smart Add-On “One of the better innovations helping us grow this market is trends toward connectivity because you can do some really nice things with a connected thermostat that is controlling your humidifier or dehumidifier, that you wouldn’t be able to do with a standalone solution,” Graeble said. “On our new Wi-Fi connected thermostats, we’re able to pull in weather information from the outside. That is helpful when you are humidifying the home and the reason is because of a feature we call window frost protection. Using that connected thermostat, we put a cap on the amount of moisture your humidifier is going to put into your space to prevent any problems for the homeowner. With Wi-Fi thermostats, you don’t have to add any extra sensors; we are just taking advantage of your Wi-Fi connection that you are already hooked up to. It is a great selling point for them to talk about adding a connected thermostat to that package as well with the advantage of being able to control the humidifier through their mobile phone.”

Honeywell TrueDRY™ Dehumidifier TrueDRY dehumidifiers are designed to be flexible to fit in a wide variety of applications. A color-coded duct system makes it easy to either duct horizontally, vertically or at a right angle. Energy Star-rated, TrueDRY can be integrated into existing HVAC equipment or used as a standalone solution.

Honeywell TrueEASE™ Evaporative Humidifier The TrueEASE Bypass model features an interchangeable bypass to eliminate the need to disassemble and rebuild the humidifier if the bypass direction needs to be changed. Mounting screws located around the perimeter of the humidifier make single-step installation possible. Push terminals provide easy wiring and the integrated control board eliminates cost and time spent on separate relays typically required to deliver additional humidity by forcing the fan. Flipping a DEP switch sets advanced humidification options. The TrueEASE can be installed in the same space as existing bypass humidifiers for easy retrofit upgrades.

General Filters HealthyAire® DH70 & DH95. These new models are a result of the 2014 acquisition of Air & Energy Products, LLC. General Filters moved manufacturing of the new dehumidifiers from Atlanta to its Novi, Mich., facilities and quickly ramped up production. Energy Star-rated, the two new models include the DH70 (removing as much as 70 pints of moisture per day) and the DH95 (removing as much as 95 pints per day). In addition, the units include a MERV 11 air filter that continually removes harmful particulates from the air and keeps the unit running efficiently. With a compact design, they are not only effective removing excess moisture but can also be placed in crawl spaces or other areas of the home where space is tight. The dehumidifiers offer homeowners two air quality solutions in one unit: removal of excess moisture and removal of particulates.

Carrier Performance Whole-Home Dehumidifier Carrier Performance series dehumidifier is available in two sizes. Features include a self-contained refrigeration system with blower, coil and compressor; corrosion-resistant epoxy-coated coil; and on-board LCD control. Flexible installation with any furnace or fan coil and can be remote mounted, and top or side ducted.

20 / The Wisconsin P-H-C Contractor / Summer 2015


Wisconsin Housing Starts

January thru April 2015

Single Family Dwellings Building Permits

Number of Dwelling Units City Appleton

Eau Claire

Fond du Lac

Green Bay

Janesville/Beloit

LaCrosse/Onalaska

Madison

Milwaukee-WaukeshaWest Allis

Oshkosh-Neenah

Racine

Sheboygan

Wausau

Average Value per Dwelling Unit

Units

Percent Change

Value ($)

Percent Change

Jan.

12

29.4

223.200

-10.6

Feb.

15

-31.8

236.900

10.3

March

34

13.3

225.700

13.6

Aprill

38

8.6

236.500

-2.3

Jan.

15

1,400

182,800

21.9

Feb.

12

200

204,800

16.2

March

21

40

235,400

24.6

from same time last year

from same time last year

Aprill

32

3.2

184,200

5.0

Jan.

2

0.0

300,000

25.0

Feb.

1

0.0

174,000

2.4

March

2

-33.3

325,000

26.5

Aprill

4

33.3

150,000

-54.3

Jan.

21

5.0

200,200

7.5

Feb.

28

7.7

202,000

4.7

March

48

17.1

193,100

-14.3

Aprill

62

-7.5

233,100

7.3

Jan.

5

150.0

235,400

71.2

Feb.

7

600.0

235,400

28.4

March

13

44.4

242,600

19.0

Aprill

10

-37.5

231,700

2.3

Jan.

1

-83.3

268,000

23.0

Feb.

5

25.0

265,400

3.3

March

22

-18.5

195,400

-15.4

Aprill

24

-11.1

258,400

19.0

Jan.

64

12.3

304,800

5.2

Feb.

73

1.4

291,200

6.5

March

89

-5.3

297,200

7.3

Aprill

135

-1.5

282,100

5.9

Jan.

64

-22.9

315,600

-0.1

Feb.

88

41.9

309,400

-1.6

March

104

-12.6

316,200

22.3

Aprill

128

6.7

325,800

8.0

Jan.

17

70.0

301,600

25.6

Feb.

10

-23.1

168,700

-32.4

March

12

-33.3

226,800

6.3

Aprill

23

9.5

164,200

-24.9

Jan.

3

-70.0

248,200

-1.2

Feb.

7

16.7

223,600

-21.6

March

13

225.0

245,300

16.9

Aprill

16

23.1

242,400

6.3

Jan.

0

Feb.

0

100.0

March

0

100.0

Aprill

2

-71.4

522,700

126.9

Jan.

6

-14.3

208,200

-21.8

Feb.

6

-57.1

219,100

0.3

March

11

10.0

195,000

-11.7

Aprill

15

36.4

189,700

-15.5

Summer 2015 \ The Wisconsin P-H-C Contractor \ 21


A GOOD EMPLOYMENT POLICY INVOLVES MORE THAN JUST HIRING

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usiness owners frequently ask, “What can I do to avoid a wrongful termination charge by an employee?” The easy answer: “Don’t hire the wrong person for the job.” The reality is, one day every business owner will face the unpleasant task of having to terminate an employee for one reason or another. How can a business retain good employees and avoid terminations? Diligence when hiring is the first step. Always check a candidate’s background, references, and driving record if driving will be a part of the job. Have two management level people involved in all hiring decisions. A second set of eyes reviewing an applicant helps ensure that the hiring decision is based on the candidate’s qualifications and work experience, rather than one person’s opinion of an applicant’s personality. What happens after the handshake? So, the ideal candidate walked in the door, everything checked out, and you hired yourself a new employee. Of course, you will train and orient your new hire. And, once you feel confident that he or she has the abilities and knowledge to perform the job, it’s back to business as usual again, right? Not so fast. Did you know new employees face more job-related risks? According to the most recent data from the U.S. Bureau of Labor Statistics, almost 28 percent of workers injured on the job have been with their employer for less than 12 months. Training and orientation are essential for new employees. But don’t just stop with the basics. Provide ongoing opportunities to learn more about the business and improve skills to help keep employees motivated. Mentor those who show initiative and promise for developing into future

22 / The Wisconsin P-H-C Contractor / Summer 2015

leaders. Why are new workers more likely to be hurt? One reason is new employees are often unaware of how they can be injured in the workplace. They may not understand how to safely perform the job – especially what not to do. Employers may not include safety in new employee orientation because they believe “common sense” will keep workers from committing unsafe acts. Unfortunately, a lack of knowledge – not a lack of common sense – is more often the problem. Including a safety training in employee orientation can help your new employees gain the knowledge they need to avoid injury.

Some important tips: • • • • •

Explain safety rules before assigning jobs. Employees are more likely to follow rules if they understand the reasons for them. Give each employee a copy of the rules for future reference. Encourage employees to ask questions if they don’t understand what they are being asked to do. Point out workplace hazards and discuss how to avoid injury, including what not to do. Make sure employees understand never to operate machines unless trained and authorized to do so. Explain how lockout devices prevent injuries, and why not to remove them.

Knowledge and effective communication are the keys to accident prevention. Always encourage discussion – it promotes understanding. Put these principles to work and give your employees the tools they need to work safely!


Help them help themselves Give feedback to employees on their job performance, but don’t just limit it to scheduled reviews. Don’t assume everything is fine just because an employee doesn’t complain. Employees want to know they are doing a good job. A simple compliment on how an employee handled a situation will reinforce desired

behavior and tell employees their efforts are appreciated. Give occasional rewards. When corrective action is needed, use a positive approach with specific recommendations. This can help avoid embarrassment or resentment and possible future allegations of unfair treatment.

What to do when termination seems inevitable would also demonstrate the manager’s willingness to make Always base decisions to reprimand or terminate employees accommodations for a good employee. on documented facts and observations, not on emotional Sometimes it is necessary to responses to a situation or on terminate an employee because personal judgments. Sometimes, poor performance even when “just the facts” may not Sometimes it is necessary to of good hiring procedures followed provide enough information and employees may not be terminate an employee because and the employee started out on right foot. Make certain all forthcoming about problems. For of poor performance even when the terminations are fact-specific. Is example: An employee began to arrive good hiring procedures followed the decision consistent with how “similarly situated” employees late to work and often seemed have been treated in the past? distracted. His co-workers were Consider having two tolerant, but the manager was management personnel involved strict about punctuality and became irritated by the employee’s tardiness. Actually, with the termination. Should the terminated employee ever the employee liked his job and was meeting performance dispute what took place, you have a witness to verify what expectations. The problem was that an elderly parent had was said. You may want to implement the “two to hire, two recently moved into his home and required special care in to fire” strategy. It may be an effective risk management the morning. In this case, a simple schedule change could technique for your business. solve the problem and help relieve the employee’s stress. It

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24 / The Wisconsin P-H-C Contractor / Summer 2015


GROUNDWATER, W A T E R

QUALITY

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lean, pure drinking water is something we take for granted here in Wisconsin, whether it is from a municipal source or a private well. But are those of us who are private well owners doing everything we can to make sure it is safe? There are pockets of activity across the state that are focused on groundwater concerns. Bayfield County recently held a forum regarding the impact of a Concentrated Animal Feeding Operations (CAFO), because of a concern about groundwater contamination. Bayfield County has a 12-18 month moratorium on Livestock Facilities Licensing. In Kewaunee County, there have been incidents of contaminated well water and a growing concern among residents regarding fertilizer and livestock manure runoffs. Clean Wisconsin, a nonprofit environmental group (not associated with the DNR or State of Wisconsin), is purporting that “beneficial reuse� of coal ash could contaminate drinking water statewide. The group is actively involved in well sampling and raising flags about groundwater contamination. The Wisconsin P-H-C Contractor Magazine posed some questions to Kevin Masarik, a groundwater education specialist at the Center for Watershed Science and Education, UW-Stevens Point & UW-Extension. WI-PHCC: Are there unsafe levels of nitrates, pesticides, bacteria, radium, and/or other contaminants in the groundwater that should worry residents that have private wells? Masarik: The majority of private wells provide water that

Summer 2015 \ The Wisconsin P-H-C Contractor \ 25


is drinkable. There are however a number of contaminants found in Wisconsin groundwater that people should think about testing for. Experts recommend testing annually for coliform bacteria, a measure of whether the well is producing sanitary water. Nitrate is another test households should perform regularly. Nitrate is generally considered the most widespread groundwater contaminant in Wisconsin. In fact, 1 out of 10 wells are above the drinking water standard of 10 mg/L and should not be consumed by infants, women whom are pregnant or trying to become pregnant. If a person expects the source of nitrate is from nearby agricultural activity than they might consider a pesticide test. WI-PHCC: Are there some regions in the state that are more prone to contamination? Masarik: We should distinguish between naturally occurring contaminants versus anthropogenic (or human related contaminants that result from something such as land use). Some parts of the state are definitely more prone to groundwater contamination from human activities than others. Areas in eastern Wisconsin where dolomite bedrock is close to the surface are particularly susceptible to things like bacteria and/or nitrate. Other areas of concern include regions of sandy soils or internally drained areas with well drained soils. However, just because groundwater may be rated as prone to contamination does not mean groundwater quality is poor or degraded. What crops we choose to grow, the amount and timing of fertilizer and bio-solid applications to agricultural fields, how careful we are about fertilizing lawns, how dense of development we allow for unsewered subdivisions all contribute to the degree to which groundwater becomes contaminated. WI-PHCC: Is the supply of “clean” groundwater diminishing due to pollution, fertilizers, or even large-scale industrial withdrawals? If so, how is this challenge being addressed? Masarik: Groundwater is a very local resource. We have found some areas where nitrate concentrations have

SAMPLING REQUIREMENTS WISCONSIN administrative CODE NR812 Wisconsin Administrative Code NR812 was revised effective Oct. 1, 2014 in regard to Sampling Requirements for private wells. The revised code requires additional water sampling and analysis when well or pump work occurs, and water sampling requirements when there is a property transfer well inspection. The changes to the code include: • Nitrate sample is required anytime a new well is constructed (by the well driller or well constructor), or there is pump work involving entry into a well (by the pump installer). • Arsenic sample is required anytime there is pump work involving entry into a well (by the pump installer). For Property Transfer Well Inspections: • Water samples are required to be tested for bacteria, nitrate and arsenic. • DNR does not require sampling if there is no well inspection. • DNR sample forms for samples following pump work should not be used for property transfer well Inspections – a different form is required. • Property transfer well inspection results and water test results are not reported to DNR. Source: Wisconsin Department of Natural Resources http://dnr.wi.gov/topic/Wells/codeRevisions.html.

26 / The Wisconsin P-H-C Contractor / Summer 2015


increased and other areas where it has decreased. Because plants are not 100% efficient at removing nitrogen applied as fertilizer from the soil we know that agriculture represents the most significant contribution to groundwater contamination. If nearby land is put into agricultural production or rotations switch to grow crops that require more nitrogen we often expect groundwater quality to reflect those changes through increasing nitrate concentrations. However, septic systems discharge nitrate to groundwater as well and in areas where there are many households with private wells on small lot sizes (think 2 acres or less), the density of drain fields in a small area can also cause degraded water quality. WI-PHCC: Are there any state/DNR initiatives or guidance to private well owners to ensure safe drinking water? Masarik: The DNR regulates wells at the time they are constructed. They focus on making sure wells are constructed according to a set of standards meant to provide sanitary water. They also do a good job of developing guidance regarding important tests for homeowners to consider. However, it’s important for homeowners to realize their responsibilities as a private well owner. Until recently most private wells were likely only tested for coliform bacteria at the time of construction. Private wells are generally responsible for determining the safety of their individual water supply. In a sense they are the water utility manager for their family’s well. The DNR maintains a website called “What’s Wrong with my Water?” that provides guidance on things like what to test for and where to send a sample. Our center also maintains the WI Well Water Viewer (http://www.uwsp.edu/ cnr-ap/watershed/Pages/WellWaterViewer.aspx), which provides access to an interactive map for homeowners to learn what information exists on water quality near where they live. Kevin Masarik assists homeowners in determining the safety of their water supply, providing guidance on this issue. He welcomes questions at Kevin. Masarik@uwsp.edu.

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News Briefs

// KBIS Named Top Fastest Growing Event in North America The Kitchen & Bath Industry Show (KBIS) walked away with top honors for the fastest-growing show in attendance in both percentage growth and sheer numbers, as announced by Tradeshow Executive Magazine, which honored the 50 fastest growing events in North Kevin Murphy, COO of Ferguson, America for 2014. delivers the 2015 State of the Industry. The designations recognize KBIS among the trade shows that grew faster than 99 percent of the trade shows held in the U.S. “In 2008, our country saw the worst recession in more than two generations, hitting the kitchen and bath industry hard,” said Brian Pagel, VP Kitchen and Bath Group, Emerald Expositions. “Even in the wake of this economic downturn, each year KBIS continues to achieve double-digit growth and thrive through our partnership with exhibiting brands and the support of the kitchen and bath industry. The show’s success is a testament to

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the dedication of the industry and the shared vision for the KBIS brand.” During the 2015 show, more than 33,119 industry professionals canvassed the show floor. The 2015 event attracted over 500 exhibitors, including 96 new presenters and 87 Loyalty Leaders – the group of exhibitors recognized for their commitment to consecutively exhibiting at KBIS for at least the past six years. And plans are already underway to expand the show in 2016. One month after the success of the 2015 show, 266,130 NSF of exhibit space were already sold – almost the equivalent of what was sold in all of 2015. “Speaking on behalf of the National Kitchen & Bath Association, we are all honored by these accolades,” said Bill Darcy, CEO, National Kitchen & Bath Association. “As the owners of KBIS, the NKBA is excited to see the growth in the show over the past few years. With major brands investing in space at KBIS, and with other manufacturers returning to the show after a hiatus, it is a testament to the level of confidence in our industry. The NKBA continues to invest in KBIS, enhancing the experience for exhibitors and attendees alike through our Voices From The Industry conference programming, learning opportunities, awards, events and networking. Moving forward the NKBA will keep the show on the cutting edge, working with manufacturers to provide the best


News Briefs

possible experience, programs and technology. We’ll take our inspiration from both inside and outside of our industry. Tradeshow Executive Magazine’s recognition clearly positions KBIS as a leader — a reputation we will tirelessly work to maintain.” Emerald Expositions credits part of the continued success of KBIS to the creation of Design & Construction Week™ (DCW). KBIS, in conjunction with the International Builders’ Show (IBS), owned by the National Association of Home Builders (NAHB), anchor the week-long megaevent, established in 2014. DCW 2016 will also include the International Window Coverings Expo (IWCE) and The International Surface Event (TISE).

PHCC-WI: YOUR ONLY SOURCE FOR CODE BOOKS

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Summer 2015 \ The Wisconsin P-H-C Contractor \ 29


News Briefs

Wisconsin Awarded Great Lakes // Restoration Initiative Shoreline Cities Grants The U.S. Environmental Protection Agency today announced Great Lakes Restoration Initiative Shoreline Cities grants totaling more than $800,000 to four cities in Wisconsin to fund green infrastructure projects that will improve water quality in Lake Michigan and Lake Superior. Manitowoc, Oak Creek, Sheboygan and Superior are among 11 cities across the Great Lakes Basin which will receive funding totaling over $1.8 million through the current round of GLRI Shoreline Cities grants. EPA Region 5 Administrator/Great Lakes National Program Manager Susan Hedman made the announcement at an event in Ohio. “These Wisconsin cities will use EPA Great Lakes Restoration Initiative Shoreline Cities grants for green infrastructure projects to protect Lake Michigan and Lake Superior,” said Hedman. “Green infrastructure captures and filters rain where it falls – to reduce flooding and to prevent stormwater from washing contaminants into our waterways.” “Protecting the Great Lakes is vital to Wisconsin’s longterm economic security and our quality of life,” said U.S. Sen. Tammy Baldwin. “I am proud to be a strong supporter of the Great Lakes Restoration Initiative, which made these grants available to help our coastal communities make the Great Lakes healthier for everyone who uses them through green infrastructure projects to improve water quality and wildlife habitat.” The following projects will be funded by grants announced today: Manitowoc ($89,699) will construct a rain garden along the Blue Rail Marina Beach to prevent the discharge of 115,000 gallons of untreated stormwater into Lake Michigan each year. Oak Creek ($250,000) will install porous pavement in a parking area and construct a bioretention pond on a bluff overlooking Lake Michigan to prevent the discharge of over 1 million gallons of untreated stormwater into the lake each year. The conversion of this former industrial brownfield into a city park will provide public access to the shoreline for the first time in 80 years. Sheboygan ($239,459) will construct bioswales near storm sewer outfalls at King Beach and Deland Park Beach to prevent the direct discharge of untreated stormwater into Lake Michigan and to improve water quality for beachgoers. Superior ($250,000) will construct a wetland near Superior Bay to reduce the amount of stormwater that reaches the combined sewer system and would otherwise overflow into Lake Superior. “The city of Manitowoc is excited about receiving this grant to assist with upgrades along our beautiful

30 / The Wisconsin P-H-C Contractor / Summer 2015

lakeshore,” said Manitowoc Mayor Justin Nickels. “Lake Michigan is our greatest asset and we must do everything we can to preserve it.” “The transformation of the Lake Vista shoreline area from an abandoned brownfield to a public asset is extremely important to the Oak Creek community and represents our commitment to the residents and businesses of our city to improve and enhance our environment,” said Oak Creek Mayor Steve Scaffidi. “The green infrastructure improvements funded through the EPA’s Great Lakes Shoreline Cities grant will be aesthetically appealing enhancements that will help clean stormwater from upland areas, create opportunities for habitat, and illustrate our commitment to stewardship of Lake Michigan and our shoreline. We are honored to have been selected to receive funding in order to help implement these features. This assistance will help us continue to improve our region’s water quality, protect our native flora and fauna, and shape the future stewards of Lake Michigan.” “Lake Michigan is a key asset for the city of Sheboygan and needs to be protected for future generations,” said Sheboygan Mayor Michael Vandersteen. “By receiving these grant funds, the city can increase our efforts to protect this great lake by removing debris and preventing direct discharge into Lake Michigan. We are thankful to the EPA for offering this opportunity for visitors and residents to the city of Sheboygan.” “Living at the farthest inland tip of the Great Lakes, on the shores of Lake Superior, we all recognize the benefits we receive from the world’s largest freshwater lake,” said Superior Mayor Bruce Hagen. “Lake Superior provides us not only with breathtaking views of its natural beauty, but fresh drinking water, a world class fishery, the largest Great Lakes port, tourism opportunities, and our thriving economy. The city of Superior is excited to receive funding for creation of a wetland basin to remove pollutants from stormwater runoff before it enters this important water body. This project is particularly important as it will also remove stormwater from our combined sewer system and prevent basement back-ups in our central business district.” Great Lakes Shoreline Cities grants fund up to 50 percent of the cost of green infrastructure projects on public property. The projects include rain gardens, bioswales, green roofs, porous pavement, greenways, constructed wetlands, stormwater tree trenches and other green infrastructure measures designed to improve water quality in the Great Lakes basin. Additional information about the Great Lakes Restoration Initiative and Shoreline Cities Green Infrastructure Grants is available at www.glri.us.



Member News

// Thank You Rundle-Spence

How ‘Clean Water Act’ Impacts Our Industry Still TBD

Thanks to our friends at Rundle-Spence for inviting PHCC-WI to have a tabletop at their expo in April. We saw lots of friends, had lots of great conversations, sold a few code books, and even landed a member or two! For our industry partners, look to us if we can be of help at your next event. We’d love to be there and can offer you some promotional support and one or more approved educational courses!

The U.S. Environmental Protection Agency has released its proposed rule that would expand federal regulatory jurisdiction over “Waters of the United States.” The details of the final rule have not yet been published. Last year, PHCC National submitted comments to EPA requesting that the draft rule be withdrawn. PHCC National also supported recent House-passed legislation requiring EPA withdraw the rule. PHCC will soon release an analysis of the content of the rule and how it impacts the industry. Stay tuned for more on this issue….

The Wisconsin P-H-C Contractor Magazine welcomes your information on new employees, awards, promotions, business expansions, or other events and happenings involving you or your business. Do you have comments on our editorial content? We would like to hear about that too. Send your information to Jeff Beiriger (jeff@assocmgmtservices.com) or Cynthia Marsh (Cynthia@rspr.com).

Carol De Young Woman of the Year PHCC-WI Board Member Carol De Young was named 2015 Professional & Business Woman of the Year by the New Richmond Area Chamber of Commerce. Rob Kreibich, executive director of the New Richmond Area Chamber of Commerce, made the announcement to the hundreds of women at the Professional & Business Woman of the Year Luncheon & Women’s Expo in May. A committee selected De Young over a dozen other nominees. On her Facebook page, De Young acknowledged her “inspirational role models at PHCCWisconsin.”

And we have the extensive product line to prove it.

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Visit tsbrass.com and learn more about how we’re partnering with contractors just like you. T&S plumbing products represented in Wisconsin by: East - Process & Mechanical Systems, Inc. - 262-691-9991 • West - Hamel Associates, Inc. - 952-835-5570 TSB_0592 2015 PHCC Pubs.indd 15

32 / The Wisconsin P-H-C Contractor / Summer 2015

12/18/14 10:49 AM


Member News

\\ PHCC’S 2015 LEGISLATIVE CONFERENCE WRAP-UP “If you can come to Washington and tell Congress your story, then you’re an effective lobbyist,” Rep. Virginia Foxx (R-NC) told more than 100 contractors and association executives gathering on Capitol Hill for PHCC’s 2015 Legislative Conference, April 22-23. The two-day event put the issues of informed, passionate PHCC members in front of influential lawmakers, giving them first-hand insight into how the decisions they make directly impact the p-h-c community … and the businesses, and lives, of those working within it. PHCC National President Kevin Tindall stressed that few Members of Congress have experience in small business, making these face-to-face meetings critical to building relationships and establishing credibility. “People taking the time to come to the table makes all the difference in the world,” he said. In fact, based on early feedback, that difference already is surfacing, including indication that several Congressional offices are requesting more information on the proposed furnace rule recently issued by the Dept. of Energy to change efficiency ratings in multiple classes of HVAC products. PHCC members are particularly concerned about the consumer impact of a proposed new efficiency standard for residential non-weatherized gas furnace products. Closing the Skills Gap At the Congressional Reception, Congressman Glenn Thompson (R-PA) stressed that the need to address worker shortage is not just to keep businesses competitive but to keep America viable. “It’s not really about job creation,” he said. “It’s about America’s competitiveness.” Congresswoman Foxx also spoke at the Legislative Breakfast. As chair of the House Subcommittee that has jurisdiction over education and training beyond the high school level, she provided valuable insight into how to help close the skills gap for the trades in America. To set the stage, she explained that while statistics indicate U.S. unemployment is still slightly up, vacancies in the p-h-c trade also continue to rise. To help streamline workforce development at the federal level and put more control in states and localities, Congresswoman Foxx was instrumental in passing the Workforce Innovation and Opportunity Act in 2014. She explained that Workforce Development Investment Boards now exist throughout the United States, and she encouraged PHCC members to check them out and serve on them to influence how the $15 million in federal grants is being awarded. Offering a Presidential Sneak Peek Stephen Hayes, a senior writer at The Weekly Standard and a FOX News contributor, gave an insider’s view of politics in Washington today. He reviewed the status of President Obama’s goals for his two terms of office, and gave his perspectives of surveys indicating the public has a growing distrust of government. PHCC members certainly responded to his energetic, down-to-earth style.

Hayes then offered his analysis into the 2016 Presidential election, calling Marco Rubio the “best communicator in American politics today.” The “likable” contender, Hayes said, will be the Republican frontrunner. And, while he indicated Democratic leaders are concerned that voters aren’t enthusiastic about a “vulnerable” Hillary Clinton, Hayes predicted she will get the Democratic nomination. Sharing Stories PHCC members from across the country met with their respective members of Congress about key issues important to PHCC and their individual businesses. Members of PHCC’s Executive Committee had the excellent opportunity to meet with House Small Business counsel to discuss DOE’s proposed furnace rule. Combined with the feedback PHCC has already received from Congressional offices, PHCC has shown the power of its message and the true impact of going face to face with influential leaders. At the Closing Reception, PHCC members heard from Greg Casey, chief executive officer of the Business Industry Political Action Committee (BIPAC), a wellrespected organization dedicated to electing probusiness-minded lawmakers. Casey presented an overview of a BIPAC program focusing on employer-to-employee communication regarding public policy. PHCC’s Legislative Conference proved to be a pivotal relationship-building event, allowing members to directly give crucial input to those making decisions that impact their businesses. Among the legislators at the Congressional Reception: Congressman Paul Gosar (RAZ), Congressman Barry Loudermilk (R-GA), Congressman Mike Coffman (R-CO), Congressman Markwayne Mullin (ROK), Congressman Glenn Thompson (R-PA), Congressman David Schweikert (R-AZ), Congresswoman Kyrsten Sinema (D-AZ), Congressman Mick Mulvaney (R-SC), Congressman Garret Graves (R-LA) and Congressman Jim Langevin (D-RI).

Summer 2015 \ The Wisconsin P-H-C Contractor \ 33


Member News

// Second Generation Ownership of Dave Jones, Inc.

7150 143rd Ave NW Ramsey, MN 55303 W140N5086 Lilly Rd Menomonee Falls, WI 53051

soderholmrep.com 800.328.9858

Dave Jones Plumbing & Heating Inc. is officially in its second generation of ownership. Greg Jones and Holly (Jones) Kellesvig purchased the remaining shares owned by their parents, Dave and Jill Jones. The transaction was completed in June. The company began in 1977, out of Dave Jones’ garage in Mount Horeb. The company moved to Monona in 1992 where it remains today. Both Greg and Holly have been with the company for over 15 years with Greg currently serving as the chief executive officer and Holly as the chief operations officer. DJI employs over 300 people throughout Southern Wisconsin.

34 / The Wisconsin P-H-C Contractor / Summer 2015

Market Influence. Customer Value.


Learn & Network at Meet & Greet Events PHCC Wisconsin has held three “Meet & Greet” events around the state recently. Many thanks to First Supply in Brookfield, Ferguson Enterprises in Appleton, and RundleSpence in Madison for hosting us. As part of each of the Meet & Greet events, non-member companies were invited to come to the vendor showroom and visit with PHCC Wisconsin staff and a member of the Board of Directors from that area. Following the networking, there was a brief industry update to talk about PHCC – both in Wisconsin and nationally – and to discuss a number of issues where PHCC is protecting the contractor, the consumer, and the industry. Additional Meet & Greet events are scheduled for later this year. We hope you can attend when an event is announced in your area!

PHCC Wisconsin Association Welcomes New Members in 2015 The PHCC Wisconsin Association is pleased to welcome the following new members and their representatives. Stahl Plumbing & Heating, Inc., Green Lake, represented by Steve Stahl. Nelson’s Plumbing & Electric Inc., Tomah, represented by LaVern Nelson P.L. Freeman Co., Brookfield, represented by Prentice L. Freeman Hagen Plumbing Service LLC, Germantown, represented by Holly Hagen Hooper Corporation, Madison, represented by Michael Peterson Waubesa Plumbing LLC, McFarland, represented by Dave Benjamin Bongard Corp., Hartland, represented by Mark Mayer

Summer 2015 \ The Wisconsin P-H-C Contractor \ 35

Member News

\\


Membership

Member Benefits PHCC/MP/HC - Wisconsin Association + Company listing on www.phcc-wi.org

+ Savings on Grandy & Associates Programs for Business

+ Coupons Offering Discounts on Products & Services

Owners/Managers

+ Legislative & Regulatory Representation

+ Networking with Other Contractors

+ Representation on Code and Licensing Councils

+ Networking with Wholesalers and Manufacturers Reps

+ Monthly Newsletter

+ Networking with Business Partners Including Legal, Banking,

+ Discounts on Plumbing Code Books and POWTS Manuals + Discounts on NFPA 13D Manuals and Plumbing Design Manuals

and Accounting Professionals + Access to Federated Insurance Member Programs (Liability, WC, Health, etc.)

+ Discounts on Technical Education Programs (Continuing

+ Retirement Planning Services + Scholarship Programs with Preferences for Member-

Education) + Discounts on Business Education Programs

Sponsored Applicants

17 Auer Steel www.auersteel.com

35 Mid-State Supply www.mssupply.com

39 Bradford White www.bradfordwhite.com

10 Mulcahy Company Inc. www.mulcahyco.com

7

Burton-Anderson & Associates www.burton-anderson.com

8

Crest Precast, Inc. www.crestprecastconcrete.com

11

Plumbing Creations Company 262-349-0744 29 Process & Mechanical Systems Inc. www.pmsireps.com

40 DSG/W.A. Roosevelt www.dakotasupplygroup.com

9

28 Federated Insurance www.federatedinsurance.com

31 Rundle-Spence www.rundle-spence.com

2

Proficient H2O 608-849-0907

Ferguson 34 Soderholm & Associates www.soderholmrep.com www.ferguson.com

19 First Supply www.1supply.com

32 T & S Brass www.tsbrass.com

5

27 Water-Right www.water-right.com

Goodin Company www.goodinco.com

15 Hot Water Products Inc. www.HotWaterProducts.com 3

Hydro-Flo Products, Inc. www.hydro-flo.com

23 Jim Murray, Inc. 34 www.jimmurrayinc.com

28 / The Wisconsin P-H-C Contractor / Summer 36 Spring 2015 2015

6

Wisconsin Rural Water Association www.wrwa.org

// CALENDAR OF EVENTS

// SUMMER 2015 ADVERTISER INDEX

Advertiser Index

+ Discounts on Annual Convention

2015 July 23-26

QSC Power Meeting Minneapolis

Sept. 18

Northeast Wisconsin Plumbing Seminar De Pere

Sept. 30 Oct. 2

PHCC Convention (CONNECT 2015) Hollywood, Fla.

Oct. 23

Northwest Wisconsin Plumbing Seminar Eau Claire

2016 March 16-19

QSC Power Meeting Daytona Beach, Fla.

Oct. 12-14

PHCC Convention (CONNECT 2016) San Antonio All dates are subject to change.


Recent Updates Have Been

WISCONSIN PLUMBING CODE BOOK & POWTS COMPONENT MANUALS

Made To The State Code!

Is Your Code Book Up-To-Date? Order A New Book Today! Master Plumbers/Heating & Cooling Contractors of Wisconsin

CODE BOOK contains: • over 350 pages of statutes & rules complete • three ring binder • full 8.5” x 11” pages • tabbed sections for easy reference.

POWTS Component Manuals contain: • all 12 POWTS component manuals • three ring binder • full 8.5” x 11” pages • tabbed sections for easy reference.

Sponsored by: PHCC Wisconsin Association & Master Plumbers/Heating & Cooling Contractors of Wisconsin Call (888) 782-6815 for details regarding the code book or answers to your code book questions. Prices include Shipping & Handling: _____MEMBER

CODE BOOK ONLY

$50.00 EACH ____________

_____MEMBER

CODE BOOK WITH 1 YEAR UPDATE SERVICE

$85.00 EACH ____________

_____MEMBER

1 YEAR UPDATE SERVICE

$37.00 EACH ____________

_____MEMBER

POWTS COMPONENT MANUALS

$58.00 EACH ____________

_____MEMBER

NFPA 13D FIRE PROTECTION CODE

$60.00 EACH ____________

_____MEMBER

DESIGN MANUAL

_____NON-MEMBER

CODE BOOK ONLY

_____NON-MEMBER

CODE BOOK WITH 1 YEAR UPDATE SERVICE

_____NON-MEMBER

1 YEAR UPDATE SERVICE

$60.00 EACH ____________

_____NON-MEMBER

POWTS COMPONENT MANUALS

$74.00 EACH ____________

_____NON-MEMBER

NFPA 13D FIRE PROTECTION CODE

$70.00 EACH ____________

_____NON-MEMBER

DESIGN MANUAL

$120.00 EACH ____________ $85.00 EACH ____________ $125.00 EACH ____________

$140.00 EACH ____________

SUBTOTAL ____________

5.6% Sales Tax ____________

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NAME _____________________________________________________________________________________________________ COMPANY NAME ___________________________________________________________________________________________ ADDRESS ___________________________________________________________________________________________________ CITY / STATE / ZIP ______________________________________________________________________________________________ PHONE _____________________________________________ EMAIL __________________________________________________ Check enclosed in the amount of $___________________ Payable to “PHCC Wisconsin” Charge: _________ MasterCard _________ Visa _________ American Express _________ Discover Credit Card # _______________________________________Expiration Date ___________ CVC# _________ Name on Card ______________________________________Signature ______________________________________________ Call in your order to (888) 782-6815 ~ Fax to (888) 287-4116 Mail your order to PHCC Wisconsin P.O. Box 833 - Germantown, WI 53022-0833

Summer 2015 \ The Wisconsin P-H-C Contractor \ 37


Membership

Membership Application PHCC Wisconsin Association Master Plumbers/Heating & Cooling Contractors of Wisconsin Contractor (check one):

Master Plumbers/Heating & Cooling Contractors of Wisconsin (State Only) - $295.00 PHCC Wisconsin/National Associations (State & National) - $790.00 (Note: Master Plumbers/Heating & Cooling Contractors of Wisconsin included.)

Industry Partner (Product/Service Provider): PHCC Wisconsin Association/Master Plumbers/Heating & Cooling Contractors of Wisconsin (State Only) - $295.00

Call for new member discounts! 888-782-6815

Payment:

In Full

Semi-Annual* * With the semi-annual option, your credit card will

automatically be charged in two equal payments or, if you pay by check, you will be invoiced in July for the balance of your dues.

Method of Payment:

Check for $___________ enclosed MasterCard (payable to PHCC Wisconsin Association)

Visa

Name ________________________________________________________ Card Number _________________________________________________ Expiration Date _______________________________________________

Master Plumbers/Heating & Cooling Contractors of Wisconsin

Signature ____________________________________________________

Contact Information

Company __________________________________________________________________________________________ Address ____________________________________________________________________________________________ City, State, Zip ______________________________________________________________________________________ Phone _____________________________________________________________________________________________ Fax ________________________________________________________________________________________________ Contact Person ______________________________________________________________________________________ E-mail* _____________________________________________________________________________________________ Website ____________________________________________________________________________________________ * If you would like additional contacts to receive email communication from PHCC/MP/HC, please let us know.

Return this form and payment to: PHCC Wisconsin Association, P.O. Box 833, Germantown, WI 53022 Toll Free: 888-782-6815 • Toll Free Fax: 888-287-4116 • www.phcc-wi.org

38 / The Wisconsin P-H-C Contractor / Summer 2015


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