PW e-Brochure

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Power at the Point of Care.


NETWORK & LOCATIONS

Significant Reach at the Point-of-Care More than 10,000 locations nationwide, including hospital, private practice, and specialty offices.

Edition Physician’s Weekly

No. of Locations 2,400

Surgery Edition

625

Emergency Edition

175

Diabetes Edition (Partnership w/ ADA)

1,850

Primary Care Edition

4,750

Contemporary Cancer Care (Partnership w/ ACCC)

1,250

Psychiatry Weekly (Partnership w/ Primary Psychiatry)

600


EDITIONS & FREQUENCY

Oncology Edition/ ACCC Partnership Monthly (12)

Diabetes Edition/ ADA Partnership Monthly (12)

Practice Edition Monthly (12)

Association Partnerships

Psychiatry Weekly Weekly (48)

Publishing Partnerships

Physician’s Weekly Weekly (48)

Specialty Editions

Surgery Edition Biweekly (24)

Other Editions

Emergency Edition Biweekly (24)

Conference Coverage

Custom Issue

www.physweekly.com


ACCESS & LONGEVITY

Partnering with Physician's Weekly can benefit your brand in many compelling ways... Unparalleled Physician Access 100

80

70%

61%

60

40

6%

20

0

Report that hospital access to sales reps is ‘limited’ or ‘prohibited’

Percent of docs who DO NOT see sales reps in the hospital

Percent of rep contacts that result in actual physician dialogue

A Long-Term Partner of the Nation's Leading Institutions 27.37%

62% of locations have posted for 10+ years:

34.67%

0-5

5-10

4.80%

33.17%

10-20

20+ years

www.physweekly.com


READERSHIP

Engaged Readers On average, there are 2 exposures per doctor per day, and 8 exposures per doctor per week.

90%

of physicians report daily exposure to PW.

84%

of physicians read/scan PW in a typical week.

61%

rank PW as ‘superior’ to other medical news sources.

Action Oriented Results

17%

of readers initiated or changed patient drug therapy as a result of reading an issue of PW.

51%

of readers discussed the story with a colleague.

44% of readers returned to finish reading a story. www.physweekly.com


EDITORIAL 490 State Route 33 Building 2, Unit 6 Millstone Twp., NJ 08535

ADVERTISING/SALES 180 Mount Airy Road, Suite 102 Basking Ridge, NJ 07920 Phone: 1.866.713.4522

www.physweekly.com

CUSTOMER SERVICE 2127 Second Avenue North Fort Dodge, IA 50501


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