What Are Promoted Tweets?
Have you heard of promoted tweets? If the answer is no, continue reading this presentation.
“Promoted tweets� are basically ordinary tweets that reach a wide range of people and are paid by advertisers to promote their business
If you are searching for “Plumlytics” in the Twitter search bar, Promoted tweets would be the very first clearly labelled results. Then you’d see other conversations about Plumlytics.
Should you be using promoted tweets? We’ve created a short positives and limitations list for you to decide whether you should use promoted tweets or not
Positives of Promoted Tweets Increase
brand awareness
Increase
sales
Drives
users to your website
Increase
followers
Promote
sales and giveaways
Connect
with influencers
Limitations of Promoted Tweets Advertisements Viewers If
may annoy people
may skip over it
you don’t generate enough tweets and/or re-tweets, twitter will discontinue the add
As illustrated above, there are both pros and cons to promoted tweets.
Take a look at how your competitors are using promoted tweets for their business and decide whether it will be effective for you or not
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