powerpack
Turn your place into a powerhouse.
Welcome to Place, where quality marketing is at the heart of everything we do. We have a dedicated in-house advertising agency with leading property advertising professionals to market your home to the highest possible standard. This unique approach allows us to leverage our volume and buying power to provide our clients with excellent value for money. Place’s Power Pack is our premium marketing option. The Power Pack will ensure that your property reaches as many potential buyers as possible to create competition and achieve the maximum sale price for your property.
Premium Photography Our professional in-house photographer will visit your property for a premium dusk shoot, taking internal and external photographs to ensure that your home is presented in the best possible light.
Professional Copy & Design Our in-house copywriters and graphic designers will prepare marketing materials to tell the story of your home and ensure premium presentation in all marketing collateral.
Places Magazine
To showcase your property at its best you will receive an upgrade to a double page spread to appear over two consecutive weeks of our Places Magazine. Places Magazine is a high gloss, premium quality publication distributed weekly to Place offices, local cafés and shops and handed out at all open homes. Places Magazine is also distributed electronically to the Place buyer databases.
Premium Brochures 300 full colour, four page A5 brochures will be prepared by our designers, with premium photography, floor plans and professional copy to market your property to potential buyers at your open home.
DL Property Cards 900 DL cards will be produced for your property. These will be letterbox dropped to targeted areas surrounding your home to notify potential purchasers in your area that your property is on the market.
Photo Board A high quality, oversized vinyl wrap sales board with high resolution feature image, property information and agent contact details will be produced and installed at your property. Removal also included.
Floor Plans When our professional photographer visits your home for your photo shoot, measurements will be taken so a professionally finished floor plan can be produced for your marketing campaign. This floor plan will appear in your premium brochure and on your online listings on all websites.
eplace.com.au
Your home will be showcased on the market leading ePlace.com.au website, with high quality, full screen images of your property and other detailed information for potential buyers.
Place e-Database The Place Database of potential buyers will be sent weekly email alerts to showcase new listings and upcoming auctions.
domain.com.au With Domain’s Elite Priority Placement your property can attract significantly more interest from potential buyers. They offer a prime position, using bold colouring and more images for higher impact. The Domain eBrochure gives you the opportunity to directly target property seekers who have registered their interest in properties that match your listing.
realestate.com.au Premiere Listing Premiere listings are seen first by prospective buyers at the top of all search results for maximum buyer enquiry, with an average of 16 times more views than standard listings. Buyers will also be targeted with an eBrochure sent directly to their inbox.
Upgrade to a Press Campaign Maximise your Power Pack by adding press advertising for an additional fee. You will expose your property to a greater range of potential buyers by incorporating press into your marketing campaign.
Upgrade to an Auction Event Maximise your Power Pack by adding a Place Auction event for an additional fee. Speak to your agent about how Place can secure a premium price outcome for your property using its proven Auction campaign strategy.
Upgrade to First Place Campaign Speak to your agent about listing your property with First Place. First Place is designed to take advantage of a buyer’s fear of missing out in a competitive market. With a multi-step process aimed at increasing pressure on the buyer to act quickly and decisively, First Place is aimed at securing a premium price for your property.
PLC-OP1122
eplace.com.au