Market share study july 2013

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PRESS RELEASE July 25, 2013 RE/MAX CEO, Margaret Kelly

Study Confirms: RE/MAX Sells More Real Estate Consumer Survey Shows RE/MAX Agents Best All Competitors

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DENVER, CO - RE/MAX agents sell more homes in the U.S. and Canada than any competitor, according to a recent study of buyers and sellers in both countries. In the U.S., RE/MAX agents are involved in more home sales than any competitor, more than No. 2 Coldwell Banker, No. 3 Keller Williams, No. 4 Century 21, or No. 5 Prudential Real Estate. In Canada, RE/MAX agents sell more homes than No. 2 Royal LePage, No. 3 Century 21, No. 4 Sutton, or No. 5 Coldwell Banker. “We’ve always believed that homebuyers and sellers prefer RE/MAX agents over our competition and the results of this survey confirm it’s true,” said RE/MAX CEO Margaret Kelly. “Year after year, our agents do more to help their customers realize their real estate dreams, and that’s why they trust RE/MAX.” Marketing research specialists at MMR Strategy Group conducted the substantiation study from November 2012 to March 2013 for RE/MAX. It identified consumers who had bought or sold a home in the prior 12 months. Link to US graph

Results of the study in the U.S. are consistent with residential transaction totals released by RE/MAX and the five Realogy brands: Century 21, Coldwell Banker, ERA, Sotheby’s and Better Homes & Gardens. Not releasing their transaction data were Keller Williams and Prudential Real Estate. In all, RE/MAX agents closed 828,960 residential transaction sides in 2012, 25% more than second-place Coldwell Banker, based on Realogy’s SEC Form 10-K. Link to Canada graph

RE/MAX agents have earned No. 1 market share in Canada every year since 1987, and every year in the U.S. since 1997. Nobody sells more real estate than RE/MAX.

Contact: Shaun White VP, Public Relations RE/MAX, LLC (303) 796-3405 shaunwhite@remax.com

For more information about RE/MAX, to search home listings or find an agent, please visit: www.remax.com.

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About the RE/MAX Network: Celebrating 40 years of innovation, RE/MAX was founded in 1973 by Dave and Gail Liniger, real estate industry visionaries who still lead the Denver-based global franchisor today. RE/MAX is recognized as one of the leading real estate franchise companies with the most productive sales force in the industry and a global reach of more than 90 countries. With a passion for the communities in which its agents live and work, RE/MAX is proud to have raised more than $130 million for Children’s Miracle Network Hospitals®, Susan G. Komen for the Cure® and other charities. For more information about the RE/MAX network, please visit www.remax.com or www.joinremax.com.


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