PLANETERRA IMPACT REPORT 2022
"TRAVEL IS A PRIVILEGE, NOT A RIGHT! PLANETERRA WORKS TO ENSURE THAT LOCAL COMMUNITIES ARE CONSIDERED WHEN VISITING AMAZING PLACES. GIVING COMMUNITIES A VOICE TO SHARE THEIR CULTURE AND WAY OF LIFE IN A REALLY AUTHENTIC WAY IS INSPIRING AND SOMETHING EVERYONE SHOULD HEAR, SEE, AND EXPERIENCE”
-RoxanneRidley GAdventures
CONTENTS 5 6 8 16 19 21 25 26 28 31 29 10 24 AnotefromourPresident AboutUs OurImpactin2022 TheGlobalCommunityTourismNetwork TheGlobalCommunityTourismFund PlaneterraandIberostar Supportingtourismrecoverywith IUCN TheWishList Financials OurBoardofDirectors OurPartners OurDonors OurPartnersandtheSDGs
JULIAPITCHER Communications&Development Coordinator
JAMIESWEETING President TRICIASCHERS Director,PartnershipsandDevelopment
JOELCALLAÑAUPA HeadRegionalProgramsandtheAmericas
THOMASARMITT GlobalManager,Projects&Partnerships
EVIENDHLOVU ProgramManager,AMEE
SOPHEASOK ProgramManager,Asia-Pacific
PRIYANKASINGH DeputyManageroftheGCTN
ROSSELINRODRIGUEZ CommunityDevelopmentSpecialist,SA
CARLOTAMORALES CommunityDevelopmentSpecialist,CA
SELENEORELLANA GlobalCoordinator
SPARKLEBALBOS AccountingCoordinator
DearFriendsandSupporters,
2022hasbeentoutedastheyeartravelreturned.Astheworldemergedfromtheglobal pandemic,wehavewitnessedagrowingawarenessamongtravellersandthetourism industryat-largethatourtravelchoiceshaveanimpactontheplanetanditspeople.More thanever,thereisadesirefortourismexperiencesthatareconsciousoftheirimpactand contributetolocalcommunities.AtPlaneterra,weareproudtobeattheforefrontofthis movement,workingtirelesslytopromoteresponsibletravelpracticesandcreatesustainable opportunitiesforcommunitiesaroundtheworld.Iampleasedtopresentour2022Impact Report.Inthisreportyouwillfinddetailsofourachievementsinthepastyearandourplans forthefutureaswecontinuetodrivepositivechangeinthetravelindustry.
Overthepastyear,wehavebeeninvolvedinarangeofprojectsandinitiativesthathave allowedustodeepenourcommitmenttoresponsibletourismandtheempowermentoflocal communities.OurcollaborationwiththeInternationalUnionforConservationofNature(IUCN) andtheIberostarGrouphashelpedustopromotesustainablepracticesinthetourism industryandtoprotectthenaturalandculturalheritageoftheregionswhereweoperate.
WhilecommunitiescontinuedtostrugglewiththeimpactsofCOVID-19,weremaincommitted tosupportingourcommunitytourismenterprisepartnersandhelpingthemrecoverand rebuild.Thankstothegenerouscontributionsofoursupporters,thePlaneterraWishListwas abletoraisefundstosupporttherecoveryofseveralpartnerswhowerestillstrugglingto overcomethechallengesofthepandemic.
WealsolaunchedtheGlobalCommunityTourismFundtofosterentrepreneurshipand innovationforcommunitytourismenterprisesworldwide. Throughthisfund,Planeterra providessmallgrants,aswellascommunity-specifictrainingandmentorshiptohelplocal entrepreneursandcommunitiesscaleupandimproveexistingexperiences.
Wecontinuetoworktoamplifythevoicesofcommunitiesandtoadvocatefortheirinclusion inkeydiscussionsaroundthefutureoftourism.Webelievethatputtinglocalpeopleatthe centerofthesediscussionsiscrucialtobuildingasustainableandequitabletourismindustry thatbenefitseveryone.
Weareproudtobeapartofthediscussioninthetourismindustryto'buildbackbetter',and webelievethatthispresentsanopportunitytocreateamoresustainableandresponsible tourismindustryforall.
Thankyouforyourcontinuedsupport,whichhasallowedustomakeapositiveimpactonthe livesofsomanypeoplearoundtheworld.Wehopeyouenjoyreadingthe2022ImpactReport hyoufurtherin2023.
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ABOUT US
Planeterraistheworld’sleadingnon-profit organizationturningtravelintoimpactin communities.
Planeterrahelpslocalorganizationsand communitiesusetourismasacatalysttoimprove people’slives,protecttheirnaturalenvironments, andcelebratetheirculture.Putsimply,itisa betterkindoftourism–improvingthelivesof communitymembersastheyprovidetravellers withbetterexperiences Planeterraismorethan justanagentofchangeanddriverofcommunal well-being,wearetestedandtrustedbuildersof self-esteemandpride.Pridethatwecanallshare –fromupliftingcommunitiesthroughtourism.
Someofthewayswesupportcommunityinitiativesindestinationsaroundtheworldinclude:
ProvidingtrainingandmentorshipthroughtheGlobalCommunityTourismNetwork
Providingstartupgrantsforinfrastructureandequipmenttocreateandimprovetourism experiences
Facilitatinglong-termpartnershipsbetweencommunityenterprisesandourtravel companypartners
Raisingawarenessabouttheimportanceofcommunitytourism
OUR MODEL
PARTNERSHIP WITHTOURISM COMPANIES
IDENTIFY&PARTNER WITHLOCAL COMMUNITIES PROVIDE TRAINING &GRANTS CONNECT TO THEMARKET MENTOR THROUGH NETWORK
MaeHongSon-HilltribeTrek MaeHongSon,Thailand
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RIPPLE EFFECTS
Whensuccesscreatessuchapositiveimpact,itbecomesmorethantangible,it becomesvisible.Herearewhattheprovenresultsofoureffortslooklike.
Womenstartingtheir firstjobsoutsidethe home.
Communitiespromotinga sustainableenvironment forgenerationstocome.
Childrengetting increasedaccessto education.
Youthgainingskillsto helpthemfindlongtermemployment.
Womentakingon leadershiprolesintheir communities.
Communitiesearninga sustainableincome throughcultural celebration.
PLANETERRA IS WORKING TOWARDS THE FOLLOWING 2030 ASPIRATIONAL GOALS:
50 $1 3.5 MILLION travellersexperiencing communitytourism
BILLION worthofincome reachingcommunities
MILLION livesimprovedthrough communitytourism
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OUR IMPACT IN 2022
PlaneterraIndirectlyImpacted:
67,852
PEOPLE
Howdowedefineindirectimpact?
Individualswhoarepartofahousehold benefittingfromtourismincomeor individualswhosebusinessesare benefittingfromthemultipliereffectof aneconomickickstarterliketourism.
Directlyimpacting:
2708
WOMEN
825
YOUTH
5218
COMMUNITY MEMBERS
WAYS OUR PARTNERS ARE UPLIFTING THEIR COMMUNITIES:
CreationofJobs
CreationofTraining Opportunities
Empowermentand personaldevelopment
CulturalPreservation
EnvironmentalProtection
Entrepreneurship Support
FundingforEducation
Profitsgivenspenton communitydevelopment projects
Percentofprofitsinvested incommunityfund
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HOW PLANETERRA SUPPORTED OUR PARTNER'S RECOVERY FROM COVID-19
Waysourpartnershavediversified theirtourismservices:
Creatednewproductsorservices(tourismrelated)
Marketedtheirservicestothelocaltravelmarket Establishednewchannelsofsales(ie created onlinesellingplatform)
Creatednewproductsorservices(non-tourism related)
684
NEW STAFF EMPLOYED BY OUR PARTNERS IN 2022
Howourpartnersareusingtourismtopowertheirfutures:
Education& Scholarships
Investinginnew community-owned businesses
Technology Environment
AboutourImpactNumbers
Improving tourism experiences
Newbusiness development
Health& Sanitation
Emergency Relief
Marketing Infrastructure
Planeterra'simpactnumbersinthisreportrepresentcommunityenterprisesthat Planeterrahasconnectedtoitstravelpartners.Thesenumbersdonotreflecttheimpact oftheover400communitiesintheGlobalCommunityTourismNetwork.Wecontinueto seekwaystosharetheglobalimpactofcommunitytourismmeaningfullyand responsibly.
Learningcontent (Planeterra's LearningHub) Market connectivity Emergency fund Small grants Mentorship andguidance
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THE GLOBAL COMMUNITY TOURISM NETWORK
WherePlaneterraprovidescommunitytourismenterpriseswiththe toolstheyneedtothriveinthetourismindustry
TheGlobalCommunityTourismNetwork (GCTN)supportscommunitytourism enterprisesstrivingtoachieveambitious socialandenvironmentalgoals.Itaimsto improvethecapacity,qualityand accessibilitybybreakingdownbarriersthat existinthetourismmarketplace.
Planeterraprovidesthemembersofthe networkwithaccesstoonlinetraining, mentorship,connectionwithpeersaround theglobeandpartnershipandpromotional opportunities.Themainactivitiesinclude:
AccesstothePlaneterraLearningH
Anonlineplatformwithresourcesthatcover +30differenttopicstohelpcommunitiesbuil successfultourismenterprises Insidethe LearningHub,theGCTNmemberscanfind downloadableworksheets,templates,and videos,bothinEnglishandSpanish.
Throughout2022,ourteamhasbeenworkin moveallthecontentintheLearningHubove anewLearningManagementSystem,which bemoreengagingforcommunitiesandallow tobetteridentifytheirneedsandtailorcontent sowecanhelpthemlearnbetter.
Creatingspacestolearnand connect
Creatingspaceswherecommunitiescan exchangewithpeerstoshareideasand learnfromoneanother.
Monthlywebinars
Communityhours
Facebookgroup
WhatsAppgroups
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TenaciousBee BadsarVillage,HimachalPradesh,India
Bestpracticesincommunitytourism
Storytellingforcommunitytourism
enterprises
Women’sleadershipintourism
InclusivityinCommunityTourism: Experiencesthatbenefitandinclude differently-abledindividuals
HealthandSanitationforCommunity TourismEnterprises
Earthwisdom,communitywell-beingand valuesofindigenoustourism
RethinkingCommunityTourismin ProtectedAreas
THEGCTNISMADEUPOF:
Women-20.2%
RuralCommunities-22.5%
Youth-18.9%
IndigenousCommunities-14.6% Environment-16.1%
Differently-abledCommunities-3.8% Migrants/RefugeesCommunities-3.8%
JoiningtheGCTNisfreeofcharge!Communitiesinterestedinjoiningcanvisit www.communitytourism.orgtolearnmore.
During2022,ourteamhosted18webinars,6inEnglishand12inSpanish,and12community hours,6inEnglishand6inSpanish.Topicsincluded: TheGCTNstarted2022with200
Women’sleadershipintourismwebinar
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communitytourismenterprisesinthe Networkin68countriesandhas growntoover450communities across77countriesbytheendof December2022.
Mexico
Argentina
Bolivia
Brazil
Chile
Colombia
Ecuador
Guatemala
Panama
Peru
Aruba
Belize
CostaRica
Cuba
Haiti
Honduras
Jamaica
Nicaragua
PuertoRico
SaintLucia
SaintVincent
andthe
Grenadines
TheBahamas
VirginIslands
Iceland
Italy
Spain
Turkiye
United
Kingdom
Hungary
THEMIDDLE EAST
Israel
Jordan
Palestine
CotedIvoire
Egypt
Ethiopia
Gabon
Ghana
Kenya
Madagascar
Malawi
Morocco
Mozambique
Namibia
Nigeria
Rwanda
SierraLeone
SouthAfrica
Tanzania
Uganda
Zambia
Zimbabwe
ASIAPACIFIC
Australia
Bhutan
Cambodia
China
India
Indonesia
Japan
Kyrgyzstan
Malaysia
Mongolia
Myanmar
Nepal
PapuaNew
Guinea
SriLanka
Thailand
Vietnam
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COUNTRIES 77 13
COMMUNITIES
MEET THE NETWORK
SPOONSempowersunderprivilegedyoung adultsinCambodiathrougheducation, training,andemploymentopportunitiesin thehospitalityindustry.Theyalsoprovide socialsupportservices,suchasone-on-one meetings,weeklycheck-ins,andgroup workshops Byofferingfinancialresources andcultivatingasupportivecommunityat theirLivingandLearningCenters,SPOONS fostersthedevelopmentofessentialsoft skillstohelpyouthachieveabrighterfuture.
TheKivuBeltDestinationManagementUnit coordinatesawidearrayoftourismservice providersacrosstheKivuBeltregionand forgesmeaningfulconnectionswithother stakeholders Withacleargoalofadvancing tourismdevelopmentandenhancingoverall well-being,theireffortshaveresultedin significantprogressincommunitytourism withintheKivuBeltregion.Now,local communitiesareabletoearndirectincome byofferingtourismexperiences.
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SpoonsCambodiaOrganization SiemReap,Cambodia
KivuBeltDestinationManagementUnit LakeKivu,Rwanda
"BEING PART OF THE GLOBAL COMMUNITY
-SandrineDebruyne
TOURISM NETWORK MAKES ME FEEL CONNECTED AND SUPPORTED"
EastN'WestonBoard
Muhaanisacommunitytourisminitiativein ruralKalimpong,India,workingtocreate sustainablelivelihoods,protecttheunique featuresoftheruralecosystem,andraise environmentalawarenessthroughtourism. Theyhaveestablishedover20local homestaysandorganizetheKholeyDai festivalinassociationwiththeParengtar NawloUmangaWelfareSocietytorevive traditionalcultureandcelebraterice-grain harvesting,generallyknownas'Dai'inNepali.
HotelconCorazónisasocialimpacthotel forconscioustravellers Theyinvesttheir profitsineducationbecausetheybelieveit isthekeytoabetterfuture.Hotelcon Corazónprovidesscholarshipsand motivationalprogramstoyoungadultsinthe region.Theysupportthelocaleconomyby hiringstafffromtheregionandbuyingtheir productslocally.HotelconCorazónalso organizesimpacttoursandsellslocal handicraftsintheiron-siteshop.
IndigenousKokodaAdventuresisan Indigenous-ownedand-ledtouroperatorthat offersachallengingtrekalongtheKokoda TrailinPapuaNewGuineaandsupportsthe communitiesintheareabyprovidingbetter employmentopportunitiesfortheirporters andguides Theybelievebysupportinglocal initiatives,everyonebenefits,that’swhythey alsoestablishedafoundationtoassistwith thepost-primaryeducationoflocalchildren.
TheCuyoChicocommunitycomprises130 Quechuafamilieswhoseprimaryeconomic activitiesareagricultureandceramics.In 2006,agroupoflocalfamiliesformedan organizationtoofferahomestayprogramto providejobopportunitiesandmotivateyouth tostayinthecommunity Theyalsooffer travelersaculturalimmersionandhandicraft experiencewheretheycanlearnmoreabout howtheyworkwithadobeandceramic.
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MuhaanCollective Kalimpong,India
HotelconCorazón Oaxaca,México
IndigenousKokodaAdventures KokodaTrail,PapuaNewGuinea
RiccharyAssociation CuyoChico,Peru
THE GLOBAL COMMUNITY TOURISM FUND
InMarch2022,PlaneterralaunchedtheGlobalCommunityTourism Fund,agrantprogramthatsupportsthegrowthofcommunity tourismenterpriseswithintheGCTN TheGlobalCommunity TourismFundprovidessmallflexiblegrantsandmentorshiptolocal enterpriseslookingtocreateabiggerimpactthroughnewor improvedtourismexperiences Inthisinauguralyear,theprogram supportedinitiativessuchasinfrastructureupgrades,equipment purchases,marketing,trainingandmore.
Meettherecipientsofthe2022GlobalCommunityTourismFund:
AsociacióndeTurismoRuralSolidario(ASTURS),Peru
Acommunity-ownedandledorganizationthatoffers homestaysintheLakeTiticacaarea.Withthereturnof tourism,localfamilieswererequiredtoimprovetheir offertoguaranteehealthandsecurityfortravelers.
Theyusedthefundtoprovidewaterfilterstotheir pipedwatersystemfor15indigenoushouseholds, whichallowsaccesstocleanerandpotablewater. Localfamilieshavealsoreceivedtrainingonhowto useandmaintainthesefilters
ReddeTurismoComunitarioJipijapaWankavilka(RTCJW),Ecuador
SevencommunitiesinManabíarepartoftheJipijapa Wankavilkacommunitytourismnetwork.Despitehaving theinfrastructureandtouristattractions,COVID-19 preventedlocalenterprisesfromflourishing.Lackof accesstotheInternetisalsooneoftheissuesRTCJW faced.
Toovercomethesebarriers,theyworkedona marketingplan,whichincludedaudiovisual,promotional materialsandresources,anupdatedwebsite,and trainingforlocalleaders.
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RedRocksInterculturalExchangeCenter,Rwanda
Asocialenterprisethatusestourismtoupliftthelocal communityandengageyouthandwomeninthe creationandmanagementofuniqueexperiences.As tourismreturnstoRwanda,RedRockshasbeen workingwiththelocalpeopletocreateandimprove theirhandicraftsanddifferenttypesofvisualand decorativeartworksovisitorscanpurchasethem
Asaresult,theemployabilityofwomenandyouth throughtheirartworkandtalenthasincreased.
TheCove,Malawi
Aneco-lodgeandsocialenterpriseventurein Chitende,asmallfishingvillageinMalawi.Theywant touserevenuefromtourismtosupportlocal developmentprojects.Oneofthemainissuesthey faceisthelackofaccesstowater
Theyhavebeenworkingtoaddapipedwatersource inacentrallocationtoallowabout15householdsto havecleanerandcloseraccesstopotablewater.The constructionpartoftheprojectisalsocreatingjobs forlocalcommunitymembers.
Osmose,Cambodia
AnNGOdedicatedtotheenvironmentalpreservation andthesocio-economicdevelopmentofthePrekToal area(TonleSapUNESCOBiosphereReserve).They workonseveralinitiativestofacilitatethe conservationoftheenvironmentandthesustainable livelihoodsofthefloatingvillagecommunities.
Thefundallowedthemtofixabridgeplatformthat connectsdifferentplatformsintheareaandnow accessissaferforbothlocalpeopleandvisitors.
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LavenderJeepSiemReap,Cambodia
Tourismisthemainsourceofincomeforpeoplein SiemReap,soCOVID-19hadasevereimpacton localenterprises.LavenderJeepwasnotan exemption;theirteamhadnojobsandnoincome. Fortunately,withPlaneterra’shelpandapersonal loantheywereabletogettheprojectupand running
ThefundsupportedJeeplicensingrequirementsin CambodiasotheycanconducttoursinSiemReap
GirlsEmpoweredbyTravel,Nepal
Alocalnonprofitthatprovidessafeopportunitiesfor womentotravelandgetinvolvedincommunity work.Roadconstructionincreasingrapidlyinthe arearesultedinlandslidesduringtherainyseaso
Thegoaloftheprojectistoarrangethetrailsby mobilizinglocalpeople,removingthebushes,and makingmorewalkabletrailsbylayingsomepavin stones.Thishelpedtoimprovethesafetyandwe beingoflocalpeopleandvisitors.
“MANY COMMUNITIES HAVE NOWHERE TO TURN TO ACCESS CAPITAL OR RECOVERY SUPPORT TO HELP THEM BE MORE COMPETITIVE IN THE TOURISM MARKET. THROUGH THE FUND, WE HELP SUPPORT ENTERPRISES TO REOPEN SAFELY, MAKE MORE POSITIVE IMPACTS, AND PROVIDE UNIQUE TOURISM EXPERIENCES”
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-EvieNdhlovu Manager,GlobalCommunityTourismNetwork
PLANETERRA AND IBEROSTAR SET A GLOBAL BENCHMARK
TheIberostarGroupisagloballyrecognizedcompany witharichhistoryintourismspanningover65years. AtthecoreofitsoperationsisIberostarHotels& Resorts,adistinguishedbrandofferingover1004-and 5-starhotelsacross16countries.Settingthestandard forresponsibletourism,theIberostarGrouphasgained globalrecognitionforitscommitmenttopeopleand theenvironment,placingthewell-beingofbothatthe forefrontofitsoperations.
Inlinewiththatcommitment,IberostarthroughitsFoundation,beganworkingwithPlaneterra in2022,forginganalliancetoaddresstheexclusionofdiversecommunitiesfromthewider tourismmarket.Throughestablishingandpromotingtourismexperienceswithcommunities nearIberostarproperties,thiscollaborationaimstoenhancecommunitytourisminitiatives andstrengthentheeconomic,social,andculturalsustainabilityofthesecommunities.The partnershiptakesatwo-prongedapproach,integratingcommunitytourismexperiencesboth onandoffIberostarproperties.Byincorporatingcommunitytourismintoitsofferings, Iberostarcandeliverauthenticandimpactfulexperiencestoitsguests,whilesimultaneously improvingthequalityoflifeforlocalcommunities.Thispartnershipissettingaglobal benchmarkforthehotelindustry.
Duringthefirstphaseoftheproject,PlaneterraandIberostarworkedwiththreecommunities inMexicoandtheDominicanRepublic,destinationswhereIberostarhas18hotels
MEXICO
BejilHaisacommunity-ledtourismenterprise, drivenby18youngmembersoftheChemuyil communityinQuintanaRoo,Mexico.Theyhave formedacooperativethatprovidescommunity toursandexperiencesinChemuyiltopromote theconservationofthesurroundingcenotes, underwatercaves,andnaturalhabitats Their goalistoofferconsciousandsustainabletourism experiencesthatshowcasetheunique attractionsoftheYucatanPeninsula.
Projectbeneficiaries:30families
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BejilHa Chemuyil,QuintanaRoo,Mexico
DOMINICAN REPUBLIC
ChocolatedelaCuencadeAltamira(CHOCAL) isanassociationrunbywomensituatedin Altamira,PuertoPlata.Theirprimaryfocusis ontheproductionofvariouscocoaproducts suchaschocolate,chocolatebars,butter, bittercocoa,andliquor.Thesewomenhave demonstratedtheirleadershipskills,capacity forlearning,andtheirdesiretoenhancethe localeconomy,society,andenvironment throughtheireffortsanddedication.
Projectbeneficiaries:30families
TheAsociacióndeArtesanosdeMadera Petrificada(ASOARTEP)isanassociationof40 skilledartisans,consistingofbothmenand women,whohaveunitedtopreserve,safeguard, andpromotetheculturallegacyoftheImbert community Theyspecializeincraftingexquisite woodensculpturesandprovidetouristswithan opportunitytowitnesstheirartistryfirst-hand,as wellaspurchasetheirhandcraftedproducts
Projectbeneficiaries:40artisans
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ChocolatedelaCuencadeAltamira Altamira,PuertoPlata,DominicanRepublic
AsociacióndeArtesanosdeMaderaPetrificada Imbert,PuertoPlata,DominicanRepublic
IberostarandPlaneterraare provingthatthewidertourism industrycantakeactionto createwin-winsituationsfor communitiesaroundtheworld, fortheirownbusinesses,andfor travelers.
SUPPORTING TOURISM RECOVERY WITH IUCN
Planeterraworkedonajointprojectwiththe InternationalUnionforConservationofNature (IUCN)toleadcommunitytourismtrainingand supportCOVID-19recoveryinPeruand Vietnam.
Theproject‘SustainableTourismand ProtectedAreasinaPost-COVIDWorld’ fundedbytheDeutscheGesellschaftfür InternationaleZusammenarbeit(GIZ)GmbH, aimedtobridgethegapcreatedbythe pandemicontourismanddevelopamore crisis-resilientandsustainablelandscapein andaroundprotectedandconservedareas. Thefocuswasalsoonimprovingthe ecologicalandsocialaspectsoftourismand rebuildingbetterforpeople,wildlife,and ecosystems.
Toachievethis,IUCNandPlaneterraworked withthecommunitiesintheRíoAbiseo NationalParkandAmarakaeriCommunal ReserveinPeru,andtheCucPhuongNational ParkandVanLongNatureReserveinVietnam. Together,wesupportedthedevelopmentof communitytourismenterprisestocreatemore opportunitiesforlocalcommunitiestorecover fromthenegativeimpactsofCOVID-19 In doingso,wealsofocusedonpromoting resiliencebyimprovingbusinessskillsand knowledge,andhighlightingtheimportanceof connectingcommunitywell-beingwith effectiveprotectedareamanagement.
OUR WORK IN PERU
Throughtheproject,wesupportedand workedwiththeIndigenouscommunitiesin
andaroundtheAmarakaeriCommunalReserve (Queros,Shintuya,PuertoAzulMberoweand BocaIshiriwe)andtheRíoAbiseoNationalPark (SanJuandelAbiseo,Pizarro,Pucallpillo,Santa RosaandDosdeMayo).
Themaininitiativesincluded:
Deliveringparticipativeandin-the-field trainingsessionscoveringHealth&Safety andzoonoticdiseasepropagation prevention,ecotourismproduct&itinerary development,andecotourismmarketing andpromotion
Developingandimplementingcommunityledactionplanstobuildandimprove tourisminfrastructure
Financiallysupportingcommunitymembers tobuildandimprovetourisminfrastructure inordertoboostthelocaleconomy Developingnewecotourismproductsand organizingfamiliarizationtripsforlocaltour operatorsanddestinationmanagement organizationstoexperiencethenew ecotourismproducts
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OUR WORK IN VIETNAM
Throughtheproject,wesupportedandworkedwiththecommunitymembersofthevillages inandaroundtheCucPhuongNationalParkandtheVanLongNatureReserve
Themaininitiativesincluded:
Deliveringparticipativeandin-the-field trainingsessionscovering:Health& Safetyandzoonoticdiseasepropagation prevention,ecotourismproduct&itinerary development,andecotourismmarketing andpromotion
Financiallysupportingcommunity memberstobuildandimprovetourism infrastructureinordertoboostthelocal economypost-covid
Developingnewecotourismproductsand organizingtesttripssothatcommunity membersthathadneverhadthe opportunitytoexperiencemanaginga tourismproductcouldbuildtheircapacity inapracticalandrealisticmanner
Lookingbackatalltheprojectactivities,wecanseehowthesehavehadapositiveimpact onmotivatingthecommunitiestousetourismasanadditionalincomesourcethatdraws valuefromhealthyandprotectedareas.
CucPhuongNationalPark Vietnam
ForPlaneterra,workingonthis projecthasreaffirmedthattourism, whenmanagedresponsibly,canbe crucialtopromoteapositive relationshipbetweencommunities andtheenvironment.
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“YOU NEVER STOP LEARNING. THE WORKSHOPS HAVE BEEN A GREAT OPPORTUNITY TO BROADEN MY UNDERSTANDING OF TOURISM. I REALIZED THAT THERE IS STILL SO MUCH TO LEARN AND EXPLORE. THE WORKSHOP'S MODULES HAVE BEEN INFORMATIVE AND ENGAGING, HELPING ME ENHANCE MY SKILLS. I AM LEAVING THESE SESSIONS FEELING EMPOWERED AND ENRICHED WITH VALUABLE INSIGHTS TO SHARE WITH MY COMMUNITY PARTNERS"
-RodolfoVargas PizarroCommunity,Río AbiseoNationalPark,Peru
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OUR PARTNERS AND THE SDGS
Planeterrastrivestoachieveabetterandmoresustainablefutureforall.TheUnitedNations setoutapathtoachievethisby2030throughtheSustainableDevelopmentGoals(SDGs).By collaboratingwithcommunitytourismenterprises,wecanhelpcombatpoverty,inequality, andenvironmentalissues,whilealsopromotingeconomicgrowthandculturalexchange.
Ourpartnersareleadingthewaywithinnovativeinitiatives.Hereareafewexamplesof theirimpactfulwork:
Creatingculturally significantincome opportunitiesthatprovide indirectbenefitsfor70% ofthecommunityat large.
Usingtheirtourism incometopurchase mealsforyouthinschool aswellasfoodaid packagesforvulnerable families
Enhancingthequalityof life,healthcare,education, andwomen'sparticipation andleadershipforthe betterfutureoflocal children
Savingaportionoftheir tourismincomeforyouth educationresultingin increasedmotivationto attendUniversity
Empoweringwomenwho havenotworkedoutside ofthehomebeforeby offeringthem employmentandtraining opportunities.
Creatingacommunity fundwhichusestourism incometoimprove accesstodrinkingwater andpurchasingwater tanks
Investingtourismincome intheirenterpriseto implementsolarpower forsustainableheating andelectricityattheir hotel
Usingcommunitytourism toprovideemployment opportunitiesand investinginproviding skillstrainingtobuild capacity
Capturingandusing biogasenergyfrom cows,whileinnovating agricultureandtourism practices
Providingrefugeesjob shadowingand mentorshipinahotelto improveskillsand languageforcareersin hospitalityandtourism
Investingtheirtourism incomeinelectriccars andbikestoreduce carbonfootprint
Makingeco-friendly productsfortrekkers, porters,andcooksto minimizetourism'sharm ontheregion
Engagingtravellersin reforestationeffortsfor wildlifehabitatswhile promotingenvironmental awareness.
ProtectingSeaTurtle populations,settingupa hatcheryandengaging travellersintheir conservationefforts
Practicingregenerative agricultureincoffee productionbymaking theirownorganic fertilizersand insecticidestoprotect soilhealthandaquifers.
Empoweringlocalfamilies, manyofwhomhavebeen victimsofarmedconflict, througheconomicand socialinitiatives
ByworkingwithPlaneterra, allofourcommunity partnersareaccessing partnershipswhichare furtheringtheirobjectives forthesustainable developmentgoalsthatthey areprioritizing
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THE WISH LIST
Planeterraclosed2022grantingwisheswithourannualholiday campaign,TheWishList.Theaimofthisfundraisingcampaign wastoraise$50,000tosupportPlaneterra’scommunitytourism enterprisepartnersworkinginthefollowingimpactareas:
Women'sEmpowerment
NewPathsforYouth
ConservingCultures
EnvironmentalProtection
TourismRecovery
BrucePoonTip,thefounderofPlaneterraandGAdventures andBoardmember,RoulaPoonTip,personallymatchedall donationsupto$25,000doublingourabilitytoinvestin communitytourism!
Thankstothegenerosityofourdonorsandsupporterswewere abletograntallofourpartnerwishesandthecampaign surpasseditsfundraisinggoal.Itwasatremendouswaytocap offtheyear!TheWishListcampaignwasalsoanincredible reminderofthepowerofcommunitytourismtocreatepositive impactsinthelivesofwomenandyouth,andtocontributeto thepreservationofculturesandtheenvironment.
ThecommunitytourismenterprisessupportedbytheWishList includedPrincessSewingCooperative(Zimbabwe),AFER HomLunch(Morocco),PuestadelSol(Nicaragua),and LusumpukoWomen’sClub(Zimbabwe).
LusumpukoWomen’sClub VictoriaFalls,Zimbabwe
AFERHomLunch M’Haya,Morocco
PuestadelSol Ometepe,Nicaragua
PrincessSewingCooperative VictoriaFalls,Zimbabwe
SoaZara Ranohira,Madagascar
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FINANCIALS
Notes:
Planeterra'sFiscalYearisAugust1-July31
$968,497
Revenue
5% Campaigns&Events
12% Individuals
38% CorporateSupporters
44% Grants&Government
AllfiguresinthisreportareCADandrefertoFY2022unlessotherwisenoted
ThesefiguresareacombinationofthePlaneterraInternationalFoundation,Canada,Not-for-ProfitCorporation Number:793488-2andPlaneterraInternationalFoundationLtd.,USA,501(c)3EIN:83-1619668.
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Expenses&ProjectCosts Development5% Programs77% Communications5% $944,700 27 Administration9% Governance4%
BOARD OF DIRECTORS
Planeterra'sBoardofDirectorscomprisesmembersselectedfortheirexpertiseininternational development,conservation,andtourism,aswellastheirdedicationtocommunitytourism
PlaneterraiscommittedtoensuringtheBoardofDirectorsreflectsourcommitmenttoembracing andamplifyingdiversevoices,includingthoseofwomenandIndigenouspeople
GloriaFluxàThienemann Vice-Chair&ChiefSustainability Officer,IberostarHotels&Resorts
DeirdreShurland PolicyConsultant,UNEnvironment Programme
KarenZiffer ChiefDevelopmentOfficer,RARE
SeleniMatus ExecutiveDirector,International InstituteofTourismStudiesatGWU
MeenuVadera FounderofAzadFoundation&
ZeinaGedeon ChiefExecutiveOfficer,Trevell
BrucePoonTip FounderofPlaneterra&G Adventures
RoulaPoonTip Co-FounderofPlaneterra
JamieSweeting President,Planeterra
OUR DONORS
Giftsgreaterthan$500CAD
LauraBickel
ReneeBikker
ChristopherCarroll
StephanieChedid
PeterClark
DMGMedia
TheDeLisiFamily Foundation
VanessaFang
SteveGlinert
UrielHuaman
IceTravelGroup
DonnaJudd
TeeMcDonald
GordonNardini
MatthewParker
RobertandElaine
Perry
ThePoonTipFamily
VinceSears
JudithSmith
KarenVergara
CitizensofChange(MonthlyDonors)
VenessaAmen
AnnieBain
LauraBickel
ZacharyBillard
ClaireBramley
KarenColeman
AnnaCrosby
JenniferDesharnais
CyrilDuport
NicoleDymond
TomGriffin
Volunteers
AllieMarchand
BellaNarvaez
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MichaelHewlett
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BrigidIsenor
PhilipLaymon
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StephenLewis
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PaulMarval
MaudMasiyiwa
SeleniMatus
TeeMcDonald
GailMoore
ElizabethMuehl
Terry&Ilene
Rosenfeld
AndrewRowe
TriciaSchers
MariusSchober
KimShields
AnneStilwill
PennyWorthy
AnneWright
KarenZiffer
IlanaTylerRubenstein
YokoVanHorn
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JoanneWallace
PhillipWild
PaulWofford
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"PLANETERRA DOESN'T THINK THAT IT KNOWS EVERYTHING AND DIRECTS WHAT PEOPLE SHOULD DO; IT LISTENS AND SUPPORTS. SO RESPECTFUL. SO EMPOWERING. SO SUSTAINABLE"
-ReneeBikker
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PlaneterraDonor
OUR PARTNERS
Planeterraisproudtoworkwithpartnersaroundtheworldincludingtravelcompanies, industryassociations,serviceproviders,governments,andinternationalagencies.
FoundingPartner
CorporateChangemakers
etnica
GlobalFamilyTravels
JustYou
StrategicPartners
RoadsLessTraveledItaly
Socialbnb teletour
AdventureTravelTradeAssociation
ChildSafeMovement
FriendsInternational
GlobalSustainableTourismCouncil
NetworkPartners
AsianAdventures
CommunityBasedTourism
CommunityHomestayNetwork
COMUNITUR
DestinationMekong
FondodeConservacióndeEjeNeovolcánico
FundaciónCODESPA
FundaciónCorcovado
GertoGer
indecon
KECOBAT
Komú
NotOnMap
ProjectoBagagemBrasil
ProsperoZambia
Travelsphere
TruTravels
Inter-AmericanInstituteforCooperationon
Agriculture
WorldAnimalProtection
WorldIndigenousTourismAlliance
REDTUSOCO REGENERAONG|NGO
SoarExcursions
SustainableRuralDevelopment
InternationalLimited
TacugamaChimpanzee
Sanctuary
TheThailandCommunity-Based TourismInstitute
Trade+Impact
Travindy
Travolution
TurismoSostenible
UCOTA
WiseSteps
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