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[ BESPOKE / VISIONNAIRE ]
Sofas, armchairs and pouffes from the Katrin collection, designed for Visionnaire by Giuseppe Viganò. Here they feature on the yacht Here Comes the Sun, an 89-metre designed to provide full enjoyment of the interaction with the sun and ocean
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CONTEMPORARY BEAUTY
Italian roots and international appeal. Leopoldo Cavalli describes the style of living of a unique interior design brand that’s now a reference point for clients seeking exclusivity combined with a keen awareness of a product’s ethical value by Marta Bernasconi ph. courtesy by Visionnaire
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[ BESPOKE ]
O
ne-of-a-kind
design,
experimentation
of
materials and volumes and the involvement of local artisanal skills – these are just some of the
aspects of the unique nature of an illustrious Italian brand that promotes a personal and exclusive home philosophy. The brand’s CEO Leopoldo Cavalli helps us get to know the company. “Knowledge and constant research into the concept of contemporary beauty are the values underpinning Visionnaire’s activities. The brand is also known for the high quality of its sartorial design products. This approach shapes
Top left, Leopoldo Cavalli, CEO of Visionnaire. The brand’s sartorial approach to its unique
the individuality of every object, which can be reproduced
projects has found a new outlet for expression in “Volare”. Not just a collection but a design
but never replicated in exactly the same way. Visionnaire
manifesto for the contemporary home, developed in collaboration with top designers
has a number of strengths. I can express these simply in four main elements – our heritage, a brand’s ability to communicate a heritage of knowledge, artisanality, which gives every object a unique character, rarity, the result of creating unique but reproducible products, and finally focus, a search for excellence”. The CEO then explains that for Visionnaire its products are above all creative manifestations that communicate values. This concept, summed up by the expression “meta-luxury”, invites us to discover everything that exists beyond the object in itself, extending the entire virtuous eco-system that enables the creation of an object that embodies values. This concept is a vital element in the creation
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Top, the exterior spaces and below the the owner suite with Bastian bed onboard the 86-metre Here Comes the Sun all by Visionnaire. Below, the yacht under way. Visionnaire contributed to the interiors designed to give owners a unique full-on experience of the interaction with sun and ocean. Visionnaire has also collaborated with Sanlorenzo, Benetti Group, Lürssen, Fraser, Azimut-Benetti, Mangusta and Baglietto for the creation of naval interiors
of timeless pieces whose value is not determined by fashion or seasonal
the interaction with sun and ocean”. Visionnaire has also collaborated
trends. The brand’s sartorial approach to its unique projects has found a
with Sanlorenzo, Benetti Group, Lürssen, Fraser, Azimut-Benetti,
new outlet for expression in “Volare”. Not just a collection but a design
Mangusta and Baglietto for the creation of naval interiors, enhancing
manifesto for the contemporary home, developed in collaboration
its technical expertise in the development of products suitable for the
with designers Alessandro La Spada, Steve Leung, Mauro Lipparini,
marine environment. One recent project was for the Benetti yard, where
Draga&Aurel, Studiopepe, m2atelier and Gupica. Visionnaire’s style
Visionnaire handled the fitting out of many areas on the 50-metre
for living also embraces large buildings and yachts. “The Visionnaire
FB602 yacht. The brand’s formal and conceptual luxury has increased
Real Estate Philosophy division was launched in 2023. Its first
its value since 2021, when Visionnaire became a benefit corporation,
ambitious project is under way in Dubai and is due for completion in
so responsible materials use and reduced environmental impact in the
2024. We’ve also just finished the interiors for Here Comes the Sun, an
production process are now central to the company’s mission.
89-metre yacht designed to give owners a unique full-on experience of
www.visionnaire-home.com
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