Reynaldo Roman

Page 1

REYNALDO ROMÁN

B E TA 2.0


© REYNALDO ROMÁN • Chicago+Puerto Rico • MMX


HOLA


HELLO


REYNALDO ROMÁN aka: José Reynaldo Delgado-Román

reynaldoroman.com plectro@me.com

WORK EXPERIENCE 2007 – PRESENT CHICAGO,IL

ARC+Leo Burnett | Creative Director

EDUCATION 1995 – 2000 SAN JUAN, PR University of Puerto Rico, Río Piedras Campus Bachelor in Theater: Direction & Stage Design

Concept development, creative direction and art direction for General and Hispanic Market, all retail specific: campaigns, promotions, packaging and environmental design. BRANDS:

McDonald’s: Youth, Menu, Retail

Creative mentoring, agency brand work and new business acquisition.

OTHERS:

2000 - 200 CHICAGO, IL Columbia College Chicago Second Bachelor in Film & Video 2005 – 2007 CHICAGO,IL

PERSONAL

DRAFT FCB GROUP | Senior Art Director

2008 SAN JUAN, PR

Creative direction and art direction for print advertising, direct mail, event marketing, promotions, retail and environmental design.

Acuario - Photography Show Artist: José Soto Curator and exhibit design

BRANDS:

2007 SAN JUAN, PR

OTHERS:

Bank of America, Proctol & Gamble: Gillette, Noxzema, HABA and CVS

Creative mentoring, agency brand work and new business acquisition.

Utopías - Art Show Artist: Carlos Aponte Curator and exhibit design 2004 – 2005 CHICAGO,IL 2005 SAN JUAN, PR Institute of Puertorrican Culture Rewind… rewind Colective Video Art Exhibition

UPSHOT MARKETING | Art Director

2003 CHICAGO,IL

Art direction and graphic design for print advertising, direct mail, collaborative marketing, event marketing, promotions, retail and environmental design, web.

Colectivo Caballito / FOCO Festival Columbia College

BRANDS:

Creation and development of a program series celebrating the cutting edge of sound and vision in Latino Pop Culture. Co-Founding member of Colectivo Caballito.

Firestone, King Koil, Proctol & Gamble, TREMOR, Bulleit Bourbon, GODIVA, Goldschälger, Seagram’s 7, Crown Royal and Miller

OTHERS:

New business acquisition.

1997 – 2004 SAN JUAN, PR + CHICAGO,IL

FREELANCE DESIGNER Graphic design for various businesses, organizations and higher education institutes.



0$<

&2/80%,$ &2//(*( &+,&$*2路6

8UEDQ $UWV )HVWLYDO

CuLTuRaL STUDIES

F

R

O

H

F

W

L

Y

R

CuLTuR



3H[PUV *\S[\Y

HS (MMHPYZ 6MMPJ

L BH +P]

U[ (MMHPYZD PZPVU VM :[\KL

3PILYHS ,K\

JH[PVU *\S[\

YHS :[\KPLZ -PS

T =PKLV +LW

[




3DO·

FDIHWDO FRP En Puerto Rico casi un 40% de la

producción anual de café se pierde

$PLJRV GHO FDIHWDO

por falta de manos que la recolecten.

¡Tú Puedes ayudar!


3DO¡

FDIHWDO FRP En Puerto Rico casi un 40% de la

producciĂłn anual de cafĂŠ se pierde

$PLJRV GHO FDIHWDO

por falta de manos que la recolecten.

ÂĄTĂş Puedes ayudar!

'LPH \ OR ROYLGR HQV(1$0( \ OR UHFXHUGR LQYRO8&UDPH \ OR DSUHQGR —Proverbio Chino

3DO¡

FDIHWDO FRP En Puerto Rico casi un 40% de la

producciĂłn anual de cafĂŠ se pierde

$PLJRV GHO FDIHWDO

por falta de manos que la recolecten.

ÂĄTĂş Puedes ayudar!


_

MMIII

^

S Ó F O C L E S $JRVWR DO SP

_ MCMXCIX

_

2FWXEUH DO SP

7($752 -8/,$ '( %85*26

7($752 -8/,$ '( %85*26

_ ',5,*( 'HDQ =D\DV (6&(12*5$)Ì$ &KHFR &XHYDV /8&(6 7RQ\ )HUQiQGH]

835 5(&Ì172 '( 5Ì2 3,('5$6 '(3$57$0(172 '( '5$0$

835 5(&Ì172 '( 5Ì2 3,('5$6 '(3$57$0(172 '( '5$0$

`

` ',5,*( -HVVLFD 5RGUtJXH] (6&(12*5$)Ì$ 5H\QDOGR 5RPiQ /8&(6 $OEHUWR 6HJDUUD

^

AN7EGONA

A L E J A N D R O S I E V E K I N G


835 5(&Ì172 '( 5Ì2 3,('5$6 '(3$57$0(172 '( '5$0$

_ )HEUHUR DO SP

7($752 -8/,$ '( %85*26

_

MMIII

` ',5,*( *XVWDYR 5DPRV (6&(12*5$)Ì$ (\HUt 5LYHUD /8&(6 $OEHUWR 6HJDUUD

^

R O B E R T O

S A L G U E I R O S


POLIMNIA

+Bizet CARMEN X X X V I F E S T I VA L D E T E AT R O I N T E R N A C I O N A L D E L I N S T I T U T O D E C U LT U R A P U E R T O R R I Q U E Ñ A /#45"2% s ./6)%-"2% 0- $/-).'/3 0- s

C E N T R O D E B E L L A S A RT E S




$0.&

5 0

8

&-

- "83& /$ & #63(


3RSXODWLRQ <RX DQG GULQNLQJ EXGGLHV

Help us build it, and you can come. Help build beer-drinker’s paradise at

PLOOHUWRZQ FRP

0LOOHUWRZQ

If you lived here, you’d be at the bar by now.

Where great taste and genuine flavor are Pillars of the community.

0LOOHUWRZQ


0LOOHUWRZQ &ROOHFW WR ZLQ JDPH ERDUG DQG SLHFHV LQ DQG SDFNV RI 0LOOHU /LWH DQG 0LOOHU *HQXLQH 'UDIW

:KHUH JUHDW WDVWH DQG JHQXLQH IODYRU DUH SLOODUV RI WKH FRPPXQLW\ :LQ D WULS IRU WR EHHU GULQNHU¶V SDUDGLVH

:LQ D WULS

:LQ D WULS

IRU WR WKH WRZQ \RX KHOS XV EXLOG

IRU WR WKH WRZQ \RX KHOS XV EXLOG

&ROOHFW WR ZLQ JDPH DQG SLHFHV LQVLGH

&ROOHFW WR ZLQ JDPH DQG SLHFHV LQVLGH

+HOS EXLOG WKH GUHDP

+HOS EXLOG WKH GUHDP

:LQ D WULS

:LQ D WULS

IRU WR WKH WRZQ \RX KHOS XV EXLOG

IRU WR WKH WRZQ \RX KHOS XV EXLOG

&ROOHFW WR ZLQ JDPH DQG SLHFHV LQVLGH

&ROOHFW WR ZLQ JDPH DQG SLHFHV LQVLGH

+HOS EXLOG WKH GUHDP

+HOS EXLOG WKH GUHDP

:LQ D WULS

:LQ D WULS

IRU WR WKH WRZQ \RX KHOS XV EXLOG

IRU WR WKH WRZQ \RX KHOS XV EXLOG

&ROOHFW WR ZLQ JDPH DQG SLHFHV LQVLGH

&ROOHFW WR ZLQ JDPH DQG SLHFHV LQVLGH

+HOS EXLOG WKH GUHDP

+HOS EXLOG WKH GUHDP

:LQ D WULS

5287(

:LQ D WULS

IRU WR WKH WRZQ \RX KHOS XV EXLOG

IRU WR WKH WRZQ \RX KHOS XV EXLOG

&ROOHFW WR ZLQ JDPH DQG SLHFHV LQVLGH

&ROOHFW WR ZLQ JDPH DQG SLHFHV LQVLGH

+HOS EXLOG WKH GUHDP

+HOS EXLOG WKH GUHDP

5HVW $UHD

1H[W ([LW

7KLV ([LW


ANGUS

THIRD POUNDERS*

*Weight before cooking at least 5.33 oz (151.1 gms)



UP

11/20 DOWN 12/29

0&'$'7 'HF &KLFNHQ 0F1XJJHWV³OREE\ ]RQH³LQVWRUH NLRVN ‹ 0F'RQDOGÒ‹V 3ULQWHG LQ WKH 8QLWHG 6WDWHV RI $PHULFD /05 0F1XJJHW *&0


GI

VEit

LO

UP

11/20 DOWN 12/29

0&'$'7 'HF &KLFNHQ 0F1XJJHWV³ZLQGRZ ]RQH³ZLQGRZ GHFDO H[WHULRU ‹ 0F'RQDOGҋV 3ULQWHG LQ WKH 8QLWHG 6WDWHV RI $PHULFD :'' 0F1XJJHW (;7

pit

DI PO

Dunk it, bite it, gift it, steal it, share it, love it! Nothing beats the joy of McDonald’sŽ Chicken McNuggetsŽ. Enjoy juicy little bite-sized nuggets made with white meat chicken, crispy on the outside and tender on the inside. Have them to share or just for yourself—however you want to eat them is up to you. What are you waiting for? Go crazy for

McNuggets!


educación the seed for the future

Your goals are clear and we know that you are trying, but sometimes you need a little help. The scholarship program RMHC ®/HACER ®, from Ronald McDonald House Charities ®, could give you that extra help. Around 13,000 young Hispanic students have already gotten further in their accomplishments thanks to RMHC/HACER, which is why McDonald's ® is proud to support this program.

Visit MeEncanta.com to find out more.


Dale vida a tus

sueños

Tus metas son claras y sabemos que lo estás intentando, pero a veces necesitas una ayudita. El programa de becas universitarias RMHC ®/HACER ® de Ronald McDonald House Charities® podría brindártela. Alrededor de 13 mil jóvenes hispanos ya han llegado más alto gracias a RMHC/HACER, por eso McDonald’s® se enorgullece en apoyar este programa.

Visita MeEncanta.com y entérate.


together

our +$1'V CAN MAKE A DIFFERENCE

When you Give A Hand® by making a $1 donation to Ronald McDonald House Charities®, you’ll find that together our hands can make a difference. Through its three core programs, Ronald McDonald LQ

House®, Ronald McDonald Family Room®, and LQ

Ronald McDonald Care Mobile®, as well as through grants and scholarships, RMHC works to improve the health and well-being of children in our local communities all over the world. Learn more about how your hand can make a difference at rmhc.org

WKDQN \RX LQ LQ


Each year, thousands of needy children go without routine dental and medical exams. With its state-of-the-art vehicles, the Ronald McDonald Care Mobileė program delivers these services and more to over 2 million children annually, bringing a smile to their faces and ours.

Give a Hand visit rmhc.org ė

The Ronald McDonald Family Room ė program offers families of ill children an escape from the stress of the hospital where they can recharge with a bite to eat or a hot shower. These rooms are located near pediatric intensive care units, so families are never more than a few steps from their child’s bedside.

Give a Hand visit rmhc.org ė

Many families of ill children travel far from home in order to provide the best care for their kids. The Ronald McDonald House ė program provides those families a place to stay near the hospital with the comforts of home and support of other families in similar situations.

Give a Handė visit rmhc.org


Bones ar Some help y

the stuff inside y ear to help you h

them stro

– they help build

kick, cart

Because To jump your highest, run your fastest, and laugh your hardest, you’ve got to make good choices when it comes to what you eat. A great way to fuel your play is with all your Happy Meal® favorites at McDonald’s®. Milk Jugs, Apple Dippers and Chicken McNuggets® power your body to be its best, whether you’re a soccer champ, swimming superstar or anything in between.

Bones Bonesarearepretty prettyimportant. important. around all . Others . Others keep keep Some Some help helpyou youmove move allaround

some some fitfit inside inside your your thethe your your stuff stuff inside inside . And . And safe body bodysafe to to hear. hear. earear help help youyou YouYou need need them, them, andand

you youneed need Milk Milk why why Jugs Jugs areare so good so good them themstrong strong . That’s . That’s sturdy sturdy bones bones help help build build – they – they so so you youcan canjump, jump, kick, kick,cartwheel, cartwheel,andandboogie. boogie. Because Because allall that’s that’s pretty pretty important, important, too.too.

withyour yourfood. food. You Youhave playwith havetotoplay

Food Foodgives givesyou youenergy energy , ,

There’s There’s no no wayway around around it. it.

which which gets getsyouyoumoving, moving,thinking, thinking,learning, learning,andand Apple Apple Dippers, Dippers, Chicken Chicken McNuggets®, McNuggets®, Milk Milk Jugs… Jugs… they they laughing. laughing. in class, on on thethe yourbody bodyin class, power poweryour

allall help help to to

playground, playground, at at home, home, andand at at practice. practice. Let’s Let’s face face it, without it, without

food, food,there therewould wouldbebenonoplay play

—no—no matter matter what what grown-ups grown-ups tell tell you.you.



Give happy

Get happy

Get happy

Give happy

More smiles with every Happy Meal.


Give happy

More smiles with every Happy Meal. Get happy. Give happy.


CIAO


GOODBYE


© REYNALDO ROMÁN


Turn static files into dynamic content formats.

Create a flipbook
Issuu converts static files into: digital portfolios, online yearbooks, online catalogs, digital photo albums and more. Sign up and create your flipbook.