The Home Living Difference
Contractor, Hillsborough, OR • “THEY LOOK GREAT!!! We Home Living are passing them out now, and the leads and new sales acAvity is showing it! Drafty Home? Warm up Thank you very much for Chili Kitchens the great follow up. And of with Home Comfort course we will see you next round!” Joel Smith Heating & A/C WINTER 2015
www.jsmithhvac.com
Easy fixes
Energy checklist
Compliments of
763-792-1066 Reliable products and quality service
What they say about your style
Contractor in Sycamore, IL • “Customers have said the magazine was a nice touch and something very informaConal. Coupons are always a plus for consumers and I think we’ll do this twice a year!”
Contractor Lauren’s S.C.
“It looks professional, interesCng, and relevant. The arCcles are bright, modern, and keep readers’ aJenCon. I thought it was brilliant to place the arCcle regarding flooring as the first in the magazine, which downplayed any suspicion of an HVAC ‘adverCsing flier.’ The recipes are interesCng, and the length of the whole magazine is ideal. This quality presentaCon and informaCon is what I want to represent our company.”
What Home Living? • A high-‐quality magazine wriJen to appeal to women in the home. (Women make 83% of all household decisions including HVAC.) • Weaves custom pages with HVAC and lifestyle stories. • Unlike most HVAC markeCng, customers read your informaCon even if they are not looking for your service at that parCcular moment. • Mail to customers and/or handout on sales and service calls • Offered in print and online for websites, Facebook and email markeCng
Why magazines work •
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68% said that companies that provide informaCon about their products in these magazines help them make beJer purchasing decisions 74% agreed that ge]ng informaCon about companies from an interesCng collecCon of arCcles is more appealing than ge]ng informaCon from adverCsements. 78% said that custom publicaCons indicate companies are interested in building good relaConships with consumers 70% liked custom publicaCons because they provide informaCon targeted to the reader's specific interests 66% said they are likely to buy from the same company that provided them with a custom publicaCon
Source: Roper Public Affairs
Magazines are remembered • Overall, respondents prove to have a high degree of engagement with custom magazine: – 79% recall receiving the publicaCons – 77% of recipients read at least one-‐fourth or more of a typical issue, including 33% reading all or almost all of it – On average, recipients spend 43 minutes reading or looking through a custom publicaCon issue
Custom pages promote your business
HVAC Content builds credibility
Lifestyle stories ensure your magazine is read and kept…someCmes for months
Connect with clients Home Living Spring 2015
www.jsmithhvac.com
Be Prepared
Big EZ Recipes
Wow family and friends with great new orleans recipes anyone can make
Be ready if disaster stikes
Finance
The smart way most homeowners pay for their new HVAC system
Compliments of
Joel Smith Heating & A/C 763-792-1066 Reliable products and quality service
Front cover customized with your name, phone number and website
Customized back cover with coupons Your return address
Joe Smith 122 Main Street Your town , AZ 12112
Labeled and mailed directly from the printer to your customers
We can build an ad or use an ad supplied by your manufacturer Local coupons Choose from several opCons
Mailing lists • NEW – Send to a several small clusters near current jobs or past customers. • Create powerful and targeted mailing lists that can idenCfy household value, income, size, age and many other opCons. • Mailing lists are 12 cents per name and we’ll email you the list to use as oKen as you want for NO addiNonal charge! Rheem Team Right At Home magazine
Pricing Quan%ty
Price per copy
250
$2.00
500
$1.59
1,200
$1.08
2,500
90 cents
Mailed directly from the printer, 55 cents per copy Shipping $20 per 250 copies
Home Living Spring 2015
www.jsmithhvac.com
Be Prepared
Big EZ Recipes
Wow family and friends with great new orleans recipes anyone can make
Be ready if disaster stikes
Finance
The smart way most homeowners pay for their new HVAC system
Compliments of
Joel Smith Heating & A/C 763-792-1066 Reliable products and quality service
Cover for Spring 2015
Online • Full online magazine provided with link and HTML code. • Links to your website • Fully hosted with page-‐turning sopware • AutomaCcally updates previous issue • $149 per issue (free with print order) • $499 annually, 4 issues (spring, summer, fall, winter)
Sign up online at: www.homelivingHVAC.com
To order Fill out order form or sign up online We build your magazine We send a proof We work with your customer lists or help create mailing lists • We mail to customers from the printer and ship directly to your office for handouts • Easy, effecCve and powerful • • • •
QuesCons • Call Bill Sabo 877-‐618-‐6626 • Email – saboliving@aol.com • Website – www.homelivingHVAC.com