Home living spring 2016

Page 1

The Home Living Difference


Contractor, Hillsborough, OR •  “THEY LOOK GREAT!!! We Home Living are passing them out now, and the leads and new sales acAvity is showing it! Drafty Home? Warm up Thank you very much for Chili Kitchens the great follow up. And of with Home Comfort course we will see you next round!” Joel Smith Heating & A/C WINTER 2015

www.jsmithhvac.com

Easy fixes

Energy checklist

Compliments of

763-792-1066 Reliable products and quality service

What they say about your style


Contractor in Sycamore, IL •  “Customers have said the magazine was a nice touch and something very informaConal. Coupons are always a plus for consumers and I think we’ll do this twice a year!”


Contractor Lauren’s S.C.

“It looks professional, interesCng, and relevant. The arCcles are bright, modern, and keep readers’ aJenCon. I thought it was brilliant to place the arCcle regarding flooring as the first in the magazine, which downplayed any suspicion of an HVAC ‘adverCsing flier.’ The recipes are interesCng, and the length of the whole magazine is ideal. This quality presentaCon and informaCon is what I want to represent our company.”


What Home Living? •  A high-­‐quality magazine wriJen to appeal to women in the home. (Women make 83% of all household decisions including HVAC.) •  Weaves custom pages with HVAC and lifestyle stories. •  Unlike most HVAC markeCng, customers read your informaCon even if they are not looking for your service at that parCcular moment. •  Mail to customers and/or handout on sales and service calls •  Offered in print and online for websites, Facebook and email markeCng


Why magazines work •

•  •

68% said that companies that provide informaCon about their products in these magazines help them make beJer purchasing decisions 74% agreed that ge]ng informaCon about companies from an interesCng collecCon of arCcles is more appealing than ge]ng informaCon from adverCsements. 78% said that custom publicaCons indicate companies are interested in building good relaConships with consumers 70% liked custom publicaCons because they provide informaCon targeted to the reader's specific interests 66% said they are likely to buy from the same company that provided them with a custom publicaCon

Source: Roper Public Affairs


Magazines are remembered •  Overall, respondents prove to have a high degree of engagement with custom magazine: –  79% recall receiving the publicaCons –  77% of recipients read at least one-­‐fourth or more of a typical issue, including 33% reading all or almost all of it –  On average, recipients spend 43 minutes reading or looking through a custom publicaCon issue


Custom pages promote your business


HVAC Content builds credibility


Lifestyle stories ensure your magazine is read and kept…someCmes for months


Connect with clients Home Living Spring 2015

www.jsmithhvac.com

Be Prepared

Big EZ Recipes

Wow family and friends with great new orleans recipes anyone can make

Be ready if disaster stikes

Finance

The smart way most homeowners pay for their new HVAC system

Compliments of

Joel Smith Heating & A/C 763-792-1066 Reliable products and quality service

Front cover customized with your name, phone number and website


Customized back cover with coupons Your return address

Joe Smith 122 Main Street Your town , AZ 12112

Labeled and mailed directly from the printer to your customers

We can build an ad or use an ad supplied by your manufacturer Local coupons Choose from several opCons


Mailing lists •  NEW – Send to a several small clusters near current jobs or past customers. •  Create powerful and targeted mailing lists that can idenCfy household value, income, size, age and many other opCons. •  Mailing lists are 12 cents per name and we’ll email you the list to use as oKen as you want for NO addiNonal charge! Rheem Team Right At Home magazine


Pricing Quan%ty

Price per copy

250

$2.00

500

$1.59

1,200

$1.08

2,500

90 cents

Mailed directly from the printer, 55 cents per copy Shipping $20 per 250 copies

Home Living Spring 2015

www.jsmithhvac.com

Be Prepared

Big EZ Recipes

Wow family and friends with great new orleans recipes anyone can make

Be ready if disaster stikes

Finance

The smart way most homeowners pay for their new HVAC system

Compliments of

Joel Smith Heating & A/C 763-792-1066 Reliable products and quality service

Cover for Spring 2015


Online •  Full online magazine provided with link and HTML code. •  Links to your website •  Fully hosted with page-­‐turning sopware •  AutomaCcally updates previous issue •  $149 per issue (free with print order) •  $499 annually, 4 issues (spring, summer, fall, winter)


Sign up online at: www.homelivingHVAC.com


To order Fill out order form or sign up online We build your magazine We send a proof We work with your customer lists or help create mailing lists •  We mail to customers from the printer and ship directly to your office for handouts •  Easy, effecCve and powerful •  •  •  •


QuesCons •  Call Bill Sabo 877-­‐618-­‐6626 •  Email – saboliving@aol.com •  Website – www.homelivingHVAC.com


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