Rheem fall 2013 brochure

ORDER NOW FOR FALL 2013

sales: 877-618-6626 email: bsabo@RheemMagazine.com Web Site: www.RheemMagazine.com EASY

PRINT/ONLINE

SHELF-LIFE

Like a newsletter but better!

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Rheem Customized Consumer Magazine

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A full 16-page magazine that sells your services Customized for you Use co-op and Top Contractor funds for purchase Choose your local coupons and offers Stays in the home for months!

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BRONZE PLAN

Custom Printed magazine Postage (optional) E-magazine magazine Posting to your Rheem website Link to e-magazine

500

custom magazines

$825

S I LV E R PLAN

1000

custom magazines

GOLD PLAN

2500

custom magazines

$1299 $2499

Cost per magazine $1.65 each

Cost per magazine $1.29 each

Cost per magazine $0.99 each

.65 each*

Postage .60 each*

Postage .55 each*

$49

INCLUDED

INCLUDED

$25

INCLUDED

INCLUDED

$25

INCLUDED

INCLUDED

*Postage additional. Purchase of e-magazine required for links and codes.

TOP FEATURES

16-page HVAC/home magazine Customized front and back covers Total turnkey publishing Targets women, who make 83% of household decisions including HVAC Qualifies for co-op, Top Contractor funds Optional e-magazine to send out Great handout on ever sales/service call Long Shelf life (3-6 months) Exclusive to only Rheem contractors

To see the high quality of this marketing tool, read the last issue at: www.RheemMagazine.com

More about custom magazines Custom magazines are similar to newsstand magazines in look and feel but are created for a specific company and target audience with the intent of brand building, relationship building and establishing a position of authority or thought leadership on a particular topic - in this case HVAC. Created in both print and digital formats, custom magazines draw the audience to your products and services while also providing a credible editorial environment for solutions to their problems along with other relevant information. Any business that wants to generate leads, educate and retain customers, sustain internal communications or support sales can benefit from a custom magazine.

Consumers are on board with custom magazines as well. According to the Custom Content Council: • 90% of consumers find custom content useful • 78% of people say that businesses providing custom content are interested in building good relationships with them • 77% understand that the goal for these businesses is to sell them something but are okay with it as long as it provides value A custom magazine allows your business to strengthen relationships with existing clients, target new clients and debut new products and services.

To order online go to www.RheemMagazine.com

S P E C I A L

H O M E

T C O M F O R

CUSTOMIZE YOUR MAGAZINE

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ng/Summer 2013

Spri 3 FALL/WINTER 201

Cover photo options Phone number Web site

Up to $1200 Instant Rebate on a New HVAC System em Tax credit and Rhe save CashBack can you thousands

Rheem logo(s)

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Local offer Value statement

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Stand out with an advertising tool different than anything in your market and gets you remembered.

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Custom Back Covers Options

Sunwave A/C 7250 N Expressway 77 Olmito, TX 78575

Sp

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Aloha AC 4474 Weston Road #170 Davie, FL 33331

rightathome 1200

OR

Aloha Air Conditioning - Serving South Florida since 1982 for all Commercial and Residential AC needs!

Recognized as a Rheem Team Top Contractor, Aloha Air Conditioning provides our customers: • A full line of high efficiency equipment, including Rheem, American Standard, Frigidaire, Bryant and more.

• A full line of sea coated units to protect system coils from corrosion – perfect for those customers living in the coastal areas!

• Trained technicians to help you choose the right system to satisfy your air conditioning and heating needs while also lowering your energy costs.

• Affordable Energy Savings agreements.

• No extra charge for Saturday service.

Call 877-97-ALOHA today for your free estimate!

I am very pleased with the service by the technicians and the management team of Aloha, but more important is the 22% saving in my FPL bill by converting to a much more efficient AC unit.” -Gordon S.

877-972-5642 | www.AlohaAC.com

Licensed and Insured CAC025379

SAve $700

$50 OFF

A/C Tune-up

SAve up TO $3500 On

Limited time offer! Please mention offer when scheduling appointment.

Expires 6/15/13.

Limited time offer!

Please mention offer when scheduling appointment.

Expires 5/31/13.

Limited time offer! Please mention offer when scheduling appointment. Expires 6/15/13.

Sunwave A/C

DigiTAl pROgRAmmAble TheRmOSTAT & uv lighT FRee wiTh new AC SySTem

ON NEw HigH EFFiCiENCy RHEEm

CashBack ad available

Back page story, we write

Other professional ads

Full color pictures

Color logo, name and contact info

Local coupons

Deadline Sept. 20

Shipping & Mailed Sept. 30

Target Customers Did you know this is your decision-maker for nearly all HVAC products and services.

How are you reaching her?

If you’re using the same basic marketing as a few years ago, we can almost guarantee you’ve either lost of had to replace 20% to 50% of your customer base because you’re targeting the wrong prospects!

Targeting homes with married and single women is the most important advertising decision you can make, but most HVAC contractors fail to capitalize on this opportunity.

- Married women make/influence 83% of all household decisions, including HVAC purchases • Women overwhelming make the appointments for service people and are now considered the “CFO” of most family households • Moms/wives are generally in charge of the family’s health and make decision regarding filters, UV lights and other health-related IAQ issues • 56% of the 15.6 million women living alone own their home and buy home products and services • Single women were responsible for 24% of homes purchased (single men were 12%) Source: National Association of Realtors

Fall 2013 stories Our stories are crafted to connect with your most important target audience to create trust, credibility and sales!

When to repair or replace your HVAC system The Rheem CashBack Program Great fall tailgating recipes Federal Tax Credits The benefits of twice-annual maintenance How to liven up your house with paint Benefits of IAQ and UV lights

Fall/Winter Deadline Sept.20 Mails/Ships Sept.30 Order online at: www.RheemMagazine.com E-mail - bsabo@RheemMagazine.com Call - 877-618-6626 Rheem Right At Home magazine 709 State Street New Orleans, LA 70118

Phone: 877-618-6626 Fax: 877-618-9484 Email: bsabo@rheemmagazine.com www.RheemMagazine.com