PMQ Pizza Magazine November 2012 by PMQ Pizza Magazine

THIS IS THE CROWD THAT QUALITY BUILT…

ONE PIZZA AT A TIME.

Tonight’s crowd is no coincidence. It’s our reward for focusing

on the details that make us the best pizzeria in town. Grande has helped us get there with premium Italian cheeses that distinguish our menu and the business experience that has helped build our business…every pizza, every customer, and every time.

For a new view on your business, visit www.grandecheese.com or call 1-800-8-GRANDE.

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Online at PMQ.com November 2012 PIZZA TV: RECENT VIDEOS

Pizza Team Flash Mobs

This Week in Pizza

Dough spinning flash mobs, courtesy of PMQ and the U.S. Pizza Team, broke out at two pizzerias in Orlando during September’s Florida Restaurant & Lodging Show. Check out the action as the pizzathletes surprise unsuspecting crowds at Valdiano’s Pizzeria and Uno Chicago Grill.

Catch up on the latest pizza industry news every Wednesday with Pizza TV’s weekly online broadcast, This Week in Pizza, with hosts Brian Hernandez and Michelle McAnally.

PMQ’s TOP SOCIAL MEDIA PICKS Social media is more than just Web-based chatter—it’s a marketing revolution! Whether running a “Big Three” franchise or a mom-andpop operation, operators generate sales from steadfast Facebook and Twitter campaigns. PMQ editors monitor how industry professionals embrace social media and, in some ways, help write the rules for viral marketing. Here are some of our favorites this month:

Find PMQ at @pmqpizzamag.

VeneziasPizza Clipping coupons isn’t fun for anyone! Go green and sign up for our email offers! EddiesPizzaNY Which Eddie’s sauce is your favorite? Marinara, Alfredo, pesto, Bolognese, a la vodka, spicy veal sausage, white clam or red clam? #Yum Mellow Mushroom Pensacola Every Tuesday we honor our military at Mellow. 20% off all food for actives, retired or dependents! All we need is a valid military ID!

Find PMQ at facebook.com/ pmqpizzamagazine.

Buddy’s Pizza Have you tried our Leon & Lulu Pizza? With shredded carrots, sautéed spinach, fresh broccoli, a multigrain crust and brick cheese, it’s topped with our tomato basil sauce and an Asiago-Parmesan cheese blend. What’s more, $1 from the sale of each one sold this month supports the Barbara Ann Karmanos Cancer Center. Now that’s a feel-good lunch in so many ways! Romo’s Pizzeria October is National Pizza Month! For our Pizza of the Month in October, we are throwing it out to YOU! It’s our “Pick Your Pizza” contest! Tell us a name for the pizza you’d like to see and what you would like on it! Cassanos Pizza King I am feeling a giveaway coming on. Picking a couple of random winners at 11 a.m. for a FREE PIZZA! Tell me what you like most about Cassano’s, and then be sure to check back at 11 a.m. to see if you are a winner. 6

PMQ Pizza Magazine – The Pizza Industry’s Business Monthly

Table of Contents November 2012 ON THE COVER 42 The Pizza Pages Our annual Pizza Pages directory spotlights the industry vendors that help keep pizza businesses (as well as regional and national chains) in business.

FEATURES 20 Art and Soul Satchel’s Pizza has earned near-legendary status in Gainesville, Florida, for its outstanding pies, artsy-funky ambience and a unique business model that favors solid wages and employee benefits over profit margins. By Rick Hynum

28 Start Me Up! Experts share a full course of helpful tips for jazzing up your appetizer menu and selling more starters. By Michelle McAnally

36 Metal Gear From pizza cutters and proofing pans to screens, racks and peels, industry leaders help walk you through the dizzyingly vast array of choices in quality metalware. By Tracy Morin

42 IN EVERY ISSUE 6 10

Online at PMQ.com Editor’s Note

12 Letters to the Editor

28 8

PMQ Pizza Magazine – The Pizza Industry’s Business Monthly

Pizza Press

Product Spotlight

Advertiser Index

Industry Resource Guide

Resource Guide Advertiser Index

DEPARTMENTS 16 Zeak’s Tweaks: Reducing Salt Levels in Dough Jeff Zeak explains the secrets behind creating high-quality, flavorful dough with a reduced sodium content.

18 Accounting for Your Money: Reporting Cash and Credit Card Sales Mike Rasmussen examines new IRS rules requiring restaurant owners to distinguish between cash and credit card payments when reporting net sales to the IRS.

68 Pizza Pulse: Ancient Grains Grains like quinoa, freekeh and Kamut have been used by chefs for thousands of years, but now they’re making headline news for their nutritional value, flavor profiles and versatility.

90 Time Capsule: L&B Spumoni Gardens A Brooklyn institution has been spooning out spumoni and serving Sicilian pies since 1938.

Coming Next Month The Pizza Power Report: PMQ’s annual analysis evaluates the current state of the pizza industry and explores the trends of the future.

Desserts: Operators and industry consultants describe how to create—and upsell— sweet treats that even the staunchest dieter can’t resist.

Old-School Marketing: From direct mail to door hangers, PMQ offers an in-depth look at solid, time-tested marketing techniques that can drive more traffic to your pizzeria.

Germ Control: Learn about the latest equipment and technology designed to help restaurateurs control germs and maintain a cleaner, more sanitary and healthful environment for employees and customers.

November 2012 • pmq.com

Editor’s Note Rick Hynum

A Family Affair Everyone likes a good hamburger. It’s the go-to meal during a rushed lunch hour or a long, tiring road trip. It’s comfort food, it’s cheap, it’s filling. And ever since most of us were children, the marketing geniuses of Madison Avenue have been devising clever campaigns—involving orange-haired clowns, catchy jingles and cheap, disposable kiddie toys—to make us think of hamburgers as the ultimate “fun food.” But, as every PMQ reader knows, pizza trumps a burger any day. Not just because of its versatility—pepperoni, sausage, beef, cheese, onions and peppers, all in a single bite!—but because it’s the ultimate “family food,” a great, big smorgasbord of flavors, aromas and textures in a single pie that’s designed specifically to be shared by all around the dinner table or the TV set. In other words, pizza is better than a “happy meal”—it’s an event. It inspires hand-rubbing delight in the customer and a lifelong passion in the pizza maker. And, in the latter case, it’s a passion that seems to be encoded in the genes, passed down from mother to son, from father to daughter. Perhaps that’s why so many PMQ readers and profile subjects tend to be second- or third-generation pizzaioli, and they often raise their own kids to follow in the family business. “I’ve got pizza sauce running through my veins,” they’ll tell you, with more than a hint of pride. It’s such an apt metaphor that, no matter how many times I hear it, it always makes me nod and smile. This month’s PMQ cover, created by graphic designer Eric Summers, celebrates pizza making as a family affair, capturing a special little moment in time with which, we believe, many of our readers will identify. This issue also spotlights our annual Pizza Pages business directory, offering a sample taken from our comprehensive online listing of industry suppliers, covering everything from staff uniforms and dough mixers to POS systems, ice machines and hot bags. Because, although good pizza may require only a few simple ingredients and a lot of love, today’s pizza restaurant requires a wide array of equipment, supplies and software to succeed. We invite you to peruse the 2013 Pizza Pages in this month’s issue and visit ThePizzaPages.com for the complete listing. Save your copy and use it for future reference whenever you’re in the market for a new credit card processing company, a change in marketing strategy or a different brand of flour. Or just sneak a glimpse of the cover now and then to give yourself a little emotional lift, to remind yourself—after a long, difficult day’s work—why you got into this business in the first place: because pizza sauce flows through your veins, because it’s a passion that endures and inspires future generations, because it’s the world’s most awesome food, and, with the right ingredients and equipment, no one makes it better than you.

Thank you, as always, for reading PMQ, and, hey, keep those cards and letters (and emails) coming!

Rick Rick Hynum Editor-in-chief PMQ Pizza Magazine

On the cover: PMQ’s graphic designer Eric Summers digitally painted this month’s cover artwork as a tribute to America’s mom-and-pop pizzerias.

PMQ Pizza Magazine – The Pizza Industry’s Business Monthly

Letters to the Editor Rick Hynum Fight the Man I opened a pizzeria in the small town of Durand, Michigan, about eight months ago. So far the restaurant has done great, but I’ve recently run into trouble with city officials over solicitation. Last month I sent some employees to place door hangers in the neighborhoods surrounding my pizzeria. Within an hour, I had the police in my dining room threatening me with a ticket for illegal solicitation. I told them that these flyers were protected under the First Amendment and, no matter if it’s commercial speech, it’s still considered free speech as ruled by the Supreme Court. The next day, another employee and I went out again, placing flyers in doors around town. A police officer proceeded to write me out a ticket on the grounds that I was soliciting. I tried again to inform him that he was making a mistake, but he went ahead anyway, and I walked away with a ticket for not having a “solicitor’s permit.” This violation carries a punishment of 90 days in jail and/or up a $500 fine. After looking into local ordinances, I learned that the city requires businesses that intend to solicit to retain a solicitor’s license at the cost of $100 per person per day. They say this is to

curb apparent crimes associated with people who place flyers on doors. So we are fighting this battle with the city in court and in city council meetings. I would like to ask if any other businesses are experiencing similar problems, and how they are dealing with it. Carl Hatley Owner, Railway Pizzeria info@railwaypizzeria.com Durand, MI Thank you for sharing your experience, Carl. We invite our readers to respond and to describe any similar issues they’ve encountered and how these issues were resolved.

— A Publication of PMQ, Inc. — Winner of 5 ASBPE Awards Winner of 4 GAMMA Awards ISSN 1937-5263 PMQ, Inc. Publisher Steve Green sg@pmq.com ext. 123

Co-Publisher Linda Green linda@pmq.com ext. 121 EDITORIAL Editor-in-Chief Rick Hynum rick@pmq.com ext. 130 Editor at Large Liz Barrett liz@pmq.com Senior Copy Editor Tracy Morin tracy@pmq.com Food Editor Michelle McAnally michelle@pmq.com ext. 133 DESIGN/PRODUCTION Art Director Kara Hoffman kara@pmq.com ext. 135

Flour Power

Designer Eric Summers eric@pmq.com ext. 140

I was pleased to hear that PMQ recently published an article on Lupi’s Pizza, a pizzeria in Chattanooga, Tennessee, that frequently uses locally sourced ingredients. For Lupi’s wholewheat pizzas, owner Dorris Shober buys wholewheat flour directly from our family-owned farm, Sonrisa Farm. My husband, Robin Fazio, grows wheat on our farm in South Georgia. We take the grain to Chattanooga (where we live) and have it ground at Falls Mill, a water-powered mill in Belvidere, Tennessee. We sell most of our flour locally. Here is a photo I took (at left) of Lupi’s whole-wheat pizzas. Congratulations to Dorris and the Lupi’s staff! Maria Vives Sonrisa Farm Chattanooga, TN

Media Production Daniel Perea dperea@pmq.com ext.139 ADVERTISING Sales Director Linda Green linda@pmq.com ext. 121 Account Executive Clifton Moody clifton@pmq.com ext. 138 Account Executive Tom Boyles tom@pmq.com ext. 122 ADMINISTRATION Chief Financial Officer Shawn Brown shawn@pmq.com Circulation Manager Sherlyn Clark sherlyn@pmq.com ext. 120 Director of Operations/ Event Coordinator Brian Hernandez brian@pmq.com ext. 129 U.S. Pizza Team Director Missy Green missy@pmq.com ext. 125 PMQ INTERNATIONAL PMQ China Yvonne Liu yvonne@pmq.com PMQ Australia-NZ Tom Boyles tom@pmqaustralia.com

Think Tank 2.0

Pizza&Food Gabriele Ancona gabriele.ancona@pizzafood.it

What’s the buzz? Log on to find out the latest industry buzz at PMQ.com/tt.

French Liaison Julien Panet jpanet@pizza.fr EDITORIAL ADVISORS

Insurance needs?

Chef Santo Bruno Tom Lehmann Joey Todaro Ed Zimmerman

Looking for a fast pizza maker... Chamber of Commerce worth joining?

CONTRIBUTORS Jeff Zeak Michael J. Rasmussen

Fountain soda... ServSafe training... Thank You to Our PMQ Think Tank Moderators Daddio: Member since June 2006 Tom Lehmann: Member since June 2006

Rockstar Pizza: Member since June 2006 ADpizzaguy: Member since January 2007

We want to hear from you! Have a complaint, compliment or suggestion about something you’ve read in the pages of PMQ? Send your letter via email to editor@pmq.com with “Letter to the Editor” in the subject line, or mail to PMQ, ATTN: Letters to the Editor, 605 Edison St., Oxford, MS 38655. We look forward to hearing from you! Friend us on Facebook! Visit facebook.com/pmqpizzamagazine. Editor-in-chief Rick Hynum 12

PMQ Pizza Magazine – The Pizza Industry’s Business Monthly

Volume 16, Issue 9 PMQ Pizza Magazine 605 Edison St. • Oxford, MS 38655 662.234.5481 • 662.234.0665 Fax • linda@pmq.com

PMQ Pizza Magazine (ISSN #1937-5263) is published 10 times per year. Cost of U.S. subscription is $25 per year. International $35. Periodical postage pricing paid at Oxford, MS. Additional mailing offices at Bolingbrook, IL. Postmaster: Send address changes to: PMQ Pizza Magazine, PO Box 2015, Langhorne, PA 19047. Opinions expressed by the editors and contributing writers are strictly their own, and are not necessarily those of the advertisers. All rights reserved. No portion of PMQ may be reproduced in whole or part without written consent. It’s your kids, Marty! Something’s gotta be done about your kids!

Pizza Press News and Views

First Pizza in Space? It was one small step for man, one giant leap for pizza. Cili Pizza (cili.lt), a Lithuania-based pizza chain, and the Lithuania Airspace Control Centre recently attached a Hawaiian pizza—the type chosen by Cili’s Facebook fans—to a balloon and launched it 33 kilometers into the atmosphere. “We are celebrating our 15-year anniversary, and we wanted to throw a festival for all of our customers,” says Olga Belova, director of marketing for Cili. “So we organized a project that brought smiles and good emotions to the many people who followed the project in the media and on Facebook.” A camera attached to the balloon sent back spectacular video of the pizza as it soared to the edge of space. After the balloon burst and the pie fell back to terra firma, scientists used GPS to track it down (they found it hanging from a tree, showing no signs of alien life having sampled it). “The pizza was in space, where it is 60°C below zero, and it was covered with ice, which melted when it came down,” Belova says. “So it came back quite wet.” The spaced-out pie was more than just a lark for Lithuanian scientists, she adds. “It was the third attempt to lift something to space using this technique. The nuances of this challenge contributed to the knowledge of aeronautics and physics.”

Lithuanian scientists teamed up with a pizza chain to launch a Hawaiian pie into space for research purposes.

Paging Dr. Oz What would you do if you owned a pizzeria and your child was allergic to nearly all of the ingredients in a pizza? Steve Negri, owner of Mandy’s Pizza (mandyspizza.com) in Pittsburgh, helped his son Brandon invent an allergen-free line of pizzas that recently caught the attention of television personality Dr. Oz. After years of being unable to enjoy a food that most Brandon Negri and his dad, Steve, co-created an kids take for granted, Brandon asked his dad if they could allergen-free line of pizzas. create a pizza for him. Six months and several thousand dollars later, the Negris came up with a recipe using no tomatoes, gluten or any of the other ingredients that Brandon and millions of other children can’t tolerate. When Brandon first tried the pizza, Steve noticed his son performing deep knee bends and asked him what he was doing. “Making room for more, Daddy,” Brandon replied, giving the thumbs up. Recently, when Negri found out Dr. Oz was making an appearance in Pittsburgh, he sent over a sample of the pizzas. “Dr. Oz is a strong supporter of those with celiac disease and is one of the few who seems to understand the disease,” Steve says. “It was only natural to get him to taste the product and to get his honest opinion.” Steve says the celebrity doctor gave the pizza his hearty approval. Allergen-free options at Mandy’s include several types of pizza, sandwiches, chicken nuggets and wings. Mandy’s also sells its frozen crusts, featuring Brandon’s photograph, at local Whole Foods and other specialty groceries in the Pittsburgh area.

Jenny McCarthy Joins Giordano’s Actress and author Jenny McCarthy has teamed up with the 43-location pizzeria Giordano’s (giordanos.com) to promote her autism-related charity, Generation Rescue. The Chicago native, whose son, Evan, is autistic, helped Chicago institution Giordano’s create a signature stuffed apple pie dessert called Jenny’s Fave. Available through December 31, a portion of the dessert’s sales will go to Generation Rescue, which provides support to families affected by autism. “When I was craving a little taste of home, I would go online and ship Giordano’s stuffed pizzas all the way to Los Angeles. Now that I’m officially back in my hometown, I’m really excited to be teaming up with Giordano’s to support Generation Rescue and the many families that we serve,” McCarthy says. 14

PMQ Pizza Magazine – The Pizza Industry’s Business Monthly

The Garden of Earthly Delights Inspired by Michelle Obama’s school garden movement, Fuel Pizza (fuelpizza.com) in Charlotte, North Carolina, is teaching kids that pizza can be both delicious and healthy. Fuel’s four-year-old Field to Fork program develops school pizza gardens and brings kids into the kitchen to learn how to make vegetarian multigrain-crust pies. “Most kids have had only cheese and pepperoni. They have never heard of healthier types of pizza,” says Fuel partner Zach Current. “They plant oregano, basil, tomatoes, green onions and spinach. Kids who would never touch spinach or onions are happy to try them after spending months tending their plants.” About 1,200 students have completed the program, and Field to Fork even held demonstrations at the Democratic National Convention last month. “The classrooms get a visit from a nutritionist who talks about the benefits of healthy food choices, and, when they come to our kitchen, kids get a lesson about the scientific method, such as how dough rises. We want kids to be able to make healthy food decisions, whether at a restaurant or a grocery store.” Fuel Pizza’s Field to Fork program teaches children about growing vegetables and making healthy food choices.

A New High in Pizza Tossing

Kids take part in a dough tossing contest at Ynot Pizza and Italian Cuisine.

Ynot Pizza and Italian Cuisine (ynotpizza.com), with five locations in Virginia, recently made pizza history at its third annual Pizza Games in Virginia Beach when local Mark Patton broke the world pizza toss record with a toss of 27’. Although the toss was not officially adjudicated, Patton beat the old record of 21’, set by Joe Carlucci in Minneapolis in 2006. Other categories in the Pizza Games competition included the Largest Pizza, the Partner Pizza Toss and the Pizza Box Team Challenge. “It wasn’t about winning or losing; it was about enjoying the games and the pizza,” says Tony DiSilvestro, owner of Ynot.

Boston Pizza Gets Tough You don’t have to be a musclebound street fighter to be tough. The Boston Pizza (bostonpizza.com) chain, headquartered in Richmond, British Columbia, Canada, has partnered with the Ultimate Fighting Championship (UFC) mixed martial arts organization to create a unique Facebook contest. Participants download an app on Facebook and receive a funny—and potentially embarrassing— update to post onto their walls. For example, one update reads, “Longest day ever. So much stress. Need hug from mom ASAP.” If they don’t chicken out, entrants will be eligible for prizes, including a trip for two to a UFC match in Montreal. “We have been showing UFC events in our sports bars across Canada for years,” says Perry Schwartz, Boston Pizza’s director of communications. “So it made perfect sense for us to become the official sports bar of UFC Canada.” The contest is the first of its kind for UFC, according to Schwartz. “It really speaks to our partnership. With the contest being showcased on UFC Canada’s Facebook page, we are reaching not just Boston Pizza fans, but UFC fans across the country. We are seeing some really nice traffic on our Facebook page as a result, and it strengthens the awareness of our brand as a destination for UFC in Canada.” November 2012 • pmq.com

Zeak’s Tweaks Jeff Zeak

Reducing Salt Levels in Dough

Hear more from Jeff Zeak on PizzaTV.com.

Jeff Zeak offers tips on lowering sodium content without sacrificing flavor. QUESTION: How important is salt to the texture and taste of dough?

ANSWER: Salt is very important to the texture, taste and performance of the dough and the finished crust. Without salt, the finished crust will have a bland flavor. Also, the dough will rise quickly and might even “blow,” becoming very gassy before you have a chance to use it. If you use the dough before it blows, the cell-structure texture of the finished crust may be highly porous and open, feeling harsh and dry in the mouth. Using the dough after it blows can result in a dense and closed cell-structure texture, creating a tough, chewy and pasty mouthfeel. There are various ways to reduce the amount of salt or sodium in your dough. Obviously, one method is to simply cut back on the amount of salt added to the dough formulation. Salt is often used at a level of 2% based on the quantity of flour—this amounts to eight ounces in dough prepared with 25 pounds of flour. Generally, the salt level can be lowered to 1.5% based on 25 pounds of flour—a total of six ounces of added salt—without a noticeable difference in the performance of the dough or the flavor of the finished crust. Some ingredients—such as potassium, calcium, magnesium and choline chlorides, so-called “light” salts (blends of salt and other chemicals) and seasoning herb blends—serve as salt substitutes. These ingredients can be used to partially or completely replace the salt in your dough. But none of the sodium-free salts taste like regular salt, nor do they 16

all behave like salt in the dough system. They also cost more than regular salt. Some chefs increase the apparent saltiness in foods by heightening the umami flavor profile. Umami, a Japanese word meaning “savory,” refers to one of the five basic tastes—along with sweet, sour, bitter and salty—detected by the human tongue. Monosodium glutamate (MSG), inosine monophosphate (IMP) and guanosine monophosphate (GMP) all create the umami flavor. They are synergistic and provide more impact when combined than when used alone. But, like most salt substitutes, they are more expensive than salt, and some can impart an undesirable flavor. Additionally, many consumers have a negative perception of MSG, and high levels of it can create problems for MSG-sensitive individuals. Ingredients that are naturally high in umami flavor include concentrated

PMQ PMQPizza PizzaMagazine Magazine––The ThePizza PizzaIndustry’s Industry’sBusiness BusinessMonthly Monthly

tomato serum, autolyzed yeast extracts (AYE), hydrolyzed vegetable proteins (HVP), meat pastes, savory broths, Parmesan cheese, mushrooms, tomatoes and reduced-sodium soy sauce. These salt-replacement options also assist with clean-label efforts. Finally, chefs can make reduced sodium levels less noticeable by boosting the overall flavor perception of their dough. Certain cooking techniques, such as smoking, grilling and broiling, can impart big flavor to otherwise bland products. Increasing the herb profile is another method to boost flavor intensity while lowering salt levels.

Jeff Zeak is the pilot plant manager for the American Institute of Baking (AIB). Need more dough advice? Visit the Dough Information Center at PMQ.com/dough.

Accounting for Your Money Michael J. Rasmussen, CPA

Reporting Cash and Credit Card Sales Operators need to familiarize themselves with new IRS rules.

QUESTION: Does Form 1099-K for credit card payment reporting apply to restaurants?

ANSWER: Yes, and this will be very important to restaurant operators. In legalese, a payment settlement entity (PSE) must file Form 1099-K for payments made in settlement of reportable payment transactions for each calendar year. A reportable payment transaction is any payment-card or third-partynetwork transaction in which the PSE submits the instruction to transfer funds to the account of the participating payee. Form 1099-K identifies the gross amount of the total reportable payment transactions for each participating restaurant with a unique merchant account number, without regard to any adjustments for credits, cash equivalents, discount amounts, fees, refunded amounts or any other amounts. The dollar amount of each transaction is determined on the date of the transaction. Why should you be concerned about this? Beginning in 2012, the payments an S corporation receives through merchant cards (for example, VISA and MasterCard) or third-party networks (Paypal and Google Checkout) must be reported separately from other receipts. These receipts are reported on line 1a, “Merchant card and third-party payments.” The S corporation should receive a Form 1099-K showing the amount of such payments. However, a Form 1099-K may not be received for all such payments; the payer must file a Form 1099-K only when payments exceed $20,000 and the total number of transactions exceeds 200. Regardless of whether a 18

PMQ Pizza Magazine – The Pizza Industry’s Business Monthly

Form 1099-K is received, all such receipts should be reported on line 1a. What’s really important to keep in mind is that, as of tax year 2012, a restaurant owner is now required to separate sales between cash and credit card payments when reporting net sales to the IRS. Several matching issues arise during the accumulation of data for this process. For starters, if the credit card sales reported for a restaurant’s gross income on the tax return differs from the total of all Form 1099-Ks received from these PSEs, the IRS will generate an automated notice asking for an explanation. Restaurant operators will need to take steps to comply with the new rules. By using a point-of-sale system that captures daily credit card sales accurately, the matching process can be handled with comparative ease. You must make sure that your tax files match the amounts being reported on Form 1099-K. In addition, make sure that the PSE that handles your credit card processing has your operation’s correct address so you’ll always receive the data that the PSE reports to the government. Additionally, for cash-based businesses, many restaurants report only credit card transactions as reportable gross income on their tax returns. But, by separating out the credit card receipts from cash receipts, the IRS is now creating data by SIC code (that is, industry classification, such as 722110 for limited-service restaurants) from all Form 1099-Ks issued and the associated tax returns received. We have been told that inquiry notices will be sent to taxpayers who deviate from an acceptable range of a percentage of credit card sales to total receipts. So, when a restaurant reports 100% of credit card sales and no cash sales, they might receive a notice from the IRS asking for an explanation! We recommend preparing a daily reporting system that clearly identifies cash and credit card receipts so that, in the case of an audit or inquiry, these reconciliation sheets and work papers can be submitted for proof to the IRS, creating a road map on reportable gross receipts for your restaurant.

Have a question for Mike? Send it to editor@pmq.com.

Michael J. Rasmussen is the owner of Rasmussen Tax Group in Conway, Arkansas. Visit rasmussentaxgroup.com for additional insight into restaurant-specific tax strategies and technology programs.

PMQ Pizza Magazine – The Pizza Industry’s Business Monthly

Art Soul and

By Rick Hynum

Satchel’s in Gainesville thrives on an employee-centered business model, funky decor and stellar pies and calzones.

ommon sense should have told Satchel Raye that his concept for a pizzeria would never fly. The location—tucked away in a largely industrial, off-the-beatenpath section of northeast Gainesville, Florida—leaves much to be desired. His labor costs would give most restaurateurs the heebie-jeebies. And then there’s all that junk—ribbons of junk that dangle from the ceiling, a junked Ford Falcon van with four flat tires parked out in front, a graveyard of junked toys and appliances in the back, even a decorative fountain built entirely out of, you guessed it, junk. All that’s missing, it seems, is an aggressive, slavering mongrel patrolling the lot, baring its fangs and snarling at passersby. But if it’s true, as the old cliche goes, that one man’s trash is another man’s treasure, Raye, who’s also an accomplished artist and sculptor, has been mining gold for nearly 10 years. Satchel’s Pizza (satchelspizza.com) hasn’t merely survived since he founded it in 2003; it has achieved near-legendary status among locals, University of Florida students and tourists alike, and not just for its offbeat decor and ambience. When Raye isn’t transforming found materials—such as lost glasses

and cameras, bicycle wheels, Happy Meal toys and garden hoses—into decorative mobiles, sculptures and displays, he and his pizza makers are creating individual works of edible art in Satchel’s squeaky-clean kitchen. Baked to artisanal perfection with a crispy, buttery crust and a dark-brown bottom, arrayed with colorful toppings ranging from artichoke hearts to zucchini, the pizzas at Satchel’s are the No. 1 draw, and customers may wait up to an hour and a half to get a bite. Some get grumpy and leave, of course, but most know the pizza is worth the wait.

“We’re just busy,” Raye says, with an unapologetic shrug. “One of the bumper stickers we give away says, ‘Sorry I’m late, I was at Satchel’s.’ When you come here, you’ll be here for a while because we’re busy, and making good pizza takes time. But there’s a lot to do and plenty to look at while you’re waiting.”

An Unusual Business Model Raye is either the Fred Sanford of pizza or the Renoir of rubbish—take your pick. What he’s not, he’s the first to admit, is a money-hungry businessman with a watchful eye

BRIAN HERNANDEZ

Satchel Raye’s beloved old Ford Falcon van now serves as a reserved seating area for customers seeking a different sort of ambience. November 2012 • pmq.com

Satchel’s night manager Danny Lore serves specialty draft beers in the Lightnin’ Salvage Gift Shop (left). Satchel Raye pulls a perfectly baked pie from the oven (right).

on the bottom line. Nearly 50% of Satchel’s annual revenue goes to labor costs, covering the restaurant’s 50 employees. “We pay them a living wage and offer retirement accounts, health benefits and paid vacation,” Raye says. “As a result, we get good people to stay around. I don’t want to be training people all the time. I’d rather give them a $1 raise because they work hard and know what they’re doing. Good employees make a restaurant run better, and it frees me up to do whatever I want to do.” Raye sees restaurant work as a career, not a temporary job on the way to a better future. In fact, a number of Satchel’s staff members have worked there for more than nine years. Employees start out at $8 per hour and may get bumped up to $9 within a few weeks and, before long, $10 per

hour. All tips are pooled together and split according to a formula among the entire staff. Raye even hands out bonus checks based on profits twice a year. And the restaurant closes on Sundays and Mondays, giving everyone two days off every week. As if that isn’t peculiar enough, Raye runs a cash-only business. Customers who try to pay with a credit card are directed to an in-store ATM, and every $1.50 transaction fee goes to charity. Satchel’s also awards $500 grants each quarter to various local schools and nonprofit organizations. Raye admits that his business model is unusual, to say the least. “I never went to business school,” he says, with a hint of pride. “I don’t know what the profit margin should be. We run close to 30% in food costs, 50% in labor costs and another 10%

BRIAN HERNANDEZ

in operating expenses. You’re hoping for 10% left over in the end. If you do enough business, there’s still money there. But I’m more interested in paying people a living wage than in making more money for myself. I don’t need a Ferrari.”

An Instinct for Marketing Fortunately, Raye, a Gainesville native who is married with two children, inherited his house from his grandparents and owns the Satchel’s property outright. And making a fortune has never been a high priority for him. In his 20s, he gave up his worldly belongings for a while to live as a homeless person in Atlanta, just to see how true poverty felt. He lived contentedly in that battered, skyblue Ford Falcon off and on for years while washing dishes, making subs

BRIAN HERNANDEZ

A pair of customers enjoy a pie in a special Lightnin’ Salvage booth that commemorates February’s kitchen fire (left). A string of customers’ lost cameras dangle from Satchel’s ceiling in a junk-themed decorative display. 22

PMQ Pizza Magazine – The Pizza Industry’s Business Monthly

Finally! An easy, affordable way to

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BRIAN HERNANDEZ

With two playgrounds, Satchel’s is a veritable wonderland of kid-friendly second-hand toys (top). Raye takes a breather in the Lightnin’ Salvage gift shop.

and slinging dough at restaurants, including Leonardo’s by the Slice in Gainesville, Gubbio’s and Santioni’s in Jacksonville, and Fellini’s in Atlanta. Only in 2003 did he finally decide to take the plunge and start his own pizzeria. “We did $196 on that first day,” he recalls. “It was a Friday night with two tables at dinner. I would take the order, go make the salad, come back with the salad, go back and make the pizza and come back again. Now, on a Friday night, we have about 21 employees with 300 customers coming through and an hour-and-a-half wait.” Raye may lack the cutthroat instinct of a hard-nosed business mogul, but, when it comes to marketing 24

his pizzeria, he’s a natural. He dismisses conventional wisdom about the importance of a restaurant’s location. “They say it’s location, location, location,” he says. “We’re in an industrial park on the east side of town. The university and all of the growth are on the west side of town. Our location is not ideal, but we have good products and good service, and people still find us. So I don’t think location is all that.” Some customers may find Raye’s restaurant just by following the numerous cars bearing Satchel’s bumper stickers. Raye estimates that he has given away at least 50,000 over the years, one with every meal. “You eat here, you get a free bumper

PMQ Pizza Magazine – The Pizza Industry’s Business Monthly

sticker,” he says. “We’ve got a lot of different slogans—‘Satchel’s Is for Lovers,’ ‘If Lost, Return to Satchel’s.’ We’re always trying to think of something cute that can be easily read from another car.” Meanwhile, a souvenir shop, Lightnin’ Salvage, which adjoins the pizzeria, peddles more Satchel’s-branded merchandise, from T-shirts, hats and coozies to bandanas, headbands, pens, keychains and coin purses. Raye personally designs many of the products, and his employees often contribute as well. “It’s advertising and branding at the same time,” he says. Not all of the items in Lightnin’ Salvage bear the Satchel’s logo, but they’re all kitschy, from the dancing hula girls and dashboard Jesuses to vintage-looking scratchand-sniffs, “bacon wallets” and zombie bobbleheads. Raye also targets families by providing a kid-friendly environment, complete with playgrounds, a treehouse in the rear corner of the lot, and even a bocce court next to the greenhouse (yes, there’s a greenhouse, too, filled with exotic plants). “When my wife and I would go out to eat with our one-year-old, we were told, ‘He can’t crawl around here.’ Well, he’s one year old; what else is he going to do? Should I take him to McDonald’s? Here, your kids can play while you’re eating. We even put a little play kitchen in the restaurant— it has toys they’ve never seen before, so they’re excited. You’re over there eating, and you can see your kid playing in the corner; he’s happy, everybody’s happy. It seems so obvious, but there’s not a lot of restaurants catering to kids. “There’s always a risk involved,” he acknowledges. “A kid can get hurt. A lot of people would be scared to death of being sued. But we have great customers, and we don’t have any problems like that. We expect parents to watch their kids, and they do. This is what the parents want, and this is what we give them.”

The Art of Pizza Making Satchel’s feels like a wonderland to adults, too, with so much to see, hear, taste and smell that it can’t be

November 2012 â&#x20AC;¢ pmq.com

BRIAN HERNANDEZ

The above pie combines the Major and the Mama, two of Satchel’s most popular offerings.

fully experienced in a single visit. Original artwork adorns the walls, and live music often plays in the patio lounge area next to Lightnin’ Salvage. Guests of all ages can enjoy storytelling nights, reggae dances, ukelele events, pinecone contests and coloring book competitions. Even the menus entertain and enlighten; each one features a unique design and a “story”—usually penned by Raye himself—printed on the back. In an engaging and down-toearth style, Raye tells tales of his colorful past, shares insider secrets about the restaurant and promotes his favorite charities. And then there’s the food itself. Satchel’s menu focuses on pizza—customers can build their own pizza from a smorgasbord of 30-plus toppings or opt for a pesto pie or ricotta-based white pie with any three toppings. Beyond that, they’ve got only a few other choices—the Major (featuring pepperoni, mushrooms, sausage, green peppers, onions and black olives), the Mama (with the customer’s choice of four toppings), a specialty pie with a crust made of millet and flax, and the three-topping Deep Dish. “I do a lot of mandalas—symmetrical designs that radiate from the center outwards—in my work as an artist,” Raye says. “So, when I make a pizza, it’s like making art to me. I like to have different colors going on—pepperoni, ground beef, zucchini and carrots are some of my favorites. I teach my pizza makers to distribute the toppings evenly on the pizza and to get a nice, dark-brown bottom for a crispy effect.” Customers rave about the calzones, too. Popular choices include the Hot Rope, made with spicy Italian sausage, green peppers, onions, ricotta and mozzarella; the Steak and Cheese, featuring thinly sliced ribeye steak sautéed with onions and smothered in mozzarella; and the PB&J, loaded with pepperoni, beef and jalapeño peppers as well as ricotta and mozzarella.

After the Fire Along with its phenomenal success, Satchel’s has faced its share of tribulations. When a fire gutted the kitchen in February, the restaurant shut 26

PMQ Pizza Magazine – The Pizza Industry’s Business Monthly

BRIAN HERNANDEZ

Satchel’s Fountain o’ Junk—a working fountain made with discarded toys, bicycle wheels and other rubbish—is a popular attraction.

down for several months, leaving the staff without regular paychecks. Within two days of the blaze, Raye launched a fundraiser on Indiegogo. com, a crowdfunding site, to help his employees pay their bills during the downtime. In what was surely a powerful testament to Satchel’s popularity in the community, the fundraiser quickly met, then exceeded, Raye’s goal. “We wanted to raise $20,000 over two weeks,” Raye recalls. “We ended up getting $20,000 in 24 hours. You’d hit ‘refresh,’ and there’d be another hundred bucks or

two hundred bucks. By the end of the two-week period, we’d raised more than $37,000 for the employees.” When Satchel’s reopened in the summer, all but two of Raye’s staff members returned to their jobs. “It was scary to go from having a thriving business with 50 employees to having no income at all, and insurance didn’t cover the loss of business,” he says. “It was totally devastating, but it was really encouraging to see the community pitch in to help our employees. They all wanted us to reopen—everybody was behind us.” Some in Gainesville wouldn’t mind seeing another Satchel’s open in the area, but Raye says that’s out of the question. “I don’t want to open another location, and I don’t want to franchise. I just want to have one place that’s really good.” He’d rather spend his free time working on his art or playing with his kids than fretting over account ledgers and haggling with distributors. “I do enjoy making Satchel’s bigger and better and taking it up a notch,” he says. “I like that we’re so busy. I like that people have a good time here. But I could have just three employees and a few tables, and I’d be fine with that, too. I like what I do. I’m just a happy guy.” Rick Hynum is PMQ’s editor-in-chief.

THE STATS: SATCHEL’S PIZZA Headquarters: Gainesville, Florida Owner: Satchel Raye Total Units: 1 Year Started: 2003 Dine-in, carryout Number of employees: 50 Oven: Two Baker’s Pride deck ovens BRIAN HERNANDEZ

November 2012 • pmq.com

PMQ Pizza Magazine – The Pizza Industry’s Business Monthly

EZ WINGS

Start Me Up! Never underestimate the power of your appetizer menu to boost check averages and build repeat business. By Michelle McAnally

heesy bread, mozzarella sticks, hot wings—these popular appetizers are ubiquitous on menus today. But (pardon the pun) those are just for starters. As customers’ palates become more sophisticated, many pizzerias have begun to experiment with their appetizer menus, serving up regional favorites ranging from poutine and haddock in New Hampshire to fried cheese curds in the Midwest and shrimp and gumbo on the Gulf Coast. Most customers expect to see appetizers on a restaurant’s menu; according to a study by the food industry consulting firm Technomic, about 24% of diners order a first course. More importantly, appetizers increase average ticket sales and buy time for the kitchen staff as pizza orders stack up on busy nights. They’re also the easiest items to upsell, because guests often show up already hungry and ready to eat. Upselling starters makes for happier customers, who can enjoy more of your pizzeria’s tasty offerings, and happier servers, who make better tips off higher tabs.

A Sense of Place It’s usually safe to stick with tried-and-true appetizer fare, but some customers prefer to add a dollop of adventure to their

According to research by McCain Foods, many diners respond positively to the idea of smaller appetizer servings. In one survey, 50% of guests who said they do not usually order starters said they would do so if they were available in smaller, less expensive portions (under $5). dining experience. That’s why Mr. Pizza (mrpizzanh.com), a family-friendly pizzeria in Gorham, New Hampshire, offers more than 30 appetizers, including sweet potato fries with warm maple syrup, fried cauliflower served with a cheese dipping sauce, and several flavors of breadsticks (such as pepperoni and Philly cheese steak), as well as a couple of items with a regional flair. According to owner LouAnne Pelkey, her unique Neptune Nibblers—fresh haddock chunks that are breaded, fried and served with tartar sauce for dipping—rank among the pizzeria’s most popular starters. “We sell a lot of appetizers as meals because they’re so big,” Pelkey says. “We also sell a ton of poutine, since we’re so close November 2012 • pmq.com

Bruschetta is an elegant yet easy-to-prepare appetizer that is popular with pizza lovers.

Closing the Sale

to the Canadian border, where it’s a national snack.” Healthconscious diners may not go for poutine—crispy French fries topped with gravy and melted cheese—but many Northeasterners love this high-calorie Québécois comfort food. Of course, appetizers, like any other food, are often influenced by regional preference. “Reuben and Philly cheese steaktype items are more popular in the Midwest, Northeast and Mid-Atlantic areas,” notes Garret Swart, owner of J.M. Garret 30

PMQ Pizza Magazine – The Pizza Industry’s Business Monthly

LOU MALNATI’S

Tell, don’t ask—that’s the phrase to remember when pushing appetizers to your clientele. Waitstaff should always offer suggestions on appetizers rather than simply asking the customer, “Would you like to start out with an appetizer?” That means your servers must know and understand the menu and possess a knack for sizing up what guests might like. Making the pitch feel personal always helps, too: “Would you like an appetizer while you look over the menu?” the server might inquire. “I really like the bruschetta—it’s a delicious combination of tomatoes, mozzarella and fresh basil tossed in olive oil and topped with shaved Parmesan on toasted garlic bread.” “We coach our staff to upsell by describing appetizers in an appealing way in terms of quality ingredients, preparation and popularity,” explains Priscilla Lane-Rondeau, owner of 900 Degrees Neapolitan Pizzeria (900degrees.com) in Manchester, New Hampshire. “Additions to appetizers, such as mozzarella melted on top of our signature meatballs, are also offered.” Kid-friendly goodies—such as mozzarella sticks or French fries—are always good suggestions, as little ones often influence the family’s buying decisions. “Our main clientele are families, and they like to share,” says Meggie Lindberg, marketing manager for Chicago-based Lou Malnati’s (loumalnatis.com). For a large table, the server can suggest two or more items or a combination platter. If the guests look uninterested in the server’s first suggestion, he should offer a second choice. “Often people are so focused on their ‘usual’ order that they don’t even consider anything else,” Lindberg says. “Our goal is to introduce great products they might not have tried otherwise.” At Lennie’s Restaurant and Pub (lenniesgourmetpizza.com) in Bloomington, Indiana, general manager Mike Fox lets the dishes speak for themselves. “When a server brings a hot plate of appetizers through the dining room, they intentionally carry them low so the other diners can see,” Fox says. “Once a waiter brings an order of our hot wings to a table, everyone smells them, and we immediately get three or four more orders.”

Foods in Noblesville, Indiana. “Jalapeño poppers are great for the Southwest and the Southeast. There are flavors to fit every profile. This doesn’t mean you can’t sell something spicy in Minnesota, but you have to consider your customers’ tastes.” Some upscale pizzerias, meanwhile, feature artisanal, madefrom-scratch items to separate themselves from competitors. At Lennie’s Restaurant and Pub (lenniesgourmetpizza.com) in Bloomington, Indiana, the spinach and artichoke torta, layered with goat cheese and topped with sweet red pepper relish, is the most popular starter. “We make most everything from scratch, including our own tortilla chips and wing sauce,” says Lennie’s general manager Mike Fox. “Our chef makes his own sausage using local beef and pork from heritage breed pigs, which we serve on a German-style sausage and cheese plate.” Combination plates are appealing to customers because they allow for a variety of tastes to satisfy a large group. According to Gene Fontanini, owner of Fontanini Meats in McCook, Illinois, sausage balls have become increasingly popular as an alternative to—or as a partner with—a platter of wings, for example. Many pizzerias already have frozen pulled sausage balls on hand as pizza toppings, so they can be tossed with a Buffalo or teriyaki sauce and heated up quickly in the oven. “They have a good, soft and meaty chew and complement appetizer combinations,” Fontanini observes. “I would feature them on a combo platter with wings, mozzarella sticks, meatball marinara or jalapeño poppers.” For a lighter appetizer, you can also put meatballs on a chopped salad, he adds.

The Deep Freeze Some guests, of course, prefer to go with what they know they like, and frozen food items, which are quick and easy to prepare, help pizzeria operators meet that demand. “Cheese sticks, onion rings and jalapeño poppers are our most popular items,” says Deirdre Dickerson, director of corporate communications at McCain Foods in Lisle, Illinois. “Breaded and battered vegetables are growing in popularity, and many are now available in bakeable options.” Prepared frozen appetizers save on time and labor and can be prepared in equipment you’ve already got in your kitchen. “The huge selling point is that you can prepare these products

Spread Your Wings Joey Todaro III, owner of Buffalo, New York-based La Nova Wings, helped start the chicken wing craze when he went national with his wings business in 1994. Although the price of wings has risen in recent years as the supply has diminished and demand has increased, this hasn’t dampened customers’ enthusiasm for the juicy appendages and the variety of sauces that enhance their finger-lickin’ good flavor, according to Todaro. “The more money they keep charging for the chicken, the

900 DEGREES PIZZERIA

in an impingement, convection or regular oven or fry them, which gives operators an easier way to service their customers,” Swart points out. According to Bob Nussbaum, owner of Appetizers USA in Rio Verde, Arizona, the speed and ease of frozen appetizer preparation has several advantages. “Frozen appetizers bake up fast, and they’re great for off-premise catering,” he says. “Some can be thawed and served at room temperature. Distributors can advise operators on the best ways to serve each dish and how much to include in a serving.” Frozen appetizers have evolved from the traditional sticks and poppers. Now they include treats such as breaded banana pepper rings, battered and diced jalapeños mixed with cream cheese and bacon, and fried hot tamale sticks. “You can take an old favorite like a popper and, by changing the look and feel of it, you’ll have something new and exciting,” Swart says.

Flavorful mussels fra diavlo is an indulgent treat for those who want something special before their pizza.

more pizzerias have to mark up the costs, but people are still ordering them,” he says. Part of wings’ mass appeal can be traced to the great levels of customization due to a seemingly endless variety of seasonings and sauces. “Everyone has different tastes in wings, so it is important to offer a variety of flavors to appeal to everyone,” says La Nova executive vice president Michael A. Dentico. But, for most diners, you can’t go wrong with the spicy stuff: “Heat is where it is at these days, especially with the younger generation,” he says.

November 2012 • pmq.com

MR. PIZZA

Appetite for Profits Ready-to-heat frozen wings come fully prepared and sauced, or plain for the operator to add sauce later. “We have found that tossing oven-roasted wings in the sauce just prior to serving is the most desirable way to serve them,” Dentico says. Mike Griffin, owner of Griffin’s Wing Sauce in Levittown, Pennsylvania, says that some of his pizzeria clients sell more wings than pies. “I have customers that sell 1,000 to 1,500 pounds of wings a week,” he says. And with football season in full swing, the demand for home delivery of chicken wings with pizza orders isn’t likely to abate. With that in mind, Griffin suggests skipping Styrofoam or aluminum containers to prevent sogginess. “Line a pizza box, and put them in that. The wings will stay fresh-tasting for so much longer.” Pizzeria operators can also expand their chicken offerings to include boneless tenders, which are more readily available than wings, Dentico notes. “This way, pizzerias are prepared to serve their guests a chicken product even if they don’t have enough wings to meet the demand, especially when it comes down to crunch time, such as during the Super Bowl.” Boneless chicken wings, which are actually made of breast meat, offer certain advantages. “You can serve four to five boneless wings and offer the same amount of meat as you’d get with 10 servings of a bone-in wing,” says Mark Matlock, senior vice president of sales for EZ Wings in Riviera Beach, Florida. “Plus, some customers don’t like messing with the bone or just don’t want to get sauce all over their hands.” Boneless wings can be useful for recipes as well. “A good appetizer offering for a pizzeria is Buffalo wing sliders with blue cheese dressing and a choice of hot sauce or a house sauce, covered in provolone,” Matlock says.

Portion Control So what’s the perfect portion for your appetizers? It depends on whom you’re serving. “Our clientele is looking for an appetizer that’s big enough to share,” says Meggie Lindberg, marketing manager for Lou Malnati’s (loumalnatis.com) in Chicago. “Our most popular items are wings, three-cheese bread, bruschetta and calamari. These items all have a homemade touch; they

PMQ Pizza Magazine – The Pizza Industry’s Business Monthly

Advance Food Company, 800-237-6656, advancepierre.com Allen Family Foods, 302-629-9163, allenfamilyfoods.com Appetizers USA, 866-998-8856, appetizersusa.com Brakebush Brothers, 800-933-2121, brakebush.com Cluck U Chicken, 301-604-2535, cluckuchicken.com ConAgra Foods/Lamb Weston, 800-766-7783, lambweston.com EZ Wings, 561-373-4098, ezwings.com Garimark Foods Corp., 866-230-2465, garimarkfoods.com Giorgio Foods, 610-926-2800, giorgiofoods.com Griffin’s Wing Sauce, 215-946-4700, griffinswingsauce.com Fontanini Meats, 708-485-4800, fontanini.com J & J Snack Foods, 800-486-9533, jjsnack.com J.M. Garret Foods, 317-770-3171, jmgarretfoods.com J.R. Simplot, 800-572-7783, simplotfoods.com La Nova Wings, 716-881-3355, lanovawings.com McCain Foods, 800-938-7799, mccainusa.com Seviroli, 516-222-6220, seviroli.com Wahoo Appetizers, 800-282-4834, appetizer.com Windsor Foods, 713-843-5200, windsorfoods.com

complement pizza well; and they’re easy to share and big enough to give everyone a good portion.” But, according to research by McCain Foods, many diners respond positively to the idea of smaller appetizer servings. In one survey, 50% of guests who said they do not usually order starters said they would do so if they were available in smaller, less expensive portions (under $5). Since up to half of all casual and midscale dining visits are made by parties of two, a halfportion offering can encourage sales to these tables as well as to your bar customers. Some restaurants, especially those with bars, offer happy hour half-price appetizers to build foot traffic and boost liquor sales during quiet weekday hours. “We do have people who are concerned about calorie intake, and generally we have large portions, so we offer a half-order on some of our appetizers for a healthier option,” Fox says. “While healthy eating is a concern for many customers, the biggest factors we see playing a part in their decisions are the value, size and taste of the item.”

Mr. Pizza in Gorham, New Hampshire, offers more than 30 different appetizers on its menu. The sweet potato waffle fries (at right) are a perennial favorite. Its poutine (at left) is also a big seller.

There are various ways to price starters, encourage sales and net a tidy profit. “Many of our appetizers are priced roughly at about half of the cost of our pizzas,” says Priscilla Lane-Rondeau, owner of 900 Degrees Neapolitan Pizzeria (900degrees.com) in Manchester, New Hampshire. “Our rustic garlic bread is priced a few dollars cheaper to appeal to customers before their pizza comes, but our Mussels Fra Diavolo and our 900 Antipasto are priced much higher due to the superior quality of the products we use. This gives us a broad spectrum of options, appealing to a wide customer range.” Some operators offer appetizers as part of a larger deal. “They can leverage bundled promotions by adding appetizers as side options with pizza purchases,” Dickerson says. A pizza bundled with breadsticks or wings and a bottled soda can be an easy sell, especially for takeout or delivery. And don’t forget your most effective selling tool—your menu. Tantalizing photographs of your more profitable items—or, at least, a vivid description that makes them look too good to pass up—can often sway an undecided customer. “We use strategic placement of decorative chalkboards to advertise our appetizers, along with a descriptive menu that highlights certain items with red borders to draw the customers’ eyes,” Lane-Rondeau says.

MR. PIZZA

Setting a Price

When pricing your appetizer menu, consider the real cost per serving, Swart advises. “People look at a case or per-pound price, but that’s not how you sell appetizers,” he says. “You sell them by the piece. If a product costs you $30 and there are 192 in a case, that comes to less than 16 cents each. You can charge at least $3.99, and then you’re running at 26% food cost, even if you account for dip and wax paper to serve them on.” You should also experiment to find out which appetizers sell well and which are less popular. Dickerson recommends trying out new items before putting them on the permanent menu. “Pizzerias can offer fun, shareable appetizers as limited-time offers first,” she says. Pelkey agrees, noting that many of her pizzeria’s regular appetizer menu items started out as specials. By treating your appetizers as an integral part of your menu rather than as an afterthought, you’ll please your regulars while bringing in diners who might not ordinarily go out for pizza. Even better, you’ll reap the benefits of higher check averages and a boost to the bottom line. Michelle McAnally is PMQ’s food editor.

November 2012 • pmq.com

MICHAEL R. ISAACS

By Tracy Morin

Our overview off must-have h metalware l helps h l you make k the h right decisions for your pizzeria. Quality metalware is a must for any pizzeria, but aside from this basic tenet, there are few rules when it comes to choosing the equipment that’s ideal for your operation. What works best for you will depend on your dough and pizza type; your dough making, prepping and pizza assembly process; and your desired end results. We spoke to experts to find out what to look for in the main categories of metalware: pizza and dough proofing pans, cutters, racks and peels.

Panning Out David Vella, president of Crown Cookware in Toronto—also known as the “pizza pan man”—notes that pans tend to fall into one of two categories: traditional flat varieties and deep-dish. Within these parameters, however, there are seemingly endless variations. “What you use will be determined by what you 36

PMQ Pizza Magazine – The Pizza Industry’s Business Monthly

like, what you want to achieve, what oven you’re using and what market you’re catering to,” Vella explains. He lists the following typical variables in pizza pans: • Hole patterns. This includes how many holes (if any) you want in the pan and the sizes of the holes. Heavy perforation, found in a screen, creates a toasting effect, while less perforation allows steam to escape from the bottom for a baked finish. • Shapes and features. For example, the popular cutter pan has a sharper raised edge, allowing pizza makers to toss the dough on top and run a rolling pin over it so that the dough falls easily into the pan. Pizza screens are often used for thin crusts cooked in conventional conveyor ovens. Pans can be round, rectangular or square and come in a range of sizes.

The pan can affect the flavor of the pizza, so operators should choose their pans carefully to achieve the right bake and taste.

• Special coatings. Anodized pans are treated with a protective film, while nonstick pans prevent unfortunate messes. Owners can prevent sticking on traditional pans through the seasoning process—oil the pan, put it in the oven until the oil smokes, let it cool and repeat (brush or spray a light layer of oil on the pan before use to maintain the seasoning). Al Roma, president of National Marketing Inc. (NMI) in Livonia, Michigan, agrees that pan selection should be determined by the texture, bake time and crispness level you desire for your pizzas. “In Buffalo, New York, sheet pans are popular, which lends a doughy, breadlike result,” he says. “Jet’s Pizza (jetspizza.com) here in Michigan favors a crispier crust. There isn’t one pan everyone wants—some ask for self-stacking or tapered pans for storage; some want pans with lids; some prefer a screen or disk, or a 1.5”- to 2”-high pan. When possible, a manufacturer can send sample pans for the operator to test.” For example, a screen or disk (both of which typically have a shorter shelf life than pans) will bake the pizza’s edges and top more thoroughly, but a screen lets more heat through than a disk; either option can work in a deck oven or even a wood-fired operation, says Roma.

Making a Choice With thousands of varieties of pans to choose from, you can determine which type is right for you by looking at four key factors, according to Lee Ann Kelly, vice president of sales for American Metalcraft in Melrose Park, Illinois. She suggests pizzeria owners consider the following: • Crust style. For thin pizzas that don’t need raised-side pans, a screen or disk might be a good option; handtossed might also use a screen or a pan up to ½” in depth; and thicker or deep-dish pizzas may require a ½”- to 2”deep pan. • Oven type. Pizzas made in deck or conveyor ovens might benefit from features such as perforated holes,

MICHAEL R. ISAACS

superperforation (double holes) or anodized pans, which are darker and allow for more efficient cooking. • Storage. When an operator with minimal storage requires deep-dish pans, a tapered design allows the pans to be nested when not in use. • Size. Companies offer a range of sizes to accommodate everything from kid-size pizzas (such as a 6”) to massive pies (such as a 28” extra-large or party size). Oven and pizza type are key factors in determining pan style, agrees Paul Tiffany, head engineer/chef at Lloyd Pans in Spokane Valley, Washington. “Deck ovens, although they don’t need a pan for other than deep-dish pies, can benefit from using a disk, as it allows you to make ahead for the rush without holding on a peel and gives a fine result,” he says. “For conveyor convection ovens, perforated disks and pans allow faster and more uniform heating for greater throughput, and special hole patterns and oven settings can be used to achieve a hearth-baked quality in this type of oven, creating the crispy and unique appearance of a stone hearth-baked pie. A dark finish, helpful in November 2012 • pmq.com

A deep-dish pan can also be used for a hand-tossed pie that features a lot of toppings.

all oven types, is essential in an infrared oven, as it is the only heat-transfer mode available.” George Franklin, president of Hillside Metal Ware Co. in Union, New Jersey, notes that any pan must be made out of a good heat conductor, and aluminum is top-notch. “But you can also have a steel pan with a black nonstick coating; black absorbs rather than reflects heat, so it helps cook faster and creates a crispier crust, even at a lower temperature,” he says. Deep-dish pans, he adds, are best when they’re stackable for space concerns, and the protective coating on anodized aluminum pans helps prevent the metal from reacting negatively to acidic foods such as cheese or tomatoes. You’ll also want to ask about the weight or gauge of the pan, as this will affect durability. Kelly explains that most pizza pans are 18-gauge, or medium-weight, aluminum, but 14-gauge aluminum can be used for coated or anodized pans; anodized tin-plated steel pans are a less expensive option. The ideal pan will allow operators to cook at a high heat, so Arlene Saunders, owner of Allied Metal Spinning Corp., suggests a heavy-duty aluminum pan that can withstand temperatures up to 500°F. “The pizza chef must be very selective when choosing pans, because they have different gauges, alloys and tempers,” she explains. “If you buy a low gauge of aluminum, or it’s not the gauge the supplier claims, the pan can warp, and you’ve wasted your money.” She recommends a deep-dish pan for operators who have a hand-tossed crust but use a lot of toppings, while a tapered pan and a nonstick coating can help with easy removal of the pie after baking; screens and perforated disks are better for those who desire a crispier crust. Holes in the pan, disk or screen create a crispier product because the holes allow the heat to draw the air out of the crust and draw moisture from toppings, says Jeff Dunnigan, manager of culinary research and development for Mazzio’s (mazzios.com), headquartered in Tulsa, Oklahoma. “We use aluminum pans for our thin-crust pizzas, but for our deep-dish pies, we use anodized aluminum and brush on a nonstick coating,” he explains. 38

PMQ Pizza Magazine – The Pizza Industry’s Business Monthly

“We proof dough right in our pans, putting plastic disks between the pans to stack them during the process.” (If you decide to proof dough in the pans you bake in and the pans have holes, buy pans with smaller holes so the dough doesn’t get stuck in the pan as it proofs, Vella suggests.) Pans made solely for the proofing process can also be utilized; they’re available in aluminum (with or without anodized finishes) or plastic. “Proofing pans can either require a lid to stack when in the cooler or be staggered in diameter to fit inside one another (leaving room for a skin) and proof without the separate lid,” Tiffany says. “If the proofed pie will be made and baked in the same pan, then a preseasoned, dark finish, ready-to-run pan is desirable. Sizes are available for all popular pie diameters.” Finally, keep in mind that you needn’t go with what is already on the market—some manufacturers create custom pans that are designed to an operator’s specifications. “Custom pans can distinguish a pizzeria’s product; they’re great for independents, which compete on quality,” Vella explains. “To enhance the look and feel of the pizza and to appear more professional, an owner might want a different kind of pan.” The initial costs of custom pans will be a couple hundred dollars, he estimates, but the investment can be a good one—take good care of the pans, and they can last 25 years. As Vella sums up, “A diligent owner will find the pan that gives the bake and taste he wants, because the pan will affect the flavor of the pie.”

On the Rack Pizza racks can be used to hold dough that is proofing as well as premade pies. “They’re not just space-saving, but handy for prepping,” says Kelly. “You can get your pizza ready and put it on the rack; then, when you get an order, do the final prep and

Pizza racks are a worthwhile investment—they last a long time, save space and improve overall efficiency.

get it into the oven. It’s kind of like a middleman in the kitchen.” Dunnigan’s chain uses the racks to hold proofing dough as well as preprepped pizzas for buffets. In the case of the former, a bag is put over the top of the rack, creating a “proof box” that speeds up proofing time and maintains dough moisture. Racks can also help out during a pizzeria’s busiest times. “Being able to make pies ahead of time—partially or fully—and hold them for the rush is a big advantage,” says Tiffany. “Vertical storage uses little precious floor space but gives a big boost in leveling out your demand peaks.” Tiffany advises seeking out a rack with an air-blocking cover to prevent crusting and drying. Racks can offer a variety of additional features to fit your operation. Vella suggests wheels for easy movement and adjustable sides to fit a particular pizzeria’s spacing needs for dough; specialty racks can be designed for transport in vans for special events or catering, or they can have three attached cavities to fit different pizza sizes. “Racks can last a long time and make pizzerias more efficient with space, ultimately enabling you to make more money,” Vella points out. “If you can store dough or pizzas in half of the space, then the one-time $300 to $1,000 investment frees up that space for other equipment to grow the business, like a second oven or a deep fryer.”

Many chefs use wooden peels in pizza preparation, but some experts recommend metal peels for easier handling.

Peel Appeal Peels are available in metal as well as wood, and many find that each has its place in the pizzeria. While chefs often use wooden

November 2012 • pmq.com

Wheel cutters easily and quickly slice through finished pies.

PMQ Pizza Magazine – The Pizza Industry’s Business Monthly

peels to prepare a pizza, metal peels can be easier for handling pizzas that are already in the oven. Metal peels are sturdier, thinner and easier to slip underneath pans, and they’re also ideal for pizzas made in wood-burning ovens, Kelly notes. Marco D’Annibale, president of GI.Metal, with U.S. headquarters in Yorkville, Illinois, praises the light weight of aluminum pizza peels, which encourages makers to prepare pizza on a prep table instead of on the peel, and the smoothness with which employees can slide pies in the oven. Mazzio’s employees use metal peels exclusively, thanks to their thinness, quickness and easy-to-handle format; at the company’s second concept, Zio’s (zios.com), which features brick-oven pizzas and calzones, metal peels help transport pies being cooked in very high temperatures. Tiffany adds that metal peels won’t split or splinter and (if made of aluminum) won’t corrode or swell, making them easier to clean. “Most are lighter than wood and more pleasant to use repetitively,” he opines. “They can be purchased with handles of various lengths for any type of oven.” Metal peels can also be useful for pizzas cooked on screens and disks, and their care—usually a simple wipe-down after use (though they are durable enough to be scrubbed)—is simple and straightforward, says Roma. “Quality aluminum peels can handle pizzas bigger than their size; depending on the pizza style, you can take out an 18” pie with a 12” or 14” peel,” he adds. “But you can buy peels as big at 30”-by-30”.” Vella notes that basic inexpensive peels are available, but, for greater longevity, owners might consider features such as square handles (making it less likely for the peel to spin in an oven tender’s hand) and replaceable handles in case of damage.

Rocker knives are ideal for deep-dish pizzas.

“If you spend a little more, your pocketbook might not be happy, but in the long run, you will be happier, because you’re not constantly fixing and replacing,” he concludes.

Making the Cut Cutters can take the form of rocker knives or traditional wheel cutters—and, like pizza pans, the choice of one type over another is largely based on personal preference. Vella believes the wheeled types show off a more authentic tradition to customers, but many people value the speed with which a rocker knife can slice through a pizza. “Wheel-type cutters are low-cost but make it difficult to get even slices,” says Tiffany. “Rocker knives are a step up in durability and power for heavy-duty cutting but likewise require skill to achieve uniform slices. There are gang rocker knives that produce perfectly even slices without the demand for great skill and are particularly useful in institutional settings, such as school lunch programs where uniformity is crucial.” Dunnigan agrees that slice guides can be useful for school lunch programs, where nutritional content is closely watched, or even in traditional pizzeria settings for consistency. When determining what option is right for you, evaluate your crust style, toppings and employees’ habits. Bertaglia says that cutter wheels easily go through finished pies and cut very quickly, while rocker knives are ideal for deep-dish pizzas. Kelly believes that, for speed and crispier crusts, rocker knives can be a great option, while a cutter might work better for a thin-crust or hand-tossed style. “Look for those that maintain their sharpness and those for which you can change out components,” Kelly recommends. “The nut that holds the blade in place, after constant pressure, can wear down.” She recommends stainless steel blades for their easy cleaning and maintenance. Regardless of which type is used, Roma stresses the importance of keeping those blades sharp. “A stainless knife or blade can be sharpened, which is crucial because there’s nothing worse than when a customer can’t separate the pizza slices,” he laughs. “A dull blade won’t work!”

Tracy Morin is PMQ’s senior copy editor.

November 2012 • pmq.com

www.thepizzapages.com

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PMQ Pizza Magazine – The Pizza Industry’s Business Monthly

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Chebe Bread . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .chebe.com Spirit Lake, IA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-217-9510 Costanzo’s Bakery, Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .costanzosbakery.com Cheektowaga, NY . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 716-656-9093 Damascus Bakery, Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . damascusbakery.com Brooklyn, NY . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-367-7482 BUSINESS CONSULTING Business Link . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . businesslinkinc.com Los Angeles, CA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 888-546-5121 Chef Santo Bruno . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .pmq.com/bruno Tampa, FL . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .813-230-8108 Correll Concepts . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .correllconcepts.com Canton, MI . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .734-455-5830 Eyenalyze . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . eyenalyze.com Conway, AR . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .501-358-4292

BOXES - PIZZA DELIVERY Arvco Container Corp. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . arvco.com Kalamazoo, MI . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-968-9128

Genova & Sons . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . No website West Nyack, NY. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .845-548-1288

Atech Packaging Corp. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . pack-usa.net Westminster, CA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 714-903-1900

Greg Rapp, Menu Consultant . . . . . . . . . . . . . . . . . . . . . . . . . menutechnologies.net Palm Springs, CA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 760-323-4848

DMS Innovation . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .dmsinnovation.com Danville, CA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .925-786-9054

McGrow Consulting . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . mcgrow.com Hingham, MA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .800-358-8011

Pizza Boxes, Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . pbisales.com Hicksville, NY . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-645-2700

Return On Ingredients . . . . . . . . . . . . . . . . . . . . . . . . . . . . returnoningredients.com Westerville, OH . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 614-423-4410

PJ’s Corregated, Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . No website Swanton, OH . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 419-473-3383

BUSINESS SERVICES BCS, Inc.. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .businesscreditsolutions.info Hinsdale, IL . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 630-920-2790

RockTenn . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . rocktenn.com Norcross, GA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 770-448-2193 Star Pizza Box . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . starpizzabox.com Lakeland, FL . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-626-0828 Stronghaven Container . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . stronghaven.com Matthews, NC . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 704-847-7743 Whalen Packaging. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . whalenpackaging.com San Bernardino, CA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 909-796-7900

Capital for Merchants . . . . . . . . . . . . . . . . . . . . . . . . . . . . . capitalformerchants.com Bloomfield Hills, MI . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 877-898-2079 CheckCrafters.com . . . . . . . . . . . . . . . . . . . . . . . . . . .business.checksunlimited.com Colorado Springs, CO . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 888-404-5245 Chinese Pizza Market Consulting . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .i-pizza.cn Beijing, China . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 662-234-5481 x123 Computer Payroll Services . . . . . . . . . . . . . . . . . . . . . . . . . . . . computerpayroll.com Bridgeport, CT . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 203-367-7734

BREAD Amoroso’s Baking Co.. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . amorosobaking.com Philadelphia, PA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .800-377-6557

Net-Works, Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . networks-inc.com Windsor Heights, IA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 515-221-1290

Cellone Bakery . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . cellonebakery.com Pittsburgh, PA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-334-8438

Rasmussen Tax Group . . . . . . . . . . . . . . . . . . . . . . . . . . . . .rasmussentaxgroup.com Conway, AR . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .501-358-4292

PMQ Pizza Magazine – The Pizza Industry’s Business Monthly

Timeforge . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . timeforge.com Lubbock, TX . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 866-684-7191

Payliance . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .payliance.com Columbus, OH . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-634-4484

TurboPCI . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . turbopci.com Orlando, FL . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 888-693-9724

CHEESE A & M Cheese. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . amcheese.com Toledo, OH. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 419-476-8369

CASH REGISTERS CashMate . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .cashmateusa.com Bonita Springs, FL . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 888-437-0920

Bacio Cheese . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . baciocheese.com Denver, CO . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 855-222-4685

MMF Cash Drawer . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .mmfcashdrawer.com Wheeling, IL . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .800-769-1954

BelGioioso Cheese, Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . belgioioso.com Greenbay, WI. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .920-863-2123

CATERING SUPPLIES/EQUIPMENT Hot Shot Delivery Systems . . . . . . . . . . . . . . . . . . . . hotshotdeliverysystems.com Bloomingdale, IL. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-468-7478

Castle Cheese, Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . castlecheeseinc.com Slippery Rock, PA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-252-4373

Manitowoc . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . manitowocfoodservice.com New Port Richey, FL . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 727-375-7010 Mobile Advantage (a division of Amtech Corp.) . . . . . . . . . . mobileadvantage.com Wapato, WA. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-348-3422 PanSaver . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . pansaver.com North Wales, PA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 877-726-7287 Skorr Products . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .skorrproducts.com Paterson, NJ . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-538-2163 CHECK COLLECTION Check Assist, Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .runningdollar.com Pensacola, FL. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 888-436-5101

Cheese Merchants of America . . . . . . . . . . . . . . . . . . . . . . . . . cheesemerchants.com Carol Stream, IL . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 630-221-0580 Churny Company - Kraft . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . kraftfoodservice.com Glenview, IL. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 847-646-2000 Dairy Farmers of America . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . dfamilk.com Kansas City, MO . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 888-332-6455 F&A Dairy Products . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .fadairy.com Las Cruces, NM . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-657-8582 Grande Cheese . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . grande.com Brownsville, WI . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-678-3122 Great Lakes Cheese . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . greatlakescheese.com Hiram, OH . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 440-834-2500

Check Plus . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .checkplusonline.com Burlington, NC . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 866-846-7928

November 2012 â&#x20AC;¢ pmq.com

www.thepizzapages.com Jones Dairy Farm . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .jonesdairyfarm.com Fort Atkinson, WI . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-635-6637 Klondike Cheese . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .klondikecheese.com Monroe, WI . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .608-325-3021 Lactalis Foodservice - Sorrento Cheese . . . . . . . . . . . . . . . . . . .sorrentocheese.com Buffalo, NY. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 716-823-6262

Tyson . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . tyson.com Springdale, AR . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-248-9766

Land O’Lakes, Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .landolakesfoodservice.com Arden Hills, MN . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-328-9610

CLEANING PRODUCTS/EQUIPMENT Ecolab . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . ecolab.com St. Paul, MN. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 651-293-2233

Leprino Foods Company . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . leprinofoods.com Denver, CO. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-537-7466 Lisanti/LFI, Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . No website Fairfield, NJ . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 973-882-0550 Losurdo Foods . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . losurdofoods.com Hackensack, NJ . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 201-343-6680 Galbani Fresh Mozzarella . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . lactalisfs.com Buffalo, NY. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .877-522-8254 Pacific Cheese . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . pacificcheese.com Hayward, CA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 510-784-8800 Polly-O . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .kraft.com Westfield, MA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 847-646-2000 Ranieri Cheese Corp. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . ranieriitalianfood.us Brooklyn, NY . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 718-599-0665

KAFKO International Ltd. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . kafkointl.com Skokie, IL . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 847-646-2000 Oscoda Plastics . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . protect-allflooring.com Oscoda, MI . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-544-9538 ProTeam . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .pro-team.com Boise, IA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 866-888-2168 Par-Way Tryson Company . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . parwaytryson.com St. Claire, MO . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .636-629-4545 Swisher . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . swisherhygiene.com Charlotte, NC . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 877-779-4743 COFFEE High Point Coffee . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . brewhighpoint.com Oxford, MS. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 662-234-9942

Saputo USA, Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . saputousafoodservice.com Lincolnshire, IL . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-824-3373

CONDIMENTS Cattleman’s BBQ Sauce . . . . . . . . . . . . . . . . . . . . . . . . . . . . frenchsfoodservice.com Springfield, MO . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 417-837-1800

Sorrento Cheese Co., Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .sorrentocheese.com Buffalo, NY. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-828-7031

Frank’s Red Hot . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . frenchsfoodservice.com Springfield, MO . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 417-837-1800

Toscana Cheese . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . toscanacheese.com Secaucus, NJ . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 201-617-1500

La Nova Wings . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . lanova.com Buffalo, NY . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-652-6682

Wiscon Corp./Caputo Cheese . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . wisconcorp.com Melrose Park, IL . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 708-450-0469

Red Gold . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .redgold.com/fs Orestes, IN . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .877-748-9798

Wisconsin Milk Marketing Board, Inc.. . . . . . . . . . . . . . . . . . . . . . . . . . . .wmmb.org Madison, WI . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 608-836-8820

Southwest Specialty Food, Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . asskickin.com Goodyear, AZ . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-536-3131

CHEESE - VEGAN Daiya Foods . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . daiyafoods.com Vancouver, BC . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 604-569-0530

Tabasco Brand Products . . . . . . . . . . . . . . . . . . . . . . . . . . . tabascofoodservice.com New Orleans, LA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .504-523-7370

Galaxy Foods . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .galaxyfoods.com North Kingstown, RI . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 401-667-5000 Naked Earth, Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . meetthebulldog.com Katonah, NY . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .888-232-7431 CHICKEN AllergyFree Foods . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . allergyfreefoods.com Dawsonville, GA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 706-265-1317 Foster Farms . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . fosterfarms.com Livingston, CA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .800-255-7227 La Nova Wings . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . lanova.com Buffalo, NY . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-652-6682

Texas Pete/TW Garner Food Co. . . . . . . . . . . . . . . . . . . . . . . . . . . . . .texaspete.com Winston-Salem, NC . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 336-661-1550 Wy’s Wings . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . wyswings.com Winchester, VA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 540-665-8050 COSTUMES BuyCostumes.com . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . buycostumes.com New Berlin, WI . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-459-2969 Characters Unlimited . . . . . . . . . . . . . . . . . . . . . . . . . . .charactersunlimitedinc.com Boulder City, NV . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 702-294-0563 Signs & Shapes . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . walkaround.com Omaha, NE . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 402-331-3181

CREDIT CARD PROCESSING First Data . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . cardserviceindio.com Canoga Park, CA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 866-703-3340

Pilgrim’s Pride . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . pilgrimspride.com Greeley, CO . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-727-5366

Heartland Payment Systems . . . . . . . . . . . . . . . . . . heartlandpaymentsystems.com Kiefer, OK . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 866-941-1477

PMQ Pizza Magazine – The Pizza Industry’s Business Monthly

North American Bancard . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .nabancard.com New York, NY . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 866-694-5111

CoverTex . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .covertexcorp.com Port Huron, MI . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-968-2310

Smart Transaction Systems . . . . . . . . . . . . . . . . . . . . . . . . . . smarttransactions.com Boulder, CO . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 888-494-9760

Delivery Bags USA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . deliverybagsusa.com Carol Stream, IL . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .888-501-2247

CRUSTS - PAR-BAKED/PRE-BAKED/FROZEN Baker’s Quality Pizza Crusts . . . . . . . . . . . . . . . . . . . bakersqualitypizzacrusts.com Waukesha, WI . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-846-6153

Keeper Thermal Bag Co., Inc. . . . . . . . . . . . . . . . . . . . . . . . keeperthermalbags.com Crystal Lake, IL . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-765-9244

DeIorio’s . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . deiorios.com Utica, NY . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .800-649-7612 Kinnikinnick Foods. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . kinnikinnick.com Edmonton, AB . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .877-503-4466 Mama’s Cones . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .mamascones.com Valley Cottage, NY . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 845-268-9800 Mountain Harvest Pizza Crust. . . . . . . . . . . . . . . . . . . . mountainharvestpizza.com Billings, MT . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-342-6205 TNT Crust . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . tntcrust.com Green Bay, WI . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .920-431-7240 Sara Lee . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . saraleefoodservice.com Neenah, WI . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .800-261-4754

NMI . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . nminc.com Livonia, MI . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-994-4664 RediHeat . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .rediheat.com Cleveland, OH . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 888-556-2024 TCB Manufacturing . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . tcb-bagmfg.com La Porte, IN . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .800-523-8715 Thermal Bags by Ingrid . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . thermalbags.com Gilberts, IL . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-622-5560 Ultimate Pizza & Hot Food Bag . . . . . . . . . . . . . . . . . . . . . . . . ultimatepizzabag.com Golden Valley, MN . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 888-254-9453 Vesture Corporation . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . vesture.com Asheboro, NC. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-462-4201

Still Riding Pizza . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . stillridingpizza.com Bridgeport, CT . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 877-638-1683

DESSERTS Golden Cannoli . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .goldencannoli.com Sommerville, MA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .617-868-2826

Tyson Bonici . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . bonici.com Springdale, AR . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-248-9766

Edibles by Jack . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . ediblesbyjack.com Chelsea, MA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 617-884-3791

Ultra-Thin Pizza Shells . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .ultrathinpizza.com Garden City Park, NY . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 516-279-6655 CUTTING BOARDS

Perfect Slice Cutting Guide . . . . . . . . . . . . . . . . . . perfectpizzaslice.com Jackson, MI . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 517-787-8716 DECOR Candle Lamp Company . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .candlelamp.com Riverside, CA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 951-682-9600 Character Company . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .charactercompany.com Kunkletown, PA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 610-681-3278 KD Kanopy . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . kdkanopy.com Austin, TX . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 877-526-6791 DELIVERY (HOT) BAGS American Metalcraft . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . amnow.com Melrose Park, IL . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-333-9133 Bag Solutions . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . deliverybags.com Yorkville, IL . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 866-224-8646 Check Corporation . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . hotbag.com Troy, MI . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-927-6787 Cooktek, LLC . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . cooktek.com Chicago, IL . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 888-266-5835

November 2012 • pmq.com

www.thepizzapages.com The J.M. Smucker Co. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .smuckers.com Orrville, OH . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 888-550-9555

Tasty Breads . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . tastybreads.com Franklin Park, IL . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .888-352-7323

Otis Spunkmeyer, Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . spunkmeyer.com San Leandro, CA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 888-275-6847

Venice Bakery . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . venicebakery.com El Segundo, CA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 310-322-7357

Taste It Presents, Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . tasteitpresents.com Kenilworth, NJ . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 908-241-9191

DOUGH EQUIPMENT AM Manufacturing . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . ammfg.com Dolton, IL. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-342-6744

DISTRIBUTORS Bellissimo Foods . . . . . . . . . . . . . . . . . . . . . . . . . . . bellissimofoods.com Walnut Creek, CA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-813-2974

DoughPro . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . doughpro.com Perris, CA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .800-624-6717

Food Service Warehouse . . . . . . . . . . . . . . . . . . . . . . . . .foodservicewarehouse.com Greenwood Village, CO . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 877-877-4379

Dutchess Bakers’ Machinery . . . . . . . . . . . . . . . . . . . . . . . . . . . dutchessbakers.com Superior, WI . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-777-4498

Gordon Food Service . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . gfs.com Grand Rapids, MI . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 888-437-3663

DoughXpress . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . doughxpress.com Pittsburg, KS . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-835-0606

Presto Foods . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .prestofoods.com Hebron, OH . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-589-7004

The Middleby Corporation . . . . . . . . . . . . . . . . . . . . . . . . . middleby.com Elgin, IL . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 847-741-3300

Roma Food/PFG . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . romafood.com Richmond, VA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 877-297-7662 Sofo Foods . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . sofofoods.com Toledo, OH. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-447-4211 Sysco . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . sysco.com Houston, TX . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 281-584-1390 US Foods . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . usfoods.com Rosemont, IL . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 847-720-8000 DOOR HANGERS Best Choice Printing . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . bcms.us Taylor, MI . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-783-0990 TheDoorHangerStore.com . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . printedcolors.com Naples, FL . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 239-352-2755 NoteAds . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . noteads.com Lacey, WA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-309-7502 Taradel . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .taradel.com Glen Allen, VA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .800-481-1656 DOUGH - FROZEN Cassano’s Fresh Frozen Dough . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . cassanos.com Kettering, OH . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 937-294-8400 Custom Foods, Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . customfoodsinc.com De Soto, KS . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 913-585-1900 DaVinci Foods . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . davincifoods.com Montreal, QC . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 514-769-1234

Somerset Industries . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . smrset.com Billerica, MA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .877-864-7527 Univex . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . univexcorp.com Salem, NH . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-258-6358 DeIorio’s . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . deiorios.com Utica, NY . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-649-7612 Real New York Pizza Dough . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .rnypd.com Brooklyn, NY . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 718-951-3555

DOUGH TRAYS DoughMate . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . doughmate.com Cranford, NJ . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-501-2458 DoughXpress . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . doughxpress.com Pittsburg, KS . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-835-0606

PMQ Pizza Magazine – The Pizza Industry’s Business Monthly

MFG Tray . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . mfgtray.com Linesville, PA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-458-6050

Pendleton Flour Mills . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .pfmills.com Pendleton, OH . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-545-5640

WRH Industries, Ltd. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . wrh.net Fall River, MA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-332-8729

Pizza Crisp International . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . pizzacrisp.com Deerfield, IL . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-344-0077

DOUGH/FLOUR ADDITIVES Colors Gourmet Pizza . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . colorspizza.com Vista, CA. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .760-597-1400

Tom Sawyer Gluten Free Products . . . . . . . . . . . . . . . . . . . . . . glutenfreeflour.com Sedona, AZ . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 877-372-8800

Foremost Farms Cooperative . . . . . . . . . . . . . . . . . . . . . . . . . . . foremostfarms.com Baraboo, WI . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-362-9196

ENTERTAINMENT/GAMES Aeris Marketing, LLC. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .aerismarketing.com Golden Valley, MN . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 763-259-3256

Fresca Foods, Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . frescafoodsinc.com Louisville, KY. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 303-645-4888

Allstar Vending . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . allstarvending.com Pointe-Claire, QC . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-685-7066

Giuseppe’s Pizza, Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . giuseppespizza.com Willowick, OH . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 440-944-9300

Bay Tek Games . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .baytekgames.com Pulaski, WI. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .920-822-3951

KB Pizza Crust Company . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . kbpizza.com Franklin, PA. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 888-522-7878

Benchmark Games . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . benchmarkgames.com Hypoluxo, FL . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .561-588-5200

Krisp-It . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . krisp-it.com Prospect Heights, IL . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .800-574-7748

Betson Enterprises . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . betson.com Carlstadt, NJ . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .201-438-1300

Nation Pizza Products . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .nationpizza.com Schaumburg, IL . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 630-580-7211

Bonita Marie International . . . . . . . . . . . . . . . . . . . . . . . . . . . bonitamarie-intl.com Lakewood, NJ . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .800-272-6375

Nino’s Fresh Pizza Dough . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . No website Baltimore, MD . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 410-235-9775

Buzztime . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . buzztime.com Carlsbad, CA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 760-438-7400

North Dakota Milling . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . ndmill.com Grand Forks, ND . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .800-538-7721

EQUIPMENT A.J. Antunes Foodservice Equipment . . . . . . . . . . . . . . . . . . . . . . . . ajantunes.com Carol Stream, IL . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 630-784-1000

November 2012 • pmq.com

www.thepizzapages.com AM Manufacturing . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . ammfg.com Dolton, IL. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-342-6744 American Hood Systems . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . americanhood.com Elyria, OH . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-854-3267 ANETS . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . anets.us Fuquay-Varina, NC . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-837-2638 APW Wyott . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . apwwyott.com Dallas, TX. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 214-421-7366 Atlantic Shores . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . atlanticequip.com Armonk, NY . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 401-499-3618 Bakery Production Equipment . . . . . . . . . . . . . . . . . . . . . . . . bakeryproduction.net Spanaway, WA. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 253-875-8015 Belleco, Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . bellecocooking.com Saco, ME . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 877-854-8006 Bizerba . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . bizerba.com Piscataway, NJ . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 732-565-6310 Blakeslee Foodservice Equipment . . . . . . . . . . . . . . . . . . . . . . . . . blakesleeinc.com Scarsborough, ON . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-440-1095 Broaster . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .broaster.com Beloit, WI . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 706-616-2191 Burkett Restaurant Equipment . . . . . . . . . . . . . . . . . . . . . . . . . . basequipment.com Toledo, OH. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-828-8564 Cambro Manufacturing Company . . . . . . . . . . . . . . . . . . . . . . . . . . . . . cambro.com Huntington Beach, CA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 714-848-1555 Central Restaurant Products . . . . . . . . . . . . . . . . . . . . . . . . . .centralrestaurant.com Indianapolis, IN . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .800-215-9293 Charney Commercial Sales . . . . . . . . . . . . . . . . . . . . . . . . .charneycommercial.com Byron Center, MI . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .616-827-6400 Cres Cor . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . crescor.com Mentor, OH . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 877-273-7267 Cuppone North American Headquarters . . . . . . . . . . . . . . . . cupponeamerica.com Manteca, CA. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-655-1831 Custom Sales & Service, Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .foodcart.com Hammonton, NJ . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .800-257-7855 DM International Equipment Co. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . dmiec.com Philadelphia, PA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 215-677-7733 Dynamic International . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . dynamicmixers.com Ville St.-Laurent, QB . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .800-267-7794 Electro Freeze . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .electrofreeze.com East Moline, IL . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .800-755-4545 Empire Bakery. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .empirebake.com Hicksville, NY . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-878-4070 Erika Record . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . erikarecord.com Clifton, NJ . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-682-8203 Euro Restaurant Solutions . . . . . . . . . . . . . . . . . . . . . . eurorestaurantsolutions.com Beltsville, MD . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-799-3876 EZ-Fill Machines . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . pastamachines.com Lancaster, PA. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 717-394-1402

PMQ Pizza Magazine â&#x20AC;&#x201C; The Pizza Industryâ&#x20AC;&#x2122;s Business Monthly

Fish Oven & Equipment Corp.. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . fishoven.com Wauconda, IL . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .877-526-8720 Florida Restaurant Systems . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . flreps.com Tampa, FL . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 877-352-7377 Food Service Warehouse . . . . . . . . . . . . . . . . . . . . . . . . .foodservicewarehouse.com Englewood, CO . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 877-877-4379 Garland . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . garland-group.com Freeland, PA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .800-424-2411

4XDUW +HDY\ 'XW\ 3L]]D 0L[HU +DQGOHV OE EDJ RI Ã&#x20AC; RXU Â&#x2021; 'LUHFW JHDU GULYH WUDQVPLVVLRQ 5LJLG FDVW LURQ FRQVWUXFWLRQ Â&#x2021; %HVW ZDUUDQW\ LQ LWV FODVV

ZZZ JOREHPL[HUV FRP Â&#x2021; Globe Food Equipment . . . . . . . . . . . . . . . . . . . . . . . . . globemixers.com Dayton, OH . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-347-5423 Hatco Corporation . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . hatcocorp.com Milwaukee, WI . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-558-0607 Heritage Food Service Equipment . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . hfse.com Ft. Wayne, IN . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-458-5593 DoughXpress . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . doughxpress.com Pittsburg, KS . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-835-0606 J & G Mills Equipment & Associates . . . . . . . . . . . . . . . . . . . pizza-equipment.com Livonia, MI . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .734-469-4504 Keating of Chicago . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . keatingofchicago.com McCook, IL . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 708-246-3000 Manitowoc . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . manitowocfoodservice.com New Port Richey, FL . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 727-375-7010 Midwest Pizza Equipment . . . . . . . . . . . . . . . . . . . . . . . . . . mwpizzaequipment.com St. Peters, MO . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 636-441-1973 Molded Fiberglass Trays . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . mfgtray.com Linesville, PA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 814-683-4500 Northern Pizza Equipment, Inc. . . . . . . . . . . . . . . . . northernpizzaequipment.com Dexter, MI . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-426-0323 Pizza Equipment Warehouse . . . . . . . . . . . . . . . . . .pizzaequipmentwarehouse.com Edenton, NC . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 888-749-9237 Portion Padl . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .portionpadl.com Hudson, OH. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 330-608-5928 Quantum Topping Systems . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .q-t-s.com Frankfort, IL . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 888-464-1540

Robot Coupe USA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . robotcoupeusa.com Jackson, MS . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-824-1646 Rondo . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . rondo-online.com Moonachie, NJ. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-882-0633 Rosito Bisani Imports . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . rosito-bisani.com Los Angeles, CA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-848-4444 Roundup Food Equipment . . . . . . . . . . . . . . . . . . . . . . . . . roundupfoodequip.com Carol Stream, IL . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 877-392-7856 Tor Rey . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . tor-rey.com Houston, TX . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 888-888-3694 True Food Service Equipment . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . truemfg.com Oâ&#x20AC;&#x2122;Fallon, MO . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .800-325-6152 Univex . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . univexcorp.com Salem, NH . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-258-6358 Wunder-Bar . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . wunderbar.com Vacaville, CA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-722-6738 FINANCING Boefly . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .boefly.com New York, NY . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .800-277-3158 Business Credit Solutions . . . . . . . . . . . . . . . . . . . . . . .businesscreditsolutions.info Willowbrook, IL . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 630-920-2790 First Merchant Payment Systems . . . . . . . . . . . . . . . . . . . . . . . . . firstmerchants.org Fort Myers, FL . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 866-936-2530 Lime Funding . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . limefunding.com Brooklyn, NY . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 888-546-3180 RestaurantMoney.com . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . restaurantmoney.com Alpharetta, GA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 877-227-4130 FLOUR ADM Milling . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . adm.com Overland Park, KS. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-422-1688

FLOUR â&#x20AC;&#x201C; ADDITIVES Pizza Blends . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .pizzablends.com Bellevue, WA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-826-1200 FLOUR â&#x20AC;&#x201C; GLUTEN-FREE Bay State Milling . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . baystatemilling.com Quincy, MA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-553-5687 Dakota Prairie . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . dakota-prairie.com Harvey, ND . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .701-324-4330 Domata . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . domatalivingflour.com Fair Play, MO. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 855-366-2821 GalloLea . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . gallolea.com Asheville, NC . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 828-337-1037 Gluten Free Bistro . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . theglutenfreebistro.com Boulder, CO . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .720-329-3254 Omega 3 Chia and Chia Growers . . . . . . . . . . . . . . . . . . . . . . . . . . chiagrowers.com Winter Park, FL . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .800-556-4375 Tasti-Grain. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . livewelleatpizza.com Utica, NY . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .800-649-7612 FRANCHISING/LICENSING Boston Pizza . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . bostonpizza.com Richmond, BC . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .604-270-1108 Bostonâ&#x20AC;&#x2122;s The Gourmet Pizza . . . . . . . . . . . . . . . . . . . . . . . . . . .bostonsgourmet.com Dallas, TX. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 972-484-9022 Buckâ&#x20AC;&#x2122;s Pizza . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . buckspizza.com Dubois, PA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-310-8848 Chicago Franchise Systems, Inc. - Nancyâ&#x20AC;&#x2122;s Pizza . . . . . . . . . . . . . nancyspizza.com Tinley Park, IL . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 708-478-8440 East of Chicago Pizza Company. . . . . . . . . . . . . . . . . . . . . . . . . . . eastofchicago.com Lima, OH . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 419-225-7116 Famous Famiglia. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . famousfamiglia.com White Plains, NY . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .914-328-4444 Figaroâ&#x20AC;&#x2122;s Italian Pizza. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .franchise.org Salem, OR . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 888-344-2767 Foxâ&#x20AC;&#x2122;s Pizza Den . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .foxspizzapunxsy.com Punxsutawney, PA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 814-938-4615

Bay State Milling. . . . . . . . . . . . . . . . . . . . . . . . . . . . baystatemilling.com Quincy, MA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-553-5687 Caputo Flour - Orlando Foods. . . . . . . . . . . . . . . . . . . . . . . . . . . . orlandofoods.com Maywood, NJ. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 201-368-9197 ConAgra Mills . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .conagramills.com Omaha, NE . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .800-851-9618 General Mills Bakeries and Foodservice . . . . . . . . . . . . . . . . . . . . . . . . gmflour.com Minneapolis, MN . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .763-764-7600 Le 5 Stagioni . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . le5stagioni.it Brooklyn, NY . . . . . . . . . . . . . . . . . . . . . . . . s.ziliotti@agugiarofigna.com Molino Quatro Petra Flour . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . farinapetra.it New York, NY . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 631-804-1879 Pendleton Flour Mills . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .pfmills.com Pendleton, OH . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-545-5640

Francorp. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . francorp.com Olympia Fields, IL. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-372-6244 Frandocs . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . frandocs.com West Palm Beach, FL . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-655-0343 Freshway Food Systems, Inc./Gladiator Pizza . . . . . . . freshwayfoodsystems.com Sioux Falls, SD. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-544-2040

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www.thepizzapages.com Just Pizza, Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . justpizzausa.com Buffalo, NY. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 716-883-5650

Stefano’s Gelato. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . stefanosgelato.com Lake Mary, FL . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 888-316-1545

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PreGel . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . pregelamerica.com Concord, NC . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .866-977-3435

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(800) 333-9133 www.amnow.com November 2012 â&#x20AC;˘ pmq.com

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PMQ Pizza Magazine â&#x20AC;&#x201C; The Pizza Industryâ&#x20AC;&#x2122;s Business Monthly

Gold Seal Promotions . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .goldsealpromotions.com Schnecksville, PA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-848-8150 Hightech Grafix . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . hightechgrafix.com Hurst, TX . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 817-268-4040 Impact Worldwide . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .impactworldwide.com Lake Zurich, IL . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-653-8837 Loyal Rewards . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .loyalrewards.com Perkasie, PA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-309-7228 M-Marketing . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . m-marketingconsultants.com Powell, OH . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .614-793-8029 Max Balloons . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .maxballoons.com North Hollywood, CA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-541-5961 Menu Pro . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . softcafe.com Cabin John, MD . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-747-3690 mUrgent . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . murgent.com Santa Ana, CA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .877-289-7250 Muzak . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . muzak.com Fort Mill, SC . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 866-689-2502 National Pizza Parties. . . . . . . . . . . . . . . . . . . . . . . . . . . . . nationalpizzaparties.com Tuscon, AZ . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 520-888-9359 New Pros Communications . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . newpros.com Plain, OH . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-837-5478 Nostalgic America . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . nostalgicamerica.com Edenton, NC . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 888-212-0207 NoteAds . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . noteads.com Olympia, WA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-309-7502 Our Pizza Club . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .ourpizzaclub.com Hudsonville, MI . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .866-657-5426 Peel-A-Deal . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .peeladeal.com Lynchburg, VA. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 877-563-5654 Pizza Key Cards . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .pizzakeycards.com Holly Springs, NC . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 888-229-6084 Pizza.com . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . pizza.com Hermosa Beach, CA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . No phone Pizza Marketing Machine. . . . . . . . . . . . . . . . . . . . . . . pizzamarketingmachine.com Waldorf, MD . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 301-328-2113 Pizza Prints . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . pizzaprints.com Tacoma, WA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-806-2595

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Devault Foods, Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .devaultfoods.com Devault, PA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .610-644-2536

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Fontanini Meats . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . fontanini.com Chicago, IL. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-331-6328

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Hormel Foods Corporation . . . . . . . . . . . . . . . .hormelfoodservice.com/contact-us Austin, MN. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-723-8000

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Total Loyalty Solutions. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . totalloyalty.com Mountville, PA. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .877-509-7070

Johnsonville Sausage, LLC . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . johnsonville.com Hudson, OH. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 888-556-2728

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Liberty Bell Steak Company . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . No website Philadelphia, PA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-496-6868

Visibility Solutions, Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . visibilitysolutions.com Santa Ana, CA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .866-213-4500

Liguria Foods . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . liguriafood.com Humboldt, IA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-765-1452

Vision Marketing/Peel-A-Deal . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .peeladeal.com Lynchburg, VA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 877-563-5654

Nick’s Sausage Co./Ferrante Brothers . . . . . . . . . . . . . . . . . . . . . nickssausage.com Huntingtown, MD . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .301-927-5388

Welcome Links Marketing . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . customereclub.net Dublin, OH . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .614-352-3080

Nueske’s Smoked Meats . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . nueskes.com Wittenberg, WI . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-720-1153

MARKETING - MOBILE MES Studios iPocket Wallet App . . . . . . . . . . . . . . . . . . . . . . . . . . . messtudios.com Bellmore, NY . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 516-557-5791

Patrick Cudahy . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . patrickcudahy.com Cudahy, WI . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-486-6900

MobiGorilla . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . mobigorilla.mobi Goodwood, ON . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 877-237-7353 MTS Mobile Marketing . . . . . . . . . . . . . . . . . . . . . . . . . . .mtsmobilemarketing.com Levittown, NY . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-580-1448 RoamAround . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .roamaroundapp.com Orlando, FL . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .407-919-9470 Ruxter . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . ruxter.com Kansas City, MO . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-763-1953 Text Ripple. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . textripple.com Royal Oak, MI . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 248-854-7688 MARKETING - NEW MOVERS Moving Targets . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . movingtargets.com Perkasie, PA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-926-2451 Our Town . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .ourtownamerica.com Pinellas Park, FL . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 727-345-0811 MEAT TOPPINGS Allied Specialty Foods . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .alliedsteaks.com Vineland, NJ . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 856-507-1100 Astra Foods . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .astrafoods.com Upper Darby, PA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .800-301-0123 Berry Veal Corporation . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .berryveal.com Boynton Beach, FL . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 561-736-1993

Randolph Packing/Papa Carmignani’s. . . . . . . . . . . . . . . . . . randolphpacking.com Streamwood, IL . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-451-1607 Rosina Food Products, Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . rosina.com Buffalo, NY. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .800-247-4951 Sugardale Foods . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . freshmark.com Massillon, OH . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-860-6777 Syracuse Italian Sausage Company . . . . . . . . . . . . . . . . . . . . .syracusesausage.com Ponder, TX . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-525-8540 MENU BOARDS Chalk Talk . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . chalkmenus.com Huntington Beach, CA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-492-4255 Menus2Go . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .menustwogo.com Hilliard, OH . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 888-996-3687 T3 Sign Design . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . t3signdesign.com Manalapan, NJ . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 877-625-1283 MENUS iMenu360. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . imenu360.com Winnetka, IL . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 866-629-9646 Impact Menu Systems . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . yourplacemenus.com Carson City, NV . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .775-882-7834 Mainstreet Menu Systems . . . . . . . . . . . . . . . . . . . . . . . . . . . .mainstreetmenus.com Brookfield, WI . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-782-6222 MenuProducer.com . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . menuproducer.com Houston, TX . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 877-250-2819 November 2012 • pmq.com

www.thepizzapages.com The Menu Company . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . themenuco.com Mountville, PA. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 888-963-6826

Monterey Mushrooms . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . montmush.com Watsonville, CA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-333-6874

The Menu Express . . . . . . . . . . . . . . . . . . . . . . . . . themenuexpress.com Maple Shade, NJ . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 877-250-2819

The Mushroom Company . . . . . . . . . . . . . . . . . . . . . . .themushroomcompany.com Cambridge, MD . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 410-221-8972

Must Have Menus . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .musthavemenus.com Ashland, OR. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-452-2234

OIL Chef to Chef Palm Oil . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . No website Buffalo, NY. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 716-684-5470

Soft Café . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . softcafe.com Cabin John, MD . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-747-3690

Hojiblanca USA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .hojiblanca.com Miami, FL . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .201-384-3007 Sovena (East Coast Olive Oil) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .olive-oil.com Rome, NY . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 315-797-7070 OIL FILTRATION Systemfiltration . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . systemfiltration.com Hampton, NJ . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 877-508-0777

Superior Menus . . . . . . . . . . . . . . . . . . . . . . . . . . . . superiormenus.com Mankato, MN . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-464-2182

OLIVES Agro Sevilla-USA. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . agrosevilla.com Herndon, VA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .703-733-0794

Taradel . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .taradel.com/pizzamenus Richmond, VA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .800-481-1656

Crespo Olives . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . transmedfoods.com Baltimore, MD . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 877-465-4837

MIXERS AM Manufacturing . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . ammfg.com Dolton, IL. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-342-6744

Hojiblanca USA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .hojiblanca.com Miami, FL . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .201-384-3007

AMS Enterprises, Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .amsenterprises.com Knoxville, TN . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 865-524-2087 Escher Mixers USA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . eschermixers.com Dallas, TX. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . francesca@eschermixers.com Globe Food Equipment . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .globeslicers.com Dayton, OH . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-347-5423 Hobart . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . hobartcorp.com Troy, OH . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 888-446-2278 Marra Forni . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . marraforni.com Beltsville, MD . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 202-695-3023 Manitowoc . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . manitowocfoodservice.com New Port Richey, FL . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 727-375-7010 Precision North America . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . precisionmixers.com Albany, NY . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 877-764-9377 Thunderbird Food Machinery . . . . . . . . . . . . . . . . . . . . . . . . . . . thunderbirdfm.com Dallas, TX. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .800-764-9377 Univex . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . univexcorp.com Salem, NH . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-258-6358

Lindsay Olives . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .lindsayolives.com Lafayette, CA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .800-252-3557 Mario Camacho Foods . . . . . . . . . . . . . . . . . . . . . . . . . . . . mariocamachofoods.com Plant City, FL . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-881-4534 Musco Olive Products . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . olives.com Tracy, CA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-523-9828 Orlando Foods . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . orlandofoods.com Maywood, NJ. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 201-368-9197 Seville Imports . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . sevillieimports.com Waukesha, WI . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .262-970-0301 Transmed Foods, Inc./Crespo Olives . . . . . . . . . . . . . . . . . . . . . transmedfoods.com Baltimore, MD . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 410-647-1600 ONIONS Gills Onions . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . gillsonions.com Oxnard, CA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-348-2255 ONLINE ORDERING 411eat.com . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 411eat.com Los Angeles, CA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 213-622-4247 Atlas Restaurant Solutions . . . . . . . . . . . . . . . . . . . . . atlasrestaurantsolutions.com Duluth, GA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 770-623-4127

MOBILE DELIVERY SYSTEMS Pizza Trucks of Canada. . . . . . . . . . . . . . . . . . . . . . . . . . . . pizzatrucksofcanada.com Oakbank, MB . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 204-444-4359

BigHoller . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . bigholler.com Parsippany, NJ . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 888-244-4655

Thrust Electric Bikes . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .thrustelectricbikes.com Santa Ana, CA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .714-546-7117

Brygid Technologies . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . brygid.com Vancouver, BC . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 866-427-9443

MUSHROOMS Country Fresh Mushrooms . . . . . . . . . . . . . . . . . . . . countryfreshmushrooms.com Avondale, PA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 610-268-3033

ChowNow . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .chownow.com Santa Monica, CA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 888-707-2469

Giorgio Foods . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . giorgiofoods.com Blandon, PA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-330-5711

Compel Cart . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . compelcart.com Ann Arbor, MI . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-419-8480 Dash Order . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . dashorder.com Mountainville, CA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . dashorder.com/corp/contact

PMQ Pizza Magazine – The Pizza Industry’s Business Monthly

PMQ RESEARCH PROJECT #101

ANSWER A SURVEY, GO TO ITALY. PMQ’s Meat Topping Brand Awareness Survey

PLEASE PARTICIPATE Pizza operators: Take a few minutes to answer an eight-question survey, and you’ll be registered to win a trip to Italy with the U.S. Pizza Team! Visit our survey site at PMQ.com/survey, or text “survey” to 63636, fill out your answers, and you could be on your way to beautiful Italy!

pmq.com/survey

Text “survey” to 63636

www.thepizzapages.com ehungry.com . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 2.ehungry.com Raleigh, NC . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .sales@ehungry.com

Real Time Ordering (RTO) . . . . . . . . . . . . . . . . . . . . . . . . . . . realtimeordering.com Fullerton, CA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 866-932-4782

eThor.com . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . ethor.com Sunnyvale, CA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .650-933-3332

Snapfinger . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .snapfinger.com Atlanta, GA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .678-739-4650

Geomerx . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . geomerx.com Denville, NJ . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .973-586-4242

Zeno’s Pizza, LLC . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . zenospizza.com Granville, OH . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 815-642-9720

Highspeed Waiter . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . highspeedwaiter.com Las Vegas, NV . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .877-264-8601

OVENS 2 Stone Pizza Grill . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 2stonepg.com Berrien Springs, MI . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .269-214-6560

iMenu360. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . imenu360.com Winnetka, IL . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 866-629-9646 LetsGet.net. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . letsget.net Grapevine, TX . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-750-3947 Menu Drive . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . menudrive.com Carlisle, PA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 877-787-6368 MenuScale . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .menuscale.com . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 888-786-1357 Merosys . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .merosys.com New York, NY . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .888-575-0276 MyPizza.com . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .mypizza.com New York, NY . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 888-974-9928 Nextep Systems . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . nextepsystems.com Troy, MI . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 866-654-8730 OLO . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . olo.com New York, NY . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 877-466-6260 One Click Dining . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . oneclickdining.com Van Nuys, CA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 877-328-8040 OnlineMenuOrdering.com. . . . . . . . . . . . . . . . . . . . . . . . . onlinemenuordering.com Los Angeles, CA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .310-429-9364 OnlineOrdering.com . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . onlineordering.com New York, NY . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .888-666-1015 Online Orders Now . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . onlineordersnow.com Tampa, FL . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .888-673-3710 Onosys . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . onosys.com Cleveland, OH . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 888-666-7976 OrderCounter.com . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . ordercounter.com Pensacola, FL. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .866-777-2928 Orders On the Fly . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . ordersonthefly.com . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-331-8882 Ordyx . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . ordyx.com Boca Raton, FL . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 561-901-8596 Patronpath . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . patronpath.com Indianapolis, IN . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 317-577-0295 Pizza Galazy . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . pizzagalaxy.com North Haven, CT . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 203-230-9662 QuikOrder . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . quikorder.com Chicago, IL . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 312-222-1750 Rapid Orders . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .rapidorders.com Brooklyn, NY . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 718-554-3501

PMQ Pizza Magazine – The Pizza Industry’s Business Monthly

Attias Oven Corporation . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . attiasco.com New York, NY . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-928-8427 Avantec Ovens . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . avantecovens.com Florence, KY . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-322-4374 Bakers Pride. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . bakerspride.com Dallas, TX. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .800-431-2745 Blodgett Oven Company . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .blodgett.com Burlington, VT . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 802-860-3700 Bravo Systems Intl., Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . bravo-systems.com North Hollywood, CA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .818-982-7286 Cuppone North American Headquarters . . . . . . . . . . . . . . . . cupponeamerica.com Manteca, CA. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-655-1831 Doyon . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .doyon.qc.ca Linière, QC . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-463-4273 Earthstone Ovens . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .earthstoneovens.com Glendale, CA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-840-4915 Edge Ovens by MF&B . . . . . . . . . . . . . . . . . . . . . . . . . . . . . edgeovens.com Dunbar, PA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 888-480-3343 Fire Within. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . firewithin.com Boulder, CO . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .303-652-7378 Fish Oven & Equipment Corp. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . fishoven.com Wauconda, IL . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .877-526-8720 Forno Bravo . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . fornobravo.com Marina, CA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-407-5119 Garland . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . garland-group.com Freeland, PA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .800-424-2411 J&G Mills Equipment . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . pizza-equipment.com Livonia, MI . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .734-469-4504 Lincoln Food Service Products . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . lincolnfp.com Fort Wayne, IN . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 260-459-8200 Maggiore Veroforno . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . veroforno.com Bayonne, NJ . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 201-339-9300 Marra Forni . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . marraforni.com Beltsville, MD . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 202-695-3023 Marsal & Sons . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . marsalsons.com Lindenhurst, NY . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 631-226-6688 The Middleby Corporation . . . . . . . . . . . . . . . . . . . . . . . . . middleby.com Elgin, IL . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 847-741-3300 The Montague Company . . . . . . . . . . . . . . . . . . . . . . . . . . . montaguecompany.com Hayward, CA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .510-785-8822

Moretti Forni S.p.a. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . morettiforni.com Chicago, IL . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 773-269-8171

Revere Packaging . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .reverepackaging.com Shelbyville, KY. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .502-633-1404

Mugnaini Imports . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . mugnaini.com Watsonville, CA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 888-887-7206

Stronghaven Container . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . stronghaven.com Matthews, NC . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 704-847-7743 Whalen Packaging. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . whalenpackaging.com San Bernardino, CA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 909-796-7900 PAGING SYSTEMS HME Wireless, Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . hmewireless.com Suwanee, GA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 866-611-4202

Peerless Ovens . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .peerlessovens.com Sandusky, OH . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-548-4514

Long Range Systems . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . pager.net Addison, TX . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 214-553-5308 PANS Allied Metal Spinning . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . alliedmetalusa.com Bronx, NY. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .800-615-2266 Crown Cookware . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . crowncookware.ca Etobicoke, ON . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .800-750-1924 HS, Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .hsfoodservers.com Oklahoma City, OK . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-238-1240

Picard Ovens, Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . picardovens.com Victoriaville, QC . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-668-1883

Lloyd Industries . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . lloydpans.com Spokane Valley, WA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .800-748-6251

PizzaOvens.com . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . pizzaovens.com Lexington, KY . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .877-367-6836

PASTA American Italian Pasta Co. . . . . . . . . . . . . . . . . . . . . . . . . . . . . aipcfoodservice.com Kansas City, MO . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 816-584-5000

Remco Company . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . remcousa.com Fort Lauderdale, FL . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 954-462-0000

Barilla America, Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . barilla.com Bannockburn, IL . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-922-7455

Renato Ovens . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . renatos.com Garland, TX . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 866-575-6316

Carla’s Pasta, Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . carlaspasta.com S. Windsor, CT . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 860-436-4042

Roto-Flex Oven Company . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . rotoflexoven.com San Antonio, TX . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-386-2279

Conte’s Pasta Company, Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .contespasta.com Vineland, NJ . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 856-697-3400

Southern Fuelwood. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . southernfuelwood.com Newberry, FL . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .352-472-4324

Fiore di Pasta, Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . fioredipasta.com Fresno, CA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 559-457-0431

Star Manufacturing. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . star-mfg.com St. Louis, MO . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-264-7827

Italpasta . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . italpasta.com Brampton, ON . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 905-792-9928

TurboChef . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . turbochef.com Carrollton, TX . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .214-379-6000

PEELS American Metalcraft . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . amnow.com Melrose Park, IL . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-333-9133

Vulcan-Hart Company . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . vulcanhart.com Louisville, KY. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 410-284-0660 Wood Stone Corporation . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . woodstone-corp.com Bellingham, WA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-988-8103 WP Bakery . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . wpbakerygroupusa.com Shelton, CT . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 203-929-6530 XLT Ovens . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .xltovens.com Wichita, KS . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 888-443-2751

Forno Bravo . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . fornobravo.com Marina, CA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-407-5119 GI.Metal . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . gimetalusa.com Yorkville, IL . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-952-8350 Lillsun Manufacturing Co. . . . . . . . . . . . . . . . . . . . . . . . . . . . lillsun.com Huntington, IN . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 260-356-6514 Lloyd Industries . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . lloydpans.com Spokane Valley, WA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .800-748-6251

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PDQ Signature Systems . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .pdqpos.com Newton, PA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 877-968-6430 POSnet . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . www.posnet.us Agoura Hills, CA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .866-976-7638 POS Shopper . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .posshopper.com Hillsboro, OR. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 877-567-5234 POS R US . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .posr.us New Hyde Park, NY . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 646-963-6855 Pixelpoint . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . pixelpointpos.com Vaughan, ON . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-267-4935 Point of Success POS Software . . . . . . . . . . . . . . . . . . . . . . . . . . pointofsuccess.com Mesa, AZ . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .800-752-3565 Revention . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . revention.com Houston, TX . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 877-738-7444 Selbysoft, Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . selbysoft.com Puyallup, WA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-454-4434 Signature Systems /PDQ . . . . . . . . . . . . . . . . . . . . . . . . . . . . .pdqpos.com Newtown, PA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 877-968-6430 SoftTouch POS . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .softtouchpos.com Coconut Creek, FL . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 866-497-4717 SpeedLine Solutions . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .speedlinesolutions.com Lynden, WA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 888-400-9185 Stellar Restaurant Solutions . . . . . . . . . . . . . . . . . . stellarrestaurantsolutions.com Colorado Springs, CO . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .719-884-2025 System3 POS Canada, Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .system3pos.com Windsor, ON . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .888-545-8185 Trim POS . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . trimpos.net Chatham, ON . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .800-556-2321 Touch Pro . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . touchnserve.com Garnet Valley, PA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 877-713-0300 POS REPAIR O.S.E.T.S.S. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .osetss.com Battle Creek, MI . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .734-719-1011 PRINTERS Accuform Business Systems, Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .accuform.net Detroit, MI . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 313-271-5600 Adeas Printing . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . adeasprinting.com Wichita, KS . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .866-778-4254 American Clearing House . . . . . . . . . . . . . . . . . . . . . . .americanclearinghouse.com Louisville, KY. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-944-6361

Doorhangers Etc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . doorhangersetc.com Tampa, FL . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .866-439-3667 Kustom Printing, Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . kustomprinting.com Hanover Park, IL. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-836-0519 MPP Marketing . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . mppmarketinggroup.com Toronto, ON. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 866-889-8745 Menu Powerhouse . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . menupowerhouse.com Glen Allen, VA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .888-210-8189 Menu Printing Fast . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .theposterprinters.com Brooklyn, NY . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 718-451-1790 Modern Postcard . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . modernpostcard.com Carlsbad, CA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-959-8365 The Pizza Printer . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . thepizzaprinter.com Upland, CA. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 877-359-3772 Print Quickness, Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . printquickness.com Largo, FL . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .866-250-5655 Printed Colors . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . printedcolors.com Naples, FL . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 239-352-2755 Promotion Xpress . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . proxprint.com San Leandro, CA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 888-310-7769 Rainbow Printing . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .custompizzamagnets.com Uniontown, OH . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .330-896-5555 Sunray Printing Solutions . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . sunrayprinting.com St. Cloud, MN . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 888-253-8808 T&T Graphics . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . ttgraphics.com Miamisburg, OH . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .800-557-9914 Takeout Printing. . . . . . . . . . . . . . . . . . . . . . . . . . . . takeoutprinting.com Newburgh, NY . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .877-257-7468 Taradel . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .taradel.com/pizzamenus Richmond, VA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .800-481-1656

Baron & Company . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . baron-co.com Bellingham, WA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .360-671-8708

REFRIGERATION American Wholesale . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .awrco.com Cleveland, OH . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .216-426-8882

Best Choice Printing . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .bestchoiceprinting.com Taylor, MI . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-783-0990

Barr Refrigeration . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . barrinc.com Oshkosh, WI . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .888-661-0871

Century Printing . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . centuryprinting.com Clearwater, FL . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-374-2679

Continental Refrigerator . . . . . . . . . . . . . . . . . . . . . . . . . . . . continental-refrig.com Bensalem, PA. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 215-244-9579

DJV Label/Selco Graphics . . . . . . . . . . . . . . . . . . . . . . . . djvlabelandpackaging.com Waite Park, MN . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-567-8113

Delfield Company . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . delfield.com Mt. Pleasant, MI . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-733-8821

Fisher Printing . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . fisherprinting.com Orange, CA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .714-998-9200

Hoshizaki America . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .hoshizakiamerica.com Peachtree City, GA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-438-608 November 2012 â&#x20AC;˘ pmq.com

www.thepizzapages.com Hudson Refrigeration Manufacturing . . . . . . . . . . . . . . . . hudsonwholesalers.com Kerhonkson, NY . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 845-626-3761 International Food Service Equipment and Supply . . . . . . . . internationalfse.com Winthrop, MA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 866-761-3502 Jimex Corporation . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . ascendmfg.com Alameda, CA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .800-314-4477 Marsal & Sons . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . marsalsons.com Lindenhurst, NY . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 631-226-6688 Master-Bilt Products . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . master-bilt.com New Albany, MS . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-647-1284 McCall Refrigeration . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 4mccall.com Parsons, TN . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 888-732-2446 Nor-Lake . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . norlake.com Hudson, WI . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-955-5253

Neil Jones Food Companies . . . . . . . . . . . . . . . . . . . . neiljonesfoodcompanies.com Vancouver, WA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-291-3862 Old California . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . neiljonesfoodcompanies.com Vancouver, WA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-543-4356 Pacific Coast Producers . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . pcoastp.com Lodi, CA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-510-3706 Paradise Tomato Kitchens, Inc. . . . . . . . . . . . . . . . . . . . . . . . . paradisetomato.com Louisville, KY. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 502-637-1700 Pastorelli . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .pastorelli.com Chicago, IL . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-767-2829

Silver King Refrigeration, Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . silverking.com Minneapolis, MN . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-328-3329 Techfrost North America . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . techfrostna.com Portland, OR . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-394-3748 Traulsen . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .traulsen.com Fort Worth, TX . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-825-8220

Red Gold . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . redgold.com/fs Orestes, IN . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 877-748-9798

Victory Refrigeration . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . victory-refrig.com Cherry Hill, NJ . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-523-5008

San Benito Foods . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .sanbenitofoods.com Vancouver, WA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-543-4356

SALAD BAR EQUIPMENT English Mfg., Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . englishmfg.com Rancho Cordova, CA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-651-2711 Naturally Fresh . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .naturallyfresh.com Atlanta, GA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .800-765-1950 SALAD DRESSING Ken’s Foodservice . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . kensfoodservice.com Marlborough, MA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-633-5800 Litehouse . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . litehousefoods.com Sand Point, ID . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-669-3169 T. Marzetti Company . . . . . . . . . . . . . . . . . . . . . . . . . . . . .marzetti.com/foodservice Columbus, OH . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-999-1835 SAUCES Buffalo Gill’s . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . buffalogills.com Baltimore, MD . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 866-535-2834 Casa Di Lisio Products . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .casadilisio.com Mt. Kisco, NY . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .800-247-4199 Conroy Foods. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . conroyfoods.com Pittsburgh, PA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 412-781-1446 Diamond Crystal Brands . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .dcbrands.com Savannah, GA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-654-5115 Escalon . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . escalon.net Escalon, CA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 888-372-2566 Follow Your Heart. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . followyourheart.com Canoga Park, CA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 888-394-3949 Food Service Specialties . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . fss-sauce.com Red Wing, MN . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .800-657-0811

Stanislaus . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . stanislaus.com Modesto, CA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-327-7201 Sweet Baby Ray’s. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . sweetbabyrays.com Chicago, IL . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 877-729-2229 Valley Sun of California . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .valleysun.com Newman, CA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .585-330-9277 SCALES A&D Weighing . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .andweighing.com San Jose, CA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 408-263-5333 Detecto Scale . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . detecto.com Webb City, MO . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-641-2008 Globe Food Equipment . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .globeslicers.com Dayton, OH . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-347-5423 Yamato Corp. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . yamatocorp.com Colorado Springs, CO . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .800-538-1762 SEASONINGS/SPICES California Blending . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . californiablending.com El Monte, CA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 626-448-1918 Castella . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . castella.com Hauppauge, NY . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .866-227-8355 Christopher Ranch . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . christopherranch.com Gilroy, CA. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .408-847-1100

PMQ Pizza Magazine – The Pizza Industry’s Business Monthly

Gilroy Foods & Flavors . . . . . . . . . . . . . . . . . . . . . . . . . . . gilroyfoodsandflavors.com Omaha, NE . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .877-492-4420 Magic Seasoning Blends . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . chefpaul.com New Orleans, LA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-457-2857 McClancy Seasoning . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .mcclancy.com Fort Mill, SC . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-843-1968 Mr. McGregor’s Specialty Greens . . . . . . . . . . . . . . . . . . . . . . . arcgreenhouses.com Mt Dora, FL . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .386-846-8126 Pacific Spice Co. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . pacspice.com Commerce, CA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .800-281-0614 Pizza Packet . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .pizzapacket.com Brooklyn, NY . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 866-291-5455 Pizza Zing . . . . . . . . . . . . . . . . . . . . . . . pizzazing.com/html/order_pizza_zing.html Irvine, CA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 888-946-4432 SupHerb Farms . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .supherbfarms.com Turlock, CA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-787-4372 Tone Brothers . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . spiceadvice.com Ankeny, IA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .800-247-5251

Crown Custom Metal Spinning . . . . . . . . . . . . . . . . .crowncookware.ca Concord, Ontario, Canada . . . . . . . . . . . . . . . . . . . . . . . . . 800-750-1924 Dexter-Russell, Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . dexter-russell.com Southbridge, MA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-343-6042 Edlund Company, Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . edlundco.com Burlington, VT . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 802-862-9661

SECURITY A & B Safe Corporation . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .a-bsafecorp.com Glassboro, NJ . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 856-863-1186

Fun Stax . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . funstax.com Oxford, MI . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .248-342-4722

DTT Surveillance. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . dttusa.com Los Angeles, CA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-933-8388

GI.Metal . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . gimetalusa.com Yorkville, IL . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-952-8350

Eagle Armor Security, LLC. . . . . . . . . . . . . . . . . . . . . . . . . . eaglearmorsecurity.com Rockford, IL . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 312-970-1738

Hillside Metal Ware Company . . . . . . . . . . . . . . . . . . . . . . . hillsidemetalware.com Union, NJ . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 908-964-3080

Hawkeye Security Dept. . . . . . . . . . . . . . . . . . . . . . . . . . . securitydepotsystems.com Roswell, GA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .770-650-2669 World Wide Safe Brokers . . . . . . . . . . . . . . . . . . . . . . . . .worldwidesafebrokers.com Woodbury, NJ . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-593-2893 SIGNAGE Above All Advertising . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . abovealladvertising.net San Diego, CA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 866-552-2683 Airflow Signs . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . cartopsigns.com Tonawanda, NY . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-394-8024 AutoSox/Cassel Promotions & Signs . . . . . . . . . . . . . . . . . . . . . . . . . . . autosox.com Spokane, WA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .800-729-7769 Great Gazebo, Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . greatgazebo.com Morrice, MI . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-962-2767 HTH . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . hthsigns.com Winter Park, FL . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-321-1850 Jantec Neon Products. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . jantecneon.com Mount Airy, NC . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .888-526-8321 Olympus Flag and Banner . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . olympus-flag.com Milwaukee, WI . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-558-9620 T3 Sign Design . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . t3signdesign.com Manalapan, NJ . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 877-625-1283 SMALLWARES American Metalcraft . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . amnow.com Melrose Park, IL . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-333-9133 Carlisle Foodservice Products . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . carlislefsp.com Oklahoma City, OK . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-654-8210

NMI. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . nminc.com Livonia, MI . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .800-994-4664

AMERICAN MADE

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www.thepizzapages.com Restaurant Depot . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . restaurantdepot.com College Point, NY . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .718-939-6400 SmallwaresDepot.com . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . smallwaresdepot.com Livonia, MI . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-994-4664 The Pizza Butler . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . thepizzabutler.com New York, NY . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 718-894-1212 Wasserstrom Restaurant Supply. . . . . . . . . . . . . . . . . . . . . . . . . . . wasserstrom.com Columbus, OH . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 866-634-8927 SOUP Campell’s . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . campbellsoupcompany.com Camden, NJ . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-257-8443 Norpac Foods, Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .norpac.com Lake Oswego, OR . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 503-635-9311

TRAINING American Institute of Baking. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . aibonline.org Manhattan, KS . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .800-633-5137 Ready Training Online . . . . . . . . . . . . . . . . . . . . . . . . . . . . .readytrainingonline.com Middle River, MD . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-786-9545 Red Book Solutions. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . bettermanagers.com Englewood, CO . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-526-9635 VEGETABLE TOPPINGS Dickinson Frozen Foods. . . . . . . . . . . . . . . . . . . . . . . . . . dickinsonfrozenfoods.com Eagle, ID. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 208-452-5200 Dominex . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .dominexeggplant.com St. Augustine, FL . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 904-810-2132 Gardein. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . gardein.com Leesburg, VA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 703-777-4992

SUPPLIES Berkley Square . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . berkleysquare.net Warren, OH . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-323-3547

Norpac Foods, Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .norpac.com Lake Oswego, OR . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 503-635-9311

Carlson Products . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . carlsonproducts.com Maize, KS . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-234-1069

Patterson Frozen Foods . . . . . . . . . . . . . . . . . . . . . . . . . . pattersonfrozenfoods.com Patterson, CA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 209-892-2611

Clipper Mill . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . breadbaskets.com Daly City, CA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .415-330-2400

Peppadew USA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . peppadew.com Basking Ridge, NJ . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 908-580-9100

CrustSaver . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . crustsaver.com Wallingford, CT . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .877-437-4743

VENDING SUPPLIERS S & B Candy & Toy Co. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .candyandtoy.com St. Louis, MO . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .800-773-0531

Forever Lids . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . foreverlids.com Rockford, IL . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 815-494-1919 Freeport Paper Industries . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . freeportpaper.com Central Islip, NY . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 631-851-1555 Georgia-Pacific Food Services Solutions . . . . . . . . . . . . . . . . . . . . . . . . . .gppro.com Atlanta, GA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .866-435-5647 Giochi Di Pizza . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . gdprestaurantsupplies.com Miami, FL . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 305-576-0002 The Ice Box . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . iceboxonline.com Norcross, GA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 866-917-4335 Marker Supply . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .markersupply.com Nashville, TN . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .866-354-9431 National Guest Check Marketing . . . . . . . . . . . . . . . . . . . . . . nationalchecking.com St. Paul, MN. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 651-251-1500 Norseman Plastics Limited . . . . . . . . . . . . . . . . . . . . . . . . . . .norsemanplastics.com Rexdale, ON . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 888-675-2878 Pactiv Corp. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .pactiv.com Lake Forest, IL . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 888-828-2850

VENT HOODS Exhausto . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . us.exhausto.com Roswell, GA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-255-2923 Ventilation Direct . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . ventilationdirect.com Raleigh, NC . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 866-433-8335 WASHING EQUIPMENT Kuhl Corporation . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . kuhlcorp.com Flemington, NJ . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 908-782-5696 WHOLESALERS Schwan’s Food Service . . . . . . . . . . . . . . . . . . . . . . . . . . . . .schwansfoodservice.com Marshall, MN. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .877-302-7426 WINE Brown-Forman/Bolla . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . bolla.com Louisville, KY. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 502-385-1100 Palm Bay Imports . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . palmbayimports.com Syosset, NY . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-872-5622 Vin Divino . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .vindivino.com Chicago, IL . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .773-334-6700

PanSaver . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . pansaver.com North Wales, PA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 877-726-7287

YEAST Fleischmann’s Yeast . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . fleischmannsyeast.com Fenton, MO . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-772-3971

Pronto Products Company . . . . . . . . . . . . . . . . . . . . . . . . . . . . . prontoproducts.com Arcadia, CA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 626-358-5718

Lallemand/American Yeast . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . lallemand.com Pembroke, NH . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-432-1090

Rubbermaid Commercial Products . . . . . . .rubbermaidcommercialproducts.com Huntersville, NC . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 800-810-7847

Lesaffre Yeast Corp. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . lesaffreyeastcorp.com Milwaukee, WI . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .877-677-7000

Sunset Plastics . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . sunsetplastics@aol.com New York, NY . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 718-200-1013 Wisco Industries, Inc.. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . wiscoind.com Oregon, WI . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 608-835-3106

PMQ Pizza Magazine – The Pizza Industry’s Business Monthly

November 2012 â&#x20AC;¢ pmq.com

PIZZA PULSE EXPLORING THE LATEST TRENDS IN THE WORLD OF PIZZA

Ancient Grains Ancient grains are anything but yesterday’s news in pizzerias across the country. By Tracy Morin

ncient grains—including quinoa, freekeh, Kamut, farro, amaranth and others—have been used by chefs for thousands of years, but they’ve started making headlines the past couple of years for their tip-top nutritional values as well as their versatility. And pizzeria owners have noticed; today, customers may encounter a variety of these ingredients in pizza applications. At Pizza by Certé (certenyc.com) in New York, owner and chef Edward Sylvia uses quinoa flour combined with whole-wheat flour, as well as whole cooked quinoa for texture, in its bagel and pizza dough. “The taste is very earthy and grainy,” Sylvia explains. “We stick to quinoa because it has the most health benefits of all grains and is easily marketed. Customers now are slowly changing their diets to include more whole grains, so the reception has been fantastic.” Across the country, in health-conscious Los Angeles, the mobile operation Slicetruck Pizza (slicetruck.com) recently decided to incorporate Kamut (a branded type of khorasan wheat) into its crusts. After experimenting with Kamut vs. traditional dough, Slicetruck co-founder David Hanley found that he preferred the taste and feel of the Kamut pizza and suffered from zero bloat afterward. He admits that working with the dough requires recipe tweaks and trained dough handlers, because the resulting dough is more difficult to stretch and toss. However, the gains made by presenting a point of differentiation are worth it, he says. “Our pizza is very unique because, among other things, we make our dough with 100% Kamut flour,” Hanley says. “We have a huge number of regulars and tons of people who started out a bit confused but are now die-hard fans.” At Dino’s Cucina (dinoscucina.com) in Old Tappan, New Jersey, owner Chet Simunovich started experimenting with freekeh after Dr. Oz declared the ingredient a “superfood” on his popular TV show. Now Simunovich makes select pizzas from freekeh flour mixed with 20% regular flour to loosen it (though the dough still requires three people to stretch!). “The taste of 68

PMQ Pizza Magazine – The Pizza Industry’s Business Monthly

The Inca Quinoa Pizza at Velvet Elvis Pizza Company has made an off-the-beaten-path pizzeria a destination for pizza lovers.

the crust is incredible—thin and crispy, lending a crackerlike taste to the finished product,” he says. “One of our most popular freekeh pizzas has broccoli rabe and spinach and sells very well. At first, I had to push to sell it, but now people call in and request it—we get more and more requests now, and no other pizzerias offer it.” For Cecilia San Miguel, owner and chef at Velvet Elvis Pizza Company (velvetelvispizza.com) in Patagonia, Arizona, using ancient grains is nothing new; quinoa features prominently in the culture of her home country, Ecuador. She has been using the ingredient in a special pizza since opening in 1998, and it has helped make her restaurant (located in “the middle of nowhere,” says San Miguel) a true destination. The Inca Quinoa Pizza is a serious pie: It costs $45, requires 24 hours notice and takes two hours to prepare. The crust is prepared with quinoa and wheat flour, then stretched out over a deep, 10”-diameter cast-iron pan, where it’s filled with vegetables, cheeses and from-scratch sauces and then baked. If the uninitiated come in and find out about the menu item, it’s a good excuse to get them back for what has become known as “the special event pie.” “It’s not a traditional pizza, but an incredible pie that’s extremely satisfying, with so many ingredients and wonderful flavors,” enthuses San Miguel. “This is the pizza that has gotten us all of our publicity over 13 years because of its uniqueness. It’s nutritious, gourmet, healthy and has a beautiful presentation—it’s quite a production, but well worth it!” Tracy Morin is PMQ’s senior copy editor.

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Product Spotlight What’s On the Market

IT’S SOMETHING IN THE WATER All New Yorkers know it’s the water that makes the dough! You’ve probably been using the same great recipe for years, one that was passed down from generation to generation. But if you’re slinging dough away from home and can’t figure out why the crust just isn’t the same, it’s the water! Fortunately, New York Pizza Water (NYPW) can help. Call for a free sample while supplies last, and ask your foodservice provider to carry NYPW’s water. 717-801-8967, newyorkpizzawater.com

EVOLUTION’S NEXT STEP P.A. Products’ Evolution Bake Disk is made of 18-gauge, special-alloy aluminum, which exceeds industry standards for hardness, and has 60% more holes for faster cooking and a crisper crust. It’s constructed with an overlap rim for additional strength, hard coat-anodized for superior strength and coated with QuikStart, an exclusive process that provides a preseasoned baking surface. 734-421-1060, paprod.com

OLD-WORLD STYLE Grande offers four versatile styles of ricotta cheese—Dolce, Sopraffina, Tenera and Del Pastaio—crafted in the Old-World traditions found throughout the Italian countryside. Each style has a rich flavor with consistent performance that works well in both savory and sweet applications. 800-847-2633, grandecheese.com

GOING GLUTEN-FREE THE PERFECT SLICE Pizzamatic’s Multi-Slice Pizza Cutter creates a perfectly sliced pizza every time. This cutter is ideal for by-the-slice pizza offerings, buffets and other pizzeria applications. Easy to operate yet heavy-duty for durability, the Pizzamatic cutter offers great value and performance. Pizzamatic is your one-stop shop for all of your pizzeria equipment needs. 708-331-0660, pizzamaticusa.com

PMQ Pizza Magazine – The Pizza Industry’s Business Monthly

Chef Luca Dangio from Italian Gluten-Free Foods has teamed up with Destefano Foods to launch Phase Two of the gluten-free phenomenon. “It’s a nobrainer,” Luca says. “I served these products to my customers, and no one could tell they were glutenfree!” Attract new customers to your establishment with great tasting gluten-free appetizers, including delicious mozzarella sticks and calzones, without concern of cross-contamination issues. All appetizers and entrees come in an ovensafe and microwavable tray. 516-503-1530, nationalglutenfreealliance.com

October 2012 â&#x20AC;¢ pmq.com

PMQ Pizza Magazine – The Pizza Industry’s Business Monthly

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PMQ Pizza Magazine – The Pizza Industry’s Business Monthly

June/July 2012 • pmq.com

Advertiser Index Display Advertiser

November 2012 Phone

Website

Page

AM Manufacturing.............................................. 708-841-0959 ........................................... ammfg.com ...................................... 39 American Metalcraft .......................................... 800-333-9133 .............................................amnow.com ...................................... 55 Bacio Cheese...................................................... 855-222-4685 ....................................... baciocheese.com ...............................34,35 Bellissimo.......................................................... 800-813-2974 ..................................... bellissimofoods.com ......................... Cover 2 Branding Shorts ................................................ 646-644-2270 ..................................... brandingshorts.com ................................ 69 Crown Custom Metal.......................................... 800-750-1924 ...................................... crowncookware.ca .................................. 51 CrustSaver.......................................................... 877-437-4743 ......................................... crustsaver.net ..................................... 74 Deiorios .............................................................. 800-649-7612 ........................................... deiorios.com ...................................... 45 EZ Dine .............................................................. 877-853-1263 ........................................... ezdinepos.com ................................... 71 Fontanini........................................................... 708-485-4800 ......................................... fontanini.com ............................. Cover 3 Grande Cheese................................................... 800-8-GRANDE ..................................... grandecheese.com ........................ 3, 46, 47 HTH................................................................... 800-321-1850 .......................................... hthsigns.com ...................................... 72 La Nova.............................................................. 716-881-3355 ........................................... lanova.com ............................... Cover 4 Le 5 Stagioni...................................................... 800-780-2280 ............................................ le5stagioni.it...................................... 19 Lillsun ............................................................... 260-356-6514............................................... lillsun.com .......................................27 Liguria............................................................... 800-765-1452 ........................................ liguriafood.com ................................... 41 MF&B Restaurant Systems.................................. 888-480-EDGE ........................................ edgeovens.com .................................... 40 Marsal & Sons..................................................... 631-226-6688 ........................................ marsalsons.com ................................... 26 Meridian Star POS............................................... 855-853-6485 ......................... meridianstarmerchantservices.com ..................... 25 Microworks........................................................ 800-787-2068 ........................................ microworks.com ................................... 11 Middleby Marshall.............................................. 877-34-OVENS ......................................... wowoven.com ...................................... 7 Moving Targets.................................................. 800-926-2451 ..................................... movingtargets.com ................................ 23 NY Pizza Water......................................................717-801-8967 .................................. newyorkpizzawater.com.............................. 74 P.A. Products ...................................................... 734-421-1060 ........................................... paprod.com ....................................... 33 PDQ Signature Systems....................................... 877-968-6430 ........................................... pdqpos.com ...................................... 17 Perfect Crust...................................................... 800-783-5343 ....................................... perfectcrust.com ................................... 73 Petra Molino Quaglia Flour................................. 631-804-1879 .....................farinapetra.it/Benvenuto/Eng_Petra.html ................ 73 Picard Ovens ...................................................... 800-668-1883 ........................................ picardovens.com ................................... 31 Prox Print........................................................... 888-310-7769 ......................................... proxprint.com ..................................... 74 Somerset Industries............................................ 978-667-3355 ........................................... smrset.com ....................................... 50 Stanislaus........................................................... 800-327-7201 ......................................... stanislaus.com ...................................4, 5 Take Out Printing ............................................... 877-25-PRINT ...................................... takeoutprinting.com ................................ 73 The Menu Express............................................... 877-250-2819 .................................... themenuexpress.com ................................ 72 Univex............................................................... 800-258-6358 ........................................ univexcorp.com ................................... 72 XLT Ovens .......................................................... 888-443-2751 .......................................... xltovens.com ...................................... 13 PMQ provides this information as a courtesy to our readers and will not be held responsible for errors or omissions. To report an error, call 662-234-5481 x127. November 2012 â&#x20AC;˘ pmq.com

Industry Resource Guide Grab a direct weblink to every advertiser in this guide at PMQ.com

ADVERTISING

APPAREL

BAGS COMPUTER SYSTEMS: POINT OF SALE

BAKING SCHOOLS AMERICAN INSTITUTE OF BAKING .............................................Manhattan, KS 785-537-4750 ....................................................................Fax: 785-537-1493

CHEESE

Simplify technology with a single source solution! s 0OINT OF 3ALE 3YSTEMS

Foremost Farms USA: Your source for award-winning, soft, all-natural Italian cheeses. Crafted by Wisconsin Master Cheese Makers® www.foremostfarms.com ...................................................... (608) 355-8700 76

PMQ Pizza Magazine – The Pizza Industry’s Business Monthly

s /NLINE 3MARTPHONE /RDERING s !UTOMATED #USTOMER ,OYALTY s 3ELF 3ERVE +IOSK /RDERING s %NTERPRISE -ANAGEMENT

CALL TODAY!

800.750.3947 www.granburyrs.com

PMQ Industry Resource Guide COMPUTER SYSTEMS: POINT OF SALE, CONT.

COMPUTER SYSTEMS: POINT OF SALE, CONT.

CONSULTING

CRUSTS BAKER’S QUALITY PIZZA CRUSTS, INC. ..................................... Waukesha, WI Par-baked, Sheeted, Pressed and Self-Rising Crusts; Custom Crusts; All sizes. www.BakersQualityPizzaCrusts.com ......................................800-846-6153 MOUNTAIN HARVEST PIZZA CRUST CO.......................................... Billings, MT Contact: Eric LeCaptain ........... 800-342-6205.................... Fax: 406-248-7336 Sheeted Dough, Prebake Crusts, Dough Balls, Freezer to Oven, Self-Rising Crusts in Standard, Wheat and Nine Grain. ...eric@mountainharvestpizza.com

CUTTING BOARDS - EQUAL SLICE

DOUGH

FREE POS SYSTEM Meridian Star offers a free POS system with no gimmicks. Included in a low-cost processing account, merchants can enjoy an all-in-one touch screen, a thermal printer, a kitchen printer, an electronic cash drawer and PC America restaurant management software, all at no cost.

As Seen in Product Spotlight!

855-853-6485, meridianstarms.com November 2012 • pmq.com

PMQ Industry Resource Guide DOUGH, CONT.

DOUGH DIVIDERS/ROUNDERS

DOUGH PRESSES, ROLLERS, CONT.

DOUGH TRAYS/PROOFING TRAYS s Dough Trays – extremely durable and airtight! Outlasts All Other Dough Trays s Dough Tray Covers – designed to ﬁt! s Plastic Dough Knives – two ergonomic designs! s Dough Tray Dollies – heavy duty! Excellence in Customer service since 1955! The preferred dough tray of the largest pizza companies in the world. Buy direct from the manufacturer with over 25 years manufacturing in dough trays.

Call 800-501-2458 ........... www.doughmate.com ......... fax: 908-276-9483

When Dough Matters! Eliminate racks, lids and tins with our stackable, airtight and cost effective Dough Trays. 1-502-969-2305 www.DoughTrays.com COST EFFECTIVE

STACKABLE

AIRTIGHT

DURABLE

ORDER DIRECT

4601 COMMERCE CROSSINGS DR., STE 300, LOUISVILLE, KY 40229 | p: 502-969-2305 | f: 502-810-0907

WWW.DOUGHTRAYS.COM

FLOUR, GLUTEN-FREE BAY STATE MILLING GLUTEN-FREE PIZZA MIX.............. baystatemilling.com Gluten-Free All-Purpose Flour, Custom-blends and Co-Packing Dedicated production area for exceptional purity.........................800-55-FLOUR

DOUGH PRESSES, ROLLERS

DAKOTA PRAIRIE is a dedicated manufaturer of Gluten-Free flours, 37 pre-mixes, custom-mixes and many packaging options. By far the best grinds and the highest standard of purity ............. dakota-prairie.com............ ............701-324-4330

FLOUR

PMQ Pizza Magazine – The Pizza Industry’s Business Monthly

PMQ Industry Resource Guide FRANCHISE

FLOUR, CONT.

ÂŽ

FRANCHISE CONSULTANTS

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GELATO

True Artisan Gelato

(888) 316-1545 www.stefanosgelato.com

GLUTEN-FREE PRODUCTS FOOD DISTRIBUTORS

INSURANCE

1051 Amboy Avenue, Perth Amboy NJ

800-997-0887 or 732-346-0600 Fax:732-346-0882

Serving NY, NJ, PA, DE, CT

www.vesuviofoods.com

FOOD COSTING

PIZZAPRO .................................. Low cost pizza delivery insurance program Contact Julie Evans (717) 214-7616 ....................... www.pizzapro.amwins.com

MACHINERY/OVENS/EQUIPMENT

pmq.com/tt2/recipe November 2012 â&#x20AC;˘ pmq.com

PMQ Industry Resource Guide MACHINERY/OVENS/EQUIPMENT, CONT.

PMQ Pizza Magazine – The Pizza Industry’s Business Monthly

MACHINERY/OVENS/EQUIPMENT, CONT.

PMQ Industry Resource Guide MAGNETS

MARKETING IDEAS, CONT.

MARKETING, MOBILE

Eighty-Six Slow Sales Mobilize your best customers with a free mobile website and low-cost texting.

...mobilize & connect

ruxter.com 800.763.1953

MEAT TOPPINGS

MAILING SERVICES

BURKE CORPORATION...................................................www.BurkeCorp.com Italian, Mexican-Style and Specialty Fully Cooked Meats Contact: Liz Hertz.............sales_info@burkecorp.com.............800-654-1152

MANAGEMENT

SUGAR CREEK PACKING CO., Private Label Precooked Meat Topping Specialists www.sugarcreek.com800-848-8205...............................sales@sugarcreek.com KEEP MORE OF YOUR HARD EARNED DOUGH! 3 MONEY SAVING PROGRAMS:

SCHEDULING • ATTENDANCE • DAILY LOG

FAST, PAINLESS SCHEDULING • MONITOR LABOR COSTS • REDUCE TURNOVER • NOTIFY EMPLOYEES • ELIMINATE BUDDY PUNCHING • IMPROVE COMMUNICATIONS • WEB-BASED

SAVE TIME AND INCREASE PROFITS!

WWW.TIMEFORGE.COM 866.684.7191

MARKETING IDEAS LOCALGIFTCARDS.COM..........888-494-9760.....Your pizzas are mobile – why not try mobile gift cards? Sell e-gift cards and m-gift cards on your website. No upfront costs. Simple set up. Visit LocalGiftCards.com to get started.

MENUBOARDS

MIXERS

November 2012 • pmq.com

PMQ Industry Resource Guide MIXERS, USED

OLIVES CONT.

USED HOBART 60 QT. MIXER FOR SALE AT US $4980.00 PLUS SHIPPING. Call Lynn at 214-552-3218........................................ or e-mail tbfm@tbfm.com

MOBILE CATERING TRUCKS/UNITS

ON HOLD MARKETING

MOISTURE ABSORBENT TOPPINGS CONDITIONER KRISP-IT LTD. .............................................800-KRISP-IT (800-574-7748) Keep it Crisp with Krisp-It! www.krisp-it.com........................................................nick@krisp-it.com

ONLINE ORDERING

OIL

OLIVES

PIZZA BOXES

PIZZA BOX LINERS

PMQ Pizza Magazine – The Pizza Industry’s Business Monthly

PMQ Industry Resource Guide PIZZA DELIVERY THERMAL BAGS

November 2012 â&#x20AC;¢ pmq.com

PMQ Industry Resource Guide PIZZA DELIVERY THERMAL BAGS, CONT.

PIZZERIA SECURITY

PIZZA OVENS MARSAL & SONS, INC. ....................The new standard in the Pizza Industry Brick Lined Deck Ovens • Standard Deck Ovens • Prep Table Refrigeration 631-226-6688 .............. marsalsons.com ........... rich@marsalsons.com ROTO-FLEX OVEN CO. ........................................Contact Richard Dunfield 135 East Cevallos, San Antonio, TX 78204 PH 800-386-2279 ...... www.rotoflexoven.com .......... Fax 210-222-9007

PMQ Pizza Magazine – The Pizza Industry’s Business Monthly

PMQ Industry Resource Guide PIZZA OVENS, CONT.

PIZZA OVENS, CONT.

EARTHSTONE OVENS, INC. .. 6717 San Fernando Rd....Glendale, CA 91201 800-840-4915 .........Fax: 818-553-1133 ...... www.earthstoneovens.com All units UI listed. FISH OVEN & EQUIPMENT CORP. 120 W. Kent Ave........Wauconda, IL 60084 TOLL Free 877-526-8720 ....... Fax: 847-526-7447 ...... www.fishoven.com WOOD STONE CORPORATION..............Stone Hearth & Specialty Commercial Cooking Equipment.....1801 W. Bakerview Rd....Bellingham, WA 98226..... TOLL Free 800-988-8103.....Fax: 360-650-1166......woodstone-corp.com

i feel preƩy.

oh, so preƩy!

PIZZA PANS

The Marsal MB Series is designed to fit your restaurant’s specific needs. Not only is it equipped with our exclusive burner system and 2” thick brick cooking surface to ensure the most evenly baked crust, but it looks great too. You can customize the exterior decor of your MB Series oven easily either with our prebuilt finishing kits or your own brick of tile design. Attract customers with a great looking oven and a great tasting pizza.

Bakeware Specialists

Manufacturer & Distributor of Pizza Smallwares www.paprod.com 734-421-1060

PIZZA PEELS

Seƫng the new standard. visit us online at www.marsalsons.com

(631) 226-6688 FAX (631) 226-6890

& sons, inc. Pizza Ovens and Equipment

November 2012 • pmq.com

PMQ Industry Resource Guide PIZZA PEELS, CONT.

PRINTING CONT.

PIZZA SUPPLIES

PLASTIC DOUGH CONTAINERS Non Stick • Easy to Clean • FDA Approved Plastic Heavy Weight • Last 10X longer than metal! Replace your dented ones TODAY ! Manufacturers’ Direct Pricing Free Sample Available - $15 del/hand REBATED on first order. email us at: SunsetPlastics@aol.com

Call Vito:

718-200-1013 or Call Sid

516-546-7744

REFRIGERATION

SPECIALTY FOODS PRINTING BEST CHOICE PRINT & MARKETING EXPERTS ...................... For over 25 Years Best Prices & Quality: ..........................Menus, Flyers, Door hangers, Post Cards Print & Mail, Menus or Postcards .............................. Includes postage 27.5 ea WWW.bcms.US ............................................................. or call 800-783-0990 86

PMQ Pizza Magazine – The Pizza Industry’s Business Monthly

CASTELLA IMPORTS, INC. ............................................... www.castella.com 60 Davids Drive, Hauppauge, NY 11788 ....................................... 866-Castella

SPICE FORMULATION, BLENDING & PACKAGING CALIFORNIA BLENDING, INC. ........ Confidential Custom Blending & Packaging. Bill Mooreheart, Jr. ....................... Serving Industiral Spice needs since 1976. 2603 Seaman, El Monte, CA 91733.............................................626-448-1918

SPICE FORMULATION, BLENDING & PACKAGING CONT.

TOMATO PRODUCTS CONT.

CASTELLA IMPORTS, INC. ............................................... www.castella.com 60 Davids Drive, Hauppauge, NY 11788 ....................................... 866-Castella MCCLANCY SEASONING ........................... One Spice Road, Fort Mill, SC 29707 Contact: Dominic Damore 800-843-1968 .................................................................info@mcclancy.com

SAUCE ARMANINO FOODS ..............................................................Fine Italian Sauces 30588 San Antonio Street, Haywood, CA ..................................... 866-553-5611 Email: customerservice@armaninofoods.com ......... www.armaninofoods.com

TELEPHONE EQUIPMENT/SUPPLIES/SERVICE Specializing in voice and data communications service, repair, installation, sequencers and on-hold messaging.

GUARANTEED LOWEST INDUSTRY PRICE! www.fidelitycom.com.........................800-683-5600

VENTILATION

STICKY NOTES

WINGS TAKE AND BAKE TRAYS

TOMATO PRODUCTS

November 2012 â&#x20AC;¢ pmq.com

Resource Guide Advertiser Index November 2012 Resource Advertiser

Phone

Page

411eat.com..........................................................213-622-4247 ............................. 82 AFC Insurance ......................................................800-411-4144 ............................. 79 Allied Metal Spinning ...........................................800-615-2266 ............................. 85 AM Manufacturing ..............................................800-342-6904 ............................. 78 American Institute of Baking ................................785-537-4910 ............................. 76 American Wholesale.............................................216-426-8882 ............................. 86 Armanino Foods ...................................................866-553-5611 ............................. 87 Arrow POS ............................................................888-378-3338 ............................. 76 Bacio ................................................................... 855-BACIO85 .............................. 76 Bag Solutions.......................................................866-224-8646 ............................. 83 Baker’s Quality Pizza Crusts ..................................800-846-6153 ............................. 77 Bay State Milling ..................................................800-55-FLOUR ............................. 78 Belissimo .............................................................800-813-2974 ............................. 79 Best Choice Print & Marketing Experts ..................800-783-0990 ............................. 86 Best Point of Sale .................................................866-285-7613 ............................. 77 Burke Corporation ................................................800-654-1152 ............................. 81 Campus Collection ................................................800-289-8904 ............................. 76 Capstone Headwear .............................................888-551-8311 ............................. 76 Caputo .................................................................708-450-0074 ............................. 79 Castella Imports ...................................................866-CASTELLA ............................. 87 Chef to Chef Palm Oil............................................716-684-5470 ............................. 82 Chef Santo Bruno .................................................813-230-8108 ............................. 77 CoverTex ..............................................................800-968-2310 ............................. 84 Crown Custom Metal Spinning ..............................800-750-1924 ............................. 86 Crust Saver ...........................................................877-437-4903 ............................. 82 Dakota Prairie Flour .............................................701-324-4330 ............................. 78 Deiorio’s ...............................................................800-649-9212 ............................. 77 Delivery Bags USA................................................888-501-BAGS ............................. 84 Domata Living Flour .............................................417-654-4010 ............................. 78 Dough Xpress .......................................................800-835-0606 ............................. 78 DoughMate ..........................................................800-501-2450 ............................. 78 Dutchess Bakers’ Machinery .................................800-777-4498 ............................. 78 Earthstone Ovens .................................................800-840-4915 ............................. 85 EDGE ....................................................................888-480-EDGE ............................. 85 Epic Insurance ......................................................925-244-7719 ............................. 79 Escalon ................................................................ 888-ESCALON.............................. 87 Erika Record .........................................................973-614-8500 ............................. 78 Eyenalyze ............................................................501-358-4292 ............................. 79 Fidelity Communications.................................800-683-5600 ...........................80 Fish Oven & Equipment ........................................877-526-8720 ............................. 85 Foremost Farms ...................................................608-355-8700 ............................. 76 Fontanini ............................................................ 800-331-MEAT ............................. 81 GI. Metal ..............................................................630-553-9134 ............................. 83 Granbury Restaurant Solutions .............................800-910-3947 ............................. 76 Grande Cheese Company ..................................... 800-8-GRANDE ............................ 76 Hawkeye Security.................................................877-420-2107 ............................. 84 Hojiblanca ...........................................................201-384-3007 ............................. 82 Hudson Refrigeration Manufacturing ...................800-924-8687 ............................ 80 iFranchise Group ..................................................708-957-2300 ............................. 79 Incredible Bags ....................................................888-254-9453 ............................. 83 J & G Mills ............................................................734-469-4504 ............................. 80 Krisp-It ................................................................800-590-7908 ............................. 82 KY Manufacturing ................................................502-969-2305 ............................. 78 La Nova............................................................... 800-6-LANOVA............................. 87 Le 5 Stagioni ........................................................800-780-2280 ............................. 79 Liguria Foods .......................................................800-925-1452 ............................. 81 Lillsun..................................................................260-356-6514 ............................. 85 Lindsay Olives ......................................................800-252-3557 ............................. 82 Lloyd Pans............................................................800-840-8683 ............................. 85 M.Press Packaging ...............................................541-548-9889 ............................. 87 Magnetic Ad Concepts ..........................................800-365-3351 ............................. 81 Mario Camacho Foods...........................................800-881-4534 ............................. 82 Marsal & Sons ......................................................631-226-6688 .................. 79, 84, 85 88

PMQ Pizza Magazine – The Pizza Industry’s Business Monthly

Resource Advertiser

Phone

Page

Max Balloons .......................................................800-541-5961 ............................. 81 McClancy Seasoning .............................................800-843-1968 ............................. 87 Melissa Data ........................................................800-635-4772 ............................. 81 Menu Powerhouse ...............................................888-210-8189 ............................. 86 MenuPro ..............................................................800-907-3690 ............................. 77 Meridian Star MS..................................................855-853-6485 ............................. 77 Message On Hold..................................................800-392-4664 ............................. 82 MFG Tray ..............................................................800-458-6050 ............................. 78 Microworks POS Solutions.....................................800-787-2068 ............................. 77 Molino San Felice .................................................201-368-9197 ............................. 79 Mountain Harvest Pizza Crust ...............................800-342-6205 ............................. 77 Moving Targets ............................................. 800-926-2451 ext. 356 ..................... 76 Mr. Peel ...............................................................888-994-4664 ............................. 86 Musco Family Olive ...............................................800-523-9828 ............................. 82 Mvix ....................................................................886-310-4923 ............................. 81 Neil Jones Food ....................................................800-291-3862 ............................. 87 NMI .....................................................................800-994-4664 ............................. 86 Northern Pizza Equipment....................................800-426-0323 ............................. 80 NoteAds ...............................................................800-309-9102 ............................. 87 Oﬀ the Wall Magnetics .........................................800-337-2637 ............................. 81 One Click Diner......................................................877-328-8040 ............................ 82 Paciﬁc Coast Producers .........................................800-510-3706 ............................. 87 P.A. Products ........................................................884-421-1060 ............................. 85 PDQ Signature Systems ........................................877-968-6430 ............................. 77 Peel A Deal...........................................................877-563-5654 ............................. 81 Peerless Ovens .....................................................800-548-4514 ............................. 85 Perfect Pizza Slice ................................................517-787-8716 ............................. 77 Picard Ovens ........................................................800-668-1883 ............................. 85 Pizza Dough .........................................................718-951-3555 ............................. 77 Pizza Equipment Warehouse.................................888-749-9237 ............................. 85 Pizza Ovens.com...................................................877-367-6836 ............................. 85 Pizzapro...............................................................717-214-7616 ............................. 79 Pizza Trucks of Canada ..........................................204-297-7667 ............................. 82 POSnet ................................................................866-976-7638 ............................. 77 Portion Padl .........................................................330-608-5928 ............................. 77 Presto Foods ........................................................800-589-8604 ............................. 79 Proxprint .............................................................888-310-7769 ............................. 86 Red Gold ....................................................... 877-908-9798 ext. 163....................... 87 Redi Heat .............................................................888-556-2024 ............................. 84 Restaurant Depot .................................................................................................... 79 RockTenn .............................................................816-415-7359 ............................. 82 Roto-Flex Oven Co.................................................800-386-2279............................. 84 Ruxter .................................................................800-923-1953 ............................. 81 Saputo .................................................................800-824-3388 ............................. 76 Somerset .............................................................800-772-4404 ............................. 78 SpeedLine ............................................................888-400-9185 ............................. 77 Stanislaus Food Products ......................................800-327-7201 ............................. 87 Star Pizza Box ......................................................800-626-0828 ............................. 82 Stefano’s Gelato ...................................................888-316-1545 ............................. 79 Sugar Creek Packing .............................................800-848-8205 ............................. 81 Sunset Plastics .....................................................878-200-1013 ............................. 86 Superior Menu .....................................................800-464-2182 ........................81, 86 Tasti Grain............................................................315-624-2748 ............................. 79 Tasty Breads.........................................................888-352-7323 ............................. 77 Thermal Bags by Ingrid.........................................800-622-5560 ............................. 84 Thunderbird .........................................................800-7-MIXERS ............................. 80 Timeforge ............................................................866-684-8791 ............................. 81 Toscana Cheese ....................................................201-617-1500 ............................. 76 Univex .................................................................800-258-6358 ............................. 71 Ventilation Direct .................................................866-433-8335 ............................. 87 Vesuvio Foods ......................................................800-997-0887 ............................. 79 Wood Stone .........................................................800-988-8103 ............................. 85 XLT Ovens .............................................................888-443-2751 ............................ 85

Veni, Vidi, Vici!

Top Winners American Pizza Championship 1. Bradley Corbin, Sloopy’s Sports Cafe, Lakeside, OH - 305 2. Dave Smith II, Pizza Palace, Emporium, PA - 304 3. Drew Sassi, Pizzeria DaVinci, Killingworth, CT - 295

Fastest Pie Maker 1. David Sommers, Mad Mushroom, West Lafayette, IN - 50.58 sec. 2. Ryan Kubil, Grimaldi’s Pizzeria, Ft. Myers, FL - 51.59 sec. 3. Jamie Culliton, Grimaldi’s Pizzeria, Palm Beach Gardens, FL - 53.31 sec.

Bradley Corbin (left) and Ryan LaRose (right) will venture to

Largest Dough Stretch

Italy in April 2013 to defend the United States at the World

1. Ryan LaRose, Backstreet Pizza, Oviedo, FL - 31.25”

Pizza Championship (worldpizzachampionship.com). Corbin placed first in the American Pizza Championship, while LaRose took home the gold medal in Freestyle Acrobatics.

Congratulations to all winners and participants in the 2012 fall edition of the American Pizza Championships and the U.S. Pizza Team Trials!

2. David Sommers, Mad Mushroom, West Lafayette, IN - 29.63” 3. Ryan Kubil, Grimaldi’s Pizzeria, Ft. Myers, FL - 29.56” 3. Bradley Johnson, Mellow Mushroom, Chattanooga, TN - 29.56” (tied for 3rd)

Freestyle Acrobatics 1. Ryan LaRose, Backstreet Pizza, Oviedo, FL - 45.33/50 2. Jamie Culliton, Grimaldi’s Pizzeria, Palm Beach Gardens, FL - 42.67/50 3. Ryan Kubil, Grimaldi’s Pizzeria, Ft. Myers, FL - 41.67/50

THANKS TO OUR U.S. PIZZA TEAM GOLD SPONSORS:

THANKS TO OUR U.S. PIZZA TEAM SILVER SPONSORS:

THANKS TO OUR U.S. PIZZA TEAM BRONZE SPONSOR: Off The Wall Magnetics

(

time capsule

)

L & B Spumoni Gardens This block-long Brooklyn institution has beenn serving up spumoni and iconic square slices for more than 70 years. Ludivico Barbati, who had emigrated from Italy in 1917, learned from a local baker how to make spumoni and Italian ices in a garage in 1938. At first, he sold his products in a horse-driven wagon up and down the streets of the neighborhood, but by 1939 he had purchased a building to house the growing operation, L & B Spumoni Gardens (spumonigardens.com). In the ’50s, he commissioned a second building, which became the pizzeria, where Sicilian and round pies were peddled to great success—eventually requiring a third building—thanks to a unique recipe. “Now, our establishment is a block long,” says Toni Corey, granddaughter of Barbati and one of the current owners in the still-family-run business. “As far as Sicilian goes, our pizza is different than anything you’ve had before, with a crunchy bottom, a chewy, airy center, and sweet sauce. You can’t have just one slice!” Throughout the years, L & B has grown to epic proportions without advertisement—except the free kind. The pizzeria has been featured in countless articles and on the TV show Man v. Food, while the Internet spreads word of the delectable square slices worldwide (Corey frequently fields emails from customers as far away as London and Japan). Of course, the family had to struggle through 9/11, a rough economy in recent years and a changing neighborhood, but the company has persevered thanks to a rabid fan base. “A lot of places had a hard time, but we made it through,” recounts Corey. “Luckily, pizza is still affordable, and we held our own. If you grew up in this area, you always come back to L & B.” Corey’s father, the second generation of the business, passed away three years ago, but she remembers that he was exceedingly proud of how far the business had come. And it may go further—Corey hints that a second location might be in the works. Ultimately, however, Corey wants to continue the family’s success through long-established values: treating the customer right, charging fairly and remaining professional. “We stand out because we’re different, and people keep coming back. Our pizza hasn’t changed since the 1950s; we give customers what they want,” she explains. “It’s something to be very proud of. Just give us another 80 years!” –Tracy Morin

(Top to bottom) Ludivico Barbati sells spumoni from a horsedriven wagon in 1939; the luncheonette caters to hungry diners in the 1950s; the sandwich counter, shown here in the ’50s, still exists as part of the now-block-long business.

Has your pizzeria been in business for 50 or more years? If so, contact us at tracy@pmq.com. 90

PMQ Pizza Magazine – The Pizza Industry’s Business Monthly

GET SMACKED! Bring Your Appetizer Menu To a New Level With ®

SAUSAGE SMACKERS

™

...Fontanini Sausage Smackers™

Your wings…

Grab & Go!

ITEM #SS18 6/2.5 lb. bags GC-57 Sausage approximately 104–109 bite-size colossal chunks 6/8 oz. Sweet and Spicy Smacker Buffalo Sauce Packets Recommended Serving Size: 4 oz., approximately 12-14 pieces Servings per bag: 8-9; 6 bags per case

Scan

or call 1.800.331.MEAT to schedule a sampling with one of our customer service representatives. 8751 W. 50th Street, McCook, IL 60525 www.fontanini.com