Greetings Collection - Inspiration Notecard set
Theme/Style
These follow a colour palette, lettering style and the sayings follow a motivational theme. Simple envelopes with the same phrase on.
Having the same design applied to different coloured stock works wonderfully. Some are foiled, some are letterpressed, all are special and unique.
Theme/Style
Cohesive style - one colour, negatives, utilising the recycled stock. Fashionable & minimal. Shape driven, simple phrases.
Same content displayed differently on each card so they form a set, but are all unique.
Reverse side
Pressed textures
Greetings Collection - Inspiration Greetings cards
I’m definitely leaning towards a lettering based series of cards, however it must be illustrative. This could entail fun typography and/or the addition of small images, like above. I really like the animated crumpet! So CUTE. It’s endearing quality is perfect for commercial distribution.
Inside Pages Go into shops and look inside the pages.
Envelopes
Greetings Collection - Inspiration Gift bag
A pattern covering the gift bag, with a focal point on the front. This could be type, an image, an important part of the pattern‌ etc.
Greetings Collection - Inspiration Notebook Cover
Design
Pattern + a simple title is a common theme. Full typography, or typography surrounded by illustration is also popular. Pattern could link to wrapping paper etc.
Greetings Collection - Inspiration Wrapping paper
Patterns need to be repeatable, so must fit together smoothly. This is possible with object patterns and type as well as line/dot patterns!
Motifs/lettering from the cards are repeated on the wrapping paper and tags.