POLYMERS Communiqué Apr – May 2017

A CUSTAGE I N I T I A T I V E Apr - May 2017 l Issue 3.4 l ` 150

Needs to be Future-ready Issue Supported By

POLYMERS Communiqué l April - May 2017

1

CONTENTS

Apr - May 2017 l Issue 3.4

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SCALE-UP

“It’s time to scale up and catch up. Time and technology wait for no one. Remain hungry, foolish and relevant. Keep pace with the speed of change and keep disrupting,” emphasises Rajan Sharma in dialogue with POLYMERS Communiqué.

People Need to be Future-ready; ‘What Got You Here, Will Not Take You There’

Rajan Sharma, Head HR (Petrochemicals) Reliance Industries Ltd., Mumbai

32

NEXT STEP

There are resources, and there are resources...does this industry have access to the right number and the right kind of candidates!

Experts share their opinions...

42

KNOWLEDGE MECCA

“PIU, while supporting growth plans of the Indian plastics industry, with its unique features, identities and cultures will make it a unique place of study, research and worship,” conveys Arvind M. Mehta in dialogue with POLYMERS Communiqué.

Human Capital is the Best Investment, Opine Industry Experts

Plastindia International University: A New Landmark in Plastics Education

Arvind M. Mehta, President, Plastindia International University CMD, Welset Plast Extrusions Pvt. Ltd. Chairman - Governing Council, AIPMA Past President, AIPMA & Plastindia Foundation

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32

79

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SKILL PILL

With prosperity crucially connected to people, this article highlights the unconventional approaches to building skills in the plastics industry.

Shailesh Sheth, Corporate Strategy Advisor in Management and Manufacturing Technology, Mumbai

54

WHAT’S UP

Social media will continue to experience a rapid increase in acceptance as a recruitment venue. In fact, it will change the entire talent acquisition landscape. Although we have a long way to go before social media matures as a recruitment tool. With changing talent demographics, where a larger percentage of the present workforce belongs to the younger generation, the millennial or the Gen Y, organisations must prepare ground for the Gen Z also.

Let’s Grow People

Future-proofing Your Recruitment and Retention Strategy Through Social Media

Dr. Naveen Malhotra, Group Head HR & CC

58

JOINT INITIATIVE

Inder Gahlaut, CEO, Capital Goods Skill Council, New Delhi

62

Sintex Industries Ltd., Kalol

Skills Development and Role of Industry: Challenges and Opportunities

Weekend Delights

POLYMERS Communiqué l April - May 2017

64

SIVARAM SPEAKS

Dr. S. Sivaram, Former Director, CSIR-NCL

67

Polymer Membranes: The Invisible Barrier in Functional Materials Fascinating World of Invisible Polymers

Printed and Published by

Honorary Professor and INSA Senior Scientist Indian Institute of Science Education and Research (IISER), Pune

Designed by

Material Science Strategy: Glocal R&D and Local Applications

Matt Timmons, Managing Director Lubrizol Advanced Materials South Asia, Mumbai

70

BUSINESS 2 BUSINESS

Amit Gupta, Partner Rajiv Kelkar, Manager

74

Deloitte - Risk Advisory, Pune

N. K. Balgi formerly President & Director at Ferromatik Milacron India Pvt. Ltd.

KALE’S KUIZ

Advertising Sales - National

75

Sunil Jain, President, Rajoo Engineers Ltd., New Delhi

India’s rPET Market: Likely to Reach INR 205 Billion by FY 2019

79

CUSTOMER DELIGHT

Andy Jones, Global Head of Business Unit PVC Additives

82

Technologies and Efficient Capacities: Drives Value Proposition Baerlocher GmbH, Munich

Jayen Modi, Managing Director

Baerlocher India Additives Pvt. Ltd., Mumbai

NEW DIMENSION

ADIDAS Adds New Dimension to Additive Manufacturing for the Sports Industry

84

GLOBAL CONVERGENCE

May Chien, Director

PLASTINDIA 2018 at Gandhinagar: A World-class Event at a World-class Venue Pilatus International Company Ltd., Taiwan

88

INDUSTRY OPINES

90

MEETING POINT

V. Sekar, Convener, IPLEX’17, Chennai

94

Arvind Mehta Chairman and Managing Director Welset Plast Extrusions Pvt. Ltd. Prof. (Dr.) N. C. Saha Director, Indian Institute of Packaging

GROWTH STORY

Editorial Advisory Board

Migrating Family Run Business to Professional Setup: Care and Caution from a Financial Perspective

Custage Marketing Solutions LLP 401, Vikas Classic Building No 4 4th Floor, Near Basant Cinema Chembur, Mumbai 400 074, INDIA

GLOCAL STRATEGY

Manish Chawla manish@polymerscommunique.com

Industry Report on POLYMERS Communiqué

IPLEX’17: A Perfect Complement for South India’s Well-diversified Plastics Industry

LAUNCH PAD

PVI 2019 Commences Its Journey to Achieve New Landmarks

News

20

Events

96

POLYMERS Communiqué l April - May 2017

Mumbai Sanjana Chugh +91-99872 62726 sanjana@polymerscommunique.com Hyderabad Vani Sulakhe +91-93924 28927 vani@polymerscommunique.com New Delhi Vijay Babbar +91-98100 15111 vijay@polymerscommunique.com Vadodara Devindra Bhumra +91-81289 90887 devindra@polymerscommunique.com

Advertising Sales - International Dubai Pritam Bangera +971-5548-32330 pritam@polymerscommunique.com

Pushp Raj Singhvi formerly Vice Chairman and Managing Director at Borouge (India) Pvt. Ltd. Rajesh Nath Managing Director VDMA German Engineering Federation India Liaison Office Rakesh Shah formerly Managing Director at Windmöller and Hölscher India Pvt. Ltd. S. K. Ray formerly Sr. Executive Vice President (Polymers) at Reliance Industries Ltd.

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USA Manisha Janjikhel +1-908-720-3510 manisha@polymerscommunique.com

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Bhavesh Brahamaniya +91-22-2520 4436 bhavesh@polymerscommunique.com Printed and Published by Manish Chawla, and printed at Silverpoint Press Pvt. Ltd., A-403, TTC Industrial Area, Near Anthony Motors, Mahape, Navi Mumbai - 400709, District - Thane and published from 401, Vikas Classic Building No 4, 4th Floor, Near Basant Cinema, Chembur, Mumbai 400 074, INDIA. Editor: Manish Chawla.

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Views and opinions expressed in this magazine are not necessarily those of POLYMERS Communiqué. Readers are advised to seek specialist advice before acting on information contained in this publication, which is provided for general use and may not be appropriate for the readers’ particular circumstances and so POLYMERS Communiqué does not take any responsibility for any loss or damage incurred or suffered by any of its subscribers / readers / advertisers of this magazine. The publisher makes every effort to ensure that the magazine’s contents are correct but do not take any responsibility for the absolute accuracy of the information. Subject to Mumbai Jurisdiction. Some of the images used in this issue are from Shutterstock.

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POLYMERS Communiqué reserves the right to use the information published herein in any manner whatsoever. The ownership of trademarks is acknowledged.

3

Mind Speak kbone for the Human power is the bac ation, including success of any organis s. Hence, the educational institution , semi-skilled as led skil of nt me age eng wer should be well as unskilled manpo investment ital cap true as red conside re growth futu its for n atio in any organis ity. and sustainabil

Prof. (Dr.) N. C. Saha

Director

Indian Institute of Packaging

Rakesh Shah

formerly Managing Director at Windmöller and Hölscher India Pvt. Ltd.

ion of capital is the summat wledge, talent, kno as such s bute attri intelligence, experience, ability, skill, possessed om wisd and t men training, judg attributes se The ly. ctive colle individually and ple that peo the of city are the total capa lth which can be represents a form of wea the goals of the directed to accomplish e. nation or state or enterpris capital is, thus, Investment in human economic value, a means for creating It is clear that the though not limited to it. would come to a ity activ c omi econ re enti tal. Inadequately capi an hum out halt with cannot deliver ple peo d aine untr prepared or resources at the and e valu the economic uce inadequate their disposal will also prod cause demise of or no economic value and the investments an enterprise. This makes the best, but the in human capital not only too. most essential investment

Welset Plast Extrusio

g Director

ns Pvt. Ltd.

g Director Managin gineering erman En VDMA G n Federatio son Office India Liai

Human

Arvind Mehta

Chairman and Managin

once said, investor, Warren Buffett make is can you ent stm “The best inve make not can y pan com A f.” always in yoursel are es loye Emp es. loye progress without emp without them there is the heart of a business, t or service will reach no way that any produc er. sum con the kbone and the lifeEmployees are the bac human capital has a en Wh s. ines blood of bus eases its standard incr ntry cou high worth, the estic product. dom ss gro the of living and also can only be , ally glob Being competitive, increasing the worth accomplished through of human capital. inesses. Investing in This is the same for bus will increase the ent elem ital cap an the hum loyees are well emp en Wh s. ines worth of a bus y consistently the ed, train l educated or wel tion results. This can provide better produc duction or a higher mean a more efficient pro quality of work.

Famed

ath Rajesh N

Industries w hich thri propertie ve on in s and tellectua l domain will rem ain ahe e ad of co xpertise, focussin g on hu m p e ti ti on; man their prim e strateg capital become s y.

N. K. Balgi

‘An idea co nceived by a human when acted brain upon can be a great reve generator’, is established nue

by Amazon Uber. This sp and eaks for the power of ‘H Capital’. Ever uman y activity of wealth crea manufacturin tion g or agricultu re, engage pe Toyota taug ople. ht to the w orld that all people to en owing gage their br ains in the ta performed alo sk to be ng with their results in qu limbs gets be ality and pr st oductivity. employed ‘M Thus, an Power’ got change ‘Human Reso d to urce’ and then to ‘Human Ca in the industr pital’ y. It is a prov en fact that make the di people fference to th e results, he organisations nce invest their time and atte in hiring, train ntion ing to impart skills and groo their people. ming

formerly Presid ent & Directo r at Ferromatik Mi lacron India Pv t. Ltd.

Feedback The recent magazine had more page than the earlier one and the content was also more and selective.

There were very informative inputs by the experts on engineering performance of plastics, especially by Mr. Inder Jain and Dr. Markus Steilemann wherein Mr. Jain mentioned about finding new area of application and skills and Dr. Markus stressed upon innovation for the benefit of users and integrating with the technology and need. Other presentations were also very informative.

Overall the magazine had come up beautifully and the inclusion of our Prime Minister’s speech and information on handing over the plant of OPaL to the nation was a feather in your cap.

Very g ood effort work. . Sup Keep erb it up!

Rajes

21 Ce

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POLYMERS Commu niqué h of other as really publicat moved ions in appreciat ahead the poly e your p mer ind ublicatio ustry. W l n for, e Superior quality printing quality. and pre mium p l aper Professio nal desig n in g inside co of the co ntents. ver page and the l Best effo rts to co ver releva l nt indust Spotligh ry segme t on indiv nts. iduals w and are m ho deserv otivation e highlig al to others l h ting Improve . d reach in the in and prin d u stry with t version both, dig . l ital Overall it has creat e d a niche sp very imp ace for it ortant an self that d canno is t be igno We exp red. ect our as so ci building ation w Plastible ill furthe nds as a r help u segmen brand in s in t as well the dom as overse estic mar as marke ket ts.

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New Age Long Fibre Technology for Automotive Industry contact@applrossence.com

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EXTRAORDINARY TECHNOLOGIES FOR TODAY’S PLASTICS

News Vinyl India - 2017, a Wellattended Event

Digest

T

he 7th International PVC & Chlor - Alkali

Summit, Vinyl India - 2017, a two-day

summit, concluded in Mumbai on 21st

Amcor’s in-line operation to produce 50 million bottles a year

prime motto.

Indian polymer market. The Indian

the globe. the

opening

day,

keynote

and beyond. The summit had 7

sessions where 37 speakers presented

papers and their views on diverse

tonnes a year in the 12 million tonnes

processors are largely dependent on imports to meet their requirements

as over 55% of requirements are met

from imports. In spite of heavy import dependency, PVC registered over 10%

consumption growth for the second year in a row.

topics covering markets for PVC and

The outlook for PVC is bright for the near

compounding,

the consumption to grow by around 11 -

CPVC, raw materials, additives, pipes, material

handling,

automation, sustainability and other

related issues. Two panel discussions were held on, ‘Can Pipe Industry Adapt to the Changing Environment?’ and ‘Solutions for the Future’.

future and many key speakers projected

13% in years ahead and to reach 5 million

tonnes by the year 2021-22. Incidentally,

no new domestic capacity of PVC have been announced or are in pipeline due to various reasons.

A side attraction of the summit was an

CPVC is an area which is growing rapidly

of PVC, other than pipes which was

the largest consumer of CPVC in the

exhibition on innovative applications

A-C

‘King’ and serving customers, being its

organisations from 24 countries across

personalities from the vinyl industry

Celanese completes acquisition of nylon compounding division of Nilit

stressed on the customer being the

PVC consumption has touched 3 million

over 830 attendees representing over 339

speeches were delivered by eminent

Arkema starts new Kynar® fluoropolymer production capacities in China

which was humorous, motivating and

April, 2017. It was a grand success with

On

ANDRITZ Nonwoven to supply a complete needlepunch line to TTL, Germany

Pawan Aggarwal on Mumbai Dabbawalas

visited by most of the attending

delegates. Vinyl India had a Grand Quiz for which delegates took a very active part.

The Dinner Speech was delivered by

in India and India has already become world. OPVC is also an emerging, cost-

effective application offering lower life cycle cost.

ECON Presents Hybrid Underwater and Air Pelletising System

E

CON GmbH, technology leader in pelletising system from Austria,

has developed the all new hybrid underwater

and

air

pelletising

system EWA. Especially for laboratory applications, this combination provides

benefits in terms of flexibility and space requirements. With only few modifications, one system can be used

20

POLYMERS Communiqué l April - May 2017

Digest Dow Corning to launch new flameretardant (FR) synergist for polyamide (PA) compounds at Chinaplas 2017

the Ahmedabad, India manufacturing facility on 22nd March, 2017.

The Milacron Magna Toggle 450 tonne for both underwater and air pelletising.

Within just a few minutes, the machine

can be converted from air to underwater Eastman’s Tritan™ is selected by Bonny Products for its BPA-free baby products

pelletising and vice versa.

ECON’s patented thermally insulated die

plate has benefits in hybrid pelletising system, it ensures no freezing of die

holes even at very low process water

temperature at 5 degree C, and even at very low melt pressure. The patented die

plate in combination with underwater ElectriPlast Corporation, in advanced discussions with a major Asian lead acid battery manufacturer for use of Integral Technologies’ bi-polar plate technology

Tom Goeke, CEO, Milacron states, “India is a vital market for Milacron

and it continues to impress. Milacron

places great importance in the Indian market and we are uniquely positioned

to serve it with our ability to deliver

the entire spectrum of services to the plastics industry.”

high filler content. The machines

“Milacron is a progressive organisation

can even pelletise materials with highest melt flow rates (e.g. PP up to MFR 2400).

ECON India is 100% subsidiary of ECON

GmbH, Austria, ECON India Technical

Centre (EITC) is equipped with twin

conducted 250 trials in last 2 years for

22

Director, Alpla India Company.

During

plastics at high temperature or with

pelletising system. We have already

D-E

celebration to Vagish Dixit, Managing

pelletiser makes it possible to process

screw extruder and EUP150 underwater

Evonik’s VESTAMID® satisfy the stringent new EN 45545 fire protection standard

2K machine was handed over with great

various applications like hotmelt; TPE /

TPU; filler masterbatch; black, white and colour masterbatches; and many more special applications.

Milacron Delivers the 12,501st Indian Made Injection Moulding Machine

M

ilacron Holdings Corp., a leading industrial technology company

serving the plastics processing industry announced the completion of another significant

milestone

sale

delivery

in

our

India

based operations - the manufacture, and

injection

moulding

of

the

12,501st

machine

from

the

celebration

at

the

Ahmedabad facility, Vagish Dixit states,

with innovation in engineering design and manufacturing. We are extremely pleased with our partnership with

Milacron in India. He adds, “Milacron has fostered our relationship over the last 17 years, when we bought our

first injection moulding machine. The

enthusiasm towards their work and

commitment towards customers are the key strengths behind the consistent

success of Milacron. The technologies Milacron provides us increase our

productivity and the competitiveness of our products.”

During

the

celebration,

Milacron

India’s Managing Director, Shirish Divgi

thanked Alpla India for their business and loyalty over the almost two-decade

partnership. “As India’s plastics industry

continues to grow, Milacron’s Indian operations will continue to excel and offer the industry’s most complete

plastics offering”. He adds, “The entire Milacron organisation is focused on a customer first mentality. We continue

POLYMERS Communiqué l April - May 2017

to add new value-added products and services to better serve our customers

Digest FKuR adds two injection moulding grades to its Biograde® portfolio of bioplastics

in India and across the world. Our

customers feel fully supported and connected with our team.”

Milacron India’s Ahmedabad facility

completed its most recent expansion in 2016. The expansion allowed Milacron to increase its annual output of 1,500 injection and blow moulding machines

to 2,100 machines per annum, a 40% increase.

KRAIBURG TPE, in close co-operation with bit manufacturer, beris uses THERMOLAST® K to accommodate the special needs of riders and their horses

SIKORA at Chinaplas 2017

S

IKORA’s show presence at the Chinaplas 2017 in Guangzhou was

focused

on

innovative

measuring,

control, inspection, analysis and sorting devices for the hose, tube, sheet and plastics industries.

CENTERWAVE

6000,

an

innovative

measuring system for the measurement of

large

plastic

PLANOWAVE

6000

tubes for

and

the

measuring

Optional Filtration Module Adds Capabilities to Nordson’s BKG Master-Line Pelletisers

T

he optional belt filter for the temperature-controlled

water

system of Nordson’s BKG® MasterLine™ underwater pelletisers reduces downtime and operator intervention

KraussMaffei Reaktionstechnik expands its pilot plant for lightweight components and fibre composite technology at Munich with a new MX SFT conveyor

by providing continuous, automated filtration of fines.

The CENTERWAVE 6000.

plastic sheets was introduced. Both devices celebrated their premiere at the

K 2016 in Düsseldorf, Germany. Another highlight

is

the

PURITY

SCANNER,

which has been established on the market in the meantime, for online Maag / Gala has engineered a centrifugal dryer with the highest known capacity for drying polyolefins

inspection and sorting of plastic material and the PURITY CONCEPT Systems, for The new water filtration system also has a finer filter mesh - 150 μm versus the 200 μm capability of the standard system

F-M 24

available

with

Master-Line

pelletisers. As a modular system that

can be interchanged with the standard

one, it opens the possibility of upgrading from the standard system on previously installed Master-Line equipment.

The continuously rotating filter screen

is constantly cleaned by spray nozzles at one end and a scraper at the other,

offline inspection and analysis of pellets, flakes and films.

Cosmo Films to Set Up New Production Line for Speciality Polyester (BOPET) Films

C

osmo Films Limited, a speciality films

company manufacturing multiple

types of Bi-axially Oriented Polypropylene (BOPP) and Cast Polypropylene (CPP) films, announced plans to install a new

production

line

for

speciality

polyester (Biaxially-Oriented Polyethylene

allowing fines to be collected in a catch basin beneath the belt.

POLYMERS Communiqué l April - May 2017

Terephthalate) films by the third quarter of 2018-19.

Digest

The new line will be commissioned at

per annum. The project for the new

science centres established by Covestro

line will entail an investment of

Rs. 250 crores and shall be funded

through a mix of internal accruals

and debt. The new production line will complement the existing BOPP and allow Cosmo Films to offer a more comprehensive

speciality

product

basket to flexible packaging, labelling, lamination and industrial applications.

Pankaj Poddar, CEO, Cosmo Films Ltd. says, “Speciality BOPET is one of the fastest

growing substrates and we anticipate a

strong demand for these films. This will

enable us to do import substitution as well as take global market share.”

Teknor Apex offers new ultra-soft medical TPE gels that exhibit low surface tack and enhanced adhesion to polypropylene in overmoulding

Covestro Provides Boost to STEM Learning in India; Setsup Four New Mini Science Centres in G-Noida

C

ovestro,

manufacturer

of

high-

performance polymer materials, in

collaboration with STEM Learning Pvt. Ltd., inaugurated one of the four mini science centres at Jesus & Mary Convent School, Greater Noida. The other three science

Victrex acquires fibre manufacturer, Zyex to accelerate development of existing and new markets for PEEK fibre applications

P-V 26

Dayavati Inter College in Greater Noida.

In continuance with its efforts to promote

capacity of 200,000 MT per annum RPC Bebo Polska presents new thermoformed multilayer polypropylene pot for leading Polish manufacturer, Menii’s fruit mousses range

Subhash ChandraBose Inter College and

the Waluj plant site in Aurangabad, Maharashtra with a capacity of 36,000 MT

Plastic Technologies announces new technology for smaller quantity, injectionmoulded PET preforms

centers are installed at Ft. Agnal School,

science education in India, the mini and STEM Learning aim to enhance

awareness among teachers and students

about the value of learning, with a special focus on science and mathematics. The

initiative also encompasses a unique teachers’ training programme and facility maintenance for two years.

These centres are an extension of a

workshop conducted by Covestro India in New Delhi in October 2016, which was intended to drive STEM Learning among children; especially girls.

Speaking at the inauguration of the centre,

Richard Northcote, Chief Sustainability Officer, Covestro AG says, “Covestro aligns

its CSR activities to the United Nations

Sustainable Development Goals in order to contribute to improving the lives of those less fortunate in the societies in which we operate.”

Ajay

Durrani,

Managing

Director,

Covestro (India) Pvt. Ltd. says, “After the success of Covestro’s STEM workshops we have been taking active measures to lend infrastructure support to our mission of promoting science education

in India. Through such initiatives, we will continue to push boundaries and

enable a knowledge and research driven economy.”

The proposed centre will be placed closer to Covestro India’s plants and office Richard Northcote, Chief Sustainability Officer, Covestro AG

locations. Proximity will help Covestro

employees to voluntarily dedicate more time for the initiative.

Ashutosh

Pandit,

Founder,

STEM

Learning adds, “STEM’s working science models are devised by experts with a close eye on the young, less-privileged children.

Ajay Durrani, Managing Director, Covestro (India) Pvt. Ltd.

We

are

bringing

quality

education to the rural regions, which will truly transform India.”

POLYMERS Communiqué l April - May 2017

SCALE-UP

People Need to be Future-ready

‘What Got You Here, Will Not Take You There’

Rajan Sharma Head HR (Petrochemicals) Reliance Industries Ltd. Mumbai

28

POLYMERS Communiqué l April - May 2017

Q. Skill shortage on one side and unemployment on the other, which way are we heading to?

In my view, they are hand in glove and that is a wake-up call to

“It’s time to scale up and catch up. Time and technology wait for no one. Remain hungry,

foolish and relevant. Keep pace with the speed of change and keep disrupting,” emphasises

Rajan Sharma in dialogue with POLYMERS Communiqué.

constantly up-skill and evolve. The business dynamics in this VUCA world will always change and so will the need for different

skill sets. It is important to rise up to the occasion and mould our workforce to the need of the moment, resource-wise or skill-wise.

That will be a panacea for the problem statement. It is alarming

that the country is plagued with unemployment although we have an army of literate young people, but not necessarily with the relevant skills. Somewhere the education system of our country

needs recalibration towards grooming the youth so that they become relevant.

Q. Do you see any specific hiring challenges for the petchem industry in India?

Yes. The constant challenge is to evolve, to explore new applications and technologies. The need clearly is to wade unchartered market

territories and tap unexplored customer segments, and that is

where the challenge in terms of attracting, hiring and retaining resources with such a growth and revolutionary mindset lies.

POLYMERS Communiqué l April - May 2017

29

Q. With an extremely dynamic and everchanging work environment, how much does experience really matter?

out-of-the-box and the unflinching desire to make a difference.

Experience, when seen in silo is the wrong

Q. Is the current generation motivated enough in developing skills?

of relevant experience along with the aptitude for

We cannot have one answer to stereotype the

of course, the flexibility to think out-of-the-box

motivated, there are people who do it because of

indicator for any decision. It is the mixed recipe change, the willingness to unlearn and relearn and

entire generation! There are people who are self-

matters more.

the demands of their jobs and there are people

Q. As an employer, what are the top three attributes you consider when hiring management people?

It is entirely individual specific. However, as an

Aptitude for collaborating and taking the team along, agility to learn, unlearn, relearn

/

think

who are content and not bothered about this.

observed trend, the current generation learns on-the-go and just-in-time. They are more comfortable with digital learning. They are hungry

to learn, explore what they feel is of their interest and are in a hurry to reach places.

Q. How do you map the petchem industry growth forecast and the availability of skilled workforce? Is this relationship in sync?

Petchem industry is expected to

grow at an unimaginable and

disruptive rate and the people

also need to catch up! Availability

of the required workforce again depends on the agility to unlearn old things, relearn new

concepts and adapt to the changing needs.

On-the-job learning would be the key to bridge the skill gaps.

Q. Is our industry witnessing or can witness To know more, please subscribe to Polymers CommuniquĂŠ at

subscriptions@polymerscommunique.com

30

POLYMERS CommuniquĂŠ l April - May 2017

NEXT STEP

32

POLYMERS Communiqué l April - May 2017

Nitin Chowdhary Rajiv Sanghavi

number and the right kind of candidates! Nitin Chowdhary, Dy. Chief Executive Officer,

Windsor Machines Ltd.; Rajiv Sanghavi, CEO, Satellite Plastic Industries; Satyanarayan G. Kabra, Vice-Chairman & Managing Director, Plastiblends India Ltd. and Srikanth Padmanabhan,

Satyanarayan G. Kabra

There are resources, and there are resources...does this industry have access to the right

Managing Director, motan-Colortronic Plastics Machinery (India) Pvt. Ltd. have shared their Srikanth Padmanabhan

opinions, also summarised here...

B

y 2020, India will account for 28 per cent of the world’s workforce; says an Ernst &

Human Capital is the Best Investment Opine Industry Experts

Young - FICCI report. But an assessment

test carried out in association with CII around the same time sounds off a cautionary note:

Of our five million-odd graduates, only 34 per

cent is readily employable! Reason being the yawning gap between actual human capital

needs of the industry and what academia is churning out year-on-year. And plastics is no exception!

Ground Zero The number of engineering colleges and

polytechnics has risen phenomenally in the past couple of decades, but very few among these offer courses in plastics engineering. So, even as the number of candidates being put out on

the job market is less to begin with, a majority of read on at page 36

POLYMERS CommuniquĂŠ l April - May 2017

33

It is Necessary to be Skilled and Industry-ready

Nitin Chowdhary Dy. Chief Executive Officer Windsor Machines Ltd. Ahmedabad

Q. What are your views about the kind of plastics engineering graduates and other skilled resources in the field of polymers being churned out by engineering and technical institutes and polytechnics?

“The Future is ‘Plastics’” was uttered nearly 50 years ago in the movie ‘The Graduate’.

based learning with very little practical training.

Intensive learning, research and training is required during the time spent by the student in college

with ‘corporate roles alignment’. There is also a big disconnect between the education system and actual work requirements.

Companies have stayed away from expanding their

human resource investments into the ‘Regional’

educational institutes. This reduces the opportunity

It was 1967 and Mr. McGuire was suggesting to

that most students get to interact with real life working

the future of making money and a career was in the

For example, in the United States or Germany, an

boom in the following decades.

with a company research and development project

Today, the advice could be different at a macro level;

be a part of a team doing product development

Benjamin Braddock, played by Dustin Hoffman, that

environments, latest research and development.

plastics industry. Indeed, the plastics industry did

engineering student is almost at all times attached

however, every booming industry is looking at plastics

or some kind of speciality polymer as a material of choice. May it be 3D printing, light weighting, wood

alternatives, materials in robotics or data transfers for artificial intelligence where nano polymer

science is taking the forefront. So plastics will continue to be ‘The Future’.

I have very high respect and regard for each and every institute teaching plastics or polymers in their

classrooms. Some fantastic amount of research is happening at the premier institutes such as the Indian

Institute of Technology for engineering or CIPET for

diploma and degree courses. These are some that I

am aware of. While we consider the efforts of these institutions, but is it ‘enough’ is the question.

The scarcity felt by us in the industry is the lack of

students who are industry-ready when they graduate.

Plus, the dismal number of students opting to study plastics and polymer science.

Q. Are they equipped to take on the industry at a more practical, hands-on, everyday level?

The education system in India is steered towards

text book education with limited vocational

34

training. The curriculum revolves around classroom-

with real life results implications. The student would

to solve a pain area of a particular sector such as automotive or telecommunication. Or he would be

enrolled in a product validation and product testing of a new release done by a major OEM. I do not see this in India.

Q. As a corporate and plastic industry veteran, what are your expectations from these skilled resources?

It will be unfair to expect a newly graduated individual to start contributing from day one. Hiring fresh minds from colleges should be considered as

an opportunity for every organisation to upgrade the way of working or induct new ideas. These

youngsters should also bring knowledge and

first-hand experience of the latest technologies available in their field.

It is a process by which a person joining the

workforce should be able to bring value, rather than just learning on the job.

Today, we face this difficulty when we hire fresh

graduates. Most of their initial years at work go

into learning and upgrading skills before they can

actually start contributing back to the organisation

POLYMERS Communiqué l April - May 2017

they have joined. A reason why so many companies

have visibility of the end results and assured

the pay scale is considerably low.

workforce. The starting wages shall also go up as

shy away from hiring new graduates or if they do, A graduate from a good institute should start contributing back to the organisation within the first year of joining. This is rarely seen and only

a few premier institutes promise such kind of learning in India.

Q. Is there a gap between the academic churn and industry expectations? Please substantiate your answer.

placements

into

the

plastics

and

polymer

they would be able to contribute back to the hiring organisation much faster.

Q. What is your advice to these institutes and the professionals being put out by them so that the gap is reduced and all concerned are satisfied?

My biggest worry, today, is the growing gap and this gap will widen further. The plastics and polymer

On the onset, we must review the curriculum being

industry is poised to grow multifold in India in a very

research, contents and textbooks are not available

as ‘Make in India’, ‘Pradhan Mantri Krishi Sinchayee

the job, must have constant industry connect and

Mantri Awas Yojana’ - Housing for All (Urban) shall drive

institutions providing quality teaching in plastics and

and downstream). This shall put tremendous pressure

the problem for many years.

We must have concerted efforts at colleges,

taught today. Most of it needs updating. Latest

short period of time. Government initiatives such

to the student. The faculty, however well-suited for

Yojana’ - Water for All Farmers (PMKSY), ‘Pradhan

constant upgrade of their knowledge. The number of

exponential growth for all kind of plastics (upstream

polymers must increase. All these issues have been

on the current skilled workforce available in India.

At Windsor, we have taken a few small steps towards

polytechnics and other ‘Skill India’ programmes for

Learning & Development’ has been formed with

at all levels.

closing this gap. A special division of ‘Corporate

increasing alignment and interaction with industry

academics in focus. Both, for connecting with the

We can access the successful models and best

students still studying at the learning institutes as well as for the newly graduates who are joining the workforce. We call it the ‘WIN Gurukul’. It is an effort to

provide a learning bridge between the institutes and

industry. Several courses have been designed with industry-focused training curriculum. These courses

are designed in a way to take care of differential abilities of the candidate ranging from a few weeks

to a 12-month programme duration called the

practices from other economies. I am proud of the

‘Mega’ initiative taken by Plastindia Foundation with

the announcement of an industry-focused Plastindia International University coming up at Vapi. The tie-up

with University of Massachusetts, Lowell, USA further

strengthens the commitment of quality curriculum, quality faculty and industry led initiative to bring the best learning and development capabilities to India.

‘Akalavya Program’. These programmes are run

I shall encourage other institutes and organisations

during the entire programme with a placement

or research & development more enriching. Such

sponsored by our customers or by Windsor directly.

student ready to join the workforce shall pay off

free of cost with some stipend paid to the student

to follow suite to make the time spent in learning

initiative at the end of the course. These students are

focused investments and efforts on getting the

Recently, Windsor has signed an MOU with

CIPET, Ahmedabad to induct students from their graduating class into these programmes. We

within a very short time with the newly graduates, ready-to-start contributing back to the industry almost instantly.

also plan to run extensive collaborative learning,

We should also focus on the sector of skill

students while they are still studying.

Can we also consider introducing ‘Basics of Plastics

research and development with the institute for

I know of a few other industries who are taking such steps with CIPET. If initiatives like this will become

a part of the DNA of the industry and institute

development under the ‘Skill India’ programme. and Polymer Science’ from Grade 5 onwards as they

have in their curriculum a similar course work or workshops for wood, metal and paper?

relationship, majority of the gap visible today

I shall leave you with some of these thoughts and

for the institutes will also grow as students shall

plastics and polymer science in India.

shall get reduced or eliminated. The enrollment

POLYMERS Communiqué l April - May 2017

maybe together we can change the way we learn

35

Good, Sound Technical Knowledge

A Growing Need

Rajiv Sanghavi CEO Satellite Plastic Industries Mumbai

Q. Are plastics engineering graduates and other skilled resources equipped to take on the industry at a more practical, hands-on, everyday level?

Q. Is there a gap between the academic churn and industry expectations? Please substantiate your answer.

Engineering graduates, in recent years,

knowledge, and knowledge, I mean is good technical

have to struggle as new job opportunities

are created only if there are new investments in the plastics industry. What is presently happening is big

players in the plastics industry are slowly and steadily poaching efficient engineers and technicians and retaining them at high cost. They are being replaced by new comers at extremely low cost, wherever or whenever there is a gap.

With availability of new resources and modern training apps and seminars, a new comer can

easily adapt to day-to-day requirements of the industry.

I do not see a gap in the availability of engineers vizĂ -viz the requirements from the Industry. What we need is engineers and technicians with really good knowledge which does not mean merely taking a degree for the sake of getting employed. What we

see is that professionals having multiple degrees are technically unsound. This is why the industry prefers

candidates from certain institutes and polytechnics and not all of them.

Q. What is your advice to these institutes and the professionals being put out by them so that the gap is reduced and all concerned are satisfied?

My advice, therefore, to the institute and polytechnics is to impart proper technical training.

them are found not to have the requisite

known

the education system which leans heavily

Again, fat pay packets are offered by plastics’

practical skills. This is due in large part to in favour of textbook learning by rote and

reproduction at examinations, with little or

no emphasis on vocational training. This also means that candidates with high scores, but not necessarily strong practical knowledge, are being inducted.

There are professionals with multiple degrees, but the problem is that most of them are technically unsound, forcing the industry to

first invest in their training before ascertaining if they have the chops for the long haul. Not surprisingly, the sector is partial towards a

clutch of colleges and technical institutes

for

producing

industry-ready

and not just textbook-ready candidates.

heavyweights to lure and hold on to resources with the right mix of qualifications and technical know-how.

What the Industry Needs!

In such a scenario, existing institutions would do well to focus on technical training instead of imparting degrees for the sake of

degrees. An industry ideal would be the kind

of learning where even fresh graduates are able to bring value to the table.

Measures for improvement include getting both, the academics and industry people

read on at page 41

36

POLYMERS CommuniquĂŠ l April - May 2017

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Industry Requirements and Available Manpower

Time to Address the Big Gap

Satyanarayan G. Kabra Vice-Chairman & Managing Director Plastiblends India Ltd. Mumbai

Q. What are your views about the kind of plastics engineering graduates and other skilled resources in the field of polymers being churned out by engineering and technical institutes and polytechnics?

with the help of skilled personnel, who were not

In the last two decades, number of

to the best industry practices across the globe as

engineering colleges and polytechnic has increased

manifold; but unfortunately, there are few institutes which are offering plastics engineering courses. As

a result, the gap between the required plastics

engineering graduates and available numbers is widening every year, and this is the most prominent factor as the Indian plastics engineering

talent pool is lagging far behind the plastics industry requirements.

growing fast and is being managed professionally,

where requirement of qualified engineers is very high.

We need trained resources who can manage global

size business operations and have enough exposure the competition of Indian companies is with global

players in each segment such as masterbatches, packaging films, automotive components and household goods.

Q. Is there a gap between the academic churn and industry expectations? Please substantiate your answer.

Yes, there is big gap between the trained academic

Q. Are they equipped to take on the industry at a more practical, hands-on, everyday level?

resources

The

Some of the major areas where we lack far behind

level

of

plastics

engineering

graduates

passing out from institutes is much below the

requirement of the industry due to lack of practical hands-on training.

and

industry

expectations

as

the

competition is now from the multinational players who are way ahead of us on the learning curve.

the international standards are the regulatory knowledge, handling of complex supply chains, handling of advance machineries for quality and

CIPET is doing substantial contribution in training

process control, product branding and financial

pace at which the technology is changing, they are

academic curriculum.

Q. As a corporate and plastics industry veteran, what are your expectations from these skilled resources?

Q. What is your advice to these institutes and the professionals being put out by them so that the gap is reduced and all concerned are satisfied?

Growth of the polymer industry segment is almost

The Plastindia International University coming up

of skilled technical resources is growing very fast.

such universities all over the country which will

the good quality plastics engineers. However, the not able to upgrade themselves.

double of GDP growth of India. The requirement

Earlier, the average size of the industry was very

small and owners / entrepreneurs were able to meet their technical requirement themselves

and they were also able to manage their units

38

technically qualified. Today, the industry size is

management. We need to cover these areas in the

in Gujarat will definitely fill some gap. We require have curriculum dedicated to the plastics industry and which should have well-equipped laboratories

and workshops to cover the entire spectrum of the plastics industry.

POLYMERS CommuniquĂŠ l April - May 2017

Significant Scope to Revamp Education

Srikanth Padmanabhan Managing Director motan-Colortronic Plastics Machinery (India) Pvt. Ltd. Chennai

Q. What are your views about the kind of plastic engineering graduates and other skilled resources in the field of polymers being churned out by engineering and technical institutes and polytechnics?

churn and industry expectations? Please substantiate your answer.

In general, I see differences between

cannot be employed. Hence, the industry is forced

two academic streams – 1) CBSE /

IIT / NIT / 1st level engineering colleges’ kind of

institutions and 2) State Board / 2 nd or 3 rd level

engineering colleges or polytechnics. Graduates from the 1st category are not keen on manufacturing

industry and we mostly get to recruit from the 2nd category.

education system has to provide people with good knowledge and skills relevant to their subject of study. They can then be trained in the specific

requirements of that particular industry / business.

Frankly, the colleges are churning out people who to invest in their training.

Q. What is your advice to these institutes and the professionals being put out by them so that the gap is reduced and all concerned are satisfied?

Working for a German-owned company for many

This education system places an unhealthy

years; I see a great value in the German system of

is to learn fixed syllabi through rote, reproduce

and an industry in an academic year followed

they are very weak in the basics and have no

also help the process – a part-time faculty of

them as a ‘clean slate’ and put them through an

right orientation, and syllabi setting and evaluation

before you make a reasonable assessment on the

bring in the right perspective.

emphasis on the score / grade. The tendency

sandwich courses - alternate between a college

at the exam and get a score. The result is that

by a joint evaluation. Two other initiatives will

practical skill / knowledge. You have to take

professionals from the industry who can give the

in-company training programme of at least 1 year

done jointly by academics and industry people to

long-term employability.

Q. Are they equipped to take on the industry at a more practical, hands-on, everyday level?

Definitely not without extensive training at the place of work.

Q. As a corporate and plastic industry veteran, what are your expectations from these skilled resources?

A good grasp of basics and skills in their field of study.

Q. Is there a gap between the academic

40

I have partly answered this in the first question. The

This problem is being faced by all sections of

the industry - IT to hospitality to polymers. The task looks daunting if viewed from an all-India

perspective. But, there is a large scope for small islanded initiatives. Doing something small is

better than doing nothing! The ‘Indo-German

Training Centre’ programmes are a classic example.

They are modelled on the German system. Similar,

is the GKDITR Training School at Coimbatore. Can

we get a few interested colleges with courses in polymer science to start-off? Can these small

successes form the nuclei for a step-by-step larger change in the education mindset?

POLYMERS Communiqué l April - May 2017

product branding and financial

to set the syllabi, provide the right

management;

orientation and evaluate students,

the

to encompass these grey areas.

Borrowing a leaf from abroad, students

While some fantastic

can alternate between college and

amount of research

industry during any given academic

is

year and be jointly evaluated in

institutes

the best of both the

as

Coming

standards

is

especially

the

Institute

up-to-speed

with international

happening

at the premier

the end so that they have worlds.

academic

curriculum needs to be revisited

among others.

such

Indian of

Technology

for engineering or CIPET

important

for

now that the Indian plastics sector is

diploma

courses,

growing and competing with global

the

and

degree

number

of

institutions providing education

players. Accordingly, academia needs to

in plastics need to increase. There

get its act together and incorporate the

need to be more firsts like the Indo-German

latest research, technology and content

as well as improve its faculty to stay relevant and competitive.

It is widely known that we lag behind in terms

of regulatory knowledge, handling of complex supply chains and advanced machinery,

Training

Centre

Programmes,

the

GKDITR

Training School at Coimbatore, not to mention

the Plastindia International University coming up in Gujarat. Only small steps such as these will go on to ‘brick-by-brick’ bridge the gap between what is and what ought to be!

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POLYMERS Communiqué l April - May 2017

41

KNOWLEDGE MECCA

Plastindia International University

A New Landmark in Plastics Education

“PIU, while supporting

growth plans of the Indian plastics industry, with its

unique features, identities and cultures will make it a unique place of study, research and worship,”

conveys Arvind M. Mehta

in dialogue with POLYMERS Communiqué.

Arvind M. Mehta President, Plastindia International University CMD, Welset Plast Extrusions Pvt. Ltd. Chairman - Governing Council, AIPMA Past President, AIPMA & Plastindia Foundation

42

POLYMERS Communiqué l April - May 2017

Q. What is the forecasted manpower requirement for the plastics industry, is it in sync with the forecasted growth of this industry? Do we have an analysis of the education / skill requirements?

The plastics industry of India is growing at around 15% per annum.

It is percolating to all the sectors of the industry.

Plastics along with the polyester industry give jobs to around

9.5 million people in India. Together, the per capita consumption is 14.5 kg with a turnover of Rs. 2.15 lakh crores. There are

34,000 companies today having 1,35,000 processing machineries

and exports of Rs. 26,500 crore per annum. The above data is pertinent as the Plastindia International University (PIU) will be adding a polyester laboratory and we are considering polyester as plastics.

POLYMERS CommuniquĂŠ l April - May 2017

43

Annually, plastics processors process between 1.5

gap to some extent in

technical manpower required by this industry by 2025

approach will be to attract

and 2 million tonnes of plastics. Therefore, additional will be 11,00,000. This is the premise on which PIU is

working. The split of the requirement is as given here.

Technical Manpower Requirement in Indian Plastics Industry by 2025 Level No.

(Mn)

Supervisory

0.03

Maintenance

0.05

Operator / Skilled

0.63

Semi-skilled

0.36

Total

1.07

the upper strata. Here the

students who are going

abroad to study (Germany, USA

etc.)

to

join

their

family business or as senior

management in big companies

in India. Currently, graduates /

post graduates from the other sectors

of education are addressing this demand

but the industry has to train and mould them to suit their specific needs.

Today, when students go abroad, they incur an expense of nearly Rs. 30 to 35 lakhs per annum. With PIU, it has been decided that more or less the same

Availability

Manpower

Skill and Quality

syllabus will be taught here, and the same will be Excellent

Gaps

much more affordable, without compromising on the quality of the education.

Q. Can you please share with the readers, the courses being planned and the kick-off year for the university?

Very Good

Adequate

Plastindia International University will introduce the following courses:

B.E.

B.E. in Mechanical Engineering focused on

B.E. in Chemical Engineering focused on plastic

l

Upstream Plastic Resin Manufacturing

Downstream Plastic Processing

Q. What is the special approach that PIU is undertaking that will be a pioneering initiative in education dissemination?

Under PIU, we are going to address the demand

l

l

in

Plastics

plastic processing

Engineering

focused

on

plastic machinery

and polyester materials

These will surely be feathers in the cap of this trusted banner. PIU will strive hard to enhance skills of students

Plastindia International University - Anchors

Dr. R. A. Mashelkar Chief Mentor Plastindia International University

44

M. P. Taparia Chairman Industry Advisory Council Plastindia International University

Kamal P. Nanavaty Chairman Development Committee Plastindia International University

POLYMERS CommuniquĂŠ l April - May 2017

OPINES

in the field of plastics engineering. Subsequently, PIU shall offer programmes on management and entrepreneurship for the plastics industry. PIU

shall also develop various centres of excellence in We hope to start the first batch by 1st September,

2018.

Q. While we know the construction of PIU is surging ahead, can you please update on the various phases planned?

The PIU site is well located in the southern part Vapi is located in the southern end of Gujarat and is flanked by Union Territories, Dadra and Nagar Haveli on the east and Daman on the west. The total built

In the 1st Phase, there will be a total of 10 buildings covering 17,146 sq. mts. comprising of:

University Main Building

Plastics Engineering (Wing 1)

Chemical Engineering (Wing 2)

Mechanical Engineering (Wing 3)

Workshop

University Cafeteria Hall

Service Building

Faculty Housing / Guest House

l l l l l l l l

The 2nd phase will be of 27,037 sq. mts. comprising of:

Continuing Education Centres

Centres for Excellence

School of Management

Library

Multimedia Centre

Auditorium

Residence for Students

l l l l l l l

The 3rd phase will have 11,752 sq. mts. comprising of:

Residence for Faculty

Helipad

l l

The construction is well planned and currently in full swing.

Also, the finalisation of Provost and Registrar are under scrutiny and is headed by Dr. R. A. Mashelkar, our Chief Mentor

46

gineering Massachusetts Lowell

As we move al ong, it can be possible that in future PIU could beco m e an extended arm of Univer sit y of Massachusetts Lowell.

of Vapi in a well-established neighbourhood.

divided into 3 phase development.

University of

Hartman

College of En

We are very ha ppy to have a partnership ag reement with Plastindia International University (PIU ). We are confident that this would tu rn out to be one of th e best partner ships in plastics indu stry for India an d the USA and signi ficantly bene ficial to the plastics indust ry.

polymer, plastics processing, recycling etc.

up area of the master plan is 55,935 sq. mts. which is

Dr. Joseph C.

Dean, Francis

Q. Your future plans of partnering with other institutions and communities.

PIU has partnered with the world’s best university, the University of Massachusetts Lowell (UML). UML

is known for its high-ranking plastics programmes.

They will advise and counsel on the development of infrastructure, academic structure, academic plans,

curriculum and quality assurance, including ABET

accreditation plans for the school of engineering at Plastindia International University.

Q. ‘All work and no play makes Jack a dull boy’. The PIU stance on education and beyond.

The institute will have the best-in-class modern

infrastructure such as smart classrooms, seminar halls, computer laboratories for

scaling new heights in the field of education.

The institute believes in strong industry institute collaboration.

The academic skills of students will further be sharpened and polished by

guest lectures and conferences from

eminent academicians, consultants and

industry practitioners. The focus of Plastindia

International University is not restricted only to

regular academics, but will also revolve around developing student with the following skills:

Dealing with complexity

Critical thinking

Emotional intelligence

Global reach

Creativity and co-operation

l l l l l

POLYMERS Communiqué l April - May 2017

Well understanding the approach that apart from academics, due importance will be given to other

initiatives such as sports, cultural, extra-curricular

and social activities to boost student confidence.

Improved communication / presentation skills,

building team-spirit, inculcating sportsmanship, leadership quality and decision-making abilities are other focus areas identified.

Q. What according to you will be the big difference at PIU?

l

Its unique

funding by large plastics companies in India and abroad.

Plastindia International University is one of the greatest educational gifts to India.

PIU is being developed by joint efforts and

l

features, identities and cultures will make it a

PIU will mainly focus on three functions: o Education - To educate such that knowledge

will be ‘used’ conceptually. o Research - To create a suitable environment

unique place of study, research and worship.

It is well backed by Plastindia Foundation, the apex

and to enable and encourage knowledge

body of major associations, organisations and

sharing. o Innovation - To bring together academics

institutions connected with plastics, with common objectives to promote the development of the

from PIU and other institutions so as to

plastics industry and to assist the growth of

undertake joint research on the contributions

plastics and related materials and their products.

of innovation to inclusive and sustainable

The foundation is dedicated to the national progress through plastics.

l

education and research and aims to be globally

PIU is a unique initiative taken by the plastics

PIU will be the first plastics-oriented education

l

industry itself. programme

having

international

tie-up

with leading plastics engineering university, Umass, Lowell.

l

PIU will be the first university having research

in plastics for supporting the industry of India and some laboratory facilities used at the industry level.

48

PIU is developing courses so that credit can

l

one of the best.

PIU shall also offer executive management

l

PIU is India’s first University dedicated to plastics

l

development around the world.

programmes and skill development programmes. be

transferred

to

international repute

other

institutions

of

Q. ‘Trainers: Key to the PIU Success’. Your plans to recruit and retain senior faculty?

Our search committee has attended ANTEC, USA

this May. With recruitment being the agenda, PIU held two events - one with SPE and the other

with industrialists and technical faculties. We are even looking at the possibility of recruiting senior faculty from the USA.

POLYMERS Communiqué l April - May 2017

SKILL PILL

A Chinese Proverb...

Shailesh Sheth Corporate Strategy Advisor in Management and Manufacturing Technology, Mumbai

“If you want one year of prosperity, grow grain.

If you want ten years of prosperity, grow trees.

If you want hundred years of prosperity, grow people.”

W

e, in India, have a big

demographic

advantage.

While

populations world over are ageing,

we have over 65% of them under the

age of 35. With over a million aspirants

entering the job market each month,

the quantity is assured. But, what about quality? Are they

equipped to handle the requirements of a modern business?

Have they picked up the right skills? Talent and youthful zest alone will not suffice to convert this advantage into a

demographic dividend. For the plastics industry to leverage this resource, it will first have to ‘Engage With the Youth’.

50

Let’s Grow

People

With prosperity crucially connected to people, this article highlights the

unconventional approaches to building skills in the plastics industry.

POLYMERS Communiqué l April - May 2017

Farmers

sow

seeds,

carefully

nurture the sprouts, protect them from predators and vagaries of weather till they

are strong enough to stay

erect and bear grains or fruits.

We, too, have to provide the right

environment and work culture to new

young recruits. Treat them better than

number of ‘Bande’ (head count) to be thrown in. Induction and training, skill development, relearning the basics, feel for money and quality,

attitude to achieve customer satisfaction, space to experiment and engaging them towards new

challenges - are just a few elements of this new work culture. Few years will go in grooming the

raw talent. There is no shortcut. We have to go through the paces. We have to ‘Invest in People’.

Talking about automation, we envisage lines of robots in an automobile factory and remain in our comfort

zone

that

the

plastics industry is different.

Our

be

processes

subjected

cannot

to

robotic

automation. It is fine for big boys

like the Mercs and Suzukis, and not for

us. Days are not far when such myths will

be stormed away. In fact, the plastics industry

shop floors reverberate with processes which quickly follow one another, in short cycles.

So, the plastics industry is uniquely placed to

combine automation in select areas and multiskilling in others. Once again, a vote in favour

of training without which such man-machine

interface would not be possible. So, prepare for ‘Multi-skilling’.

Most plastic factories operate behind closed

doors.

work

places.

Discouraged

visitors, separate offices and An

element

of ‘we know it all’ syndrome

too is visible. My work for UNIDO convinced

me

that

the

best way to improve is by

learning from each other. I like to To know more, please subscribe to Polymers Communiqué at

subscriptions@polymerscommunique.com

POLYMERS Communiqué l April - May 2017

EXTRUSION | PRINTING | CONVERTING

50%

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WHAT’S UP

Social media will continue to experience a rapid increase in acceptance as a recruitment venue. In fact, it will change the entire talent acquisition landscape. Although we have a long way to go before social media matures as a recruitment tool. With changing talent

demographics, where a larger percentage of the present workforce belongs to the younger

generation, the millennial or the Gen Y, organisations must prepare ground for the Gen Z also.

Future-proofing Your Recruitment and Retention Strategy Through Social Media

T

he social media revolution has become mainstream and leads to new marketing

and communication channels and in turn,

impacts recruitment activities and employer branding. Social media platforms are all around

us. In particular, it considers the role of social media sites such as LinkedIn, Facebook, Twitter, YouTube and others are playing an important role within this context.

Growth in the use of social media sites is phenomenal. Social media has changed

recruitment, putting relationships at their

very core. It changed the recruitment experience primarily by using social

media to build personalised online relationships and connections.

Dr. Naveen Malhotra Group Head HR & CC Sintex Industries Ltd. Kalol

POLYMERS CommuniquĂŠ l April - May 2017

Using social media for employment branding allows

to redefine the way they interact, engage and

and engage in richer, more meaningful dialogue with

features of social media platforms by the following.

you to meet potential candidates in their territory

them and because social media is a conversation,

people are a lot more likely to find you. Why? “Because

influence employees. HR should be leveraging the

Employer Branding

they are actually looking for you. They want to talk to

Leveraging social media for talent management

your potential candidates will actually seek you out.�

audience, existing and prospective employees.

you, so if you follow the rules of good conversation,

by building an employer brand with your target

Social media, with its plethora of followers and ease

Social Hiring

recruitment venue. Soon, in fact, it may displace

media platforms help gather information about

of use, is rapidly becoming broadly accepted as a

The comprehensive networking clout of social

traditional media and online job boards as the

candidates faster, as opposed to resumes and

number-one

method

for

recruiting

qualified

applicants. There are many good reasons for this: it does not cost much, it gives companies exposure to a deep and broad talent pool, and it facilitates

immediate interactions. In other words, social media reduces the time and money HR must spend on

recruitment efforts, while giving access to many more job seekers, including the passive ones.

Use of Social Media Tools by HR Social media is a collection of online platforms and tools that people use to share content, profiles,

opinions, insights, experiences, perspective and more, facilitating conversations and interactions online

between groups of people. There is a tremendous increase in the brand equity when an organisation effectively builds on its social media presence.

Similarly, effective use of social media can also help organisations attract, engage and retain the best talent. Social media platforms have become intrinsic to the new workforce and talent management too can benefit from

other traditional sources. This gives HR more

clarity regarding the suitability of candidates with respect to the job and the organisational culture.

Organisations are also leveraging social media for

referral programmes and reference checks, further making the process of sourcing, hiring and onboarding, more effective. The use of the big three

social media networks i.e. Facebook, LinkedIn and

Twitter, are gaining traction in the recruitment and

selection process, with LinkedIn taking the lead. The recruitment and selection process has traditionally been about finding and talking to candidates with

the skills and education needed to do the job. It has

evolved into a more complex process of attracting top candidates and engaging them through employer branding, company culture and development

opportunities. Social media has evolved much faster than the mainstream, traditional recruitment

ways to use social media to

media effectively

with

a way to announce job

openings, social media

started

social

connect

candidates. More than

Organisations using

selection

employers are finding new

this new wave. have

and

process, and recruiters and

has become a strategic

tool in the recruitment and selection process to reach candidates who might

not

normally

apply,

candidates with specific niche

skill sets and candidates in

specific areas.

Employee Communication To know more, please subscribe to Polymers CommuniquĂŠ at

subscriptions@polymerscommunique.com

55

JOINT INITIATIVE

Skills Development and Role of Industry Challenges and Opportunities

I

ndia is at the cusp of a revolution; this

time focus is on its large, young human resource. As per current statistics

The Capital Goods Skill Policy of 2016 aims to increase the

domestic direct employment from 1.4 to 5 million and indirect employment from 7 to 25 million by 2025. Whatever be the chosen model(s), one thing is clear that the industry has to participate whole-heartedly in the entire skills value chain.

available, almost 58.9% of the population

is in the working age group of 15 to 54 years and 45.7% of the population is under 24 years. The median age is 27.6

years. Clearly India is at an advantageous position viz-à-viz other countries with ageing population. On the flip side, only 4.69% of the country’s population

is reported to be formally skilled and the average per capita income is

approximately Rs. 93,293, which is very Inder Gahlaut CEO Capital Goods Skill Council New Delhi

58

low as compared to many developed and developing countries. This, too, can be taken as an opportunity and we need to

quickly take remedial actions to turn this to India’s advantage.

POLYMERS Communiqué l April - May 2017

Skill Development in India

focussed on developing and strengthening the

The Indian model of skills development, despite many

transformations in the past few years, continues to

be supply-driven. This must be altered to a demanddriven model. In the present context of quantity v/s quality; clearly quality must win to fulfill the dream of ‘Making India the Skills Capital of the World’.

There exist several challenges in the skilling and entrepreneurship landscape in the country; a few of

sector skill councils. These bodies have been set with support of both, the government and the

industry. To a large extent, financially supported by the government and managed by the industry.

The capital goods industry came together to set up

the Capital Goods Skill Councils. The major task of these councils was:

l

the many are:

l

qualifications to delivered by the training

option meant for those who have not been

and educational institutions to meet the

able to progress / opted out of the formal

l

Skill

development

programmes

of

the

Central Government are spread across over

18 ministries / departments without any robust

industry needs.

Develop a quality assurance mechanism to

Training of trainers.

Develop

Facilitate setting up of ‘Centres of Excellence’

l

l

co-ordination and monitoring mechanism to

l

Paucity of trainers and assessors, and inability to

l

ensure convergence.

l

attract practitioners from the industry as faculty and as assessors.

Mismatch between demand and supply at the

Limited mobility between skill and higher

Very

l

l

elaborate

labour

market

To know more, please subscribe to DC800-EN-80x110.pdf 1 17/2/2017 subscriptions@polymerscommunique.com

2:34 PM

education programmes and vocational education. low

coverage,

apprenticeship

poorly

programmes

designed

devoid

of

Narrow and often obsolete skill curricula.

Low productivity of workforce and still no

l

an

information system.

sectoral levels.

industry linkages. l

maintain the desired quality.

Polymers Communiqué at

l

and develop industry validated occupational

standards which could be converted into

Public perception that views skilling as the last

academic system.

Map the job role across the capital goods sector

premium for skilling.

C

The Capital Goods Skill Policy of 2016 aims to M

Y increase the domestic direct employment from

1.4 to 5 million and indirect employment from CM

7 to 25 million by 2025. When coupled with the MY ingress of new technology in form of popularly

called ‘Industry 4.0’, throws up several challenges CY

for

the

capital

goods

sector.

Clearly,

the CMY

K supply-driven model will not deliver the desired

quality required by the sector. The industry

require workforce to design and manufacture high-end,

best-in-class

machines

operators to operate them.

along

with

Forming of the Skill Councils To change the model at the grass-roots level, the National Skills Policy of 2008 and thereafter 2015,

POLYMERS Communiqué l April - May 2017

59

Weekend Delights Friday night to Monday morning, a time to unwind, rejuvenate and be geared to face another grueling week. Each one of us use this ‘my time’ is different ways. And why not, weekend is a time for expressing ourselves. We all have known the personalities featured here as astute business stalwarts; as life is more than just business, we at POLYMERS Communiqué, have started a new section called ‘WEEKEND DELIGHTS’. Live life...

Dr. A. P. Das

Executive Director, A G Industries

Weekend is always exciting for me. I love gardening and roof-top vegetation. Work has always been stressful, but doing work for nature is always amazing and also a stress reliever for me. Even at office, I do offer my services in the garden there. Therefore, many of our units across India are full of seasonal flowers and greeneries.

Amitabh Agarwal

Senior General Manager, ASB International Pvt. Ltd.

For me, weekends start as usual at 5.00 am with study of the ‘Vedantic Scriptures’. This is then followed by my social work, either at the society office or with Rotary.

Post noon, I make it a point to dedicate this time to my family. This sets me up well for the coming week.

Vikram Bhadauria

Director, Alok Masterbatches Pvt. Ltd.

I believe in taking brief, but purposeful breaks from my daily work as weekend escapes. Being a passionate motorcyclist and an ardent mountaineer, I like to take short trips on my Triumph Tiger. I am an outdoorsy who thoroughly enjoys both, short and long treks to destinations like Ladakh, Goa, Spiti Valley, Khajuraho and Mukteshwar - to name a few.

I firmly believe in taking time off every now and then, and resume work with a fresh and rejuvenated mind.

V. B. Lall

Director, SCJ Plastics Ltd.

Saturdays and Sundays are great days to unwind and gear-up for the coming week. Like any other morning, I am an early riser even on Saturday and Sunday, and enjoy my morning walk, which is a bit longer on these two days. After little exercise, we all sit down to a relax conversation discussing health tips over tea kullar (earthen glasses). My unwinding does not stop here... on Sunday mornings, I enjoy my hobby of playing Sitar for some time which really regenerates me. As a habit, my Saturday nights are late nights; but not for bar or restaurants, but listening to Indian classical music.

Chandubhai Virani

Managing Director, Balaji Wafers Pvt. Ltd.

I go to the factory every weekend as well and make it a point to give something back to mother nature.

Watering plants, building nests for birds and feeding cows are some of the activities I indulge in to make my weekend more meaningful.

SIVARAM SPEAKS

Dr. S. Sivaram Former Director, CSIR-NCL Honorary Professor and INSA Senior Scientist Indian Institute of Science Education and Research (IISER), Pune

P

olymer membranes are critical to many contemporary applications. Clean water, clean energy, clean air, clean effluents and

more efficient medical devices, all need polymer

membranes in one form or another. In my previous articles in the POLYMERS CommuniquĂŠ, I have highlighted the applications of porous polymer

membranes as separators for safer lithium ion

batteries. However, applications for polymer membranes are more expansive and spans many

Polymer Membranes: The Invisible Barrier in Functional Materials Fascinating World of Invisible Polymers

applications across a diverse segment of industries.

We will examine in this and future articles some

of the unique properties of polymers which make them useful in membranes, the manner of

their fabrication, application and the emerging challenges in developing better membranes for more demanding applications.

Membrane-based Technologies Membranes are thin films of polymers with intricate

surface morphologies. This includes chemical

functionalities, porosity, surface roughness and

engineered geometries. Films can be processed

from melt or from solution. Thin fibres with welldefined aspect ratio can also be fabricated into

forms of woven or non-woven textiles or mats.

More recently, electrospinning has emerged as a potent fabrication process for membrane preparation1. Once a suitable form is obtained,

the material can be fabricated into different

Polymer membranes are invisible, yet so critical, and hence provide a significant opportunity for value creation out of well-known polymers.

64

device configurations for use in applications to provide the optimum performance. The

science of membrane has matured with so much accumulated knowledge that it is now possible to design a membrane configuration de novo for specified application.

POLYMERS CommuniquĂŠ l April - May 2017

Pore size

1-0.1

0.01

0.001

0.0001 microns

MF

UF

NF

RO

Membrane technology plays a significant role in water sustainability2. Many membrane-based

technologies are already in wide commercial

use. Examples include desalination by reverse

osmosis (RO) and forward osmosis (FO), membrane bioreactors for waste water treatment (MBR), microfiltration (MF) for suspended particles (100 1000 nm), ultrafiltration (UF) for bacteria and

viruses (5 - 100 nm), and nanofiltration (NF) for

dissolved particles (1 - 5 nm) are some of the

widely employed technologies (Refer Figure 1).

Suspended Solids

Multivalent Ions

Macromolecules

Monovalent Ions

NF systems can also be employed for the Water

removal of organics from water. Ion exchange membranes (IE) for removal of ions are a familiar

and well-known process in the industry. Many

Figure 1: Membrane-based filtration processes.

toxic elements such as mercury, arsenic and fluorides can also be removed from water by a

combination of adsorbents and membrane-based processes. Electrodialysis (ED) is a widely used process for removal of low molecular weight ionic

PSU PAR PPC PC

PPO

Pe

rfo

rm

an

ce

PAI/PI PPSU PEI PES

ABS

PS

PMMA SAN

PVC

PPS PPA PA 4,6 PA MXD6 PCT

Membrane-based Applications In the area of clean energy, membranes are High-performance Polymers

PA 6/6,6 POM PP-modified PE-UHMW

PP

Mid-range Polymers

PE-HD PE-LD

critical to many applications2. Examples are,

conversion of sea water or waste water to electricity (pressure retarded osmosis or reverse

PBT PET

Amorphous Semi-crystalline Figure 2: The polymer pyramid.

impurities from water.

PK FP LCP PVDF

elctrodialysis), membrane-based processes for recovery of metals and minerals of importance

to energy (example, recovery of uranium from

Commodity Polymers

To know more, please subscribe to Polymers Communiqué at

subscriptions@polymerscommunique.com

It’s our country, let’s keep it clean!

POLYMERS Communiqué l April - May 2017

65

GLOCAL STRATEGY

Matt Timmons, Managing Director, Lubrizol Advanced Materials South Asia, Mumbai

Material Science Strategy

Glocal R&D and Local Applications “Generally, we do follow a ‘glocal’ strategy in that our products and platforms can be tweaked

to suit local market conditions,” says Matt Timmons in dialogue with POLYMERS Communiqué.

Q. Your comments on ‘performance advantage’ as the ‘value proposition’ in current times. Can this be emulated?

Being multi-locational, is your approach to R&D ‘glocal’ (global and local)?

For Lubrizol Advanced Materials our value

our annual revenue in this area. Generally,

divisions, Personal Home & Health Care

products and platforms can be tweaked

Q. Tell us something about the recent collaboration that you had with Finolex.

proposition to our targeted customers is

a combination of our products applied to

the customers’ products to add some sort of value or performance characteristic that helps them in turn increase their market share, revenue per product or in some

cases, improve net product costs. Also, it is generally the practice of Lubrizol to ‘prove’

in our own applications laboratories that

our products, added to our customers’ products

do

indeed

provide

that

performance advantage. Our offerings

to our customers is the sum total of product, application expertise and proof

of performance. These are skill sets and knowledge that Lubrizol has developed

over the decades and hence is very difficult for our competition to copy.

Q. How do you decide on the investments necessary for R&D?

POLYMERS Communiqué l April - May 2017

Advanced Materials South Asia is in choosing which markets and applications

on which to focus and allocate our

Our R&D spend is heavy, at about 6% of

resources. We are made up of two

we do follow a ‘glocal’ strategy in that our

and Engineered Materials.

or adapted to suit local market conditions; however, our main emphasis is in local applications

expertise.

For

instance,

our South Asia head office, located in Mumbai

includes

applications

locally-based

a

laboratory,

state-of-the-art where

applications

our

scientists

will work hands on with our targeted

South Asia customers to successfully formulate our ‘secret ingredient’ into

the customers’ product to give them the

desired

performance

attribute

they are looking to realise in their finished product.

Q. What are the biggest challenges that advanced material sciences face in today’s times?

The biggest challenge for Lubrizol

We are very excited about our recently

consummated partnership agreement with Finolex, one of the top companies

in the industry. Finolex becomes our

second alliance partner in this market space along with Ashirvad who is based

in Bengaluru and with whom we have worked with for approximately 10 years.

These

partnerships

‘Temprite

Business

relate

Unit’

to

our

where

our primary offerings are based on our

proprietary

CPVC

resins

and

To know more, please subscribe to Polymers Communiqué at

subscriptions@polymerscommunique.com

67

Quality in its innovative form.

With passion, we develop future-oriented measuring and control devices for quality assurance of hoses and tubes, such as the CENTERWAVE 6000. A non-contact system for the measurement of diameter, ovality, wall thickness and sagging of large plastic tubes with a diameter from 110 to 3,200 mm. An innovative solution based on millimeter wave technology that increases product quality and ensures significant material and cost savings during extrusion.

– easy operation without pre-setting product parameters – precise online measurements around the complete circumference, independent from material and temperature – measuring results in real time available for display and control – reliable without calibration

www.sikora.net/centerwave6000

Visit us from October 17-21, 2017 at Fakuma, Friedrichshafen, Germany.

A6-6110

BUSINESS 2 BUSINESS

Migrating Family Run Business to Professional Setup Care and Caution from a Financial Perspective With organic and

inorganic growth

that has taken place

in emerging markets,

especially in countries like India; family businesses are

driven by the need

to manage not only their firms’ viability and growth, but

also the ambition

of family members and complex family issues.

Amit Gupta Partner Deloitte - Risk Advisory Pune

Rajiv Kelkar Manager Deloitte - Risk Advisory Pune

70

POLYMERS CommuniquĂŠ l April - May 2017

I

n India and globally, most of the businesses

about financing their businesses - their financing

of individuals. This may include businesses

have not so far needed to find. In doing so,

have evolved due to entrepreneurial zeal

like Trump organisation or Rothschild, or closer

home, Tatas, Birlas, Ambanis, et al. As most of these businesses evolved and expanded, families and trusted advisors start getting engaged in the businesses.

However, these expansions and

growth patterns come with

paradigms - to find sources of capital that they family members may need to stretch beyond

their comfort zones as well as their culture. A ‘no-debt’ tradition, for example, just may not work anymore.

Advantages of Migrating to a Professional Setup

their unique challenges with

Professionalising family business management

nepotism, governance and

family business interested in sustainable growth.

regards

to

performance,

succession. Historically, in

large businesses, these issues have been dealt with either family

offices

or

trusted

advisors or family elders who

have been instrumental in

managing the family wealth

and succession issues. This

was very clearly demonstrated

in case of wealth dispute

of one of the largest Indian

conglomerate wherein the 2

brothers had different vision with

regards to business. The dispute

was resolved with the involvement of

trusted advisors of the family. In many

of the new age businesses, e.g. in case

of N. R. Narayana Murthy, the family has

established a family office for managing

all investments of family wealth and avoid

later date disputes.

is an evolutionary process that affects every There are two major benefits to professionally

managing a family business - one is that the business will grow as the environment changes and the opportunities emerge, and the second is that the wealth created by the business will come to the family.

There

are

explained here.

also

additional

benefits

as

Family Governance Will Be Better Family is

an

conflicts

will

agreement

come

that

business professionally.

they

down will

if

run

there the

Market Presence Probably about two-thirds of family businesses do not make it from one generation to the next.

A lot many times the reason why is it so is because business is about making profits, and

family is about unconditional love and support.

These two things do not always combine.

With organic and inorganic growth that has taken

Increase in market presence with help in growth

like India; family businesses are driven by the

Functional Diversity

place in emerging markets, especially in countries

need to manage not only their firms’ viability and growth, but also the ambition of family

members and complex family issues. Many such

monetary matters place great and many a times,

conflicting demands on the business for capital that usually exceed a private family business’

financial resources. Case in point is a very large

family business in the steel industry, where due to pressing capital demands, the balance sheets

are overleveraged, resulting in some of the key businesses in financial stress.

Many families have to change their attitudes

POLYMERS Communiqué l April - May 2017

and expansion.

Functional

diversity

encapsulates

the

cognitive resource diversity theory, which is the idea that diversity of cognitive resources

promotes creativity and innovation, problem solving capacity and organisational flexibility.

Emphasis can thus be placed on well-diversified business structure, which shall increase the business performance.

To know more, please subscribe to Polymers Communiqué at

subscriptions@polymerscommunique.com

71

Choose Your Best Answer

PA C K A G I N G

Mastermind: Prof. (Dr.) D. D. Kale

A quick check on how updated you are, a few not so difficult questions.

A 3-minute quiz...give it a try!

Q 1.

Q 2.

Milk packaging for longer

durations is associated with...

Q 6.

b) Tetrapak

b) Low barrier polymer

b) Anti-block agents

c) Aluminium

c) High barrier polymer

c) Slip agents

d) Corrugated board

d) None of the above

d) Polymer processing aids

Flexible milk pouch is based on...

Q 7.

with the barrier layer based on...

c) Melt viscosity d) Melt density

Q 8.

1. b; 2. a; 3. c; 4. c; 5.d; 6. c; 7. c; 8. c; 9. b; 10. a; 11. c; 12. c; 13. b; 14. b; 15. c

a) PET

c) Intrinsic viscosity

d) EVA

a) PE b) Polycarbonate c) PET (which is same as

polyethylene terephthalate)

d) PEF

Jumbo packaging bags are generally made from... a) PVC b) PET c) Nylon d) PP (which is same as polypropylene)

expressed by its... b) MVI

c) Nylon (which is same as Polyamide)

water in rigid form is based on...

Specification of PET is usually a) MFI

b) PP

Mineral packaged drinking

related to... b) Density

d) Metallised BOPP

Edible oil is packed in pouches

MFI of plastic materials is a) Temperature

c) PVDC

74

is controlled mainly using...

a) Impact modifiers

b) PVC

Q 5.

Q 11. Coefficient of friction of PE films

a) Medium barrier polymer

based LLDPE)

Q 4.

considered as...

a) Paper

a) O-LLDPE (which is same as Octene

Q 3.

EVOH in packaging is

Q 9.

Q 12. The most important property of a polymer film used for

protection against water vapour or oxygen is...

a) Humidity of air b) Temperature of air c) Permeability d) Processing technique

Q 13. Opacity in PE films is generally achieved by incorporating...

a) Metal powder

d) MFR

b) TiO2 (which is same Titanium

For bottle grade PET, the control

c) Calcium carbonate

of _______ is critical. a) Density

b) Residual acetaldehyde content c) Residual catalyst d) MFI

Q 10. The most vital packaging for non-contamination of the packed product is...

dioxide)

d) Talc

Q 14. Full form of PLA is... a) Poly lavelunic acid b) Poly lactic acid c) Poly lauric alcohol d) Poly lauric acid

Q 15. Clarity of PP is achieved using...

a) Primary packaging

a) Catalyst

b) Secondary packaging

b) Mineral

c) Tertiary packaging

c) Clarifiers

d) None

d) PET as modifier

POLYMERS Communiqué l April - May 2017

GROWTH STORY

Sunil Jain, President Rajoo Engineers Ltd. New Delhi

“Over the years, the production

volume of rPET has significantly

surged at a noteworthy CAGR of 15.5%

during the period FY 2009 - FY 2014,

without exhibiting any signs of slowdown.

With newer applications emerging, it is

expected to grow exponentially,” says Sunil Jain

in dialogue with POLYMERS Communiqué.

India’s rPET Market

Likely to Reach INR 205 Billion by FY 2019 Q. In India, where have we reached as regards the rPET usage?

in terms of technology employed and in terms of quality of inputs used. PET sheets produced from

What we are witnessing today is the tip of the iceberg.

virgin polymers are not cost effective. PET straps have

rPET. Packaging will contribute substantially as a

of revenues and second largest market in terms of

go in terms of applications. It gets further impetus

of collection techniques, appropriate segregation

various developed cities in the country have set into

producing an acceptable quality of rPET flakes

Textiles and carpets are not the only avenues for

been the third largest market of rPET industry in terms

major end use of rPET. We still have a long way to

production volume. There does exist a gap in terms

from the fact that collection of used PET bottles by

of consumer waste, washing techniques and

place various collection schemes assisted by a roaring

for sheet extrusion. Nevertheless, fortunately the

business employing armies of rag-packers.

Q. What holds back its wider acceptance? rPET sheet is an extremely sensitive product, both

POLYMERS Communiqué l April - May 2017

To know more, please subscribe to Polymers Communiqué at

subscriptions@polymerscommunique.com

75

Media for Packaging Professionals Your Partner in Packaging Sector

Editor: Prof. (Dr.) N. C. Saha (Director - IIP) - 9819996630 For Advertisement and Articles Contact: Asst. Editor: Bhushan Surpur (Assistant Director) - 9821022112 Email: director-iip@iip-in.com/infoiip@iip-in.com Website: www.iip-in.com

Published By

CUSTOMER DELIGHT

“Sector organisation,

enforcement of standards, proactive environment improving choices by converters and active

associations between

converters and material

suppliers would certainly

help in achieving industry growth,” says Andy Jones

Andy Jones Global Head of Business Unit PVC Additives Baerlocher GmbH Munich

in dialogue with POLYMERS Communiqué.

Technologies and Efficient Capacities

Drive Value Proposition Q. With your additives and stabilisers, what are the new application areas you wish to focus on as regards the plastics industry?

In all other regions of the world, we aim

to influence as well as follow the choice

POLYMERS Communiqué l April - May 2017

customers wish to make regarding the

technologies of stabiliser systems they

would like to work with and support them with our extensive experience with these

technologies. Emerging uses of calcium-

based PVC stabilisers in windows, pipes

79

and luxury vinyl flooring markets as well as in selfcompounding of CPVC provide new application area focus.

Q. With additives getting increasingly commoditised, how can a company create a continued product differentiation?

By

maintaining

quality

standards,

Slightly superior using latest technology as

the ability to match is less from a competitive perspective and is more likely to provide long-

often

compromised by companies in their search for profit and market share. Also taking the longterm approach, investing in efficient capacities,

product development from a global and local perspective and establishing new products by

giving additive systems to improve the working environment of customers and increase their

efficiency, thereby lowering their costs are pivotal for success.

Q. For identical applications, if you had a choice to build a

cost-efficient product using an older technology or a slightly superior product using the latest in technology, what would be your choice and why?

term value to our customers.

Q. What kind of mindset is necessary for a company to initiate its global presence?

A forward-thinking strategic plan supported by belief in the industry sector and an alignment of

expectations from shareholders and management perspectives. Critical is to think global, but act To know more, please subscribe to Polymers Communiqué at

subscriptions@polymerscommunique.com

PVC

Growing Times Ahead “We believe PVC has strong growth

potential in India and within this, the

wood replacement market applications

such as profiles, WPC etc. will clock higher

growth rates,” says Jayen Modi in dialogue with POLYMERS Communiqué.

Q. How is the market of profiles shaping up for you in India?

I believe the market for profiles is still in a state of infancy.

Something similar to the pipes market in the early 70s. In

developed markets, PVC is the material of choice for window

Jayen Modi Managing Director Baerlocher India Additives Pvt. Ltd. Mumbai

and door profiles and many other applications to replace To know more, please subscribe to Polymers Communiqué at

subscriptions@polymerscommunique.com

POLYMERS Communiqué l April - May 2017

NEW DIMENSION

ADIDAS Adds New Dimension to Additive Manufacturing for the Sports Industry

Through adidas’s obsession with helping athletes make a difference in their game,

the brand unveils Futurecraft 4D, the world’s first high-performance footwear featuring midsoles crafted with light and oxygen

using Digital Light Synthesis, a technology pioneered by Carbon.

F

uturecraft 4D is a fruition of adidas Futurecraft -

the brand’s journey to define the future of craftsmanship through exploring new

technology, design and collaboration in order

to provide the best for each athlete. Futurecraft

4D’s midsole is born out of 17 years of running data, and brought to functional reality through a

pioneering digital footwear component creation process that eliminated the necessity of traditional prototyping or moulding. With the new technology,

adidas now operates on a completely different manufacturing scale and sport performance quality,

officially departing from 3D printing, bringing additive manufacturing in the sports industry into a new dimension.

82

POLYMERS Communiqué l April - May 2017

Digital Light Synthesis is a breakthrough process

pioneered by Carbon that uses digital light projection, oxygen-permeable optics and programmable liquid resins to generate high-performance, durable polymeric products.

Futurecraft 4D is adidas’s first application of the Digital Light Synthesis, and represents the

brand’s step into athlete-data driven design and

manufacturing. With an ambition to create the

Dr. Joseph DeSimone, Carbon Co-Founder and CEO says, “Our partnership with adidas will serve as an ongoing testament to how the digital revolution has reached the global manufacturing sector, changing the way physical goods are designed, engineered, made and delivered.”

ultimate running shoe for all, adidas analysed its library of running data to shape functional zones

into a midsole design crafted through Digital Light Synthesis. Unlike any traditional manufacturing technology, Digital Light Synthesis allows adidas to precisely address the needs of each athlete in

regards to movement, cushioning, stability and

comfort with one single component. Carbon’s unique

programmable

resin

platform

offers

unparalleled performance with respect to material durability and elastomeric responsiveness. 5,000

Digital Light Synthesis was created by Carbon, a Silicon Valley-based tech company working to

revolutionise product creation through hardware, software and molecular science. This new take on manufacturing enables adidas designers, sports scientists and engineers to bring even the most

intricate designs of their imagination into physical

reality. More importantly, it overcomes shortcomings

pairs of Futurecraft 4D will be available at retail in

To know more, please subscribe to

seasons.

subscriptions@polymerscommunique.com

fall/winter 2017 with further scaling in the coming

Polymers Communiqué at

Human and Machine Safety is our Priority

POLYMERS Communiqué l April - May 2017

83

GLOBAL CONVERGENCE

PLASTINDIA 2018 at Gandhinagar

A World-class Event at a World-class Venue May Chien, Director Pilatus International Company Ltd. Taiwan

Q. How do you see the response to the upcoming PLASTINDIA 2018 from your region?

The response to PLASTINDIA 2018 from our regions -

Taiwan, Korea and ASEAN countries (Singapore, Malaysia, Thailand, Vietnam, Indonesia and Philippines) is good and

positive. Our customers are interested to participate / visit PLASTINDIA 2018.

Q. As the No. 3 exhibition in the world, how do you see PLASTINDIA 2018 benefitting the industry?

Indian economic is shining and booming in the world and PLASTINDIA 2018 is the largest and No. 1 plastics exhibition not only in India, but in the South-East Asia

region. The dynamic platform of PLASTINDIA 2018 attracts a lot of OEMs, machine manufacturers, petrochemical

companies,

masterbatch,

additives

and other chemical and compound manufacturers, along with the finished and semi-finished product

manufacturers, to display their products and machinery to the buyers from all over the world.

84

“Indian economic is shining and booming in the world

and PLASTINDIA 2018 is the largest and No. 1 plastics

exhibition not only in India, but in the South-East Asia

region. The dynamic platform of PLASTINDIA 2018 attracts

a lot of companies to display

their products and machinery to the buyers from all over

the world,” says May Chien

in dialogue with POLYMERS Communiqué.

POLYMERS Communiqué l April - May 2017

Q. The venue at Gandhinagar got very good reviews last time. This, being the second edition at Gandhinagar, will further enhance exhibitor delight. What are your thoughts?

The venue at Gandhinagar in terms of electricity,

venue facilities and venue walk-through design, is one of the best and world-class exhibition

venues in the world, not just in India. State of Gujarat is also the main hub of the plastics industry in India. The exhibitors had got positive

experiences in 2015, so they will be more

delightful to exhibit at Gandhinagar again

since it is much easier for them to visit their customers during the exhibition period and after the exhibition.

Also,

this

introducing

time

the

Plastindia five

Foundation

industry

is

focused

pavilions like Composites, Automotive, 3D

Printing & Prototyping, Medical & Healthcare and

Sports,

which

will

definitely

attract

the end users and many segments of the plastics industry.

The

Reverse

supported Plexconcil

by

Buyer-Seller the

and

Meet

Government

Plastindia

which of

is

India,

Foundation

will bring potential buyers from all round the world, which will definitely be promising to the exhibitors.

Q. What according to you are the bright spots of the ‘Indian Plastics Industry’?

The economy has grown rapidly in India and people have noticed it very well. While on one side, the Government of India supports the Indian plastics industry with priority; on the other, India is full of energetic manpower and in

terms of average age of 26 years, it is a very young nation. These are very bright spots

motivate famous plastics companies across the world to invest in India. No one in the world can ignore this fact.

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85

Q. With over 2,00,000 visitors expected, do you see your exhibitors launching new products and technologies during PLASTINDIA 2018?

The Reverse

Our exhibitors are from different sectors of the plastics industry, like raw material, mould,

machinery and finished products from Taiwan, Korea and ASEAN countries. Our exhibitors are excellent professional, so they will surely bring new products and technologies to the biggest platform in India during PLASTINDIA 2018.

Q. How do you look to your relationship with PLASTINDIA events?

Plastindia Foundation and Pilatus International

Co., Ltd. have cooperated for more than one decade. We have built-up a very good and strong

relationship based on mutual trust. Pilatus has a good confidence to promote PLASTINDIA

events with Plastindia Foundation’s backup

Seller Meet which is supported by the

Government of India,

Plexconcil and Plastindia Foundation will bring

buyers from all round the world,

potential

which will definitely be

promising to the exhibitors.

and support!

Q. Any specific wish list?

Pilatus sincerely wishes that Plastindia Foundation can be the bridge of communication between the

Buyer-

Government of India and the exhibitors / visitors to get better arrangements, enabling them to attend PLASTINDIA 2018 smoothly and successfully!

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86

POLYMERS Communiqué l April - May 2017

INDUSTRY OPINES

Industry Report on

POLYMERS Communiqué

P

OLYMERS Communiqué today commands respect in the industry. In its continued endeavour to not let down the baton of quality, reach and delivery, POLYMERS Communiqué conducted a survey as a part of its Self Evaluation and Improvement

Programme (SEIP 2017-18).

Sample Size: 138

l

Format: Written Forms

l

Response Tabulation: Singular

l

Time: April, 2017

l

Next Schedule: September, 2017

l

13.04%

86.96%

Not aware

Aware

Industry Awareness Index A whopping 86.96% of the audience was aware of POLYMERS Communiqué as a communication platform. We are proud to

have achieved this feat in a short time of 2 ½ years. We continue to be energised to re-strategise and work harder to address the balance 13.04%.

0.82%

Fair

Very good Excellent

Needs improvement

10.94%

54.62%

33.62%

Receptive Communication Index Having a receptive audience for a communication is

Quality Rating Index A very critical parameter for POLYMERS Communiqué; this is a result for which we waited with bated breath.

A big 88.24% of respondents marked us as ‘very good’

and ‘excellent’. This result did bring a lot of cheer to

the entire team who has been very fastidious for even the smallest element that goes into making this product joyful for the readers every 2 months.

Thank you so much...this response is testimony to

all the days, nights and passion we put in to bring POLYMERS Communiqué out. 10.94% responses

hallmark to its success. We are happy that 80.29% have answered this question stating that they would like to continue to receive communication from POLYMERS

Communiqué. This feedback indicates the confidence that the industry has reposed in us and that we will

continue to ensure the quotient of ‘value-addition’ in content is grown still further to take POLYMERS Communiqué to the next

orbit

success.

of

rated us fair and one response (0.82%) felt that we

need to improve. We will continuously strive to come as close to perfection as possible. We assure you, we will continue to learn and continue to grow.

Do not wish to be featured

Wish to be featured

Desirability Index

27.07%

Close to 73% of the respondents have expressed a desire to be featured in the magazine.

Wow! Now that is real big number. Our issues have already grown from 60 pages two

years ago to over 100 pages today. We are delighted that people see value in being a part of this publication. We will do our best to have quality content reaching the wide reader audience of POLYMERS Communiqué as so many wonderful developments are

72.93%

happening in this sunrise plastics industry; we are proud of our association. This industry comes with an indomitable spirit to learn and excel; the never-say-die approach of

entrepreneurs has inspired an out-of-the-box thinking and its global acclaim is only rising even as we write this piece.

MEETING POINT

“We are sure IPLEX would grow from edition

to edition since it is considered as one of the

important events,” says V. Sekar in dialogue with POLYMERS Communiqué.

V. Sekar, Convener IPLEX’17, Chennai

Q. Which market segments in South India promise the fastest growth for the plastics industry?

South India has many segments of cluster and most

of them are on fast track. South India consumes close to 40% of polymer consumption of India. It is

mainly concentrated with the processing industry.

Chennai is the ‘Detroit of Asia’ and the ‘Automobile Hub’ of India.

Auto plastics is one major growth driver.

The Sivakasi town, known for its fire crackers, match and printing industries, consumes large amount of polymer for packaging.

FMCG is another driving sector. Hyderabad’s pharmaceutical industry, Bengaluru’s electrical and

electronics industry and Kerala’s agriculture sector

are some of the other driving factors. Infrastructure which is growing at double digit in South India is yet another driving factor.

South India is a very well-diversified industry base with very loyal market.

IPLEX’17

A Perfect Complement for South India’s Well-diversified Plastics Industry 90

Q. What value proposition do you see IPLEX’17 offering to visitors to the show?

This time IPLEX’17 is two times bigger than all the earlier editions of IPLEX in terms of the

number of exhibitors and floor area. With the polymer industry, which is expected to double its

revenue in next five years, it is more relevant for the industry to update the latest developments

and plans for future capex. It would help the To know more, please subscribe to Polymers Communiqué at

subscriptions@polymerscommunique.com

POLYMERS Communiqué l April - May 2017

B2B Marketing Communication Specialists RELATIONSHIPS All India Plastics Manufacturers Association

Asian Packaging Federation

AVI Global Plast Pvt. Ltd.

Bennett, Coleman and Company Ltd.

Blend Colours

BrĂźckner Maschinenbau GmbH & Co. KG

Central Institute of Plastics Engineering and Technology

Chemicals & Petrochemicals Manufacturers’ Association of India

Ferromatik Milacron India Ltd.

Indian Centre for Plastics in the Environment

Indian Institute of Packaging

Indplas Exhibition

IPLEX Exhibition

India Trade Promotion Organisation

J P Plaschem Ltd.

Kandui Industries Pvt. Ltd.

Mitsu Chem Pvt. Ltd.

Organization of Plastics Processors of India

Pennwell Publishing

Plastasia

Plastindia Foundation

Rajoo Engineers Ltd.

Sintex Industries Ltd.

Technical Training and Research Institute

The Economic Times Polymers

Welset Plast Extrusions Pvt. Ltd.

Windsor Machines Limited

World Packaging Organisation

Adeka India Pvt. Ltd.

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Vasantha Tool Crafts Pvt. Ltd.

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LAUNCH PAD

T

PVI 2019 Commences Its Journey To Achieve New Landmarks

he industry witnessed the national launch of the 11th PLASTIVISION

INDIA 2019 (PVI 2019) exhibition

that aims to act as ‘the epicenter of collaboration’. Elaborating on the hope

of plastics to be ‘the most trusted and health-friendly material for the world’,

Ananth Kumar, Minister of Chemicals and Fertilizers, and Parliamentary Affairs,

Government of India presided over the

the official logo for the Plastivision India 2019 exhibition.

Ananth Kumar suggested the exhibition should

introduce

three

pavilions

addressing serious endeavours of the

government - Skill India, Clean India and Digital India, to which he confirmed complete governmental support to the apex body in times to come.

inauguration function as Chief Guest on

PLASTIVISION in 2017 at Mumbai was

New Delhi, at an august gathering

and promises to be kept by the 11th

9th May, 2017 at Hotel Le Meridian,

of

manufacturers,

and end-users.

dealers,

buyers

The occasion was also marked with a traditional

‘puneri

pagdi’

ceremony

followed by lighting a lamp and unveiling

indeed a precursor to even bigger scale

PLASTIVISION INDIA 2019 that will be held

between 28th February and 4th March, 2019

in the newly done up Pragati Maidan.

“With the support of the Central Institute

of Plastics Engineering and Technology (CIPET),

we

are

taking

complete

responsibility of creating a workforce of skilled manpower for the plastics industry,

something that has been compromised for a long time,” says Ajay U. Desai, Chairman

- NEC, PVI 2019. PVI 2019 expects 2000 plus exhibitors, institutional buyers and delegations from 30 plus countries.

As a part of AIPMA’s commitment towards

the reversal of carbon footprint, the core committee has planted saplings for every square metre of exhibition space

utilised. Speaking on the occasion as

Guest of Honour, Anuj Kumar Bishnoi, Secretary, Department of Chemicals &

Petrochemicals, Government of India

says, “This is a great way to create synergy between

knowledge,

learning

and

exchange of value creating ideas under

a single roof so that we are not inventing To know more, please subscribe to Polymers Communiqué at

subscriptions@polymerscommunique.com

Education is the most powerful weapon which you can use to change the world.

Educate Every Child...

94

POLYMERS Communiqué l April - May 2017

Events IPLEX’17

Pack Plus 2017

Plastic Pipes 2017

15th – 18th June 2017 Chennai Trade Centre, Chennai, India

3rd – 6th August 2017, Pragati Maidan, New Delhi, India

23rd – 24th November, 2017 The Leela Hotel, Mumbai, India

InterPlas Thailand 2017 21st – 24th June, 2017 BITEC, Bangkok, Thailand

5th Injection, Blow, Roto & PET Moulding International Summit 2017

6th Speciality Films & Flexible Packaging, Global Conference 2017 14th – 15th September, 2017 Grand Hyatt, Mumbai, India

4th Plastivision Arabia 2017 11th – 14th December, 2017 Expo Centre Sharjah, UAE

PLAST 2018 29th May – 1st June, 2018 FIERA MILANO, Italy

Indplas’18 30th November – 3rd December, 2018 Eco Park Exhibition Ground, Kolkata, India

11th PLASTIVISION INDIA 2019

Interplas 2017

PLASTINDIA 2018

6th – 7th July, 2017 Grand Hyatt, Mumbai, India

26th – 28th September, 2017 NEC, Birmingham, UK

7th – 12th February, 2018 Gandhinagar Ahmedabad, India

28th February – 4th March, 2019 Pragati Maidan, New Delhi, India

6th PLASTASIA 2017

25th Fakuma

NPE 2018

K 2019

8th – 11th July, 2017 Pragati Maidan, New Delhi, India

17th – 21st October, 2017 Friedrichshafen, Germany

7th – 11th May, 2018 Orlando, Florida, USA

16th – 23rd October, 2019 Düsseldorf, Germany

96

POLYMERS Communiqué l April - May 2017

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