POLYMERS Communiqué - Feb - Mar 2018 by Polymers Communique

A CUSTAGE I N I T I A T I V E Feb - Mar 2018 l Issue 4.3 l ` 150

INDUSTRY DIRECTIONS Petrochemicals sector is growing at 1.5 times the country GDP, this trend shall certainly continue. Avinash Joshi, I.A.S.

Managing Director, ONGC Petro additions Limited (OPaL)

Development of advanced polymers for use in separation of organic liquids and gas separations. Dr. S. Sivaram

Honorary Professor and INSA Senior Scientist, IISER

A new development is the fully-recyclable barrier film for the edible oil industry. Diego Donoso

Business President (P&SP) The Dow Chemical Company

Packaging that delivers sensorial engagements touch / feel, fragrance and surface finishes are interesting. Senguttuvan R.

Chief Executive - Packaging & Printing Division, ITC Ltd.

POLYMERS CommuniquĂŠ l February - March 2018

CONTENTS

Feb - Mar 2018 l Issue 4.3

32 OPaL Sees Immense Opportunity: Petchem Growing at 1.5 Times BIG STORY

the Country’s GDP

“In a relatively shorter span of time, OPaL has been able to establish an efficient marketing channel network all across, enabling us to have a good customer reach. Product sales of over 8,00,000 MT clocking a turnover of Rs. 6,000 crore stands as testimony to the same,” shares Avinash Joshi, I.A.S. in dialogue with POLYMERS Communiqué.

Avinash Joshi, I.A.S., Managing Director

ONGC Petro additions Limited (OPaL), Dahej, Gujarat

38 Advanced Polymer Nanofiltration Membranes for Molecular SIVaRAM SPEAKS

Separations: Fascinating World of Invisible Polymers

54 REDEFINED PACKAGING

Diego Donoso, Business President

Bambang Candra, Asia Pacific Commercial Vice President

Vipul Babu, Sales Director - India Sub-continent

Dow Packaging & Specialty Plastics, The Dow Chemical Company

58 Plasticulture: A Growing Arena of Applications

AGRI PLASTICS

Ramesh Dumbre, Vice President – Marketing Plastiblends India Ltd., Mumbai

SPECIALITY TALK

62 Imerys Expands Its Calcium Carbonate Business in India

Jitender Kumar Bharihoke, Performance Polyamide Managing Director, Rhodia Polymers & Specialties India Pvt. Ltd. (Solvay Group), Mumbai

42 Super-specialisation in Plastics Pushing: ‘Make in India’ Amlan Das, Specialty Polymers, Managing Director

Head - Sales & Marketing, Solvay Specialities India Pvt. Ltd., Mumbai

50 Brand Owners on the Lookout for Distinctive Offerings

DISTINCTIVE DISTINCTION

Senguttuvan R., Chief Executive - Packaging & Printing Division, ITC Ltd., Chennai

54 Making a Difference with Packaging

Dr. S. Sivaram, Former Director

CSIR-NCL, Honorary Professor and INSA Senior Scientist Indian Institute of Science Education and Research (IISER), Pune

SURGING AHEAD

Imerys Minerals India Pvt. Ltd.

64 Roadmap for Injection Moulding Machines (IMM) 2018:

RESEARCH REPORT Results Declared

POLYMERS Communiqué Survey

71 PLASTINDIA 2018 Achieves New Laurels

NEWER HEIGHTS

POLYMERS Communiqué l February - March 2018

CUSTOMISED COMPOUNDING

Kkalpana Industries (India) Ltd.

Printed and Published by

IN COMPLIANCE

Manish Chawla manish@polymerscommunique.com

Kraiburg TPE

A Showcase of Products and Corporate Strategy

TPEs for Medical and Pharmaceutical Markets: Safety and Service of the Highest Level

ENGINEERING DELIGHT

Leo Precision Products

HBR PAGES

Presented by POLYMERS Communiqué in syndication with Harvard Business Review

Designed by Custage Marketing Solutions LLP 401, Vikas Classic Building No 4 4th Floor, Near Basant Cinema Chembur, Mumbai 400 074, INDIA

High Precision PET/PP Preform Moulds

Editorial Advisory Board

What’s the Value of a ‘Like’?

Chief Editor

Arvind Mehta Chairman and Managing Director Welset Plast Extrusions Pvt. Ltd.

Jyoti jyoti@polymerscommunique.com

Prof. (Dr.) N. C. Saha Director, Indian Institute of Packaging N. K. Balgi formerly President & Director at Ferromatik Milacron India Pvt. Ltd.

TECHNOLOGY SHOWCASE

Advertising Sales - National

INDIAPLAST 2019 at NCR: Space Selling Even as You Read

Mahendra Patel, Chairman

Plastics Machinery Manufacturers Association of India (PMMAI) New Delhi

Bengaluru Siddhant +91-90290 32767

siddhant@polymerscommunique.com

BIG STEP

Kandui Industries Pvt. Ltd.

Kandui Industries Set to Clock Masterbatch Production of 60,000 TPA

Hyderabad Vani +91-93924 28927 vani@polymerscommunique.com

AGAIN AND AGAIN

DOWNSTREAM DELIGHT

Mumbai Vinisha +91-88790 50327 vinisha@polymerscommunique.com

Mrunal Sanghvi, General Sales Manager (India) Nordson Corporation, Polymer Processing Systems, Ahmedabad

Recycling in Germany: PET Bottles Setting the Trend Enhancing Extrusion Efficiency with Downstream Melt Processing Components

100

WONDER MATERIAL

Varun Gupta, Director, Calco Poly Technik Pvt. Ltd.

106

LITTLE ACTIONS BIG RESULTS

Shirish V. Divgi, Managing Director

Vadodara D. S. Bhumra +91-81289 90887 devinder@polymerscommunique.com

Addressing Needs with Plastics

Advertising Sales - International Dubai Pritam +971-5548-32330 pritam@polymerscommunique.com

Team: Together Everyone Achieves More Plastics Machinery Asia, Ahmedabad

110

BRAND EQUITY

Shailesh Sheth, Corporate Strategy Adviser Management & Manufacturing Technology, Mumbai

114

IN SYNC

Dr. Naveen Malhotra, Group Head HR & CC

Stand Out from the Crowd: Sharpen Your Purposeful Branding

122 News

The 3 Levels of Organisational Alignment: An HR Perspective for High Performance

MEETING GROUND

S. K. Ray formerly Sr. Executive Vice President (Polymers) at Reliance Industries Ltd.

Printed at

Silverpoint Press Pvt. Ltd. A-403, TTC Industrial Area Near Anthony Motors Mahape, Navi Mumbai - 400709 District - Thane

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Convener, IPLEX’18, Hyderabad

CHINAPLAS 2018 to Launch Young Tech Hall

Weekend Delights

104

POLYMERS Communiqué l February - March 2018

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Domestic Subscription: Single Issue Price: Rs. 150; Annual Subscription: Rs. 1200 (including shipping)

Venugopal Jasti, President, TAAPMA &

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Printed and Published by Manish Chawla, and printed at Silverpoint Press Pvt. Ltd., A-403, TTC Industrial Area, Near Anthony Motors, Mahape, Navi Mumbai - 400709, District - Thane and published from 401, Vikas Classic Building No 4, 4th Floor, Near Basant Cinema, Chembur, Mumbai 400 074, INDIA. Editor: Manish Chawla.

IPLEX’18, Back after Char Saal to the Land of Charminar

RETRO

Rajesh Nath Managing Director German Engineering Federation (VDMA) India Office

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118

New Delhi Vijay +91-98100 15111 vijay@polymerscommunique.com

Pushp Raj Singhvi formerly Vice Chairman and Managing Director at Borouge (India) Pvt. Ltd.

Events

124

Views and opinions expressed in this magazine are not necessarily those of POLYMERS Communiqué. Readers are advised to seek specialist advice before acting on information contained in this publication, which is provided for general use and may not be appropriate for the readers’ particular circumstances and so POLYMERS Communiqué does not take any responsibility for any loss or damage incurred or suffered by any of its subscribers / readers / advertisers of this magazine. The publisher makes every effort to ensure that the magazine’s contents are correct but do not take any responsibility for the absolute accuracy of the information. Subject to Mumbai Jurisdiction. Some of the images used in this issue are from Shutterstock. No part of this publication or any part of the contents thereof may be reproduced, stored in a retrieval system or transmitted in any form without the permission of the publisher in writing. POLYMERS Communiqué reserves the right to use the information published herein in any manner whatsoever. The ownership of trademarks is acknowledged.

Mind Speak N. K. Balgi

Arvind Mehta

g Director Chairman and Managin Ltd. Pvt. ns usio Extr t Welset Plas

S. K. Ra

Automation, led by high output machines, integrated processes, computerisation and robotics will lead the new advances.

Considering the enormous hue and cry by environmentalists, NGOs and various government bodies to ban plastics, manufacturing and handling of plasti cs has to be designed and implemented afresh. Use of bioplastics may be mand ated for one-time packaging. European Commission has published the ‘European Strategy for Plastics in a Circular Economy’ which focuses on 4 key meas ures to initiate a more prosperous, sustai nable production, use and disposal of plastics. Its key highlight - 100% of plastics packaging will be either reusable or recyclable in a cost-e ffective manner by 2030. Newer business models designed for the future, 3D printing etc., would also have a significant impact.

formerl y Sr. Exe cutive V Preside ice nt (Poly mers) a Industri t Relian es Ltd. ce

While

there have not been an breakthrough y developments in plastic materials and technologies du ring past few decades, industry is fac ed with challenges em anating from a different quarter. This is in the arena of en vironment. Paradoxically, with an excellent environmental footprint, pla stics are perceived as a bane to society. World is showing increa sing concerns at growing piles of wastes on land, oceans and water bodies. While there are tec hnological solutions to plastic wastes, collection remains an ins urmountable challenge. This would compel the industry to actively collabo rate with stake holders. India is hosting the World Envir onment Day on 5th Ju ne, 2018. It wo uld be an occasion to reflect on ou r role and chart out a ro ad map for fut ure growth, meaningfully co ntributing to th e society.

Prof. (Dr.) N

. C. Saha

Director

Indian Insti

tute of Pack

Rajesh Nath

or Managing Direct g German Engineerin ) Federation (VDMA India Office

lastics industr y being the se cond younge IT, avails itself st after for new deve lopments for performance improved of products, processes an economics. d cost Advancemen ts those im recent past pacted in are Shale Ga s production, made plentif which ul availabilit y of crude, which will pe an impact rsist. Developmen ts include so lutions for im energy efficie proving ncy in mac hinery. Prog all electrics ressively, will displace hydraulic po machines. Co wered mposites whi ch can be us metal part re ed for placement, es pecially in au for improving tomotive fuel efficienc y will grow in Processes fo volumes. r recycling of af te challenge in rlife discards novators. 3D will pr inting techno now maturin logy is g for commer cial use, but to be long appears way for bein g deployed production of for mass conventiona l parts for in use and cons dustrial umer goods.

formerly Presid ent & Directo r at Ferromatik Mi lacron India Pv t. Ltd.

aging

Advances in business strategies, manufacturing processes, technologies for higher productivity, automated machinery for reduction of wastage, labour policies, financial systems, marketing, customer services etc. are considered to be key elements for any industry. Industries are also required to adopt policies for upgradation and TQM systems to produce quality goods to cater to demands of modern society. Advances and innovations are considered to be the ‘mantra’ for growth, and hence, these two components will have a large impact on the industry. ‘Industry 4.0’ is fast gaining momentum. This new, disruptive technology has recently found its curve of progression and has transformed and reshaped the way things are viewed in manufacturing. India has a unique opportunity to innovatively pave its road to ‘smart manufacturing’. Industry 4.0 is expected to transform manufacturing here by bringing operational efficiencies to industries like automotive, electrical & electronics, aerospace etc. IIoT (Industrial Internet of Things), 3D printing, 3D sensors, social software, augmented reality etc. are considered to usher in advancements in the next era of smart production.

Feedback Just seen the POLY MERS Comm uniqué Dec 20 Jan 2018 issue 17 ; really superb ! N.A. Roto Mac

As a regular reader of POLYMERS Comm uniqué, it gives information on the latest de velopments in the industry. The en tire topics are we ll cover, specially events held at var the ious segments. Ple ase also try to co smaller markets ver like 3D blow mo ulding, rotomou PU systems etc. lding, It would be nice if you could launc special issue on ha the latest trends.

Kiran Pancha

hines & Mould

s India

Dr. Jitendra N. Ka pa

dia

g e recyclin g out th u to brin d-ofyo ee n te e la th ich is ngratu This is to co MERS Communiqué, wh e strong words of av LY h O I . P f ry o st u issue lastics ind for the p the-hour s articles. san u o ri va r S. Sriniva Ltd. ion fo . appreciat vt P s lymer XMold Po

BASF India Ltd.

Excellent

edition on recycling. Extremely relevant. Great work.

Sunil Jain

Rajoo Engineers Ltd.

I tell my friends from the industry that POLYMERS Communiqué is one of the finest publications of our industry. The contents and the way it is presented are definitely outstanding, and to me always interesting. Wish you the best for continued success. Your passion for the publication and grasp of the matter covered over a wide spectrum of subjects seems unique. I think your entire team deserves compliments. Maybe, next time, Plastindia should consider an award for ‘The Best Plastics Industry Magazine from India’. It would motivate our industry editors to serve readers and advertisers even better.

The recycling edition has also come out very good with excellent inputs on plastics waste and its management. Prashant Trivedi Sintex BAPL Ltd.

Vijay Merchant

Special Advisor - Environment, Plastindia Foundation Chairman, Polycraft Group

This

has referenc e to your POLYMERS Communiqué magazine. Th e topics and information pu blished is qu ite informative We remain . interested in receiving the magazine. Siddharth Po

Raghu C.

lymers Pvt. Lt

s ds out in term muniqué stan . The ty ali qu n tatio and presen m the PVC of printing od. Being fro go ry ve o als like to see content is lly ra tu , I would na or ct se es tiv addi s on PVC. le more article Anand Gokha d. a Pvt. Lt di In ls ica Galata Chem

POLYMERS Com

POLYMERS Communiqué l February - March 2018

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News Digest Clariant opens new masterbatch production site in Saudi Arabia

Cranfield’s Manufacturing Council Finds Mahendra Patel Most Worthy of ‘Distinguished Manufacturing Alumnus Award’ 2018 A proud moment for us! Cranfield’s Manufacturing Council

met to review the 2018 nominations Coperion offers ZSK 43 Mv PLUS twin-screw extruder with a new design for producing powder coating

for the ‘Distinguished Manufacturing Alumni

Award’

and

was

unanimously agreed that Mahendra

First Scientific Tests Prove HDPE’s Recycling Properties

SE World has carried out the first

practical experiment to demonstrate

that HDPE can be recycled at least

10 times and further processed under controlled conditions.

The company has been the leader in the use of recycled plastics for the manufacture of containers from waste

and recyclables for over 30 years. Its advanced procedures and processes in

Patel, Chairman, Mamata Group,

the cleaning, additives and processing

recipient of this year’s ‘Distinguished

products from recycled plastics with the

Ahmedabad was the most worthy

of the material enables ESE to make

Manufacturing Alumnus Award’.

same quality as virgin material.

However, one question that has remained

Davis-Standard’s next generation DS-eTPC touch screen control depicts affordable productivity

unanswered until now was how often

HDPE can be processed, ground and reprocessed procedures

injection

without

moulding

fundamentally

changing the structure and characteristics of the material.

EconCore presents innovations for producing high performance lightweigh thermoplastic honeycomb cores for composites at JEC World 2018

C-E

ESE, therefore, established a controlled

experimental model at its production facility that enabled virgin HDPE to be Mahendra Patel Chairman, Mamata Group This is Cranfield Manufacturing’s most

distinguished award and recognises

truly outstanding achievements of their alumni over sustained periods of time.

material was analysed in cooperation with external research institutions using state-of-the-art methods. The project

was led by ESE’s plastics specialist and scientist, Jeanett Köhn, PhD.

Last year, the award was presented

The test demonstrated for the first time

Vice-President at Airbus and the year

and shredding

Andy Palmer, CEO of Aston Martin.

have,

to fellow alumnus Gareth Williams,

that the injection moulding process

previous, the award was presented to

of the plastics

The formal presentation of the award will take place between 22nd and 23rd

May, 2018 at Cranfield.

reused 10 times. After each step the

principle,

propertyaltering effects

on the material

POLYMERS Communiqué l February - March 2018

over this entire period of reuse. With

undertakings on the Iberian Peninsula

around 10 to 20 years, this result means

concern headquarters in Gelsenkirchen.

the service life of containers being

Digest

that the availability of material for sustainable production from the same recycled plastic is secured for at least

ExxonMobil considers polypropylene production expansion along U.S. Gulf Coast

100 to 200 years.

Masterflex Opens Up Markets in Spain and Portugal

asterflex is actively expanding its tubing and connector sales

operations in Europe and will also begin Graham Engineering Corporation to show innovative blow moulding, sheet and extrusion systems powered with intuitive controls at NPE 2018

the distribution of its product- and system-specific solutions made of special

plastics and high-quality textiles in Spain and Portugal.

Maguire now makes vacuum drying available for throughputs from 30 to 1,000 lb/hr with its new 600 pounds/hr model

E-M

“We consider that there is still considerable

and by establishing our own agency in Spain, we believe we are firmly on

the road to enhancing our business prospects in that country,” explains Dr.

Andreas Bastin, Chairman, Masterflex

year to provide digital support to the sales activities.

Solvay Specialty Polymers for High Quality Smart Device Manufacturing

he smart devices market is a key

area for Solvay, as it underscores

their strategy to focus on those markets where it can bring value through

the development of innovative, high

it can offer the Indian marketplace the industry’s largest selection of speciality

polymers, which encompass over 35

product lines and includes sulfone

polymers, aromatic polyamides, aromatic polyketones and fluorinated liquids, polymers and elastomers.

Group. The group of companies based

At a local level, Solvay is also firmly

extend its international activities.

owned and joint-venture production

“Spain and Portugal are interesting

markets exhibiting a good rate of

established in India with its whollyfacilities together with its world-scale research and innovation centres.

economic growth in many production

In the mobile electronics market, the

Sergio Alvarez, the Masterflex Group

and complexity of electrical components

The group’s experience in product

especially for high temperature operation

offered by Masterflex and Novoplast

The top-tier speciality polymers can

sectors that are of relevance to us,” adds

increased miniaturisation, conductivity

Sales Manager Spain and Portugal.

means greater demands on materials,

distribution will ensure that the products

and dimensional stability.

Schlauchtechnik will find suitable niches in these strategically important markets.

replace metal in structural components, and thanks to their design flexibility, they

According to Sergio Alvarez, there is considerable demand for these products

in the aviation construction, glass and

wind power sectors, not to mention the plastics, pharmaceutical and the bulk solids handling industries. Important

potential applications would include use in cooling and air conditioning systems and in suction transport. This

website in Spanish at the start of this

Solvay’s global presence means that

in Gelsenkirchen is thus continuing to Maag expands plastic filtration operations by acquiring Ettlinger Kunststoffmaschinen GmbH

Moreover, the group launched a new

performance speciality polymers.

potential that we can exploit in Europe Henkel starts construction of a new production facility for aerospace materials at its site in Spain

comes as a result of the expansion of the

development

business

POLYMERS Communiqué l February - March 2018

help meet the performance requirements

expensive

connector,

and smartphones where strength and

of semi-structural components in the

Digest MTI to showcase at NPE 2018, the largest heating / cooling mixer combination MTI has ever supplied to the USA

power

distribution

and

industrial control markets. Solvay’s wide

range of solutions also covers electronic components, high-intensity LEDs and wristbands for wearable devices. Kalix®

HPPA

(high-performance

polyamide) is designed for structural

components used in smart mobile electronic devices. The Kalix HPPA products

are

highly

glass-filled

compounds that can replace metal in smart device structures. Different base Nordson’s highefficiency screen changer helps Cyklop® to boost productivity and cut costs in extruding PET strapping tape

resins are used to tailor performance and processing requirements.

A portfolio of bio-sourced HPPAs is available for manufacturers seeking more

sustainable alternatives by incorporating

renewable, bio-based polymers into

their finished products (Kalix HPPA 3000

aesthetics are essential. Amodel®

PPA

(polyphthalamide)

outperforms standard polyamides in

high temperature electronic applications. Outstanding electrical properties and

high heat resistance means it is suitable

for electronic components exposed to SMT processing.

Quantum E, a Part of the Next-generation Dosing Units from Piovan

iovan,

which

has

always

been

committed to the development

of integrated solutions for the plastics industry,

has

also

established

new

standards in the extrusion industry thanks to the Quantum E series.

impact

PPA

resistance

grades).

bio-sourced

Halogen-free

flame-

retardant grades are also available.

Kalix HPPA products can be matched to a wide colour spectrum, including light

and bright colours. They can also be in the mobile electronic device industry.

Another customisable, high-performance

M-R

machine-

With the Quantum E dosing system,

painted with coatings commonly used

RPC Promens Montpont has enhanced its containers for Agrochemicals market with choice of materials and sizes

series, the first bio-based amorphous

PPA and Kalix 2000 series outstanding Polyone’s advanced composite materials bring innovation and sustainability to the transportation industry

composite

tooled metal parts in laptops, tablets

polyketone is AvaSpire®, a versatile family

of polyaryletherketone (PAEK) that is tailored to provide new and unique

Piovan improves both, the effectiveness the

the

production

product,

thanks

processes to

the

and

high

technological content of the new dosing systems, which ensure maximum

precision in pellet dosing and total processing control.

Quantum E is the new gravimetric batch dosing unit with continuous extrusion control that completes the Quantum

series of next-generation dosing units introduced on the market in 2015. With this innovative design, Piovan combines

combinations of performance and value.

It has been formulated for applications requiring

balance

chemical

resistance and mechanical strength,

superior ductility along with good part aesthetics, thereby bridging the

performance gaps within the ultra polymers space.

Ixef® PARA (polyarylamide) provides a unique combination of strength

and aesthetics, making it ideal for

complex parts that require both, overall strength and a smooth and beautiful surface. It can be used to replace

POLYMERS Communiqué l February - March 2018

in a single high precision system both,

reliable and simple maintenance, it is

accuracy of the continuous loss-in-

that use 30% less energy than the

gravimetric dosage versatility and the weight system.

Innovation and Versatility Quantum E allows a versatility of use that has never been achieved before, thanks

to 8 dosing stations: each station is added or replaced by a simple mechanical

operation without the need for complex manoeuvring and in conditions of

complete safety for the operator and for nearby equipment.

The gravimetric batch dosing system precisely weighs each of the ingredients

equipped with high-efficiency motors previous models.

Lohia’s TTRC Awarded with Plasticon Award 2018

ohia’s Technical Training & Research

Centre (TTRC) based at Kanpur, India

has been known for its contribution

to the raffia industry, globally through its

unique

portfolio

Digest SABIC announces plans to expand capacity for Ultem™ and Noryl™ resin production

training

programmes for all levels i.e. Operators, Supervisors, Executives, Managers and Senior Management.

of the mixture, while loss-in-weight technology allows total control of the

extruded product output and maximum weight continuity per metre of the film.

Teknor low-gloss PVC compounds for automotive window encapsulation closely match surface finish of nearby EPDM components

Quantum E is the ideal gravimetric dosing system for the production of flexible

packing film. For this reason, it integrates

technological solutions that offer the best dosage accuracy and maximum precision in weight control per metre of output. Accuracy, Control and Safety at The Quantum E dosing system has been

designed and built in such a way as to allow complete traceability of each

component and the repeatability of

each cycle, also as a consequence of the new trapezoidal shape of the dosing

gate, which allows further precision (in dosing), with the integration of a rapid unloading device.

Quantum E can be configured both, for single extrusion lines and for co-extrusion.

The advanced control provided by

Quantum E was developed by Piovan and acts in accordance with a new algorithm

for the calibration of dosing stations. Quantum E can be controlled remotely through a normal network connection and is ready for complete integration with Winfactory 4.0.

It complies with the latest safety and regulations;

for

Raj Kumar Lohia, Chairman, Lohia Group in 2008 and realisation of the same in year 2012 by commencing operation

Every Stage

consumption

The TTRC’s concept was envisioned by

POLYMERS Communiqué l February - March 2018

WINTEC, an ENGEL group company, is starting sales in America

of TTRC at a dedicated campus spread across 10 acres at Kanpur. With over

5 years of TTRC’s support through its

unique training services to industries, the Institute has acclaimed the distinction of

the only international technical training institute specifically catering the needs

of the growing raffia sector. Over 1,500 participants

benefitted

from

TTRC’s

training programmes which includes international participants from countries of SAARC, Middle East, Africa, South East Asia etc.

The eminent jury for the coveted award, Plasticon Awards 2018, recognised the

contribution of Lohia’s TTRC under the category of ‘Best Educational Institution contributing to Plastics’. During the

award function held at Gandhinagar on 7th February, 2018, the award was

presented to Rajeev Kumar Dwivedi, Director, Lohia’s TTRC and the team

X-Rite launches MetaVue™ VS3200, the first non-contact instrument for industrial applications (plastics, coatings, cosmetics and food) that combines colour imaging with spectrophotometry

S-X

members of TTRC.

BIG STORY

OPaL Sees Immense Opportunity Petchem Growing at 1.5 Times the Country’s GDP

Avinash Joshi, I.A.S. Managing Director ONGC Petro additions Limited (OPaL) Dahej, Gujarat

30 30

POLYMERS Communiqué l February - March 2018

“In a relatively shorter span of time, OPaL has been able to

establish an efficient marketing channel network all across,

enabling us to have a good customer reach. Product

sales of over 8,00,000 MT clocking a turnover of

Rs. 6,000 crore stands as

testimony to the same,” shares

Avinash Joshi, I.A.S. in dialogue with POLYMERS Communiqué.

Q. Being at the helm of affairs at OPaL, how do you see the polyolefins business globally and specifically in India? Petrochemicals play a vital role in the growth of any economy and are the backbone to many key industries like

agriculture, packaging, infrastructure, healthcare, textiles and consumer durables.

The global demand for polyolefins stands at 170 Million Metric Tonnes (MMT) with various segments growing within

a range of 3.9 - 5.3% in tandem with global GDP growth. The

very nature of this commodity facilitates its trade on a global basis, thus endowing geographies with distinct economic edge having access to cheaper feedstocks. India

the

sixth

largest

manufacturing country in the

world, exemplifying its sweet

spot in the global economic

landscape. At present, we have a domestic polyolefin demand of

approx. 10 MMT that is growing in double digits. We have had experience of petrochemicals

sector growing at a rate of 1.5 times the country’s GDP

and this trend shall certainly continue. The Government of

India’s thrust of ‘Make in India’,

While trying to create culture of ‘results’ and not ‘reasons’, we are building a learning organisation engraining DNA of efficiency and effectiveness.

smart cities, water conservation

and its specific focus on agriculture and key infrastructure projects shall remain growth drivers for the sector.

However, we are currently short in polyolefins thereby having

net imports of approx. 1 million tonnes. This is likely to see a multifold growth owing to inability of local production to

catch up the pace of demand growth. This indicates that the

volatility in prices shall increase with much higher tradability of

material in this scenario. It is high time that we build economic capacities based on plausible feeds to ‘Make in India’ and cater to our growing domestic need.

POLYMERS Communiqué l February - March 2018

Q. How has been the OPaL business post commissioning of the mega petrochemical complex at Dahej? After the successful commissioning and inauguration of OPaL petrochemical complex by Hon’ble Prime

Minister Narendra Modi on 7th March

2017, it has been our endeavour to

I have been blessed with diverse experience. I have had a stint of over 25 years with State Governments and Government of India. With OPaL, it is my first industry experience. The journey has been challenging, yet wonderful this far.

stabilise and ramp up operations to bring out world-class products for our customers in diverse markets.

have been able to establish an efficient marketing channel network all across,

enabling us to have a good customer

reach. Product sales of over 8,00,000 MT clocking a turnover of Rs. 6,000 crore stands as testimony to the same. have

managed

export

50,000 MTs of polymers to almost

25 countries including markets like China,

Vietnam,

Malaysia etc.

Turkey,

activities.

were

operating

at about 40% in the first couple of quarters of FY 17-18. We have been ramping up production,

with stabilisation of operations in view, reaching 70% in Q4 of the FY 17-18.

Individual plants of the complex have been

successfully tried at 100% operating rates, including the dual feed cracker. We do expect to ramp it up

to 80 - 90% in the first two quarters of FY 18-19

and would make all out efforts to touch 100%

In a relatively shorter span of time, we

commissioning

Myanmar,

Our vision is to become a world-class

petrochemical company with dominant Indian presence and a preferred choice of customers in terms of quality & value,

and we are putting our best efforts to achieve and sustain the same.

Q. At what capacity is OPaL currently operating at and how do you see it progressing in the coming months?

capacity utilisation within the next 1 - 1.5 years.

Q. Do you wish to share any specific market response to your product categories? Our products have reached all consumption pockets in India and abroad. Overall response from the diverse

market that we cater to, has been good. While the

complex took some time to attain technical maturity so as to deliver product consistency; our team is

equally geared up to address any of the concerns that our customers may have at any point in time.

OPaL, when fully functional, will be offering 76

different grades with the objective of curtailing imports. We have been able to introduce and

establish our products in various markets in a short

span of time, thanks to all our business partners and customers who have put faith in the brand,

‘OPaLene’. Exports of substantial quantity in the very first year of operations reinforce our confidence in the quality of our products. At present, the OPaL grade basket includes 13 - 14 grades with plans of

We started the production in the month of March, 2017 after completion of pre-commissioning and

POLYMERS Communiqué l February - March 2018

SIVARAM SPEAKS

Much of the current excitement is in the development of

advanced polymers for use in separation of organic liquids as well as gas separations. The effort is primarily focused on the manner of introducing porosities of appropriate size and morphology, to design membranes suited for specific end applications.

Advanced Polymer Nanofiltration Membranes for Molecular Separations

Figure 1.

Fascinating World of Invisible Polymers

n the April - May 2017 issue of POLYMERS Communiqué magazine, I described the applications of polymer membrane as an invisible barrier in functional materials

which has found widespread applications in several industrial applications for

molecular separations in aqueous and non-aqueous systems. A membrane is a thin layer of a polymeric material that selectively passes one or more components of a feed solution, while retaining others. Polymeric membranes were first used in

crossflow filtration operations in the mid-sixties and they have grown fast in the ensuing years. Today, crossflow membrane filtration is a major unit operation that is widely practiced in numerous industries. In turn, this has spawned a vibrant highperformance polymer manufacturing and fabrication industry.

Mechanisms for Crossflow Membrane Filtration Processes Crossflow membrane filtration processes operate by multiple mechanisms and use Dr. S. Sivaram Former Director, CSIR-NCL Honorary Professor and INSA Senior Scientist Indian Institute of Science Education and Research (IISER), Pune

membranes of differing pore sizes from angstroms to several microns in diameter (Refer Table 1)1.

Microfiltration (MF) This is the coarsest of the process and uses traditional filtration principles. Figure 1: A typical organic solvent nanofiltration plant. (Courtesy: Borsig Membrane Technology, Germany)

POLYMERS Communiqué l February - March 2018

Ultrafiltration (UF)

that are used to produce chlorine and alkali. Many

It also operates using traditional size exclusion, but

membrane module configurations, such as hollow

While both, MF and UF are used to remove

such applications2.

with smaller mesopores, rather than macropores.

fibre, spiral wound and, plate and frame are used in

undissolved solids, UF membranes are also capable

Reverse Osmosis (RO)

of separating large and small molecules in a solution.

Nanofiltration (NF)

The RO membranes were the first to see large-

scale industrial use, primarily for desalination of sea

These membranes contain micropores that are small

water. Here, the separation mechanism is solution /

charged and uncharged. Typically, NF processes

polymer membrane, then pass through by diffusion.

and can remove up to 80% of hardness and greater

much more slowly than free water molecules. For

processes. NF accounts for 65% of the market for

are rejected. RO membranes are non-porous, and the

10% of the chemical industry. Some of the more

polymer chains.

enough to separate very small molecules, both

diffusion, meaning molecules dissolve in the

are used to repel anions in waste water treatment

In desalination, the ions are hydrated and diffuse

than 90% of colour when used in water treatment

this reason, free water passes through while the ions

water treatment, 25% of dairy and food industry and

only openings are the interstitial spaces between the

promising applications for NF are development of

Gas Separation Membranes

membranes suitable for caustic recovery, separation

of gold and silver from the leachate of complex ores

These are the most intricate in terms of molecular

containing these metals, decolourisation of sugars

and removal of sulphate ions from the brine that

is fed to the ion-exchange membrane electrolysers

POLYMERS CommuniquĂŠâ&#x20AC;&#x201A;lâ&#x20AC;&#x201A;February - March 2018

SPECIALITY TALK

Super-specialisation in Plastics Pushing ‘Make in India’

From adding an element of functionality to 3D printing to looking at

unconventional areas such as plumbing and baby bottles, Solvay is going the extra mile to find innovative new applications for its products, both performance polyamides and speciality polymers.

oth, Solvay’s performance polyamides and speciality polymers divisions are exploring new horizons, and rather successfully at that.

The performance polyamides division has ventured into 3D printing with a view to creating functional prototypes that do away with weeks and months of soft tooling and trials; effectively cutting valuable development time and cost. While most of their business comes

from the automotive segment, they are actively looking at fresh applications where their products can

bring in a high value proposition. One such is

metal replacements where they foresee a lot of

opportunities in the future.

The speciality polymers division manufactures extremely high-end polymers, with nearly all of them being exported worldwide. From plastics that have huge chemical and heat resistance to those

used in vertebral column transplants to those in dialysis and water

treatment, they provide a gamut of solutions to their customers L to R:

Jitender Kumar Bharihoke Performance Polyamide, Managing Director Rhodia Polymers & Specialties India Pvt. Ltd. (Solvay Group), Mumbai Amlan Das Specialty Polymers Managing Director, Head - Sales & Marketing Solvay Specialities India Pvt. Ltd., Mumbai

POLYMERS Communiqué l February - March 2018

while hand-holding them every step of the way. With their polymers already being used in smart devices, they would like to see a situation where smart devices are not just assembled, but manufactured in the country. They believe that the consumer and industrial segments can provide Solvay its next big opportunity.

With two different divisions linked by the common thread of innovation, Solvay is poised to enter a whole new phase of growth. POLYMERS Communiqué speaks to the heads of both businesses to understand the journey so far and plans for the future.

Q. Please take us through Solvay’s business initiatives.

Q. Any announcements coming from your side?

Solvay is in the business of speciality

Yes. We have ventured into 3D printing

Nearly 65 per cent of our business

based powders (filled and unfilled).

polymers and performance polyamides. comes from the automotive sector,

while the balance comes from electrical and very vast-based industrial and consumer goods used in two-wheelers,

the railways etc. Since automotive is doing well, it is creating opportunities

for us; however, that is not the only thing we are relying on. Our core

business, polyamides, which we are

trying to establish in India, is showing

Jitender Kumar Bharihoke speaks to POLYMERS

Communiqué about Solvay’s polyamides business and the use it finds in newer applications.

almost 40 per cent growth, and creating a lot of opportunities in terms of new developments,

metal

exports and so on.

replacements,

We are a fairly young team, hungry for

growth. We have been engaging very well with the industry and vice-versa. Today, we are already among the top

Typically, 3D printing is used more for

prototyping. In our case however, we are creating a functional prototype

to do away with soft tooling and trials and reduce development costs

for our customers. So, if you want to make, say 100 pieces, and check how

they work, simply make a CAD design, put it in the machine, and create a component out of it. In fact, we’ve

made a lot of components this way,

and it’s a value proposition, especially

for the automotive industry. We are working closely with our customers to help them shorten their development

cycles and bring down development

costs. This way, any component is ready in three hours or so.

three players in nylon compounds;

Also, unlike the rest of the world,

achieved in just four to five years. We

machine

something we are proud to have

have very strong ambitions as well. Presently, we have about 12 per cent

market share, but we want to cross 20 per cent in the next three to four

years. Twenty per cent is an aggressive number as the market will also grow by 40 to 50 per cent by then.

Q. Please elaborate on these aggressive plans for growth. There

are

lot

opportunities

waiting to be captured. Like metal

replacements are likely to bring in a big wave of work for us, what with conventional applications in metal

changing to polyamides. The industry is going to grow as well, and export

is already happening. We are looking

where we sell these powders to manufacturers

who

end

up capturing a significant amount of value in the entire value chain; in India, we’ve circumvented the machine manufacturers and directly approached

machine

owners

i.e.

printing companies. We have forged

good relations with end-customers in the automotive segment to create a

demand pull for our products. Since

these are standard products that we are selling to machine manufacturers

elsewhere in the world, we know they run on most machines.

Q. What is the brand name under which you sell your product? Our product is called ‘Sinter Line’.

automotive segment. I believe that if

you find a segment where your product

Q. Will your foray into 3D printing create newer opportunities for you?

has a very high value proposition and

meets the needs of local customers, it

Possibly in healthcare, although I

can create a lot of opportunities.

don’t see as compelling a value proposition as I do in the automotive

at newer applications apart from the

for which, we have PA 6- and nylon-

POLYMERS Communiqué l February - March 2018

sector. Besides, we don’t want to

share in the next three to four years.

very sure of what we are putting

becoming bigger than we are today.

get into an area where we are not into the human body. The other likely application is jewellery; but

again, I don’t see a very unique value

proposition there. Yet another exciting field is electric cars, but that will take a while to unfold.

We aim to cross 20 per cent market

Q. What’s new at the Solvay Specialties’ end?

about speciality polymers and their uses, and how they can help push ‘Make in India’.

almost running out of capacity. So, we plan to remove bottlenecks in the

existing plant and create more capacity

through tooling etc. However, these aware that in the long-run, we will have to multiply our lines here.

plant, and are currently manufacturing polyetherketone and polyethersulfone

there. Our speciality polymers are

“Wherever all plastics fail, you come to us.

the Indian market is not mature enough

you need applications on those levels,

99.99 per cent of what we manufacture

VI emission norms coming up in the

operate in six major markets including

are aggressively changing fuel. You

and

where all the exhaust is recycled, which

India, we operate in all of these except

engine is much higher. So, you need

lithium-ion batteries). In fact, we are one

plastics, and that’s where we come into

of lithium-ion batteries worldwide.

is,

extremely high-end, so much so that

Our products are not for everyone, but if

to use them. Not surprisingly, nearly

you come to us!” For instance, with Euro

is exported across the world. We

automotive segment, fuel companies

automotive,

then need to have engine segments

and electrical and electronics. But in

implies that heat build-up inside the

alternate energy (photo-voltaic and

more chemical- and heat- resistant

of the major suppliers to manufacturers

the picture. Our plastics can work at

Q. How do you see manufacturing opportunities in India.

and

our

proposition

temperatures of above 200ºC, and serve as a direct replacement for metals and existing plastics. The other example is in thermal power where effluent size is

becoming smaller and our products such

as polyethersulfone have been approved in

Flue

Gas

Desulfurization

(FGD)

projects, where no other plastic works in such corrosive environments.

Q. A quick recap on your journey, please. We are about 12 years old and started by acquiring the polymers division of

an Indian company at Panoli GIDC, Ankleshwar, Gujarat which was into polymers and pesticides. We made

tremendous investment to upgrade the

capacity plant in India, but we are now

We are at the top of the polymers’ pyramid

POLYMERS Communiqué

Presently, we have a 10,000 tonne

are all short-term measures and we are

Q. What are your future plans?

Amlan Das speaks to

Towards this, we have to look at

healthcare,

construction,

consumer

alternate

energy,

We are great supporters of Prime Minister Narendra Modi’s ‘Make in

India’ policy. In light of that, while our

products,

including

those

manufactured at the Panoli plant, go into smart devices in a big way and

India is the second-largest smart device

consumer in the world, only assembly takes place in the country, with not a

single device manufactured here. This is where we would like to see ‘Make in India’ happen. Consider this: Of the 2.3

trillion

GDP,

manufacturing

accounts for only 14 per cent and 50 per

cent comes from the services industry. With manufacturing aiming to reach

20 to 22 per cent by 2020, moving

POLYMERS Communiqué l February - March 2018

from a predominantly consumer economy to

happen in India. A recent video I saw had

challenge. Apart from smart devices, we have

went to China because the Chinese can make

manufacturing

one

going

pumped an additional Rs. 500 crore into our Panoli plant so as to start manufacturing

membrane-grade PESU used for dialysis and water-treatment by mid-2019.

if you find a

segment where your product

has a very high

value proposition and meets the needs of local

customers, it can create a lot of

opportunities.

Yet another area of application is medical where

moulds. The way I see it, either the Indian industry grows to that level or foreign companies

come here as precision moulders. If they can manufacture smart devices in Korea, Japan, China and Vietnam, why not in India!

our high-end polymer i.e. polyetherketone,

That

used in vertebral column transplants, implants

opportunity. We are already into corrosion

which sells for Rs. 6,000 to Rs. 7,000 per kg, is and so on. Additionally, we are looking at

areas such as metal replacements in plumbing which is predominantly a brass market; and

apart,

segments

the

could

consumer provide

and

our

industrial

big

protection (protective coatings) and packaging polymers in a big way.

baby bottles where our product, PESU, capable

of withstanding multiple-sterilisation, can be

Q. Do you need a different mindset for marketing and sales of speciality products?

used.

smart devices, defence, consumer and industrial

Speciality polymers’ marketing and sales is

a completely different ball game; we don’t

Going

forward,

electrical

electronics,

segments will provide a great boost for Solvay.

Q. So there are different areas of application, some evolved and others evolving. What is the next realm of metal replacement which could be the next big opportunity for players like you? In my view, moulding of smart devices must

Apple CEO, Tim Cook explaining that they

talk try

volumes,

and

but

understand

value our

proposition.

customer’s

needs

and then hand-hold them right from the

conceptual to the manufacturing stage. So, marketing and sales is more the innovative,

technical kind. As such, most of our customers consider us as solution partners and not simply sellers.

POLYMERS Communiqué l February - March 2018

DISTINCTIVE DISTINCTION

Q. How do you see supply chain of tomorrow and the changing role of packaging there?

Brand Owners on the Lookout for Distinctive Offerings

Brand

owners

differentiation

are

increasingly

uniquely

looking

positioning

their

offerings. Packaging plays a key role in meeting

this requirement, and in return, the supply chain needs to develop capabilities to dweliver the same to the end customer.

Some of the lead indicators are: NN

Increase in products that cater to niche markets

Proliferation of SKUs targeted at specific audiences

Some of these initiatives will be led by the

increasing options in materials and technologies that can deliver the same.

“Intelligent or smart packaging, shaped pouches, packaging that delivers sensorial

engagements e.g. touch / feel, fragrance and

differentiated surface

finishes are interesting,”

conveys R. Senguttuvan

in dialogue with

POLYMERS Communiqué. Senguttuvan R. Chief Executive - Packaging & Printing Division, ITC Ltd. Chennai

POLYMERS Communiqué l February - March 2018

Apart from this, brand owners will be looking at getting real-

time data on consumer preferences which will enable them to position their offerings distinctively, this would involve RFID / NFC which, in turn, will have to be supported by the necessary bandwidth in the supply chain.

The segments of organised retail and e-commerce too

will have specific requirements which will be catered to

by packaging, but will have to be delivered by the supply chain.

Q. Stretching packaging possibilities with plastics. Any feedback to the material and technology providers? We look at sustainability as a source of competitive

advantage. This philosophy spans across all businesses of ITC Group.

In the packaging business, we are collaborating with business partners to innovate on raw materials like films, resins, ink, adhesives etc., to help achieve greater sustainability in our offering.

A feedback to the material and technology providers will be that much more needs to be done as markets change, as the world’s needs change.

Q. Food safety in supply chain is a growing concern. What role can packaging companies play here? ‘Farm to Fork’ is the current buzzword. In the supply

chain; the fresh produce, if not protected with right packaging, increases the risk of safety and contamination. Hence, packaging is a critical component in the overall food safety process. Now more than ever, as food

distribution networks globalise, packaging plays a vital role in ensuring the final product is safe for consumption.

There have been significant developments in packaging materials with integrated sensors, cold chains, controlled

atmosphere transportation etc. The whole supply chain is monitored for food safety with embedded real-time, track and trace systems.

All this is possible with reliable packaging materials designed with deep understanding of product behaviours with respect to barrier requirements and shelf-life.

Q. Supply of packaged food to the defence sector. How challenging do you see the demands of this niche sector?

POLYMERS Communiqué l February - March 2018

REDEFINED PACKAGING

Making a Difference

with Packaging S

peaking to POLYMERS Communiqué

on the sidelines of the PLASTINDIA

2018 exposition, Diego Donoso,

Business President, Packaging & Specialty Plastics

(P&SP),

Company

says,

The

Dow

“Whenever

Chemical

visited

India earlier, I would hear about the lack of resources, laboratories etc. which

meant people had to visit Shanghai

or Singapore each time. But now, we have our own pack studio in Mumbai.”

At the event, we launched a partnership with the Vishakha Group for fullyrecyclable barrier film for the edible oil industry. It’s a big thing having this partnership with a strategic brand. When someone important makes changes,

everybody notices. As an ardent cook,

I buy a lot of food packages which I

then have to discard, knowing that they cannot be recycled. This pains me no

end. But with this fully-recyclable film, consumers and the industry will realise

the benefits of recyclable packaging,” Diego Donoso says.

Since last two times, he ends up at the PLASTINDIA exhibition on or before his

birthday. Interestingly, since both these

times, he mentions, there has been a gigantic growth and change for him and

his team. Happily, he opines that he sees Diego Donoso Business President Bambang Candra Asia Pacific Commercial Vice President Vipul Babu Sales Director - India Sub-continent Dow Packaging & Specialty Plastics The Dow Chemical Company

business growth as his birthday gift this year, and the investments made in the region as the return gift.

Here are excerpts from the conversation with Diego Donoso (DD); Bambang Candra (BC), Asia Pacific Commercial Vice

President, Dow Packaging and Specialty Plastics; and Vipul Babu (VB), Sales

Director, Dow P&SP, India Sub-continent.

POLYMERS Communiqué l February - March 2018

Dow P&SP is marching ahead, all guns blazing.

POLYMERS Communiqué delves into the strategy,

functioning style and objectives of the company to unravel what sets them apart from the rest.

Q. What is your business outlook for packaging in Asia, specifically India, in the next three to five years?

VB: We are also focusing on bringing in new

technologies. For the past three years, we have been working on one kind of packaging; this year, we have

DD: Plastics and packaging, in general, go hand-in-

a new aspect, i.e. 3D, to explore. We want to grow

increase in middle-class income. You need to have

about what our customers need, rather than what

hand with modernisation, population growth and

and foray into newer areas. Our approach is more

good packaging, especially to avoid food waste.

kind of innovation, the industry per se, can bring in.

Looking at that, we are growing well above the GDP

We want to provide solutions to customers.

by 4 to 4.5 per cent a year; India is perhaps double or

treble of that while China, too, is growing at a healthy

Q. What is the customer reaction to this style of functioning?

pace. Worldwide, a lot of investment is being made. We already have one investment and are looking at two more by 2020; one in Europe and the other in

the USA. Investment will increase if the math is there, and in Asia and India, it is phenomenal.

Q. What are the best areas of investment for Dow? Why? DD: It has to be a healthy business, and when you invest in big capital - polyethylene or petrochemicals

- you need to do so with a strong integration mindset. For big projects, India is not our priority

as everything has to be imported; but for smaller projects where capital volume is different, India is

our priority. Being local and close-by is important. We

have already made one investment, while evaluating more opportunities as the country evolves. Basically, if there is growth, there will be investment.

Q. Any specific areas that you have identified as part of your plans? DD: We are putting up a bigger infrastructure with an additional 10 per cent capacity. Once these capacities

get sold out, we will consider whether or not we want to further add capacity. We understand market

shifts and our needs in terms of studios, machines and other equipment to accommodate the market. We don’t want to be too global as the equipment

VB: Everyone has access to the same machines and

raw materials. So, the only way to compete is to

Earlier, we would

always talk about

exclusivity. But today, we also

need penetration

speed, a lot more

create something new and that is where we come

than exclusivity

months, we have been seeing customers who want

latter is not as

in to empower our customers. In the past couple of

to come up with differentiators. For example, in case of this fully-recyclable barrier film, we approached customers and explained how it was beneficial. Subsequently, customer approach has changed. Of

because the

important today. Your speed is

your advantage.

course, it is not easy. Two in 10 customers are willing to work with it.

Q. Knowing your customer’s customer is the in-thing today. What is your take on it? DD: I think it depends on what kind of company

you are. You are not going to sell the same lowdensity and high-density polymers; today, tomorrow

and day-after. What is the point of learning more if it is really just a transaction? At Dow, we have

been changing our polymers every year. And for that kind of change, you need to have direction which does not come just like that. Hence, five years ago, we set up a separate marketing group within our organisation, globally, called ‘Value Chain’.

The team regularly visits brand-owners and retailers and finds out what they want. Speaking is easy, but committing is about putting in place ‘people’ and

we bring in will not be used by locals. We need to therefore ensure that we are listening to our experts

on the ground, and accommodating along the way.

POLYMERS Communiqué l February - March 2018

AGRI PLASTICS

Plasticulture

A Growing Arena of Applications Plastics are finding growing acceptance in agriculture. Their

increased use has helped farmers to get a better crop output, quality, efficiency and reduced environmental impact.

he practice of using various plastic materials in agricultural applications is termed as plasticulture. LLDPE, HDPE, LDPE and PVC are the major

polymers used in various applications in agriculture because of their

affordability as well as fitness to use. Plasticulture in agriculture is growing rapidly and now can be visibly noticed if you travel around western Maharashtra

Ramesh Dumbre Vice President – Marketing Plastiblends India Ltd. Mumbai

or some of the advanced agricultural belts in Gujarat and South India.

In 25 years, population has grown up by 30%; but, in the same period, global arable land has grown up by just 4%. The reasons for prominent role of plastics in agriculture are: NN

Water scarcity - Drip irrigation, mulch films.

POLYMERS Communiqué l February - March 2018

Masterbatches play an important role to ensure

plastics perform under stringent weather conditions.

Stretching Possibilities With Plastics Mulch Films

Mulch films are engineered LLD / LD films to perform

under stringent outdoor weather conditions and

withstand corrosive chemical sprays as well as reactive fertilizers.

Mulch film application is getting popular in India as crop growth is increased substantially, aphids

and other disease carrying vectors of pest are

eliminated, and water usage is reduced as microenvironment is created around the crop base.

Available today are UV stabiliser masterbatches with radical quencher molecules to ensure longer

life of films from 3 months to 3 years and part protection

against

pesticide

sprays.

Specific

requirements of the plantations can now easily be met with the help of silver, black, white, red and green coloured masterbatches.

Greenhouse Films UV stabiliser masterbatch is used to stabilise the

LLDPE film, thus changing the appearance of the structure to look light green in colour, hence the name ‘Greenhouse’. Greenhouse provides ideal

control

crop varieties.

conditions

grow

vulnerable

Quality greenhouse films are today manufactured using UV stabilisers, antioxidants, antifog, IR diffusion masterbatches etc.

Geomembranes Water scarcity after ample rains in most parts of the country is a prominent feature for India. It is

expensive and time consuming to build a dam on

every water stream. Instead micro storage system with lower budgets help farmers to build their own NN

Changing weather patterns - Stabilisation of climate in greenhouses and tunnels.

with

Costlier fertilisers and pesticides - Use of covers

Soil Solarisation

and localised water use. NN

Stabilisation of geomembranes is now possible

Lack of availability of manpower - Less de-weeding in mulch film covered farms.

private dams and control their destiny better.

Water conservation - Use of geo membrane

the

help

specialised

antioxidants, black masterbatches etc.

stabilisers,

This is done in summer season using transparent

covered ponds. NN

Conservation of food grains and cattle feeds Silo bags.

POLYMERS Communiqué l February - March 2018

SURGING AHEAD

Imerys Expands

Its Calcium Carbonate Business in India Imerys acquired the carbonate business of Vimal Microns and Vee Microns.

The new entity operates under the name of Imerys Carbonates India Limited.

merys completed the acquisition of

the consolidated calcium carbonates business of Vimal Microns and Vee

Microns. The assets acquired include the strategic Vimal Microns’ production facilities

Mehsana

commercialised

under

and

the

Alwar,

VIMCRO

CARB, VCARB, CARB ALPHA brands. The 2 production sites will join Imerys’

Big Benefits Strengthens and expands Imerys’

calcium carbonates solutions offer. Allows Vimal Microns’ carbonates customers to benefit from the variety of minerals that Imerys

already mines and produces in Asia, as well as globally.

global footprint of 270 industrial sites in

50 countries.

Following this deal, Imerys, a global leader

calcium

portfolio to dynamic market applications

like raffia, PVC pipes & fittings, and

decorative paints in India. Through investment

significant

resources

and global customers in their development in India.

improving

its

products to help customers meet new market challenges.

represents a major

step forward for our

carbonates

business

in the Asia Pacific Imerys’s

region and reinforces

leadership

position

global minerals company in its core

segments, delivering substantial value to customers and employees,” says Xavier

Carnoy,

General

Carbonates, Asia Pacific.

Manager,

with

additional

portfolio

and

product

the

complementary

business profile of the Vimal Microns Bhojwani, CEO and Managing Director, Imerys Minerals India Pvt. Ltd.

customers in India.

says Xavier Carnoy, General Manager,

minerals solutions, innovation and

This business will be consolidated in Imerys’

Carbonates

division,

which

is part of the Energy Solutions &

Specialties business group. The new

acquisition is an exciting step that underscores long-term

and

reinforces

commitment

business in India.

Carbonates, Asia Pacific.

“Imerys Carbonates is present in India

with 5 manufacturing sites and is the market leader in the paper and board

Imerys Carbonates India Limited. This acquisition

and polymers (Raffia, PVC),

serving all of our customers together”,

entity will operate under the name of

“The

fast-

portfolio for paint and polymer

solutions. In addition to optimising

constantly

the

Carbonates division and look forward to

long-term growth in India.

through

growing industries of paints

products to Imerys’ carbonates

serve its customers with tailored mineral

emphasis on research and innovation

presence

Vimal Microns and Vee Microns to Imerys’

Underpins Imerys’ commitment to

current business, Imerys places a special

allows

Adds attractive and targeted

close to the market, Imerys is focused on developing a stronger position to

acquisition

Imerys to expand its market

carbonates business,” says Bhagwandas

Supports Imerys’ regional

carbonates,

strengthens its presence by enlarging its

“This

Imerys’

minerals

“The acquisition represents a major step

forward for our carbonates business in the Asia Pacific region and reinforces

Imerys’s leadership position as a global minerals company in its core segments, delivering substantial value to customers and employees. I am delighted to

welcome the carbonates business of

industry. In addition, Imerys supplies its other customers by importing dry

GCC from Malaysia. This acquisition

allows Imerys to expand its market presence in the fast-growing industries

of paints and polymers (Raffia, PVC), with additional product portfolio and the complementary business profile of the Vimal Microns carbonates business. Imerys

committed

working

together with the team on site to bring

its

world-class

manufacturing

practices and technology to these two

plants of Vimal Microns to better serve our customers in this exciting growing

market in the Indian sub-continent,” says

Bhagwandas

Bhojwani,

CEO

and Managing Director, Imerys Minerals India Pvt. Ltd.

POLYMERS Communiqué l February - March 2018

RESEARCH REPORT

Roadmap for Injection Moulding Machines (IMM) 2018 Results Declared

he IMM 2018 survey by POLYMERS Communiqué has been a cracker of a survey. Most parameters were closely locked in a battle of supremacy. What this did, for sure, was provide our technology companies will

a clear indication to what are the industry likes and dislikes, what is the market of IMM moving towards,

which areas to focus on and how to position solutions for maximum success.

Industry surveys from POLYMERS Communiqué are crafting a new niche for itself and providing the readers a very valued insight into this fiercely competitive market. Have a read...

Survey Basics

Sample Size: 108

Format: Electronic Forms

Response Tabulation: Singular

9.61%

Others*

23.08%

Consumer products

32.69%

34.62%

Packaging

Automotive

Maximum growth segment for IMMs in the coming years The packaging industry just drove ahead of the automotive industry

to emerge as the front-runner segment offering growth to IMMs. Others*

Electrical and eletronics Writing instruments Medical

Automotives and consumer products are by no means walkovers for the machine manufacturers, a colossal 91% believe in this!

So, we now know where to pitch for maximum returns...please

make sure you accordingly modify your annual target documents that many of you may be working on. Have a great 2018-19!

POLYMERS Communiqué l February - March 2018

2.04%

16.33%

Significant

Not At All

Minimal

Very Significant

46.94%

34.69% The most defining parameter for injection moulding machines It’s getting tighter with every question! The industry is

Impact of the medical industry on IMM...

literally split three ways as to the most defining parameter

The medical industry is all set to inject some

when evaluating an IMM. Low operating cost, better quality

‘super drug’ into the veins of our IMM suppliers.

and better productivity all score literally the same. So, we

There seems to be no two options here as a

now know that we don’t need to look at the 4th option.

whooping 82% of the respondents believe

Make sure that you build / improve your products one each

that the medical industry will have a

of the parameters. More the merrier!! You are sure to have

significant or very significant impact on the

a winning recipe with this approach.

business of IMMs. As equipment suppliers,

Lower operating costs

it would be our folly to ignore this promising market, so as to remain in the pink of

Better productivity

our health!

32.08%

33.96% 30.19% Electric

Hydraulic

Hybrid Higher quality

Electric times ahead! 44% of the respondents believe that

38.46%

POLYMERS Communiqué l February - March 2018

Short cycle times

Types of IMM that would find maximum usage in future

17.31%

44.23%

3.77%

electric IMMs would find maximum usage in coming years!

Hybrid need not worry so much...it’s a close second at 38%. Some challenges for the ‘hydraulic’ guys; well that’s what the responses indicate.

15.38%

28.85%

44.23% 11.54%

> 20%

Between 15% and 20%

Between 10% and 15%

< 10%

Number of IMMs added every year in India Here comes the most awaited numbers...reinforcing beliefs

Growth rate of the market of injection moulding machines in India

in some cases, while dispelling myths in the other. A third of

the respondents peg sales to under 5,000 units of IMMs per year in India, while another third believe that itâ&#x20AC;&#x2122;s 5,000 â&#x20AC;&#x201C;

Good positivity as regards the health of

7,500 units. 7,500 - 10,000 per year is what a quarter of the

that the industry is growing at a very

7,500 IMMs a year in India as a median number? Well, the 5%

significant 29% rate it even beyond,

These numbers would surely be deliberated at length, at the

this industry. A substantial 44% believe

respondents believe. So, we do a good guestimate at about

healthy 10 - 15% per annum. Another

who say 10,000+ machines may not concur with this median.

15 - 20% per annum. 15% optimists put

number of annual conferences scheduled in April, 2018!

the number a mind blowing > 20% per

annum. So, a big growing matter. Most

Under 5,000

Between 7,500 - 10,000

certainly, happy times ahead!

23.53%

33.33% Will replace most machines in due course

Will create a growing niche for itself

Minimal impact

33.33% Between 5,000 - 7,500

9.80% Over 10,000

Future of two-platen injection moulding machines

18.75%

29.17%

A flip-flop answer. On one side 52% believe that two-platen injection moulding machines will create a growing niche for itself, a strong 29%

believe that these machines will have a minimal impact in coming times. Industry reconciliation is required here; we hope to re-check

52.08% 66

this parameter in the coming years and keep our readers updated!

POLYMERS CommuniquĂŠ l February - March 2018

27.66% 25.53%

Lower energy consumption

Lower maintenance

38.30%

8.51%

Lesser moving parts

Lesser floor space

Biggest advantage of two-platen machines... As an extended question on two-platen machines,

lesser

floor

space

perceived as the biggest advantage by 39% of the respondents. Low maintenance

and

low

energy

Indian manufacturing of IMMs v/s the West Even Stevens!! A bingo 50% each to IMMs manufactured in India when compared to the west. Kudos to Make in India! What more do we say to this industry verdict...

Below par

Better than the west

consumption are similar and not

to a distant 2nd and 3rd. Kind of grey

in the answers relating to two-platen machines.

Better throughput

Better quality of produce

0.00%

50.00% 50.00%

To be competitive

Convenience of operation

At par

Why an automated IMM? What a way to end the survey! Four diverse

parameters as regards adopting automation and each score between 24 - 27%. Woah! Big opportunity

for automated solutions...your customers come with

25.49%

27.45%

23.53%

strong, yet diverse reasons to buy your automated solutions. Understand his/her preferences and position your products accordingly...you may have

a better chance to get your coveted high-value purchase order; happy selling!

In its continued initiatives to serve the industry, we at POLYMERS CommuniquĂŠ enjoyed putting 68

together this survey, hope this read benefitted you. The Research Bureau signing off till next time...

Cl R

Used Machines FOR SALE

Used Starlinger Universal 85 l l l l l

an cycling

Transport belt

Metal detector

Output: 280-380kg/h

Screen changer hydraulic double piston

Year: 2007

Die face cutter with turbo dryer

Extruder Motor: 110kW

Material transport with classifyer and cyclon

Cutter Width: 800mm

Blower

Cutter Motor: 55kW

Energy Consumption: 0.2-0.35kW/kg

Tot. Connected Power: 245kVA

Control panel

Used EREMA l

Model No.: RGA 90T-DD-HG

Conveyor belt

Centrifuge dryer

Main Supply: 3x 400VAC + PE

Metal detector

Blower conveyor

Recomm. Supply diameter: See local regulations

Unwinder rolls

Big bag supporter

Control Voltage: 230VAC / 50Hz

Continuous screen changer

Spare parts

Year of Construction: 2004

With auto clean system

Rated power / current: 220kW / 3999A

Cutting in head disten

New belt

Max. back up fuse: 500A gL

Water cooling bath tub

New cutting motor

l l

Kind of back up fuse: Safety fuse, type gL

Clean Recycling C-1, 6102/4, 4th phase, GIDC, Vapi - 396195 email: infocleanrecycling@gmail.com; Mobile: 99798 86511 / 94281 62723

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NEWER HEIGHTS

PLASTINDIA 2018 Achieves New Laurels

1,800 exhibitors from 44 countries attracted 2.46 lakh visitors to PLASTINDIA 2018 PLASTINDIA 2018 international conference showcases ‘NextGen’ innovators 21 win stall awards at the exhibition Reverse Buyer Seller Meet hosts 1,200 meetings Industry pledges to raise recycling by 2020

POLYMERS Communiqué l February - March 2018

thumbs-up to plastic innovators, an enriching international conference, a first-of-its-kind

Reverse

Buyer

Seller

Meet (RBSM) and an encouraging stall awards

summed up the magnificence of PLASTINDIA 2018. The colossal meet of stakeholders of the

plastics industry set several benchmarks on a single platform, with 550 overseas participants from the 1,800 exhibitors. “PLASTINDIA

2018

has

been

unique

and

unparalleled. It has set new records. To the best of

our knowledge, our average footfall of over 40,000 per day is the highest in any plastics exhibition held till date anywhere in the world. We organised

a ‘Global CEO Meet’ to discuss what the future

foundation of an even bigger and better PLASTINDIA

to discuss sustainability and recycling, and a

Plastindia Foundation.

holds for the industry. A meeting of all associations roundtable on challenges of workforce development

for the Indian plastics industry were

organised to ensure a bigger role of the plastics industry in innovative, and

inclusive

sustainable

growth of our nation and

The

its

citizens.

overwhelming

support of exhibitors and

visitors

has

created new records and has laid a

2021 exhibition,” says K. K. Seksaria, President, Another important focus was the reuse and

intelligent recycling of plastics. The industry pledged to raise recycling with consumption slated to touch 20 MT/year by 2020. It is

reported that 62 million tonnes of waste is generated annually in the country and out of that,

around 5.6 million tonnes is plastics waste. It is imperative hence, to work on innovation and

aim for less than 1% of the plastics waste going to the landfills. PLASTINDIA this year displayed

technology to empower and convert ‘Waste to Fuel’.

“On behalf of NEC, I thank all the exhibitors,

visitors of PLASTINDIA 2018 and all committee members. PLASTINDIA 2018 has empowered

growth. We are also conscious of the effect

of plastics on the environment. Plastics is a wonder material and all associations under our wing got together to discuss sustainability and

recyclability,” says Rajeev Chitalia, Chairman - NEC,

POLYMERS Communiqué l February - March 2018

PARTNERING

FOR LIFE FLOWGUARD PLUS, THE BEST PARTNER FOR WATER AND FOR YOU With the assurance of expertise that only the Pioneer in CPVC technology can offer, partner with FlowGuard Plus plumbing systems to help you and your company grow and be successful. Visit www.lubrizolcpvc.com to view and download helpful installation tips and tools. Call us to know more: +91-22-6802-7800

SHOWCASED AT PLASTINDIA 2018

CUSTOMISED COMPOUNDING

A Showcase of

Products and Corporate Strategy The Making of Kkalpana In

what

today

conglomerate,

the

house

Kkalpana made its humble beginning in 1977, in Kolkata. The seeds of growth were laid by Late Dalam Chandji Surana,

who could see the future of polymer compounding in India. The corporate journey began in 1985 under the stewardship

Kkalpana, while contributing towards the ‘Make in India’

initiative, the company strongly believes in the philosophy of

‘make locally, but think globally’.

of Narrindra Suranna, present Chairman and Managing

Director, with setting up of green field manufacturing facilities on the eastern and western coasts of India. The company, having had its successful public issue and listing on the stock

markets, emerged on the national and international scene. Thereafter, followed merger and acquisitions to spread its product portfolio. Today, Kkalpana products encompasses varied sectors like wire & cable, packaging, footwear, pipes, automobiles, consumer durables, electrical appliances, electricals & light fittings and electronics.

Kkalpana has successfully created a consistent market for its

products in 30 countries worldwide - in Europe, Africa, Middle

East, the SAARC countries like Nepal, Bhutan, Bangladesh, Sri Lanka, right upto Latin America. What started as a factory

with 3000 tonnes/annum capacity is today a multi-unit,

Narrindra Suranna Chairman and Managing Director Kkalpana Industries (India) Ltd.

POLYMERS Communiqué l February - March 2018

multi-locational

manufacturing

unit

having a capacity of in excess of 2,50,000 tonnes/annum.

This position could be achieved with

consistent focus and investment in state-of-the-art manufacturing facilities and human talent. KKalpana has always

invested in best of the class equipment and simultaneously nurtured human resources and operates eight factories in

India, strategically located in the West, East and North - thereby minimising transportation cost to customers.

The Business Kkalpana Industries (India) Ltd. (KKIL) believes in being close to the customer and trying to understand not only

their needs, but also their desires. A pool of talented engineers and scientists are always trying to customise products to suit specific requirements of customers and trying to impart additional value to them.

The company has always believed in

investments

research

and

Petrochemical, Dow Chemicals, Formosa,

Chemicals, Kronos, Hunstman, Clariant

have developed, for the first time

Qatar

Petrochemicals,

SABIC,

and host of others. The underlying

philosophy being, ‘quality does not happen by chance, it is made to happen’.

In order to bring consistency to product delivery, the world’s best machineries

like Berstroff, Buss, Barbender, K-tron, X-Compounds

and

Farrel

Pomeni

are some of our installed machines.

development, and this has been the key

Building Niches

In order to create the best, one needs

compounds, which were imported into

factor in giving competitive advantages.

In the area of wire and cable, XLPE cable

to make arrangements for sourcing the

India not so long ago, are indigenously

best. Today, Kkalpana is a household

name with world-class suppliers like Indian Oil, Reliance Industries, Haldia

manufactured by Kkalpana for low, medium along

and

with

high

voltage

complementary

grades,

grades

non-strippable

and

strippable

semiconducting

compounds.

66KV

India,

the

They

XLPE

and

semiconducting compounds. Halogen-free

flame

retardant

compounds are the needs of this

decade and Kkalpana is ready with

this range of compounds. Similarly, in PVC compounds, FRLS, anti-termite, anti-rodent, RoHS and REACH compliant grades

have

been

developed

and

compounds,

the

marketed, in keeping with changing times globally. Apart

from

and

additive

huge

investment

company

cable

has

invested

masterbatch

colour unit.

More recently, KKalpana has made facilities for

plastic

Daman

manufacture products

state-of-the-art

based

April,

2017

nylon,

engineered

ABS, polypropylene, PBT, PMMA and polycarbonates. These facilities should create great impact in the engineered plastic market in times to come.

As a responsible corporate citizen, the company has made substantial investment in upcycling of plastics waste at their plants located in Falta and Noida EPZ.

While contributing towards the ‘Make in

India’

initiative,

the

company

strongly believes in the philosophy of ‘make locally, but think globally’.

POLYMERS Communiqué l February - March 2018

SHOWCASED AT PLASTINDIA 2018

IN COMPLIANCE

TPEs for Medical and Pharmaceutical Markets Safety and Service of the Highest Level

With the development of THERMOLAST® M, the manufacturer

KRAIBURG TPE offers compounds that are approved for use in

direct contact with blood and medications. These materials can be

coloured in conformity with medical compliance requirements and open up new potential fields of applications.

from

further optimise their Ophthalmic Squeeze

biocompatibility certifications. These

thermoplastic processable material that allows

HERMOLAST®

compounds

KRAIBURG TPE have passed standard

portfolio materials are certified according to

DIN

ISO

10993-5

(cytotoxicity),

-10

(intracutaneous irritation), -11 (acute system toxicity), USP Class VI (chapter 88) and DIN

ISO 10993-4 (hemolysis). These certifications enable processing of the compounds for

use in direct contact with medications and blood. In addition, a drug master file (DMF)

for the materials is on file with the US Food

and Drug Administration (FDA). KRAIBURG TPE is, therefore, committed to consistent adherence to the specified formulation and manufacturing process.

Compounds for medical technology or medical applications are manufactured at

KRAIBURG TPE only on special equipment reserved for these products. The company offers its customers in the medical and

pharmaceutical sector, an extensive service package that ensures maximum control with respect to quality, safety and reliability.

THERMOLAST® M compounds can conform to cleanroom processing standards and can

be sterilised using standard techniques such as gamma or beta radiation, ethylene oxide or steam. Ophthalmic Squeeze Dispenser (OSD) from Aptar Pharma made of THERMOLAST® M from KRAIBURG TPE (Photo © 2017 Aptar Pharma).

Aptar Pharma has been setting standards for spraying and dosing systems for medical

applications including nasal spray pumps, inhalers, drop dispensers and injectors. To

Dispenser (OSD), the manufacturer sought a

direct contact with medications. KRAIBURG TPE supported Aptar Pharma in choosing the

material through to series production with a comprehensive medical technology service

package. The result is a new component manufactured from a new THERMOLAST® M

material developed by KRAIBURG TPE for the medical and pharmaceutical market.

For all materials from the THERMOLAST® M

portfolio, KRAIBURG TPE guarantees product reliability and safety within the scope of its ‘Medical Service Package’. In addition to this

quality assurance, the change control process for medical and pharmaceutical technology at KRAIBURG TPE enables the company to guarantee the consistency and availability of the formulation for two years.

Guaranteed Integrity The Ophthalmic Squeeze Dispenser (OSD)

from Aptar Pharma is the only repeateduse dosing system thus far approved by

the FDA for liquid medications that do not

contain preservatives. The design contains no metal parts whatsoever in the drug flux and is, therefore, also suitable for very sensitive formulations. The purely mechanical

functioning principle of the seal membrane and spring unit eliminates the possibility of microbiological contamination of the liquid.

POLYMERS Communiqué l February - March 2018

HIGHLY VERSATILE

LOW-CONSUMPTION SAVES MONEY AND GIVES EVERYTHING

OPERATES ELECTRICALLY PERFORMS WELL IDEAL FOR ROUTINE TASKS

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SHOWCASED AT PLASTINDIA 2018

ENGINEERING DELIGHT

Business Verticals

PET preform moulds with hot runner

system, PET moulds from 5 gm to 1,200 gm and neck from 16 mm to 240 mm.

High Precision

PET/PP Preform Moulds

Change parts and cold half for quality

mould like HUSKY / MHT / SIPA etc. up to 128 cavity systems.

Single stage moulds for machines like

ASB Nissei, AOKI etc.

Customer Benefits

In-depth expertise in PET products.

Commitment

Innovation

Reliable performance.

Complete solutions under one roof.

Minimum weight variation, nominal

Low

Ideal preform geometry.

Manufacturing

In-house trail and testing facilities.

Heat Trans technology for uniform

Lower power consumption due to

Lower

l l

nder his strong leadership and technical expertise of over 18 years, Senthil Kumar, Managing

Director,

Leo

Precision

Products

started LEO with the vision to provide a reliable and productive PET/PP hot runner moulds within the economical reach LEO

design

quality

the

moulding

equipped

and

with

development

machine

industry.

the

tools

best

facilities,

and

inspection equipment for providing consistent

performance

per

customer

requirements

competitive price.

designs

using

for

world-class

analysed designs.

and

heating in manifolds.

shape your ideas.

weighting

machines.

PP, with mould applications to

design

customer needs.

a complete solution in PET/

customers

eccentricity, lower AA levels.

Leo Precision Products is today

manufacturing.

Established in the year 2010,

satisfaction.

cycle

cooling designs.

times

with

ideal

very

In a short period of 7 years, Leo Precision Products has established itself

as a credible supplier of high precision moulds in India and overseas. With its wide array of offerings, the company serves multiple industrial segments such

as beverages, packaged water, liquor, edible oil, lubricants, pharmaceuticals, cosmetics and confectionaries. Moulds

The

the domestic market.

of 50% every year.

are exported to 19 countries, apart from

testimony

Leo

achieving

customer satisfaction is their growth

POLYMERS Communiqué l February - March 2018

VIVEK CHAAND SEHGAL Chairman, Samvardhana Motherson Group

At school, Vivek Chaand Sehgal, carrying the cool and composed demeanour, which remains symbolic of him even today ‘driving’ success all the way!

Change being the only constant, we thought it

would be wonderful to capture this and freeze

‘time’. We associate with the ‘current look’ of

our industry colleagues and would it not be

exciting to know of their persona, decades ago. That’s what we did, had them dig

deep into their archives and share this just for your ‘read’... or should we say ‘see’!

A visual delight!

mahendra patel Chairman, Mamata Group

Mahendra Patel at his hostel in Cranfield University, dressed for the wedding of his best friend. 82

POLYMERS Communiqué l February - March 2018

1 9 9

Mirisch Damani Chairman and Managing Director, Zylog Plastalloys

Proudly showcasing Zylog’s products to the automotive industry during an event.

anil jain Vice Chairman and Managing Director, Jain Irrigation Systems Ltd.

Early days in the company for Anil Bhau (as the industry knows him). His eyes seem set to achieve high laurels for the group - a reality that we all know today.

Sapan k. Ray formerly Sr. Executive Vice President (Polymers) at Reliance Industries Ltd.

Just before he was setting off for the United States of America!

POLYMERS Communiqué l February - March 2018

HBR Pages

What’s the

Value of a ‘Like’?

Our research helps explain why marketers are frustrated by social media - they are using it the wrong way. Amplifying efforts with

advertising can provide higher returns on investment while creating an opportunity to connect with the most-loyal customers.

Brand Visibility and Social Media - The Connect Brands spend billions of dollars a year on elaborate efforts to establish a social media presence. Facebook is the preferred platform: 80% of Fortune 500 companies have active Facebook pages.

Marketers often justify these investments by arguing that attracting social media followers will

ultimately increase sales. According to this logic, recruits who socially endorse a brand by liking it

on Facebook will spend more money than they otherwise would, and their endorsements will cause their friends to shop too. At first glance, the evidence seems to support this rationale: A recent study

by comScore and Facebook found that compared with the general population, people who liked Starbucks’ Facebook page or who had a Facebook friend who liked the page, spent 8% more and

Presented by

POLYMERS Communiqué in syndication with Harvard Business Review

POLYMERS Communiqué l February - March 2018

Authors

Leslie K. John Associate Professor of Business Administration Harvard Business School

Oliver Emrich Professor of Management and Social Media Johannes Gutenberg University of Mainz

Daniel Mochon Assistant Professor of Marketing Tulane University’s Freeman School of Business

Janet Schwartz Assistant Professor of Marketing Freeman School of Business

transacted 11% more frequently over the course of a month.

But that study and others like it contain a fatal

logical flaw: They confuse cause and consequence. It’s possible that getting people to follow a brand

on social media makes them buy more. But it’s

also possible that those who already have positive feelings towards a brand are more likely to follow it in the first place.

In 23 experiments conducted over the past four

which

years,

Facebook

tested

might

interactive affect

ways

customers’

behaviour. The results were clear: Social media doesn’t work the way many marketers think it does. The mere act of endorsing a brand does

not affect a customer’s behaviour, nor does it spur purchasing by friends.

In one of our studies, half the participants were invited to like a new cosmetics brand on

Facebook; most accepted. The other half did not receive this invitation. All participants were then

given coupons for a free sample - redemption

would serve as a proxy for purchasing. Members of the two groups were equally likely to

redeem the coupon; it didn’t matter whether

they had been invited to like the Facebook page or not.

In our second set of experiments, we sought to

determine whether liking a page influences the behaviour of online friends. To test the effects of

social

media

endorsements,

asked

728 people who had recently liked a brand for

the email addresses of three friends. We sent

each friend a coupon for one of the brand’s products, varying the information provided

friend liked the brand on Facebook and had

sent the coupon; the third person was told

only that his or her friend had sent the coupon (people in this category made up the control

group). We then compared coupon redemption

rates among the three categories. We found that

those

told

about

offline

endorsement redeemed the coupon, whereas just 4% of those told about a Facebook like

did so. And the redemption rate among the control group was 5%; that is, liking a brand on Facebook had no enhancing effect on the purchasing habits of friends.

In our final set of experiments, we partnered with Discovery Vitality, an insurance company based in South Africa offering its customers a comprehensive wellness programme. People earn points for engaging in healthful behaviours; the points can be redeemed for rewards. The company wanted to know whether getting customers to like its Facebook page would affect those behaviours. To find out, we invited all new Vitality customers to participate in an online survey about Vitality and Facebook, during the course of which a randomly selected group was invited to like Vitality on Facebook, with the others forming a control group. We monitored the points accumulated by customers in both groups over the next four months. When we compared the two groups of participants, we found no difference in behaviour; those who had been invited to like the Facebook page accumulated no more points than the others. The good news is that there is a way to convert likes into meaningful behaviour, and it’s straight out of the 20 th-century marketing playbook: advertising. Over a two-month period, Vitality

about the referral: One person was told that his or her friend liked the brand in the conventional, offline

sense

and

had

sent

the

coupon;

the second person was told that his or her

POLYMERS Communiqué l February - March 2018

B2B Marketing Communication Specialists RELATIONSHIPS All India Plastics Manufacturers Association

Asian Packaging Federation

AVI Global Plast Pvt. Ltd.

Bennett, Coleman and Company Ltd.

Blend Colours

BrĂźckner Maschinenbau GmbH & Co. KG

Central Institute of Plastics Engineering and Technology

Chemicals & Petrochemicals Manufacturersâ&#x20AC;&#x2122; Association of India

Ferromatik Milacron India Ltd.

Indian Centre for Plastics in the Environment

Indian Institute of Packaging

Indplas Exhibition

IPLEX Exhibition

India Trade Promotion Organisation

J P Plaschem Ltd.

Kandui Industries Pvt. Ltd.

Mitsu Chem Pvt. Ltd.

Organization of Plastics Processors of India

Pennwell Publishing

Plastasia

Plastindia Foundation

Rajoo Engineers Ltd.

Sintex Industries Ltd.

Technical Training and Research Institute

The Economic Times Polymers

Welset Plast Extrusions Pvt. Ltd.

Windsor Machines Limited

World Packaging Organisation

Adeka India Pvt. Ltd.

THE TIMES OF INDIA

Key Services l

Corporate Communication Consultancy

Content Development

Building Mailing Lists

Media Dissemination Developing Customer Case Studies

Sales Lead Qualification

And more...

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Reliance Industries Ltd.

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info@custage.com l

New Delhi

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Vadodara

Vasantha Tool Crafts Pvt. Ltd.

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TECHNOLOGY SHOWCASE

INDIAPLAST 2019 at NCR Space Selling Even as You Read

Mahendra Patel Chairman Plastics Machinery Manufacturers Association of India (PMMAI), New Delhi Q. The industry will look to INDIAPLAST 2019 and its performance. With the event about 12 months away, can you share a current update on the event?

runner

systems

in Greater Noida since it was necessary to have a plastics show in the NCR region. Space

Yes!

Mumbai.

due course.

launched the event in NCR, Ahmedabad and been

booked

leading

machinery manufacturers.

has

Indian

already

plastics

Q. According to you, would there be a significant percentage of non-machinery manufacturers exhibiting as well? Yes!

Raw

material

suppliers

processors

Q. Any special promotion drive is being planned to build the brand, ‘INDIAPLAST 2019’?

promotion started some months back and we space

Leading

packaging films etc.

The venue booked is at the world-class facility

Substantial

etc.

moulded items, packaging materials like flexible

and

Promotion

several

started

initiatives

some

will

months

back

unveiled

Q. What would be the value proposition for the visitors visiting the show? Advanced

international

technologies

with

participation,

live

displays,

business-focused

including

masterbatch, additives, colourants, compounds, toolings

including

moulds

and

dies,

hot

POLYMERS Communiqué l February - March 2018

BIG STEP

Kandui Industries

Set to Clock Masterbatch Production of 60,000 TPA Founded in 2006, foraying into the textiles

sector in 2011, investing in best-in-class global

technologies, this masterbatch manufacturer has

come a long way indeed - has scaled up business from INR 9 crore to a staggering INR 172 crore.

Kandui Industries

andui Industries Pvt. Ltd. (KIPL) was established

in 2006 with a modest production capacity of

2,500 TPA; today, it has touched 30,000 TPA

production capacity, which is expected to double to 60,000 TPA progressively from April, 2018. Not only

that, between 2006-07 and 2016-17, this masterbatch manufacturer,

has

scaled

business

from

INR 9 crore to a staggering INR 172 crore, which translates to 34.32 per cent CAGR. A dominant player

in the textiles industry, it is one of the fastest-growing companies in the plastics industry.

Founded with the vision to consistently create

innovative masterbatches, KIPL’s defining moment came in 2011, when, sensing an opportunity in the polyester sector, the company decided to launch

black masterbatches for this segment. The company continues to count the likes of Reliance and Bombay Dyeing amongst its customers.

Investing in R&D Since inception, KIPL has followed the policy of

Manufacturing Site.

POLYMERS Communiqué l February - March 2018

AGAIN AND AGAIN

Recycling takes priority with PET - 34% of the recycled material is processed into new PET bottles

according to the GVM study. Other users include the

film industry (27%), textile fibre manufacturers (23%) and other applications such as tape and cleaning agent container production (16%).

Recycling in Germany

PET Bottles Setting the Trend

ET beverage bottles already meet the key requirements in the current debate

on plastics recycling. Germany’s firmly established recycling system from

manufacturing to recycling PET bottles has played a decisive role, placing the

German PET market ahead of the just published EU Plastic Strategy. This eliminates the issue of export restrictions applicable to plastics waste via China in PET bottle disposal.

Photos of PET bottles floating around the oceans have coloured our perception of what’s actually happening in Germany regarding PET

bottles, according to Dr. Isabell Schmidt, Consultant for Environment and

Sustainability at the IK Industrievereinigung Kunststoffverpackungen e. V., the German Association for Plastics Packaging and Films, and responsible

for the PET forum, “PET beverage bottle recycling in Germany is a perfect example of efficient recycling management.”

98 Per Cent of Disposable PET Bottles are Recycled Almost ninety-nine per cent of mandatory PET deposit bottles are collected for

POLYMERS Communiqué l February - March 2018

DOWNSTREAM DELIGHT

hile polymer extrusion, by its nature, is a high-throughput process, there is often greater scope for maximising efficiency through innovative components downstream of the extruder, such as

pelletisers, gear pumps, melt filters and dies. By maximising throughput, conserving raw material, reducing energy consumption and enhancing

melt quality, such innovations can generate a rapid return on investment in downstream components.

Saving Energy in Pelletising PET One of the most dramatic examples of increased efficiency involves building

a system for pelletising virgin PET polymer, as well as recycled PET bottle flake. The system should use a single integrated process that incorporates underwater pelletising, drying and crystallising. Drawing on the thermal

energy of molten polymer for subsequent crystallisation, such a system avoids the need to cool PET after pelletising and then reheat it for crystallisation.

The systems described

here illustrate

how innovation in

components downstream of the extruder can

increase the efficiency of

extrusion lines.

Enhancing Extrusion Efficiency with Downstream Melt Processing Components

Process integration makes possible, the control of material temperatures,

preventing production and quality problems caused by insufficient crystallisation and excess levels of amorphous material. The energy efficiency

of the system can save annual energy costs to the tune of € 30,00,000 for a typical PET resin plant and nearly € 2,00,000 for an extrusion line recycling PET bottle flakes, according to examples based on actual commercial installations.

Since the system utilises residual thermal energy

within the material to crystallise pellets from

the inside out, it yields an enhanced crystalline structure that results in lower energy costs for re-melting the material. In addition to saving energy costs and preventing amorphous PET

clumping, the process followed yields an almost dust-free product and increases bulk density by 8% in comparison with a conventional process. Mrunal Sanghvi General Sales Manager (India) Nordson Corporation Polymer Processing Systems Ahmedabad

Increasing Throughput and Enhancing Melt Quality The function of a gear pump is to ensure that the

flow and pressure of molten polymer from the extruder is maintained at a constant level. The gear

pumps offered can provide greater throughput without an increase in rpm, and they deliver a

Gear pump.

POLYMERS Communiqué l February - March 2018

more consistent and stable melt for enhanced product quality.

The increased throughput is made possible by

enhanced flow geometries and other improvements that make melt delivery more efficient. As an alternative to obtaining greater throughput, it is

possible to maintain existing throughput while

reducing rpm to lessen shear stress on the polymer. The newer gear pumps include pressure and temperature sensors at both, the inlet and the

outlet sides, contributing to more consistent melt

into flow channels that lead to an exit port. At the same time, the rotating head turns a screw which

guides the contaminated material through cooling

sections and finally to where it is discharged into collecting bins.

This design makes possible a uniform load on

the

strainer

tube

during

the

cleaning

process, providing an extended lifetime for the

filter and scrapers, and increasing the overall efficiency of the system at far less melt loss. As it

properties and improved quality.

exits the system, filtered polymer is maintained

Boosting Recycling Productivity while Minimising Material Loss

downstream.

A new melt filtration system for highly contaminated plastics uses a fundamentally new design to clean polymer more efficiently for such materials, while maintaining constant melt pressure and product

consistency. In addition, the system exhibits less

melt loss than with backflush systems for highly contaminated plastics.

The central concept of these systems involves the

at a constant pressure, ensuring uniform processing One key to the efficiency of contaminant removal is the design of the steel strainer tubes, which

are available with micro-holes ranging from 120 to 750 microns. The holes are conical in shape, permitting passage of molten polymer while

preventing blockage by contaminant. This design

and the symmetrically positioned knives in the drum contribute to the long working life of the tube before it needs to be replaced. Once cleaned, moreover, the

use of a cylindrical ‘separating head’ with knives

tube can be reused.

to move contaminant particles forward as the head

Reducing Downtime and Expanding Versatility in Sheet Extrusion

element called a ‘strainer tube’. When contaminated

New technology for sheet dies enables manufacturers

arranged on its surface in a helical pattern designed

rotates. Enclosing the head is a stationary filter melt from an entry port flows into the cylindrical

space between the rotating head and the strainer tube, the knives capture the contaminant while the

contaminant-free melt moves through the strainer

POLYMERS Communiqué l February - March 2018

Workaholic with iQ The new e-mac 280 The all-electric e-mac delivers what is needed in series production: stable processes, consistent precision and round-the-clock efficiency. And thanks to an advanced machine concept, it does this with low maintenance costs and a long, reliable life span. Your advantage: intelligent assistance systems from our inject 4.0 programme reduce rejects or downtime to nearly negligible factors. With a self-regulating e-mac, you can rely on problem-free production â&#x20AC;&#x201C; for the lifetime of an ENGEL machine. Now available in the 280 ton size.

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WONDER MATERIAL

Addressing Needs with

Plastics

One of the most versatile creation of man -

plastics, the market for which is expected to reach USD 654.38 bn by 2020.

‘The only thing that is constant is change’. Are we all really immune to change? Can any business thrive constantly without being too concerned with consumer expectations?

Plastics has been known to mankind for over a century. Since

then, plastics has been developed across range of applications from packaging to automobiles, replaced traditional materials such as wood, metal and glass.

Market Dynamics As with any industry, it is projected that consumer related industries will change significantly in the next 10 years than in the last 40 years - and at an ever-accelerating pace of

transformation. To stay competitive and meet dynamic market demands, businesses must reconsider their purpose and revamp their operating models.

Consumers are no longer looking for conventional products and

services; they need higher level of personalisation and value Varun Gupta Director Calco Poly Technik Pvt. Ltd. New Delhi

100

addition. These attributes can be contributed in different ways:

POLYMERS Communiqué l February - March 2018

Weekend Delights Friday night to Monday morning, a time to unwind, rejuvenate and be geared to face another grueling week. Each one of us use this ‘my time’ is different ways. And why not, weekend is a time for expressing ourselves. We all have known the personalities featured here as astute business stalwarts; as life is more than just business, we at POLYMERS Communiqué, have started this section called ‘WEEKEND DELIGHTS’. Live life... Abhay Upadhye Director

MIFA Systems Pvt. Ltd.

I love cooking since my young days. Right from my kid days, I saw my father making various kinds of soups and really unheard-of stuff. I learnt the basics, and saw a whole new world opened up for me. Cooking, to me, is also a very great stress buster. From a business perspective, it teaches me to take risks while making new dishes. Just finished a ‘Walnut Chocolate Fudge’. Happy cooking...

Rajesh N. Doshi

Chairman and Co-Founder

Rajoo Engineers Limited

Focusing on ‘Alternative Medicine’! I have helped 1,000+ patients this far who are suffering from cancer, diabetes, any kind of skin decease and heartrelated issues; helping them fight these diseases by making them aware about their own body and also offer home remedies (homemade medicine), free of cost. Though I started this activity on weekends, I have now started working extended hours and attending patients every day from 8 pm onwards due to heavy rush. I got into this in the year of 2013 when my wife was facing chest pain, and during the angiography, the doctor had diagnosed blockage in three veins and suggested to undergo the bypass surgery! But I refused and started reading more medical science books to get it cured. Since 2015, I am helping patients suffering from diseases like prostate cancer, breast cancer, skin cancer and other skin diseases, epilepsy, psoriasis, besides others.

104

POLYMERS Communiqué l February - March 2018

Mochiduki Hirotoshi Director

Toshiba Machine Chennai (Pvt.) Ltd.

The ancient Chinese game of Mahjong has evolved into numerous versions as its popularity has spread throughout the world. Mahjong is a table game which originated in China. This game is played with 4 people using 136 tiles. I am happy to be a Mahjong Champion and belong to the Chennai Mahjong League (CML) since last year. About 50 members are enrolled in this league, and we have a fun fight every weekend.

Rajesh Sonar

Associate Vice President, Business Development Kabra ExtrusionTechnik

Although I am good at most of the sports and play tennis every morning when I am in town, weekends are for my passion of playing the guitar. I initially pursued this as my hobby, which turned into a passion after I became a working professional. Every Sunday, almost half of the day, is dedicated to practicing and learning new things with the guitar. The by-product of which is switching off from the professional life and thus rejuvenating myself. Holding a 3-hour guitar show is on the cards!

Vijay Boolani President

Boolani Engineering Corporation

It’s 5-day week for me which gives me more time to pursue my interests - music, writing, reading, watching great movies & plays, photography and working out. Saturday mornings is spending time with Hanging Garden’s Walk Group and Sunday with Pet Group (humans included) on Marine Drive is what I look forward to. Once a month at least, I try to take off to my favourite destinations, Alibag or Pune (when in town) where it is a total unwind time with close friends which includes attempt to showcase culinary flair and exercise vocal chords. With this full plate, I am ready to face Monday without flinching!

POLYMERS Communiqué l February - March 2018

105

LITTLE ACTIONS BIG RESULTS

Team

Together Everyone Achieves More These days, we have all modern tools and software which

can help in speed, but finally it boils down to every member’s passion and engagement within the team, for success.

any

Research has shown that communication

and teamwork. Many organisations

comes to the team’s success. While

rogress

and

success

organisation depends on teams

perform exceptionally well and we can see for sure that their teams are built and motivated to perform. Most of the

teams underperform or overperform based on the culture and leadership

of the organisation. In fact, they go on to make the future leaders, if they are mentored well.

members. They come together like

wolfpacks in any urgent situations. or

goals

organisation or a department bring the

team members together. Building a team for success is like making a dream

and

attitudes

team

members are important, speed and clarity of communication plays an important role. These days, we have all modern tools and software which can help in speed, but finally it boils down to every

We also see a person is excellent when

he works alone, but miserably fails

when he is in a team. Such individuals need to be identified. Either give them

individual projects or motivate them to collaborate, rather than compete. Such

individuals may destroy the project or

the organisation, if neglected for long.

only when Mahatma Gandhi decided

Leading Teams to Success

country,

experience and the will to excel, but

to build a ‘team’, uniting the entire

106

personality

to come true. Many leaders fought for an independent India earlier, but it was

Shirish V. Divgi Managing Director Plastics Machinery Asia Ahmedabad

some fail. While attributes like knowledge,

within the team, for success.

Teams are built by 2 or more team

targets

some teams consistently deliver results,

member’s passion and engagement

Building Strong Teams

Functional

is the most important aspect when it

did

India

finally

get

Independence!!! Of course, it required

many motivated, passionate leaders

In organisations, we see people with also have problems like ego clashes and

who came together with Gandhiji, contributing

the movement.

the

success

POLYMERS Communiqué l February - March 2018

YOUR PARTNER FOR IN MOULD LABELS

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BRAND EQUITY

Stand Out from the Crowd

Sharpen Your Purposeful Branding “Don’t be a ‘me too’ plastic

processor. Create a strong brand

and be among the leaders. There

is plenty of free space to occupy

there, I tell you,” believes Shailesh Sheth.

ndia has moved from a ‘shortage’ economy to a ‘choice’ economy.

From being a ‘sellers’ market to now, a ‘buyers’ market, from being a ‘protected’ market to an ‘open’ market (where imports are

increasingly finding a level playing field). This metamorphosis brings

to the fore that every business has to now deploy all professional means to counter competition in order to secure its growth plans.

Needless to say, one has to be competitive, on all parameters customers consider important. But beyond that, the last mile

difference in customer’s exercise of choice will happen based

on his/her trust in the brand. To standout from a crowded kiosk in cluttered market, your brand has to exude an appeal that is unique, distinctive and different.

When we scan the scenario of the plastics industry brands, one

finds few national level brands. Most are, at best, regional brands. Their reach is limited, typified by the fragmented nature of the industry (It is said there are 25000+ plastic processors in India!). Shailesh Sheth Corporate Strategy Adviser Management & Manufacturing Technology, Mumbai

110

Why is Branding Important? Why branding is as much important for regional players and SMEs, as

POLYMERS Communiqué l February - March 2018

IN SYNC

The 3 Levels of Organisational Alignment

An HR Perspective for High Performance An aligned workforce is a happy, engaged workforce. Employees need to be able to see the big picture to understand how their work goals contribute to the overall company vision.

ecently I came across a landmark book called, ‘The Functions of the Executive’, probably one of the first on organisational theory written by Chester Barnard, published over 80 years ago. In it, he makes a key observation, “Successful

cooperation in formal organisations is abnormal, not the normal condition.”

In other words, organisations don’t cooperate naturally. That is why one of the fundamental roles of the leadership is to proactively build the basis of successful cooperation or we may say, ‘organisational alignment’.

This made me think of alignment as a playbook for the entire company, just like in sports. For a coach to make sure every player is on the same page

and goals are made, that playbook needs to be shared and discussed in real time. Thus, I am going to dwell deep on alignment in real time.

In any organisation, alignment is of three types. When a system and processes are set up to achieve all three, we lay a groundwork for a cohesive, well-aligned and high performing organisation.

Dr. Naveen Malhotra Group Head HR & CC Sintex Industries Ltd., Kalol

114

POLYMERS Communiqué l February - March 2018

Questions to Ponder

Role Alignment for an Employee Does the employee have the knowledge, skills,

Role Alignment for an Employee

and most importantly, job-specific motivation

The first kind of alignment describes the fit

to succeed in this role?

between an employee and his/her role in the

Employee - Team Alignment

organisation. Does the employee have the knowledge, skills, and most importantly, job-

Does the employee understand the objectives of the team,

specific motivation to succeed in this role? If

the expectations of the supervisor, and how his or her role

the individual is misaligned with the function

supports the other members of the work group?

to be performed, the relationship begins on

Employee - Organisation Alignment

shaky ground, and the mismatch will threaten the alignment of an employee with the job to

How good is the alignment between your

be accomplished leading to broader mismatch.

employees and the organisation?

How to Build It l

Own the recruiting function: Business leaders to ensure alignment between employees and their roles by actively participating in the

hiring and training process. This is something

that line function sees as a low priority,

frequently outsourcing it to HR. I believe, that getting involved in acquiring and developing

supervisor, and how his or her role supports the other members of the work group?

How to Build It

human talent is one of the highest ROI duties

the strategic objectives of the organisation.

Look for people who are excited by the

Thus, a larger vision all the way to the top

opportunity you provide: If the role fits

of the organisation should be shown to the

within the candidate’s interests and long-term

career plans, you have the most important taught and knowledge can be acquired, but

contribute to them.

This is what Peter Drucker’s ‘Management

mistake of hiring based on superficial alignment

programme for all employees - allowing

about three months before full productivity is

and

equipped

with

well-defined,

measurable goals that directly support the

his or her role. Setting up a formal training

Set

parameters

for

learning environment that encourages every

boundaries, they understand when they have

will

help

individuals

themselves to the position. Provide a continuous

teams also means that people know their

employee to constantly improve their skills.

autonomy to make a decision and when they

Employee - Team Alignment

goals that

the team’s top

initiatives.

decision-making:

Alignment between employees and their

with well-defined,

team’s top initiatives. l

calibrate

reached

be equipped

directly support

should

and then assuming the person will figure out

employees should

Whatever approach we use, and whatever

means

solutions we use to implement, all employees

(such as similar previous job experience)

to implement, all

measurable

Objective’

frameworks such as the ‘Balanced Scorecard’.

Train and coach: Do not make the common

and whatever

recent

interest and involvement in the task’.

solutions we use

all employees set goals that meaningfully

the bills. Seek people who possess intrinsic

the objectives of the organisation as well of equipped with a set of specific goals, and that

about a job that they regard as a way to pay

who are ‘motivated primarily by their own

approach we use,

their team. Make sure that all departments are

you’ll never be able to get someone excited

Whatever

individual contributor which means he/she

should understand how their work supports

part of employee-company fit. Skills can be

motivation to excel in the role - employees

integrated goals: To be aligned, employees need to connect his/her daily actions with

the business has. l

Make sure all employees and teams have

should escalate the decision to their supervisor.

The best way to support alignment in this way

The second level of alignment occurs between the employee and the team, including his or her

direct supervisor. Does the employee understand the objectives of the team, the expectations of the

POLYMERS Communiqué l February - March 2018

115

MEETING GROUND

IPLEX’18,

Back after Char Saal to the Land of Charminar “IPLEX’18 is poised to once again stand up to the

expectations of the industry

and prove to be yet another successful service project for the plastics industry,”

conveys Venugopal Jasti in dialogue with POLYMERS

Venugopal Jasti President, TAAPMA & Convener, IPLEX’18 Hyderabad

Communiqué.

Q. What is your opinion on the South India market for our industry? South India with its peaceful industrial environment and synergetic workforce

has always been on the growth path at a gradual and constant pace. It did not enjoy the fruits as some regions like Daman had got in the form of special

incentives and convenient access to national market through Mumbai. But has now evolved as a strong industrial development region catering

to its own market where demand is growing in sync with the evolution of modern lifestyle generated out of the strong knowledge industries for which

the southern cities like Bengaluru, Hyderabad, Chennai etc. have become known, worldwide. A modern lifestyle boosted with good household incomes is becoming a boon for

the plastics industry in South India. Creation of the new state of Telangana and building a new capital city, Amaravati for the residual state of Andhra

Pradesh will further give a boost to the demand of plastic products. Both State Governments are working hard to make these states the most

business-friendly and this has been proved with

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POLYMERS Communiqué l February - March 2018

MEETING GROUND

CHINAPLAS 2018 to Launch

Young Tech Hall

At the ‘Young Tech Hall’,

not-to-be-missed are the

new plastics and rubber

solution providers.

n line with unprecedented rapid development of technology, CHINAPLAS,

after 31 editions of advancement, is evolving in response to the needs of the

industries, from a business platform for materials and equipment purchasing to an

international showcase of high technologies.

Booth space is still overbooked, though CHINAPLAS will move to a larger show venue National Exhibition and Convention Center (NECC), in Hongqiao, Shanghai. Applications

from over 4,500 companies were received before the application deadline in November, 2017. Despite the organiser’s efforts to maximise space, total area applied exceeds 40%

of the hall space. It is expected that the exhibition area will reach 3,40,000 sqm, an

expansion of 1,00,000 sqm compared to the last edition held in Shanghai two years ago. To facilitate visitors’ need of sourcing new CHINAPLAS suppliers, a ‘Young Tech Hall’

will be newly introduced at CHINAPLAS 2018. This is a comprehensive exhibition hall, which will gather together new exhibitors from diverse fields.

A Glittering Hall of the Young - The Young Tech Hall As the Asia’s no. 1 and world’s no. 2 plastics and rubber trade fair, CHINAPLAS is not only renowned for promoting cutting-edge technologies, but also famous for achieving

a massive show scale. The massive show scale, 3,40,000 sqm of exhibition area, is a double-edged sword. It takes longer time for visitors to search for specific types of products in mind, especially from new exhibitors.

The solution - a ‘Young Tech Hall’. “Young Tech Hall is introduced to help visitors locate exhibitors and products by further segmentation,” explains Ada Leung, General Manager, Adsale Exhibition Services Ltd. “It’s a win-win solution. New CHINAPLAS exhibitors can seize the opportunity to strategically market their

brands and new products to Shanghai, while CHINAPLAS itself can draw in new blood, fresh energy and more advanced technologies,” Ada Leung further adds.

The ‘Young Tech Hall’, which will house over 350 new exhibitors in an exhibition area

of 20,000 sqm is a comprehensive exhibition hall. The new hall will present additive,

colour pigments and masterbatch, testing equipment, die and moulds, extrusion machinery, injection moulding machinery, smart manufacturing technology, plastic packaging and film technology.

CHINAPLAS 2018, at NECC in Hongqiao, Shanghai, PR China, will run between 24th

and 27th April, 2018. For walk-in visitors, RMB 50 and RMB 80 will be charged for a

one-day pass and a four-day pass, respectively. Visitors who pre-registered before 11th February, 2018 can enjoy admission discount at RMB 50 for a four-day pass. They

can receive a visitor badge in advance to enjoy express entry on-site.

Events CHINAPLAS 2018

Argenplas

24th – 27th April, 2018 National Exhibition and Convention Center Hongqiao, Shanghai, PR China

11th - 14th June, 2018 Centra Costa Salguero, Buenos Aires, Argentina

PPPEXPO KENYA 2018

ARABPLAST 2019

4th - 6th September, 2018 Kenyatta International Convention Centre, Nairobi, Kenya

5th – 8th January, 2019 Dubai World Trade Centre, Dubai, UAE

InterPlas Thailand 2018

INDOPLAS

Plexpo India

7th – 11th May, 2018 Orlando, Florida, USA

20th - 23rd June, 2018 BITEC, Bangkok, Thailand

19th – 22nd September, 2018 JI Expo, Jakarta, Indonesia

17th - 20th January, 2019 Bombay Exhibition Centre, Mumbai, India

PLAST 2018

IPLEX 2018

Colombia Plast EXPOEMPAQUE

Indiaplast 2019

29th May – 1st June, 2018 FIERA MILANO, Italy

3rd – 6th August, 2018 Hitex Exhibition Centre, Hyderabad, India

24th - 28th September, 2018 Corferias, Bogotá, Colombia

28th February – 4th March, 2019 India Expo Centre, Greater Noida, NCR Delhi, India

TAIPEI PLAS 2018

Indplas’18

K 2019

15th – 19th August, 2018 Taipei Nangang Exhibition Center Taipei City, Taiwan

30th November – 3rd December, 2018 Eco Park Exhibition Ground, Kolkata, India

16th – 23rd October, 2019 Düsseldorf, Germany

NPE 2018

Non Woven Tech Asia 2018 7th – 9th June, 2018 Bombay Exhibition Centre, Mumbai, India

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POLYMERS Communiqué l February - March 2018