POLYMERS Communiqué - Apr - May 2018

A CUSTAGE I N I T I A T I V E Apr - May 2018 l Issue 4.4 l ` 150

A MANAGEMENT SPECIAL ISSUE SUPPORTED BY

CHINAPLAS 2018 - Special Feature Inside

POLYMERS Communiqué l April - May 2018

1

CONTENTS

Apr - May 2018 l Issue 4.4

34

48

52

66

90

85

34

HBR PAGES

Before worrying about how to change, executive teams need to figure out what to change. That’s the challenge the authors set out to investigate in their four-year study of 62 corporate transformations.

Presented by POLYMERS Communiqué in syndication with Harvard Business Review

42

What Everyone Gets Wrong About Change Management

MANAGING DISPRUTIONS

New Era Education, In for a Makeover: An Elite Round Table

A discussion on management education in the time of technology and consequent disruption, held in Hyderabad on 3rd May, 2018 organised by the Indian School of Business (ISB) and Singapore Management University (SMU), saw interesting exchange of viewpoints.

Prof. Rajendra Srivastava, Dean and Novartis Professor of

Prof. Arnoud De Meyer, President Singapore Management University (SMU)

Marketing Strategy and Innovation, Indian School of Business (ISB)

Prof. V. Venkata Ramana, Vice Chairman

Telangana State Council of Higher Education

48

“The principles of brand marketing strategy are equally applicable to B2B companies, just like B2C companies. The weapons may be different. The proportion and direction of inputs may be different.

No B2B companies can succeed without brand marketing strategy,” emphasises Jagdeep Kapoor, in dialogue with POLYMERS Communiqué.

Samsika Marketing Consultants, Mumbai

2

118

HOME-GROWN

Mind the Baby

The western system of structuring organisations has its advantages emanating from standardisation of management systems and resulting simplicity and efficiency in functioning. It, however, cannot be the way forward for achieving excellence in the Indian context which comes pre-loaded with historical context and its own value systems, derived from Indian social norms and beliefs. It is, thus, imperative that we ‘Mind the Baby’. Read on for a perspective...

Lt. Col. Dr. Samar Singh, Assistant Professor - Strategic Management Indian Institute of Management, Raipur

58

Evolution of Management Leadership

P. P. Kharas, Chairman, Ecoplast Ltd., Mumbai

62

EMPHATIC STRATEGY

Branding is the True Winner

Jagdeep Kapoor, Chairman and Managing Director

52

42

AT THE TOP

“The mastery of management is as complex and demanding as the development of competence in any other professional discipline,” a quote by Louis Allen Associates.

EMERGING PICTURE

Business Transformation Supported by Business Excellence: The Needof-the-hour

Business transformation ensures relevance of the business in changing times, while business excellence ensures that the business is sustained as well as is competitive in the market place and on way to assume market leadership.

Jitendra Jadhwani, Head - Business Transformation Tata Motors Finance Ltd., Mumbai

66 Biggest CHINAPLAS in History - 1,80,701 Visitors!

CHINAPLAS 2018 - A SPECIAL FEATURE

With the much larger NECC, CHINAPLAS set a new, all-time record for exhibition space in the show’s 32-year history. The exhibition area covered 3,40,000 sq.m. Some 3,948 market leaders exhibited.

POLYMERS Communiqué l April - May 2018

70 72

Printed and Published by

CHINAPLAS 2018: Great Success for Chen Hsong; Return of the King

Manish Chawla manish@polymerscommunique.com

ExxonMobil: Creating Differentiated Solutions, Together at CHINAPLAS 2018

76 80

Designed by Custage Marketing Solutions LLP 401, Vikas Classic Building No 4 4th Floor, Near Basant Cinema Chembur, Mumbai 400 074, INDIA

ILLIG: Liquid-tight Containers Nordson’s Extrusion Die Options for Cast Film, Globally Available

84

CROSSING BOUNDARIES

POLYMERS Communiqué Bureau

85

SIVARAM SPEAKS

Dr. S. Sivaram, Former Director, CSIR-NCL

POLYMERS Communiqué and Tecno Plast Align

Harvesting Uranium from Seawater Using Polyethylene Fibres: Fascinating World of Invisible Polymers Honorary Professor and INSA Senior Scientist Indian Institute of Science Education and Research (IISER), Pune

90

EMPOWERED SOLUTIONS

Rajesh Shinde, Managing Director

Theysohn Extrusionstechnik I Pvt. Ltd., Pune

94

MEGA FACTORY

96

RESEARCH REPORT

POLYMERS Communiqué Survey Services

101

GROUND REALITY

Rakesh Shah, RS Coaching and Consulting, New Delhi

108

THE NEW TRAJECTORY

Shailesh Sheth, Corporate Strategy Adviser

OPaL: Technology, Capacity, Location and More...

Industry Take on Bioplastics 2018 (BP 2018): Results Declared

Sell to Your Customer, Peace of Mind

114

KNOW MORE

Dr. Naveen Malhotra, Group Head HR & CC

INDIAPLAST 2019 Showcases Business Opportunities at Its China Launch Learning & Development: A Strategic Lever for Business

BIG EFFORT

S. K. Ray, Hon. Secretary, ICPE, Mumbai

121

MOMENT OF GLORY

123

OPPORTUNITY KNOCKING

Plasticon Awards: The Glitter, the Glamour and the Recognition Opportunities for Geosynthetics in Infrastructure: A Discussion Forum

RETRO

WEEKEND DELIGHTS

K ALE’S KUIZ

EVENTS

106

POLYMERS Communiqué l April - May 2018

Dubai Pritam +971-5548-32330 pritam@polymerscommunique.com

Rajesh Nath Managing Director German Engineering Federation (VDMA) India Office Rakesh Shah formerly Managing Director at Windmöller and Hölscher India Pvt. Ltd. S. K. Ray formerly Sr. Executive Vice President (Polymers) at Reliance Industries Ltd.

Printed at

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Printed and Published by Manish Chawla, and printed at Silverpoint Press Pvt. Ltd., A-403, TTC Industrial Area, Near Anthony Motors, Mahape, Navi Mumbai - 400709, District - Thane and published from 401, Vikas Classic Building No 4, 4th Floor, Near Basant Cinema, Chembur, Mumbai 400 074, INDIA. Editor: Manish Chawla.

Overseas Subscription: Annual Subscription: USD 60 (including shipping)

GOLDEN PAGES

104

New Delhi Vijay +91-98100 15111 vijay@polymerscommunique.com

Pushp Raj Singhvi formerly Vice Chairman and Managing Director at Borouge (India) Pvt. Ltd.

Domestic Subscription: Single Issue Price: Rs. 150; Annual Subscription: Rs. 1200 (including shipping)

NEWS

51

Bengaluru Siddhant +91-90290 32767 siddhant@polymerscommunique.com

Bhavesh +91-22-2520 4436 bhavesh@polymerscommunique.com

A Step Towards Sustainable Growth

24

N. K. Balgi formerly President & Director at Ferromatik Milacron India Pvt. Ltd.

Subscriptions

Sintex Industries Ltd., Kalol

118

Advertising Sales - National

Advertising Sales - International

Management & Manufacturing Technology, Mumbai

Prof. (Dr.) N. C. Saha Director, Indian Institute of Packaging

Vadodara D. S. Bhumra +91-81289 90887 devinder@polymerscommunique.com

Think Big: Fit India’s New Global Footprint

MEETING GROUND

Jyoti jyoti@polymerscommunique.com

Mumbai Vinisha +91-88790 50327 vinisha@polymerscommunique.com

Chief Editor

Arvind Mehta Chairman and Managing Director Welset Plast Extrusions Pvt. Ltd.

Hyderabad Vani +91-93924 28927 vani@polymerscommunique.com

Raising the Bar for Pipe Manufacturers

112

Editorial Advisory Board

82

124

Views and opinions expressed in this magazine are not necessarily those of POLYMERS Communiqué. Readers are advised to seek specialist advice before acting on information contained in this publication, which is provided for general use and may not be appropriate for the readers’ particular circumstances and so POLYMERS Communiqué does not take any responsibility for any loss or damage incurred or suffered by any of its subscribers / readers / advertisers of this magazine. The publisher makes every effort to ensure that the magazine’s contents are correct but do not take any responsibility for the absolute accuracy of the information. Subject to Mumbai Jurisdiction. Some of the images used in this issue are from Shutterstock.

No part of this publication or any part of the contents thereof may be reproduced, stored in a retrieval system or transmitted in any form without the permission of the publisher in writing.

POLYMERS Communiqué reserves the right to use the information published herein in any manner whatsoever. The ownership of trademarks is acknowledged.

3

Mind Speak Rakesh Shah

formerly Managing Director at Windmöller and Hölscher India Pvt. Ltd.

Rajesh Nath

or Managing Direct g erin ine Eng an rm Ge ) Federation (VDMA India Office

ces to tendency of the workfor other coercive unionise, strike work and reward has practices to obtain ‘fair’ , worldwide; ially tant subs n dow e com ed the way also, technology has alter speed and The e. don is business now as rent diffe are ts cep efficiency con s all sform tran gy nolo information tech aspects of business. roach business Modern managements app The emphasis in this altered atmosphere. organisations is now on agility in the decision making leading to devolution of data, internet of to different levels. Use of tools that spur ern mod r othe and gs thin obsolescence of and s ncie nda redu early time have been current practices of any how businesses in ge chan leading the age themselves. see themselves and man ls and the Attitudes of the millennia t have changed independence they wan onnel front. the scene on the pers anywhere and be to ds nee ce kpla Wor be places that the establishments need to the paradigm are se The e’. yabl are ‘enjo making to build shifts the businesses are that will build sustainable companies highest stakeholder value.

The

Businesses today are experiencing pressures to reform and improve stakeholder-related practices and their impacts on stakeholders and the natural environment. Pressures for expanding the emphasis on profits to managing responsibly derive from mainly two general sources: primary stakeholders such as owners, employees, customers and suppliers; secondary stakeholders such as non-governmental organisations, activists, communities and governments.

To respond to these pressures, enterprises are developing total responsibility management (TRM) system approaches.

The three important components here are inspiration (vision), integration and improvement / innovation.

Pushp Raj Singhvi

Arvind Mehta

Rajesh Nath

Business is an economic activity. Mandate to the

N. K. Balgi formerly President & Director at Ferromatik Milacron India Pvt. Ltd.

management remains - perpetuate growth through earning profits, while conducting operations compliant to country’s laws and organisational value system. At birth, organisations operate within the entrepreneurs’ knowledge domain and expand in areas around core competencies acquired by self and team over time.

In today’s fast changing world, keeping business ‘relevant to market’ has become a management priority. Today’s successful managements remain in constant contact with the markets, watchful of developments in technology, political and social circles, and prepare themselves to remain ready to respond to customer needs always. Businesses are no more micro-managed by few people at the top; but, run by empowered teams.

formerly Sr. Executive Vice President (Polymers) at Reliance Industries Ltd.

Arvind Mehta

g Director Chairman and Managin Ltd. Pvt. ns usio Extr Welset Plast

Rakesh Shah

olved from sinesses has ev w present day no to its rudimentar ts and tools. ep nc co ted istica deploying soph market place etition in the Fighting comp eme. th nt ina e predom seems to be th st approach. be e th t be This may no share betrays t rke ma focus on Unidimensional siness. ‘Blue bu of interests ‘a fight for the long-term to ve ati , an altern th. Pursuit Ocean’ strategy ow gr er sustainable ographical market’ can off ge of both in terms be of new market, plications, can ap w ne as ll expansion as we may prove to e, ur fut in is, Th . more sustainable strategy. be the winning

bu Management yof ph ase

S. K. Ray

N. K. Balgi

Managements, world over, have transformed from family-oriented, functi onal to professionally-driven. Their increa sing focus has become ‘people first’ cultur e.

Managements have developed transp arent feedback processes. Emphasis is put on ethics, integrity fostering a cultur e of innovation and joy. Development happe ns at four levels – leadership, mana gerial, operational and support; each with a different capability programme that aims to achieve continuous learning and high engagement of every individual at all levels.

S. K. Ray

Prof. (Dr.) N. C. Saha

Feedback ’ rox. ‘Retro years app Over the last 3 r e. fo in az er ag r read s m I am a regula d to the existing clas bloomed to new as h d ad o é o u g iq a n is Commu LYMERS l years, PO Handigo s. d dar Girish R. ia Pvt. Ltd. high stan d lymers In AVAA Po

I have been reading your magazine since long and

find it to be one of the most awaited magazines; having full details of developments, new trends and future market. We would like to read the magazine regularly and wish success to the reporting and editorial team.

Manish Singhania

Vintech Polymers Pvt. Ltd.

POLYMERS Communiqué is the best magazine in the polymer industry. Printing, paper quality and the content are excellent and updated. Best wishes to the team of POLYMERS Communiqué.

R. K. Singh

Balmer Lawrie & Co. Ltd.

First of all, many congratulatio ns to whole for publishin CUSTAGE team g this might y, impressive plastics and magazine fo polymer indu r the stry readers. publication!

What an exce Well written, llent in-depth artic glossy format les and interv and loads of iews, hi -re solution pict work! The at ures. Great tention to de tail and prof set it apart fro essional form m many othe atting r m ag az and plastics ines sold in th industry spac e polymer e.

So far, a grea done! Lookin t read! Very g forward to well next issues.

Hitachi Hi-Rel

ative inform ighly h the a f o is t niqué insigh u m p s e m la tics es de the p RS Co POLYME on that providtaking place in new players ati ts out e public pmen ast ab g plac develo ll abre n takin ic a d s o a u ri fore pe rad tio ps e g e e p th k u to y y. It nolog it brings industr erall, y, tech sly. It nd, ov industr igenou a d e d in th e s ose g a in a th ll is ll e v a n w r fo y as ing e y nships globall cts be conve relatio prospe y. We siness th tr u s w b u g ro d g in MERS in c Y n L s a c O h ti P las in en ess of the p helps r succ with e. e supe cted th to com r s fo e conne s ke in tim wishe n t it Dha td. o s ti e m a b A c bli our ué pu . Pvt. L iq o n C u g erin Comm Engine Protos

Harshad Soni

Power Electro

nics Pvt. Ltd.

POLYMERS Communiqué provides I am happy to share tha t POLYMERS Communiqué ma gazine has becom e very popular wit hin the polymer industry. This ma gazine had carried maximum covera ge / informatio n about the plastics industry not only in India, but across the globe. I personally wish this magazine success!

Anil Reddy Vennam

Andhra Pradesh Pla

stics Mfrs. Assn.

6

m gauged fro lot can be rrent cu om .fr ine.. the magaz to host e industry trends in th dustry in e th m fro of opinions nds. tre re t the futu titans abou k! or w t ea gr Keep up the i

A

er exhaustive coverage in polym 3Ms (Man, Machine and Material) in and a comprehensive update allcurrent polymer happenings n around. Outstanding presentatio the quality and contents. Kudos to POLYMERS Communiqué team!

Harish V. Deshmukh

Zylog Plastalloys Pvt. Ltd.

gr Dwarkesh BaLtd. tics Pvt.

Udyogi Plas

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News Digest

Solvay’s New Technyl Red J Provides Superior Heat Ageing Performance for Turbo Systems

S

olvay

Arburg invests a large twodigit-million-euro figure for substantial expansion of production capacities

Performance

unveils

Technyl®

polyamide-based designed

for

vibration and hot gas welding, delivering

high burst pressure levels confirmed in extensive pulsated air pressure tests at Solvay’s Application Performance

Polyamides

Red

material

turbocharger

J,

the

specially systems

running at continuous temperatures up to 220° C.

“Auto makers BillerudKorsnäs launches D-Sack® (a dissolvable sack for cement and other construction materials, which disintegrates in a conventional mixer), its first packaging with a climate-positive impact

have recently been refining

the real operating temperatures needed for

thermal

management

systems.

temperatures

are

PA4.6 or PPA resins, which saves energy

during processing and minimises part cooling time.

Dow India Inaugurates World-Class Technology Centre in Mumbai

D

ow Chemical International Pvt. Ltd.

(Dow India) has inaugurated a state-

in Navi Mumbai. The centre will enable

required thermal, pressure and chemical Chomier, Automotive Global Marketing Manager

for

Polyamides

Solvay’s

Global

Performance

Business

Unit.

“In response to these specific auto

industry needs, we developed and are

our Technyl Red offering for thermal management systems. The superior

property profile of Technyl Red J

targets applications such as air intake

‘Dow India Technology Centre’ (DITC) collaboration

and

innovation

with

customers to create sustainable, marketcentric products and solutions. Over 70

highly skilled, research and development specialists with capabilities in analytical science,

material

science,

process

optimisation and IP search analysis will

support business units in India and extend application support to markets in the region.

The centre was inaugurated by the United States Consul General to Mumbai,

manifolds, charge air coolers, turbo air

ducts, resonators, cylinder head and engine covers.”

Technyl Red J offers outstanding longterm heat ageing performance of up to

220° C (at 2,000 hours) or 210° C (at 3,000 hours). Based on patented PA66/6T

technology, Technyl Red J flows like

PA66, ensures high chemical resistance and excellent surface aspect.

In addition, it is highly suitable for both

24

mould

and can also be too brittle to maintain

polymers appear to be over-engineered

the top-of-the-range building block of

A-C

and

significantly lower than competitive

of-the-art application development hub,

introducing Red J material. Red J is Clariant’s China strategy on track to deliver growth; for them, regional growth initiatives in China have the potential to double sales from the 2015 baseline until 2021

melt

They realised that traditional high-heat

performance over time,” says Didier CHIMEI announces new generation of medicalgrade plastics for use in invasive medical devises

Testing (APT®) centres. Recommended

L to R: US Counsel to Mumbai, Edgar D. Kagan; Dr. A. N. Sreeram, Chief Technology Officer and Nilesh Shah, Global R&D Director - Home and Personal Care.

POLYMERS Communiqué l April - May 2018

Edgar D. Kagan to the executives and employees of the company.

Digest

Inaugurating the centre, Dr. A. N.

Sreeram, Chief Technology Officer, The

Dow Chemical Company says, “Product Colloids launched new high-temperature engineering polymer masterbatches and conductive / ESD compounds at CHINAPLAS 2018

life-cycles have dramatically changed and accelerated over the past decade.

This trend creates the imperative for us to continually innovate in, understand and address these emerging market needs.

DITC will be a unique step to accelerate

new product development, develop scientific talent and the collaborative approach that we take with our current

Coperion’s newly developed FLUIDLIFT ecoblue® minimises dust formation and increases energy efficiency of pneumatic conveying of pellets

and future customers, will give us and

our customers a competitive edge in the marketplace.”

Sudhir Shenoy, CEO, Dow India added,

“The launch of the DITC will mark the second phase of growth for Dow India and is a clear demonstration of our customers, partners and distributors. The

combined potential of sustained inflow

of feedstock coming in from Sadara (our Joint Venture with Saudi Aramco), and

the

application

development

capabilities of DITC, will enable Dow

In this effort, Essel has collaborated with multiple major technical partners across

the globe and co-developed a solid state to

Spread over 70,000 square feet, the

C-D

Solutions,

Construction

process

from

the

laminated tubes: NN

Plastic Barrier Laminate (PBL) tubes – made of all plastic layers and are easily recyclable.

NN

Aluminium Barrier Laminate (ABL)

tubes – made with combination of

polymers and has aluminium foil as the barrier layer.

Consumer Solutions, Coating Materials,

ABL

Chemicals

relentlessly, over the last 4 years, on

Industrial

along

with

capabilities

in Analytical Science and Core R&D. The

company

contributes

products

and solutions across the spectrum

and launch of DITC will strengthen

its portfolio of over 2,000 products in the country.

P

attempt

challenges

in

recycling

developing a solution to separate the polymer and aluminium.

With project ‘Liberty’, the polymer

fraction can be recovered from ABL tubes and the same can be recycled

aluminium metal also shall go as metal scrap for re-use, thereby making every single tube recyclable.

roject ‘Liberty’ is a first-of-its-kind path-breaking

poses

and the company has been working

to various applications. The recovered

Project Liberty by Essel Propack to Establish a Traceable and Sustainable Recycling Process and

26

Polyurethane,

aluminium

Essel uses two basic structures to make

businesses of the company - Packaging Plastics,

environmental-friendly

liberate

laminate / tubes.

a rapidly growing Indian economy.”

Specialty

which

without the use of chemicals or heat.

India to adequately satiate demands of

&

laminates

by separating aluminium and polymer

centre has dedicated laboratories for six Dupont Transportation & Advanced Polymers launches a new product line DuPontTM Zytel® HTN LTFR52G30NH BL / DuPont Zytel HTN FR52G30NH BK grades that cater to the dynamic market needs of electrical vehicles

multilayer

consists of aluminium in the structure, into two distinct and reusable streams

commitment to the Indian market, our Cosmo Films - offering value-added BOPP and CPP films for packaging, labelling, lamination and industrial applications - has been awarded the prestigious SAP ACE Award 2018 in special recognition category

recycle

to

The main objective of launching project

‘Liberty’ is to establish a traceable and sustainable recycling process, which

POLYMERS Communiqué l April - May 2018

Organized by:

THU FRI

INDIA 2020

SAT SUN MON

JAN 16 17 18 19 20

MUMBAI

INTERNATIONAL PLASTICS EXHIBITION & CONFERENCE

will not only fulfill the company’s

mould of Taizhou Hanchin for 500 ml

Essel is recyclable’, but will also help

round containers. This showed Milliken’s

vision of ‘every single tube made by

Digest ENGEL is growing - with the largest investment programme in the company’s history; it is ensuring that the growth of the company extends into all regions of the world

all its partners across the value chain,

including the brand owners, in achieving

their sustainability goals / commitments to their stakeholders.

The project will be implemented in 2 phases. It shall begin with India where,

In Phase-I, the company will recycle

NN

its own tubes and laminate scrap, for which it will be ready by the end of this year.

NN

Ettlinger melt filters improve product quality and cost efficiency at Candi Plastic Recycling for treatment of contaminated industrial plastics waste

KREYENBORG Plant Technology, based in Senden, Germany presents their new products IR-CLEAN® and PET-BOOSTER® based on their well-known IRD (Infrared Rotary Drum) at CHINAPLAS 2018

support for growing Asian business of plastic additives.

Millad® NX™ 8000 Clarifier Millad® NX™ 8000 is Milliken’s fourth generation clarifying agent. This clarifying

agent creates a superior polypropylene product without the limitations of less functional clear materials. It also increases the beauty of current polypropylene

and partner with brand owners to

to approach the clarity of glass or

and offer for recycling.

these polypropylenes are easy to use

materials, allowing even thicker parts

regulate the post-consumer tubes

amorphous

Milliken Showcases Capability of Millad® NX™ 8000 & ClearTint® at PLASTINDIA 2018 for Thin Wall Injection Moulding Alongwith Value Chain Partners PLASTINDIA

2018

international

exhibition at Gandhinagar, Gujarat,

Milliken demonstrated the capability of Millad® NX™ 8000 clarifier and ClearTint®

additives with LCY Taiwan random Meusburger now exclusively offers the compact build-in cylinder with flange; its compact and intelligent design enables its installation in the smallest spaces and thus maximum mould design freedom

partners to show their commitment and

recycling facility to its customers

roll out such facilities globally.

I

collaborative approach with value chain

In Phase-II, Essel will offer the

Gradually, in subsequent phases, it shall

n

TWIM (Thin Wall Injection Moulding)

copolymer grade ST860K on all electric machine of Tederic Machinery Company Limited China (imported and marketed

by S&T Machinery Limited India) on the

polymers.

In

addition,

in energy efficient operations. Millad® NX™ 8000 is effective in virtually all

processing methods including all types

of injection moulding, blow moulding and thermoforming processes.

Polypropylene Colourant - ClearTint® Offering the brightest, cleanest and most transparent colours in polypropylene

and polyethylene, ClearTint® colourants are precisely designed to enhance

Millad® clarified products. The superior deep,

rich

ClearTint®

shades

are

achievable

unavailable

with

with

traditional pigment colours. On account of the unique colouring properties, Milliken’s

ClearTint®

colourants

are

applicable in a variety of products, viz. houseware, TWIM, C&C, blow moulding, thermoforming etc.

E-M Machine set-up at S&T stall.

28

POLYMERS Communiqué l April - May 2018

The Live Machine Demonstration The

Digest PREMIX’s showcases electrically conductive plastic raw materials for the diagnostics and healthcare sector, industrial applications and automotive industry at CHINAPLAS 2018

resin

Globalene

polypropylene

ST860K used was a 46 MFI PP random copolymer having high flow, superior

gloss, impact strength and low cycle time moulding capability. The material

was optimally clarified and nucleated with

Millad®

improve

the

NX™8000.

aesthetics

To

and

further

gloss,

Milliken’s ClearTint® orange and green

were also used. The mould used was a two cavity mould. The whole set-up was equipped with hot runner and robotic control.

Nordson BKG - The complete perspective

N

ordson’s

RPC Kutenholz’s recentlylaunched 500 ml multilayer Thermic Ultra jar is being used by the leading Dutch pickled vegetable processor Van der Kroon Food Products B.V.; the first company to do so

AH and AH D with hydraulic

for

30

throughputs

ranging

from

2 - 35,000 kg/h and provide superior and constant cutting quality for all viscosities.

Designed

for

maximum

flexibility, you can combine them with

any of our tempered water system in ou product portfolio.

With the BKG Master-Line, our entryBKG

Optigon,

a

self-cleaning

tempered water system with a large

filtration area; or the BKG CrystallCut®

for highly economic PET crystallisation – Nordson offers turn-key systems exactly tailored to your needs.

But, it is not only the big systems where Nordson BKG excels. We also have the

TWIM container.

Moulding Quality TWIM Faster and Safer “The

demonstration

exhibited

detail in focus and have designed two innovative high

clarity, productivity and great aesthetics

to the product which is essential for any TWIM container. ClearTint® further added to the beauty of the containers

which attracted a lot of visitors to our stall,” says S&T Machinery Management

Team. Many visitors at their stall showed

interest in the whole set-up and were the additive.

P-S

Type

level underwater pelletising system;

keen to know more about the resin and SABIC showcases advanced thermoplastic materials and manufacturing processes at Aircraft Interiors Expo in Hamburg this April

pelletisers

blade pressure regulation are available

the Procotex Corporation SA / Apply Carbon SA developed the world first carbon fibre granulates.

These CF granulates offer dust free easy dosing combined with excellent mechanical reinforcement and electrical conductivity

BKG®

Parameter

Unit

Value

HRC Temp

° C

205-210

Injection Time

Injection Speed

Injection Pressure Plasticising Time Cycle Time

Container Weight Wall Thickness

components

for

With the new BKG HiCut™ and its

improved blade design, Nordson has developed a cutter hub which will

elevate your pelletising process to a whole new level. With its ability to

hold significantly more blades, you can advance your process by increasing your throughput, or extend the working life of blades and die plate.

The new BKG TVE WR Dryer does not only dry your pellet precisely to your needs,

Process Details Stock Temp

system

efficient pelletising processes.

° C

Sec

230-250 1.8

mm/sec 325 MPa

160

Sec

5.5

Sec

Gram Mm

Container Capacity ml

0.8 12

0.5

500

POLYMERS Communiqué l April - May 2018

it also meets another challenge within

Guehring, Grob, Liebherr and many

The combination of mechanical wear

to its members in Karnataka and the

polymer processing - abrasive materials.

Digest Solvay’s Zeniva® PEEK enables durable allpolymer knee implant from Okani Medical Technology

protection,

flow

optimisation

and

decreased maintenance times will lead to significant overall savings.

to the German companies and to foster Indo-German trade in engineering sector establish its office in Bengaluru. The office was inauguration on 10th April,

DMA India office acts as a strong

2018 by Margit Hellwig-Boette, Consul

Indian industry and serves the Indo-

Germany; Richard Clemens, Managing

link

between

the

German

and

German economic relations in the SONGWON begins large scale manufacture of functional monomers in Ulsan, South Korea

Southern part of India. To offer support

in Southern region, VDMA decided to

VDMA Opens Office in Bengaluru

V

others, VDMA endeavours to be closer

different

engineering

sectors.

Since

1996, this office promotes the activities of

the

VDMA

member

companies

in India with head office in Kolkata and

regional

offices

in

Mumbai

and New Delhi / Noida, and now in Bengaluru.

General of the Federal Republic of Director, Food and Packaging Machinery

Division at VDMA Frankfurt and Rajesh Nath, Managing Director, VDMA India.

The opening of the Bengaluru office of

VDMA - the largest industrial association in Europe, would be a major step towards

possibility of increasing investment of German companies in the engineering

STEER demonstrates its next generation Omega Fractional Lobe Processor at NPE, USA

sector in Karnataka and Southern India in the years to come.

Eastman Showcases Disinfectant-ready Polymer at CHINAPLAS 2018

G

lobal speciality plastics provider,

Swedish Rheumatism Association (SRA) has approved all of Ecolean’s packages as easy-toopen and easy-to-use for everyone.

Eastman,

dominant

demonstrates

performance

of

the

next-

generation material Eastman MXF221 copolyester

as

a

disinfectant-

ready polymer for safer healthcare environments at CHINAPLAS 2018. The latest advancement in biocompatible

Teknor Apex medical TPEs for plunger stoppers enhance syringe function and provide processing advantages over rubber and TPVs

S-T

medical-grade polymers for medical

device housings and hardware, Eastman The total bilateral trade between India

MXF221 offers unsurpassed chemical

billion in 2017, out of which machinery

used to combat healthcare-associated

tune of € 3.10 billion, an increase of

durability and impact strength.

and Germany attained value of € 19.15

compatibility with stringent disinfectants

export from Germany to India is to the

infections (HAIs) as well as improved

around 5% in 2017, compared to 2016.

“Today’s healthcare environment has

The total export of machinery from India to Germany stands at € 625.6 million, which was an increase of 15.5%.

With around 80 German companies

(VDMA members) in the engineering sector

in

Bengaluru

with

many

prominent ones like Bosch, Festo, Rittal,

Homag, Leitz, Claas, Mann & Hummel, United Grinding, Komet, AUMA, Starrag,

32

a critical need for better plastics - and

better plastics testing, selection and

design,” says Tammy Trivette, Eastman Marketing Director, Medical Platform, Specialty Plastics. “As the market and

regulatory landscape is ever-evolving, device manufacturers have to consider

material capabilities at every stage of

product

development.

Eastman

POLYMERS Communiqué l April - May 2018

surrounds brand owners with service

and distribution applications. These new

process, providing invaluable assistance

enhanced electrical performance for film

throughout their product development to brand owners as they develop

equipment that meets requirements for clinical settings,” Tammy Trivette adds.

Colloids Launches HighTemperature Engineering Polymer Masterbatches and Conductive / ESD Compounds at CHINAPLAS 2018

C

Colloids E-TEC grades offer customers and sheet, profile extrusion, injection

moulding, vacuum forming and closed cell foams.

Appliance and LED Lighting Manufacturers Accelerate Innovation with PolyOne Vinyl Formulations

I

ResilienceTM LS rigid vinyl polymers

have achieved several breakthroughs in

ranges aimed at key industrial markets

are formulated to meet applicable

at

CHINAPLAS

launched its two new product

with high performance applications.

New T-TEC High Performance Engineering Polymer Masterbatches and Compounds

multiple market segments. The materials

UL flame rating standards while also

providing anti-yellowing performance, chemical resistance and outstanding light diffusion.

The new T-TEC range of Colloids’ hightemperature and

performance crystalline that

polymer

compounds

can

UNITED CAPS bring innovative standard and bespoke closure solutions to the Asian market at Propak Asia

n the LED lighting space, PolyOne’s

2018,

olloids,

Digest

WENZHOU JINGHUA Machinery Co., Ltd. showcase solventless laminating machine which has high automation, simple operation, high production efficiency and low waste rate

masterbatches

are

for

high

amorphous

and

withstand

continuous

engineering

semi-

polymers

Wintec, an Engel company, is enlarging its Changzhou plant and expanding into new markets

operating temperatures above 150° C, complimenting Colloids range of PACE® engineering polymer masterbatches.

New E-TEC Electrically Conductive and ESD Compounds The new E-TEC range offers surface

resistivities from 1 x 109 to less than

103 Ohms square (according to ASTM D257

and

IEC61340-2-3),

Pre-coloured GeonTM FX Metal rigid

providing

vinyl lets manufacturers achieve a bold

particular for electrical and electronics,

costs and environmental challenges

solutions to key market sectors, in automotive, consumer and industrial products and ESD packaging, storage

metallic look without the limitations, seen with other methods, such as

plating, painting or film lamination.

When

metallic

paired

with

colourants,

new

these

brilliant

materials

streamline production with no tradeoffs in appearance.

“Appliance and LED lighting makers are

leveraging

our

considerable

insights, innovative technologies, and collaborative approach to drive success,” says Under the bonnet application with high temperature black masterbatch.

POLYMERS Communiqué l April - May 2018

Zhejiang Guangchuan Machinery Co., Ltd. presents a full-automatic cup offset printing machine at CHINAPLAS 2018

Jim

Director,

Mattey,

Global

Performance

Solutions, PolyOne.

Marketing

Products

&

U-Z 33

HBR Pages

What Everyone Gets Wrong

About Change Management

Before worrying about how to change,

executive teams need to figure out what

to change. That’s the challenge the authors set out to investigate in their four-year study of 62 corporate transformations.

C

orporate transformations still have a miserable success rate, even though scholars and consultants have significantly improved the understanding of

how they work.

Since flawed implementation is most often blamed for such

failures, organisations have focused on improving execution.

But, poor execution is only a part of the problem; our

analysis suggests that misdiagnosis is equally to blame: Often organisations pursue the wrong changes.

Before worrying about how to change, executive teams need to figure out what to change. That’s the challenge the

authors set out to investigate in their four-year study of 62 corporate transformations.

The costs of setting off on the wrong transformation journey are significant: First, underlying problems will

persist and worsen as attention is invested elsewhere.

Second, new problems may emerge. And third, the executive

N. Anand Shell Professor of Global Leadership and Dean of Faculty and R&D IMD Jean-Louis Barsoux Senior Research Fellow IMD

(IMD is an independent business school based in Switzerland and Singapore) © 2017 Harvard Business School Publishing Corp.

34

POLYMERS Communiqué l April - May 2018

team risks undermining employee commitment to future initiatives.

The Problem

Prioritising Changes How can leaders decide which changes to

prioritise?...By fully understanding these three things:

the

catalyst

for

In Brief

transformation,

the

organisation’s underlying quest and the leadership capabilities needed to see it through.

The Catalyst: Pursuing Value The trigger for any corporate transformation is the pursuit of value. Ideally, that entails both improving

efficiency and reinvesting in growth. But many transformation efforts derail because they focus too narrowly on one or the other.

In some cases, attempts to streamline the business

through productivity improvements, outsourcing, divestments or restructuring undermine growth.

The cuts are so deep that they hollow out capabilities, sap morale and remove the slack

Failed

corporate

transformations

are

usually attributed to execution - but often

leaders misdiagnose what changes need to be made.

The Costs When organisations pursue the wrong changes or tackle them in the wrong order,

existing problems get worse, new ones are created, and employees, having been burned, become wary of future initiatives.

The Solution Before

setting

their

change

priorities,

leaders should analyse three things: the

catalyst for transformation, the underlying quest

and

the

leadership

needed to pursue it.

capabilities

that could have fuelled new endeavours. In other

Presented by

POLYMERS Communiqué in syndication with Harvard Business Review

POLYMERS Communiqué l April - May 2018

35

cases, reinvestment in growth spins out of control, driving companies to the brink of bankruptcy.

While one is striving for growth, discipline is of essence, as it - through governance, metrics and other controls - allows you to stay on track.

quest that will lead to greater value generation.

value generation.

must

identify

the

specific

The best execution in the world won’t lead to a

NN

Global Presence: Extending market reach and

NN

providing

Nimbleness:

enhanced

Accelerating

insights,

processes

simplifying how work gets done.

NN

Innovation:

Incorporating

or

successful transformation if an organisation pursues

the wrong change. Quests fall into five categories, and more than one may be relevant, so leadership teams must decide which to prioritise and which to

postpone. Pursuing too many quests at once is a recipe for failure.

Global Presence NN

ideas

organisation’s options.

NN

Sustainability:

operating model.

more

socially

and execution.

NN

Becoming

responsible

greener

in

capabilities, knowledge and ideas wherever

positioning

they are.

o Preserving

or

become

more

and

more

sustainable?

Executives

NN

develop a global footprint.

be a compelling and uncontested priority.

o Honouring the ‘dominant’ culture while

With multiple organisational challenges jostling

paying lip service to the rest.

for attention, top teams are liable to disagree the

transformation

priority.

That’s

why

Blockers: o Acquiring weak businesses in haste to

much to handle at once. The right quest should

on

o Failing to integrate talent on a global scale.

we created a 15-question audit, a tool that

Customer Focus

review so that they can make smart decisions

NN

allows executives to do their own systematic

experience.

Audit’ on page 38).

To support the chosen quest, the company must

Quest: Provide tailored solutions to user problems

regarding transformation (Refer ‘Conduct a Quest

The Capabilities: Developing Leaders

while

advantage.

responsive

sometimes say ‘all of the above’ - but that’s too

principles

o Using diversity as a source of competitive

get closer to customers, innovate with more faster

corporate

remaining flexible on cultural practices.

Should the company expand into new regions, get

Enablers: o Rewiring systems and networks to leverage

and

It can be difficult to choose the right quest.

partners,

Quest: Become more international in mindset as well as market reach by reconfiguring the

and

approaches from fresh sources to expand the

innovate with

sustainable?

and

experiences or outcomes.

into new regions,

or become more

Customer Focus: Understanding customers’ needs

Should the

more responsive

effort

are either derivatives or combinations of five

to choose the

get faster and

leadership-development

Understanding the Five Quests

becoming more international.

more partners,

the

and the transformation quest is bound to impair

Studies and analysis that we have conducted

NN

customers,

behaviours will take the company there, and then

between

organisation

prototypical quests:

get closer to

all levels must understand which mindsets and

how to act in the new context. Any mismatch

show that most corporate transformation efforts

company expand

desired direction, executives and managers at

Once the need for change has been established, the

right quest.

order to keep an organisation moving in the

take care to model them so that employees know

The Quest: Choosing Your Direction

It can be difficult

companies neglect leadership development. In

NN

by

reconfiguring

the

customer

Enablers: o Organising, equipping, training and

develop leaders who can see it through. Sustained transformation depends on this.

Transformation journeys run out of steam when

36

POLYMERS Communiqué l April - May 2018

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MANAGING DISRUPTIONS

A

session on the ‘Changing Role of

New Era Education

In for a Makeover An Elite Round Table A discussion on management education in the

Management

Education

-

Perspectives from East and West’

was organised in Hyderabad on 3rd May,

2018 by the Indian School of Business (ISB)

and

Singapore

Management

University (SMU) as part of the larger Singapore-India

business

dialogue

on ‘Managing Disruptions in the Age of Technology’.

Managing Change Session Chair, Prof. Rajendra Srivastava, Dean

and

Novartis

Professor

of

Marketing Strategy and Innovation, ISB

began by outlining the theme of the

discussion. With innovation increasingly

coming not only from the West, but from across the globe; it is time to adhere to the management philosophy

time of technology and consequent disruption, held in Hyderabad on 3rd May, 2018 organised

by the Indian School of Business (ISB) and

Singapore Management University (SMU), saw interesting exchange of viewpoints.

42

POLYMERS Communiqué l April - May 2018

of integrating ideas from the East and West. It is also necessary to look at practice-inspired theory

along with theory-driven practice, considering that

With

a lot of innovation is coming from the industry. The

innovation

increasingly

coming not only from the West,

complex nature of problems necessitates a multi-

but from across the globe; it is time

disciplinary approach encompassing academia,

to adhere to the management

industry, policy makers and public administrators.

philosophy of integrating ideas

In such a scenario, taking a crack at problems jointly

from the East and West.

is as important as specialisation.

Prof. Rajendra Srivastava Dean and Novartis Professor of Marketing Strategy and Innovation Indian School of Business (ISB)

Prof. Rajendra Srivastava said that managers can no longer shoot from the hip as there are always

competitors with the ability to analyse information

and come up with targeted and refined solutions.

So much so that managers are now looking to

academia to come up with byte-sized information which can be consumed on a need-to-know basis.

It is not just about choosing between consuming

While these are exciting times,

It is now more about blended learning or

to change considerably to make

emerging markets such as India. Summing up,

and worth the students’ while.

knowledge from a screen or from an interaction.

by all indications, academia has

technology-enabled

learning a lot more experiential

learning,

especially

in

Prof. Rajendra Srivastava said that technology

Prof. Arnoud De Meyer President Singapore Management University (SMU)

itself is disrupting the education process and academia needs to deal with this.

Picking up where Prof. Rajendra Srivastava left,

Prof. Arnoud De Meyer, President, SMU proceeded

to elaborate on how technology is increasingly disrupting our world.

Disruption as Opportunity Citing

a

Economic

recent

OECD

Co-operation

If 49 per cent of the students in

(Organisation

and

USA are from India and China,

for

why not a scenario where India

Development)

becomes

study about technology taking away jobs, Prof.

a

centre

for

higher

education for Asian students?

Arnoud De Meyer informed that worldwide, 14

Prof. V. Venkata Ramana Vice Chairman Telangana State Council of Higher Education

per cent jobs are ‘highly vulnerable’ i.e. 70% of the content of these jobs can be automated,

whereas 32 per cent are ‘vulnerable’ i.e. 50 - 70% of the content of these jobs can be automated.

In a comparison between manufacturing jobs in

Korea and Canada, it emerged that the former was far less vulnerable to automation simply

because they are all-round and require greater creativity and ingenuity of mind, something

that can’t be automated. He also indicated that

the loss of jobs to automation would be less in developed countries since processes there are already automated.

is leading to a very different kind of globalisation

than the one we have witnessed in the past

20 to 30 years. A third area which is dramatically changing

is

the

hierarchical

organisational

structure that is slowly giving way to partnerships

of sorts, where individuals work together and

share resources and infrastructure to make big

The bottom line is technology will impact

virtually all jobs; but not all jobs will be affected the same way. The other thing is that technology

POLYMERS Communiqué l April - May 2018

43

EMPHATIC STRATEGY

B

rand Guru, Jagdeep Kapoor is the CMD of Samsika

Marketing Consultants, Mumbai, a leading brand strategy

marketing consultancy with an impressive list of clients drawn from both, multinational and Indian firms. Samsika has

Jagdeep Kapoor Chairman and Managing Director Samsika Marketing Consultants Mumbai

successfully completed its 22nd anniversary year.

He is a visiting faculty member at the Jamnalal Bajaj Institute of Management Studies, Mumbai, of which he is an alumnus.

He was the Chairman of the Advertising Works Committee, Advertising Club of Bombay and was Joint Secretary of the same.

Branding

is the True

“The principles of brand marketing

strategy are equally applicable to B2B companies, just like B2C companies.

The weapons may be different. The proportion and direction of inputs

may be different. No B2B companies

can succeed without brand marketing

strategy,” emphasises Jagdeep Kapoor, in dialogue with POLYMERS Communiqué.

48

Q. Well, today we try and pack almost everything.

What role can packaging companies play to help business success?

Packaging companies have an extremely important role

to play in business success. This role is that of ‘A Silent Salesman’. Packaging is the starting point for any consumer

trying out a brand. Packaging companies are critical in generating a desire to own and use a brand. They can generate an invitation and create an attraction towards a

brand, and so, can and must play this vital role in creating business growth. Packaging both attracts and protects not only the product, but also business growth.

POLYMERS Communiqué l April - May 2018

He is often quoted in the world’s marketing publications including John Nasbitt’s ‘Mega Trends’ and is interviewed

regularly as a brand-marketing expert on top television channels like BBC, Star News, CNBC and NDTV. Jagdeep Kapoor has also hosted the popular Dream Merchants show on Zee TV that dealt with the advertising and marketing world.

Jagdeep Kapoor has conducted over 945 training programmes and has trained over 24,516 MBA students and 28,736 Indian managers.

Respected as a ‘Brand Guru’, Jagdeep Kapoor is a prolific writer and has published over 1,809 articles on brand marketing and sales in newspapers and magazines such as Economic Times, The Afternoon, Business Today, The Hindu Business Line, Business World, Deccan Herald and The Times of India.

Q. In today’s time, is ‘branding’ being over-emphasised or underemphasised; and why?

and still many companies, whether in

in India and in the world in the next

up to the benefits of brand marketing

comes first, and then comes B2C.

B2B or B2C segments, have not woken

‘Brand strategy’ is far bigger than just

strategy. If they neglect the brand

‘brand strategy’ is the complete body.

neglect them.

branding. Branding is the face while

marketing strategy, the consumers will

In my opinion, brand strategy which

Q. Have managements today become more ruthless and unforgiving when compared to earlier times?

includes the face (branding), is grossly under-emphasised.

Companies

are

willing to spend crores of rupees in building a plant and a factory, but are

unwilling to spend time, effort, money and strategy to build a brand. Factories can produce. Marketing can sell. Profits

are not made by producing alone. Profits are made by selling through brand

marketing and sales growth. Hence, in

my opinion, brand strategy is underemphasised, which should be corrected.

Yes,

but

in

Managements

the

are

wrong

In

my

opinion,

the

do not want to follow the brand

marketing strategy principles. They feel they need to do. This is incorrect. The principles of brand marketing strategy are equally applicable

and

unforgiving when it comes to cutting costs.

Unfortunately, many B2B companies

that focusing only on production is all

direction.

ruthless

decade is in the B2B segment. B2B

correct

direction would be to increase revenue and consumer satisfaction.

Q. The biggest challenges that family held companies would face in the coming years?

to B2B companies, just like

B2C

B2B

companies

can

selling and

communication +

mind? Should they have not just a good

brand strategy and marketing plans with

they not do this to open the market and

change? Should they not open their

advertising, promotion, sales distribution,

product, but also a good brand? Should

pricing strategy, segmentation strategy

grow? I think they should.

and positioning strategy. All these are neglected. Somehow, companies still

believe that once they set up a factory and produce products, the products will

automatically sell. This is not true. This

has not been true for the last 30 years

POLYMERS Communiqué l April - May 2018

Q. Please share your thoughts on the role of branding for B2B companies with the readers of POLYMERS Communiqué.

be physical

marketing strategy.

identity; building up patience to use

distribution strategy; building up a brand

that it should

succeed without brand

product will help you

market’. Consumers have changed. So,

This means

may be different. No

should family managed companies not

Building up a brand portfolio. Building

hybrid strategy.

and direction of inputs

up a sales network; building up a

companies would face in the coming

would be a

different. The proportion

years is ‘open your mind to open the

The biggest challenges that family held

the right strategy

The weapons may be

Q. The most misunderstood aspect of marketing in today’s times is...

Q. With your experience in consulting, typically, the most neglected areas by business owners include?

In my opinion,

companies.

Producing

a

digital selling and

communication.

This should get

good

grow.

Being

a

good

product

the best results.

good

product is 50%. Being seen as a is

the

remaining

50%. Producing a good product is half the job done. Creating a good brand it

and

completes

marketing the

&

whole

selling

process.

One of the greatest opportunities

49

Business Listing n Additives and Masterbatches Blend Colours Pvt. Ltd.

Shailesh Lahoti, Director

T: +91-40-24361499 / 24360887 M: +91-98850 11883 E: shailesh@blendcolours.com W: www.blendcolours.com

Plot #35/A, IDA Kattendan, Kattedan, Hyderabad-500077, Telangana.

Deep Plast Industries

Ramesh Patel, Partner

T: +91-2764-286032/ 286450 M: +91-98250 35472 E: rameshpatel@deepplast.com W: www.deepplast.com

n Injection Moulding Machines Nu-Vu Conair Pvt. Ltd.

Pradeep Chudasama, Senior Executive

Plot No.147 & 148, Devraj Industrial Park, Piplaj-Pirana Road, Piplaj, Ahmedabad-382405, Gujarat.

T: +91-79-32985993 / 29094790 M: +91-97129 28201 E: marketing.india@conairgroup.com W: www.conairgroup.com

n Extruders & Extrusion Lines

Toshiba Machine (Chennai) Pvt. Ltd.

V. Padmanaba Bhat, Joint General Manager

No.65(P.O.Box No.5) Chennai-Bengaluru Highway, Chembarambakkam, Poonamallee, Thiruvallur, Chennai-600123, Tamil Nadu.

T: +91-44-26812075 / 26812000 M: +91-98412 90539 E: bhat.vp@toshiba-machine.co.in W: www.toshiba-machine.co.jp/india

n Polymer Processing Machinery

Block No.553, Rakanpur (Santej), Kalol, Gandhinagar, Ahmedabad-382721, Gujarat.

Luk Plastcon Ltd.

Varun Bajaj, Director

T: +91-712-2728046 / 2728047 M: +91-99606 56000 E: varunbajaj@bajajngp.com W: www.bajajngp.com/luk

Econ Machinery Pvt. Ltd.

Vinu Chavda, Managing Director

181, Por Industrial Park, Adjoining Por G.I.D.C. Behind Hotel Sahyog, NH 8A, Por, Vadodara-391243, Gujarat.

T: +91-7046263000 M: +91-96240 91901 E: v.chavda@econ-in.com W: www.econ-in.com

G-99, Butibori Industrial Estate, Nagpur-441122, Maharashtra.

n Ancillary Equipment

Nordson Corporation Polymer Processing Systems

Mrunal Sanghvi, General Sales Manager (India)

306-A, Pinnacle, Corporate Road, Prahalad Nagar, Vejalpur, Ahmedabad-380051, Gujarat.

T: +91-79-40327380 M: +91-98795 23605 E: mrunal.sanghvi@nordsonxaloy.com W: www.nordsonpolymerprocessing.com

Be a part of the exclusive Golden Pages for as low as Rs. 2500

Kabra Extrusiontechnik Ltd. M. A. Khan, Vice President

Fountune Terraces, 10th Floor, B Wing, Link Road, Opp. Citi Mall, Andheri (West), Mumbai-400053, Maharashtra.

T: +91-22-26734822 M: +91-9731266221 E: sale@kolsitegroup.com W: www.kolsite.com

n Filler & Speciality Chemicals 20 Microns Ltd.

Krishna Kumar Mishra, Vice President

Plot No. 347, GIDC Waghodia, Vadodara-391760 Gujarat.

T: +91-2668-264082 M: +91-90999 13617 E: mishra@20microns.com W: www.20microns.com

Windsor Machines Ltd.

Injection Moulding I Pipe Extrusion I Blown Film Lines Jitesh R. Patel, Sr. General Manager

Plot No. 5402 - 5403, Phase-IV, GIDC, Vatva, Ahmedabad - 382445, Gujarat.

T: +91-79-25841111 / 25841591 M: +91-98250 48939 E: jitesh.patel@windsormachines.com W: www.windsormachines.com

n Printed Plastic Bags SM Rotoflex Pvt. Ltd. B. L. Bhandari, CEO

C12, Paigh Apartment, 156 / 157, Near Anand Theatre, S P Road, Secunderabad, Hyderabad-500003, Telangana.

T: +91-40-42215550 M: +91-98490 55500 E: info@smrotoflex.com W: www.smrotoflex.com

n Raw Materials AVAA Polymers India Pvt. Ltd. (Polymet Group)

Girish R. Handigol, Chief Operating Officer

AWFIS Space Solutions Pvt. Ltd., 7th Floor, East Wing, Raheja Towers, M. G. Road, Behind Petrol Pump, Bengaluru-560001, Karnataka.

M: +91-98410 20314 E: girish.h@polymetsa.com W: www.polymetsa.com.sg

Call Bhavesh at +91-96640 61103

l April POLYMERS Communiqué - May 2018 to book your slot.

51

HOME-GROWN

The western system of structuring organisations has its advantages emanating from standardisation of

management systems and resulting simplicity and

efficiency in functioning. It, however, cannot be the way forward for achieving excellence in the Indian context which comes pre-loaded with historical

context and its own value systems, derived from

Indian social norms and beliefs. It is, thus, imperative that we ‘Mind the Baby’. Read on for a perspective...

Introduction Cultural context plays a very important

role in functioning of firms. Family businesses (promoter managed firm) form the critical mass and volume of all

forms of business, in India and abroad.

The challenge that makes understanding the ways family firms operate daunting, arise from the two intertwined forms of organisation that it represents - the

family and the business - the heart and

Mind the

Baby

the mind, emotive and rational.

The

key

highlighted

issues to

which

have

a

have

been

detrimental

effect on organisational function in the western management literature

are: apathy and lack of motivation in middle and senior managers. The lack of initiative on their part leads to difficulties

in communication, decision making and delegation. This gives rise to conflict at

intra- and inter-departmental level as well as intra- and inter-division levels,

causing the organisation to fragment into

factions of management, managers and workers. Additionally, lack of clarity in the

definition of the various roles and lack of

accountability manifests as inadequate

managerial effectiveness. Other effects

Lt. Col. Dr. Samar Singh, B. Tech

qualified and competent managers for

PGDM

include restricted availability of well-

(IIT Bombay), M. Tech (IIT Kharagpur),

senior positions and a large turnover of

(IIM Ahmedabad), Fellow of Institution

trained managers, which raises issues of inducting new personnel or retraining internally promoted people.

52

Lt. Col. Dr. Samar Singh Assistant Professor Strategic Management Indian Institute of Management, Raipur

(IIM

Kozhikode),

FPM

of Engineers (India) and Member of

Institution of Military Engineers (India) is a faculty member at the Indian Institute

POLYMERS Communiqué l April - May 2018

of Management, Raipur (IIM Raipur) in strategy and business policy area. His area of interests in academics are focussed on the human element in the field of strategic management and include philosophy and management, strategy as practiced in context of the Indian family businesses, group relations, and role of innovation in strategy emergence / evolution.

He has served in the Corps of Engineers of the Indian Army for 23 years and has had the opportunity to serve

all over India – from Jammu and Kashmir to Kerala – in wide ranging capacities, with different organisations (within and outside Army), in operations and in peace.

POLYMERS Communiqué l April - May 2018

53

In this article, we assert that actions

a bid to ‘modernise’, Indian firms have

In the Indian context, economic well-

unspoken and, at times, unconsciously

applied behavioural science theories

objectives, but the traditional focus as

taken in family firms emanate from the

internalised value system adopted by the controlling family. This transfer of value system is not an explicit process,

but takes place through unconscious diffusion, mobilised through mimicking processes which operate below the cognitive

threshold

rationality. unlike

the

In

the

western

required

for

scenario,

this

themselves

are

Indian

context,

value system is also institutionalised, since

the

families

have

their

embedded

in

communities,

characteristic

which

cultural

systems to promote transfer of this

implicit knowledge through cultural mechanisms.

This

knowledge,

wealth

originally

of

tacit

invented

/

built their systems on a set of borrowed

and training modalities from the west.

There has been little attempt to study

the Indian reality and design structures

and systems, and the management practices based upon this reality. This grafting

of

practices

from

foreign

knowledge systems has failed to deliver the expected results in the Indian context. These attempts have failed

being is one of the important life promoted and transmitted through the religious-cultural knowledge system is

based on achieving a balance between Dharma, Artha, Kama and Moksha in contrast to modern economic theory which

focuses

on

the

pursuit

of

material and physical pleasures, as ends in themselves.

as they did not take into account the

A unique feature of the Indian context is

of Indian managers in which their

in community identity, which influences

Management by crisis, anxiety and fear

of family members. Strategies in Indian

common modes of management.

difficult to understand because several

latent level emotional and social world

that the family identity itself is grounded

manifest

the values, norms, beliefs and attitude

behaviour

is

grounded.

have, therefore, emerged as the three

family

businesses

businesses

are

of

particularly

different

family

devised over centuries to promote

members may enmesh, besides

loyalty and trust can be gainfully

of origins, reliance on networks

connections

community affiliation, camaraderie, harnessed in the interest of realising effective

family

today’s world.

businesses

in

In preceding paragraphs, we have indicated that Indian companies suffer due to a mismatch between the value system as obtained in

The Indian Context Firms in the Indian context have

a unique flavour arising from the typical historical path that Indian business evolution has followed, since the days of Chanakya till

the

modern

organisation,

which

is invariably modelled on western role models, and the value system obtained in broader Indian society.

from the US, have been imported and

an attempt has been made to adopt them in the same form. These practices are

rooted

in

Christian

protestant

value system, and are characterised by

activities

such

as

feasibility

studies through surveys and market

research, long-term business planning, production

information

planning, systems

management

(MIS),

formal

corporate structuring, and so on, which assume that the world is knowable and all resources are available at a price.

On the employee management side, in

54

of

non-market

transactions

blur

firms.

studying evolved what

is

the

In

what and

such

really

has

boundaries

a

context,

historically

understanding

happening

particularly challenging.

is

The present form of capitalism in

India is distinguished by a strong institutions

period, in a bid to catch up with

practices prevalent in the west, mainly

that

communities

sense of identity based in local

today. In the post-independence the western world, management

and

with

Family businesses represent a higher-

level identity that serves to inform

‘who we are as a family’ and ‘who we are as a business’ and thus synthesise

‘who we are as a family business’.

While the advantages of a family business, in the western context, arise

from the support of immediate family members, distribution of tasks, faith and understanding amongst the family members and the high level of trust;

the disadvantages are also numerous and well documented such as nepotism,

(communities).

and

social

Religion,

structures ethnicity,

language and regional identities are the drivers of community identities in

the Indian context. Traditional business communities have access to a large

information base and an internalised tacit knowledge of business practices

and network effects (relational capital).

Entities without such past business legacy are not so encumbered in

the fast-changing turbulent business environment

and

can

harvest

advantages largely from this de-novo

selfish behaviour, short-changing other

stakeholders, irrational decision making, sibling rivalry, to name a few.

POLYMERS Communiqué l April - May 2018

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P. P. Kharas graduated in Chemistry from Bombay University in 1955. He post-graduated in Industrial Chemistry and

Chemical Engineering from the University of Technology, Loughborough, England.

After graduation, he worked briefly with the Chemical

Engineering Division of the Atomic Energy Establishment, Trombay, and later with Union Carbide India Ltd. for 18 years P. P. Kharas Chairman Ecoplast Ltd., Mumbai

having held senior management positions, the last as Sales

Manager - Chemicals & Plastics Division. During this tenure,

he learnt and implemented a management system that was

Evolution of Management Leadership

“The mastery of management is as complex and

demanding as the development of competence in any other professional discipline,” a quote by Louis Allen Associates.

A

leader’s job is to provide direction

and guidance so that the members of his group can work effectively

together. This means that the leader has to engage himself in some physical and

mostly mental effort. Hopefully, this write-

up will help entrepreneurs to perceive their own characteristics on leadership and where they stand on the ladder of evolving leadership in managing their business.

Natural Leadership – Comes from Within When first assuming a leadership role, a

person will tend to do the things that come

naturally to him. He will use his knowledge, aptitude and personality characteristics, in his attempts to guide and direct the people

58

POLYMERS Communiqué l April - May 2018

developed by the consultancy firm Louis A. Allen Associates, USA. He, with Late T. P. Vashi, promoted Ecoplast Pvt. Ltd.

in 1982, for the manufacture of polyethylene multilayer films, for flexible packaging and other speciality applications.

The company went public in November ’94; P. P. Kharas was appointed its Chairman and Managing Director.

P. P. Kharas was President of the Organisation of Plastics Processors of India in the year 1990-91, and 2003-04. In October ’95, he was nominated to Chair the Enviroplast Committee of the Plastindia Foundation for five years. This Committee made a significant contribution which led to establishing the Indian Centre for Plastics in Environment, of which he is a member of the Executive Committee.

He is the International Director - India Region, of the World Zarathushti Chamber of Commerce, dedicated to reviving the spirit of entrepreneurship amongst the Parsi community and to mentor startups and young entrepreneurs to grow their business.

he leads. A ‘natural’ leader tends to put his personal interests above those of the group as a whole. His outlook and orientation are ‘centric’.

Typically, he sees other members of the team as

working for him, rather than with him. He tends to give more emphasis to his own rewards, whether these are financial or psychological.

At this ‘natural’ intuitive stage, the leader tends to get his greatest satisfaction from achieving results that are immediate and visible, and for

Management Leadership – Beyond Oneself The success of a natural leader tends to be limited

to his own personal strengths and capacity. He does not know how to multiply his efforts most effectively through other people and, therefore,

he has to depend largely on his own strength and ingenuity. Operating within a frame work of

short-term actions and results, he has not learnt how to master the future. As a result, most often,

Leadership is

A natural leader generally tends to act first,

organisation has to survive, he has to undergo

a man’s (your

around

selects

who specialises in the work necessary to achieve

to them. His primary concern is whether the

A management leader accomplishes results by

sights, the raising

without raising questions or discussing the

than through what he can do for them. A

performance to a

to be successful over the short term. Sooner

puts the needs and interest of his organisation

and unrelated responsibilities. As it happens

A ‘management leader’ knows the decision he

which he can claim credit.

his organisation begins to outgrow him. If his

think later. He tends to build his organisation individual

personalities.

He

a transition to becoming a ‘management leader’

key individuals and allocates important work

desired results through and with other people.

individual has integrity and can do the work

motivating others to do for themselves, rather

merits of the decision. The approach tends

management leader can be identified when he

or later, the individuals accumulate diverse

ahead of his own personal interests.

most often, the individual’s successor will not

have the experience necessary to perform all

the varied or unrelated tasks. As a result, each individual entering the group tends to trigger a re-organisation.

A natural leader is primarily concerned with making others understand him. Generally, he

should make and those that are better made by

others. He establishes the conditions that makes delegation possible and consistently pushes

of a man’s

higher standard,

the building of a

man’s personality

beyond its normal

limitation.

of leadership allows people the opportunity to make most of the decisions that relate to their own work.

Instead of building jobs haphazardly around

effort to understand the different viewpoints

logically arranges and groups the work to be

of those with whom he works. As a result, the

subordinates)

vision to higher

authority down to the operating levels. This form

tells others what he wants and how he wants

it. He is not a good listener and makes little

the lifting of

individual personalities, the management leader

natural leader is insulated from the underlying

feelings of his people and communication tends to degenerate.

POLYMERS Communiqué l April - May 2018

59

Media for Packaging Professionals Your Partner in Packaging Sector

Editor: Prof. (Dr.) N. C. Saha (Director - IIP) - 9819996630 For Advertisement and Articles Contact: Asst. Editor: Bhushan Surpur (Assistant Director) - 9821022112 Email: director-iip@iip-in.com/infoiip@iip-in.com Website: www.iip-in.com

Published By

EMERGING PICTURE

B

usinesses with every passing moment are getting to face more challenges than ever before due to increasing competition, more discerning customers,

ever-changing market place and evolving digital technologies making it

more difficult for businesses to cope up with changing times. The rate of external change has never been this fast in the past and only the most agile will survive in times to come. Many companies are being taken by surprise and are expected to

respond to in an agile manner; however, are finding it challenging to respond with required agility.

We have entered an age of disruption that extends beyond technology and

necessitates hard-nose look at the outdated processes with a view of transforming

them to be more agile, stakeholder-focused and benchmarked with competition.

Three themes which would be shaping the market in times to come include process reinvention, digital transformation and new work styles. Many companies are

transforming themselves into a digital enterprise by embracing new technologies Jitendra Jadhwani Head - Business Transformation Tata Motors Finance Ltd. Mumbai

Jitendra Jadhwani is BE Computers

and Post Graduate in Computer Science, working with Tata Motors

Finance Ltd. as Head - Business Transformation and is responsible for

implementing new digital business initiatives aimed to improve business operations across the country, along with

implementation

of

business

excellence practices and formulation of

corporate

strategy

including

monitoring its implementation.

He has 27 years of experience in

the field of information technology, including

business

transformation.

He has been involved in design and

development of multiple systems, apart from implementation of SAP solution

designed

organisations.

for

financial

and modifying processes accordingly so as to make customer at the centre as a

quick solution to the problem. However, this is like taking a pill to subside the fever

while the root cause of the fever is not being addressed to have permanent solution in place. The combination of ‘business excellence’ and ‘business transformation’

Business Transformation Supported by Business Excellence The Need-of-the-hour

Business transformation ensures relevance of the

business in changing times, while business excellence ensures that the business is sustained as well as is

competitive in the market place and on way to assume market leadership.

62

POLYMERS Communiqué l April - May 2018

is the perfect approach as the first

business excellence, which is essential for

the second enables it to thrive and

be focused on as a critical enabler for

lays strong business foundation and continuously

evolve

profitably.

The

process is paramount and scores over talent as it enables sustainability.

sustained business profitability.

The key aspects of business excellence NN

themselves excellence

by

adopting

framework

interlinked business processes.

business

which

has

NN

stakeholder

focus,

interests.

continuous

improvement culture and alignment in

NN

the

habit

-

stakeholder

of

place

to

always

Aligned Organisation - Ensure that

driving

same direction.

Continuous practice of the above would

ensure that business fundamentals are always very solid as all aspects are kept on improving continuously including financial results, as they are basically outcomes

of

business

processes.

Once this is in place, then business transformation

process

should

be

initiated which ensures that efficiencies

based on feedbacks and reviews.

ready and are able to negotiate with the

POLYMERS CommuniquÊ l April - May 2018

with

NN

in

continuously improving processes

that organisations are always future-

Process excellence is at the foundation of

align

Approach

Continuous Improvement Culture Imbibe

whatever they do. This would ensure

emerging rapid changes more effectively.

Stakeholder-focused Always

process excellence at its core; supported by

Business Process Centricity - Define business operation as a network of

It is essential that businesses fortify

plans

keep ahead.

each resource is moving in the

include:

Business Excellence

and

sustained business success and should

NN

Competition

Benchmarking

-

Awareness of competition activities

63

A SPECIAL FEATURE With the much larger NECC, CHINAPLAS

set a new, all-time record for exhibition space in the show’s 32-year history. The exhibition

area covered 3,40,000 sq.m. Some 3,948 market leaders exhibited.

Biggest CHINAPLAS in History

1,80,701 Visitors!

A

highly successful CHINAPLAS

2018 concluded its four-day

show on 27th April, 2018 in

Shanghai. The rainy weather prior to the

opening of the 32nd edition of the show

did not hamper the enthusiasm of visitors,

who were inspired by smart manufacturing,

innovative materials and green solutions. A total

of 1,80,701 professional buyers from all over the

world visited CHINAPLAS during the four days at the

new show venue, the National Exhibition and Convention

Center (NECC), Shanghai, PR China. CHINAPLAS 2018 recorded the highest visitor count in history, and the show also set a new record in terms of exhibition space.

A Record Number of Visitors CHINAPLAS 2018 attracted 1,80,701 professional buyers.

The number of overseas visitors totalled 47,900, accounting for 26.5% of the total. They came from 150 countries and

regions, including Hong Kong, India, Indonesia, Iran, Italy,

66

POLYMERS Communiqué l April - May 2018

OPINES

CHINAPLAS 2018: A Behemoth Event

T

he fact that new records will be set at CHINAPLAS 2018 was given.

Exhibitors and visitors thronged in huge numbers. The event was

very well signed that helped people overcome the difficulty that a new venue layout brings. The event was busy; busy at it should be!

The positivity of our plastics industry was evident. The Indian

industry was well represented; the walking aisles always had someone from our ‘Bharat’ clearly signifying the vigour with

which we want to stay abreast of what is happening at global platforms. Jai Hind!

I

was

very

happy

to

witness

a

significantly

larger

‘English speaking population’ in China; a fairly well-paced change

over the last 4 years that I have experienced. Some challenges

of being a new venue were understandable, but the spirit was

undying and the hunger to start working for CHINAPLAS 2019 was

evident. Kudos Adsale!

Manish Chawla Publisher

POLYMERS Communiqué

Japan, Korea, Russia, Taiwan, Thailand,

accommodate the strong booth space demand.

States, among others. Compared with

all-time record for exhibition space in the show’s

Turkey, the U.K., Vietnam and United the Shanghai edition of the show

two years ago (at the previous venue in Pudong), the number of visitors

increased remarkably by 21.6%. The

total also rose by 16.4% compared

with last year’s Guangzhou edition of

the show.

Ada

Leung,

General

Manager

of

CHINAPLAS organiser Adsale Exhibition

Services Ltd., was delighted by the results.

“I have never seen such a huge number of

visitors before,” she says. “Most of our exhibitors

were satisfied with the result,” adds Ada Leung.

New Record for Exhibition Space CHINAPLAS 2018 was the first edition of show to

be held in the NECC and allowed the organiser to

With the much larger NECC, CHINAPLAS set a new, 32-year history. The exhibition area covered 3,40,000 sq.m., an increase of 1,00,000 sq.m. compared to the Shanghai edition two years ago.

Some 3,948 market leaders exhibited and brought

cutting-edge solutions to the world stage during the show period.

From 2012 onwards, CHINAPLAS has faced the

problem of exhibition space shortage. When the show was held at the Shanghai New International Expo Center in Pudong, all the indoor exhibition halls had been used up. It took the CHINAPLAS

team two full years to shift CHINAPLAS to the new venue.

“In moving to NECC, CHINAPLAS this year marked

a new milestone in her history,” says Ada Leung.

“To outsiders, many may think that the successes

CHINAPLAS 2018

CHINAPLAS 2017

CHINAPLAS 2016

Total No. of Visitors

180,701

155,258

148,575

No. of Overseas Visitors

47,900 (26.5%)

Growth (CPS18 v/s CPS17)

16.4%

Growth (CPS18 v/s CPS16)

21.6%

POLYMERS Communiqué l April - May 2018

40,048 (25.8%)

A SPECIAL FEATURE

A Record Number of Visitors

39,454 (26.6%)

67

4,000

exhibitors

showcasing

their

advanced

products and services, but visitors also were able

to participate in a number of exciting concurrent

events. These included the ‘3rd Industry 4.0

Conference’, ‘Tech Talk’, ‘Medical Plastics Connect’ and ‘CMF Inspiration for Design x Innovation’.

The concurrent events were well-received among

visitors and most sessions were fully occupied.

Additionally, there were over 120 global or Asian product launches at CHINAPLAS 2018, which helped to inspire visitors with host of new ideas from this technology-oriented trade show.

CHINAPLAS’ Organiser Celebrates 40th Birthday The Adsale Group, organiser of CHINAPLAS,

celebrated its 40th birthday during CHINAPLAS

2018. At Adsale’s 40th Anniversary, ‘Honourable

Partner’ awards presentation ceremony was held

on the show’s first day. The Adsale Group Chairman Stanley Chu said that the company grew along with China’s economy.

“Over the past 40 years, Adsale has weathered the

struggles of early industries and benefitted from the current economic take-off. We have witnessed China’s transformation from a ‘factory of the world’ to a ‘powerhouse of innovations’,” observes Stanley

Chu. “In early years, CHINAPLAS was organised to introduce overseas technologies and provide a procurement platform for local companies. Now,

it is an international hub that facilitates exchanges between suppliers and buyers from all over the

world and provides a platform for the introduction of high-end technologies,” he adds. of CHINAPLAS came very naturally or easily as the

“With many brilliant and glorious years of reform,

we all know this is not the case. The achievement

3,00,000 sq.m. - providing an indicator of the

show has been well established in the market. But,

of the CHINAPLAS show is the result of hard

work, perseverance, the pursuit for continuous improvement, sensitivity to market needs, creativity and seamless collaboration among internal teams

and with our different cooperation partners. The A SPECIAL FEATURE

last 24 months were very tough, but we have been rewarded by the positive results,” she says.

“Visitors are satisfied with the theme zone

industry’s massive demand for new technologies.

It’s

a

critical

restructuring

moment

and

the

in

shift

China’s to

economic

new

growth

drivers. We aspire to promote the transformation and upgrading of the industries coupled with

sustainable development through introduction of innovative technologies,” continues Stanley Chu.

arrangement, as they could more easily find the

New Journey in 2019

interests,” adds Ada Leung.

from 21st to 24th May, 2019. Stay tuned to explore

clusters of exhibits that addressed their specific

New Visions - Concurrent Events At CHINAPLAS 2018, visitors not only met nearly

68

CHINAPLAS’ scale now, for the first time, exceeds

CHINAPLAS 2019 will rotate to Guangzhou, running the new direction of the plastics and rubber

industries, together with the Asia’s no. 1 trade show - CHINAPLAS!

POLYMERS Communiqué l April - May 2018

A SPECIAL FEATURE

CHINAPLAS 2018: Great Success for Chen Hsong

Return of the King

Having completed 60 years and making a mark at

CHINAPLAS 2018, Chen Hsong is clearly working towards the next 60 years to create greater glories.

T

his year Chen Hsong (CH) had

worldwide. Mizuno Mizuho says, “Chen

CHINAPLAS 2018, which attracted

cooperation partners. Chen Hsong is the

a very significant presence in,

1,80,701 visitors. It was easy to locate the Chen Hsong booth that was packed with people, a shining star among the

exhibitors, and a must visit destination for visitors.

Chen Hsong exhibited the machines: NN

SM700-TP: An advanced two-platen machine for large products.

NN

SPEED-PACK 400: A customisable machine for high speed packaging.

NN

EM320-PET: A speedy PET machine.

Chen Hsong received overwhelming

response from visitors. The company continues of

to

high-speed,

amaze

with

delivery

high-precision

advanced performance machines!

and

In 2011, Chen Hsong had a strategic cooperation

with

Ube-Mitsubishi,

the expert of technology enterprise

in Japan. During the show, Mizuno Mizuho,

Mitsubishi

Technical proudly

Director,

highlighted

Ube-

the

production capacity and quality of Chen

Hsong Group. He indicated the high integration capabilities that combine

the superior design ability of Mitsubishi and outstanding production capacity

of Chen Hsong Group; a combination that will build a new mark for the

injection moulding machine industry,

70

Hsong Group is one of our important excellent partner who can reach high quality and high efficiency. Chen Hsong is our best partner in the globe!”

On the second day of the trade fair

(25th April, 2018), Chen Hsong Group

held

its

‘60th

Anniversary

Dinner

Banquet’ at the Shanghai Hilton Hotel, inviting friends

customers,

and

collaborators,

families.

The

event

received a resounding response with over 500 people attending!

Talks were given by Executive Director

of the Board and CEO, Lai Yuan Chiang and

Board

by

Executive

and

Manufacturing

Director

President C.

K.

of

of

Chiang.

the

Group

The

evening saw very special performances.

To add, the President of Ube-Mitsubishi, Koji Kubota made a speech highlighting that Chen Hsong was their most important cooperation partner for the global markets.

What’s

more,

Chen

Hsong

group

highlighted it MK6 - Servo Driven injection moulding machines, which is one of

their top-selling series for the domestic

and overseas market. The machine uses the high-end Japanese technology and

is ‘fast, precise and stable’. Well-known world over, the machine boasts of 98% repeat purchases.

All Around Excellence Chen Hsong continues to focus on

perfection in quality and advanced technologies in serving its markets.

They not only offer fine products and service, but also pursue innovationbased applications to meet customer needs so as to create higher value. The

exhibition saw Chen Hsong Group bring

many technologies new to everyone in the injection moulding industry.

OTS (One Touch Service) Chen Hsong’s ‘One Touch Service’ is a key strategy in its ‘Internet+’ technology

to upgrade the quality of service and products.

Operated

by

one

touch,

this service allows users to connect to the Chen Hsong online service

system efficiently, and thus enjoying the experience of injection moulding machines’ online manual maintenance instructions,

appointment,

after-sale online

maintenance

spare

parts

POLYMERS Communiqué l April - May 2018

purchase and other high-quality aftersale service through a mobile phone.

in 2025, Chen Hsong promotes the intelligent

upgrade

of

its

injection

moulding machines with an endeavour to provide the best solution by the applications of IoT (Internet of Things) and CIC (Chen Hsong Industrial Cloud).

AIR Buffer™ Protecting moulds is one of the important processes during injection moulding.

Chen Hsong Group has launched the patent technology ‘AIR Buffer’, which can

provide unprecedented protection for the mould on the CH injection moulding machines. AIR Buffer, also known as

whole system. AIR Buffer has extremely

the use of the injection moulding

To protect the mould surface while

linear and non-logical relation between

do the buff protection in a very thin

based on UGC data aggregation and

Even with a 0.1 mm thickness paper in

intelligence

closing, the clamping unit will instantly

adaptation and function adjustment of

This ensures 100% mould safety. This

set of the moulds can be offered.

improved the machine responsibility.

closing mould, this process needs to

the controller and the product quality

thickness during the mould movement.

algorithm enhancement, using artificial

the mould during the full speed mould

optimised solutions for the performance

sense this and will open immediately.

injection moulding machines with its

special technology for mould protection, clearly proves that the CH group has the ability of pursue advance technology and meet customer needs.

‘Algorithmic Interlocked Response’, is

CIC (Chen Hsong Industrial Cloud)

sensor and servo system which deeply

the industrial big data storage for

about installing a precision pressure

‘Chen

increases the design advantage of the

the

clamping unit. It also offers the highest technology of AI control to link the

POLYMERS Communiqué l April - May 2018

machines, users can identify the non-

Hsong

intelligent

Industrial

injection

Cloud’

is

moulding

equipment. Through its IoT networks

to collect all historical data during

Having

engines.

completed

As

60

a

years,

result,

the

company is clearly working towards the next 60 years to create greater glories.

The solidarity of Chen Hsong shows their absolute confidence and winning belief

to the worldwide market and saying Yes, we can do it; this is the moment, ‘The Return of the King’!

To know more, visit www.chenhsong.com

71

A SPECIAL FEATUREA SPECIAL FEATURE

In order to develop China manufacturing

A SPECIAL FEATURE

With higher impact than standard impact copolymers (ICP), Achieve advanced PP enables extraordinarily tougher, lighter vehicle components that are durable and safe.

With superior gloss and stiffness compared to standard ICP, Achieve advanced PP allows brand owners to economically produce amazingly eye-catching appearance parts for appliances.

Delivering outstanding barrier properties and high fabric strength, Achieve advanced PP enables the consistent manufacture of leakproof, strong and tremendously comfortable nonwovens.

Offering high melt strength, Achieve advanced PP enables the economic production of remarkably rigid, thinner containers, cups and tubs that are easier to thermoform.

ExxonMobil

Creating Differentiated Solutions, Together at CHINAPLAS 2018 Working together with its partners, ExxonMobil utilises combined

expertise to apply high-performance polymers that enable customers to

E

develop products for modern living.

xxonMobil Chemical is one of the largest chemical companies in the world.

The company holds leadership positions in some of the largest-volume

and highest-growth commodity chemical products. ExxonMobil Chemical

has manufacturing capacity in every major region of the world, serving large

72

POLYMERS Communiqué l April - May 2018

and growing markets. More than 90 per cent of the company’s chemical capacity is integrated with

ExxonMobil

refineries

processing plants.

ExxonMobil

demonstrated

or

natural

how

to

gas

create

differentiated solutions at its CHINAPLAS booth.

Working together with its partners, ExxonMobil utilises

combined

expertise

to

apply

high-

performance polymers that enable customers to

develop

Major

features

products of

CHINAPLAS included: NN

The

introduction

for

modern

ExxonMobil’s of

the

advanced PP product family.

NN

New

at

Achieve™

New Exceed™ XP 8784 performance polymer that for

delivers

sachets,

extreme

lamination

performance packaging,

packaging and frozen products.

NN

living.

presence

New

extreme

performance

films

barrier

polymer

applications including films for heavy duty sacks and thermoformed barrier food packaging.

“CHINAPLAS is a dynamic show providing great

opportunities for us to connect and collaborate with customers, and to discuss the challenges they

Achieve advanced PP offers a significant step beyond traditional PP performance allowing brand owners and manufacturers to challenge reality and rethink what’s possible in their automotive, packaging, nonwovens and appliance applications.

are facing,” said Cindy Shulman, Plastics and Resins Vice President, ExxonMobil. “It is also a perfect

platform to introduce new polymer and application innovations,” Cindy Shulman added.

There were many opportunities for visitors to learn about ExxonMobil’s broad product portfolio - Exceed XP, Exceed, Enable™ and

Vistamaxx™ performance polymers, ExxonMobil™ PP, Santoprene™ TPV and Oppera™ modifiers.

These products are used to add value in a range of applications − from automotive to

appliances, flexible to rigid packaging, polymer modification and compounding, industrial and

agriculture, building and construction, hygiene

A SPECIAL FEATURE

products and adhesives.

Visitors discussed their individual challenges with the company’s polymer and application experts, and attended their seminars and ‘Tech Talks’ to

learn more about the latest trends, product and application developments. They also saw many of these polymers and applications on machine runs Exceed XP 8784 offers improved processability combined with extreme film toughness and sealing properties for food packaging.

74

at the booths of leading equipment manufacturers.

To know more, visit www.exxonmobilchemical.com

POLYMERS Communiqué l April - May 2018

QUALITY. by tradition

SERVICE.

based on partnership

TECHNOLOGY. by innovation

Window profile extrusion DS 9.32 Flexxtrusion

Pipe extrusion

WPC extrusion

NE5.40 High Performance NE 40 D Series

DS9 WPC Edition Twin Screw Series

Extrusion of technical profiles and pipes

Granulating

ES60

Granulator head KG7

Representative: Rajeev Sharma NEO INTERNATIONAL (A unit of Neosys Whiz Pvt Ltd) M + 91-8826457395 rajeev@neointernational.co.in rajeevneointernational@gmail.com www.neointernational.co.in

Hans Weber Maschinenfabrik GmbH Bamberger Straße 20 · 96317 Kronach · Germany Phone +49 9261 409-0 · Fax +49 9261 409-199 info@hansweber.de · www.hansweber.de

A SPECIAL FEATURE

I

LLIG Maschinenbau GmbH & Co. KG, the German thermoforming systems supplier, launched its newly designed thermoformed

liquid-tight ‘take-away containers’ with lid at CHINAPLAS

2018, stand number 2L51. The advanced container is made out of transparent PP and can be thermoformed with different wall thicknesses depending on the application, i.e. single use (0.6 mm),

secondary use (0.7 mm) or long-term use with several opening

ILLIG

Liquid-tight Containers At CHINAPLAS 2018, ILLIG launched its

new sustainable liquid-tight containers for single use, secondary use and for everyday use.

and closing features (0.9 mm). This sustainable container has been

developed for the Asian market to fill in hot soups and meals to go by restaurants and mobile snack booths. ILLIG packaging specialists

designed

and

realised

all

stages

of

the

pack

development: From the initial idea and material selection through

to mould production. This also included in-house application tests with respect to tightness and stackability (top load). The

container and lid have been designed in an advanced manner for repeated easy opening and convenient spoon usability. ILLIG showcased the containers and also the 12-up mould of the container and lid separately at the stand.

Furthermore, ILLIG also showcased the IC-RDM 70K and IC-RDK 80 automatic roll-fed machines, state-of-the-art in thermoforming at the trade fair. Both machine types were equipped with the ‘IC’

operating concept (ILLIG Intelligent Control Concept®), the user can utilise the high efficiency of this servo-driven thermoformer much more easily and reliably, and also to the full extent.

ILLIG Thermoforming Technology With IC-RDK series, ILLIG developed a forming and punching technology suitable to achieve excellent part quality and

of

reproducibility packs.

machines high

The

feature

availability

and easy operation.

Heated

materials

are

formed by means of pre-

stretcher and compressed

air; the part is punched out

of the material in the same cycle.

Thanks to this method, parts can be

manufactured without punching mismatch in the rim area, and thus, automatic pack processing is improved.

76

POLYMERS Communiqué l April - May 2018

EXTRUSION | PRINTING | CONVERTING

What do you get when teams of brilliant minds scrutinize each component of the proven VAREX range to make it even better? Higher output, superb ergonomics, improved safety and a new world of energy efficiency.

More than just a pretty face: VAREX II.

VAREX II’s modular design provides flexibility for producing blown films from diverse resins.

With the new ENERGY MONITORING module, you get real-time data, making it easier than ever to identify potential savings. And that’s just the beginning ...

Windmöller & Hölscher India Pvt.Ltd. Level 6, Punj Essen House · 17 – 18 Nehru Place · New Delhi 110019 · India Phone: + 91 11 41618273/74 · Fax: + 91 11 41618275 · info.whi@wuh-group.com

Complete Production Line for Drinking Cups on Trade Fair Stand

A fully automated production line for drinking cups - everything from one

source - was also showcased at the trade

fair. The forming machine is a state-ofthe-art IC-RDM 70K automatic rollfed machine. Drinking cups were manufactured on this line with an 18-up cup mould

out of A-PET. The trade fair machine was combined with

an in-line SZA 73c stacking

The forming machine IC-RDM 70K automatic roll-fed machine.

machine. This one can be variably equipped options.

with

different

Whenever

the

discharge

application

changes, the SZA 73c can be easily

put into operation on the market.

also frequently used as in-line systems

Cleantivity® – Cleanliness in Machine Manufacturing and Availability

volume production of drinking cups

expertise in the field of hygiene in

adapted, thanks to the modular system.

Machines of the IC-RDM K series are

with pre-linked extruders, e.g. for large-

Derived

in quantities of millions. The ILLIG IC

form, fill and seal lines (FFS lines),

supports the aspects relevant for large-

volume production. It includes modules for general process optimisation, high productivity and availability as well as minimisation of operation costs.

Unique IML-T® Technology ILLIG also presented the decorative and economic potentials of in-mould labelling in thermoforming (IML-T) at

CHINAPLAS. IML-T lines are realised

from

the

comprehensive

ILLIG transferred the technology of

cleanliness in the production process to

its thermoformers - this is accompanied by higher machine availability. ILLIG calls this concept Cleantivity. The intent

was to extend operating time, running time and, ultimately, quality time of the

thermoforming machines, in order to achieve a high line output of parts of excellent quality.

in form, fill and seal lines (FSL lines). An

Pactivity® – From the Packaging Idea to the Production System

(labels) from a magazine and places

developing

with so-called RDM-L machines. This

decoration technology is also integrated

packaging manufacturers. Each project is

can be performed fast and easily. The label bonds true to the contour and permanently with the part wall during the

subsequent

forming

process.

Currently, ILLIG is the only supplier of an IML system in thermoforming (machine

and mould technology), worldwide.

78

packaging

of

also protecting them, and it must be

suitable for transport, both to the market and throughout the logistics process.

ILLIG

packaging

experts

develop

different variants for ventilation (hole

vents or closure knobs with spacing for clamshell trays) and package closure (hinged lids, separate lids or without).

Product, packaging material, volume

and feasibility as well as decoration

with IML-T - all have to be analysed to

determine the design possibilities, a tool layout and line concept, because thermoforming offers a wide variety of

different

methods

to

produce

packaging. The thermoforming method depends primarily on the required

and required output. The initial criteria

them in the mould cavities in the

with a label; thus, product changes

decades

to ensure visibility of its contents, while

factors include design, desired material

ILLIG

Every cavity can be equipped individually

has

multifaceted packaging can be. It has

properties of the packaging. The decisive

IML unit removes the printed blanks

forming station of the thermoformer.

A SPECIAL FEATURE

Meanwhile, several machines have been

experience

and

helping

treated independently, as no packaging is ever exactly the same. Development begins with the customer’s initial idea

and ends with an outstanding final product that meets all requirements.

This entails numerous steps in between

and several answers that have to be

found to technical challenges along the way. Packaging for fresh fruits and

produce is a good example of how

have been successfully determined in the packaging development stage. An extensive testing phase follows that begins with the production of samples.

This is followed by a number of required product tests and finally ends with the customer approval. Only then can

work begin on the production system.

ILLIG has the necessary know-how in

tool making and machine construction and is familiar with all the technical requirements, worldwide.

To know more, visit www.illig.de

POLYMERS Communiqué l April - May 2018

A SPECIAL FEATURE

Nordson’s Extrusion Die Options for Cast Film

Globally Available

The extrusion die technologies that Nordson Corporation offers for

cast film are now so diverse that processors can select a package of

Extrusion Dies Industries die system components that exactly meets their performance and requirements.

R

ecent innovations in gauge profiling and

(which Nordson acquired in 2011) and has been

dimensions

this die system and now offers it worldwide under

feedblock adjustment have added new of

automation

and

quality

assurance to film production. At the same time,

Nordson has begun to make globally available a

proven cast film die for applications that do not call for the unique capabilities of the Extrusion Dies Industries Contour® die.

The Contour die is the most technologically advanced cast film die on the market, with

a distinctive ‘sculpted’ shape that is the key to

enhanced

product

quality,

raw

material

conservation and maximum uptime. The new alternative to the Contour die is one that was first developed by the Belgian firm, Verbruggen

used globally for 15 years. Nordson has adapted the name Uniflow™.

“While the Uniflow die represents a lower-cost alternative to the Contour die as well as top-ofthe-line dies from competitors, it provides real

advantages in important application areas,” says

Scott Smith, Business Unit Director for Polymer Dies. “It is a versatile die whose effectiveness has been proven in both, monolayer and multilayer production,” Scott Smith adds.

The cast film die alternatives now offered by Nordson are:

Contour Die The special configuration of this die offsets the

differences in die body deflection across the width

of the die; an elongated teardrop, diminishing volume manifold cross-section improves layer uniformity

in

coextrusion;

and

a

non-linear

interface between the preland and manifold

greatly reduces or eliminates ‘M’ or ‘W’ flow

patterns. Compared with standard cast film dies,

the Contour die reduces gauge variation across

the width of the die, resulting in substantial improvement in transverse product uniformity. In addition, it reduces the time to achieve on-spec

80

POLYMERS Communiqué l April - May 2018

purge between

multi-manifold dies designed to accommodate

degradation. Nordson recommends the Contour

coverage requirements. These dies are capable of

product and to

runs.

And, it avoids gels and

die for applications where thermally sensitive materials (such as barrier resins) are used or where there are frequent rate changes.

The versatility of the Contour die in comparison with a standard die is apparent in reduced start-up time to sellable product (10 to 15 minutes, versus 30 to 60 for the standard die); shorter product

materials with dissimilar viscosities and partial generating skin layers with less than 10% of the thickness of the total structure and producing

coextrusion structures with temperature differentials up to 50° F (28° C). Recently Nordson built a

nine-manifold die - the first of its kind. Nordson has built more multi-manifold dies than any other manufacturer.

changeover (10 to 15 minutes, versus 90 or more);

All of these dies are available as part of a total system,

40 or more).

systems, Ultraflow™ coextrusion feedblocks, dual-

and shorter purge time (20 to 25 minutes, versus

chamber vacuum boxes and UltraSplit™ online

Uniflow Die This die provides an affordable option for high-

speed production of thermally stable resins with

very few rate changes, such as for stretch film. Its versatile flow channel accommodates a broader range of resins and processing parameters. It has

an elongated teardrop, manifold cross-section that promotes uniform layers in coextrusion.

The

outstanding

Uniflow

die

mechanical

reduces

between product runs.

the

stability

of

changeover

the

time

dies,

introduced next-generation technologies for these system components. In Autoflex VI-RE gauge profile control system, the stroke of the lip

adjusting system has been increased by 43% without adding to response time, enabling it to

correct a wider range of process variations, often without need for manual intervention. The new

Ultraflow V-T feedblock makes it possible to finetune individual layers as well as accommodate

system without removing the feedblock from the

As an alternative to use of coextrusion feedblocks single-cavity

die separation devices. Nordson has recently

changes in layer ratio, and to adjust the tuning

Multi-Manifold Dies with

including Autoflex™ automatic gauge profiling

Nordson

POLYMERS Communiqué l April - May 2018

also

offers

production line.

To know more, visit www.nordsonpolymerprocessing.com

81

A SPECIAL FEATUREA SPECIAL FEATURE

product

1

99

1

SUNIL JAIN President, Rajoo Engineers Ltd., New Delhi

With a determined look on his face (something that is symbolic of him even today), Sunil Jain during his days at Paharpur Industries Limited.

Change being the only constant, we thought it

would be wonderful to capture this and freeze

‘time’. We associate with the ‘current look’ of

our industry colleagues and would it not be

exciting to know of their persona, decades ago. That’s what we did, had them dig

deep into their archives and share this just for your ‘read’... or should we say ‘see’!

1

A visual delight!

97

7

VIMAL KEDIA Managing Director, Manjushree Technopack, Bengaluru

Had just started his first business - Rhino Umbrellas. The rigid look was evident even then, the rigid packaging solutions today are a result, we guess!

82

POLYMERS Communiqué l April - May 2018

1

8 7 9

Y. R. ANAND Director, Unimark

1

Just married then, and an employee of Tata Burroughs Ltd.; systems, processes and perfection have remained a part of him in his long journey from ‘black’ hair to ‘grey’.

98

0

N. C. SAHA Director, Indian Institute of Packaging

1

An undergraduate student then, but eyes clearly set on a ‘well-packaged’ career.

4 9 9

RAJEEV KUMAR DWIVEDI Director, Lohia TTRC

Well composed during a training programme at Gwalior organised by CIPET, Bhopal; at the foothills of a successful career in training and education.

POLYMERS Communiqué l April - May 2018

83

CROSSING BOUNDARIES

POLYMERS Communiqué and Tecno Plast

Align

Dear Readers,

memorable for POLYMERS The year 2018 has been very have brought out one of Communiqué. While on one side, we industry has ever witnessed

the largest event ‘Show Daily’ the TINDIA 2018; on the other during the recently concluded PLAS MERS Communiqué scaled side our Dec-Jan 2018 issue of POLY ter issue on ‘Upcycling, new heights to become our blockbus issue sees another baby Recycling and Business’. The current s’, a business listing for the step, a new initiative in ‘Golden Page

plastics industry.

luded CHINAPLAS 2018, was To top it all, during the recently conc most high-profile magazine a cherished moment for us...when the MERS Communiqué, aligned

for the Indian plastics industry, POLY ion for the plastics industry with Tecno Plast, a monthly publicat in Italy. Yes, India met Italy in China!

een me and Marco Mastrosanti

It was a casual interaction betw o Plast) that accidently (Editor-in-Chief and the owner of Tecn each other during a press began when we were sitting next to coming days of the event saw

meet at CHINAPLAS 2018. The n we realised that a lot us interacting over varied issues, whe setups. I guess, we both of similarity existed between the two then!

began thinking of a relationship

product quality of POLYMERS Marco was delighted at the egy to offer this extended Communiqué and evaluated the strat S Communiqué to Italian communication platform in POLYMER d in India.

companies who remain intereste

, we found Tecno Plast to be For us, at POLYMERS Communiqué n plans. Tecno Plast offers a

an ideal partner for our expansio news. It focuses on market good mix of technical and economic ry, components, materials trends and innovations in machine I found professionalism, a and processing systems. In Marco, parency, which are the very similar thought process and trans cornerstones of our business as well.

POLYMERS Communiqué Friends, I am pleased to announce that an objective to further and Tecno Plast have aligned with e markets. During the our value proposition in respectiv with Team POLYMERS coming interactions that you will have e new opportunities that Communiqué, we will be happy to shar will arise for you. each one of you, as without May I take this opportunity to thank would not have reached your support, POLYMERS Communiqué y. One-and-all at POLYMERS the heights that it has achieved toda with you.

Communiqué cherish our relationship

Marco Mastrosanti

Manish Chawla

Tecno Plast

POLYMERS Communiqué

Editor-in-Chief and Owner of

84

Publisher

Manish Chawla

Publisher

POLYMERS Communiqué

POLYMERS Communiqué l April - May 2018

SIVARAM SPEAKS

Harvesting Uranium from Seawater Using Polyethylene Fibres Fascinating World of Invisible Polymers

Ocean remains our last hope and yet under-exploited frontier for strategic

materials; and advanced polymers will play a significant role in harvesting these resources.

Uranium, a Valuable Resource Nuclear energy is a crucial component of clean energy

options available for reducing the carbon intensity of energy

generation from hydrocarbon fuels and coal. The nuclear fuel cycle depends critically on the use of uranium as fuel.

The primary source of uranium is the ore uraninite, U3O8,

which is largely concentrated in Australia and Kazakhstan accounting for approximately 33% of all economically recoverable uranium. The current uranium reserves (about

4.5 million tonnes) are likely to be sufficient for sustained power generation at the current rates of consumption only for the next one hundred years. It is, however, projected

that nuclear power generation will double by 2040 to Dr. S. Sivaram Former Director, CSIR-NCL Honorary Professor and INSA Senior Scientist Indian Institute of Science Education and Research (IISER), Pune

POLYMERS Communiqué l April - May 2018

address this growing energy demand, making uranium

availability a matter of concern. Thus, apart from the asymmetry of uranium availability across the world, the terrestrial source of uranium can hardly be termed as sustainable.

Is there a future source of uranium which is sustainable and, even, renewable? The answer is yes! Seawater can be a

85

truly inexhaustible source of uranium, only if we can develop a practical method of harvesting uranium from seawater.

Polymers, A Role to Play Uranium occurs in seawater at a concentration of 3.3 μg L−1

(3 parts per billion) forming a highly stable Ca2 [UO2(CO3)3] complex. Though dilute, this amounts to an estimated 4.5

billion tonnes of uranium, which is approximately thousand times more than what is available from terrestrial sources. Even

considering dramatic increases in nuclear power generation

and ignoring any waste reprocessing, the quantity of uranium in seawater is sufficient to ensure sustained power generation for thousands of years. Development of technology capable of economical uranium extraction from seawater would afford a financial backstop, ensure resource accessibility to

nations devoid of uranium reserves, and impede any dramatic

fluctuations in the uranium supply chain; thereby promoting investment in this mature, low-carbon source of power generation.

Scientists have sought ways to separate uranium from

seawater for decades. Porous functional polymers have been explored as adsorbents for uranium. Many counties of the

world have invested efforts in studying methods of extracting uranium from seawater. A summary of the international efforts

up to 2011 has been published by Lawrence Berkeley National

Laboratory, USA1. A scientific review of the complexities and

challenges associated with this science and technology has been recently published2.

Prevalent Technologies (Materials and Methods) Of the various separation technologiesinvestigated for

uranium recovery from seawater, solid phase extraction by chelating adsorbent polymers has been found to be the

most feasible separation process in terms of cost, adsorption capacity and environmental footprint. A group of scientists at the Japan Atomic Energy Agency (JAEA) achieved a capacity

of 1.5 g of uranium per kg of amidoxime-functionalised

polyethylene braided fibre adsorbent in 30 days of exposure in seawater in the Okinawa area of Japan in 1985. Inspired from the JAEA’s success, intense research and development

efforts have been invested towards design and synthesis of advanced adsorbents with higher uranium adsorption capacity in seawater.

Development of polymeric adsorbents having different

functional groups for the removal of heavy metal ions is

86

POLYMERS Communiqué l April - May 2018

EMPOWERED SOLUTIONS

Raising the Bar for Pipe Manufacturers

Q. How do you see the CPVC market growing in the next years?

Chlorinated polyvinyl chloride (CPVC) is a thermoplastic produced

by chlorination of polyvinyl chloride (PVC) resin which can withstand higher temperatures than standard PVC. Its uses include hot and cold water pipes, industrial liquid handling and for use of potable water.

The CPVC market is witnessing close to double-digit growth in India.

CPVC is a very heat sensitive material and has a major problem of processing related to thermal stability of the raw material used.

The combination of the thermal stability of the raw material,

screw design and the die head tooling have to be in perfect synchronisation to achieve the high output CPVC pipe production with minimum wastage.

Q. Any competing technologies to extrusion that could be an industry dampener for the extrusion equipment suppliers?

As of now, there is no technology which can replace the extrusion technology.

Q. Production costs and energy prices, in comparison to raw material, is a significantly lower percentage. Do you see that these parameters will play a significant role in coming years? Where are we today on this?

PVC pipes being a commodity, dry blend cost is almost 80% of

Rajesh Shinde Managing Director Theysohn Extrusionstechnik I Pvt. Ltd. Pune

90

POLYMERS Communiqué l April - May 2018

“As the market gets more competitive, we feel that the extruder technology used on the shop floor will be the

biggest differentiator for customers.

Theysohn is focusing on the savings on production cost, energy cost, reduction on wastage and low maintenance cost, with increased work-life,” opines Rajesh Shinde, in dialogue with POLYMERS Communiqué.

the pipe. Customers have only 20% leverage to

accommodate all their other costs and profits.

Hence, the cost of production per kg and the energy cost per kg is very vital in this industry.

As the market gets more competitive, we feel that

the extruder technology used on the shop floor will be the biggest differentiator for customers.

Theysohn is focusing on the savings on production cost, energy cost, reduction on wastage and low

maintenance cost, with increased work-life. The

company commits a stronger and higher work-life with maintenance-free production based on the European engineering and technology. Savings on the maintenance is very important as it leads to reduction in production.

upgradation in the pipes extrusion industry to cater to the continuously increasing demand.

Theysohn India offers the best of European technology for PVC extrusion with complete downstream

solution.

Screw

and

barrel

is

technology

of

manufactured inhouse at the Theysohn factory in

Germany

with

patented

Molybdenum Coating. The life of the screw and barrel offered is 4 times the life of normal screw

and barrel which saves cost of maintenance and increases productivity.

RPVC and CPVC pipes are commodity products in the market today. The best of salesmen for

pipe producing companies can only get a few

Q. Extrusion technology can add a competitive edge to the pipe industry. What are your thoughts on this?

percentage premium on the competitor pipe price.

We, at Theysohn, strongly believe that in a highly

With increasing demand for PVC pipes in the market,

the processors have also adopted the technological

POLYMERS Communiqué l April - May 2018

91

MEGA FACTORY

OPaL

Technology, Capacity, Location and More...

Driven by innovation, OPaL intends to build a world-class petrochemical enterprise, unlocking potential of its people and offering differentiated

O

products and services.

NGC Petro additions Limited (OPaL), a

multi-billion joint venture company, was incorporated in 2006 as a Public Limited

Company under the companies Act, 1956,

promoted by Oil and Natural Gas Corporation Limited (ONGC) and co-promoted by GAIL

(India) Limited and Gujarat State Petroleum

commenced its production.

OPaL is well poised to become a key player in

the growth of the petrochemical industry and synergises with the strengths of its promoters to gain strategic competitive advantages.

Corporation (GSPC).

The demand for petrochemicals in India is

OPaL has set up a grassroot mega petrochemical

consequent rise in consumerism. The western

project in port city of Dahej, Gujarat; part of the

Petroleum, Chemicals and Petrochemical Investment Region (PCPIR), first of its kind in India. The project was inaugurated by Hon’ble Prime Minister of India, Narendra Modi on 7th March, 2017. The plant

is one of the largest integrated petrochemical complexes in South Asia. The complex mothers a dual feed cracker with a capacity to produce

1,100 KTPA ethylene, 400 KTPA propylene along with polymerisation units and various associated

units consisting of pyrolysis gasoline hydrogenation

intertwined with its economic growth and region, where OPaL is located, also happens to be the largest and fastest growing domestic

petrochemical consumption centre in India.

With multimodal access, OPaL is uniquely positioned on the global map to reach out to serve global needs.

OPaL aims to provide world-class products and

services across the globe by making effective use

of technology, while being sensitive towards the environment at all times.

unit, butadiene and benzene extraction units.

Using state-of-the-art technologies from the finest

LLDPE / HDPE swing unit, 1X340 KTPA of dedicated

facility is pegged to be among the best in the world.

The polymer plants of OPaL have 2X360 KTPA of

94

HDPE and 1x340 KTPA of PP. The project has already

and most renowned technology providers, OPaL

POLYMERS Communiqué l April - May 2018

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RESEARCH REPORT

Industry Take on Bioplastics 2018 (BP 2018) Results Declared

T

he BP 2018 survey by POLYMERS Communiqué has been a true eye-opener. Enthusiasm layered in skepticism was

a clear find. The answers were candid and the energy evident. The results will surely set some boardrooms thinking; something that will benefit the industry. An objective achieved for POLYMERS Communiqué.

Industry surveys from POLYMERS Communiqué are crafting a new niche for itself and providing the readers a very valued insight into this fiercely competitive market. Have a read...

Survey Basics

Sample Size: 172

l

Format: Electronic Forms

l

Response Tabulation: Singular

l

Bio-PE Starch blends

30.12%

15.66%

PLA

13.25%

Others* PHA

Bio-PA

14.46%

20.48%

Others*

6.03%

Polyesters

Bio-PET The most promising bioplastics market by type...

The opinion is that over half of the market of bioplastics is captured

by Bio-PE and Bio-PET. Its clearly early days. The dynamics can change soon. Starch blends, polyesters and PLA are just about equally dominant as well.

96

POLYMERS Communiqué l April - May 2018

7.14% Environment-friendly nature Favourable government policies

Renewable origin

14.29%

50.00%

Consumer acceptance Key driver for this industry...

According to the responses received,

every second person believes that

28.57%

the ‘environment-friendly nature’ of bioplastics is going to be its biggest driver for growth. The favourable government policies are expected

to hasten its acceptance. However,

an increased consumer acceptance with catalyse the process further.

High production cost Parameters that could hamper the growth of bioplastics...

Lack of material availability

52.94%

Money matters...he high production cost seems

10.59%

like a big dampener; close to 53% of the people

opine so. There is also significant concern about availability of suitable technology. There was a

time when availability of bioplastics was a big concern; doesn’t seem so now, at least that’s what the survey shows.

Flexible packaging

Non-availability of suitable technology Rigid packaging

Consumer goods and electronics

Automotive transport

Horticulture & agriculture

36.47%

Others*

Others*

Construction Textiles

9.52%

9.52%

7.14%

7.14%

5.97%

The most promising application for bioplastics...

The market is clearly not rigid about this, the unanimous choice is of ‘flexible

60.71% POLYMERS Communiqué l April - May 2018

packaging’; close to 61% of the industry believes in this. The packaging industry

now has to iron out a roadmap of inculcating bioplastics into its thought process right at the grassroots level. A distant second sees a tie in the sectors of consumer goods and electronics along with rigid packaging.

97

11.76%

14.12%

Minimally prepared

Fully prepared

Not prepared

Fairly prepared

50.59%

23.53% Is bio-plastics the best route to sustainable plastics?

Close to 53% of the respondents felt so.

Important to note here is that close to 40% were unsure what to tick. Some beliefs or

Are we to ready to embrace technology changes as regards bioplastics?

myths still need to be understood, we guess!

Knock, knock...corporate and academia, please share the ‘gyan’ with all of us.

An honest introspection...close to 51% of the industry believes that they are not prepared to

Certainly

embrace the technology changes that could come with bioplastics. This clear admission is a good sign as an admitted flaw is always easier to address; material science and technology providers...please

take note. Only a minor 11% (approx.) claim to be fully prepared. Are these the companies that

No

52.94%

9.41%

wish to rake in the first mover’s advantages; only time will tell!

37.65% Unsure New product launches

Joint ventures

Trans-national collaboration forums Collaborations

Capacity expansion

Mergers and acquisitions

The best way ahead for corporate in this sector...

The industry demands new product

launches; over a third of them infact!

Corporate have to seriously work in

this direction. With a lot of ‘grey’,

17.86%

16.67%

16.67%

13.10%

4.75%

business handshakes seem to be in favour, as another third of companies

are eager to initiate collaborations

and JVs; understandably so, as joint intellect capabilities seem to be a

safer bet; M&As seem to be out of

30.95% 98

favour here.

POLYMERS Communiqué l April - May 2018

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High quality Mulch Films help with:

Introducing, pesticide resistant masterbatches for Mulch Films.

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Adding good by making plastics safer, aordable & sustainable.

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5.88%

23.53%

Beyond 15% Between 10 and 15%

38.83%

Less than 5%

Between 5 and 10%

31.76%

Quite likely Expected share of bioplastics in the global plastics industry by 2025 will be...

Unlikely

76.19%

We are sure that eyes are open wider now...business time!

The answers are not a let down for sure as a staggering

7.14%

70% (approx.) believe that by 2025 bioplastics will

constitute over 10% of the market; infact within that, close to 40% are confident of over 15% market share. Now that’s

16.67%

some potential which will excite most entrepreneurs and corporate alike. Minor for minors, a miniscule 5.88% peg the market to less that 5%. Starchy days ahead?

It is better for the environment

To better meet regulatory requirements

Customers ask for it

Already in it Use it as a branding activity

Investment into the bioplastics related business in the next 3 - 5 years...

‘Saro dandho che’...this is what all

believe. While over 75% commit that they are quite likely to invest into this

2.35%

9.41%

upcoming business opportunity, close

to 17% have already done so. We are sure that the balance close to 8% are

sitting on the fence and will hopefully

change their opinion after reading the

21.18%

results of this survey.

Why would you move to bioplastics...

The humane element is the clear winner. The biggest factor why people wish to move to this industry is

67.06%

because it is better for the environment (67% vote). The whip factor (regulatory compliance) is another big driver.

The sales team yet needs to be convinced that this can be used as a ‘branding’ tool.

In its continued initiatives to serve the industry, we at POLYMERS Communiqué enjoyed putting 100

together this survey, hope this read benefitted you. The Research Bureau signing off till next time...

XXXX

GROUND REALITY

Sell to Your Customer

Peace of Mind

For forging lasting

relationships, successful

marketing via building a

successful customer base

and building an unblemished

reputation of serving the

customers in a way to not

only meet, but exceed his expectations is the only

golden rule.

Asserting Value Propositions For product development and for selling, the most important thing

to know is what the customers want. In fact, the needs and the wants of the customers define the products that need to be developed and offered to the customers.

A company can only produce and sell the product(s) that the customers will be ready to buy. Inventors and companies also invent, design or develop products for a perceived need or a vision

for change or disruption. So, we find a huge number of products, for which we felt no need before, we saw them in the market. But, when we find them there, they seem to satisfy some of our

needs or wants. In the plastics industry, one finds a wide range of products that are invented with the purpose of satisfying wants or

even creating new wants, or satisfying some needs at a lower cost.

Consumer products, toys, kitchen tools and devices, decorative items,

household goods, customer-friendly packaging and various other products fall in this category.

All products must, however, offer a certain ‘value’ to the customer to be successful in the market.

In the field of industrial products such as capital equipment, machinery and other equipment, investments are large and are

targeted to use the acquisitions to produce economic value for the customers, which is beyond the needs or wants that are mere

conveniences or are easily replaceable. The products are defined by many attributes such as process requirement, technology, output, Rakesh Shah RS Coaching and Consulting New Delhi

POLYMERS Communiqué l April - May 2018

flexibility, serviceability, life expectancy, modernity - especially with reference to obsolescence, and return on investment. In these times

of faster obsolescence and rapidly shifting business paradigms such as domestic and international competitiveness, continuously

101

The Most Important Considerations for the Customer Technical

Marketing

Price

Adequacy of the

Reputation

Asset

Service and

Availability of

increasing demands on operations. The demand on production and resultant need

for

ever-increasing

machine

capacities and capabilities, changing

size concepts as ‘the size matters’, investments in technologies such as controls, connectivity, precision and quality require scaling up in order

Performance

Competitiveness

Spare Parts

of quality assurance required for greater

Be Considerate on Considerations

Having taken all this into consideration,

The most important considerations for

important milestone to be covered.

NN

customer acquisition. competitiveness

remains

the

most

This demands greatest emphasis on optimisation of the equipment, lower

to be able to make economic sense

energy

consumption,

better

and

through better precision, lesser rejects

machine management through optimal

and, at the same time, help in saving

lesser direct manpower and efficient

or rework, repeatability and high levels

automation.

102

the customer are:

Marketing: Can the company market efficiently the planned products for which the asset is being acquired?

POLYMERS Communiqué l April - May 2018

Weekend Delights Friday night to Monday morning, a time to unwind, rejuvenate and be geared to face another grueling week. Each one of us use this ‘my time’ is different ways. And why not, weekend is a time for expressing ourselves. We all have known the personalities featured here as astute business stalwarts; as life is more than just business, we at POLYMERS Communiqué, have started this section called ‘WEEKEND DELIGHTS’. Live life...

Girish R. Handigol COO

AVAA Polymers India Pvt. Ltd.

Saturday evenings are with the family for an outing, either temple, mall or family dinner.

Sundays early mornings are dedicated to me and my 92-year old mother.

I have hot cup of tea with my mother, listening to her old memories which takes us to a different world.

I love to cook, but the 2 dishes learnt over my singleton days - Pongal and Sabudana Khichdi. In addition, I use the Sunday to clean-up my cupboard, as a lot of ‘kachara’ goes off and it probably cleans up my mind too.

Listening to classical music, watching an old movie, reading my Sunday newspaper and having a good family-chat are other happenings in a Sunday. I love to be in-touch with my old forgotten friends, colleagues, relatives and friends from the plastics fraternity.

In all, I like to have only energetic weekends, no weak ends.

Gyan Shankar Awasthi

Director Sales - West Asia

Omya India Private Limited

My weekend is normally a combination of family activities with friends and spouse, errands and creative activities to exercise the right side of the brain. Sometimes I do cook, of course helped by my wife.

As a very focused person, weekends are an important opportunity for me to reflect and look at the big picture. An unhurried Saturday or Sunday is a good time to reflect and plan for the future. Am I happy with my career? Is my family life being what I had hoped it would be? If not, what kind of changes do I need to make? Brisk walk in the evening is part and parcel in the park opposite to my home; three times a week is a must for me. This gives me some time to reflect and gives me opportunity to spend the time with myself. These big picture habits help me succeed in all areas of life - work and otherwise.

104

POLYMERS Communiqué l April - May 2018

Atul H. Kanuga

Chairman - Environment Committee

Plastindia Foundation

Being Chairman of the Environment Committee of Plastindia Foundation, I prefer to spend time for the environment. We had a meeting with rag pickers to study their problems and suggestions to improve their income. I work for problems related to littering and segregation.

Akhilesh Bhargava Managing Director

AVI Global Plast Pvt. Ltd.

Beach cleaning to reduce marine litter, every weekend cleaning makes me feel complete; I believe that the change always starts from oneself, and I will do my bit. There is a learning every week on the beach...we make new friends and we are connected to one common cause i.e. to save the environment. Beach cleaning is not an activity, it’s like a recreation which refreshes me and helps me prepare for the upcoming week.

Bhavesh Gandhi

Global Product Line Manager - Hyperform

Milliken Chemical & Textile (India) Co. Pvt. Ltd.

As a Global Product Line Manager, I am required to travel extensively to international locations which leads to less time with family. So, when I am home (mostly on weekends), I make sure to spend as much time as possible with my wife and two sons. I love to ride my motorbike over the weekend with friends.

To remain fit, I make sure to hit the gym over weekends, but spending time with family at outdoor locations is the best part of my weekends.

POLYMERS CommuniquĂŠ l April - May 2018

105

Choose Your MONOMERS Best F O R P O L Y M E R S Answer Mastermind: Prof. (Dr.) D. D. Kale

A quick check on how updated you are, a few not so difficult questions.

A 3-minute quiz...give it a try!

1.

Basic monomer for Polyethylene is...

6.

a. Methane

a. Methane

b. Ethane

b. Propane

c. Benzene

c. Propylene

One of the basic monomer used commonly for

7.

Polyurethanes is...

1: d; 2: c; 3: c; 4: b; 5: d; 6: c; 7: c; 8: c; 9: d; 10: c; 11: b; 12: d; 13: c; 14: d; 15: d; 16: c

8.

a. Acetic Acid

c. Adipic Acid

9.

a. Flourine Gas b. Ethylene

Methyl Methacrylate or

a. Acrylic Acid b. Acryl Amide

15.

d. Hydrochloric Acid

One of the basic monomer for

Polycarbonate is...

a. Sodium Carbonate b. Bisphenol A

One of the basic monomer used in Phenolic Resins (Novolac or Resols) is...

Basic monomer for PVC is...

a. Benzene b. Ethylene c. Styrene

c. Vinyl Chloride

11.

The basic monomer for Poly Plexiglas is...

b. Ethylene

d. p-Xylene

Polyterafluoroethylene) is...

14.

a. Chlorine

c. Propane

Teflon (also known as

d. Melamine

d. Methyl Methacrylate

d. Styrene and Acrylonitrile

The basic monomer for

c. Bisphenol A

a. Styrene and Acetic Anhydride

Terephthalate) is... b. Ethylene Glycol

b. Oxygen

c. Methacrylic Acid

c. Styrene and Aniline

10.

Epoxy Resins is...

SAN is a copolymer made from...

One of the basic monomer for PET (Polyethylene

One of the basic monomers for a. Ethylene

d. Formic Acid

b. Stearic Acid and Maleic Anhydride

a. Ethylene

13.

b. Hexene

b. Vinyl Acetate

106

Nylon 6,6 is...

Polyactal (also known as Polyoxymethylene) is...

5.

One of the basic monomer for

a. Benzoic Acid

d. Methane

d. Styrene

d. Formic Acid

Basic monomer for

c. Formaldehyde

c. Ethyl Alcohol

c. Caprolactam

c. Toluene Diisocyanate

4.

known as Polyamide 6) is...

Polystyrene is...

b. Propylene

b. Hexene

b. Ethane

3.

Basic monomer for Nylon 6 (also

The basic raw material for a. Ethylene

a. Acryl Amide

a. Urea

d. Ethylene

12.

d. Benzene

d. Ethylene

2.

Basic monomer for

Polypropylene is...

d. Formaldehyde

16.

Basic monomer for Poly Vinyl Alcohol is...

a. Vinyl Alcohol b. Ethyl Alcohol

c. Hydrofluoric Acid

c. Styrene

c. Vinyl Acetate

d. Tetra Fluoro Ethylene

d. Carbon Dioxide

d. Phenol

POLYMERS Communiqué l April - May 2018

THE NEW TRAJECTORY

Think Big Fit India’s New Global Footprint These are the times to ‘Think BIG’,

not small and marginal. When the whole nation is on the run, we

cannot merely walk. We have to leap forward, literally and metaphorically.

As we grow exponentially, scale up our businesses and ‘Think BIG’, we have to remember to pursue and

overcome some critical challenges.

I

n 2019, India will become fifth and by 2028, the

third largest economy in the world. Stunningly,

the third trillion dollar of GDP was reached in just five

years (2014 to 2019), whereas first two trillion took sixty-five years! The elephant, has started to dance! India has arrived

on the world stage. Though India’s share in global goods trade is still small, about 2%; the domestic consumption has been the Shailesh Sheth Corporate Strategy Adviser Management & Manufacturing Technology, Mumbai

108

major driver of India’s growth story. A single example of the auto industry would suffice. Passenger vehicle production crossed

POLYMERS Communiqué l April - May 2018

MEETING GROUND

INDIAPLAST 2019

Showcases Business Opportunities at Its China Launch Held in Shanghai on 25th April, 2018, the 1st overseas launch of

INDIAPLAST 2019 witnessed an overwhelming response from several exhibitors who even confirmed their participation for the mega fair.

T

he maiden edition of INDIAPLAST 2019 is to be held between 28th February and 4th March, 2019 at India Expo Centre, Greater Noida, Delhi NCR, and the organisers Plastics

Machinery Manufacturers Association of India (PMMAI) and Triune Exhibitions Pvt. Ltd.

have gotten super busy promoting the mega exposition.

110

POLYMERS Communiqué l April - May 2018

for double-digit growth in plastics consumption.

Mahendra Patel and Raj Kumar Lohia highlighted

the current market trends and the growth of

plastics consumption in India. Aparna Ganesan spoke about the Indo-China trade relations with special reference to INDIAPLAST 2019.

The group then proceeded to meet the nearly 122 exhibitors and the many clients from across

the globe present at the launch and urged them to participate in INDIAPLAST 2019. The launch

also witnessed several lucky draws as part of the In what was the exhibition’s first overseas launch, INDIAPLAST

2019,

was

ceremony

attended

recently

unveiled

on

25th April, 2018 in Shanghai, China at a lavish by

250+

dignitaries,

winning a 12 square metre booth free-of-cost, while three others walking away with free branding at the venue.

exhibitors and visitors from USA, Europe, Iran,

As on date, according to the organisers, over

those present were Mahendra Patel, Chairman,

is already booked.

UAE, China, Taiwan, Vietnam and India. Among

75 per cent of the INDIAPLAST 2019 exhibition area

PMMAI; Raj Kumar Lohia, Managing Director,

The response to the launch was overwhelming as

Lohia Group; Sunil Jain, President, Rajoo Engineers Ltd.; P. K. Patkar, Chairman Managing Director, J P Extrusiontech Ltd. and Aparna Ganesan, Consul

(Cons. & Pol.), Consulate General of India Shanghai; Mao Wan Qing, Senior Consultant, CCPIT (China Council for the Promotion of International Trade); and Huynh Thi My, Secretary General, Vietnam Plastics Association.

the invitees and a clutch of exhibitors from Taiwan and Europe even confirmed their participation

at INDIAPLAST 2019 while and others who could not participate in the trade fair for some reason assured that they would make it a point to visit it.

Not surprisingly, the organisers were delighted to have more than met their objective with regards to INDIAPLAST 2019.

Mahendra Patel welcomed the guests and briefed

However, this is just the tip of the iceberg. Plans

Managing Director, Triune Exhibitions Pvt. Ltd.

other countries around the world. INDIAPLAST

about INDIAPLAST 2019 exhibition. Cyril Pereira,

led an elaborate presentation stressing the importance

of

overseas

participation

at

INDIAPLAST 2019, especially since India was poised

112

INDIAPLAST 2019 promotion, with one exhibitor

are afoot to promote INDIAPLAST 2019 in several

2019, will bring together key players from the

industry to learn, network and capitalise on business opportunities.

POLYMERS Communiqué l April - May 2018

R

KNOW MORE

Learning & Development

A Strategic Lever for Business

The learning & development team and business leaders

need to work together to make

an impact on the bottom-line of the organisation.

T

alking about learning and development (L&D) as a strategic lever

for business, I am going to present a potpourri of thoughts and ideas which is an amalgamation of experiences.

The HR department is treated as a cost centre rather than a profit centre, and is considered as an indirect source of value rather than a

direct source. However, the fact is that HR is becoming more strategic and is very valuable to the organisation. Many organisations today consider human capital to be their most important asset. The most important challenge for any organisation is to get people with the

right skills, at the right job. Is there any solution to minimise the risk

of a wrong hire? Well, in all probabilities, what matters is pushing for a strong culture in the organisation which will ensure employees

are aligned with the company’s mission. For this in today’s business ecosystem, an organisation should ensure that their learning and

development strategy is aligned with the mission of the organisation.

Though L&D has earned a seat at the corporate strategic planning

table, but organisations need to have a clear vision of the L&D function and how it will support the business. L&D is an important strategic Dr. Naveen Malhotra Group Head HR & CC Sintex Industries Ltd., Kalol

114

POLYMERS Communiqué l April - May 2018

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BIG EFFORT

A Step Towards Sustainable Growth

Hindustan Coca Cola Beverage Pvt. Ltd. (HCCBL) has partnered with ICPE to develop a model for collection of plastics waste for recycling and

recovery. Ramdas Kadam and Aditya Thackeray applauded the initiative and urged the industry to discharge its societal role in addressing the issue of plastics waste management.

W

ith growing awareness of environmental issues, sustainability in public domain has come under greater focus. The Plastic Waste Management

Rules 2016 and the recently issued Maharashtra Plastic and Thermocol

Products Notification 2018 have spurred stakeholders towards a path of more sustainable growth.

S. K. Ray Hon. Secretary, ICPE Mumbai

118

The Indian Centre for Plastics in the Environment (ICPE), set up in 1999 on the

recommendation of the task force constituted by the Ministry of Environment and Forest, had been pursuing this objective since its inception. Supported by the

POLYMERS Communiqué l April - May 2018

A deliberation during the event.

Aditya Thackeray delivering his talk.

industry, ICPE has been instrumental in developing

temperatures

Notable were the use of plastics waste in road

primary reasons for its large-scale usage creates

technologies for management of plastics waste.

construction with the Central Road Research Institute (CRRI) and the protocol on its use in

cement kilns with ACC Cement. Both these can use low grade mixed plastic wastes that are traditionally difficult to recycle.

Plastics Waste Management, an Insight India generates nearly 1.3 lakh tonnes of solid waste every day. Less than 4% of municipal solid wastes are plastics. However, this is the most visible and the most vilified part of the municipal solid waste.

Plastic products are indispensable in modern day

life. In terms of volume, use of plastics has surpassed

as

compared

to

alternatives.

However, durability of plastic products, one of the a huge solid waste management challenge.

Widespread littering habits, coupled with less than efficient waste management infrastructure magnifies the problem.

This has prompted general public and regulators to have a hard look at the growing use of plastics.

The desire is to reduce the use of plastics, in

general and the short-life plastic products, in particular. Above rules are a manifestation of that desire. It is also aims at effective implementation of “Extended Producers’ Responsibility” (EPR). A step in the right direction.

steel. From agriculture to packaging, healthcare and

The Initiative

functional efficiencies and cost competitiveness.

has partnered with ICPE to develop a model

infrastructure, use a variety of plastics due to their

Hindustan Coca Cola Beverage Pvt. Ltd. (HCCBL)

Packaging is the largest user of plastics. It not

for collection of plastics waste for recycling and

only keeps the product safe, but also extends its shelf-life; reducing wastages, thereby lowering the pressure on land, water and nutrients.

As a result of their widespread usages, large

quantity of plastics waste gets generated. Bulk of these are short-life and convenience plastic product wastes. Since plastics are extremely amenable to

recovery. This initiative was launched on 4th May,

2018 at Mumbai graced by Ramdas Kadam, Minister

of Environment, Government of Maharashtra; Arvind Sawant, Member of Parliament, Mumbai South; Vishwanath Mahadeshwar, Mayor of Mumbai;

Aditya Thackeray, Party Leader, Yuva Sena and the leadership team from HCCBL and UNDP.

recycling, bulk of it gets recycled to other valuable

Speaking on the occasion, both Ramdas Kadam

have the lowest environmental footprints due to

urged the industry to discharge its societal role in

products. As compared to alternatives, plastics

its low weight and substantially lower processing

POLYMERS Communiqué l April - May 2018

and Aditya Thackeray applauded the initiative and

addressing the issue of plastics waste management.

119

B2B Marketing Communication Specialists RELATIONSHIPS All India Plastics Manufacturers Association

Asian Packaging Federation

AVI Global Plast Pvt. Ltd.

Bennett, Coleman and Company Ltd.

Blend Colours

BrĂźckner Maschinenbau GmbH & Co. KG

Central Institute of Plastics Engineering and Technology

Chemicals & Petrochemicals Manufacturers’ Association of India

Ferromatik Milacron India Ltd.

Indian Centre for Plastics in the Environment

Indian Institute of Packaging

Indplas Exhibition

IPLEX Exhibition

India Trade Promotion Organisation

J P Plaschem Ltd.

Kandui Industries Pvt. Ltd.

Mitsu Chem Pvt. Ltd.

Organization of Plastics Processors of India

Pennwell Publishing

Plastasia

Plastindia Foundation

Rajoo Engineers Ltd.

Sintex Industries Ltd.

Technical Training and Research Institute

The Economic Times Polymers

Welset Plast Extrusions Pvt. Ltd.

Windsor Machines Limited

World Packaging Organisation

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MOMENT OF GLORY

Plasticon Awards

The Glitter, the Glamour and the Recognition

P

lasticon Awards 2018 was the 8th edition of the

With the recently concluded PLASTINDIA 2018 exhibition,

there was an exciting concurrent event, the prestigious

Plasticon Awards 2018.

programme started by Plastindia Foundation in 1997.

The effort in making this event a grand success was

led by N. K. Balgi, the industry veteran with an able team of industry professionals.

Awards in the Making Twenty-three exciting awards were announced in 2017, covering 16 awards for innovation in materials, process, part

design and every aspect and segment of the plastics industry.

Companies and individuals were invited to participate through easy-to-use online gateway or with physical documents. Close to 200 applications were received.

POLYMERS Communiqué l April - May 2018

121

ceremony. He says, “The jury members

Life Time Achievement Awards A highlight of the evening was the privilege to honour two of the industry

stalwarts; Ghisulal Rathod, Chairman, Cello Group and N. Reguraj, Managing Director, NTTF with Life Time Achievement Award for their distinguished contribution to the growth of the industry. The Plastindia leadership team of

K. K. Seksaria; Rajiv Raval, Vice President; Raju Desai, Honorary Treasurer and Rajeev Chitalia joined M. P. Taparia for felicitating the Lifetime Achievement Award Winners.

A distinguished panel of jury comprising

N. K. Balgi, Chairman, Plasticon Awards

the winners of the silver and gold

the awards. This was followed by short

many plastics industry stalwarts decided category awards. The panel was lead with great distinction by Vimal Kedia (Chairman,

Manjushree

Technopak

Ltd.) as the Chairman, Plasticon Awards Jury Committee.

The culmination of all this was the awards

function

held

at

Narayani

Heights, Gandhinagar on 7th February,

Committee then explained the way to

addresses by the dignitaries on the dais, Vimal Kedia; Vivek Chaand Sehgal,

Guest of Honour and M. P. Taparia, Chief

Guest.

The

dignitaries

were

felicitated by K. K. Seksaria and Rajeev

Chitalia, Chairman - NEC by presenting a plaque commemorating the event and a shawl.

2018, which was also the inaugural

Vivek Chaand Sehgal was proud that

The grand event was attended by over

plastics industry show in the world

sure had a tough time selecting the best as everyone here is best making the industry’s pace faster and better.”

The inaugural function ended with the release of the award function souvenir and the Chief Guest announcing the awards presentation to begin.

The award winners in 23 categories were honoured by presenting a trophy and a certificate in 5 batches separated by a theme based and very lively entertainment cameos.

The award winners received the awards

from industry stalwarts, Vamanrai Parekh, Chairman, Nilkamal Group; M. P. Taparia, Chairman, The Supreme Group; Vivek Chaand Sehgal, Chairman, Samvardhana Motherson

Group;

Mahendra

Patel,

Chairman, Mamata Group and Prof.

David Kazmer & Prof. Stephen Driscoll

day of the PLASTINDIA 2018 exhibition.

PLASTINDIA 2018 is the third largest

600 people from the plastics industry.

and the awards were a great way of

Plasticon Awards: Another Reason to Innovate and Excel

Also happy with the award ceremony

The

how contributors and innovators are

Manish Dedhia, Co-Chairman - Plasticon

K.

K.

Seksaria,

Foundation

122

President,

welcomed

the

Plastindia

guests.

recognising works in this area.

was M. P. Taparia who highlighted recognised and selected for the award

of University of Massachusetts (Lowell).

Each of the award sponsors joined the dignitaries on the dais for felicitating the award winners. vote

programme of

thanks

ended

with

proposed

the

by

Awards Committee.

POLYMERS Communiqué l April - May 2018

OPPORTUNITY KNOCKING

Opportunities for Geosynthetics in Infrastructure A Discussion Forum

Vishwakarma Government Engineering College and Innovative

Thought Forum (ITF) brought to the fore this huge opportunity.

T

round

‘Applications

table

of

themed

Geosynthetics

in Infrastructure’ was held on

5th May, 2018. Dr. Rajul Gajjar, Principal,

Vishwakarma Government Engineering

College, Chandkheda and S. B. Dangayach, Founder of the Initiative Thought Forum (ITF) were patrons of the round table.

The

event

manufacturers,

was

representatives

attended

field

of

ATIRA,

by

experts,

Reliance,

5% of

of

global

market.

geosynthetics

Infact,

manufactured

the industry as well as manufacturers.

Compilation of the available guidelines

and set up a commission to draw parallel guidelines was considered necessary for industry growth.

The eminent panel of the round table organised by

his

as to improve its popularity among

80%

in

India is exported. There is a huge scope of improving the popularity of

geosynthetics among the industries as well as in manufacturers. Also adding to

this is the lack of awareness programmes

conducted by the companies. This is

It is suggested to use geosynthetics

in PMGSY. They could well enhance the stabilisation of locally available soil

and reduce the cost of aggregate layer in road pavement. While the use of

geosynthetics in private sector should be promoted, the breadth of manufacturing

units across the country need to be enhanced. Availability of software for

the design of geosynthetics, which can be utilised by engineers and applicants, could provide a meaningful thrust.

extremely critical as every project is

Workshops/awareness

different for different locations.

planned, while educational institutes

unique and accordingly, product will be

programmes

among the user agencies need to be

should be included in research and

Maccaferri and senior officers from

Looking at the education scenario, a

discussions

currently not included in the syllabus of

From a pure academic perspective,

need to motivate students in this area by

in undergraduate as well as at higher

the

Government

noted

of

conclusive observations.

Gujarat.

the

The

following

Well Brainstormed Concerns The initial phase of the discussion was based on the present limitations and hurdles being faced by the industry.

One

such

concern

was

the

non-

availability of user-friendly guidelines for

use of geosynthetics. As Indian standards are not available, manufacturers and applicators are depending on the British

guidelines. Only 8% of geosynthetics are currently being used for road construction

in India, this results in ‘sinking of funds’ as regards road maintenance. The resistance to its use is only aggravated due to the fact that it is not provided in S. O. R. No

wonder

Indian

share

is

only

thorough study on geosynthetics is the undergraduate level. There is a great forming students’ chapter.

Very less companies are in marketing and they do not employ civil engineers.

While corporate did highlight that there

promotion of the material.

composite mechanics need to be taught studies; all this with the singular agenda

that geosynthetics products should be improved, analysed as well as synthesised by experts through proper research.

are many issues regarding contracts

From skilling point of view, there is a

issues that were deliberated include

design officers should be given proper

(geosynthetics), design of geosynthetics

understanding. Providing a mechanism

lack of availability of standard software,

place to enable future improvements.

and tendering with government, other

need to focus on training of applicators;

the need for outside testing of product

exposure of case studies for a better

that remains limited to manufacturers,

of active feedback system should be in

and more.

It is essential that all stakeholder come

Addressing Needs A key take was formation of a neutral

forum to discuss the missing links so

together and work to resolve issues some regarding contracts and tendering

with the Government, some relating to the availability of requisite institutes

to build human capital, some working towards

encouraging

innovation

beyond the standard guidelines, while

the others trying to evaluate existing models followed by other industries that the geosynthetics sector could adopt (e.g. solar cells).

123

Events PPPEXPO KENYA 2018

VietnamPlas

Indiaplast 2019

4th - 6th September, 2018 Kenyatta International Convention Centre, Nairobi, Kenya

4th - 7th October, 2018 Saigon Exhibition & Convention Center, Ho Chi Minh City, Vietnam

28th February – 4th March, 2019 India Expo Centre, Greater Noida, NCR Delhi, India

InterPlas Thailand 2018

INDOPLAS

Indplas’18

CHINAPLAS 2019

20th - 23rd June, 2018 BITEC, Bangkok, Thailand

19th – 22nd September, 2018 JI Expo, Jakarta, Indonesia

30th November – 3rd December, 2018 Eco Park Exhibition Ground, Kolkata, India

21st – 24th May, 2019 China Import and Export Fair Complex, Pazhou, Guangzhou, China

IPLEX 2018

The 12th IRANPLAST

ARABPLAST 2019

K 2019

5th – 8th January, 2019 Dubai World Trade Centre, Dubai, UAE

16th – 23rd October, 2019 Düsseldorf, Germany

Argenplas 11th - 14th June, 2018 Centra Costa Salguero, Buenos Aires, Argentina

3rd – 6th August, 2018 Hitex Exhibition Centre, Hyderabad, India

24th - 27th September, 2018 Tehran International Permanent Fairground, Tehran, Iran

TAIPEI PLAS 2018

Colombia Plast EXPOEMPAQUE

15th – 19th August, 2018 Taipei Nangang Exhibition Center, Taipei City, Taiwan

24th - 28th September, 2018 Corferias, Bogotá, Colombia

124

Plexpo India

11th PLASTIVISION INDIA 2020

17th - 20th January, 2019 Bombay Exhibition Centre, Mumbai, India

16th - 20th January, 2020 Bombay Exhibition Centre, Mumbai, India

POLYMERS Communiqué l April - May 2018