NEXT DESTINATION SS24

DISCOVER THE POM AMSTERDAM SPRING/SUMMER 2024 COLLECTION

SPRING 2024 SUMMER

SPRING SUMMER

DROPS

BALI ISLAND LIFE

#2 FEBRUARY

MAJESTIC MARRAKESH

#5 APRIL

DROPS

FROM SICILY WITH LOVE

#4 MARCH

BLOSSOMING TOKYO

#1 JANUARY

#3 FEBRUARY

CAPTIVATING CAPE TOWN

BLOSSOMING TOKYO

Liesbeth & Violet

In an era where travelling has become less accessible and acceptable, we bring the world to you.

FOUNDERS POM AMSTERDAM

ROAM AROUND. SOAK UP. REVIVE.

POM Amsterdam’s spring-summer ’24 collection is an interpretation of travel influences through a modern lens. In this collection, we take you on a trip along the aesthetics and charm of inspiring places worldwide. It’s like an imaginary nomadic journey, where we wander through the colourful neighbourhoods of Cape Town, admire Bali’s oceanic realm, visit authentic Japan, indulge in Sicily’s charm and soak up Marrakesh’s lushness. Our iconic hand-painted prints embody these travel stories, evoking your traveller within.

Taking cues from modern-day trends, the NEXT DESTINATION collection consists of striking summery pieces in bright colours, feminine suiting in linen-look, flowy two-way kimonos, vertical striped patterns, and futuristic silver looks.

JAN

UA RY

TRA JOURNAL VEL

Travel Journal #1

CAPTIVATING CAPE TOWN

Our first destination is where we settle on the sun-baked landscape of Cape Town. Dress up in linen, authentic tweed, and washed denim with boxy fits in daring colours, referring to the iconic coloured houses of Cape Town. Be bold in figure-hugging mesh and craft your iconic spring look.

Pink, red and orange shades of balmy sunsets come together with striking green in paper art prints. Stay warm in bright colours with our striped knit in lofty wool.

Pink Glo

Bright neon hues in orange, pink and green perfectly match the subdued character of deep terra and coffee bean.

BY SUN SET

In scrapped-like shapes with rough edges, the Cape Town sunset is represented in a graphic print. Discover the iconic, bright-coloured houses and Table Mountain as a landmark among the fresh Cape Town flora in this daring print.

SKETCHES KEY ITEMS

JACKET SP7706

FOLLOW MY JOURNEY

FOLLOW MY JOURNEY

GOTS (Global Organic Textile Standard) looks at the full production chain - from harvesting and production to processing to sustainable clothing.

GOTS (Global Organic Textile Standard) looks at the full production chain - from harvesting and production to processing to sustainable clothing.

BLOUSE SP7691

FEB RU ARY

TRA JOURNAL VEL #2

Travel Journal #2

BALI ISLAND LIFE

The magical island of Bali is where the island’s oceanic realm, with all its tropical inhabitants, comes to life. Discover feminine and colourful prints, semi-transparent Georgette pieces, cool quilting, and romantic embroidered details that translate our take on the beautiful and classic Balinese “Batik” motifs.

Dive into the essential shades of black and ecru that refer to the island’s rich culture, alternating with gentle ocean colours, including tropical coral, sea blue and elegant purple.

Fluid sea flowers, vivid coral, exotic fish and shrimps illustrate the diversity of the oceanic realm. With a solid black base, these flowy silhouettes stand out thanks to their almost acid accents of purple and sea green.

UNDER WATER WONDERS

WONDERS

SKETCHES KEY ITEMS

FEB RU ARY

TRA JOURNAL VEL #3

Travel Journal #3

BLOSSOMING TOKYO

Our third destination is Tokyo’s progressive yet authentic city - a fusion of the old and the new. Crane birds and blooming blossoms are incorporated in feminine watercolour prints in ink blue, lollipop pink, soft yellow and bright green. Japan’s feel for innovation is translated in futuristic gradient prints, mesh and organza fabrics, silver lurex details and metallic denim.

Kimono-inspired silhouettes, band collars and ruffled details complete this beautiful scenery, with the all-iconic indigo blue as a solid base.

Sachet Pink 15-2216 TCX

Medieval Blue 19-3933 TCX

Orchid Pink

Sky Blue 14-4318 TCX

Striking silver and fluorescent tones such as bright green and lollipop pink are the new age counterpart to this palette’s authentic indigo, dreamy pale blue and soft pink shades.

SKETCHES KEY ITEMS

Against classic Japanese indigo blue background, cherry blossoms (Sakura) bloom in soft pastel shades. Summer green and subdued ecru alternate with pale yellow and bright pink in this dreamy watercolour-style print.

SE RENE SA KURA

Washed denim meets flowy fabrics

This season, dry textiles and rough qualities such as washed denim, structured cotton and crinkled viscose are softened by the charm of graceful and fluid fabrics, including airy linen, opulent silks and modal. Adding a touch of controversy, now your typical suiting is made of futuristic metallic denim and posh tweed. Next Destination invites you to discover a myriad of cutting-edge fabrics and fabric combinations.

FOLLOW MY JOURNEY

75% SUSTAINABLE FABRICS

We strive continuously to grow the sustainability aspects of our collections. In this collection, 75% of the styles are made of sustainable fabrics, such as Lenzing EcoVero, organic cotton and GOTScertified styles. GOTS (Global Organic Textile Standard) looks at the full production chain - from harvesting and production to processing to sustainable clothing.

We strive continuously to grow the sustainability aspects of our collections. In this collection, 75% of the styles are made of sustainable fabrics, such as Lenzing EcoVero, organic cotton and GOTS-certified styles.

MAR CH

TRA JOURNAL VEL #4

Travel Journal #4 FROM SICILY WITH LOVE

On our fourth destination, we unwind under the sultry Sicilian sun. This collection grants you a peek into the Mediterranean way of life, featuring bright colours and airy, deeply-detailed fabrics.

Vertical stripes in lemon yellow, fuchsia and bright green enrich swaying dresses, where the sun is embroidered on feminine tops with puff sleeves. Printed suits with shorts and blouses with placed hand-painted prints enrich this Italian dream.

Aubergine-purple hues are complemented by crisp ecru and lemon yellow. Referring to nature, pops of fuchsia pink and summery green come together in this vibrant play of bright colour.

SKETCHES KEY ITEMS

This pen-drawn print evokes a charming narrative of Sicilian life— think luscious dining set-ups in the sun-drenched hills, seated with loved ones at long tables filled with Mediterranean food.

That’s Amore! Discover typical references to the Italian island, including iconic fresh lemons and zucchini flowers, and the mysterious symbol of Trinacria, visualising the three-legged mythological figure.

SUN TA LES

RECYCLED POLYESTER

This suit is made of recycled polyester. Recycled polyester requires 50% less energy and reduces CO2 emissions by 30%, compared to new polyester

SOLID COLOURS

Our collection has grown strongly in solid-coloured pieces to create a calmer image in-store

APR IL

TRA JOURNAL VEL #5

Travel Journal #5

MAJESTIC MARRAKESH

Immerse in the balmy scenery of Marrakesh at our final destination, featuring mosaic-inspired, hand-painted prints. Breezy fabrics such as crinkled viscose and crisp cotton keep you cool, whereas off-shoulder silhouettes and wrap dresses add a feminine touch. The warm colour palette of burnt orange, lilac and pristine refers to the unexplored local territories and the bustling, colourful souks.

Marshmallow 11-4300 TCX

African Violet 16-3520 TCX

Evening Primrose 13-0651 TCX

Dusted Clay 15-1429 TCX

Black

The sun-baked shades of orange and clay are enriched by bright primrose green and lilac.

GOOD SHIPPING

We work together with Good Shipping to invest in shipping with sustainable biofuels and reach zero-carbon shipments.

SKETCHES KEY ITEMS

RIAD AFTER NOONS

Using the gouge art technique, your favourite summer pieces are now enriched with the iconic Moroccan tile. Step into a lush, tucked-away riad filled with swaying palm trees, ceramic vases and summery fountains.

DISCOVER THE POM AMSTERDAM

SPRING SUMMER 2024 COLLECTION