PopCulture Magazine - Media Kit

Digital magazine

SUITED FOR EXPATS! Are you targeting expats in Scandinavia, who are into movies, TV shows, books, comics, music, games, fashion, theater etc?

Denmark, Norway and Sweden expats who like to know every single detail about popular culture are right here.

WHY YOU SHOULD ADVERTISE IN POPCULTURE MAGAZINE?

1.169.000

expats

LIVE IN SCANDINAVIA. Official statistic in 2014 reported that there are more than 1.169.000 expats in Scandinavia – about 320.000 in Denmark, 302.000 in Norway and 547.000 in Sweden.

Median age of this foreign citizens is 33.

They have high income level and purchasing power, combined with a great wish to take a part in social and cultural life in their new country as soon as possible.

POPCULTURE IS DIGITAL ENTERTAINMENT MAGAZINE IN ENGLISH LANGUAGE, AVAILABLE ON APPLE APP STORE AND GOOGLE PLAY STORE, DEDICATED TO EXPATS IN SCANDINAVIA WHO ARE INTO POPULAR CULTURE: TV SHOWS, MOVIES, MUSIC, GAMES, BOOKS, COMICS, FASHION, EVENTS ETC.

WHAT OUR READERS LIKE TO DO?

Pop culture

IS ABOUT MARKETING,

SUPPLY AND DEMAND, CONSUMERISM. Trevor Dunn

PopCulture Magazine readers like to watch movies: in cinema, but also from their sofa.

They are following more then 3 TV shows: on “traditional” channels, and on streamingservices / blu-ray. They have their favorite music genre: but can listen another one.

Sometimes, they play games: on PC, console, tablet or board. They always have book or comic in a bag: hard copy or e-ink. Some of them are geeks: others are just having fun.

POPCULTURE MAGAZINE READERS ARE BOTH MALE AND FEMALE EXPATS. THEY ARE BETWEEN 21-45 YEARS OLD. THEY ARE IN SCANDINAVIA EITHER STUDYING, WORKING OR AS SPOUSES AND THEY HAVE MEDIUM TO HIGH INCOME LEVEL.

HOW DO WE DISTRIBUTE POPCULTURE MAGAZINE?

We are where

people ARE.

We are on Apple App Store and Google Play Store, which means that we are ready for every iPad or Android gadget user, so tablets and smartphones are covered. Also, via Issuu.com and PopCulture.dk we distribute our desktop free preview copy, which can also include your ad. That means there is no expat who can’t see your campaign, even a different ad few times a month: one of benefits of advertising in digital magazine.

POPCULTURE MAGAZINE IS DIGITAL ONLY, WHICH MEANS THAT OUR MONTHLY PUBLICATION IS ECOFRIENDLY. AND NOT JUST THAT: DIGITAL MAGAZINE ADVERTISING INCREASED ITS SHARE OF THE AD MARKET TO 24.6% IN 2015, SO WE ARE GREEN AND THAT IS GOOD FOR YOU AND FOR YOUR ENVIRONMENT.

Ask how

you can upgrade EXPATS LIFESTYLE! POPCULTURE MAGAZINE Published: monthly Published by: All About Digital, Tåsingegade 51, 2100 København Ø, Denmark Phone: +45 60 544 303 E-mail: marin@popculture.dk Web: popculture.dk