2014 Porte 4th Quarter Marketing Plan

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48-72 HOUR TURNAROUND • LOW-LOW MINIMUM QUANTITIES

Porte MARKETING End Your LADIES Year 60 % OFF SALE With a Bang! Save the Date

NIGHT

P R I N T • D I G I TA L • S O C I A L

BLACK FRIDAY

60 MINUTES

December 3rd 6:00-8:30 p.m.

Seita Jewelers 724-224-9114

Offer valid on in stock merchandise only, no layaways

FRI., NOV. 28TH 10 - 11 a.m.

704-782-9314

SELECTED JEWELRY LIQUIDATION

Increase Sales to your customers & acquire new ones


For Free Samples call James Porte at 954-817-3911 or email james@portemarketing.com 5 WAYS TO DO MORE MORE WITH EXISTING CUSTOMERS 1. VIP, Ladies’ night, men’s night and trunk show invitations 2. Black Friday special event 3. Customized postcards, trifolds, catalogs, email templates, Facebook banner ads, newspaper ads, digital flipbooks 4. Get customers back into the store with afterthe-sale Thank You cards 5. Store signage that includes posters, signage stands, banners and billboards

3 WAYS TO ACQUIRE NEW CUSTOMERS 1. Marketing to the attendees of charity events 2. Partnering with car dealers, restaurants, realtors, et al 3. Target the employees of local business via their employers


Invitations

VIP • Ladies Night • Men’s Night Need an inviation for an upcoming event? Porte Marketing has dozens of finished samples that we can modify or just tell us what you want and we’ll customize to your specific needs.

LADIES

NIGHT

December 3rd 6:00-8:30 p.m.

Seita Jewelers 724-224-9114

You’re Invited

A Weekend in Paris

T GIVING EASY MAKE THIS YEAR’S HOLIDAY GIF

MEN ONLY Joins us on Thursday December 5th from

5:30 - 8:30 pm

SHOOT THE BREEZE. TALK SPORTS. EXCHANGE GIFT IDEAS. DRINK SOME BREW. ! LAUGH & CRY IF YOU WANT TO ENJOY SOME GREAT FOOD! Plus you will save money too!

29 Union Street South,

Concord, NC 28025

704-782-9314

WE OFFER TERRITORY EXCLUSIVITY & EVERY PROGRAM IS CUSTOMIZED FOR YOU


Collateral Marketing Tools

Postcards, Trifolds, Catalogs, Bifolds and more Need a Holiday postcard, trifold, bifold, catalog, email template, banner ad or any other marketing materials? Just email or call Porte Marketing with the jewelry, vendors, brands, services or store photos and we’ll do the rest!

Happy Holidays!

*See store for details

Mothers hold their children’s hands for a short while. but their hearts forever.

INSIDE

Colored gemstone jewelry offers a rainbow of vibrant hues capturing your imagination.”

GIFT CARD

Color

Captivating

NOVEMBER 8TH - 10TH THURSDAY & SATURDAY 10:00AM – 5:30PM FRIDAY 10:00AM – 8:00PM

Thank You!

Sterling Silver charms from $25

M e r ry Kisses

Gift Certificate Enclosed

960 S WESTLAKE BLVD; #8, WESTLAKE VILLAGE, CA 91361 KIRKJEWELERS.US

Special

Happy Holidays

DESIGNER EVENTS

If it Snows this New Year’s, Your Holiday Purchases are Free!*

1

Timeless Classics Breathtaking treasures that never go out of style and make a bold statement

954-389-4777 • (CELL) 954-817-3911 • JAMES@PORTEMARKETING.COM • WWW.PORTEMARKETING.COM


Yes! We have a complete line of plastic postcards & plastic wallet-size cards

SPARKLES W I T H E V E RY B E AT OF HER

Gift Card* WITH ANY SINGLE PURCHASE OF $300 OR MORE

SHIMMERS

HEART

New patented mounting pulsates to the rhythm of your heartbeat. Our Heartbeat jewelry will take her breath away!

$100

CENTER DIAMOND

GIFT CERT #0216

SPARKLES

Just arrived!

STARTS AT $299 & DANCES COLLECTION

this Please bring s in tk A by Van mas ist hr C re fo be EE FR to receive a ries ga Su cake from ery ak B e id or Wests

WE OFFER TERRITORY EXCLUSIVITY & EVERY PROGRAM IS CUSTOMIZED FOR YOU


The “Event”

Black Friday Tired of losing out on consumer disposable dollars to the department stores, mass merchants and chain stores on Black Friday? Fight fire with fire with Porte’s 60% off 60 minute sale!

BLACK FRIDAY

60 MINUTES

60 % OFF

SALE

Offer valid on in stock merchandise only, no layaways

FRI., NOV. 28TH 10 - 11 a.m.

704-782-9314

SELECTED JEWELRY LIQUIDATION

$350 Program fee includes:

• Territory Exclusivity • Digital artwork for postcards, email templates, website homepage, Facebook banner ad, newspaper ad, posters and store banners • Radio and TV sample commercials • Step-by-step guide with James Porte holding your hand every step of the way 954-389-4777 • (CELL) 954-817-3911 • JAMES@PORTEMARKETING.COM • WWW.PORTEMARKETING.COM


Getting them Back

Receipt Holders, Thank You Cards

Don’t just hand your customers a receipt, give them a reason to come back!

Thank You folded cards available with affixed plastic or paper gift cards or we can print the offer on the panel

As a way to say “ Thank You”, please enjoy the enclosed special offer.

Mini Thank You cards WE OFFER TERRITORY EXCLUSIVITY & EVERY PROGRAM IS CUSTOMIZED FOR YOU


Store Signage

Banners, Posters and Stands

48-72 HOUR TURNAROUND 954-389-4777 • (CELL) 954-817-3911 • JAMES@PORTEMARKETING.COM • WWW.PORTEMARKETING.COM


Charity Events

Take Center Stage Frustrated with not getting any results from your jewelry donations at charity functions. Take center stage with our customized folded cards and mini-booklets that will be the talk of the table and the event! Also, great for getting your store name in front of attendendees that buy raffle tickets.

WE OFFER TERRITORY EXCLUSIVITY & EVERY PROGRAM IS CUSTOMIZED FOR YOU


Partnering with Local Business

Car Dealers & Restaurants Target new customers based on the cars they buy. Car dealers can mail your 4” x 6” min-catalogs with gift certficate (supplied by jeweler) to all the customers that bought a new car in 2014.

Partner with local restaurants and bistros with Porte’s 3” x 4” folded and perforated cards. A great way to get in front of new prospects at happening restaurants! 954-389-4777 • (CELL) 954-817-3911 • JAMES@PORTEMARKETING.COM • WWW.PORTEMARKETING.COM


Targeting employees of Local Businesses Target employees that work in stable and growing companies likehospitals, law firms, software & high tech, accounting firms, realtors and manufacturers

Call James Porte at 954-817-3911 to receive your FREE Guide to How to Market to the Employees of Local Businesses.

WE OFFER TERRITORY EXCLUSIVITY & EVERY PROGRAM IS CUSTOMIZED FOR YOU


Porte MARKETING P R I N T • D I G I TA L • S O C I A L

Traditional-Digital-Social Media Marketing & Advertising Programs Easy to implement, low-cost, high quality and fast turnaround traditional-digital-social media jewelry programs.

Automated Email, Direct Mail

and

Social Media Programs

Set it and forget it. Plan your entire year of marketing in less than 30 minutes and you can change it at any time. Add new customers and delete inactive ones. Porte Marketing is partnered with Sproutloud Media Networks, offering the most advanced technology in automated printing, emails and social media platforms.

Digital Graphic Design Team Porte Marketing has 4 graphic designers that specialize in jewelry graphics for your website, print ads, emails, billboards, newspaper ads, and p.o.p. materials.

Digital Photography Studio Porte Marketing utilizes the latest digital photography equipment and we can photograph your jewelry images in 48-72 hours. We also offer color retouching.

Digital Archive Library Porte Marketing has thousands of jewelry images and hundreds of service images.

Prospect Lists Porte Marketing can procure any demographic list available in the market today . Most lists cost around $.025 each (Amex Platinum and Black card member list is more)

List Cleansing Services Keep your customer list clean. Porte Marketing offers free CASS certified cleansing of your customer list.


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