Ambassadors program

EDUCATED SINGLES AMBASSADOR’S PROGRAM

Educated singles Educated people are often very busy people. Busy with a career that often involves a lot of traveling and long working hours.

This is one of the main reasons why so many well educated people are single today.

And when the singles want to mingle they want to do it with likeminded people.This community is for them.

What we offer We have tailor-made a community to the well-educated and well-travelled single.

With a focus on quality and service over quantity we have a different business model than most other communities. It costs money from day one. This enable us to develop a community - both in cyberspace and in major cities around the world that is characterised by a high degree of mutual commitment, integrity and a general willingness to spend money on the services offered.

Our users enjoy the finer things in life, which means we have excellent opportunities for promoting high-end consumer goods, cultural events, exclusive travel offerings, education etc. We will also have the opportunity to promote initiatives of global concern like global warming and human rights.

So not only will we be a global community of educated people - we will also create a moral and ethical profile people can either relate to or distance themselves from. Integrity is the important matter here.

Some would argue; why mix business with politics? My answer to that is: Money comes with passion and integrity - not prostitution.

I am sure you will like the concept and we are looking forward to welcoming you as ambassador

The project We are creating a community for well-educated singles with strong presence in both cyberspace and in major city hubs abound the world.

In Cyberspace On the internet we will offer a dating- and social community portal exclusively for the members of Educated Singles. Unlike most other dating portals there are no free rides here. The minimum monthly charge is 10â‚Ź. Apart from securing a positive cash-flow it more importantly eliminates all the fake scam profiles you see on most other portals and it will enable us to continuously develop new services and expand the business.

Apart from the dating- and social community portal we will add internet based services like: Coaching (email, blogging or telephone) Career development Personal profiling Charity opportunities

In Real Life We want to benefit from the synergies between a strong internet based global community and real-life events and offerings to our members.

The real-life components could be: Single-parties in major city hubs, resorts or on cruise ships around the world Cultural events like theaters, concerts etc.

Personal development courses Golf tournaments.

Discounts on hotels, restaurants etc An academy offering further education A quarterly magazine exclusively for the members with world-class articles, reviews, event announcements etc.

The constant feedback from the members and other stakeholders is essential. The services will be developed as the number of members grow and we get the feedback on the initiatives.

How do we attract the users?

10000 users the first year We will aim at 1000 users in each of the 10 biggest cities in the world during the first year. We will do that through: You - our ambassadors who we will work for developing educated singles in the area where they are Featured articles in selected newspapers and magazines Search engine optimisation Event sponsorships for Alumni groups Contact our global network of journalists Internet advertising.

Google Adwords Alliances with Business Schools and universities Blogging on selected blogs

Why will people pay 10â‚Ź a month?

Because it guarantees an exclusivity they can’t get anywhere else.

There will be no fake profiles.

No scam.

Good customer service.

Especially women will feel safer as it is a closed group with strict moderation.

Where does the money come from?

There are several potential revenue streams in this project because it is so targeted towards a very attractive group of people.

As an ambassador you will earn commission on all revenue you generate for educated singles.

Projected number of users

The potential revenue streams are: 150000

Member fees Advertising on websites and in the magazine Commission on third part services sold to the members VIP memberships Certification of academical records Event sponsors

112500

75000

37500

You can see your commission rates later in this presentation

Year 1

Year 2

Year 3

0 Year 4 Year 5

Global presence from the very beginning

EducatedSingles.asia EducatedSingles.com EducatedSingles.eu EducatedSingles.jp

EducatedSingles.de EducatedSingles.cn

All the major domain names have been acquired

by Gugin which enable us to have a global customised solution if needed

We have created community groups on:

How do I as ambassador make money?

You earn commission on all revenue you generate for educated singles The table below shows the commission rates.

Everytime you get a new member you earn 24€ the first year and 6€ the second year. On the right you see a table showing how much money you will yearn in the year if you get 1000 members, create some events etc.

COMMISSIONS

% of 1. year revenue % of 2. year revenue

Member fees

20

5

Advertising

10

5

VIP memberships

10

Certification

Revenue stream 1000 members 200 VIP memberships 500 certifications 2000€ in advertising revenue

commission € 24.000 € 400 € 3.000 € 200

50000€ event sales

€ 5.000

0

10000€ additional sales

€ 1.000

20

0

Total

Event sponsorships

5

0

Event seats

10

0

Additional sales

10

0

We are also looking for investors (see later in this presentation). If you as ambassador finds and sign up investors you earn 50€ for every 1000€ invested in the investment plan outlined.

€ 33.600

The ambassador will be paid every 6 months or when the accumulated commission exceeds 2000€.

The commission is calculated when we receive the money from the client.

Mutual obligations Becoming an ambassador for educated singles is not only a fun and attractive way of making money. It is more importantly a way of meeting new people, bring them together and use your skills and creativity to create events that will attract even more users.

We acknowledge your drive, skills and creativity as it is essential to our global growth.You will be the only ambassador within the area we agree upon and we will together set up performance measures covering new members, events, customer satisfaction etc.

In return for this exclusivity we ask you to pay an entry fee to become an ambassador. This fee will be returned to you when you reach your target for year one. The fee is calculated as 15% of the first year commission target. So if we agree that you can make 20.000â‚Ź in commission the first year you will pay 3.000â‚Ź to Educated Singles.

This ensures us that you are committed and motivated and it guarantees you the exclusivity within the geographical area we have agreed on.

Your inve stmen

t oppor tu nity

To launch the projec t we need under the 200.000 following €. You ca te rms and c We offer n buy sha onditions: 200 share res in the s that can project When we b e purchase have reac d for 100 hed 1500 0€ each.

0 users w e will pay When the back 200 20000 pa 0€ per sh ying users are. back for c are reach ash in. A ed all the new invest where the sh a m res will be ent progra initial inve called m might b stors of co e availab urse will h le at that ave prefe time rence.

When do we start?

We have launched already How do I sign up?

Request a sign up fo rm from g ugin@gug in.com I have a q uestion!

Feel free to mail Fin n Majlerg 2220 232 aard at fd 3 m@gugin .com or c all him at +45

Appendix: An experts view on niche dating sites Niche Dating Sites Grow Steadily As Mainstream Ones Fail via TechCrunch by Mark Brooks on 4/24/08 This post was written by guest contributor Mark Brooks, an analyst/consultant whose blog Online Personals Watch summarizes the daily internet dating industry news.

In the internet dating space, bigger is not always best. According to the latest U.S. numbers from Hitwise, the top niche dating sites are steadily gaining market share while their big mainstream counterparts stagnate.

We compared the overall dating market share of the top 5 sites - Singlesnet, Plentyoffish, TRUE, Yahoo Personals and Match - to the market share of several top niche sites to see how their growth rates compared. In March 2008, the top 5 overall sites held 7% less market share than they did one year ago (Plentyoffish and Singlesnet were the only sites to buck this trend individually). Meanwhile, the top sites from the top five major niche dating categories made considerable gains, with the gay dating and religious dating categories growing the fastest.

Itʼs apparent that a growing proportion of users is looking for more focused experiences with those who share particular interests and desires; this despite the fact that users can find more fish in the proverbial sea at mainstream sites.

The particular interests mainly relate to sexual preferences, races, and religions. Top sites include Adam4Adam, Manhunt, Gay.com for homosexuals; BlackPeopleMeet, BlackSingles, BlackChristianPeopleMeet for African Americans; and ChristianMingle, JDate, and Christian Café for the religiously-oriented.

Another top niche - and the biggest niche in terms of total traffic - is casual dating, which consists of sites like Fling, AdultFriendFinder, and SexSearch. Although Iʼm not sure casual dating can really be called a niche. As Adam Small, CMO of SexSearch has put it bluntly: “Our target market is anyone over the age of 21 who is interested in sex, which is almost everybody.”

Casual (or “adult”) dating sites are the antithesis of eHarmony and are definitely not focused on helping people find long-term relationships.

Instead, they help the more “casually inclined” to find the people who fit their specific physical and sexual preferences. Very specific preferences in some cases.

These casual sites have shown solid gains in the internet market as a whole. While the top 10 mainstream dating sites gained only 0.01% of total Internet traffic over the past year, the top three casual adult sites gained 0.07%. Thatʼs a hefty 56% increase in the traffic to adult dating sites, although itʼs important to remember that smaller sites have an easier time showing big gains in their traffic.