4 minute read
LIZA ANDREWS
LIZA ANDREWS
MERGING CREATIVE WORLDS TO CONNECT THROUGH STORY
Liza Andrews is a name that resonates across various fields, from creative arts to humanitarian efforts. Her journey is a testament to the power of passion and resilience, embodying the spirit of a true innovator. Whether as the creator of the PictureCure methods, a celebrated photographer, a charismatic TV host, or a compassionate volunteer, Liza's contributions have significantly impacted many lives.
Liza has lived in Europe, South America and the United States. After studying literature and photography, she went to business school, and her entire career has been a marriage between corporate life and arts. Her writing and photography often explored themes of identity, resilience, and the human experience, making her work universally relatable. In the photographic field, Liza's ability to connect with her subjects allowed her to create powerful images that resonated with viewers, and eventually, such talent made the bridge between art and developmental training.
Today, at the core of Liza Andrews' professional identity lies her groundbreaking work with the creation of PictureCure, a unique therapeutic method that integrates audiovisual tools with healing practices.
PictureCure emerged from Liza's belief in the power of images for personal and professional transformation. Combining psychological support and visual storytelling, she developed a framework that allows individuals to express their emotions and experiences in a safe space, so together, they can find solutions and make plans for one's personal growth and—when needed—reinvention.
This method aids both in emotional processing and professional skills development, such as cultivating one's executive presence and overcoming shyness for public speaking. Most importantly, it fosters a sense of community among participants, encouraging them to share their stories and support one another.
One of the most profound aspects of Liza's life is her volunteer work with cancer survivors. Recognizing the emotional and psychological toll that cancer can take, Liza dedicates her time to providing support and guidance to those navigating their journeys.
Through workshops and oneon-one sessions, she employs her PictureCure methods to help survivors express their feelings and experiences. Liza's compassion and understanding have made a significant difference in the lives of many, providing them with tools to cope with their realities and to find hope and healing.
After receiving international awards for her philanthropy in the United States and Brazil, Liza drew larger audiences by writing a weekly column for The Brazilian Times and hosting The Liza Andrews Show, on Manhattan News Network.
Her engaging personality and ability to connect with guests have made the show a platform for meaningful conversations.
Covering a diverse range of topics, from health and wellness to art and culture, Liza uses her TV show to inspire and educate viewers. Her interviews feature individuals who have overcome significant challenges, further showcasing her commitment to uplifting others.
Finally, this renaissance woman has turned up her storytelling skills another notch, embracing the literary world to empower and inspire women. She is now working for the prestigious WSJ & USA Today bestselling ghostwriter agency, You Talk I Write. The agency serves the globe and has produced over 200 books, ranging from profound memoirs to leadership and personal growth guides, by iconic individuals.
Through compelling characters and engaging narratives, Liza intends to explore themes of love, loss, and the pursuit of happiness in novels, inviting readers to reflect on their own lives and experiences as they get entertained. "My clients who used the PictureCure methods often told me that when in hardship, they found fuel in knowing there were strong people who could do what they thought they couldn't," said Liza. "This constant remark never left me. Since I cannot share the brave, private stories that were confided in me by real people, now working at a writing agency, I plan to create novels of resilience and reinvention. And highlight the Wonder Women next door, who are even more impressive heroines for making the impossible happen without superpowers."
Connect with Liza on LinkedIn or find her at www.PictureCure. com