Marketing Your Home

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Strategy For A Successful Sale

Jessica Innocent, Realtor

Direct: 781-603-3682 jinnocent@premierpropertiesne.com jinnocent.premierpropertiesne.com


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Your solution for a Successful Sale

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12 From pre-listing to close - You can expect attentive one-one trusted service and excellence from our entire team.

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How Homes Sell... How buyers evaluate homes

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actors that Influence Value. ~ Supply and Demand ~ Local Economic Conditions ~ Asking and Selling Prices of Competition ~ Your Home’s Overall Condition ~ Perception of Your Home Pricing your home accurately is the most effective way to ensure a successful sale. Allow me to repeat that- Pricing your home accurately is the most effective way to ensure a successful sale.

To promote your home, our marketing has only one purpose. ~ To increase awareness among potential buyers leading to in-person showings.

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No amount of marketing can sell an overpriced home. Many sellers are tempted to list their home with the agent who quotes the highest price.

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Please keep in mind, the agent doesn’t set the price. The current market will set the price- or value- for your home.

nce buyers reach your front door, the job of marketing is over. Your home must now compete with other homes in two areas:

Market Valuation...

~ Features and Price ~ If your home has more features that appeal to buyers or your home is priced lower than comparable homes, your home will stand out as the better value.

Pricing for Success

To be effective, your home should stand out as one of the top two or three best values in your immediate market place.

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Factors with Little or No Influence on Value The Price the Seller Paid for the House The Seller’s Expected Net Proceeds The Amount Spent on Improvements Town Tax Assessment Record

Professional Appraisal The most effective method of very accurate pricing of your home is to have a professional appraisal. Benefits of having an appraisal: • Unbiased opinion of market value by a trained professional. • Positioning to quickly recognize and respond to a market offer. 5


Home Condition

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Professional Staging

In a

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website.

LinkedIn

YouTube

LINDA MAXWELL 781-419-9300 CELL: 651-214-1456 Linda@PremierPropertiesNE.com

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~ Controlled Focus on Your Home ~

is in its Best Condition and Ready to Sell.

Cancellation Guarantee! Communication Guarantee! 12 Premier Properties of New England

You will not find another agent or brokerage who does more and with our Promise Guarantees! 13


Number of Properties Sold During Initial Listing Period

Premier Proper9es NE

Original List Price to Final Sale Price

96%

80%

97%

97%

97%

84% Market Average

Large Brokerages

30% 75%

Discount Broker

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Hammond Realty

William Raveis

Coldwell Banker

Premier Proper;es NE

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PRESTIGE HOME MARKETING PLAN

It starts with

PERFECT PRESENTATION.

781-419-9300 | www.premierpropertiesne.com

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Testimonials... “I can’t really say enough good things about your follow-though, care, smarts and guidance throughout the entire process. We feel very lucky to have found you and will recommend you to anyone we know.” -Dan

“I just wanted to let you know what an outstanding job you did. The follow-up and dedication was amazing. Through this challenging process you never gave up and encouraged us to do the same. After many denials, we now have keys in hand! I credit you for a big part...I will recommend you to everyone I know looking for Realty services.” -Jennifer

What you should know...

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About Me

erving others is at our core center. There is nothing more fulfilling than to know our assistance has been instrumental in helping our clients, or the community. We believe that providing value and ‘giving back’ is an essential element to life and we truly appreciate each opportunity to do so. We’re committed to focused efforts to serve our military members, donating goods to local food shelves, St. Jude’s Hospital, and to our local dedicated firefighters. Real estate is one of the largest and most personal investments most of us will every make. We take that investment and our professional responsibility very seriously. You can feel your best interests will remain our priority and focus. You have many options when it comes to selecting who you choose to do business with. 22 Premier Properties of New England

It can be confusing when trying to decide what’s best and how to proceed with this important decision. Our intent is to earn your trust and your business. We will never take the privilege of working with you for granted! Regardless of our skills and talents, or how many sales we’ve closed in the past, we believe every new seller or buyer is a brand new opportunity to provide service with excellence and to deliver 100% of our best. It’s our privilege to get to know you. We enjoy nurturing professional friendships that last a lifetime and we look forward to working with you!

“I give you 5 out of 5 stars across the board! You are a wonderful Realtor and great company. I will be recommending you to anyone I know who needs real estate help!” -Lisa

“We are very happy with your office. We regret not calling sooner! To the office staff, thank you from the bottom of our hearts for being so nice to us! You guys DO know what you are doing at your office.” -Jeanne and Herby

With Appreciation,

Jessica Innocent

Jessica Innocent-Brown, REALTOR 23


www.premierpropertiesne.com 781-419-9300


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