In Mississippi, the arts are everywhere. Across our state, you’ll find cultural attractions celebrating the works and influence of Mississippi’s greatest painters, potters, folk artists, writers, and musical trailblazers – everything from art galleries to hands-on arts experiences. Start your travel journey today at VisitMississippi.org/Arts.
#WanderMS
Ohr-O’Keefe Museum of Art | Biloxi, Mississippi
ON THE COVER: Groups can experience nature-inspired glass sculptures at Chihuly Garden and Glass year-round .
Popular shows like The White Lotus and Ted Lasso are boosting tourism opportunities in exotic destinations around the world
BY HEATHER DALE10
Rural Tourism Inspires Travelers
In a time of alluring bucket-list destinations and the glamour of familiar tourist sites, a unique ecotourism experience is exalting sojourners and villagers
BY HEATHER DALEGROUP TOUR GUIDE From sophisticated cities to gorgeous prairies, Iowa has something for all.
Vol. 33, No. 3 June 2023
Editorial & Advertising Office
621 Plainfield Road, Suite 406 Willowbrook, IL 60527
P 630.794.0696 • F 630.794.0652 info@ptmgroups.com
Publisher – Jeffrey Gayduk jeff@ptmgroups.com
Associate Publisher – Dave Bodle dave@ptmgroups.com
Chief Editor – Jason Paha jason@ptmgroups.com
Senior Editor – Randy Mink randy@ptmgroups.com
Managing Editor – Lisa Shames lisas@ptmgroups.com
Director, Design & Production – Lisa Hede lisa@ptmgroups.com
Production Coordinator – Kelsey Ledford kelsey@ptmgroups.com
My introduction to the packaged group travel industry began more than 30 years ago at an ad agency in Myrtle Beach, South Carolina.
Project Coordinator – Theresa O’Rourke
P 563.613.3068 • F 630.794.0652 theresa@ptmgroups.com
Director, Business Development –
Jonathan Elkoubi
P 563.613.3068 • F 630.794.0652 jonathan@ptmgroups.com
Southeast and Midwest – Cheryl Rash
P 563.613.3068 • F 815.225.5274 cheryl@ptmgroups.com
East – Diane Meglino
P 630.794.0696 • F 630.794.0652 diane@ptmgroups.com
West – Tom Tobiason
P 630.794.0696 • F 630.794.0652 tom@ptmgroups.com
We decided to take a chance and with the CVB’s support did a co-op in Bus Tours magazine. A year later, I left and started my own agency. The first week, a good friend and receptive operator called and asked if I’d work with their group hosting the Pennsylvania Bus Association board in Myrtle Beach. The PBA conference was a success. The group approached me to help organize a way to stay in touch with the industry. After a few weeks of restless sleep, it came to me. A magazine was the way to go.
Shortly after came the first Myrtle Beach Area Shorelines , a 16-page glossy tabloid. The magazine grew and then we introduced The Virginia Explore and the following year added North Carolina to our original start-up and together became The Carolina Explorer . Over 17 years, we had a great run with our publications and eventually had an offer to sell. After the sale, Premier Travel Media called and said they needed someone who spoke Southern to write a few stories.
During the past 13 years, Premier Travel Media has grown considerably as we provide our clients with creative, proven ways to get their message to our readers. I’m extremly proud that during the pandemic we did not miss a print publication edition, including our custom publishing pieces.
It truly has been an awesome journey. From day one, I have thoroughly enjoyed the tour and travel industry. There are so many people in this industry that I owe a huge debt of gratitude. As much as things have changed in my 30-plus years, relationships are still the backbone of group travel. What’s on my mind today is having to say goodbye to it all. I’ve begun my retirement as you read this. Hope to see you on the golf course soon and don’t be surprised if I show up in your town on a tour.
Learning more about destinations featured in our magazine is easy with
Bodle Associate Publisher
Just use your Camera app to scan this
code. Then tap the screen to open a link to our digital reader service card. Click Submit and your request is immediately sent to that supplier.
2023
These
BY NICOLE PARTISThe
BY ISABELLA WILKESIllinois puts you in the middle of everything. leisuregrouptravel.com/ illinois-group-tour-planner
There’s
BY DAVE BODLE
•
•
BY CADY PRICEThe
RANDY MINKAs an organizer of group travel, you want your fellow travelers to have a rich and memorable experience. One of the most effective ways to achieve this is by integrating art—both man-made and natural—into the tour experience. Art and travel go hand-in-hand: it’s about connecting more deeply with a place, with yourself, and unlocking your own creative side and seeing the world through new eyes. Here are some ways you might weave art into your next travel experience.
Here’s a surprising fact: according to American Alliance of Museums, American museums receive 850 million visitors each year. That’s more than people attending all major league sporting events and theme parks combined.
So, if you don’t have a museum on your itinerary, you might consider adding one. You as the group leader can inspire your guests to have a more enriching time that bonds the group, just by creating an activity around the visit. Some ideas for engaging your group might be:
• Have everyone take a photo of one work of art that struck them, and after coming back together, have them say why.
• Buy some pencils and paper, and have your fellow travelers take a moment in an art gallery and sketch a work of art.
Cities are frenetic, exuberant places filled with life teeming out onto the streets. There’s creativity and art everywhere you look. Not just in museums, but in the fashion you see, the street art, food and of course the diverse architecture. Exploring a city is a great chance for guests to get “artistic” by engaging with what they see beyond snapping a photo or dodging taxi cabs as they cross the
street. Some artistic ways to engage with the city include:
• Explore neighborhoods with street art. Most major cities across the globe have street artists using the walls of buildings as a canvas for some exceptional work.
• Do a Color Walk. This idea comes from Beat generation author William S. Burroughs. The idea is simple: pick a color in advance, and as you walk, only look for that color. It transforms a mindless, passive stroll into something intentional, helping you notice the unexpected parts of a cityscape you might otherwise never see.
You’re entering a forest walk. A hike through a National Park. The artistic beauty of these environments is of a different nature than an art museum—it’s all around. If your guests are lucky enough to have time in the itinerary to enter a natural landscape, you can engage with an artistic, creative mindset in the space. Some ideas include:
• Make “land art.” This is a concept in which you use found materials in an outdoor setting and bring them together to create a work of art out of the items. It might be stones, leaves, twigs, or anything else in the environment, as long as it’s appropriate for you to remove the items.
• Create intentional themes around the time outdoors. Engaging with the natural beauty of a landscape sometimes requires
• Invoke all the senses. The more fullbodied an experience is, the more we’ll remember it. The more you can direct your travelers’ attention and senses, the richer the experience will be
Pop culture sites have been intriguing destinations since family road trips became a common pastime. While television brings stories to life in our living rooms, we can
leave the couch and travel to familiar places where the stories unfold while contributing to local tourism. Here are eight acclaimed television shows that are filmed on location where you can visit and feel like a part of the story.
• BY HEATHER DALE
Since the release of the muchanticipated season two of HBO’s The White Lotus, Sicily has seen a spike in tourism interest. Internet searches
for the show’s filming locations have almost doubled according to Google Trends data. If you want to stay in The White Lotus hotel and experience Sicily’s alluring locale, you can. The show was filmed on location at the palatial Four Seasons’ San Domenico Palace hotel in Taormina. Also seeing a surge in interest are the two private palazzos featured in the show as well as areas like Palermo, Noto and the Ionian Sea.
Richmond, England
Richmond, England is the quintessential postcard picture of London, or at least what Americans see when they think of the idyllic location. But when Ted Lasso, one of the world’s most-watched TV shows was filmed on location there, tourists from around the globe started flocking to the area. Visitors can walk the cobblestone alley where Ted’s flat is located and have a drink at the fictional The Crown & Anchor, known in real life as Richmond’s beloved The Prince’s Head pub.
Bath, England
Netflix captured global audiences with the phenomenal period piece Bridgerton. Fans of the show have shown interest in places featured on screen including Lady Danbury’s opulent estate located in historic Bath. The stand-in is really the Holburne Museum and former Sydney Gardens which is open and invites the public to study over 10,000 artifacts collected over 200 years by the Holburne family.
With stunning landscapes and jaw-dropping scenery, it’s no wonder Tyler Sheridan’s hit series, Yellowstone has fans racing to Big Sky Country. According to a study conducted by the
University of Montana (UM), the show attracted more than two million people to the state in 2021. The study also stated that a whopping $730 million was spent in Montana thanks to new tourism opportunities contributing significantly to their economy. Most of the show was filmed in Missoula driving tourism revenue up in that area and surrounding destinations. Over 10,000 jobs were created and thousands have relocated to the Wild West.
FX’s original series, The Bear, has added to the already appealing Chicago cityscape as a prime filming location. Based on a family sandwich shop and the turmoil of life after loss, this show was filmed on location at a few iconic Chicagoland sites. Mr. Beef on Orleans is the actual restaurant where the shop scenes were filmed. Cravings for the show’s classic Italian beef sandwich have grown exponentially since the show became a hit, not only in Chicago but in delis around the country.
Upper West Side, New York City Hulu’s popular show, Only Murders in the Building, was filmed on location at The Belnord in the posh Upper West Side of Manhattan. With its stunning courtyard and elegant façade, The Belnord was
transformed into the show’s iconic Arconia building which Steve Martin, Selena Gomez and Martin Short all live.
The 1908 building is on the National Register of Historic Places and has since embraced an influx of visitors since the filming of the show. According to Maya Kadouri, sales director at The Belnord, a younger demographic has shown interest in the building thanks to Gomez while seasoned comedians Short and Martin continue to captivate audiences everywhere.
New Zealand
Not just any old place would do when it came to filming on location in J.R.R. Tolkien’s magical Middle-earth. As the newest Lord of the Rings installment plays to millions of fans on Prime Video, The Rings of Power is putting the spotlight back on New Zealand’s captivating unspoiled landscapes.
According to Tourism New Zealand, “Tolkien Tourism” was worth a whopping $330 million in 2019 from the Lord of the Rings (LOTR) fans alone. One in five visitors learned about the ruggedly awe-inspiring country through LOTR and Hobbit franchises driving tourism way up.
Vancouver, British Columbia, Canada
For fans of Showtime’s blockbuster TV show Yellowjackets , braving frigid temperatures are worth the visit to Calgary where many of the shots were filmed on location. Another filming locale was Vancouver, British Columbia where fans can visit Finch’s Market, the tea house that served as a backdrop for the revered cast of characters. Other Vancouver staples noticed an uptick in tourism thanks to the show’s appearance in their rugged region.
Ecotourism offers a green approach to traveling, unlike traditional vacation destinations with well-known tourist attractions buzzing with polluting effects. Eco tours promote sustainable travel with a minimal carbon footprint while giving to the communities they visit. A variant
of this type of adventure is rural tourism, a profoundly enriching interaction within a culture that includes getting involved in the rural lifestyle and taking part in customs and traditions. These four U.S. locations offer rural tourism opportunities for groups who want to immerse themselves in cultural experiences.
a time of alluring bucket-list destinations
the glamour of familiar tourist sites, a unique ecotourism experience is exalting sojourners and villagers
The copious dark and fertile soil spanning 23 counties in Alabama are aptly called the Black Belt Region. During the tumultuous Civil Rights movement in the 1950s and 1960s, the Black Belt Region was also the stage for many pivotal moments in American history. From the brutality that played out on Bloody Sunday to the Selma-to-Montgomery march for voting rights, these communities have taken great care to preserve not only the Black Belt culture of land-cultivating traditions but Black history. Today, the Alabama Black Belt Adventures Association promotes the Black Belt Region as an “outdoorsmen’s paradise,” offering vast world-class fishing and hunting opportunities, hiking, birding, canoeing, horseback riding, whitewater rafting and other ecotourism experiences. (alabamablackbeltadventures.org)
Nature lovers unite in Cherokee, North Carolina, for harmonious opportunities to connect with Mother Earth. Set among glorious sparkling rivers and the Great Smoky Mountains, Cherokee offers groups a “living garden” experience, from kayaking and waterfalls to hiking trails rich with flora and fauna. Absorb Cherokee Indian heritage with a visit to the Museum of the Cherokee Indian before taking an eco-tour of the sacred region.
Cherokee beckons anglers with 30 miles of pristine freestone streams and rivers only found in mountainous regions. One of the most coveted natural resources for the Cherokee people were these waterways providing ample fishing opportunities. Cast a line and catch trout of all colors while immersing in the raw lifestyle. (visitcherokeenc.com/play)
Nestled among Montana’s immense Rocky Mountains at the edge of Glacier National Park is the rustic town of Whitefish. The community works hard to educate visitors about how to tour their unspoiled area responsibly and leave fewer footprints. By purposefully creating 50 miles of hiking and biking trails, the town can preserve the surrounding watersheds that supply drinking water and help maintain other essential ecosystems.
Visitors to the area can enjoy a walk along the living wetlands interpretive footpath called Viking Creek Nature Trail. Hikers will ascertain the wetlands’ importance and how eco-tours educate trekkers on protecting the vital natural resource and its watercleansing abilities in the Whitefish Lake Watershed. The project provides protection of 30 acres of critical wetlands and wildlife habitats while attenuating flooding and acting as a water quality buffer. (explorewhitefish.com)
Forty miles north of the Mexican border is the city of Las Cruces, New Mexico. It’s the home of the New Mexico Farm & Ranch Heritage Museum, a 47-acre immersive space offering hands-on learning opportunities. Through preserving 3,000 years of farming and ranching history, the site keeps alive the traditions and activities of the cultivating lifestyle.
Visitors can interact with New Mexican cattle, sheer a sheep, observe working blacksmiths forge tools and stroll a pistachio orchard. The museum’s director, Mark Santiago, says that their goal is to educate people about where their food and other products come from to bring an appreciation to the culture. The authentic rural tourism experience preserves the past to teach the present that this way of life still thrives and holds true to its cultural identity. (www.nmfarmandranchmuseum.org)
networking activities, a trade show and local area touring were among the activities offered to delegates.
Big business is done in small groups - and Accent West was the perfect example. Delegates got to know each other while discovering the cultural and historical treasures of the Southwest. Relationship-building and the sharing of best practices are what makes the Accent brand so popular.
The next day, Rafael Villanueva, managing director of Beyond Global Solutions discussed “Defining YOUR New Reality and Moving Forward.” Everyone knows what we have been through the past couple of years, and it’s easy to get stuck there. But it is important to move forward and adapt to the new normal.
A trade show matched operators with all the different suppliers preceded a lunch, sponsored by the Las Vegas Territory. The day concluded aboard the New Grand Celebration luxury yacht for a dinner cruise on the Colorado River, sponsored by the Las Vegas Convention and Visitors Authority and Travel Nevada.
The next day began with the Koffee Klatch. During the trade show, partners had the opportunity to schedule Koffee Klatch meetings with those they needed to get additional information from or finalize bookings.
Delegates from around the United States and Canada converged on the banks of the Colorado River in Laughlin, Nevada last week to take part in the inaugural Accent West Tourism Conference.
Produced by Mid-Atlantic Receptive
Services (MARS) and hosted by Visit Laughlin and the Las Vegas Convention and Visitors Authority, the conference was designed to better acquaint tour operators with destinations, hotels, attractions, and restaurants in the Southwestern United States. Speakers, brainstorming, itinerary planning,
“We had a fantastic experience at Accent West 2023,” said Carol Edwards from the SIX Show in Branson. “We especially enjoyed the group exercises. It gave us insight into each other’s challenges and ways for us all to improve. This was the best conference I’ve ever attended.”
Prior to the conference, operators explored Southern Nevada by air
(helicopter); water (raft and luxury yacht), train (Nevada State Railroad Museum) and motorcoach. The FAM began with a hosted lunch and a tour of LaQuinta Airport hotel followed by a tour of the Mob Museum.
Next, the group checked into the Gold Coast for two nights. The Gold Coast offers true local hospitality.
The evening concluded with a Maverick helicopter tour over the world-famous Las Vegas Strip. The next day, a stop was made at Hash House A-Go-Go for a hearty breakfast before experiencing FlyOver Las Vegas.
The Golden Nugget, located in the heart of downtown Las Vegas treated everyone to a delicious lunch and Js Travel Consultants provided a walking tour of downtown, ending at the Container Park, an open-air shopping center filled with boutique retail shops, unique restaurants, and live entertainment.
The evening concluded with an interactive dinner show “Marriage Can Be Murder.” The comedy slayed the group with a dash of intrigue, mixed in shenanigans, and to top off the wacky evening, a suspect hiding among the guests. The next morning, Treasure Island hosted breakfast and a stop was made at Senor Frog’s, located in
Treasure Island. The Hoover Dam Rafting Postcard Tour was next on the agenda. An overview tour of historic Boulder City followed and the FAM concluded with a “Best of Boulder City Box Lunch,” with several local restaurants each contributing one of their specialties, enjoyed aboard the historic train at the Nevada State Railroad Museum.
Big business is done in small groups and Accent West was the perfect example.
Future Accent Travel Conference dates are as follows:
• 5th Annual Accent East : November 28-30, 2023 – Beaufort SC
• 2nd Annual Accent West : May 10-12, 2024 – Branson MO
• 6th Annual Accent East : November 12-14, 2024 – Traverse City MI
Registration information is available online at www.accenttravelnetwork.com . For more information, contact Sue Arko at sue@takeafuntrip.com or 602-999-5749.
Baseball is more than just a game. It’s a family experience that connects generations. It’s an American tradition that holds a special place in the hearts and minds of fans, young and old. It’s the feelings and emotion behind the memories. It’s everyone who has made the pilgrimage to New York’s Cooperstown to honor the All-Time Greats who are enshrined in the Hall of Fame. It’s the relationships forged, stories shared, cherished memories created – the game connects us all. That’s baseball – and that’s what the National Baseball Hall of Fame and Museum is all about. Once inside the Museum, your
cherished memories and moments will come flooding back – whether you are 10 years old or 70 years old, a casual fan or a fanatic. Opened in 1939, the Hall of Fame’s collections contain more than 40,000 3D artifacts — think bats, balls, gloves and uniforms — donated by players and fans who want to see history preserved. The Museum itself encompasses five buildings connected via several renovation and expansion programs. Today, the legendary museum can easily accommodate more than 3,000 baseball fans per day. (baseballhall.org)
Whether your group aims to be wowed by historic art, learn about major historical events or be amazed by a living historical destination, these museums have something that will appeal to all ages. They will also, most likely, be the star attraction of your itinerary.For more information about the museums listed in this guide, scan this QR code! Dinosaurs are among the star attractions at the Milwaukee Public Museum. PHOTO COURTESY OFTHE MILWAUKEE PUBLIC MUSEUM
Sometimes referred to as the “Forgotten Founder,” George Mason often gets overshadowed by his neighbor, George Washington. An architect of the American Revolution and a leading proponent of both limiting government tyranny and protecting citizens’ rights, Mason (1725-1792) was the author of the 1776 Virginia Declaration of Rights and considered one of the main authors of the Virginia Constitution. He was also a leader in the constitutional convention and subsequent ratification debates. And, yes, he was a friend of the other George, George Washington, as well as Thomas Jefferson and other early American founding fathers.
At the Fairfax County, Virginia plantation home of Mason and his family, the story of this bold thinker is front and center. Built between 1755-1759, Gunston Hall is a magnificent 18thcentury Georgian home surrounded by some 550+ (at one time it included 5,500 acres) of grounds along the Potomac River and is dedicated to preserving the story of those who lived there.
Highly regarded for its elegant interiors, including a number of architectural elements from Palladian, Gothic, Rococo, Classical and Chinoiserie styles, Gunston Hall was designed by indentured servant William Buckland. (gunstonhall.org)
Fort Belvoir, VA
Located on a publicly accessible space at Fort Belvoir, Virginia, just south of Washington, D.C., the National Museum of the United States Army is a state-of-the-art, all-ages destination that proudly tells the story of America’s oldest military service. Situated on an 84-acre campus, the museum includes outdoor event spaces, onsite dining, flight and tank simulators, shopping, and the Experiential Learning Center, which engages individuals and groups in G-STEM activities.
Included in the museum’s permanent exhibits are the Fighting for the Nation Galleries, which include “Founding the Nation” (which explores the origins and formation of the Continental Army), “Preserving the Nation” (which documents the Army’s role in the Civil War and America’s westward expansion) and the “Global War Gallery” (which portrays the Army’s role in the Allied victory during World War II).
The “Army and Society” gallery tells the history of the intersection between the Army and the nation, including the Army’s role in advancing the fields of medicine, engineering, space exploration and flight. Special group offers can be found at ArmyHistory.org/group-ticketing/.
The Charles Hosmer Morse Museum of American Art houses the world’s most comprehensive collection of works by Louis Comfort Tiffany (1848–1933), including the artist and designer’s jewelry, pottery, paintings, art glass, leaded-glass lamps and windows; his chapel interior from the 1893 World’s Columbian Exposition in Chicago; and art and architectural objects from his Long Island country estate, Laurelton Hall.
The Museum’s Tiffany collection is broad, deep, and unique. It includes fine examples in every medium Tiffany explored, in every series of work he produced, and from every period of his life. In her book The Art of Louis Comfort Tiffany, Vivienne Couldrey described Morse’s impressive holdings as “the most important collection of Tiffany material in the world today.” (morsemuseum.org)
Colonial Williamsburg is the largest living history museum in the world. Immerse yourself in the revolutionary stories of our American history. With over 300 acres of iconic sites, historic taverns, and world-class art museums, history truly comes to life.
Witness costumed interpreters portraying real historic figures associated with 18th-century Williamsburg who made significant contributions to the American story. Take a guided tour of the Governor’s Palace or the Capitol, the seat of colonial Virginia’s government.
Meet the world-renowned artisans practicing 18th-century trades that helped build a new nation. From blacksmithing to tailoring, there are over 20 historic trades to pique your interest. Be sure to visit the rare historic breed animals in pastures throughout the Historic Area, from Cleveland Bay horses to Leicester Longwool Sheep.
Research, conservation, and preservation lie at the heart of our mission to present the stories of America’s origins. Learn about the first Black church in America from Colonial Williamsburg archaeologists at our First Baptist Church dig site. Researchers and archaeologists are continuing to learn more about this rich history so that it can be shared—you may even see signs of ongoing preservation and archaeology work during your visit.
Don’t miss the world-class Art Museums of
Colonial Williamsburg. Discover more of the collection on view than ever, from colorful and whimsical folk art made by amateur artisans in the Abby Aldrich Rockefeller Folk Art Museum to objects that are useful as well as beautiful in The DeWitt Wallace Decorative Arts Museum.
Visit the masterfully curated exhibitions or take a tour, then commemorate your trip with a visit to the Museum Store. At the end of your exploration, wind down with a glass of wine and a meal in the light-filled Museum Café or on the outdoor dining patio.
After a full day of exploring, relax at a historic tavern like King’s Arms Tavern for a colonial-inspired meal. Established in 1772 by Jane Vobe, this tavern was once described as a place “where the best people resorted.” Enjoy 18th-century inspired recipes illuminated by candlelight.
Stay at one of Colonial Williamsburg’s official hotel properties, offering unique options from complete luxury to colonial authenticity. Enjoy resort amenities just minutes away from the action of the Historic Area when you stay at Colonial Williamsburg Resorts.
Every visit to Colonial Williamsburg helps us continue our mission—to ensure that the future may learn from the past. For more information, contact groupsales@cwf.org. (www.colonialwilliamsburg.org)
Milwaukee, WI
The Milwaukee Public Museum features three floors of immersive exhibits that take visitors around the world, back in time, and even to outer space. It’s no wonder it’s the most visited museum in Wisconsin.
Established in the late 19th century, MPM has grown considerably over the years, with collections containing more than 4 million specimens across 150,000 square feet of exhibit space in its current building. A natural history museum full of new things to discover around every corner, MPM helps visitors of all ages understand the natural wonders of our world, the many cultures that call this planet home, and how our histories have shaped who we are today. Step inside the tropical Vivarium to wander among nearly 1,000 live butterflies. A museum like no other, MPM truly offers something for everyone. (www.mpm.edu/groups)
Philadelphia, PA
Located in the heart of Old City, Philadelphia, the Museum of Illusions Philadelphia invites you to question your perceptions of reality. Opened to the public in March of 2022, the Museum of Illusions offers a unique experience to learn about the concepts of optical, spatial and classic illusions with behind-the-scenes advantages. Friendly and knowledgeable
staff help visitors with questions about the more than 60 visual and educational displays and how they work. The Ames Room gives the illusion that a person on one side of the room is much smaller or larger than their companion on the other side. Have your group pose in the Antigravity Room, where the laws of physics are debated. (moiphilly.com)
Simi Valley, CA
The American Presidency comes alive at the Ronald Reagan Presidential Library and Museum – a museum designed to bring history to life. Where else in California can visitors walk onboard an actual Air Force One aircraft that flew seven U.S. presidents, touch an authentic piece of the Berlin Wall, or lay a hand on a real steel beam recovered from the World Trade Center after 9-11? Visitors will not just learn about the history of the American Presidency but will immerse themselves in Ronald Reagan’s path to the White House. Starting back in his days as a sports radio announcer to his years as a Warner Brothers movie actor and then the host of GE Theater, visitors step into his shoes, using Green Screen technology. Follow President Reagan to the White House and deliver the Presidential Inauguration using a teleprompter. Travel the world on diplomatic missions on board Air Force One. Explore the White House Oval Office and the White House East Wing. For more information on the Ronald Reagan Presidential Library and Museum, including its upcoming exhibits and programming schedule, call 800-410-8354 or go to www.reaganlibrary.com .
The St. Catharines Museum and Welland Canals Centre is the most popular place to watch ships as they navigate one of the world’s engineering marvels – the Welland Canal. Observe these giants from the observation deck or from the 2nd floor Lock View Lounge.
During your visit to the site, take time to explore the Museum’s exhibition galleries where local history is brought to life.
Its impressive collection has approximately 800,000 records, including photographs, artifacts, archival documents that provide a glimpse at the unique character of the community over time and of the people of St. Catharines.
Guided tours, programs, and other group experiences are available for all ages, groups, and audiences, including school groups, scouting and guiding groups and adult tour groups. (stcatharinesmuseum.ca)
The Texas Ranger Hall of Fame and Museum in Waco, Texas invites visitors to experience Texas Ranger heritage and their Western history. Celebrating their 200th Anniversary in 2023, Ranger service began under the government of Mexico. Browse a selection of the 20,000 artifacts, artwork, photographs and documents preserved for future generations.
See the iconic circle-star badges. Soak up some pop culture in the Lone Ranger exhibit, highlighting the former radio and television shows and movies depicting the life of a Texas Ranger. Explore sculptures and fine art portraying the often unforgiving and inhospitable Western landscape.
Discover antique revolvers and tools used early on by the frontier forces to thwart would-be train and bank robbers. Special rates are available for groups of 10 or more paid admissions. (texasranger.org)
What began in 1919 as Henry Huntington’s pursuit of his interests in reading, horticulture and the arts blossomed into one of the most varied museums in the United States. A landowner and railroad magnate, Huntington played a major role in the growth of Southern California in the late 19th century, and his influence can still be felt today at the Huntington Library, located in San Marino, Calif. There are a variety of ways to enjoy the Huntington. There’s the library itself, one of the world’s great independent research libraries, with more than 11 million items spanning the 11th to the 21st centuries. A Gutenberg Bible, an illuminated manuscript of Chaucer’s “The Canterbury Tales” and a first folio edition of Shakespeare are just a few of the items housed here. (huntington.org)
Washington, DC
“I feel like a kid in a candy store.” That’s been said more than once by visitors entering the Steven F. Udvar-Hazy Center. The National Air and Space Museum’s second location is a must-see for anyone visiting the DC/Northern Virginia area, sharing the story of human flight, from early ballooning to the latest images from the James Webb Space Telescope and everything in between.
Space Shuttle Discovery, the B-29 Superfortress Enola Gay, an Air France Concorde, and the record-setting SR-71 Blackbird are just a few of the more than 3,000 artifacts on view in the Center’s spacious exhibition hangars.
Every artifact has a story, and a free docent-led tour is the best way to hear them. Considered one of the best things to do in Washington, DC, the tours at the Udvar-Hazy Center will enhance your visit. Tip: ask the docents about their aerospace backgrounds – it’s a pretty amazing corps of volunteers.
But wait, there’s more! The Museum has an observation tower with 360-degree views of the area, including some of Dulles Airport’s runways; a restoration hangar with an overlook to air- and spacecraft conservation; the largest IMAX screen in the area (group rates available); simulator rides; and a Shake Shack. And let’s not forget – free motorcoach parking. (airandspace.si.edu/groups)
Time flies when you visit the National Air and Space Museum’s Steven F. Udvar-Hazy Center in Northern Virginia. Explore the Museum’s vast and iconic collection, and you’ll feel like you’ve earned your wings. Free admission, guided tours, and motorcoach parking.
Philadelphia, PA
A new immersive museum has opened in Philadelphia, loaded with high-tech interactive exhibits perfect for groups. Faith and Liberty Discovery Center on Independence Mall welcomed its first visitors in May 2021, offering exciting
stories about America’s diverse history. The center invites visitors to explore the relationship between faith and liberty in America from its founding through today by illuminating the influence of the Bible on several prominent people at key historical
and personal moments. Glimpse colonial Philadelphia through exhibits focusing on American values that shaped our nation: faith, liberty, justice, hope, unity and love. Learn how faith and the Bible influenced citizens struggling with social injustices like voting rights and slavery in the Struggling Towards Justice exhibition. The center employs groundbreaking technology to help visitors engage with stories through film, interactive media, imagery, artifacts, discussion and reflection. Visitors pick up a “Lamp” at the beginning of their journey which enables interaction and activates immersive elements throughout the galleries. Virtually walking the cobblestone streets of colonial Philadelphia, opening doors and listening in on conversations, and making tough decisions about important issues in our nation’s history are some of the experiences available in the galleries. A diverse team of subject-matter experts, including top historians, religious experts and legal scholars from across the U.S. has guided the museum’s content and ensures its historical accuracy. (faithandliberty.org)
Considered Oklahoma’s favorite son, Will Rogers is an American humor legend and cowboy philosopher who became the most popular and influential person in America in the 1930s. He was a famous vaudeville performer known for his comedic commentary and wholesome character in acts like the Ziegfeld Follies, daily newspaper columns, radio shows and he appeared in 71 movies, becoming the #1 movie star in 1934.
Celebrate his life and accomplishments in Claremore, Oklahoma, home of the Will Rogers Memorial Museum. Explore 12 galleries and indulge in the actor’s history through movies, documentaries, photographs and memorabilia. Both the museum and the Birthplace Ranch in Oologah, Oklahoma, are open daily from March 1 through November 10 and seasonally during the remainder of the year.
Your group will learn, laugh and be inspired as the museum and birthplace ranch offers group tour rates for a 1- to 2-hour tour and encourages field trips and educational opportunities. Guides are available and a driver and tour coordinator is free. There is also a special presentation by the museum’s interpreter, Bart Taylor and the museum features a fabulous gift shop. Bus parking is available and the museum is located close to local favorite restaurants and great shopping.
Admission is free and donations are encouraged. For tour reservations, visit willrogers.com
Philadelphia, PA
The National Constitution Center in Philadelphia brings together people of all ages and perspectives, across America and around the world, to learn about, debate, and celebrate the greatest vision of human freedom in history, the U.S. Constitution.
At the National Constitution Center, explore historic milestones in American history and discover how the U.S. Constitution is as important today as it was in 1787. The Center’s must-see exhibits and live performances bring the Constitution to life for visitors of all ages. Experience Freedom Rising, a stirring, multimedia theatrical performance; The Story of We the People, an interactive exhibit that celebrates the Constitution’s legacy of freedom; and Signers’ Hall, featuring 42 life-size, bronze statues of the Founding Fathers. (constitutioncenter.org)
Wilmington, DE
Step back in time at this historic site, once home to five generations of the du Pont family and its thriving business.
Located on 235 acres along the banks of the Brandywine River in Wilmington, Delaware, Hagley Museum and Library is a sprawling indoor-outdoor, must-see experience spanning hundreds of years of history. It is here that five generations
of du Pont family members lived — in the beautiful Georgian-style home as well as the surrounding site of buildings and gardens — since its completion in 1803.
The first DuPont black powder was made at Hagley in 1804.
Group tours are available seven days a week during most of the year, with free, on-site motorcoach parking. (www.hagley.org)
Welcome to the first edition of Destination EXP, the digital and print magazine that takes you on a journey of exploration and discovery through the exciting world of visitor experiences.
In recent years, there has been a significant shift of interest in our industry toward innovative tours and new attractions. With more people seeking out unique and authentic experiences, tour operators and attraction developers have responded by creating new and exciting options that go beyond the typical sightseeing tour. Moreso than ever before, travelers are seeking out those experiences which allow them to immerse themselves in different cultures, learn new skills or challenge themselves physically and mentally.
At Destination EXP, we will showcase these innovative new tours and attractions, providing you with the inspiration and information you need to ameliorate your own offerings. Our aim is to fill a void in travel publishing by providing readers with a compendium of the latest trends, destinations and experiences that are shaping the industry. Destination EXP is different from other travel publications as it focuses on activities rather than just destinations or OTAs or the technology behind the magic.
Of course, no discussion on the experiences of the travel and tourism industry would be complete without acknowledging the impact of technology. From AI-powered chatbots, AI-automated itinerary building, virtual assistants and efficiency-based technologies like mobile ticketing and self-driving vehicles, technology has transformed the way we travel and will continue to have a lasting impact.
Another specificity of Destination EXP will be a calendar of events on trade shows, in-person or virtual gatherings, conferences, conventions, and other happenings that matter to you and are relevant to our sector.
By addressing activities and experiences, highlighting the latest tours, attractions, and museums, exploring the impact of technology, and showcasing the transformative power of travel, we aim to provide you with an unavoidable quarterly refence bible you will be able to refer to more than once.
We believe that travel is not just about getting or staying somewhere, but more importantly, it is about the experiences provided, the emotions conveyed, and the memories created during a stay and whether you are a small operator of activities or part of a large cultural institution, we hope that Destination EXP will inspire and help you on your journey.
“Moreso than ever before, travelers are seeking out those experiences which allow them to immerse themselves in different cultures, learn new skills or challenge themselves physically and mentally.”
When I first interviewed Theresa Nemetz in 2016, she already had her eye on bigger and better things. The owner of Milwaukee Food & City Tours got the idea for her business while on a food tour in New York City. She came home from that trip and started sketching out what a Milwaukee food tour business would look like. By the time I caught up with her, she was poised to expand her business by offering pizza tours of Italy.
That entrepreneurial spirit came in handy when COVID-19 shut down the travel industry. “In some crazy way, the pandemic has just been an amazing pivot point and opportunity for us,” says Nemetz.
As her tour business shut down, Theresa saw other tour operators around the globe selling locally sourced culinary-themed gift baskets and immediately jumped on the opportunity. “When we started, it was about featuring Milwaukee food vendors but now my vision is to take that national. We started offering advent calendars and we did a Delicious Illinois advent calendar, a Delicious Ohio advent calendar, Delicious Minnesota and Delicious Michigan,” Nemetz said. Eyeing the future, Nemetz has plans to roll out a Route 66 box and a mighty Mississippi River box.
As Chicago gradually reopened to tourism, Nemetz strategically acquired two tour/DMC companies in the Windy City. As the current business owners were scaling back or retiring, “It has given us a chance to move into new markets,” said Nemetz.
At the same time, Nemetz admits she’s “not a Chicago girl,” but she’s surrounded herself with people that know Chicago. “I would have never gone into that city without having a great base of people. I’ve relied on the individuals that work for the companies, the individuals that started those companies to still be my partner and being able to open doors for us.”
As to the complexities of running a tour business in a new city, Nemetz said, “I don’t actually need to know exactly where everything is, but I do need to be able to sell it and I need to be out there networking. And you know, I’m really kind of looking at myself now as the Midwest girl as I’m expanding.”
Whereas most tour and activity companies focus on booking individual tourists, Nemetz has carved out a strong niche in the group sector. “You can go on to any of our websites at any time and you can book a tour and meet us on a street corner, and we take you out on a great tour. But where we’ve seen a huge increase in demand is on the corporate side with the private tours.”
“We’re starting to see corporate groups where people are calling and saying, you know what, we have not traveled for three years and my boss said we need to get everyone together.”
a
to New
and a chance
a
Approximately 75% of the company’s business comes via pre-formed groups.
“We’re starting to see corporate groups where people are calling and saying, you know what, we have not traveled for three years and my boss said we need to get everyone together,” she added.
While her company is enjoying the fruits of their labor, Nemetz attests that it takes years to cultivate group business. “I think that one thing that really set us on the right path in developing what we wanted to offer to groups was mentorship. We have so many great strong mentors that have really taught me about group travel.”
As to how the firm develops group business, it’s a lot of networking, travel shows and building relationships. “Someone asked me by traveling to these travel shows, do I see the value? Do I book something? That’s really hard for me to answer because yes, I booked tours at these shows, but that’s actually not what the value is. The value is over the course of 10 years, who have I met and how have those individuals helped me to be able to open doors. Sometimes the long game is the way to success.
There are some people that we have talked to for literally five and six years and now they are just coming to us and having us plan their itineraries.”
Great Lakes cruising is flourishing with lines like American Queen and Viking joining foreign
carriers by offering a variety of summer itineraries across the Great Lakes of North America. Seeing this opportunity to be involved in the cruising industry, Nemetz understood the Milwaukee and Chicago markets, but didn’t know a lot about cruising initiatives on the Great Lakes. “I realized that there are so many individuals that want to cruise on the Great Lakes, to see this beautiful natural beauty in America that they may not have ever thought to go to. We’re starting to see a huge influx of cruises that are building ships to come onto the Great Lakes and have a whole entire summer season here.”
Nemetz started talking to cruise lines and offered to help build the infrastructure necessary to run day tours in various points. That bet has paid off as her new firm, Great Lakes Shore Excursions, hired 150 people this spring to facilitate tours in Chicago, Milwaukee, Duluth, Bayfield, Detroit, Cleveland, Alpena, Muskegon and Sturgeon Bay.
The process hasn’t entirely been smooth sailing. She found that while they could find people who are passionate about their community, they had no previous knowledge of how to lead a tour. “We’ve had to go in and teach them. We’re building out scripts, we’re working with local historians and we’re teaching them how to lead these tours.
Because a cruise ship pulls up to your dock with 400 people, they need 20 to 30 tour guides that morning to go and take people out.”
Nemetz points out that it’s important for the local community to embrace tourism. “We don’t want anyone to be upset that a cruise ship is coming to town. We want to be in the community meeting with the mayors, meeting with those Chambers of Commerce and asking them ‘what do you want to show off?’ So then when they come to, you know, to go and see the Apostle Islands, for example, and to go into Duluth and they go kayaking, you know these ships on the Great Lakes, they’re not a traditional cruise ship.
And when I’m seeing passengers coming off the Great Lakes cruises and I’m asking them what they think, they tell me they never knew this existed in the United States.”
As the Great Lakes cruise business is expanding, so has the future of in-destination tours in previously underserved areas. By 2024, Nemetz would like to see full-fledged tour companies in multiple cities. Nemetz cites examples like Mackinac Island where they are launching the first fudge tasting tour on the island.
As with any scaling business, the demands of an owner-operator are tremendous. “Really, my biggest goal right now is elevating to a place where I have a team of direct reports that I can really trust, they can do things well and be able to take the company to the next level. Because as much as I want to take things to the next level, I can’t do it by myself.”
Nemetz is building out a team of leaders within the food tour business and asking them to manage those cities. “They know we are going to be expanding into those other cities,” she said. At the end of the day, Nemetz says it’s all about great taste. “Whether it’s us sending you a gift box, or you getting off a cruise ship, or you showing up on a corner and doing one of our food tours, it‘s about delicious.” Delicious indeed. EXP
Listen to the entire interview with Theresa Nemetz at leisuregrouptravel.com/ traveling-tribes
The process hasn’t entirely been smooth sailing. [Nemetz] found that while they could find people who are passionate about their community, they had no previous knowledge of how to lead a tour.
Twenty years ago, I purchased a failing rafting operator in Scotland. The landscape of multiday and day tour operations was vastly different back then.
The early 2000s were marked by various challenges and pain points for tour operators. From traditional offline booking methods that did not scale to issues with real-time coordination and a lack of digital presence, finding new customers was an old-fashioned marketing and sales job. The industry has undergone a substantial
transformation since then. Today, with the advent of technology and changing customer expectations, new best practices have emerged to address these pain points. Looking ahead, these practices are evolving faster than many operators can keep up with.
In 2003, the reservation process for tours was often cumbersome and timeconsuming. Customers had to book their tours through travel
agencies that were still mainly paper-based or directly with the operator via phone or fax. Yes, the fax was a big thing back then. This method was prone to errors and often was just the start of a communication train.
Real-time communication is still a pipedream for many tour operators. We may have real-time booking on our websites, but how many tour operators can say they have real-time booking of
all the transport, accommodation, restaurant and activity partners we use? This can obviously lead to confusion and dissatisfaction when inevitable changes occur.
The customer of today is mobile addicted, and expectations are high. It is not the travel industry that leads on this, it is all the other sectors of society that serve people, from retail to takeaway food. It is online, it is simple, and it delivers in real-time.
The tour operator industry in 2003 lacked a strong digital presence. Most operators didn’t have websites and those who did often offered limited information. Online marketing was in its infancy, making it harder for operators to reach a wider audience and compete in the global travel marketplace, which was going through rapid growth.
I remember being astonished that all the booking confirmations were being sent out by post to the rafting operator I purchased.
Fast forward to today, and the tour operator industry has transformed significantly. The advent of technology and the digital revolution have brought forth new best practices that address many of the pain points from 20 years ago.
First, online booking systems, which started to surface around 2005, have streamlined the reservation process. I adopted SaaS reservation technology in 2007 and never looked back. The organizational change to the business allowed us to expand to several different countries rapidly. It allowed me to see
what was happening daily within the business, our operations, marketing and finance in realtime no matter where I was in the world. These reservation systems
allow customers to book tours at their convenience, offering realtime availability and automated confirmation. This has significantly reduced booking errors and
improved the overall customer experience. They also now allow retail partners to see real-time availability. Today, tour operators have the choice of a few hundred SaaS systems to help them manage their tour operations.
Communication has become more efficient and instantaneous, thanks to digital platforms. Tour operators can now provide real-time updates via emails, messenger apps, and social media, ensuring that customers, suppliers, and partners are always in the loop. If operators want to make sure they are addressing their customer’s needs in the best way, they need to be able to communicate via all these different methods in as close to real-time as possible. AI chatbots, implemented correctly, are a godsend for small operators as they will enable them to give a 24/7 presence to communicate with potential guests, which, if they are out guiding, is impossible.
AI can be used to personalize customer experiences, from offering recommendations based on past bookings to answering customer queries via chatbots. The strategic value of AI is not the productivity gain but the way it will enable tour operators to interact with customers at scale using the unique data that each individual tour operator possesses.
Peter Syme has enjoyed a storied career helping tour operators become more profitable. He is passionate about consulting and advising tour companies on sustainability, technology and helping them better connect with customers. He is a current partner at Tourpreneur.
An outstanding digital presence is no longer optional, it is a requirement to stay in the tour operator industry. Websites are not just informational; they are designed for engagement, complete with online booking capabilities, detailed tour information, customer reviews, and vibrant visuals. Online marketing, too, has become a key strategy, with operators leveraging SEO, social media, and email marketing to reach potential customers and stay engaged with past customers. Customer Relationship Management (CRM) systems are widespread and very affordable or even free. These systems should be the jewel in your back-end business operations. Customers are expensive to acquire, and in an industry that sufferers greatly from irregular purchases, it is essential to manage the best possible communication across the whole customer journey from dreaming, planning, booking, experiencing and sharing. Technology will continue to play an even more pivotal role than it does today. The tour operating industry is going to be shaped by society-level changes in how guests use technology. Artificial Intelligence (AI) will streamline operations further. Today the ability to use it to increase productivity is huge. However, that is just stage one and one all tour operators should adopt quickly. It will make you more productive and save substantial costs and allow you to produce content and information at a scale that limited resources were preventing you from doing before.
Global travel numbers are expected to double by 2050, just 27 short years away, so generating demand for travel is not a challenge the industry faces. It is how we manage that massive demand in a way that serves the planet, the destinations and the people that live in those destinations. As more people become aware of the benefits and costs of tourism and its environmental impact, tough industry-changing decisions will be made. We are already seeing the start of this across many cities with new policies restricting tourism numbers. Tour operators will need to adopt more sustainable practices and be able to prove them.
The tour industry has come a long way from 2003 to 2023. However, many tour operators still lag in this digital-first world, which is understandable as very few entered the industry to be focused on technology. The challenges that once plagued operators may have technology solutions, but the world does not stand still. As an industry, we are still behind our customers in their use of technology. To thrive, we must do what we can to catch up.
As we look ahead, adopting even more innovative practices to enhance customer experiences and ensure sustainable operations is a must. The journey of the past two decades is a testament to the industry’s resilience and adaptability. Most, if not all, of the changes in the last few decades, have been around communication, booking, marketing etc. The next 20 years will see much more of that at hyper speed, but critically, the experience product that we all provide is actually going to change in ways that are equally exciting but challenging.
Today is the best possible time to be a tour operator of day or multi-day tours, and for many, both. However, digital awareness and ability are now a must-have if tour operators are going to deliver on the opportunity they have been presented with. EXP
Travel is back, and the in-destination experiences sector — what we at Arival call the Best Part of Travel — is rapidly expanding.
The experiences sector is projected to surpass pre-pandemic levels by 2024 , with some regions and individual operators already reaching that benchmark this year. Travelers are on the move, but the way they discover, plan and book travel has changed significantly: and that matters for operators and suppliers of tours, activities, attractions.
Here are a few of the top trends and issues we’ve been paying close attention to.
At the beginning of 2023, ChatGPT was just over a month old and already had over a million subscribers. Innovators throughout the experiences and travel tech space quickly recognized the potential in leveraging artificial intelligence for operators of tours, activities and attractions, and wasted no time getting started.
Myriad companies have already developed AI-enhanced tools built specifically to help operators with optimizing tour descriptions, booking automation, guest communication and even helping guests to write reviews.
The ability to book online is one of the top deciding factors for travelers when booking experiences, and mobile bookings now account for over two in five direct bookings for tours and activities and over half of direct bookings for attractions, according to Arival research (The 2023 Experiences Traveler, The Outlook for Operators).
In spite of the clear growth of online and mobile bookings among travelers, nearly half of all operators and three in five small operators do not have an online booking system.
Part of our mission at Arival is to help advance the business of experience operators, and we’ve developed — and are continuing to develop — resources and guides to help operators with that process. Our guide on How to Choose a Booking System is a good place to start.
As more travelers find, choose and book their in-destination experiences online, online channels — in particular online travel agencies (OTAs) —
“In spite of the clear growth of online and mobile bookings among travelers, nearly half of all operators and three in five small operators do not have an online booking system.”
Janelle Visser is a writer and editor with a passion for adventure. As Arival’s newest editor, Janelle brings a wide range of experience to her position including leading tours, operations, marketing and tour guide training.
will vastly outperform traditional offline booking methods. OTAs will nearly triple in global gross bookings and total market share by 2025, growing by more than 150% over the pre-pandemic peak of 2019, according to Arival’s Outlook for Travel Experiences 2019-2025 report.
Some OTAs are even making inroads into direct bookings , by developing booking or ticketing systems of their own, while others have taken the approach of acquiring specific booking systems, in either case expanding their revenue potential as online bookings continue to grow.
For operators of tours, activities and attractions, direct bookings are the holy grail. They mean less reliance on third party resellers, ownership of the customer, and higher earnings per booking without the amount lost to high commission rates. According to operators surveyed in Arival’s Technology and Connectivity report, “driving more direct online bookings” was overwhelmingly the top tech priority for large and small operators alike.
By far one of the top ways to and increase direct bookings is with Google Things to do.
Google Things to do allows travelers to find tickets and tours directly through Google’s Search and Maps, directly linking to suppliers and resellers of attraction tickets, and listing tours and activities that include searched-for points of interest in the experience. Experience operators can benefit from an “official site” badge and ensure their experience offerings are listed and optimized to take advantage of this powerful, free marketing channel.
A growing segment of younger travelers in particular are redefining the path of discovery by finding experiences through social media, and specifically short-form video.
Short-form video has exploded in popularity with the likes of TikTok, Instagram Reels and Youtube Shorts. Travelers — particularly Gen-Z and Millennials — are increasingly using this to discover and book in-destination experiences.
While working with short-form content creators offers a new channel for savvy operators to reach the video-oriented younger traveler directly, development of the sector could also pave the way for a new kind of OTA for Gen-Z.
Even as the pandemic subsides in most regions, the labor shortage persists in tourism worldwide, and many experience operators are still struggling to recruit and retain tour guides. In Southern Europe alone, tour operators — along with hotels and restaurants — faced more than 400,000 vacancies in 2022 as travelers returned to the region. Tourism spending is projected to outpace employment levels for several years to come.
Although there are certainly things operators can do to find and keep quality guides , the problem reaches beyond guides to all levels of tourism organizations, as many have left the industry entirely. As 2023 progresses, organizations are using various strategies to win back workers after the tourism brain drain . Some skilled workers are starting to return, and new workers as well are entering the industry. Onward and upward!
Arival advances the business of creating amazing in-destination experiences. We provide events, insights, and community for creators and sellers of tours, activities, attractions and experiences. Join us at one of our upcoming events in Orlando (Oct. 9-12, 2023) or Berlin (Mar. 3-5, 2024) to learn more and make connections with peers and leaders in the Best Part of Travel. EXP
Anchor has quickly become a major player in the business operations and reservation technology space. The company was born out of the Hornblower Group, which is synonymous with iconic sightseeing cruises. We sat down with Nasi Peretz, president and chief technology officer, to get a better understanding how Anchor came to be and its vision for the future of rez tech.
Destination EXP: Most people in the travel business know of Hornblower but would be surprised to learn of your different businesses. Walk us through the company’s portfolio.
Nasi Peretz: So, the Hornblower group is a very diverse group of businesses. We’ll start with the concessions, which are federal contracts that we have and that’s the Statue of Liberty, Alcatraz Island and Niagara Falls on the Canadian side. All three of those are concessions that are top attractions in the U.S. and in Canada, with attendance in the millions. Then we have the sightseeing cruise business across 22 ports in the U.S. and with a fleet of over 254 vessels. And last but not least, is transportation which includes places like ferry transportation in New York which is over 6.5 million passengers across 38 vessels, ferries in Puerto Rico, plus we do some military transport.
The American Queen division of the organization offers overnight excursions on vessels that take you up to Alaska or up and down the Mississippi. Those are beautiful voyages ranging from 7 to 14 days.
We have a business in Australia called Journey Beyond, which we acquired during the COVID time frame. They are focused on bringing Australia’s unique and iconic experiences to life. That’s experiential tourism with helicopters and one of the most interesting trains that crosses Australia. Journey Beyond has done an incredible job at showing what hospitality it should really look like in the post-pandemic pickup.
Finally, during COVID, we found that it would be very opportunistic to pick up a couple of great acquisitions in the walking tour and food tour space, so we acquired Walks and Devour tours as a means to complement our other attractions.
DEX: You and a team came from Ticketmaster. How does that background influence how the company operates today?
NP: We came from Ticketmaster together to see if we could unify Hornblower’s initiative around ticketing to not be 12 disparate systems, but one single platform so that we’re really well-educated on our guests. Now we know that you went to the Statue of Liberty, but you also visited Alcatraz, have your anniversary on the 5th of May and celebrate it typically on the water. Interestingly enough, our business accelerated during COVID because we had the luxury of having the Statue of Liberty shut down federally, and Alcatraz was shut down by the state of California. We took advantage of those time frames and pulled the plug on the old platforms and inserted the Anchor platform.
DEX: Why did you decide against using your existing technology?
NP: We started from scratch mostly because we didn’t see any of the existing ticketing platforms
that we were using at the time across the business units satisfied 100% of their requirements. They all got there about the 90 percentile and that last 10% is really hard to close that gap.
So, we said let’s go here from the OPS folks on the ground from the call center, let’s go here from the salespeople and learn what the travel industry really needs around ticketing and then build it. There was an exploration phase that was about six months before we actually kicked off.
DEX: What do you think is the key differentiation between Anchor and other systems?
NP: The biggest change for us is that this is an OPS tool built by operators. The biggest differentiator feature wise is our superb reporting. We found that to be one of the biggest pain points across businesses that were looking for dashboarding and ad hoc reporting and then customized reporting. Previously, they had to hire people to do it; hire an engineer and have a fulltime data analyst running reports for them. We figured there shouldn’t be a need for that if you build the system properly.
We have over 700 toggles today on the platform that allow you to customize the system. Do you want an express checkout, do you want to ask
The biggest differentiator featurewise is our superb reporting. We found that to be one of the biggest pain points across businesses that were looking for dashboarding and ad hoc reporting.
for round trip? All these things are toggles in our platform. Competitors in the space that have over 20 years of hard coding or legacy code that’s been building up and it gets uglier and uglier over time.
DEX: Since every tour & activity business is unique, how do you accommodate for that?
NP: We wrap it into industry specific toggles, say the helicopter industry likes this, the maritime industry likes these 40 toggles and the walking tour industry needs these 30 toggles, then we’re not hard coding anymore, but instead we’re building a flexible platform.
DEX: When the platform rolled out there was initially some fear with operators who felt that their business competes against a Hornblower product in their destination. What do you say to them?
NP: We heard that concern upon launching at Arival in San Diego and we heard it loud and clear. Our data was already siloed, meaning anytime we onboarded a new client, it’s truly isolated and verified by ISO 27,001 compliance.
As of this year, Anchor is no longer just within Hornblower. It’s its own company, its own PNL, its own bank. That separation was made so that people know that not only are you contractually separated or obligated to respect the data, but also in terms of business, in terms of compliance or completely isolating clients and never at any point competing with Hornblower.
For example, Blue and Gold is probably one of the biggest competitors for Hornblower. The anecdote that people used to say that Blue & Gold executives used to tell their employees, If you see a Hornblower employee walking down the street, you cross the street and walk on the other side. Lo and behold, they’re now using the Anchor platform too.
DEX: In the early days of concert ticketing there were a number of different options and eventually through acquisition and the strength of the platform, Ticketmaster became the de facto choice if you were going to go see Taylor Swift. Is that inevitable for the technology sector for tours and experiences?
NP: I think we’ll find that the leaders will bubble up. And they fit in one hand and we can name those companies, but we know that these five companies who are doing well by operators and are serving guests well will be the last ones to be standing.
The complexities you mentioned - some need to have OTA plugs, they need to make sure that they’re connected to all the payment gateways. You need to be integrated with every payment gateway.
Businesses need to have on-site technology like turnstiles and hardware and box office integrations. Not many companies can sustain that diverse of technology integrations. I think it’ll boil down to who has the scale to support the enterprise customers.
DEX: Many small operators didn’t get into this business because they love technology or they enjoy going over Excel spreadsheets. What three things should operators be looking for in a system?
NP: Number one, make sure that your brand is front and center. If you use a commerce tool, make sure it’s not sending them away to a different site and that that e-mail confirmation you received is your brand everywhere around it and not someone else’s.
Number two, make sure that this company distributes your ticket inventory across the board, not to two providers like Viator and Get Your Guide and that’s it. Niche or regional providers might have quite a bit of volume that move inventory for you.
Third is dynamic pricing. I think we all know now that your pricing strategy is the way to survive and to not base it all on static pricing. That’s certainly how airlines and hotels have come out of COVID and become profitable. If it’s a beautiful sunny day, there’s no reason your price for that kayak tour should stay the same. EXP
“Not many companies can sustain that diverse of technology integrations. I think it’ll boil down to who has the scale to support the enterprise customers.”Nasi Peretz is a tech entrepreneur and business trailblazer with vast experience in the ticketing and travel industry. Nasi is a graduate of the University of Southern California’s Viterbi School of Engineering.
Sports fans who want to get an up-close look at their favorite team’s stadium will love these tours.
FENWAY PARK (BOSTON)
Since 1912, fans have flocked to Fenway Park, considered by many “America’s Most Beloved Ballpark.” (mlb.com/ redsox/ballpark/tours)
MADISON SQUARE GARDEN (NEW YORK)
The Madison Square Garden All Access Tour takes you behind the scenes of The World’s Most Famous Arena on a 60-minute guided tour. (msg.com/ venue-tours/madison-square-garden)
M&T BANK STADIUM (BALTIMORE)
During this tour, groups can visit the seating bowl, locker room, press, club and suite level and have sideline access to the home of the Baltimore Ravens. (baltimoreravens.com/stadium/tours)
PPG PAINTS ARENA (PITTSBURGH)
PPG Paints Arena is the home of the Pittsburgh Penguins of the NHL, which has featured some of the best players in league history. (ppgpaintsarena.com/ events/tours)
WELLS FARGO CENTER (PHILADELPHIA)
Wells Fargo Center Tours give a behindthe-scenes look at the rich history of Philadelphia sports and entertainment. (wellsfargocenterphilly.com/plan-yourvisit/venue-tours)
Atlantic City is many things to many people. As a coastal New Jersey city, it offers plenty of beautiful family-friendly beaches. There’s its signature Atlantic City Boardwalk, the nation’s first Boardwalk and named the #1 Boardwalk in the U.S. by Fodor’s Travel, which features amusement rides and saltwater taffy galore. And then, of course, there are the many glamorous hotels and casinos. But AC, as the locals call it, is also home to a thriving arts and culture scene. Here, we offer three ways to best enjoy it.
With a mission to foster an environment in which diverse arts and cultural programs enrich the quality of life for residents and visitors to Atlantic City, the Atlantic City Arts Foundation has created free programming through public art, including the city’s largest mural arts program. Local, regional and global muralists are given full creative license leading to a diverse range of styles and content in the permanent public art across the 48 blocks of Atlantic City. With an interactive map to the more than 70 murals created by community members, visitors can explore the city and discover the unique murals up close and personal.
A cornerstone of the Arts District in Atlantic City, the Noyes Arts Garage of Stockton University focuses on promoting education, providing resources for emerging artists and
enriching the community. The Arts Garage houses artist studios, galleries, shops and a workshop as well as hosting special events throughout the year. Here, you’ll find artists working on various mediums — ranging from painting and illustration to photography — in their studios.
Should you find yourself in Atlantic City in September, this free one-day event is a not-tobe-missed cultural celebration for members and supporters of the Hispanic and Latinx communities. This music-filled festival features live Latin music (think merengue, bomba, cumbia, mariachi, salsa and reggaeton) as well as folkloric dancers and some of the top Latino DJs. Explore authentic Latin American food from a variety of countries.
Heather Colache, 609-318-6097, heatherc@visitatlanticcity.com, www.visitatlanticcity.com/groups
New Jersey has plenty in store for art lovers. From sculptures to classic and contemporary art, or fine art and murals, East New Jersey has everything to satisfy art enthusiasts. These seven museums hold beautiful art that is sure to please your eyes and soul.
Hamilton Township
Take in the beautiful sculptures or show up at night for an after-hours light and sound experience. Grounds for Sculpture offers indoor and outdoor experiences. Travel through the 42 acres of landscape and peek at the exquisite sculptures that are scattered in the gardens. Or get out of sun and wander around the four indoor galleries that change annually. Take a self-guided or a tour-guided adventure around the serene landscape. Two new exhibitions, Spiral Q: The Parade and Local Voices will be available for viewing through January 2024.
Ticket reservations are required for entry.
Art at Grounds for Sculpture isn’t just for viewing, try your hand at making your own at ceramics classes. The museum also offers classes for education and events for all ages. Visit the museum individually, with your family, in a group or for field trip. (groundsforsculpture.org)
Jersey City
Hudson County is home to some of the most vibrant and creative mural art in the country. These murals reflect the community’s diversity and provide a unifying message of hope and inclusion. The murals are also a source of pride for residents and have become a popular tourist attraction.
In 21 square miles, Jersey City has more than 100 individual murals to look at. Many are part of the Jersey City Mural Arts Program, which aims to shine light on new artists and turn the city into a colorful outdoor gallery. The art comes in all styles and sizes and colors and is truly worth taking a journey around the city.
The Jersey City Mural Arts are a breathtaking way of reducing graffiti and engaging locals in art. Each piece is unique, and they are all worth a visit. Here are some of the most popular murals to visit downtown, Wendy at the Window between Grove Street and Marin Boulevard, David Bowie at 837 Jersey Avenue and Intuition at 172 Newark Avenue. (jcmap.org)
The Morris Museum offers a variety of elegant spaces that can host events both large and small. The museum showcases several permanent exhibits and others that change periodically.
Its permanent exhibits include the Guinness Collection (featuring music boxes, player pianos and mechanical dolls), Mega Model Train Gallery (a state-of-the-art train set containing 50 feet of O-gauge track) and Spark!Lab (which offers any child a new informal approach to handson learning). Each gallery includes interactive and viewing pieces, perfect for people of all ages. The museum also has performance and film art, for adults and children.
The Morris Museum hosts several classes for families and students. Student groups are also invited for field trips. (morrismuseum.org)
Filled with paintings, sculptures, photographs and more, the Newark Museum of Art has a wide range of beautiful art. The exhibits change throughout the year, each showcasing new art and themes. The Animal Kingdom exhibit will be available through May 2024 and exhibits a digital aquarium along with many other interactive pieces to enjoy.
The museum also has great options for groups and students. There are field trip and summer program options for children and teens and large groups can make reservations in advance. (newarkmuseumart.org)
The New Jersey State Museum is a treasure trove of art, history, and science. Located in Trenton, the museum offers a wide variety of exhibits and activities that are sure to delight visitors of all ages. From dinosaur fossils to fine art, there’s something for everyone.
Established in 1895 as the State Museum and Library, the museum is home to the nation’s most comprehensive collection of New Jersey artifacts. It also serves as the state’s official
repository for natural history specimens. There are great opportunities for enjoying art and learning. Explore the museum for free on your own or reserve a guided tour for groups.
The museum hosts plenty of educational experiences. Book field trips on-site or virtually. The planetarium offers shows for anyone to enjoy all summer and for student groups during the school year. Make sure to plan a trip for a fun, educational and eye-catching museum adventure. (nj.gov/state/museum/index.shtml)
Princeton
Princeton University Art Museum is home to a vast collection of artwork spanning centuries. From ancient artifacts to modern masterpieces, visitors can explore thousands of pieces from around the world. From its expansive galleries and educational programs to its history and significance in the art world, the Princeton University Art Museum is an incredible destination for art lovers everywhere.
Enjoy the exquisite art on display from female artists, Arts of Africa, Latin America and more. A trip to Princeton University
Art Museum is perfect for art lovers wanting a cultural experience. Exhibitions change periodically throughout the year, but there is always lovely art to be admired. The museum also offers programs for learning for students, adults and university attendees. If you’d like to be more involved, there are internship and volunteer positions available. For those who can’t make it on-site, there are online exhibitions and resources. Take an online painting or drawing class to better hone your own artistic skills. (artmuseum.princeton.edu)
New Brunswick
Zimmerli Art Museum is a large art museum located on the campus of Rutgers University in New Brunswick, New Jersey. The museum has a wide-ranging collection of art from the 15th century to the present day, including works by Monet, Degas, and Picasso. The museum also hosts a number of special exhibitions throughout the year. The museum has more than 60,000 pieces on display in all different mediums. (zimmerli.rutgers.edu)
From sports to industry, art, architecture and nature, a visit to Passaic County is revolutionary. Explore General Washington’s headquarters at Dey Mansion, see the rise of industrialization at Paterson’s Great Falls, wander the 96-acre New Jersey Botanical Garden, and more, all while enjoying local eats.
Marisel Sanchez
973-706-6640 ext. 2249
marisels@passaiccountynj.org
Seepassaiccounty.org
Arrive in the charming community of Little Falls. Named after one of its best natural features, it is a cozy suburb that’s known for its scenery and small-town charm.
Spend the afternoon exploring the historic streets of downtown and shopping. Grab some lunch at A Taco Affair for a gourmet take on traditional tacos. Check into one of the many group-friendly hotels that are available in the area. Freshen up for dinner at Maggie’s Tavern and cocktails at The Ties.
The Paterson Museum and the Paterson Great Falls National Historic Park is devoted to the preservation and display of the city’s cultural, technological, and geological history. Visitors can enjoy the interpretation of Paterson’s unique, cultural legacy.
Explore Hinchliffe Stadium which is one of the last remaining Negro League stadiums in the United States. It is the first National Historic Landmark that honors baseball. Did you know that more than 20 baseball Hall of famers played at Hinchliffe Stadium?
The Dey Mansion Washington’s Headquarters in Wayne is a historic house museum, curated to provide visitors a glimpse of 18th century life. The mansion served as General George Washington’s headquarters during the summer and fall of 1780 and played a significant role in the American Revolution.
Enjoy dinner at In the Drink Restaurant & Bar , or The Taphouse in Wayne. Following an afternoon in Wayne, head over to Hawthorne for a visit to The Passaic County Arts Center at the John W. Rea House, located inside Goffle Brook Park . Guest can view the historic house and enjoy art exhibitions that are in rotation throughout the year.
Relax for the evening with dinner, cocktails, and live music at The Yard in Haledon or head back to Wayne for beers at Seven Tribesmen Brewery
Ringwood Manor at Ringwood State Park was first constructed in 1810 by Martin Ryerson. The 10-room home eventually became the 51room estate that was occupied by the Hewitt family from the middle of the 19th century through the early part of the 20th century. the site boasts beautiful gardens and ancillary structures to explore.
Just a short drive down the road from Ringwood Manor, a beautiful Tudor-revival mansion built in the mid 1920’s by distinguished architect John Russell Pope awaits at Skylands Manor .
A visit to Skylands Manor would not be complete without a walk in the beautiful New Jersey Botanical Garden . Nature lovers and bird watchers can explore 96 acres of specialty gardens. Hikers and mountain bikers can enjoy 1,000 acres of woodlands. Finish your trip with lunch at Skyline Luncheonette or, Raku Sushi in Ringwood.
The Midwest is home to a slew of destinations where groups can find great arts and crafts. Here are a few.
Explore quilt-inspired gardens and quilt-themed hand-painted murals throughout the communities of Bristol, Elkhart, Goshen, Middlebury, Nappanee and Wakarusa.
Located in a historic building in Winterset, this unique museum’s mission is to promote appreciation of the American quilt and the art of quilt through displays, educational programs and special exhibits.
Inside the 10,000-square-foot art studio of this Homer Glen business, you’ll find a kaleidoscope of colors and textures devoted to the beauty of handcrafted glass art.
This Amish community of 800 residents features nearly 50 businesses open to the public many of which specialize in handmade furniture, rugs and baskets.
At this Rock Island shop, you’ll find a variety of high-quality wooden spoons, spatulas, pizza cutters and other utensils and home products.
Sophisticated cities, inviting main streets and mouthwatering meals make the Hawkeye State a terrific group tour option. Whether your group wants to savor an art gallery, embark on an agritourism adventure or discover engaging history, our state has activities that will appeal to you. Created in conjunction with Iowa Travel Industry Partners (iTIP), this guide offers numerous ideas for tour planners tasked with preparing an unforgettable Midwestern itinerary. Iowa has five newly defined travel areas—Lakes & Land (Northwest Iowa), Loess Hills & Beyond (Southwest Iowa), Capital Country (Central Iowa), Driftless Area (Northeast Iowa) and Storied & Scenic (Southeast Iowa)—that best showcase all the wonders Iowa offers. Each area is geographically unique and shares a unique story.
• Lakes & Lands: Lake resorts, year-round water adventures, stunning natural landscapes, music history and landmarks, and awe-inspiring architecture await in Northwest Iowa.
• Loess Hills & Beyond: With views you can’t get anywhere else in the western hemisphere, southwest Iowa is as breathtaking as it is unexpected. Surrounded by a sea of rolling hills and billowing prairie grasses, explore charming small towns and agricultural attractions.
• Capital Country: Expect the unexpected in this dynamic hotbed of cultural celebration. Enjoy urban culture or wander through beautiful countryside with historic covered bridges and epic wineries.
• Driftless Area: The outdoor oasis of Northeast Iowa boasts beautiful limestone bluffs, flowing rivers and winding scenic byways. Explore on a canoe with a fishing pole or up the thrill-seeking factor at one of Iowa’s whitewater parks. Don’t miss out on the museums or theme parks between adventures.
• Storied & Scenic: Celebrate some of the nation’s most creative minds and retreat to authentic, European heritage destinations for a taste of the Old World. The heritage and charm of southeast Iowa make for unforgettable, story-worthy memories.
We hope you enjoy the 2023 Iowa Tour Guide and know that iTIP is committed to creating an authentic and comprehensive group tour experience.
Thanks for reading,
6
The Southeast Iowa region offers scenic places to visit with storied histories, festivals and walkable downtowns
Experience the beauty of Loess Hills and beyond as you travel through rural southwest Iowa 10
Northeast Iowa is full of breathtaking views, award-winning museums, destination specialty shops and unique breweries
From sparkling lakes and lush landscapes to a hotel from a world-famous architect, Northwest Iowa aims to please
3 DAYS/2 NIGHTS
Dubuque, Iowa is #1 and should be at the top of your list when planning for your next group tour. With a mix of unique first locations throughout the community, this itinerary highlights our history and our present while looking toward our future.
Start the day with #1 views in Dubuque at the Fenelon Place Elevator. This is the shortest, steepest, funicular in the world. While in Cable Car Square, be sure to check out the local boutiques, cool down with ice cream at Sweet Memories, or grab a coffee at Monk’s Coffee Shop
Complete your morning at Iowa’s first United Methodist Church, St. Luke’s United Methodist Church. Originally located in Washington Park, this church is known for the fifth largest collection of Tiffany stained glass windows in the world. Stone
Cliff Winery is in the Historic Star Brewery Complex. Guests will hear the history of Iowa’s first brewery and have a delicious lunch and/or wine tasting. Dubuque Museum of Art is Iowa’s oldest cultural institution.
Check in and refresh at a Dubuque group-friendly hotel, Hotel Julien Dubuque, Dubuque’s first hotel formerly known as the Waples House, or Grand Harbor Waterpark & Resort, Iowa’s first indoor waterpark.
Becky Carkeek, Sales Manager 563-552-6481 (Direct)
bcarkeek@traveldubuque.com www.traveldubuque.com
There is no better way to learn the rich history of Dubuque than via the Historic Progressive Dinner Start with an appetizer at a former church with the tallest spire in Dubuque. The main course will include live musical entertainment in a location that was at one time the home of the largest employer in Dubuque, the former Farley & Loetcher lumber company.
Breakfast at the hotel
Start your morning at Iowa’s largest aquarium, the National Mississippi River Museum & Aquarium. One of two of Smithsonian museums in Dubuque
whose focus is history and wildlife of the Mississippi River. New this year is the Rivers to the Sea exhibit. Enjoy a homemade buffet at Iowa’s first restaurant and bar, Breitbach’s Country Dining
If You Build It Exhibit is the perfect way to explore the making of the Field of Dreams movie. This exhibit is the first of its kind paying homage to the magical Field of Dreams movie site. Home to the first MLB game in Iowa, the Field of Dreams Movie Site allows groups to experience the magic of the most iconic baseball field. The group will be able to explore the movie site as well as converse with a ghost player.
Home to the #1 Chicken Dinner, The Moracco Supper Club is family-owned and -operated for over 50 years. The fried chicken, listed on the menu as world-famous, is one of the many meat options apart from their family-style motorcoach group meals.
Hotel checkout and breakfast.
First cousins Eric and Michael Gantz invite you to explore Verena Street Coffee for a tour of their coffee-making facility, sampling and a treat for each member of the group to take home.
Iowa’s first arboretum to be solely run by over 200 volunteers, Dubuque Arboretum and Gardens welcomes you to explore their Japanese Garden, Rose Garden, English Garden, Coy Pond and so much more. Golf carts are available.
End your tour of firsts with lunch at Convivium Urban Farmstead, whose mission is to improve life through food. Groups can add on the garden tour with the farm manager to see where the produce comes from to source the restaurant.
Beautiful backdrops of rolling farmlands and canyons of epic rock formations lend countless agritourism opportunities. Nestled among the rich fertile landscapes in southeast Iowa are diverse cities teeming with intriguing histories and colorful cultural celebrations.
Discover the energetic atmosphere of Downtown Clinton with shops, restaurants and live music or visit the north end Lyons District for GabiBird Art Studio, Don’s Jewelry, The Cage by Rivals Sports, and so much more. Enjoy a live performance at the Clinton Showboat Theatre or climb atop Stone Tower for stunning views of Eagle Point Park Northwest of Clinton, Maquoketa Caves State Park showcases more caves than any other Iowa state park. Taste delicious Iowa vintages from Wild River Winery or refuel with a cup from 392° Caffe.
The American Gothic House & Center welcomes visitors to Eldon for photo ops in front of a piece of Americana, the inspirational farmhouse for Grant Wood’s painting. Twelve quaint towns comprise the Villages of Van Buren, full of charming inns, two National Historic Districts, Amish and Mennonite communities, shops and history galore. Ripley’s Believe It or Not! Odd Spots Across America campaign named Snake Alley in Burlington “Unbelievably Crooked!” Drive or walk the 275-foot 1894 landmark that includes seven curves and descends 58 feet. Witness the awesome water power flowing through Lock and Dam Number 19 and discover how Keokuk and U.S. history intertwine with a stop at the 2.75-acre National Cemetery. Fort Madison’s history dates back to the early 1800s and comes alive in the reconstruction of the first military outpost on the upper Mississippi, Old Fort Madison. The Old Santa Fe Depot and Engine 2913 reflect the town’s rich railroad history.
The Southeast Iowa region offers scenic places to visit with storied histories, festivals and walkable downtownsModern Woodmen Park in Davenport along the Mississippi River was voted The Best Minor League Ballpark in America by USA Today Old Fort Madison
A bi-state region along the Mississippi River in Iowa and Illinois, the Quad Cities is a community of riverfront cities and a wealth of attractions. Enjoy a dinner cruise aboard Celebration River Cruises or check out Riverboat Twilight for a voyage on the Mississippi River. Sway to the music at the annual Mississippi Valley Blues Festival in September, featuring two stages hosting local, regional, and national music artists. Get your big swing on in July during the PGA’s John Deere Classic. Join thousands of runners, including some of the most elite, in July for the 10,000-meter “Bix 7” road race that pays tribute to the legendary Jazz musician Bix Beiderbecke. Modern Woodmen Park in Davenport along the Mississippi River offers scenic views of the water and is home to some top-notch professional baseball.
Known as the Literary Capital of the World, Iowa City hosts the Iowa City Book Festival and also boasts a vibrant and exciting downtown. Englert Theater was once home to vaudeville acts from around the globe. Today, audiences can enjoy musicals, plays, concerts, dance recitals and two annual art festivals. Have a laugh at Joystick Comedy Bar & Arcade with jokes from local, regional and national comedians.
Agritourism blooms at beautiful Koru Berry Farm in Homestead, an Aronia berry farm. Or guests can take a “sanctuary stroll” at the shelter for rescued farm animals at the Iowa Farm Sanctuary. In nearby Kalona, groups can visit the Mennonite Museum or Kalona Historical Village for in-depth heritage exhibits that will educate and entertain.
The founding of Maharishi International University and the establishment of Fairfield as a center for Transcendental Meditation in the ‘70s had great influence on the city’s art scene. The Carnegie Museum is a popular stop for visitors, telling the fascinating stories of Fairfield and the people who built and shaped it into the city it is today. Situated on 33 acres of gorgeous Iowa scenery, the award-winning Fishback & Stephenson taproom offers a wide cider selection. Catch the Fairfield nightlife vibe at the Depot House, whose robust calendar of events, diverse performers, and great food makes it one of Fairfield’s premier destinations. Have lunch at one of the bistros downtown, visit with local artists during 1st Fridays, and experience the magic of a Broadwayinspired show at the Sondheim Center for the Performing Arts
Cedar Rapids boasts numerous museums, including the African American Museum of Iowa, showcasing permanent and temporary exhibitions of Iowa’s Black history. Free throughout the summer, the Cedar Rapids Museum of Art displays more than 2,000 years of exhibitions, including art by Grant Wood, the creator of the iconic American Gothic pop culture painting. The District: Czech Village & New Bohemia comprises two thriving and award-winning communities. While there, be sure to check out the indoor NewBo City Market with local businesses offering one-of-a-kind goodies and authentic products. The National Czech & Slovak Museum & Library tells the history and culture of central European immigrants in Iowa. Visit nearby Amana Colonies to dive into German heritage, delicious eats and specialty shopping.
Central Iowa touts a wealth of adventures to experience—from the iconic Bridges of Madison County to John Wayne’s birthplace in Winterset. Explore Des Moines and the Capitol Building before heading to Pella, which offers Dutch heritage and Tulip Time.
Along with celebrating Iowa State University Cyclones sporting events, Ames also hosts the Octagon Art Festival , the summer Iowa Games and the Farm Progress Show . Take in a robust tour of the Iowa State University campus. At Reiman Gardens , guests can view the awardwinning 7-acre botanical garden and butterfly house. Peruse over 50 locally owned shops for souvenirs and tasty treats along Ames Main Street . Absorb the area’s rich history at cultural venues like the Brunnier Art Museum and the Ames History Museum .
Steeped in Dutch heritage and floral landscapes, Pella comes alive in springtime with the annual Tulip Time festival. Discover Dutch culture with costumed residents, authentic food and blossoming tulips. A new hot spot for after 5 p.m. is the de Kelder Speakeasy near the Klokkenspel in downtown Pella. Traveling during the holiday time provides a chance to take in Kerstmarket , which is inspired by outdoor markets in the Netherlands. If you’re looking for exciting entertainment, head to the Knoxville Raceway just south of Pella. Referred to as “The Sprint Car Capital of the World,” it hosts the prestigious Knoxville Nationals. Sudslovers won’t want to miss the original award-winning brewery and tap room of Peace Tree Brewing , located in downtown Knoxville, just miles from beautiful Lake Red Rock
Discover the famed Bridges of Madison County on a tour of the six remaining covered bridges, offering epic photo opportunities of the iconic scenery. The historic Iowa Theater in Winterset presents numerous shows and performances and hosts weekly movie nights. Marvel at the intricate patchwork at the Iowa Quilt Museum , displaying colorful contemporary quilts that preserve American quilt heritage. Explore the only museum dedicated to the Duke at the John Wayne Birthplace Museum , showcasing relics from his childhood inside his first home. Sip on Iowa-made award-winning vintages at the Covered Bridges Winery or taste mouthwatering cider at the Winterset Cidery .
Indianola is among a few places in which to experience what it was like to drive the first transcontinental highway in the United States. Drive the north-south, two-lane country roads of the Lincoln Highway through beautiful Iowa farmland to get a sense of what early car travel from town to town was like before interstate highways. Have you ever looked up in the sky to see it filled with colorful hot air balloons and wondered what they really looked like up close? Experience the National Balloon Classic in Indianola in late July and include a stop at the National Balloon Museum . For over 70 years people have grabbed a straw and slurped an old-fashioned phosphate, cherry Coke or other fountain drink at the Corner Sundry in Downtown Indianola. It’s time traveling at its most delicious.
Newton is home to the founder of the Maytag Washing Machine Company. History of the company and their family can be found everywhere you turn. Experience the Maytag Dairy Farms legacy by visiting their new store at Nostalgia Wine & Spirits. Tour the Iowa Speedway, “The Fastest Short Track on the Planet.” Afterward, enjoy tasty meals at several restaurants, including casual fare from Giovanni’s Pizzeria or First Street Bistro. Or delve into the cultural flavors of Sombrero or VietThai Taste for an adventurous culinary experience. Stroll through the Newton Arboretum and Botanical Garden or go on a Newton Sculpture/ Mural Tour featuring over 90 art and sculpture installations.
Start your trip to Des Moines with a tour of the Capitol Building and the aweinspiring Terrace Hill governor’s mansion for an intricate history lesson. No matter how far you travel you’ll never forget the experience West End Architectural Salvage has to offer. Browse four floors of treasures and take in a group scavenger hunt. Catch historical artifacts from the Civil War through the present day at the Iowa Gold Star Military Museum , located on the military base of Camp Dodge. Situated along the Principal Riverwalk in downtown Des Moines, the World Food Prize Hall of Laureates serves as a museum to recognize the importance of food sustainability and the fight against hunger. Smell the roses at the Greater Des Moines Botanical Garden and immerse in antebellum history at the Jordan House , a known Underground Railroad respite.
The Loess Hills are as breathtaking as they are unexpected—it’s the only place in the western hemisphere you can see landforms—made of deep deposits of loess soil. With stunning scenery and quaint small towns, the southwest region is a sight to behold.
Small-town atmosphere and the “Home of Great Beginnings,” Clarinda is a charming stop on your Iowa tour. History lovers will want to visit the Nodaway Valley Historical Museum or the Clarinda Carnegie Art Museum in the former Carnegie Library. The Glenn Miller Birthplace Home & Museum is perfect for fans of favorite big band leader Glenn Miller. Take in a game of Clarinda A’s summer baseball. Downtown Clarinda offers a variety of locally owned boutiques and restaurants, perfect for satisfying all your appetite and shopping needs.
Filled with history and exciting attractions, Council Bluffs offers a great place to appreciate history and anticipate the future. The Union Pacific Railroad Museum and RailsWest Railroad Museum are perfect destinations for learning about the history of transportation. To learn about life in the past, pay a visit to the Historic Squirrel Cage Jail or General Dodge House , both offering insights Iowa history.
Discover a nice blend of nightlife and dining throughout the Historic 100 Block West Broadway . Take a stroll across the Missouri River on the Bob Kerrey Pedestrian Bridge —the first pedestrian bridge that connects two states.
Don’t forget to go “bobbing”—striking a pose while standing (or lying down) in two states at the same time! Groups can also head north to Missouri Valley for an afternoon at the Loess Hills Lavender Farm .
Located near Coon Rapids along seven miles of the Middle Raccoon River Valley is the Whiterock Conservancy . The 5,500-acre property is perfect for hiking, mountain biking and horseback trails, canoeing/kayaking, fishing and stargazing in the darkest skies in Iowa. Coon Rapids is home to numerous impressive sculptures including the Rotating Ear of Corn , the Hybrid Icon Installment and the Roadside Sculpture Park
If you are looking to do a little shopping, stop in Nature Ammil for essential oils, goat milk soaps and lotions to repurposed furniture, antiques and collectibles. The Naturally Iowa Grain Bin Gateway project is a 360-degree mural commissioned on the side of two grain bins located at the entrance to Coon Rapids downtown.
The Mahanay Bell Tower of Jefferson is one of only four carillons in Iowa. Regular concerts and chimes play from this fourteen-story carillon located on the town square. The Thomas Jefferson Gardens of Greene County brings to life the prairies that welcomed Lewis and Clark explorers and early settlers, farming practices of Thomas Jefferson’s time, and outdoor musical instruments. Master furniture maker Robby Pedersen, RVP ~ 1875 Historical Furniture Shop and Museum, has more than 20 years of experience building historically accurate furniture using only the tools, techniques and finishes used in 1875. View the evolution of the telephone at the Jefferson Telecom Museum, one of the first in the nation back in 1957. From blossom to bottle, they do it all on the family-owned farm to produce the perfect bottle of Deal’s Orchard Hard Cider. Stop out to watch the process and enjoy a glass.
A little slice of Denmark lives in this pleasant town. Experience the rich Danish heritage of Elk Horn and explore rural Iowa. Tours of heritage landmarks can be booked at the Danish Windmill and Welcome Center, an authentic windmill from Denmark built in 1848. For more Danish culture, visit Bedstemor’s House or the Museum of Danish America, the latter of which includes three floors of exhibits, a 35-acre prairie restoration park, and Danish outdoor fitness equipment. After a thorough history lesson, enjoy some fresh air as you journey down Western Skies Scenic Byway and take in the beauty of rural America. Begin your adventure at the Harrison County Historical Village and Welcome Center. Catch a bite to eat at one of several great restaurants like Grace on Main, the Norse Horse Tavern or Larsen’s Pub, all of which offer a charming small-town dining experience.
Star Destinations is a tour operator that sends groups to destinations around the world, but their hometown of Carroll is a fantastic place to visit. Carroll is a vibrant city on the Lincoln Highway headlining a county with a unique history. Learn about this history of bootleggers and Al Capone, sports legends and the only Catholic signer of the Declaration of Independence at the Carroll County History Museum Templeton Distillery, Iowa Legendary Rye, and Santa Maria Winery craft top-notch, nationally known products. For shopping, Carroll’s specialty boutiques and historic downtown offer a quaint experience. High school, college and semi-pro baseball teams have all played at the legendary Merchants Park. The Lakers once made an emergency landing in a Carroll cornfield, and an NBA championship-winning coach grew up here. You will love Carroll and the surrounding small towns, where local whiskeys and wines, stunning views and an interesting past await!
While Iowa’s not lacking when it comes to terrific outdoor adventures, the state’s northeast Driftless area seems to have gotten more than its fair share of them. Here, we offer six places to best enjoy them.
Historic yet modern, an outdoor oasis with an abundance of culture, Decorah has plenty to offer. Visit Decorah Fish Hatchery & Siewers, a state-of-the-art trout rearing station. At Dunning’s Spring Park take in a stunning 200-foot waterfall minutes from downtown. Innovative exhibits tell the stories of Norwegian-Americans at the Vesterheim NorwegianAmerican Museum. The best place to start any visit to Heritage Farm, the headquarters of Seed Savers Exchange, is at the Lillian Goldman Visitors Center. After, explore the gardens.
As views go, it doesn’t get more dramatic than the one from Dubuque’s Fenelon Place Elevator , the shortest and steepest scenic railway in the world that once you reach the top, you’ll be able to see three states (Iowa, Illinois and Wisconsin). If heights aren’t your thing, head to the National Mississippi River Museum and Aquarium, dedicated to the history, culture, and ecosystem of this grand river. Afterwards, get an upclose look at the Mississippi River with a leisurely American Lady Cruise . At the Mathias Ham House visitors can delve into Dubuque’s history with a tour of a one-room schoolhouse, replica lead mine, miner’s dwelling and Iowa’s oldest log cabin. Head just north of Dubuque to Dyersville to have a game of catch or sit in the bleachers at the Field of Dreams Movie Site and tour the iconic home from the Academy Awardnominated film.
Unique public art sculptures and colorful murals are located throughout Charles City, offering photo ops and places to explore in this scenic river town. Engravings, etchings and lithographs from big-name artists (think Rembrandt, Picasso and Dali) are the focus of the Mooney Art Gallery, while the Charles City Art Center, located in an historic Carnegie Library building, features local and regional art. Hart-Parr and Oliver tractors, along with a historical drug store and log cabin are one of many displays at the Floyd County Museum. Explore the girlhood home of suffragist Carrie Chapman Catt, a key figure in the passing of the 19th Amendment. Downtown boasts Aromas for fresh-roasted coffee, local craft beer at Tellurian Brewing, riverfront dining, and a variety of destination specialty shops. Stop by Prologue Books & Wine—a hidden gem where you can pick up your favorite book or bottle.
With its prime location on the Turkey River, Elkader offers an abundance of outdoor fun and adventure. Head to the 98-mile Turkey River Water Trail for stunning scenery, historical landmarks and plenty of wildlife sightings. River Bluffs Scenic Byway culminates with a three-state view of the Mississippi River from Pikes Peak State Park. Visit the Motor Mill Historic Site where you can see five native limestone buildings, including the 90-foot limestone flour mill, a stable, an inn, an icehouse, and cooperage. Take in the shops and restaurants of Elkader’s Main Street District where one can find an extensive selection of craft beer and natural wines. In the evening, visit Elkader Opera House, a beautifully renovated 1903 opera house featuring ruby glass chandeliers, a horseshoe balcony, decorative brick details and local theater group performances.
Fitting an area with a great college —University of Northern Iowa—Cedar Falls offers a great mix of restaurants, nightlife, culture and outdoor adventures. Just west of town in Hudson is Hansen’s Dairy . Spend time in the trolley touring around the farm operations, pet the cows and kangaroos, make butter and even sample the ice cream. Sticking with the dairy theme, make way to Barn Happy for a locally made lunch in the former dairy barn and don’t forget a little Iowa shopping while here too. Reward your hard work with a visit to Cedar Falls Downtown District , where you’ll find craft breweries and restaurants galore, ranging from pizza parlors slinging hand-tossed pies and bustling sports bars to more refined eateries offering boutique wines. Cedar Falls’ nightlife offers charming local theaters and live music.
Look no further than Waterloo for your next group trip that includes awardwinning museums, a water park and theme park, and more. Visitors of all ages will appreciate the John Deere Tractor & Engine Museum, which features plenty of hands-on displays. The Grout Museum District offers three museums with handson experiences and two historic homes. Make learning scientific principles fun with interactive exhibits as well as honor the service and sacrifice of Iowa veterans from the Civil War to present. Or maybe American decorative arts, international folk, Mexican art and the world’s largest public collection of Haitian art is more your fancy. The Waterloo Center for the Arts features all that and more. Cool off at Lost Island Water Park, Iowa’s largest outdoor water park. Or head to Lost Island Themepark, a tropical paradise with nature-themed rides.
Northwest Iowa may not be the first place you think of when it comes to beautiful lakes— but it should. Add in iconic architecture, historic sites, classic cars, legendary music, year-round water adventures and Iowa’s Lakes & Land region truly has it all.
The Old West is alive and well in Fort Dodge at The Fort Museum & Frontier Village , which includes 18 original and replica buildings along with artifacts. Set inside a neoclassical building, the Blanden Art Museum features an eclectic mix of European and American paintings, sculptures and prints, as well as Iowa artists, and Japanese screens and prints. Located in the Historic Downtown area are thirst-quenching breweries, such as Shiny Top Brewing , and one-of-a-kind shops.
The smells of freshly baked waffle cones and delicious ice cream will welcome you as soon as you take a step inside the Ice Cream Capital of the World at Visitor Center & Ice Cream Parlor . Visit the sweetest place on Earth where an ice cream parlor collides with one-of-a-kind experiences. Enjoy a dinner and theater experience with made-fromscratch Iowa cooking before one of the shows at the Browns Century Theater
Tour the Le Mars Art Center , located in the Historic Carnegie Library. Try your hand at “Alcohol Ink” or a new favorite “Zentangle.” Looking to see even more art? Take a drive through the alleys of downtown Le Mars to see the Art Project , which features original artwork from some 38 local artists painted on the walls of 40 buildings.
From sparkling lakes and lush landscapes to a hotel from a world-famous architect, Northwest Iowa aims to pleaseWells Visitor Center & Ice Cream Parlor
For some of the best views of the 3,600-acre Clear Lake, hitch a ride on Lady of the Lake , an authentic paddle wheel excursion boat that offers narrated tours. If music is your jam, then a visit to the Surf Ballroom , a legendary live music venue, should be on your must-do list. Include a stop at The Fox House to tour the home of the original owner and builder of the Surf Ballroom. Keep the music theme going and pay your respects at the Buddy Holly, Ritchie Valens and “The Big Bopper” Crash Site Memorial Holly’s horn-rimmed glasses, albeit an oversized replica, mark the entrance. The Art Deco-inspired Three Stars Plaza monument features a central spindle stacked with three 45rpm records to remember the rock ‘n’ roll icons. Relax over specialty and seasonal craft beers at Lake Time Brewing
Not one but two historic districts can be found in Sioux City, which is situated along the banks of the Missouri River. Constructed in 1927, the Orpheum Theatre is a beautifully restored theater that offers live entertainment ranging from Broadway shows and concerts to movies. If the visual arts are more your fancy, head to the Sioux City Art Center , which features a variety of permanent and visiting exhibits. Did you ever think you would find a Hard Rock Casino in Iowa? Hard Rock Hotel & Casino Sioux City is an awardwinning gaming destination with a AAA Four Diamond-rated hotel, two restaurants (including a AAA Three Diamond-rated one), and three bars and two live entertainment venues. Plenty of outdoor fun can be found year-round at Cone Park .
The only remaining Frank Lloyd Wright hotel in the world calls Mason City home—and it’s stunning. The Historic Park Inn features 27 beautifully restored rooms, all of which are different, as well as private event spaces, a restaurant and lounge. Indulge in more architecture awe with a Prairie School Architectural Tour in the Rock Crest and Rock Glen area. At Music Man Square , the iconic film’s streetscape is recreated as a celebration to the life and achievements of native musician and composer Meredith Willson. Delight in the sights and sounds of downtown Mason City, host to dozens of events and concerts year-round, while experiencing the unique sculpture works of artists from all over the country with the River City Sculptures on Parade . Locally owned restaurants can satisfy a variety of tastes, including Lorados (delicious comfort food), The Hungry Mind (gourmet burgers and sandwiches), and State Street Deli (traditional deli sandwiches).
No matter if you choose springfed West Lake Okoboji or Spirit Lake, Iowa’s largest natural lake, you’ll be rewarded with some of the most beautiful landscapes and water adventures. Stretch your legs with a walk around Iowa’s largest outdoor classroom at Iowa Lakeside Laboratory or take in a show at the Okoboji Summer Theatre or Roof Garden Ballroom. Explore the water with a ride on the group-friendly Fish House restaurant/cruise ship. It doubles as the world’s largest ice fish house in the winter. Step back in time with a visit to the ultimate man-cave at Okoboji Classic Cars, filled with floor-to-ceiling murals, antiques, and over 80 classic cars. The Iowa Great Lake Trail offers outdoor opportunities from its popular blue lakes and sandy beaches to quiet natural areas. For the ultimate student trip, stay at the Bridges Bay Resort while experiencing all that Arnolds Park offers.
These incredible attractions are part of what makes Cleveland a must-see destination
• BY NICOLE PARTIS
Google “Top Cleveland Attractions for Groups” and you’ll likely see more than 40 on the list. From boat tours and brew tours to bicycle tours and food tours, Cleveland is a primary Midwest destination. Like my T-shirt says, “I liked Cleveland before it was cool.”
The following five Cleveland attractions fit any itinerary.
A long time ago, when the collision of blues, country, and gospel came together, the world-changing creation of rock & roll came to life. The Rock & Roll Hall of Fame is an incredible display of music over the centuries and the beautiful history of change. With events year-round, the celebration of sound is honored by showcasing specific artists who connect us all through music. By preserving artifacts, the hope of this museum is to allow people to become inspired by rock and roll. Within the museum, there is the hall of fame which is rock’s highest honor along with many other exhibits including Legends of Rock, Pink Floyd’s The Wall, and also The Garage, which invites interactive participants to pick up an instrument and make your own music. Specific to Cleveland, this hall of fame is located downtown.
Nature is something that stands out in Cleveland, especially within the botanical garden. If you are looking for a way to connect to the beauty and value of plants, the botanical gardens are the perfect place to reflect and take a walk through the wonders of nature. Not only are there the marvelous outdoors, but curated glasshouses are in place to enhance your experience. This is the perfect escape from the bustling city of Cleveland even though this is located in the heart of the iconic University Circle and takes up a ton of open land for the gardens. Though it is open all year-round, they hold special seasonally events such as the ‘return of the butterflies’ which captures the visual beauty of the insects emerging.
This free art museum is open to the public, and you are invited to enjoy numerous exhibitions from Renaissance pieces to Native North American textiles on display. It is divided into 16 different departments with significant works from each part of history.
The museum itself is known for its renowned quality of its collections holding 45,000 objects which span over the course of 6,000 years highlighting all the past achievements in art history.
This internationally renowned museum provides general admission and is free to the public. With a $755 million endowment, it is the fourthwealthiest art museum in the United States. With about 770,000 visitors annually, it is one of the most visited art museums in the world.
Something you may not have known about Cleveland is that it is houses the actual house from the movie, A Christmas Story. Restored to its original movie splendor, the house is open to tours where you can walk through to see props, costumes, and other memorabilia from the film. Also, something special it offers is now, overnight stays which provides the private third floor loft for you to relive the movie. There is also a gift shop which proceeds help to keep up the museum and maintain the magic.
From the history of money to cybersecurity, cash operation, counterfeit dollar bills and so much more, you are welcome to learn all about money at the Federal Reserve Bank of Cleveland. The museum offers interactive experiences like being able to stand under the 23-foot-tall money tree or allowing you to try your hand at trading on Barter Islands. Working for educational purposes, the museum is hoping to serve the community with a better understand of money as well as providing resources for all to access. This grand structure is located on East Sixth Street in Cleveland and is a towering building that you can’t miss.
This Great Lakes city has no shortage of adventure. Get a local’s view of Cleveland’s history and treasures. Learn what it’s like to be an intercity farm. Taste some of the city’s favorites along the way, including an evening dinner cruise. There will be night at the ballpark and an evening of music under the stars.
All this and more in Cleveland.
Led by lifelong residents, See CLE tours offer insider’s view of Cleveland. Tours of Cleveland highlights Public Square, The Arcade and Playhouse Square on a two-hour walking tour. Ohio City Farm: Find fruits and veggies galore when you tour Cleveland’s largest urban farm. Enjoy lunch at West Side Market with dozens of vendors. The world is your oyster at this market that has served Cleveland for over a century.
Go fish at the Greater Cleveland Aquarium, perched next to the Cuyahoga River. Take a deepdive into aquatic life from both the Great Lakes and around the globe. Cruising the Cuyahoga River has never been so much fun (or tasty). An evening dinner cruise aboard the Lady Caroline combines sunset and city views, DJ-spun tunes and an unrivaled vantage point for enjoying the waterfront atop the ship’s rooftop deck.
DESTINATION
CLEVELAND
Denise Krauss, Senior Manager
Group Sales
216-875-6648
DKrauss@destinationcle.org
www.THISISCLEVELAND.com
Visit League Park & Baseball Heritage Museum, the spot where the Cleveland Buckeyes clinched the 1945 Negro League World Series. Explore the adjacent museum packed with stories and treasures from the lost Latin, Caribbean, Barnstormer, Negro and Women’s leagues.
Stroll through the greenspace oasis Cleveland Botanical Garden, which boasts 10 acres of outdoor gardens—including the popular tranquil Japanese Garden—and year-round indoor destinations like the tropical Costa Rican Glasshouse and the Madagascar Glasshouse.
There’s always plenty to see at the Cleveland Museum of Art. After a filling lunch at the museum’s Provenance Café, enjoy exploring the special exhibits and permanent galleries. Hone your artistic eye by gazing at colorful Warhol paintings or ornate Greek and Roman Art. There’s no better place to be on a beautiful summer night than a Cleveland Guardians game at Progressive Field, which features an abundance of local food and drinks options.
All aboard this round-trip jaunt through 33,000-acre Cuyahoga Valley National Park. Ride the rails between Independence and Akron, scoping all that jaw-dropping natural beauty from the comforts of Cuyahoga Valley Scenic Railroad’ s passenger cars. No matter the season, this is gorgeous stuff. Step back in time at Hale Farm & Village, which recreates 19thcentury farm life in the Western Reserve (open seasonally between June and October). Lunch at the on-site Café 1810 is thoroughly modern, however, with regionally sourced ingredients and menu. This historic Stan Hywet Hall & Gardens was built in the early 20th century. Today, the 65-room mansion and accompanying 70 acres of meticulously landscaped grounds offer plenty of room for exploration. Conclude your day with pitch- perfect notes with the Cleveland Orchestra at Blossom Music Center, the warm- weather home of the famed Cleveland Orchestra since 1968. Groups of 10 or more receive group discounts, priority seating, and free bus parking.
For years Shelby County, Ohio has enjoyed the distinction of having the highest percentage of manufacturing jobs per capita in the State of Ohio. Today and throughout its history, Shelby County is known as the place that builds things. With this visit, you’ll see for yourself why this region is a hotbed for manufacturing and how that came to be.
Our first day begins with a tour of the Airstream plant, affectionately known as “the Mothership.” You’ve seen these iconic travel trailers on the highway, now you can witness first-hand how they’re built with this up-close and personal guided factory tour. From the first stages of assembly through final quality assurance checks, these world-class travel trailers are manufactured exclusively in Jackson Center, Ohio.
After the tour, guests will visit the newly constructed Airstream Heritage Center. Paying tribute to nearly 100 years of business success, the Heritage Center is comprised of vintage Airstream trailer trailers, interactive displays, and Airstream collectibles of every variety. Dinner this afternoon will be enjoyed at the nearby Inn Between Tavern, well known for their delicious fried chicken and scrumptious sandwiches. After dinner we’ll head to downtown Sidney for a visit to Austeria Wine Boutique. Here we’ll treat ourselves to a curated wine tasting at this newly opened bottle shop that features 400-600 different wines.
SIDNEY VISITORS BUREAU
Jeff Raible, President
937-492-9122 • 866-892-9122
jraible@sidneyshelbychamber.com www.VisitSidneyShelby.com
Our second day begins with a chance to stretch our legs on a guided walking tour of downtown Sidney. Led by the Shelby County Historical Society, we’ll visit the Farmers and Merchants State Bank, built in 1917 by famed architect Louis Sullivan, mentor to Frank Lloyd Wright. This exquisite architectural masterpiece best known for its “jewel box” design is not to be missed. From
there we’ll walk across the street for a peek into the Monumental Building, originally constructed in 1877 to honor Shelby County’s fallen Civil War soldiers. Where once Buffalo Bill Cody and Annie Oakley performed, the beautifully renovated Opera House on the upper level is now home to Sidney’s Municipal Court.
Lunch today will be at the famous Spot Restaurant where guests have enjoyed mouthwatering meals for more than 110 years. Other downtown dining options include Murphy’s Craftbar + Kitchen and Amelio’s Italian Pizza Shop. After lunch, we’ll tour the Wallace Family Learning & Innovation Center where we’ll see and hear the compelling story of how Shelby County emerged from a primitive wilderness 200 years ago to become the innovative and vibrant community it is today. Dinner will be served up at The Bridge Restaurant or Tavolo Modern Italian Restaurant. The Bridge offers steaks, chops, and incredible seafood in a lovely setting.
After a couple days of seeing how it’s made in Shelby County, it’s now time to make something yourself at Hammer & Stain. This guided, doit-yourself studio offers guests the opportunity to transform unfinished wood into beautiful and personalized home décor. With your finished souvenir in-hand, the balance of the day can be enjoyed visiting local downtown specialty shops and boutiques or simply relaxing on the beautiful and historic Shelby County court square, listed on the National Register of Historic Places.
Nestled in the heart of Northern Indiana, the communities of South Shore and Shipshewana, Indiana come alive at night with a diverse offering of nighttime entertainment to cater to a range
• BY ISABELLA WILKES
of interests and preferences. From high-energy concerts to intimate theatrical performances, this region is a perfect destination for groups looking to fill their nights with unforgettable experiences.
You’ll be amazed at the wide variety of world-class entertainment options offered year-round in the third largest Amish community in the U.S.
Broadway-style musicals and plays featuring the best talent in the region are put on throughout the year at the Round Barn Theatre at the Barns at Nappanee, Home of Amish Acres, a beautifully repurposed barn turned into a performing arts center.
Shipshewana’s Blue Gate Theater is a state-of-the-art venue for concerts, musicals and other live entertainment shows. From plays that will make you laugh, to touching performances to bring tears to your eyes, groups are guaranteed an unforgettable performance. But a trip to this region isn’t complete without sampling traditional Amish or Mennonite cuisine, so make the most of your trip by bundling a ticket and a meal at Blue Gate Restaurant, connected to the theater.
With a newly renovated theater that seats 1,500 spectators, the Blue Gate Performing Arts Center hosts some of the nation’s most sought-after musical guests, comedy acts, and family-friendly performances. From chart-topping country and rock bands to world-renowned gospel choirs and tribute acts, there’s something for everyone at the Blue Gate. The venue also boasts an exceptional sound and lighting system that enhances the overall experience for spectators.
Shipshewana, as quaint and tranquil as it is in the day, boasts a considerable array of entertainment options to satisfy any seasoned thrill-seeker. The Michiana Event Center is the region’s home to nighttime entertainment. From rodeos and their bull-riding cowboys to circuses and death-defying acts, to thrilling sports tournaments, and unapologetically loud monster-truck derbies, a night at Michiana is a night full of laughs.
South Shore boasts a diverse nightlife that has something to offer every group, from the energetic atmosphere of lively music halls and the local casino to the more refined experiences at the concert halls and opera house.
The Indiana Ballet Theater is a must-visit attraction. As the premier school of ballet in the region, the theater boasts some of the most talented and skilled performers in the state. Visitors can enjoy a range of full-length classical ballets, including the perennial holiday favorite, “The Nutcracker,” the timeless classic “Swan Lake,” and beloved fairy tales such as “Peter Pan” and “Thumbelina.”
For over 81 years, the Northwest Indiana Symphony Orchestra has been committed to providing exceptional musical performances and fostering community engagement. For fans of classical arts, the Memorial Opera House is also a must-visit destination. The historic venue showcases a range of theatrical productions and live performances throughout the year, including plays, musicals, and concerts. And for those who love Broadway shows, Theatre at the Center is the region’s only professional theater dedicated to bringing the best of Broadway to Indiana audiences.
The Horseshoe Casino in Hammond, Indiana is a premier entertainment destination that offers an endless array of gaming options, dining experiences, and live entertainment. The casino’s state-of-theart facilities, including a spacious gaming floor with over 1,500 slot machines and 70 table games, make it a favorite among visitors seeking an adrenaline-fueled night out. In addition to its gaming offering, the Horseshoe is also home to The Venue, a 90,000-square-foot entertainment complex that hosts some of the biggest names in music and comedy. With its comfortable seating and luxurious VIP amenities, guests will have a hard time remembering they’re not in Las Vegas.
South Shore’s entertainment venues are an incubator for up-and-coming talent. Beatniks on Conkey and Chicago Street Theater are both intimate venues that often offer up their space to new talent, including singer-songwriters, playwrights, and stand-up comics.
Experience the magic of summer nights in South Shore by taking in a live performance at the Dunes Summer Theatre. Located in an idyllic setting along the Indiana Dunes National Park, this beloved venue offers a range of musical acts and performances through the season, making a perfect nightcap after a day spent enjoying the sun and sand at the beach.
Joplin, Missouri is more than a destination, it’s the place to be. Guests can visit Joplin’s many attractions and must-see experiences and enjoy more than 200-plus restaurants when they aren’t exploring.
George Washington Carver was an agronomist who invented more than 300 products made from peanuts as well as products from other crops like sweet potatoes. Today, you can visit the 240-acre national park built in honor of this multi-talented personality: George Washington Carver National Monument. Located in Diamond, Missouri, about 15 miles southeast of Joplin, this is where Carver was raised, where he explored the surrounding woods and prairie.
CORNELL COMPLEX
Creativity flows in this modern arts and entertainment complex that Connect2Culture and Spiva Center for the Arts call home. The Complex features a 435-seat performance theater, reception areas, outdoor decks and patios, galleries, and classroom spaces. Serving as the heart of Joplin’s art community since 1947, Spiva invites visitors to discover, create, and collect art.
VISIT JOPLIN CVB
Kerstin Landwer, (417) 625-4790, klandwer@joplinmo.org, www.VisitJoplinMO.com
Centrally located between Chicago, Indianapolis and St. Louis, ChampaignUrbana is an arts lovers dream spot
Located in the heart of the Midwest in East Central Illinois, Champaign-Urbana offers a wide range of experiences for visitors that includes historic architecture, wide-open spaces and a bustling university campus. It also is well known for its support of the arts. “Arts and culture are foundational to our community,” says Caitlyn Floyd, Director of Sales, Experience ChampaignUrbana. “From daily live music to public art and murals, to cultural experiences, you can see the whole world when you visit the Champaign-Urbana area.” Here we spotlight not-to-bemissed cultural spots.
Experience the Krannert Art Museum, secondonly in size to the Art Institute in Chicago. This entirely free museum features medieval collections to modern art focusing on social justice. Take a guided tour through the museum to discover their rich collections, going home inspired.
Immerse yourself in Japanese culture at the University of Illinois’ Japan House. Discover the way of tea through a traditional Tea Ceremony, the timehonored art of Chado. Codified almost four hundred years ago by Sen Rikyu, the greatest tea master, the four spirits of tea signify the highest ideals of the Way of Tea: harmony, respect, purity and tranquility. Its core elements involve the acts of
serving and receiving a bowl of tea with the utmost sincerity, appreciation and attentiveness, while bearing an attitude of single-mindedness and a keen awareness of the concept ichigo, ichie (one life, one opportunity).
Arrive at the historic Monticello Railway Museum where you taste the true history of the Illinois Central Railroad. After exploring railcars and other equipment, you will board a historic train car for a lunch you will never forget. As the railcar cruises down the track, you will enjoy a tasty meal and tea as you discover the magic of central Illinois’ most beloved treasure.
Caitlyn Floyd, 217-351-4133, caitlynf@experiencecu.org, www.experiencecu.org
Whether your artistic tastes range from glass to sculptures, the Western U.S. has something for everyone.
This exhibit showcases the studio glass of artist Dale Chihuly. The project features three primary components: the Garden, the Glasshouse, and the Interior Exhibits.
There are about 70 modern sculptures spread across this five-acre sculpture garden including four bronze pieces by Henri Matisse.
Located on a 10,260-acre working sheep and cattle ranch, this center features world-class outdoor sculptures with views of the Beartooth Mountains.
Founded in 1996, this outdoor museum is dedicated to collecting, preserving, and exhibiting the iconic signs of Las Vegas. The sign “boneyard” is only available to the public through a guided tour.
California has a rich cultural history with 14 state-designated cultural districts established in 2017. Here are seven districts that highlight the creativity and beauty of California culture.
This arts scene will have people exclaiming, “Eureka!” Amid the magnificent redwood curtain lies the Eureka Cultural Arts District. The district features a vibrant arts scene and a charming old town area that features late Victorian and Greek revival architecture styles. Art galleries, street art, live music and dance keep tourists busy for the day. Visitors can view the cafes, breweries, galleries and museums on foot or bike. First Saturday Night Arts Alive! – a fun art walk – takes place each month. The event includes remarkable art, music, dining and shopping in Downtown and Old Town Eureka, where more than 75 businesses participate in the walk.
Surrounded by the Trinity Alps, Mt. Shasta and Mt. Lassen mountains and residing next to the Sacramento River, the Redding cultural district’s most alluring draw is mother nature. Visitors can explore the Turtle Bay Exploration Park which exhibits a museum, botanical gardens, and an animal sanctuary. Sundial Bridge is a must – the iconic glass art walkway is one of the biggest working sundials in the world. Designed by architect Santiago Calatrava in 2004, the bridge reaches across the picturesque Sacramento River.
Postcard perfect small towns, Grass Valley and Nevada City share a cultural district, known for its history in goldmining, and its current wineries, tasting rooms and vineyards. The art scene includes several events, festivals and street fairs throughout the year. While there are thousands of events, the most highly rated one would be the California WorldFest,
the Wild & Scenic Film Festival which showcases environmentally themed documentaries.
The area boasts two delightful old towns which highlight the Native American culture that existed before the mining populations existed in the area.
This ruggedly beautiful mountain setting attracts residents and visitors with an alpine allure. Located in the High Sierra Mountain range, the historic area provides a window into the culture through outdoor adventure.
The district’s newest feature provides hands-on art experiences through a 3,000-square-foot “makerspace” where creators can learn, experiment, build and practice all types of techniques.
Sun-soaked Emeryville, nestled in the Bay Area, is home to the Pixar Animation Studios and beloved Peet’s Coffee & Tea and holds some of California’s best modern art. From animation and digital mapping composition to murals, the city is a hotspot for diverse contemporary creations. The annual Emeryville Celebration of the Arts features a month-long exhibition of carefully selected local artwork.
Bustling with shopping, dining and arts, this San Francisco hub is home to a diverse community of Latinx businesses which have contributed largely to the area’s political and cultural sphere. The tree lined enclave of The Calle 24 Latino Cultural District is sprinkled with colorful street art and the city’s largest collection of murals.
Not far from Calle 24 is San Francisco’s Filipino Cultural Heritage District. This mile and a half neighborhood is one of the few districts in the United States specifically designated as a cultural heritage district for Filipino-Americans. It is a cultural immersion with traditional options like adobo or lumpia and creative dishes incorporating international piquancies. The district is famous for hosting the Parol Lantern Festival, a celebration of Filipino Christmas traditions each December. The Parol lantern serves as a symbol of hope, peace and luck.
The South features a variety of excellent street and public art destinations. Here are a few.
North of Downtown Miami, this neighborhood that was once a collection of warehouses has been transformed into one of the world’s hippest hangouts, where colorful murals make it a go-to stop.
The New Orleans Street Art and Mural Walk in the Ninth Ward covers a mileand-a-half and features a multitude of beautiful street art pieces.
Lexington has also gained a reputation as a top destination for some of the world’s most talented street artists, who have helped to transform the city into a street art canvas.
Many of the streets and parks of Greenville are home to 125-plus pieces of stunning original art including statues, murals and structures.
Throughout Jackson, public art has become more celebrated and common as bold pieces across the city captivate visitors and natives alike.
There’s more than racing and Spring Break in this iconic city
BY DAVE BODLENASCAR begins its season at the Daytona Beach International Speedway. Did you know NASCAR is celebrating its 75th Anniversary in 2023? Although you may not have participated in those MTV Spring Breaks between 1986 and 1993, you have almost certainly heard of them. If racing and partying is all you know about Daytona Beach, there’s so much you’re missing. Hop aboard and learn about a destination of art, culinary, history and of course, racing.
Let’s put your perception of a Daytona Beach Spring Break to rest right now. In the past, Spring Break in Daytona Beach was a wild and crazy time, but today, the only Spring Breakers are bringing their families. Spring is a special time of year. The temperatures range from a high of 75 degrees in March and 80 degrees in April to lows of 59 degrees in those months. With only four or five days of rain, the wide sandy beaches are perfect for a morning walk. Truth be told, groups will enjoy the fall and winter festivals and events as well, including holiday lighting displays at the Speedway and Riverfront Esplanade.
I get what you’re thinking. Not everyone in your group is a race fan. It’s likely hardcore race fan groups that already know about the Daytona 500 race week and have their plans set. Throughout the season, there are other NASCAR Cup Series Races, NASCAR Infinity Series Races, concerts and events to keep your group busy.
There’s also plenty to do at the speedway that doesn’t involve watching a race or an event. A guided track tour around the 2.5-mile oval is a fascinating ride in an open-air tram. At the top of each oval, cars need to maintain 75 miles per hour to stay on the track. Did you know there’s a 10-degree slope at the finish line? It always looked flat on television.
The Motorsports Hall of Fame of Americas is filled with displays honoring all forms of motorsports, including stock cars, motorcycles powerboating and aviation. The Pit Shop Retail Store is the place to get your favorite NASCAR fan that special remembrance of your tour of the speedway.
The Museums of Arts & Sciences (MOAS) is a group of eight venues that combine to be Central Florida’s leading art, science and history presentation. The Cici and Hyatt Brown Museum of Art features a rotating collection of more than 2,600 pieces of Florida-themed art. Many of the primary oil and watercolor paintings were created by northern artists visiting or wintering in Florida.
The North Wing of MOAS includes permanent exhibitions of American, Chinese and decorative art. The L. Gale Lemerand wing features Cuban Foundation Art, much of which was created before Fidel Castro’s takeover. This is the largest
collection outside of Cuba. The Prehistory of Florida Gallery features a 13-foot Giant Ground Sloth that was discovered not far from the museum. The bones were recovered, identified and reconstructed.
Completing the impressive collection of MOAS facilities is the Charles and Linda Williams Children’s Museum located in a separate wing. Gamble Place was a winter retreat for James Gamble (Proctor & Gamble) and features 175 acres with buildings from the early 1900s. Tuscawilla Preserve is a 62-acre habitat for numerous endangered flora and fauna. The boardwalk through the preserve is being renovated with Phase One completed.
Much of the Daytona Beach area’s history is tied to the sea. The Ponce Inlet Light Station & Museum has guided mariners along the east coast of Florida for 130 years. This is one of the few light stations in the U.S. with the keepers and support buildings in place.
This National Historic Landmark, in addition to the Lighthouse Tower and the Lens Exhibition Building, is a must see. Casements in Ormond Beach was the winter home of John D. Rockefeller. Named for the large hand-cut casement windows, the Casements is listed on the National Register of Historic Places and is designated a Florida Heritage Site. Guided tours and permanent exhibits tell the history of the mansion.
Dunn’s Attic on West Granada in Ormond Beach isn’t an attic in the literal sense. This upscale furniture and home décor consignment store features Rosie’s Café. You’ll be hard pressed to find a better breakfast and spoiler alert, while waiting for breakfast enjoy a complimentary Mimosa and browse the
galleries. A sixth generation of the Dunn family is continuing to serve the Dayton Beach area.
On West Granada, dinner at Rose Villa Southern Table offers an excellent menu and has history to share. As a bed & breakfast, it was an extra to Henry Flager’s Ormond hotel. Wealthy guests desiring more privacy found the B & B more to their liking. In 2007, the building was purchased and returned to its Victorian heritage. Today, the fried chicken half or pork chop are well worth straying from your diet.
This area of West Granada features 31 Supper Club, Grind Gastropub, Kona Tiki Bar and Ormond Garage craft beer brewery. Add a sushi restaurant and a seafood restaurant, all within an easy walk, and you have the makings of a great progressive dinner.
One stop that’s ideal for Happy Hour is Racing’s North Turn Restaurant and Racing Museum. From 1936 until World War II, races ran on the beach then turned and continued south on the highway. That tradition continued in 1948 until in 1958 the new Daytona Beach International Speedway opened. North Point sits on the spot where the racers went off the beach and headed south. There’s lots of history and the beer is cold.
Millie’s Restaurant is perfect for smaller groups. This little hole-in-the-wall is located in a small strip mall and serves fresh locally sourced seafood and vegetables. If a 2020 episode of Diners, Drive-ins and Dives can find this secret spot, you should be able to.
Let’s slip in a little shopping, dining and entertainment and introduce you to One Daytona. It’s all located outside the front doors of the 105-room Fairfield Inn & Suites and the 144-room Marriott Autograph Collection Hotel The Daytona. It’s a great location if racing is on your itinerary.
There are more than two dozen hotels with the ability to host meeting and tour groups. Many are within walking distance of the Ocean Center Convention Complex. The Hilton Daytona Beach Oceanfront Resort is directly across the street from The Ocean Center and convenient if you’re visiting for a particular event or show.
For me, the beach is the place to be and the Max Beach Resort was a gracious host and an ideal property for tours, reunions, girlfriends, or guys get-aways. This oceanfront property features 72 oceanview one, two and three bedrooms full equipped. Each bedroom has its own bath and there’s a fully equipped kitchen, laundry room with washer and dryer and more. On the rooftop, you’ll find a fitness room, game room and a Sunrise Terrace and Sunset Terrace.
Start building an itinerary today that will make your group feel like Daytona Beach locals.
From historical sites to impressive museums, Birmingham has something for everyone
Located at the foothills of the beautiful Appalachian Mountains, Birmingham offers wonderful surprises everywhere you look. From lush rolling hills and awardwinning restaurants to historical sites commemorating Birmingham’s important role in the Civil Rights Movement, Birmingham offers visitors and locals alike a seemingly never-ending list of activities and adventures.
Now a National Monument, Birmingham’s Civil Rights District should be at the top of any visitor’s to-do list. Located in downtown Birmingham where a number of significant events of the Civil Rights Movement of the 1950s and ’60s occurred, the Civil Rights District includes a number of historical landmarks. The Birmingham Civil Rights Institute offers exhibits on segregation and the Civil Rights struggle, including ones on the 1955 arrest of Rosa Parks for her refusal to give up her seat on a Montgomery bus to a white man and the U.S. Supreme Court’s bus desegregation ruling in 1956.
Located on the east side of Birmingham, the Barber Vintage Motorsports Museum is home to the largest collection of motorcycles in the world with some 1,600 impeccably restored bikes spanning more than 100 years of production displayed inside a beautiful contemporary building. More than 950 bikes can be seen on any given day, and 200 different manufacturers from 20 countries are represented in the collection, including HarleyDavidson, Honda, Indian, Showa, DSK and Cagiva. In keeping
with the founder’s love for cars and racing, the museum also features the world’s most extensive Lotus collection and rare racecars, including the 1964 Ferrari F-158 in which John Surtees won the 1964 Formula 1 Driver’s World Championship.
Pay your respects to Birmingham’s iron origins at Vulcan Park and Museum atop Red Mountain overlooking the valley in which Birmingham is nestled. There, you’ll find a towering statue of Vulcan, Roman God of Fire and Forge. Standing 56 feet tall, Vulcan is the world’s largest cast iron statue.
Sara Hamlin, 205-214-9205, shamlin@inbirmingham.com inbirmingham.com
Museums devoted to one artist display famous works and shed light on the genius behind them.
In Bogota, Colombia, see paintings, drawings and sculptures by Colombian artist Fernando Botero, famed for his whimsical depictions of chubby people and animals.
This Basel, Switzerland museum features the world’s largest collection of works of Swiss artist Jean Tinguely, best known for his moving mechanical sculptures.
More than 200 works by Pablo Picasso draw art lovers to Malaga, the Spanish seaside city of his birth. Special events in 2023 revolve around the 50th anniversary of his death.
This Amsterdam treasure house contains the world’s largest collection of art by the Dutch Post-Impressionist.
Tour operators seeking to give clients a once-in-a-lifetime trip to Paris should sprint, not jog, if they want to lock in tickets and hotel accommodations for the 2024 Summer Olympic and Paralympic Games.
Officially titled Games of the XXXIII Olympiad, the Summer Games will be the biggest event in Paris’ long and glorious history. The City of Light last hosted the Olympics a century ago, in 1924, and did the same in 1900. (London also has hosted the event three times.)
• BY RANDY MINKNext summer’s competitions will feature 32 sports, from archery, badminton and swimming to weightlifting, wrestling and water polo. These include four newly introduced sports, all closely associated with youth: breaking (or breakdancing, making its Olympic debut), sport climbing, skateboarding and surfing. Dates for Olympic Games Paris 2024 are July 26 to August 11, while the Paralympic Games will run from August 23 to September 8.
Starting with Paris 2024, the sale of hospitality packages for the Games is being centralized via a single provider. For the first time, tour operators (and individuals) can go to one source to secure hotel rooms and guaranteed event tickets.
In this new, groundbreaking model, On Location, a global e-commerce platform that creates customized premium experiences at major events worldwide, partners with the International Olympic Committee (IOC) as the official and exclusive hospitality provider for Paris 2024 (and Milano Cortina 2026 and Los Angeles 2028).
On Location and a handful of authorized sub-distributors (one in Canada but none in the U.S.) are the only safe sources through which ticketinclusive packages can be purchased.
The Paris 2024 Ticketing Program is the only other risk-free way to secure attendance to the Games.
On Location’s Will Whiston, executive vice president, Olympics and Paralympics, says now is the time to book as “this is the most high-in-demand Olympics in recent memory,” with interest even exceeding that of the 2012 Olympics in London, the last time the Summer Games were held in Europe.
The post-pandemic desire to gather for a big event, coupled with the chance to visit one of the world’s most popular tourist cities at a prime time, largely accounts for the demand, Whiston observes. (International tourists were not allowed at the Summer Games in Tokyo in 2021.) The Paris 2024 Ticketing Program reports record sales.
Whiston points out that hotels will be
at a premium, acknowledging that “there are only so many hotel room nights” in Paris during the Games. On Location has spent the last two years securing blocks of rooms at 3-, 4- and 5-star properties.
On Location offers both Travel Packages (event tickets, hotel, sightseeing and various amenities bundled) and Hospitality Packages (event tickets but no hotel).
More than 90 percent of Olympic sports are available with an On Location Hospitality offer, which could be at the competition site or a convenient citycenter location. A July 27 beach volleyball Hospitality Package at the Eiffel Tower Stadium, for example, includes pre-event access to an on-site, Olympic-themed hospitality lounge with TV screens broadcasting coverage throughout the space. Other Hospitality plans provide lounge access before, during and after the sporting session. Fans can choose from four levels of service at the on-site hospitality venues—Gold, Silver, Bronze and Private Box.
Those who choose the entry-level Hospitality In The City packages (including sports event ticket) will be invited to share in the excitement of Clubhouse 24, located in the city center’s Palais de Tokyo, the largest contemporary art center in Europe. A groundbreaking concept developed especially for Paris 2024, this hospitality and entertainment zone offers easy access on foot or via public transportation to 15 competition venues. The Clubhouse 24 main stage will feature live music performances, sports demonstrations, interactive fun and special guest appearances. Guests can enjoy a host of food and beverage at the Parisian-inspired food market. Tour operators interested in a package for groups of 11 or more can submit the online form at https://corporateHospitality. paris2024.org. For individuals and smaller groups, the e-commerce platform is https://hospitalitytravelpackages. paris2024.org.
Subscribers
