Premier Housewares Corporate

Why Premier Housewares?

Contents About Us

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Brands

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Warehouse

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Showroom

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Products

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Text & Image Content

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Delivery

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The complete solution for home lifestyle retailers.

About Us We pride ourselves on being one of the UKs most influential suppliers and distributers in home lifestyle products to the retail trade. Established as a family business in 1988, we have grown exponentially to become a market leader within the industry.

Starting as a kitchenware business, Premier rose to prominence with ceramic kitchenware product lines such as Royal Windsor and Regent Pearl. The success of these lines allowed us to expand the scope of our business to include textiles and home interiors.

Being able to adapt to different marketplaces has given Premier the capacity to be constantly developing new product ranges, allowing us to stay ahead of trends.

Today, with an expanding global customer and supplier base, Premier is now an international leader in interiors and can facilitate a comprehensive solution for housewares and home lifestyle retailers in the UK and abroad.

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A sign of quality & reliability.

Brands Premier Housewares are now a recognised staple at industry conventions every year.

As we work closely with designers and have developed relationships with influencers within the industry, our new product lines are always innovative and on-trend.

decorative home accessories. As trends in interiors are evolving as fast as high fashion, we have responded by examining design trends and creating product lines that are ahead of the curve. It’s high fashion for your home.

Partnering with a well-established brand like Premier Housewares has many advantages. Consumers recognise our brand and know it means a high quality product. Brand recognition strongly influences potential customers, as well as improving your perception and credibility in the industry with partners, suppliers, and job applicants.

We have brands in specific product categories for targeting certain markets. Avie is high quality dinnerware, inspired by Scotland. Tenzo is Japanese-style precision cookware. Finchwood is quaint furniture and accessories for a British garden, and Zing! is brightly coloured, contemporary, practical cookware. Each Premier subbrand has a unique flavour and attractive, stylised product packaging.

Our latest brand, Fifty Five South, features high-end luxury interiors, including furniture, lighting, clocks, soft furnishings, and

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Radio controlled & laser guided.

Warehouse The awe-inspiring warehouse is the beating heart of our operation and is controlled by a state-of-the-art electronic nervous system.

The warehouse is completely computerised and has the capacity to hold 50,000 pallets.

Stock picking is done by laser-guided forklifts that receive instructions in real time via radio, transmitted from the head office.

Orders are converted to a dispatch note within minutes, ensuring an optimal and efficient service.

As we have three separate holding facilities in Glasgow, Cumbernauld, and East Kilbride, Premier have the capacity to hold stock on behalf of customers, to be delivered via whatever method is most suitable and convenient.

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See our merchandise styled & displayed.

Showroom Our showroom gives us the opportunity to showcase our wide range of products, and demonstrate how they can be styled together to create beautiful home dÊcor settings. As part of Premier Business Park, which also houses our head office on the banks of the River Clyde in Glasgow, the showroom covers a total of 20,000 sq ft over two floors, includes 20 living room sets, 5 kitchen sets, and a children’s bedroom set.

The upper floor is living and interiors.

As well as the room sets, which are professionally merchandised to display ranges associated with established and emergent interior design trends, there is a wall of mirrors, a wall of clocks, and

several aisle displays of lighting and home accessories. There is also a working kitchen and hospitality station to provide guests with refreshments within the showroom itself.

The lower level is kitchen and bathroom, and contains shelving and open plan displays of our growing and evolving lines of kitchenware, bathe and utility, and outdoor products. Tours of our showroom can be arranged by contacting our head office, or your sales representative.

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Over one hundred new products every month.

Products Premier boast over 11,000 products, and are introducing as many as 100 new products every month. Strict quality control is carried out on all items, both in our Glasgow office and at factories overseas, to make sure that everything we supply is of high standard and fit for purpose.

Many products are designed in-house to meet specific marketplace demands, and our buying department is made up of industry specialists who follow emerging trends closely. Our design department create bespoke, attractive packaging for new products to appeal to the specific markets and demographics the product is aimed at.

Our home and living catalogue includes furniture, lighting, clocks, mirrors, textiles, storage, wall art, and home accessories. We also supply kitchenwares like bakeware, cookware, dinner sets, glass and barware, table and serveware, and kitchen organising and storage units. We supply a growing number of bathroom products, utility, laundry, and storage items, plus giftware, outdoor furniture, and products for picnics and active lifestyles.

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A lot more than words & pictures.

Text & Image Content With our team of in-house photographers, designers and copywriters, we are able to provide beautiful imagery and eloquent text about each of our products, ranges, and brands. When you buy from Premier, you’re not just purchasing stock, you will be supplied with what you need to promote these products to your customers.

In addition to master shots for catalogues or promotions, our merchandising and photography department produces shots of our products in use, and lifestyle shots styled according to up-to-date interior design trends. Our marketing team can supply product copy informed by buyers and designers, appropriate for different target markets, so you’ll have the right words to appeal to your audience.

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Packed & delivered the way you want.

Delivery We provide a variety of delivery options to suit our customers needs. With our flexible ‘drop ship’ service we will pick and pack your orders for you. All you need to do is arrange a carrier to pick up from our warehouse.

We provide a ‘mail order box’ packaging service, so orders can be packed in different quantities, with alternative packaging, or to meet other specific delivery requirements.

This service is especially popular with customers who wish to repackage products, or have limited redistribution capabilities.

As an international importer and distributor, we have an established infrastructure for exporting and delivering everything from small individual products to large furniture orders around the world. Our multi-lingual export department specialise in French, Spanish, German, Arabic, Farsi Persian, Polish, Mandarin and have established relationships with global shipping specialists and international carriers.

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Call us today on +44 (0) 141 579 2000 or send us an email to info@premierhousewares.co.uk premierhousewares.com Find us on: