April 2015
Western Europe is still pivotal for Heineken
Food & Drink Business Website:
www.fdbusiness.com
C o n t e n t s
- 3 C OVER S TORY
- 52-55 N UTRACEUTICALS
Western Europe is still pivotal for Heineken.
Vitafoods Europe 2015 – The nutraceutical industry’s global meeting place. Vitafoods Europe 2015 Previews. P AGE 19
- 13 M ERGERS & A CQUISITIONS Coverage of British and international deals.
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Alexis Nasard, President, Heineken Western Europe.
R EGULARS Bottling & Packaging. . . . . . . . . . . . . . . 6-12
Materials Handling . . . . . . . . . . . . . . . . . . 24
- 15 D EVELOPMENT S TRATEGY Lean thinking improves Nestlé’s operating profit margin in Europe.
Processing & Manufacturing . . . . . . . . 25-31 Lean Manufacturing . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 27-31
Quality & Safety . . . . . . . . . . . . . . . . . 34-47 PAGE 13
- 19 P OULTRY Moy Park set for IPO in 2015.
Janet Mc Collum, CEO, Moy Park.
Warren Buffett, CEO, Berkshire Hathaway.
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Jon Woods, General Manager, Coca-Cola Great Britain & Ireland.
Food Security, Safety & Certification . . . . . . . . . . . . . . . . . 34-39 Food Safe Lubricants. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 40 Hygienic Pallets. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 42 Intermediate Bulk Containers. . . . . . . . . . . . . . . . . . . . . . . 45-49
Storage & Logistics . . . . . . . . . . . . . . 49-51 PAGE 42 Materials & Ingredients . . . . . . . . . . . . 53-56
New, improved hygienic pallet.
- 21 M ARKETING Irish food and drink industry receives global exposure at Bord Bia’s Marketplace 2015.
Managing Director: Colin Murphy Editor: Mike Rohan Group Operations Manager: Sylvia McCarthy
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Ibrahim Najafi, CEO, R&R Ice Cream.
- 23 S OFT D RINKS
Glanbia Ingredients Ireland opens €185 million hi-spec infant formula standard facility.
Production Manager: Sylvia McCarthy
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The Coca-Cola Company introduces new ‘one brand’ strategy for Western Europe.
- 33 D AIRY
Advertising: John Bent, Ian Stewart & Rachel Howard
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FOOD & DRINK BUSINESS EUROPE, APRIL 2015
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COVER STORY
Western Europe is Still Pivotal For Heineken Although Heineken is the most global brewer in terms of its broad geographical presence, with operations in over 70 countries, it still derives 39% of its revenues and 27% of group operating profit from Western Europe, which remains the largest of the international beer group’s five regions.
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ncompassing 31 production sites with operating companies in nine countries and an Export and Duty Free business, Heineken is the largest brewer in Western Europe. The Western Europe business is also the base of its cider operations – Heineken is the world’s largest cider producer – and its innovation activities, which contributed a total of Eur1.5 billion to group revenues in 2014.
Alexis Nasard, chief marketing officer of Heineken and president of Heineken Western Europe.
2007, the banking crisis in 208 and subsequent economic depression across many international markets, Heineken has adopted a different approach to its operations in Western Europe. Heineken is now investing aggressively in the region for the first time in many years as it attempts to win market share and double its rate of innovation over a three year period. For example, Heineken is currently investing £108 million to modernise and expand capacity at two of its UK production sites £50 million in its Manchester brewery in addition to £58 million at its cider plant in Hereford. Heineken UK is spending a further £18 million on upgrading and modernising its Star Pubs & Bars retail estate. The UK is Heineken’s largest market in Western Europe. The world’s third largest brewer is also continuing to reduce costs in Western Europe and reinvesting the savings to strengthen its brands, enhance sales effectiveness and create exciting new categories. Market Fundamentals Although a mature market overall, the economic fundamentals in Europe are sound and it remains a wealthy region, generating 30% of global GDP with 6% of the world population, according to Alexis Nasard. “It’s a very rich continent with consumers who have deep pockets,” he points out. Indeed, Western Europe will continue to play a pivotal role in the development of Heineken as it builds on its position as the world’s third largest brewer. “The role of Western Europe is to be a sustainable source of revenue and profit for the company and an innovation hub,” he says.
“Western Europe is and will continue to be an important region for Heineken. Western Europe is the birth cradle of the company, it carries a lot of history, a lot of emotional attachment; but also it is quantitatively a very important business for us,” states Alexis Nasard, chief marketing officer of Hein-eken, who became president of Heineken Western Europe in April 2013. Heineken is the clear leader in the Western European beer market with a 25% share of volume ahead of Carlsberg and AB InBev, each on 12%. “As the leading brewer we have a pretty decisive share position where we are actually the same size as our next two competitors combined and we all know the importance of scale in the brewery sector.” Alexis Nasard adds: “When you have a market share in a developed market above 25%, you have a competitive advantage in shaping the profile of the market going forward.” New Approach After a period of restructuring and cost cutting following the £7.8 billion joint takeover with Carlsberg of Scottish & Newcastle in FOOD & DRINK BUSINESS EUROPE, APRIL 2015
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THE SUB is a stylish draught beer appliance that has been created to serve the growing at-home beer market. Launched in 2013, THE SUB is accompanied by
A fusion of lemonade made from natural juice mixed with beer, Radler is tapping into the consumer trend for natural products and low-alcohol options. Radler with its low alcohol volume of 2% has been introduced throughout Europe and is now being rolled out across the globe. “It is a huge innovation, it’s our most successful one actually for us in the beer category and 70% of the volume of Radler is sourced from the non beer category and non alcoholic category, so we’re having increasing signs that the non alcoholic or lower alcoholic content is very promising in terms of our innovation strategy,” he comments. Desperados is a Tequila flavour beer, which since its launch in France in 1995 has become an international success. Affligem is a range of Belgian beers originating from an abbey of the same name. Desperados and Affligem and have now joined the Dutch brewer’s portfolio of global brands headed by Heineken.
THE TORP, a brand new 2 litre keg.
Innovation Heineken Western Europe is focusing on exploiting the growing popularity of speciality beers in markets such as the UK and expanding cider consumption globally. Heineken’s innovation strategy is targeting to increase sales of products that have been on the market for less than three years from 2.6% of total sales to 6% by 2020. Heineken Western Europe is spearheading these efforts. “The region is now the company’s leading source for innovation revenue,” remarks Alexis Nasard. Heineken has identified three key trends which it predicts will drive sales growth in the beer market – low or no alcohol drinks, like Radler; flavoured beers, such as Desperado; and craft and specialty beers, like Affligem.
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“Heineken is and will always be the priority, but going forward our global offering will be a lot broader,” he says. Another recent Heineken innovation is THE SUB, a stylish draught beer lifestyle appliance that has been created to serve the growing at-home beer market. Launched in 2013, THE SUB is accompanied by THE TORP, a brand new 2 litre keg which completes the system enabling consumers to pour perfect quality, super
FOOD & DRINK BUSINESS EUROPE, APRIL 2015
chilled beers. THE SUB was introduced into a number of markets in 2014, starting with France and Italy. Heineken is using innovation to help it segment the beverages market. “The art of that exercise is providing as much diversity as possible without letting cost and complexity get out of hand,” says Alexis Nasard. Of course, the successful introduction of
new and premium products allows Heineken to command higher prices and so improve profit margins. Indeed, about 30% of Western Europe revenues now come from premium propositions. The global brewer has already exceeded its 6% innovation target with 7.5% of group sales currently generated by new products. “As long as you innovate, you will perpetually see a reappraisal, which keeps the category dynamic and avoids commoditisation,” he remarks. “If you don’t innovate, you’re dead.” The Cider Opportunity Heineken is also innovating heavily in its cider business. Heineken is the world’s leading cider producer with a 24% market share and its portfolio of global and local cider brands provides a strong foundation for innovation and further development. “The cider market is now 19 million hectolitres and growing by around 4% each year,” Alexis Nasard points out. “We want to see our ciders enjoyed all over the world.” Strongbow, which was acquired as part of the Scottish & Newcastle deal in 2008, has been a Heineken global brand since 2011. The brand is the market leader in the UK and Heineken is striving to establish it in international markets, for example it has been launched in Hungary, Canada and the US.
Strongbow is complemented by a growing range of local brands, each with a distinct taste and personality such as Old Mout in New Zealand and Strassen in Belgium. Innovation is key to Heinken’s efforts to grow the cider category worldwide. An exciting new range of Strongbow Apple Ciders has been developed with new flavours such as Red Berry, Elderflower or Honey being added to the original Apple Cider Gold. In the UK, the Bulmers brand has been bolstered by new variants including Bulmers Bold Black Cherry and Bulmers Pressed Red Grape. In the Netherlands, two Jillz brand innovations, Jillz 0,0 and Jillz Red, are helping to grow the Dutch cider consumer base and increase household penetration. Financial Performance Despite the difficult macro-economic environment and trading conditions, Heineken Western Europe increased consolidated revenue by 2.2% to Eur7.48 billion in 2014, supported by a 1.7%
increase in volume and revenue per hectolitre up 0.5%. Heineken achieved continued broad based market share gains due to the consistent execution of its ‘Not an Inch Back’ strategy for growth. Positive top line performance supported by disciplined cost management resulted in an organic 4.5% increase in operating profit (beia) to Eur852 million. Reported operating profit (beia) was impacted by the divestment of Oy Hartwall in Finland and was down by 0.1%. Group beer volume grew 2.3% organically to 42.5 million hectolitres reflecting outperformance in key markets, higher brand investment, innovations and assertive commercial competitiveness. “Despite its structural challenges, Western Europe still provides good opportunities for growth, particularly through premiumisation and innovation,” says Alexis Nasard. Volume in the UK was flat and in line with the overall market. Following a particularly stronger first half the UK beer market experienced some pressure from unfavourable weather conditions, and de-stocking following the football World Cup. Despite this, Heineken and Amstel saw volume up double digits, whilst new brands and flavour extensions including Old Mout and Strongbow Dark Fruit boosted cider volume. In France volume grew in the high single digits due to improved off-trade performance and the benefit from cycling destocking from the excise duty increase in 2013. Excluding this destocking effect volume would have increased in the mid-single digits. Heineken brand leadership was reinforced by sustained brand marketing investments as well as innovation such as the introduction of THE SUB. Desperados continued to deliver healthy growth rates. Volume in Spain grew in the mid-single digits with positive
trends for all key brands and improved profitability. Effective commercial programmes and innovation drove improved marked share. In the Netherlands, overall market share improved with domestic beer volume up in the low single digits, primarily in the off-trade and supported by promotional activities in modern trade and the football World Cup. Heineken grew in the low single digits with Amstel growth in the mid-single digits driven by the ongoing success of Radler. Profit Pool Western Europe remains one of the most profitable beer markets in the world and Heineken controls over a third of it. “It is a huge profit pool, Eur2.4 billion and we are overly developed, we have a disproportionate share of that profit than our market share with 35% versus 25%. And that is driven by many factors including scale, but also by the fact that we have a revenue per hectolitre which is much more developed than average in the category, thanks to our premiumness and our innovation strategy,” comments Heineken’s chief marketing officer and the president of Heineken Western Europe. Premiumisation drives revenue per hectolitre and Heineken is performing well on this front. “When you look at the progress of our global brands in Western Eur-ope which are Heineken, Desperados, Affligem, Sol, you can see that they are growing very aggressively, significantly ahead of the market. And all these come with significant premium versus the market average in beer in Western Europe and we are very Strongbow, which was acquired as part of the determined to continue Scottish & Newcastle deal in 2008, has been a Heineken global brand since 2011. that path,” he adds. J
Arkema – The Expert in Glass Coating fter a number of cycles of use, returnA able bottles become more fragile and lose their appeal to consumers. For beer, soft drinks and mineral water producers, the look of bottles influences brand image recognition and commercial performance.
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Arkema offers a unique expertise in the glass coating market for returnable glass bottles with two products: Kercoat®, which protects bottles and keeps them looking new for longer, and Opticoat®, which masks scuffing that builds up on bottles every cycle of use. By ensuring that bottles retain an attractive look for a longer period of time, Kercoat® and Opticoat® contribute to maintaining a positive impact on the buyFOOD & DRINK BUSINESS EUROPE, APRIL 2015
ing act of final consumers. Indeed, the lifetime of bottles fleets is considerably extended allowing significant savings for bottlers. Do not forget the look of your bottles. For further information visit www.certincoat.com. J
Hi-tech Canning Line at Birra Castello Brewery CMI has installed a hi-tech canning A line at Birra Castello brewery, in the north-east part of Italy. The line has a
mounts an electronic pre-stretching device capable of pre-stretching film to a value of 400% and more. Thanks to the electronic commanding of all of the parameters, this pre-stretching system may be programmed to adapt to the degree of film pre-stretching at each phase of wrapping, optimising the primary material with a cost saving benefit (-30% compared to previous models). The machine can also be equipped with an automatic pre-stretching change-over system, an anti-dust top cover device and a “waterproof” device. It can mount spools with a height of 500, 750 and 1000 mm.
nominal filling speed of 90,000 cans per hour and is very flexible. The line can handle 330 ml and 500 ml cans packed with the following configurations: film only, film + carton pad, film + carton tray.
Depalletiser On the Birra Castello line ACMI installed an innovative high infeed depalletiser for cans which reaches a speed of Twisterbox® system. 110,000 cans per hour. The depalletiser is equipped with a new concept containment structure which guarantees maximum time necessary to substitute the terminated stability of the product during the entire spool with a new spool reel without interfer- Conveyors working phase. Furthermore, a new system ing with the productivity of the machine. With over thirty years of experience, ACMI has been introduced for handling material Furthermore, this automatic changeover sys- is capable of supplying high efficiency consuch as interlayers, top frames and pallets. tem is housed in a very ergonomic external veying systems with contained rates of conThis system offers substantial time saving box which allows the operator to act in all sumption. Apart from the performing characteristics such as robustness, reliability, during each cycle of depalletisation and layer safety. reduced maintenance, fast and easy format transfer. Despite it being a highly performchange overs, automatic change overs, all of ing system the maintenance required is mini- Palletiser mal. The high efficiency of the palletiser group is which counter distinguish the ACMI prodguaranteed by the Twisterbox® ucts, it is interesting to point out the conlayer formation system along veyor production and pre-assembly system. with the Faster model high level Infact, in order to guarantee rapid installainfeed palletiser that can reach a tion times, ACMI pre-assembles all of the production speed of 112,500 conveyors in its factory. Once they have cans per hour. The Twisterbox been pre-assembled and optimised, the installed at Birra Castello is a conveyors are then dismantled in modules three module system - the fastest and sent to the customer’s factory. In this possible configuration - with way, the ACMI installation technicians new concentric closing carbon receive a product which has already been pliers that guarantee improved tested and does not require any further interspeed and agility in handling the vention or resetting at the customer’s product, flexibility of product premises guaranteeing a clean, rapid and preselection and maximum delicacy cise installation. J when manipulating the Overview of the line with the Fenix shrinkwrapper in product. One of the background. main advantages of the Twisterbox system is Shrinkwrapper represented by the format The line is equipped with a single lane Fenix changeover operations that are shrink wrapper/tray former with a produc- commanded by means of a touch tion speed of up to 85 packs per minute. screen operators panel and do not The machine is equipped with an automatic require any type of mechanic interfilm change over system which does not vention. require operator intervention in any way. In a time lapse of approximately ten seconds, Pallet Stretch Wrapper the machine passes from the terminated Another very interesting innovaspool reel to the new reel in a completely tion presented by ACMI is the hiautomatic manner. This implies great func- tech rotating ring pallet stretch Vortex pallet stretch wrapper. tioning autonomy, as the operator has all the wrapper Vortex model which FOOD & DRINK BUSINESS EUROPE, APRIL 2015
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I LABELS & LABEL APPLICATORS
New Base Papers For Metallized Beer Labels nternational speciality paper group Ipapers Munksjo has extended its range of base for metallizing, specially dedicated to premium wet-glue beer labels. The product offering consists of two new oneside coated papers - Metalkote Expert for returnable beer bottles and Metalkote Classic for one-way beer bottles. Metalkote Expert has been specially redesigned for returnable beer bottles. This new base paper is an upgraded version of Metalkote Evolution. The improved paper surface of Metalkote Expert provides an optimized varnish consumption and outstanding gloss after metallizing. Performances in die-cutting have also been increased while Munksjö maintained its best balance of technical features for enhanced brand image and optimized performance: high runnability in the metallizing process, high printing speed, trouble-free labelling, and quick, cost-efficient wash-off.
Metalkote Classic is a high quality base paper newly-developed for one-way beer bottles. This product also meets the technical requirements of the metallizing process, and enables high performance during printing and labelling. It well completes the Metalkote range by offering a dedicated solution for single-use bottles. “With the review of our Metalkote range, we offer to metallizers, printers and brewers different paper solutions to meet more precisely the need of each end-use market, whether for returnable or oneway bottles. Those product launches are well aligned with our strategy to maintain our leading position as specialty paper producer for the metallized label business. For more than 20 years, we have been supporting the industry and are still committed to continue.” comments Adeline Saillard, VicePresident, Metallizing and Facestock Base Papers.
Metalkote Expert and Metalkote Classic are one-side coated papers manufactured at the Stenay mill in France. The mill manufactures one-side paper for wetglue metallized labels, flexible packaging and facestock applications as well as claycoated paper for release liners. This site is part of to the Graphics and Packaging business area. All mills within this business area are certified according to ISO 9001:2008, ISO 14001:2004, FSC® and PEFC™ Chain-of-Custody. J
Reduce End-of-Line Labeling Downtime with Videojet anufacturers and packaging companies M struggling to improve efficiency and uptime with their outer casing printing and
tamp or blow applicators to Direct Apply™ labeling’, Videojet provides detailed guidance on the benefits to replaclabeling solutions can now learn how to ing conventional tamp or blow LPA appliovercome this by selecting alternative cators (LPA) with Direct Apply™ advanced technologies. Videojet labeling technology. This technology Technologies, a global leading coding, removes the need for an applicator, by marking and printing solutions comautomatically printing and wiping a pany, has identified the five most label onto the side of every passing common reasons for Print and Apply pack. Labelling (LPA) downtime: label Some advantages of this new type of jams, web jams, ribbon jams, mechanLPA technology are: ical failure and mechanical adjust* Speed and throughput - by removments. Through a downloadable ing the need for an applicator, operaapplication note, Videojet offers tives are able to accelerate and also expert advice to manufacturers how vary the speed of the production line they can increase uptime, improve as required to run at a linear speed operational equipment effectiveness from 40 mm/sec up to 500 mm/sec. (OEE) and maintain high throughput * Pack spacing - As this type of LPA on their production lines by simply applies labels at faster speeds than trachanging the LPA applicator. ditional technologies, the gaps required Traditionally, LPA machines have between packs are reduced. This means relied on the accurate and timely manufacturers can now correctly print placement of the label from the print up to 150 packs per minute with a typengine onto an applicator pad. This ical 4” x 6” GS1 barcode label. mechanical process is often a signifi* Correct labeling - The risk of misThe innovative design of the Videojet 9550 Print and Apply cant contributor to conventional LPA labeling or label clash is eliminated due Labeling system removes the mechanical adjustments, wear failure, such as misapplied labels, and to this new method of LPA. This parts and failure points that cause everyday operational means it never misses a label, even consequential downtime. To help preproblems and downtime. after line build-backs. J vent this, multiple adjustments to the 8
applicator are required thus diverting operatives from their day-to-day priorities and onto time-consuming maintenance work. Entitled ‘Improve efficiency: switch from
FOOD & DRINK BUSINESS EUROPE, APRIL 2015
I TOTAL COST OF OWNERSHIP
Exploring the TCO ICEBERG – How to Make Cost Effective Choices he Total Cost of Ownership (TCO) for a packaging system is closely related to its T reliability and availability, and the use of reliable tools that allow you to predict the occurrence of failures and the related costs. For this reason, Cavanna Packaging Group invites its customers to work together using the TCO approach, to understand how together
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Cavanna can help reduce the operation expenditure along the life-cycle of the machinery. This is why Cavanna has published a TCO manual to share with customers its views on the Total Cost of Ownership principals. This Manual is the result of a project dedicated to simulate a working line, starting from a model of the elementary groups, characterized by two variables necessary for the technical evaluation: the MTBF (Mean Time Between Failures) and MTTR (Mean Time To Repair). The availability of reliable historical data, through the use of appropriate maintenance records and software, facilitates the interpretation and the use of the same. The interaction between client and Cavanna is fundamental for the development of this data. Cavanna’s mission is to optimize the future cash-flow of customers thanks to the efficien-
FOOD & DRINK BUSINESS EUROPE, APRIL 2015
cy, flexibility, availability and reliability of the equipment. Cavanna knows how it is important to deliver the right technology at the right price. Cavanna seeks to find and avoid the hidden costs that dwell beneath the surface and are not clearly visible during the order phase, but which usually represent, as with an iceberg, the most critical and dangerous costs. Cavanna knows very well that 80% of life cycle costs depend on how well the system/machine was designed. Consequently, Cavanna will be able to optimize the line from a technical and economic point of view. And you, are you ready to calculate your TCO with Cavanna? J
I TOTAL COST OF OWNERSHIP
Packaging Solution With Fully Automatic Program Generation and Many New Function Blocks itsubishi Electric has presented its new M software solution especially for the packaging industry. It enables systems to be set up quickly and easily using function blocks and predefined programs for packaging applications provided in accordance with valid OMAC PackML and PLCopen international standards. The solution also offers automatic program generation and state diagram creation. Mitsubishi Electric has also expanded its range of predefined function blocks by adding application-specific functions such as Rotary Cutter, Dancer and Hopper Control. "Thanks to the automatic program generation feature, all the operator has to do is set the parameters for the task in hand. The function block will automatically do all the rest”, explains Taku Shigihara, Team Leader Application Engineering and Development Team at Mitsubishi Electric
The new Packaging Solution software from Mitsubishi Electric offers fully automatic program generation and many new function blocks and has been designed especially for the packaging industry.
Europe. "Our Packaging Solution software makes it easy for the customer to fit together the different pieces of the puzzle
comprising the various servo motion tasks of his packaging machine and configure his system in the shortest possible time. The programming required and total cost of ownership will also be reduced as a result." The solution takes into account both the function blocks for movement sequences based on PLCopen and the description of state diagrams based on PackML. The software also supplements both standards by adding the automatic creation of program structures and state diagrams. Taku Shigihara sums up: "The various function blocks within our Packaging Solution software now enable machine configuration up to a level of about 80 per cent. Of course, the customer can also apply his own know-how, thus ensuring an individual solution that precisely fulfils his specific requirements." J
Allen Coding’s RX-S Printer Helps Gourmet Popcorn Manufacturer ollowing a visit to Allen Coding’s stand at F the 2014 PPMA show, gourmet popcorn manufacturer, Joe & Seph’s, has recently installed one of the marking and coding specialist’s RX-S continuous small character inkjet printers at its facility in Watford. The well-proven Hitachi system is being used to fulfil the Middle East’s stringent food packaging requirements. Joseph Sopher from Joe & Seph’s com-
ments: “We went to the PPMA show with the sole purpose of finding a reliable and accurate printer that could apply data codes directly onto pouches as required by countries in the Middle East. We liked the RX-S immediately and were also impressed by the sales engineer at Allen Coding who kindly agreed to let us test a system in the first instance.” Developed for today’s exceptionally fast and challenging production environments, the
FOOD & DRINK BUSINESS EUROPE, APRIL 2015
RX-S provides high speed printing, as well as superior print head technology for stable drop placement and print quality. Fully RoHS compliant, the RX-S incorporates an economical and ecological ink delivery system that is easily accessed for quick and easy service and maintenance. Daily cleaning is not required with print heads being automatically cleaned at the end of each cycle for reliable start/stop performance. Allen Coding’s RX-S is specially designed to be exceptionally user-friendly, reliable and easy to operate. It features a 10.4 inch touchscreen control panel with full colour display making set up and reprogramming both simple and intuitive. Depending on content, data memory can be expanded up to 2000 message types and all print data can be backed up using a standard USB interface. The RX-S is capable of printing up to four lines of text and a maximum of 1,000 print characters. Remote connectivity with external equipment via a network function is also possible. Allen Coding is part of the ITW Marking & Coding Division, which also comprises Diagraph, Foxjet, Norwood and Trident. For further information contact Allen Coding on Tel +44 (0)1438 347 770 or visit www.allencoding.com. J 11
Record Numbers Flock to UK’s Biggest Packaging Show he UK’s biggest packaging show just got bigger! Packaging T Innovations (incorporating Contract Pack and Ecopack), Empack and Label&Print, closed its doors recently to record numbers. 6,585 visitors, 350 exhibitors, a mass of product launches, six new show features, and over 40 seminars all packed into the Birmingham’s NEC, bringing together the very best in packaging and print from right across the globe. The show, which took place on 25 and 26 February 2015, witnessed a hugely increased footfall, boasting the likes of GlaxoSmithKline, Coca Cola, Britvic, Mars and PZ Cussons in attendance. Alison Church, Event Director for Easyfairs’ UK Packaging Events, comments: “The show has grown once again and the attendance figures are absolutely incredible. We couldn’t be happier with how this year’s show turned out and we want to thank all those who attended for making the show such a success. Having the very best and brightest of the packaging industry under one roof is always cause for celebration. Every area of the show was heaving throughout, and the feedback from visitors and exhibitors has been fantastic. It is great to be part of such a vibrant show celebrating its tenth anniversary. We are already deep in planning for the 2016 show, so make sure you stay tuned to see where we can go from here!” Glenn Doherty, owner of The Plastic Bottle Company, visiting the show, remarks: “This is the second time we’ve visited the show and since then it has doubled in size. There is plenty of opportunity here for SMEs and large businesses looking for the latest packaging innovations and ideas. Great show and we’ll certainly be back next year as it’s the best packaging show around!”
Also new to the show were The Pharmaceutical Symposium and The Retail Symposium offering exhibitors and visitors from all spheres of the packaging and print world a unique programme of valuable and insightful content. Show favourite, The BIG Print Debate, returned with a large interactive audience, who gathered to hear an all-female panel of packaging experts discuss: ‘As personalisation increasingly becomes the norm will its greatest impact be on the shelf or in the home?’ The show also provided visitors with masses of other showfloor entertainment including the BPIF Carton’s Chatroom, Pack Personalisation with Xeikon, Live 3D Print Demos, The Ecopack Challenge, Recoup Plastics and Packaging Recycling Clinic, The Packaging Consultancy Clinic and The Mad Hatter’s Drinks Party. Product Launches If that wasn’t enough many of the exhibitors used the show to launch products to the UK market: Martek launched its EBS-260 handheld inkjet printer; Afinia introduced its DLP-2000 Digital Label Press to the UK market and Audion Swissvac presented three new products - D775 MPCV Validatable Medical Continuous Sealer, its Airpillow Machine and Speedpack Hybride Bagging Machine – the list just keeps going! “Empack Birmingham is the only UK show we exhibit at every year,” says Brian Tyndall, Enercon Industries’ UK Sales Manager. “Empack not only draws in a lot of our existing customers, but it is also a great place to meet new ones - it is a seed corn for future business. This is our fifth consecutive year in Birmingham and it has been the best by far. We have had record numbers visiting us and we look forward to returning again next year.”
Major Features The sell-out show featured a packed Learnshops programme, with speakers from Nestlé, Marks & Spencer, Mondelïz, GÜ Puds, Domino, Blippar, Hubbub, Recoup and many other leading brands. The show launched its first ever Drinks Symposium which saw speakers from The Lakes Distillery, Diageo and Glenfiddich demonstrating the power of packaging. 12
Next Packaging Event The next Easyfairs packaging event will be Packaging Innovations London & Luxury Packaging, which moves to London Olympia on 16 & 17 September 2015. For anyone interested in exhibiting, more information can be found at www.easyfairs.com/pi-london or via the show team on +44 (0)20 8843 8800 or PackagingUK@easyFairs.com. J
FOOD & DRINK BUSINESS EUROPE, APRIL 2015
M E E R R G G E E R R S S M
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A C C Q Q U U II S S II T T II O O N N S S A
HJ Heinz Company and Kraft Foods Group to Merge
Dairy Crest’s Dairies Deal Referred to UK Competition Authority
HJ Heinz Company and Kraft Foods Group have agreed to merge to create The Kraft Heinz Company, forming the third largest food and beverage company in North America. The combination of the food companies joins together two portfolios of strong brands, including Heinz, Kraft, Oscar Mayer, Ore-Ida and Philadelphia.
Dairy Crest’s proposed £80 million sale of its dairies operations to Muller UK & Ireland Group has been referred back to the UK for review by the Competition and Markets Authority by the European Commission. The business being sold comprises the fresh liquid milk, flavoured milk including the FRijj brand, bulk and potted cream, bulk butter and milk powder businesses of Dairy Crest. It includes Dairy Crest’s dairy facilities at Severnside, Chadwell Heath, Foston and Hanworth together with around 70 depots.
Arla Foods’ Swedish Acquisition Approved Warren Buffett, chairman and chief executive of Berkshire Hathaway.
The new company will have eight $1 billion plus brands and five brands between $500 million and $1 billion. The complementary nature of the two brand portfolios presents substantial opportunity for synergies, which will result in increased investments in marketing and innovation. The significant synergy potential includes an estimated $1.5 billion in annual cost savings implemented by the end of 2017. Synergies will come from the increased scale of the new organization, the sharing of best practices and cost reductions. Kraft shareholders will own 49% of the combined company, and current Heinz shareholders will own 51% on a fully diluted basis. HJ Heinz Company is currently owned by an investment consortium comprised of Berkshire Hathaway and 3G Capital following a $28 billion acquisition deal in 2013. Warren Buffett, chairman and chief executive of Berkshire Hathaway, says: “This is my kind of transaction, uniting two world-class organizations and delivering shareholder value. I'm excited by the opportunities for what this new combined organization will achieve.”
Arla Foods’ purchase of Falbygdens Ost from Finnish food group Atria has been approved by the Swedish Competition Authority. The acquisition is fully in line with Arla’s strategic commitment to developing the premium cheese segment, which entails expanding the breadth of the range and adding value in the forms of traditional craft, taste and enjoyment.
R&R Ice Cream Moves into South Africa UK headquartered R&R Ice Cream, owned by funds managed or advised by PAI Partners, is acquiring Nestlé South Africa’s ice cream business. The terms of the deal, which are not disclosed, are subject to the approval of the South African Competition Commission. The agreement further enhances R&R’s reputation as a global player in the ice cream sector following the firm’s acquisition of Peters Food Group in Australia in May 2014. R&R is the third largest ice cream manufacturer in the world, producing an attractive portfolio of branded and private label products with annual sales approaching Eur1 billion. Ibrahim Najafi, chief executive of R&R, says: “This acquisition is a major milestone towards our goal of becoming a leading global player in ice cream. As a business we have enjoyed a successful partnership with Nestlé for nearly 15 years in the UK. This relationship was extended with the acquisition of Peters in Australia, also a former Nestlé business, and now we are looking forward to working together in South Africa.”
KMV Expands into Hungarian Bottled Water Market Karlovarske mineralni vody (KMV), the biggest producer of mineral and spring waters in the Czech Republic and in Central and Eastern Europe, has agreed to acquire Kekkuti Asvanyviz, a leading manufacturer of bottled water in Hungary, from Nestlé Waters. The deal allows KMV to enter another European market in which the company intends to expand. According to the agreement with Nestlé Waters, KMV will continue bottling and the development of the existing portfolio of Nestlé Waters brands, such as Nestlé Aquarel, San Pellegrino, Perrier and Acqua Panna.
Ibrahim Najafi, chief executive of R&R Ice Cream.
Quintessential Brands Expands Portfolio International drinks group, Quintessential Brands Group, has announced the acquisition of Lafragette & Legier (L&L) from French American Vintners, part of the Kopf Group based in the US. L&L is one of France’s leading manufacturers of fine French spirits including fruit liqueurs, Armagnacs and Cognacs, in particular the iconic
FOOD & DRINK BUSINESS EUROPE, APRIL 2015
Alize range of fruit liqueur spirits. The acquisition represents another important step in Quintessential Brands’ growth as an international drinks business with a world-class portfolio of brands, comprehensive manufacturing capabilities and global distribution reach.
McCormick to Acquire Italian Spices and Seasonings Business For €85 million McCormick & Company, a global leader in flavour, has agreed to purchase 100% of Drogheria & Alimentari, a privately held company based in
Italy, for a cash payment of approximately Eur50 million and a potential earn out payment in 2018 of up to Eur35 million based upon the performance of the business. D&A is a leader in spices and seasonings in Italy. It has annual sales of about Eur50 million ($57 million), with 80% in Italy and 20% exported to 60 other countries. The addition of the D&A business extends McCormick's presence in Europe, providing it with a strong foothold in Italy.
Wessanen Completes US Exit Dutch food group Wessanen has agreed to sell its US subsidiary, American Beverage Corporation, for $55 million to Harvest Hill Beverage Company, a portfolio company of the US-based private equity firm Brynwood Partners. The deal is expected to close during the first half of 2015. The divestment completes Wessanen's exit from the USA and its transformation into a pure player in healthy and sustainable food. 13
I DEVELOPMENT STRATEGY
Lean Thinking Improves Nestlé’s Operating Profit Margin in Europe Although the trading environment remained volatile and intensely competitive, with deflationary pressure mounting during the year, Nestlé still managed to achieve relatively good growth in Europe in 2014, driven by innovation, premiumisation and further cost reduction. mpacted by negative foreign exchange factors, Nestlé reported a 0.6% decline in group sales to SFr91.6 billion (Eur85 billion) in 2014 but organic growth was 4.5% - composed of 2.3% real internal growth and 2.2% pricing. Group trading operating profit was SFr14.0 billion, representing a margin of 15.3% - up 10 basis points, and up 30 basis points in constant currencies.
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Luis Cantarell, executive vice president for Zone Europe, Middle East, North Africa (EMENA).
Of Nestlé’s 442 factories in 86 countries worldwide, 136 are in Europe. Nestlé’s Zone Europe was one of three regional businesses contributing to the group performance in 2014. The other global regions were Zone Americas and Zone Asia, Oceania and Africa. However, since the start of 2015, Nestlé has adopted a new regional structure. Performance in Europe Nestlé’s Zone Europe achieved sales of SFr15.2 billion in 2014 with 1.5% organic
growth and 2.2% real internal growth. Trading operating profit was SFr2.327 billion and capital expenditure during the year was SFr747 million, down from SFr964 million in 2013. Western Europe generated 83% of sales with Eastern and Central Europe accounting for 17%. Contributing sales of SFr4.027 billion or 26.6% of the total, powdered and liquid beverages was the largest product category within Zone Europe in 2014, followed by prepared dishes and cooking aids with sales of SFr3.737 billion (24.6%), petcare with sales of SFr3.041 billion (20.0%), confectionery with sales of SFr2.915 billion (19.2%), while milk products and ice cream achieved sales of SFr1.455 billion (9.6%). Consumer confidence in Europe remained fragile, hampering the flexibility to raise prices. However, Nestlé achieved good performances in France, Switzerland, Austria and the Netherlands, and a recovery in Spain and Portugal supported the growth in Western Europe. The Great Britain region, Germany, Italy and Greece were more challenged. There were strong performances from petcare and Nescafé Dolce Gusto across Western Europe and good growth from innovations in several categories. FOOD & DRINK BUSINESS EUROPE, APRIL 2015
Highlights included Nescafé Gold and Azzera premium soluble coffee, Fresh Up and Buitoni Fiesta in frozen pizza, Maggi snacking noodles in ambient culinary and the launch of premium chocolate tablets Les Recettes de l’Atelier in France. In Central and Eastern Europe, Russia and Ukraine drove the growth in a deteriorating economic environment. Petcare, Nescafé Dolce Gusto, soluble coffee, particularly Gold Blend, and confectionery with KitKat were the highlights. The ongoing roll-out of Papyrus cooking papers in ambient culinary also continued to do well. Petcare delivered broad-based growth across Zone Europe, further strengthening its positions, in particular through the premium category with Felix, Purina ONE and Gourmet, and Nestlé’s snacks range. Lean Thinking Zone Europe’s trading operating profit margin was 15.3%, up 30 basis points, reflecting Nestlé’s achievements in leveraging its real internal growth and continuous improvement in efficiencies through the Nestlé Continuous Excellence programme.
“By implementing lean thinking, by basically taking cost out of the system, we have been able to improve the operational performance of our business,” says Luis Cantarell, who now heads Nestlé’s Zone Europe business. “Last year, even in a deflationary environment, we were able to 15
improve our margins thanks to growth and also thanks to operational performance. We have, in the case of Europe, taken around five to six per cent of operational costs in total delivery costs in terms of economies, which was ahead of what we did in 2013 already. This is an important point in order to make our company competitive enough, in order to play in environments of volatility and in the case of Europe of low or even deflation.”
Paul Bulcke, chief executive of Nestlé.
Creating Shared Value Nestlé is committed to the concept of ‘Creating Shared Value’ by engaging with the local community and stakeholders. For example, the Swiss food and beverage giant launched the Nestlé Youth Employment Initiative in Europe in 2013 with a pledge to create 20,000 positions for young people across the continent over three years. Close to 12,000 jobs and training opportunities have been created in Europe so far.
Last year Nestlé expanded this youth employment scheme, creating the Alliance for YOUth to mobilise companies who wanted to help the young people of Europe find work. Nestlé is now rolling out this Youth Initiative globally with Mexico becoming the first market outside of Europe to implement the measure. “Nestlé is going to be the leading company in helping the youngsters of this world to find a job and improve their employability and the possibilities to find a job,” says Luis Cantarell.
profitable growth. In line with this approach, Nestlé has just created a new executive board function Nestlé Business Excellence, and redefined its Zone Europe and Zone Asia, Oceania and Africa (AOA). Paul Bulcke, chief executive of Nestlé, explains: “While always privileging a decentralised structure to stay close to the local consumer and keep agility in execution, we are increasing our efforts to better leverage our scale. We are looking into how our company is organised and operates to keep an optimal balance between category and geographic focus. By taking these steps, we are building our company for continued growth and performance.” Nestlé Business Excellence will integrate Nestlé’s corporate support functions GLOBE and Nestlé Business Services as well as its corporate initiative Nestlé Continuous Excellence. By combining these different functions at executive board level, the company aims to better leverage its scale and skills, and serve its markets and businesses more effectively and cost efficiently. This will also allow the Nestlé markets to increase their focus on demand generation. Chris Johnson, formerly executive vice
president in charge of Zone Americas, now has responsibility for Nestlé Business Excellence. Laurent Freixe, who over the last six years has successfully led Zone Europe, which outperformed competition in difficult times, has succeeded Chris Johnson as executive vice president in charge of Zone Americas. Socio-economic and political developments have prompted Nestlé to integrate the Maghreb, the Middle East, the North East Africa region, Turkey and Israel into Zone Europe so as to have the necessary balance between emerging and developed market trends. Consequently, Zone Europe has been renamed Zone EMENA (Europe, Middle East and North Africa) under the leadership of Luis Cantarell, who had been responsible for starting and establishing Nestlé Health Science in 2011. The new structure has been fully operational since the start of 2015. Outlook In Europe in 2015, Nestlé will again focus on cost savings across its various product categories. These operational excellence savings will help to sharpen market competitiveness. Luis Cantarell expects that this year Nestlé will build “another level, between maybe three to four per cent, in the area of operational excellence savings in our business.” The executive vice president for Zone Europe, Middle East, North Africa (EMENA) adds: “We are in deflationary environment but not all our products in Europe are suffering deflation, specifically coffee, so you may have seen or are going to see that in some of our categories we are going to have positive pricing versus the rest. But pricing will be a challenging thing. I expect that pricing would not be as impactful on our figures in EMENA this year as last year.” J
Building For Continued Growth and Performance In recent years, Nestlé has adapted its nutrition, health and wellness strategy to meet changing consumer needs and has expanded its scope with the creation of Nestlé Health Science and, more recently, Nestlé Skin Health. Nestlé has also sought to maximize the advantages of its scale and improve efficiency in order to position and organise the entire business for continued FOOD & DRINK BUSINESS EUROPE, APRIL 2015
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I POULTRY
Moy Park Set For IPO in 2015 Marfrig, the Brazil-based global food group, has confirmed that, subject to market conditions, it will launch an initial public offering (IPO) of Moy Park in 2015 – most likely in the second or third quarter of the year. ith 13 main production sites across the UK and Europe, employing over 10,600 people, Northern Ireland-based Moy Park is one of Europe's leading poultry companies, as well as the UK’s largest producer of organic and free range chicken. Moy Park supplies leading retailers and food service operators throughout the UK, Ireland and Europe with a range of high quality, fresh, coated and added value poultry products. Moy Park is a vertically integrated poultry group encompassing parent/broiler hatcheries and primary and further processing factories. The company’s ethos is the production of ‘fresh, high quality, locally farmed poultry’. In addition to a full range of chicken and turkey products, Moy Park also supplies other convenience food products to retailers and food service operators throughout the UK and mainland Europe.
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very well as our commitment to deliver the highest quality product offering to customers and consumers has enabled us to grow the business through a challenging trading period. We have produced another strong free cash flow while continuing to invest in our infrastructure to facilitate future growth.”
Key Role Moy Park has been part of Marfrig since 2008 and plays a key role in the parent group’s strategy of expanding its international presence, growing its market share in existing markets and focusing on higher value-added products. Having access to Marfrig’s international sales network and its broad portfolio of products has provided new growth opportunities for Moy Park. Indeed, Moy Park is now fully responsible for Marfrig’s entire European business, having assumed this role in 2013. Taking over the running of the European business units of Marfrig, Keystone Europe and Seara added about £500 million of business to Moy Park. Marfrig specialises in supplying beef, lamb, poultry and fish, as well as a variety of other food products, such as coated products, ready-to-eat meals, frozen vegetables, desserts and other products to the retail and food Moy Park has commenced a £170 million expansion programme across service sectors internationits three Irish sites at Dungannon, Craigavon and Ballymena. ally. Its integrated and geographically diversified Financial Performance business comprises 78 production units, In 2014, Moy Park increased revenue by distribution centres and offices located in 2% to £1.422 billion although profit before 16 countries. Marfrig products are sold in tax and exceptional slipped by 0.4% to more than 110 countries across South £32.5 million. Underlying profit before tax America, North America, Europe, Oceania rose by 34% to £43.8 million. Net Debt and Asia. increased from £145.7 million in 2013 to In addition to being the second largest £162.9 million with the Net Debt/EBIT- poultry producer in the UK, through its DA ratio increasing from 1.33 times to Moy Park business, Marfrig Group is also 1.51 times. the largest lamb producer in South Janet Mc Collum, chief executive of Moy America, and the largest private company Park, comments: “Moy Park finished 2014 in Uruguay and Northern Ireland. FOOD & DRINK BUSINESS EUROPE, APRIL 2015
Janet Mc Collum, chief executive of Moy Park.
£170 Million Expansion Programme Reflecting its continued growth in sales, chiefly to customers outside Northern Ireland, Moy Park has commenced a £170 million expansion programme across its three Irish sites at Dungannon, Craigavon and Ballymena. The investment, which entails the installation of additional processing lines and the establishment of an Innovation Centre to drive new product development, as well as Financial Services a new role for the Craigavon site, will result in the creation of 628 new jobs over a four year period. “Moy Park started as a small farming company in 1943 and has grown into a top UK business with a £1.5 billion turnover. We continue to have big ambitions and this investment will allow us to further grow our operations and create new jobs in Northern Ireland,” says Janet McCollum. Marfrig is proceeding with an IPO of Moy Park and its Keystone Foods business in the US in order to reduce debt. However, Marfrig is expected to maintain a comfortable majority control in both businesses. The IPO will enable Marfrig to inject additional capital to support more rapid organic growth in Europe and Asia. J 19
I MARKETING
Irish Food and Drink Industry Receives Global Exposure at Bord Bia’s Marketplace 2015 Over 500 food buyers from all around the world gathered in the Convention Centre Dublin on 26th March for Bord Bia’s Marketplace 2015 event. he buyers, who travelled from over 34 countries, met with 185 Irish food and drink companies, ranging in size and profile from small enterprises to multinationals, through a series of over 5,000 pre-scheduled ‘speed-dating’ style meetings. In addition to a strong representation of UK and European buyers, 106 Asian buyers travelled to attend the event, compared to just 14 in 2012 when Bord Bia (Irish Food Board) last held a Marketplace event. Meanwhile, 38 buyers from the Middle East attended; 24 from North America; 15 from Africa and 12 from Russia.
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Aidan Cotter, chief executive of Bord Bia.
According to Bord Bia, there was a significant shift in the destinations for Irish exports in 2014 with international markets showing renewed growth, reflected in a 16% increase in trade to stand at Eut3 billion or 29% of Ireland’s total food and drink exports. Market Shift This shift in market destination is marked by increases in the value of exports to Asia to reach Eur901 million (+49%) as well as significant increases to North America (Eur738million, +16%), the Middle East (Eur353 million, +21%) and Africa (Eur609 million, +4%). Within this, China recorded a further increase of almost 40% to reach approximately Eur547 million.
China is now Ireland’s second largest export market for dairy, compared to 13th in 2008. Many of the buyers also took the opportunity before and after the main event in Dublin to make visits to over 100 farms, factories and food producers nationwide to examine first-hand Ireland’s world-class agri-food industry. For example, a delegation of fourteen leaders from the Chinese meat industry visited Dawn Meats’ Carroll’s Cross plant in County Waterford to tour the facility and learn more about the Irish beef industry. The visit comes following the announcement that China’s ban on Irish beef imports is to be lifted. The 40,000 sq ft facility contains the longest freezer line of its kind in Europe, and features the very latest energy efficiency technology, including wind and solar power. Following six months of planning, preparation and training, Marketplace 2015 was the largest trade event ever staged by Bord Bia. Indeed, the representatives from China marked the single largest trade delegation from that country ever to visit Ireland. Perfect Timing Some 300, or 75%, of the overseas buyers who visited Ireland were “from outside the eurozone, with their buying power boosted by the strength of sterling and the dollar, up 12% and 20% respectively against the euro compared with a year earlier,” points out Aidan Cotter, chief executive of Bord Bia. “Combined with the lifting of milk quotas and the opening of the Chinese and US beef markets, the opportunity presented by Marketplace could not have come at a better time.” “Food and drink is Ireland’s oldest and largest indigenous industry and our fastest growing export sector,” says Michael Carey, chairman of Bord Bia. “Last year, Irish food and drink exports were worth over Eur10.5 billion and we are confident the industry will enjoy continued growth in the years ahead.” “This is an industry where world-class FOOD & DRINK BUSINESS EUROPE, APRIL 2015
The 185 Irish companies at Marketplace 2015 all participated under Origin Green branding.
commitments to quality and food safety are routine,” points out Minister of Agriculture, Food and the Marine, Simon Coveney TD. “From dairy, meat, ingredients and consumer foods to beverages, bakery, seafood and speciality foods – we share a commitment to produce food in a sustainable manner, supported by the worldclass science and innovation.” Origin Green Sustainability Programme Bord Bia’s ‘Origin Green’ innovative sustainability programme is underpinning Ireland’s green image abroad. The programme sets out Ireland’s ambition to become a world leader in the delivery of sustainable, high-quality food and drink products. Indeed, Bord Bia believes it will be key in setting Irish food and drink exporters apart from their competitors. Almost three years since it launched, over 430 Irish food and drink companies have registered with the programme. The 185 Irish companies at Marketplace 2015 all participated under Origin Green branding and are publicly promoting their commitments under the programme. “Some 80% of Ireland’s food and drink exports are now coming from Origin Green member companies, 90% of beef exports are from farms audited and carbon footprinted under the programme while it is estimated that 95% of milk will be sourced from Origin Green dairy farms by the end of this year,” says Aidan Cotter. J 21
I SOFT DRINKS
The Coca-Cola Company Introduces New ‘One Brand’ Strategy For Western Europe The Coca-Cola Company is pursuing a new marketing approach across its territories in Western Europe designed to unify the Coca-Cola portfolio of products – including Coca-Cola, Diet Coke, Coca-Cola Zero and Coca-Cola Life – under a new ‘one brand’ strategy to promote the full choice of Coca-Cola variants. he four Coca-Cola ranges had previously each had distinct individual designs and marketing strategies, targeted at different consumer groups. However, the new approach will entail a single advertising campaign featuring all the packs with a linked design. The new format is being adopted across Great Britain, Ireland, France, Belgium, the Nordics, Holland, and Spain, with unified marketing and distribution.
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Responding to Changing Consumer Tastes In response to changing consumer tastes, preferences and lifestyles, The Coca-Cola Company has over a number of years innovated to launch and develop new brands, with distinct and separate identities. These brands have provided people with a greater choice in terms of flavour, sugar and caffeine content, whilst still providing the distinctive Coke taste that consumers recognise and demand. However, recent research shows that not all consumers fully understand the choice offered within the Coca-Cola trademark and the distinct benefits of each brand. For example, five out of ten British consumers do not realise Coca-Cola Zero is a no sugar,
no calorie drink. Coca-Cola Zero will now be integrated with Coca-Cola, Diet Coke and Coca-Cola Life under one brand - Coca-Cola. This new approach is intended to ensure that the enduring appeal of Coca-Cola will be extended across all four products in the Coca-Cola portfolio. At the same time, new pack designs will emphasise the distinct characteristics of each Coca-Cola product, so making choice easier and simpler for consumers. ‘One-brand’ Marketing Strategy Under the ‘one-brand’ marketing strategy, which is launching in May, Coca-Cola advertising will feature the full range of Coca-Cola variants and so communicate to consumers the full choice available to them. The lower and no sugar and calorie CocaCola variants will now be presented in the final frames of all Coca-Cola television advertising. The branding on every Coca-Cola can and bottle, whether sweetened by sugar or by low-calorie sweeteners, whether caffeinated or non-caffeinated, cherry or vanilla flavoured, will be in the same style, with different colours clearly distinguishing each variant. On pack communications will
Jon Woods, general manager of Coca-Cola Great Britain & Ireland.
include clearer descriptors to highlight the benefits of each Coca-Cola - for example, ‘zero sugar, zero calories’. Using this new strategy Coca-Cola will, for the first time, use its sponsorship of a major international sporting event - Rugby World Cup 2015 – to promote all four variants of Coca-Cola and to ‘hero’ CocaCola with zero calories. Significant Change The move marks a significant change for Coca-Cola, which for the first time is putting ‘choice’ at the core of its marketing strategy. The new approach will place much more focus on the distinct characteristics of each Coca-Cola variant, raise awareness of the choice available and so help people choose the right Coke for them and their families. In Great Britain, which is the company’s flagship European market, the target is to generate more than 50% of Coca-Cola sales from lower or no calorie colas by 2020.
FOOD & DRINK BUSINESS EUROPE, APRIL 2015
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Consequently, the characteristics of each variant will be promoted by giving the black, silver and green colour coding greater presence in the advertising. “Coca-Cola is one of the best-loved and most iconic brands in the world. With our new ‘one brand’ approach, we are uniting four distinct brands under the umbrella of Coca-Cola,” says Jon Woods, general manager of Coca-Cola Great Britain & Ireland. “We believe our no and lower sugar variants will benefit from this closer association with Coca-Cola and that featuring all variants in our advertising will make clear to more consumers the full choice we offer them. By focusing on building one brand and extending the appeal of the original Coca-Cola across our lower and no sugar variants we believe we can drive sustainable growth for our business in Great Britain in the years ahead.”
John Brock, chairman and chief executive of CocaCola Enterprises.
Marketplace Headwinds The Coca-Cola Company’s bottling partner for Great Britain is Coca-Cola Enterprises, which also manufactures, bottles and markets Coca-Cola products in Belgium, continental France, Luxembourg, Monaco, the Netherlands, Norway, and Sweden. CocaCola Enterprises reported net sales of $8.3 billion for 2014, an increase of 0.5% on a reported basis but down 0.5% on a currency-neutral basis. Volume was flat and net pricing per case declined 0.5%. Full-year
operating income rose by 11.5% to $1.0 billion on a reported basis and was up 5% and 3% respectively on a comparable and currency-neutral basis compared to the previous year. “Throughout 2014, persistent macroeconomic and marketplace headwinds continued to affect our business and our top-line growth,” says John Brock, chairman and chief executive of Coca-Cola Enterprises. “While this impacted our ability to achieve our fullyear net sales and operating income objectives, we adjusted our plans, focused on generating strong free cash flow, and achieved our earnings per share growth objective.” Outlook John Brock adds: “As we go forward into 2015, we will continue to adapt to these operating conditions, with a solid emphasis on innovation in every aspect of our business. We will remain flexible in our approach and continue to manage each element of our business to deliver on our most important objective, creating value for our shareowners.” Coca-Cola Enterprises expects 2015 earnings per diluted share to grow in a range of 6% to 8% on a comparable and currencyneutral basis. Net sales and operating income are expected to be slightly positive on a comparable and currency-neutral basis. Capital expenditure during the year is expected to be approximately $325 million. J
MATERIALS HANDLING
Energy Efficient and ATEX-avoiding Powder Handling eside their nutritional and beneficial B qualities sugar, antioxidants, vitamins and other additives can unfold quite unwanted forces when they are fed into the food process as powders. All handling of dry powders can build up an explosive atmosphere. How to minimise the risk in this atmosphere is described in the ATEX directive. Measures to minimise the risks in the food and drink industries can turn out costly and cumbersome. “The best way is to avoid explosive atmospheres in the first place,” says Tomas Berg, Managing Director of the Swiss-based Miteco AG, part of Tetra Pak group since 2014. Miteco has pioneered the development of hydraulic conveying systems for powders. The company’s Coaxial Injector technolo24
gy completely relies on fluid dynamics without moving parts when feeding powders and granulates into liquids. The conveying adds to the dissolving of the powder, turning an otherwise energy consuming material transport into a useful, highly energy efficient premixing process. Those plant sections and equipment that are exposed to combustible dusts are kept extremely confined. Furthermore it helps maintain a dust free working environment. Tomas Berg adds: “There are many applications for this unique technology still to develop, not FOOD & DRINK BUSINESS EUROPE, APRIL 2015
only in the field of carbonated soft drinks Miteco equipment is renowned for. Tetra Pak is just at the beginning to promote the technology within its products.” J
I SLICING & DICING
Bosch Launches Redesigned Machine Concept For Individually Packaged Slices of Processed Cheese o meet the growing demands of the cheese industry, Sapal, a company of T Bosch Packaging Technology, has launched its redesigned DCS 1000 processed cheese conditioner. The machine has been redesigned to ensure uninterrupted production of individually wrapped slices (IWS) with an output of 1,000 slices per minute. “The demand for cheese is growing rapidly worldwide, with International Dairy-Deli-Bakery Association projecting a 25 percent growth from 2015 to 2018. The processed cheese market is expected to follow this trend,” explains Louis Monnickendam, senior manager business development at Sapal. “The next generation DCS 1000 is the latest in a series of high-speed machines and shows our commitment to delivering solutions that allow producers to capitalize on this growing market.” A fully redesigned forming group, with
now integrated cooling system, provides full control of the product at any given speed. This results in an excellent distribution of the cheese mass and a perfect and precise slice shape even at the lowest slice weight of 13 grams (lowest available on the market). The sturdy designed forming group furthermore allows for a broad span of recipes – from reduced dry matter to non-dairy ingredients – giving manufactur-
FOOD & DRINK BUSINESS EUROPE, APRIL 2015
ers the flexibility to quickly adjust to changing market demands. The redesigned sealing process offers greatly reduced, extra thin sealing widths for the transversal sealing enhancing product appearance and ensuring substantial film savings. Regardless of the temperature difference inside and outside the cooling unit, the machine offers full control of the film positioning. In addition the redesigning of the group of knifes has significantly improved the knife life span. One of the main features of this new generation machine is the redesigned distribution drum. Capable of handling and supporting 1,000 slices per minute towards three conveyors, the improved construction ensures accurate alignment of each slice and efficient transportation to the stacking device. The redesigned DCS 1000 is also equipped with a motorized three stack descent device. J
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World Class Lean Manufacturing System Optimises Factory Floor Profitability Achieve Performance Optimisation using Harford’s 5 Why: Why? You want Highest Sustainable Production Efficiency Why? You ask us to Automate Line Set-Up to minimise Operator Error Why? You want to Reduce Giveaway and cut down Wastage Why? You ask us to improve Quality Consistency at no extra cost Why? You want us to eliminate your Factory Floor Paperwork Our many Harford users will already know how good this can be. Current non-Harford users have a great opportunity to make us prove our claims.
Best of all, Harford implementation requires No New Money Far more than the investment needed is already being spent within non-optimised processes. Our holistic factory floor integrated solution ensures that you get the very best from what you’ve got. Even if you are already doing some or most of these things, we’ll help you do them more cost effectively, without paper, to improve your bottom line.
Call us today to find out more - it could be the most cost effective phone call you make in 2015.
Tel: +(44) 01225 764461 sales@harfordcontrol.com www.harfordcontrol.com
I LEAN MANUFACTURING
World Class Lean Manufacturing – When OEE Is Not Enough By Roy Green, Harford Control Ltd here is a lot of airtime given to World T Class Lean Manufacturing, much of which might give the impression that it’s a whole lot easier than it really is - ‘Surely all you need to do is bring in the consultants or install an OEE system, or both, and the job’s done isn’t it?’ If only it were that simple everyone who has had the consultants in or bought a new OEE system would already be in the World Class Lean category. Sadly, whilst there is a lot of money spent in continuous improvement, OEE and TPM, evidence that such investments have led to sustained Lean Manufacturing can be hard to find. The Valley of Death
Don’t get me wrong, I’m not knocking consultants or manufacturers of OEE systems. There are some really good consultants and some good OEE systems but so often the consultants do a great job whilst on site but, when they leave, the improvements are often not sustained and, at worst, drop into ‘The Valley of Death’ creating the need for yet more consultancy. We call this ‘consultancy dependence’. Not All OEE Systems Are the Same
Similarly, not all OEE systems are the same. Most systems have some pretty
impressive graphical displays but lack the granularity to drill down to the root cause, essential for performance improvement. Even the best OEE systems are not enough. Most companies now recognise, even if they are not yet using it, that OEE is a very useful world standard to drive performance improvement and some companies’ gains have been impressive, but generally speaking the actual gains fall a long way short of expectations. Why? As OEE percentage is derived from the multiplication of Availability, Performance and Quality metrics, it can be a force for good as a unifier, bringing together departments involved in purchasing, planning, production, quality and engineering. Though OEE has been around for more than 50 years, since its introduction by Seiichi Nakajima, it is still easy to fudge the end result making OEE look better than it is. For example: adding extra people to the line; artificially lowering the filler strike rate; leaving out product changeover or planned maintenance times; leaving out lunch and tea breaks; failing to include quality rejects or batch rejection. True OEE requires that all these be left in the calculations, simply because when taken out, there’s no incentive to reduce the omitted time periods.
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OEE is Only One Metric
Even when done well, OEE is still only one composite metric, but it’s by no means a panacea as it doesn’t include, for example, such vitally important metrics as labour or materials utilisation, both of which are essential for lean manufacturing. After all, manufacturing is basically a conversion process whereby raw materials are delivered in order to make and dispatch consistently high quality products as quickly as possible. Though some of these processes might be quite simple, most are increasingly complex, especially within food and drink manufacturing, where producers are driven (often by supermarket demands) towards an increased product portfolio, total compliance, shorter batch runs, special offers, more frequent changeovers, short delivery times and tightly controlled delivery windows. Failure to meet any one of these objectives can radically increase costs, cause 27
batch rejection for non-compliance and even incur fines. Retailer Price Wars
But supermarkets don’t want (can’t afford) to pay more for these increased demands, especially with the new round of price wars between the ‘big four’and the discounters. All manufacturers however will be only too aware that they are often forced to accept, higher prices for raw materials, energy usage and labour. Inward Focus on Performance Improvement
So how can producers meet these demands and still show a profit or even increase profits? Through recognising that they have only two things that all their controls and improvements can affect: raw materials (including energy usage) and labour utilisation so, in addition to the much heralded OEE, they will need at least to report upon ‘units per man/hour produced’ ‘packs per litre/kilogram’, overfilling and overproduction; comparing these with predetermined target levels and even raising those targets from time to time. This can only be achieved through a more holistic inward focus geared to achieving total compliance but at reduced conversion cost, including; automated coding and labelling compliance, automated line set-up, automated short interval con-
trol, quality assurance, materials and labour utilisation, all in real time without paper, but still with instant visibility, analysis, prioritisation and distribution of information to those who most need it. Ease of traceability to prove due diligence on demand and for trending, is also important as unannounced audits are becoming increasingly commonplace. High visibility of current production status, integrated and automatically generated to maintain objectivity, is
essential to drive and sustain consistently high performance. Many of our users have already increased profits, by significantly more than expected, through such internal focus and instant visibility, even without increasing sales turnover. To find out more, and even arrange a free on site evaluation of how we could help you meet your objectives, call Harford Control on +44 (0)1225 764461. J
From Individual Machines to Complete Lines – Interfood Announces Collaboration With Alco nterfood has extended its offering to the food processing industry Ifacturers by adding the Alco range of machinery to the list of major manufor which the company is the sole distributor in the UK and Ireland. Alco is based in Germany and has been manufacturing high quality machines for use in the preparation and further processing of meat, fish, poultry, vegetable, potato and dairy products since 1977. The range of equipment produced by Alco is extensive, including machines for mixing, forming, flattening, tenderising, slicing, coating, cooking and cooling food products. In addition to the production of individual machines, one of the strengths of Alco is its extensive experience in developing complete lines. Its equipment in forming, breading, frying, cooking and freezing can be combined to produce complete convenience lines, while standardisation lines can be created from its grinding, mixing, conveying and buffering 28
machines. The addition of Alco is an excellent fit for Interfood’s existing product offering, adding further capabilities to Interfood’s Preparation Division and Cooking & Cooling/Pasteurisation Division Commenting on the setting up of the new relationship between Interfood and Alco, Mark Bishop, Joint Managing Director of Interfood, says: “We’re delighted to announce this new development and look forward to working with Alco and to introducing the opportunities this brings for our customers. As with any new distributorship that we take on at Interfood, we will be backing it with a dedicated team of Interfood engineers to ensure that the service and support is there to maximise the potential of the equipment. And, as is the case with the wide range of food processing machines that we already offer, the two food technologists we employ are available to assist with new product ideas.” J
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HBM Launches the Next Generation of Load Cell For Dynamic Weighing BM – a market leader in the field of test and measurement – H has announced the new FIT7A Digital Load Cell, specifically designed to meet the needs of demanding requirements of weighing in modern manufacturing lines. Suitable for use in a very wide range of production environments which require dynamic weighing, sorting, filling and dosing, the robust FIT7A load cell offers manufacturers high precision and processing speed. Based on the very latest HBM strain gauge technology, the innovative new sensor features class C4 accuracy per OIML R60 and a maximum scale division Y of up to 25,000 and addresses the problem of bottlenecks, which can often slow down production rates. In comparison to existing sensors which are only able to handle up to 100 weighings per minute, sophisticated new technology incorporated within the FIT7A means that it is now possible to perform 180 weighings per minute, therefore dramatically increasing production speed and reducing costs. Even with such increased rates, accuracy remains key with the FIT7A. The FIT7A offers increased precision and can perform accurate measurements under temperature fluctuations and in dynamic applications which means load cells can be installed on multiple production machines in a variety of production environments. More economical than existing sensors, which are based on Electromagnetic Force Compensation (EFC), the new FIT7A from HBM is expanding the market for machine manufacturers by enabling them to develop completely new machine types and new market segments. This is particularly important for sensitive markets with a necessity for precision and a growing need to achieve the lowest possible overfilling in product packaging. Compatible with corresponding HBM software PanelX, which combines support for the configuration process with an intuitive user interface, HBM also provide a downloadable free professional software package, AEDPanel 32: version 3, to provide diagnosis and analysis of measurement data, as well as debugging and bugfixing. For more information, please contact HBM on +44 (0)208 515 6000 or visit www.hbm.com. J
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Operational Excellence – The key to Sustainable Competitive Advantage and Profitability today’s highly competitive market manuItonfacturing plants are under intense pressure produce high quality product and deliver exceptional service, at lower costs and without sacrificing customer value. With rising raw material prices and ever demanding customers this can be a daunting challenge. The key is to focus on the ‘right things’ that
term. A highly efficient and streamlined operation drives sustainable competitive advantage, delivering benefits straight to the bottom line. IT plays a vital and strategic role in providing a fact-based understanding of operational performance. Creating an operationally driven IT architecture based on integrated software solutions can unify operations and create visibility and transparency across the enterprise. The More Data We Understand - The More Answers We Find
provide differentiated value to customers and help deliver improvements over the long
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These tools are most effective when they enable both management and operators alike to collect, connect, analyse and act on all the real-time time manufacturing data available. Value is provided through visualisation of data, in ways it can be readily understood, and delivered to where it can support decision making, at all levels, ultimately driving continuous improvement.
FOOD & DRINK BUSINESS EUROPE, APRIL 2015
Manufacturing Intelligence from QiSOFT
For over 25 years QiSOFT have supported customers across various industries in their drive for product and process excellence. Leading food manufacturers across the world trust in QIS to ensure and certify the quality of key brands and identify opportunities to save money across their operations. QIS is delivered in an out-of-the box, integrated suite allowing customers to analyse quality data, machine behaviour and raw material performance in real-time and instantly translate this into actionable quality and process improvements. By pre-empting quality failures and improving process capability in real-time, QiSOFT help customers protect their profit by reducing waste, rework, downtime and raw material costs. To explore further visit www.qisoft.com or email info@qisoft.com. J
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OEE – Immediate, Quantifiable Bottom Line Savings dhammar OEE enables drill down analysis to Ihelp quantify even the smallest opportunities to you make every second count, steer operational improvement agendas and ensure your resources are effectively deployed. Leading food and drink manufacturers, from Chivas Brothers and Premier Foods to Hovis and 2 Sisters Food Group, are already driving financial benefits. Dave McVittie, Engineering Manager, at Chivas, says: “The
Idhammar OEE capture system is a powerful tool that we have deployed across 20 lines that enables us to consistently capture and analyse data in real time to support our existing processes of driving performance, adding value and continuous performance.” For further information contact Idhammer on Tel +44 (0)117 9209400, E-mail info@idhammarsystems.com or visit www.idhammarsystems.com. J
Giving Line Efficiency a Boost – Gebo’s Latest Version of EIT™ Puts Operators in the Driving Seat ebo Cermex now gives operators real-time access to key plant data G to optimize packaging line efficiency and to increase productivity. The company’s EIT™ (short for Efficiency Improvement Tool) plant intelligence system monitors line events and status in great detail. The scalable system offers a wide range of modules, addressing performance, quality, losses, traceability, energy consumption, video recording along with additional maintenance and alert-trigger functions. The latest version of EIT™ is enriched with a new module to its suite - the EIT AQ-Clock which is unique in the industry. EIT™ can be implemented on any line irrespective of its line integrator or original equipment manufacturer. Developed for key markets such as the beverage and food, the system has been designed to optimize performance and to increase reactivity. EIT™ enables operators to react faster and most appropriately while at the same time reducing waste and energy costs. Continuously developed by Gebo since 1996, EIT™ is now installed in more than 60 countries. The system provides accurate and up-to-date key performance indicators such as overall equipment effectiveness. It also offers a complete set of screens, reports and dashboards. Featuring an easy-to-use online interface, the EIT™ Reader module, for example, monitors and analyzes each machine’s performance. The added value of EIT™ lies in its built-in intelligence with tools such as its Root Cause Analysis (RCA) based on the line design principle. It pinpoints any device that has negative impact on the production, up to fault level. By using the EIT™ Line Audit screen, everyone actively involved in production can effectively discover their quick wins and set their priorities on the machines. “Real-time monitoring of critical events is crucial. EIT™ detects primary stoppage reasons and offers root cause analysis based on each line’s individual design. This allows operators to take quick and targeted action – and make sure production is up and running again in no time,” says Pierre-Yves Schaal, EIT™ Deputy Manager Europe. The EIT AQ-Clock informs its users of any available accumulation space between a specific machine and a malfunctioning machine on
the line. It takes the form of a simple countdown highlighted on top of the operators’ dashboard. It tells the operator exactly how long he has to restart his machine before the disruption has an impact on the whole line. Thus, EIT AQ-Clock is a very effective tool for optimizing operators’ reactivity. J
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Glanbia Ingredients Ireland Opens €185 Million Hi-spec Infant Formula Standard Facility Glanbia Ingredients Ireland’s hi-spec infant formula standard facility at Belview has been officially opened, representing a major strategic development for the Irish dairy industry, with the new plant acting as a national flagship for the sector. quipped with two 7.5 and for the broader rural communitonne/hr dryers, the ty. This flagship investment is a real Belview facility will process sign of confidence in the future of approximately 19 million Ireland’s dairy sector.” litres of milk per week at peak. The Jim Bergin, chief executive of new plant marks the culmination Glanbia Ingredients Ireland, comof a capital investment programme ments: “This state-of-the-art facility in high spec processing infrastrucis primed to meet the global demand ture by Glanbia Ingredients for the highest quality, sustainably Ireland, which is Ireland’s leading manufactured, nutritional dairy ingredients company, in Ingredients. Currently this small preparation for the abolition of EU island supplies 10% of the world’s milk quotas. infant milk formula. With the capacWith support from the Irish ity enabled here at Belview, working Government via Enterprise Ireland, closely with the world’s leading Glanbia Ingredients Ireland’s infant formula manufacturers, we investment programme of over hope to increase milk production by Eur235 million represents the An Taoiseach (Prime Minister) Enda Kenny TD officially opened the new 63% over the next five years.” largest indigenous infrastructure plant at Belview. Pictured (left to right) are: Minister for Jobs, Enterprise investment made by an Irish com- and Innovation Richard Bruton TD; Julie Sinnamon, chief executive of Generational Opportunity pany in 80 years. The Belview Enterprise Ireland; Minister for Agriculture Simon Coveney TD; An Jim Bergin continues: “The economfacility will create employment for Taoiseach Enda Kenny TD; EU Agriculture Commissioner Phil Hogan; Jim ic and social contribution of this 1,600 direct and indirect jobs Bergin, chief executive of Glanbia Ingredients Ireland; Siobhan Talbot, investment will be felt way beyond while contributing an estimated group managing director of Glanbia; and Liam Herlihy, chairman of the south east of this country, but it Eur400 million per annum to the Glanbia. will be in local farms, farm families, economy. and farm communities where it will By 2020, Glanbia’s 4,800 milk suppliers tainable range of quality ingredients. be most pronounced. The farms of our Co-op expect to increase milk production by 63%. Glanbia Ingredients Ireland has prioritised and the suppliers that have worked so hard to Currently Glanbia Ingredients Ireland sustainability as a key focus for its business meet our exacting quality standards. This processes 1.8 billion litres of milk or 30% within its Open Source Sustainability and vision could not have been realized without of Ireland’s milk pool into a range of dairy Quality Assurance code. support from our parent companies, Glanbia ingredients for export to more than 50 The Belview facility will allow for the man- plc and Glanbia Co-operative Society Ltd and countries. ufacture of specialised milk powder products from Enterprise Ireland, who helped us realise Glanbia Ingredients Ireland is a joint and nutritional ingredients to meet the this generational opportunity.” venture between Glanbia plc, the global demands of multi-nationals in infant formula Julie Sinnamon, chief executive of nutritional solutions and cheese group, and and other industries operating in Asia, the Enterprise Ireland, adds: “This facility at Glanbia Co-operative Society, which is the Middle East, Africa and Central America. All Belview will further secure Ireland’s standing main shareholder in Glanbia plc. Glanbia produce from the new facility will be destined as a world-leader in the dairy industry. Food Ingredients Ireland is 60% owned by the for export markets. is Ireland’s number one export sector and Irish Minister for Agriculture, the Marine critically important to our economy and Glanbia Co-operative Society and 40% and Food, Simon Coveney TD, says: “The export-led growth. Enterprise Ireland is owned by Glanbia plc. Belview project is the largest indigenous infra- delighted to support this significant investstructure investment by an Irish company in ment and looks forward to working with Green Credentials Ireland’s green credentials provide a differ- 80 years. As well as being a hugely positive Glanbia Ingredients Ireland Ltd as they entiated positioning in the global market- development for the company, it is a source embark on this ambitious expansion and place where a pasture based family farming of tangible economic benefit and optimism grow and develop their international sales – method of dairying produces a highly sus- for almost 5,000 Glanbia farmer suppliers sustaining and creating jobs in Ireland.” J
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I FOOD SECURITY, SAFETY & CERTIFICATION
Maintaining the Highest Standards of Food Safety, Food Quality and Hygiene Throughout the Supply Chain ith The British Retail Consortium having W recently published the seventh issue of its internationally recognised BRC Global Standard for Food Safety, and audits starting in July 2015, Food & Drink Business Europe looks at some of the latest developments in processing, handling and logistics technology designed to allow food and drink manufacturers to ensure that the highest standards in food safety, food quality and hygiene are maintained throughout the entire production and supply chain. Of course, BRC Global Standards is the world’s biggest provider of safety and quality standards programmes for food manufacture, packaging, storage and distribution. According to David Brackston, Technical Director of BRC Global Standards: “The development of Issue 7 has been based on the values of the previous issues while ensuring that the update
reflects the latest best practices. The consultation with the users of the Standard set the main focus for the rewrite which was to reduce the need for multiple audits and encourage consistency of the audit process; we believe the working groups have achieved this aim.” Screening Raw Materials and Ingredients
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Food grade lubricants play an essential role within food and beverage production helping processors to adhere to strict food safety standards, while improving efficiency and reducing energy costs.
importance of the detection of adulterants in raw materials to ensure food quality and safety. Bruker FT-NIR spectrometers offer a fast and effective tool for quality control of raw materials, intermediate products and final products. As a non-destructive method without any sample preparation it is already extensively used in the food industry for analyzing main constituents such as protein, moisture, fat, lactose, ash, and fiber. Peanut allergy is the most common cause of fatal food allergy reaction but its prevalence in Europe has almost doubled in recent years. Working with University of Manchester researchers, LGC scientists have developed a unique allergen QC material that will help to prevent contamination during food production, so protecting peanut allergy sufferers.
Muller Dairy to extended uptime in the production facility while also allowing the company to save both money and energy. ExxonMobil’s NSF H1-registered Mobil SHC Cibus hydraulic oil is also designed to enhance food safety initiatives. In addition to offering outstanding equipment protection, long oil life and problem-free operation, Mobil SHC Cibus hydraulic oils have demonstrated potential energy consumption savings of up to 3.5%. Rainer Lange, Mobil SHC Brand Advisor for Europe, Africa and Middle East region, ExxonMobil, says: “Mobil SHC Cibus hydraulic oil can help to significantly reduce the energy consumption of food and drink processing equipment. Our unrivaled application expertise can help food and beverage manufacturers achieve the ISO 50001 Energy Management certification and inform them about the benefits of operational efficiency beyond energy savings.” Inspection Systems
Production Process
With retailers’ Codes of Practice increasingly specifying the use of X-ray over other methods of contaminant inspection, Loma Systems has responded to growing demand for a more cost effective yet highly functional X-ray machine by developing the new X5c (Compact) model. The new model is aimed at food manufacturers, processors and packers running multi-product, retail ready lines that are keen to make the switch to X-ray technology for the first time.
Food grade lubricants play an essential role within food and beverage production helping processors to adhere to strict food safety standards, while improving efficiency and reducing energy costs. PURITY food grade lubricants developed by PetroCanada have been designed to fit perfectly into Hazard Analysis and Critical Control Points (HACCP) plans and are NSF H1 certified. For example, PetroCanada’s PURITY food grade lubricants have supported Muller Dairy’s ‘Best in Class’ approach to ensuring the best possible product quality while running a safe and efficient food production plant at its yoghurt production facility in Shropshire. Petro-Canada’s line of PURITY FG products has been implemented on all equipment in the yogurt production process, helping
Tony Bryant, Loma Systems’ UK Sales Manager, comments: “Loma used its considerable knowledge, experience and resources to build a system that offers major cost advantages and opens up X-ray inspection technology to those food manufacturers, processors and packers who previously con-
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sidered it too expensive.” Plastic Pallets
Plastic pallets are increasingly being used by food and beverage processors. “The only way to guarantee optimum hygiene conditions in the food supply chain is to use plastic pallets. Wooden pallets are inherently more likely to harbour contaminants than plastic ones, particularly in humid environments which offer the perfect breeding ground for bugs and mould growth. Wooden pallets therefore present a real health risk to those handling them on a regular basis,” says Jim Hardisty, Managing Director of Goplasticpallets.com, the UK-based leading independent supplier of plastic pallets and, through sister company Goplasticboxes.com, offers an extensive range of plastic containers, crates and trays. “Plastic pallets on the other hand are 100 per cent water resistant and can be repeatedly steam cleaned throughout their working life. In fact, we’re seeing more and more companies switching to plastic pallets in all different sectors, as a cost-effective, longer-life and more hygienic solution.” Goplasticpallets.com has recently enhanced its Hygienic pallet for superior performance in automated conveyor systems. Manufactured from the highest food grade virgin HDPE,
The new, improved Hygienic pallet from Goplasticpallets.com.
Goplasticpallets.com’s Hygienic pallet has totally smooth, sealed surfaces and is fully compliant with EU safety legislation so it can be used by food businesses as part of an HACCP plan. Free from joints, slots and other cavities, it has been specially designed to prevent the accumulation of dirt and dust, ensuring optimum hygiene conditions are maintained throughout the entire handling process. Intermediate Bulk Containers
Combining an IBC Container with a liquid liner can lead to cost savings as well as a safer and more hygienic solution for many food and
FOOD & DRINK BUSINESS EUROPE, APRIL 2015
drinks companies. Bag-in-box is a simple system, used by some of the world’s leading companies and one that is easily accessible to all. TPS Rental Systems is an IBC packaging solutions business providing intermediate bulk containers (IBC's) bag-in-box liners and accessories. Contraload offers a pan-European pooling and rental services for dry bulk, liquids and palletized goods. Contraload has developed a Value Adding Stream Analysis process, to gain a thorough understanding of a customer’s business needs in order to select the appropriate technical solutions that are available on the market at an acceptable cost, without compromising safety, hygiene or quality requirements. CHEP Pallecon Solutions is another company specialising in the provision of Intermediate Bulk Container (IBC) solutions to food and beverage manufacturers around the world. CHEP Pallecon Solutions uses equipment pooling to allow customers to share the use of high quality, standardised Intermediate Bulk Containers (IBCs), only paying for the equipment they use, when they use it. Pooling equipment allows CHEP Pallecon Solutions’ customers to focus their limited resources on serving their own customers rather than buying, repairing and storing equipment. J
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BRC’s Revised Global Standard For Food Safety he British Retail Consortium (BRC) has published the seventh T issue of its internationally recognised BRC Global Standard for Food Safety, and audits against Issue 7 will begin in July 2015. The BRC Global Standards are internationally recognised as the market leaders setting the benchmark for good manufacturing practices in food, packaging, storage and distribution, agents and brokers, and consumer products. Certification enables customers to have confidence in their suppliers, and helps suppliers by allowing them to show they are maintaining high standards of safety, quality and legal compliance. The development of Issue 7 followed a wide consultation to understand stakeholders’ requirements, and a review of emerging issues in the food industry. The information has been developed and reviewed by working groups made up of international stakeholders representing food manufacturers, retailers, food service companies, certification bodies and independent technical experts. The focus of attention for Issue 7 has been: • continuing to ensure consistency of the audit process • providing a Standard with the flexibility to include additional voluntary modules to reduce the audit burden • encouraging sites to put systems in place to reduce their exposure to fraud • encouraging greater transparency and traceability in the supply chain • encouraging adoption of the Standard as a means of improving food safety in small sites and facilities where processes are still in development. The requirements of Issue 7 of the Standard are an evolution from previous issues, with a continued emphasis on management commitment, a Hazard Analysis and Critical Control Point (HACCP)-based food safety programme and supporting quality management system. The objective has been to direct the focus of the audit towards the implementation of good manufacturing practices within the production areas with increased emphasis on areas which have traditionally resulted in recalls and withdrawals (eg label and packing management). The BRC Global Standard for Food Safety Issue 7 is available on BRC Participate, along with the Interpretation Guideline and additional supporting publications. Recently launched, BRC Participate offers immediate access to all documents relevant to a particular Standard, linking them clause by clause. You can visit BRC Participate at www.brcparticipate.com. J
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Fighting Food Fraud – FT-NIR For Targeted and Non-Targeted Adulterant Screening aintaining brand reputation and prodM uct quality has led to increased focus on qualifying raw materials and ingredients used in food production. In addition to traditional quality parameters like moisture, fat, and protein, detection of adulterants plays a critical role in ensuring food safety and quality. The USP (US Pharmacopeial Convention) Food Fraud Database currently lists hundreds of incidents of economically motivated adulteration (EMA), substitution, counterfeiting or mislabeling of food products.
Result screen showing an outlier for the fat evaluation.
FT-NIR offers a valuable tool for screening almost any raw material with an unrivaled ease-of-use. The high information content of NIR spectra provides a finger
print of the complete sample. Comparing the spectra of the incoming raw materials with those measured using samples of known quality permits a non-targeted screening of adulterants or contaminants within the detection limits. If a material is tested positive by FT-NIR, further investigations with complementary methods can be carried out to determine the identity of the adulterant. Bruker FT-NIR spectrometers offer a fast and effective tool for quality control of raw materials, intermediate products and final products. As a non-destructive method without any sample preparation it is already extensively used in the food industry for analyzing main constituents such as protein, moisture, fat, lactose, ash, and fiber. With the measurement of a single spectrum the sample can be evaluated in a three-step process: 1. Identification: Identification of a sample is carried out to determine if the spectrum of an incoming raw material fits within the statistical population of authentic and previously accepted batches, i.e. if the correct raw material was delivered and properly labeled. 2. Conformity: In the next step a conformity test is applied. Each data point of the NIR spectrum is subject to a dedicated test with an individual threshold. This check for
TANGO FT-NIR Spectrometer for food analysis.
conformity at each data point allows a real fingerprinting of the material with adjustable sensitivity. 3. Quantification: During the quantification of the different constituents an outlier test based on the Mahalanobis Distance is performed. Again the analysis spectrum is compared to the sample population in the individual quantification models. Bruker Optics powerful software combines these individual evaluation tools to a single routine with a simple output: Green checkmark if all analyses are OK, red cross if the sample has failed the test. J
Tetratex Contact® ePTFE Proprietary Membrane Technology – EU & FDA Compliant Filtration Solutions onaldson Membranes is a worldwide D manufacturer of Tetratex ePTFE proprietary membranes, films and laminates. For over 30 years, Donaldson has gained an excellent reputation as the membrane of choice. The company’s global presence and reputation has been built on its problem solving, quality solutions as well as a commitment to improving product performance. As a result of the EU regulation 10/2011, there is a need for food manufacturers to ensure that any plastic materials used in the food manufacturing process are not haz-
ardous to human health, where there is the possibility of contact with food. Filters are a key part of many food processing operations. Therefore the fabrics and membranes used must be compliant to EU/FDA regulations. Tetratex Contact® ePTFE membrane filFOOD & DRINK BUSINESS EUROPE, APRIL 2015
ter media is believed to be the only EU & FDA compliant filtration solutions for food and ingredients manufacture. Donaldson’s declaration of compliance satisfies the auditing criteria of IS022000 and IFS Version 6, which identifies filters as a key element of the processing operations. The ePTFE membrane is installed in filtration systems within food manufacturing facilities, to improve product reclamation and reduce environmental emissions. With production costs increasing, the benefits of reclaiming product are a vital step in further improving plant cost optimization. J 37
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Peanut Allergen Quantification – A Tough Nut to Crack he prevalence of peanut allergy almost doubled in Europe in recent years and T affects around 500,000 people in the UK [1]. Peanut allergy is the most common cause of fatal food allergy reaction resulting from the immune system mistakenly identifying peanut proteins as harmful. Fear of accidental exposure reduces the quality of life of peanut allergy sufferers and severely
limits their social habits, their families and even friends. ‘Food-allergen’ related incidents are a primary cause for product withdrawals. However, testing allergen proteins in food is difficult - samples usually contain much protein and separation of the allergen protein of interest can be difficult. This impacts the manufacturers’/suppliers’ ability to label their goods and has implications for defining threshold levels and detecting food fraud. Food companies in Europe are legally compelled to declare major allergens including peanut, if included in food products as ingredients. Current labelling rules, brought into force in December 2014 by European Regulation 1169/2011 ensure that consumers are given highlighted information about the allergenic content in prepacked food [2]. The EU FIC also extends to food sold loose or served when eating out. Prevention of cross contamination with peanut through testing, validation and
verification of cleaning and checking of ‘peanut-free’ products requires exacting checks. ELISA, PCR and mass spectrometry (MS) can be used to detect food allergens, but there are problems obtaining reliable quantitative results with all three. QC materials that are a real food, containing a known amount of specific allergen protein, can assist laboratories in validation and monitoring. These materials must be
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stable and homogenous. With University of Manchester researchers, LGC scientists have developed
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a unique allergen QC material (LGCQC101-KT), the first linked to clinical studies aimed at identifying threshold
concentrations that elicit allergic responses [3]. The QC material is a ‘real’ complex food matrix and can used to help protect peanut allergy sufferers. By contributing to the validation of allergen measurement methods, it will help to prevent contamination during food production, potentially saving the food industry millions of pounds. [1] http://www.mrc.ac.uk/news-events/publications/outputs-outcomesand-impact-of-mrcresearch-2013-14/ [2] http://allergytraining.food.gov.uk/english/rules-and-legislation/ [3]http://www.lgcstandards.com/epages/LG C.sf/en_GB/?ObjectPath=/Shops/LGC/Produc ts/LGCQC101-KT J
Loma’s New X5 Compact is a Lean, Mean X-ray Contaminant Inspection Machine einforcing its position at the forefront R of cutting-edge food industry inspection equipment, Loma Systems has responded to growing demand for a more cost effective yet highly functional X-ray machine. With retailers’ Codes of Practice increasingly specifying the use of X-ray over other methods of contaminant inspection, the revolutionary new X5c (Compact) model is aimed at food manufacturers, processors and packers running multi-product, retail ready lines that are keen to make the switch to X-ray technology for the first time. Manufactured at Loma’s stateof-the-art facility in Farnborough, the new X5c adheres to the company’s ‘Designed to Survive’ ethos whilst reducing the cost of ownership of X-ray inspection technology by an industry-beating 30%. It represents significant investment by Loma in developing a fully specified system that offers good quality contaminant inspection using a reduced number of wellproven subcomponents and streamlined design. In line with CFR21 part 11 traceability, Loma’s new X5c is multilevel password protected for improved data management, which means the system can log events against individual operators. Produced from brushed stainless steel, it also offers an ultra-
hygienic design for easy cleaning and low maintenance and serviceability. A quick release belt can be completely removed without the need for tools or the belt tension can be eased for cleaning. The X5c also has sloping surfaces to stop food parti-
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cles and washdown droplets accumulating in crevices and to reduce drying time. Ideal for the detection of glass, calcified bone, rubber, stone as well as ferrous, non ferrous and stainless steel metal in various packaging. Loma’s X5c operates at line speeds up to 50 metres per minute and measures just one metre in length. It is capable of handling products up to 100mm (height) x and 300mm (width) but weighing no more than 3kg – making it ideal for the inspection of ready meal lines in particular. “The development of the X5C is another example of Loma’s flexible approach and ability to quickly adapt to the needs of the market,” says Tony Bryant, Loma Systems’ UK Sales Manager. “It really does offer excellent value for money and will give smaller food companies the peace of mind that they have quality control procedures in place that meet the requirements of major retailers.” Loma’s X5C features an easy to use eight inch intuitive touch screen. The X5c PC has been migrated to a Windows Embedded Standard operating system ensuring continued support from Microsoft. It has a high speed USB port and simple Ethernet connection for easy outputting of reports. For further information contact Loma Systems on Tel +44 (0)1252 893300 or visit www.loma.com. J 39
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I FOOD SAFE LUBRICANTS
Food Grade Hydraulic Oil Can Help Reduce Energy Consumption of Equipment obil SHC Cibus™ hydraulic oils, which M form part of the Mobil SHC Cibus series of advanced NSF H1-registered food-grade lubricants, have demonstrated potential energy efficiency benefits in commercial hydraulic equipment. Compared to a conventional oil, Mobil SHC Cibus hydraulic oil has the potential to help reduce the energy consumption of hydraulic equipment by up to 3.5%, helping to reduce power consumption and realise significant cost savings. The energy efficiency potential and performance benefits of Mobil SHC Cibus hydraulic oil were highlighted following rigorous laboratory and commercial pump testing including the Eaton 25VMQ run under the controlled conditions of ASTM D7721 energy efficiency testing, the FZG Gear Scuffing test and various industry and in-field deposit evaluations. The tests demonstrated that the flagship oil offered energy efficiency potential, reduced equipment wear and the
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potential to extend oil drain intervals due to low deposit formation. This can help food and drink manufacturers to boost plant productivity, reduce maintenance and cut costs. Rainer Lange, Mobil SHC Brand Advisor for Europe, Africa and Middle East region, ExxonMobil, says: “We are pleased to announce that Mobil SHC Cibus hydraulic oil can help to significantly reduce the energy consumption of food and drink processing equipment. Our unrivaled application expertise can help food and beverage manufacturers achieve the ISO 50001 Energy Management certification and inform them about the benefits of operational efficiency beyond energy savings.” The hydraulic oil is part of the Mobil SHC Cibus series that is ideal for the full spectrum of hydraulic, gear, bearing, circulation system and heat transfer applications. The series has been designed to provide outstanding equipment protection, long oil life and problem-
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free operation. Mobil SHC Cibus can also offer food and beverage manufacturers the potential of 3.6% energy efficiency benefits in gearbox applications. Designed to enhance food safety initiatives, the Mobil SHC Cibus series complies with Title 21 CFR 178.3570 of the Food and Drug Administration (FDA) for lubricants with the potential for incidental food contact and are manufactured in facilities that meet the hygiene requirements of ISO 21469:2006.The product range is formulated to nut-, wheat- and gluten free specification and suitable under Kosher Parve and Halal dietary requirements. For more information about Mobil SHC branded synthetic lubricants, or any other Mobil-branded products and services, visit mobilindustrial.com. J
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I FOOD SAFE LUBRICANTS
Müller Finds Best In Class Solutions With PURITY™ FG rom a small Bavarian village to a nationF al UK market, Müller Dairy Ltd. has grown into one of the UK’s most successful dairy and snack providers. Ludwig Müller established Müller Dairy in 1896 in a small Bavarian village. In 1970, almost 100 years later, his grandson Theo Müller grew it into a company with national distribution. But the growth of the company didn’t stop there.
and ensuring they are making the best product possible, there is the priority of running a safe and efficient food production plant. When examined, high temperatures and frequent washouts were particular lubricant challenges in Müller Dairy’s yogurt production process. The yogurt production process begins with milk from the dairy farmer and ends with individual-sized yogurt pots. Pasteurizing the milk requires a heating process that brings the milk up to very high temperatures in order to kill any harmful bacteria. Afterwards, the milk is cooled to warm temperatures, allowing the yogurt culture to ferment the milk. Additionally, regular wash downs of the equipment are necessary. High pressure water is used to clean the equipment, which Müller Dairy Lubricant Engineer Keith Manning found was washing away the lubricant in very short periods of time. Consolidating All Lubrication Products
In 1991, Müller Dairy opened a production facility in Shropshire, UK, an area renowned for producing top-quality milk. Throughout the next 10 years, the facility and warehouse expanded to facilitate the production of new innovative products and to meet the rising demand in the UK. Along with meeting customer demands, Müller Dairy is committed to producing high-quality, natural products. Every day, 600,000 litres of milk are acquired from local dairy farmers and processed into yogurt. From start to finish, emphasis is placed on food safety and quality. When it comes to measuring the quality of their products, Müller has adopted a “Best in Class” mandate. Fitting with their “Best in Class” approach, Müller Dairy’s 23-acre Shropshire site is made up of two production facilities, five warehouses and makes 2,649,788 litres of yogurt each week.
To combat this problem, Müller Dairy enlisted the help of AV Technology to monitor and handle their equipment maintenance requirements. With the help of Petro-Canada sales representative Jim Ross, Keith Manning consolidated all lubrication products to Petro-Canada’s PURITY™ FG line and received timely technical support. “Switching to Petro-Canada as our sole lubricant provider minimized our lubricant stock holding, resulting in immediate cost reductions,” says Keith Manning. “With
Safe and Efficient Production Plant
In addition to meeting customer demands FOOD & DRINK BUSINESS EUROPE, APRIL 2015
everything coming from one supplier, our logistics became much easier to manage.” Petro-Canada’s line of PURITY FG products was implemented on all equipment in the yogurt production process. Keith Manning notes improved equipment performance. “With the PURITY FG products in use, we have had extended uptime in our yogurt production facility,” says Keith Manning. “The new line of food grade lubricants has allowed us to save both money and energy.” Effective Solutions
Working together with your distributor is the first step in finding effective solutions for your business. Your next step? Finding the lubricants provider that offers food safe, plant tough products, lubrication consolidation, technical leadership and the training to help you succeed. Petro-Canada PURITY FG lubricants provide industrial strength protection for food processing applications in food processing plants. The products provide longer-lasting protection, excellent wear performance and, for the greases, high resistance against water washout. PURITY food grade lubricants also fit perfectly into Hazard Analysis and Critical Control Points (HACCP) plans and are NSF H1 certified. With more than 30 years of experience in blending Groups II and III base oils, Petro-Canada delivers a diverse line of innovative lubricants to meet an everincreasing range of international specifications. J 41
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I HYGIENIC PALLETS
Next Generation Hygienic Pallet Launched! has introduced to its Goplasticpallets.com range a new, improved version of its
The new, improved Hygienic pallet.
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Hygienic pallet, which has been optimised ensure the smoothest transition through for superior performance in automated con- automated conveyor systems and minimise veyor systems. Jim Hardisty, Managing Director of Goplasticpallets .com, says: “Our Hygienic plastic pallet has been a popular favourite with the food and pharmaceutical industries since its UK launch in 2001, so we’re delighted to be able to offer this new version, which heralds the next generation of plastic pallet!” The new Hygienic pallet comes with a number of Rounded corners on all sides ensure a smooth transition enhanced features. Roundthrough automated conveyor systems. ed corners on all sides
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the risk of pallets getting trapped and damaged – as is often the case with wooden pallets. Curved sloping ramps on both sides of the perimeter base allow pallet trucks to easily access and leave the pallet, even when it is empty. This feature is a huge safety benefit as it means that hand pallet trucks can more easily secure and move the pallet without dragging it across the floor. In addition, special angles on each of the four corners make stretch wrapping palleted goods much simpler. Manufactured from the highest food
A curved sloping ramp up and down the internal prevents fork arms from misaligning the pallet.
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grade virgin HDPE, the new Hygienic pallet has totally smooth, sealed surfaces and is fully compliant with EU safety legislation. Free from joints, slots and other cavities, the Hygienic pallet has been specially designed to prevent the accumulation of dirt and dust, ensuring optimum hygiene conditions are maintained throughout the entire handling process. The unique design also means that the new Hygienic pallet is quick and easy to clean. And, like all medium and heavy duty plastic pallets, it is strong and robust offering a reliable, consistent performance throughout its long working life. The new Hygienic pallet Special angles on each corner make stretch wrapping measures 1200mm (L) x palleted goods much easier. 1000mm (W) and is available in seven striking colours as standard – red, green, yellow, blue, ence the benefits of the new Hygienic pallet beige, grey and white. Additional and call Goplasticpallets.com today on colours, including two-colour 01323 744057 or email sales@goplasticpaloptions and printed branding for lets .com. personalisation are also available for Alternatively browse the UK’s largest blocks large orders. range of plastic pallets at www.goplasticpalBe the first in the UK to experi- lets.com. J
AIC Plastic Pallets Supplying the Irish Market IC Plastic Pallets Ltd has been supplying hygienic plastic A pallets to the Irish market since the early ‘90’s. Since then the plastic pallet in the Irish manufacturing process has become more popular with the benefits of a non organic loading platform and easy cleaning becoming more important to certain parts of the supply chain. Hygienic plastic pallets have also evolved significantly with new design and manufacturing techniques allowing for a significantly more robust and long lasting plastic pallet than previous iterations of the hygienic plastic pallet. AIC Plastic Pallets holds a large stock holding of hygienic plastic pallets as well as other plastic pallet/boxes for next day delivery to their customers throughout Ireland. J
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I INTERMEDIATE BULK CONTAINERS
Developing SMART IBC solutions for the Food and Ingredients Business ontraload have been in operation for over C 11 years and offer Pan European pooling and rental services for Dry Bulk, Liquids and palletized goods. CLD is mostly focused on its plastic pallet pool that is currently growing at a rate of over 25% per year and has over 500,000 pallets on the move however the growing experience in this field is now being used to expand both the product and services lineup for IBC’s.
and unnecessary manipulation. Value Adding Stream Analysis
To make sure a pooling solution meets all of these specific targets, Contraload always starts with a Value Adding Stream Analysis, which entails understanding your business needs and those of your customer. From the results of this free consultancy, Contraload then focuses on the technical solutions that are available on the market at an acceptable cost, without compromising safety or quality requirements. The result of this study is a clear offer of both IBC and a pooling service, showing achievable financial and CO2-benefits to your organization. Contraload will then invest in the right assets and focus on the overall effectiveness of your load carriers so you can focus on your core business. Specialized Range of IBC’s
The biggest challenges in the FMCG supply chain business is when it comes to load carriers and IBCs . The main challenge is to make sure your solutions match your customers needs. We help you meet the hygienic requirements as your products must be clean, avoid foreign body contamination and your plant can run at a cost effective solution. Good load carrying equipment can help your handling procedures so no processes get interrupted and you reduce inversion
CLD have a specialized range of IBC’s for many supply chains and brings expertise to your business as a listening and experienced supplier. Here is a shortlist of some of the IBC’s that CLD offer today: For Dry Bulk products and loads and environments, CLD can offer the following for use and deployment in your businesses: • SMART Box – This proven product within the food industry is a perfect solution. It is strong and reliable and also easy to clean and can fold back to only 280 mm. • Magnum Container – Another classic plastic foldable container used in a range of industries. • Palletkraft Military Box – A re-usable foldable cardboard container for light products. For Liquid products and loads environments, CLD can offer the following for use and deployment in your businesses: • ARCA – A strong, long life foldable liquid bin that can also have a bottom discharge option. • ORCA – A Plastic Foldable IBC that is extremely light, re-usable and has strengthening panels to ensure a safe load in transit. • Drum N55 – a solid plastic drum which FOOD & DRINK BUSINESS EUROPE, APRIL 2015
can hold 55 gallons or 210 litres, very popular in frozen environments. Tailored Service Approach
In addition to these products, Contraload also offers a more tailored service approach, named LOAD CARRIER SOLUTIONS (LCS). Contraload can offer a BOX a RENTAL and a POOLING SERVICE. LCS thinks more outside the BOX towards less standard solutions for your specific supply chain needs and we think INSIDE the BOX and look for the best way to place your products in the box. Optimizing transport in trucks and re-designing the way loads fit in IBC’s is their learned expertise. Together LCS (Listen, Challenge, Solve!) and CLD (Your pooling company) can help your business develop SMART load carrier solutions for your products. For further information please contact Andrew Wilson, European Business Development Director/CLD UK Managing Director on Tel +44 07590995565 or contact CLD UK office on Tel 0121 2701007. J
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Box Clever – With TPS Rental Systems Ltd ombining an IBC Container with a liqC uid liner can lead to achieving cost savings as well as a safer and more hygienic solution for many food and drinks companies. Bag-in-box is a simple system, used by some of the world’s leading companies and one that is easily accessible to all. Using a bag-in-box system ensures that the container contents are stored within a new sterile liner. The liner fills automatically in the same way as a rigid IBC or steel tank. Just one operator is required for filling and discharging the container. Replacing the liner instead of cleaning the containers for each refill compares more favorably with the employee time, cleaning materials and water used with cleaning traditional forms of containers. A sustainable, environmentally friendly and reusable packaging solution. Bag-in-box liners also enable the use of Folding IBC containers. These containers
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when not in use provide for efficient storage, delivery and collection transportation. Comparing plastic with steel folding IBC containers will demonstrate the best option for your business. Some need the strength of steel containers for storing their products and safely stacking the containers on top of one another when full or empty. Folding
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steel IBC’s use a sturdy structure, some being capable of taking the weight of up to 6 containers when full of product. Cardboard containers can also be used with a liquid liner for one-way or single trip deliveries. Bag-in-box IBC’s are available in 250, 500 or 1000 litre sizes. They come with an integral pallet deck so that they can be moved with a forklift. Many companies prefer this for the safety of their employees. Moving one container rather than several drums or totes on a separate pallet. A pallet deck IBC container can also be easily received, offloaded and positioned within a production environment using a forklift that is driven, or pushed and pulled by one operator. These systems are highly cost effective, the containers are available to rent to meet the seasonal fluctuations in demand or to purchase outright. J
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HYGIENIC STEEL
Protection For Food Processing demanding food processing environments where constant Isivenpedestrian and vehicular traffic is present along with an extencleaning regime, a hardworking and efficient factory is very important. One of the main elements in processing areas is the drainage system, which takes care of all the waste water produced throughout the factory. Having inappropriate or nonexistent drainage in the factory can be very costly in the long term and unhygienic for operatives. Recently, ASPEN Stainless has been working with a leading pie manufacturer renovating their factory with a brand new stainless steel drainage system. With heavy factory traffic passing through ASPEN chose their heavy duty drain channel and 2 bar support channel covers to withstand the weight passing over. The drainage channel was designed to stretch throughout the processing area and underneath the machinery for maximum coverage and increased water flow rates. In addition, outlets with removable trash baskets were installed to manage trapped waste in the drainage system preventing any blockages and increasing cleaning efficiency. Stainless steel 304/ 316 is the ideal material choice hygienic conditions. The stainless steel surface has excellent cleanability and provides a maintenance-free, non-tainting solution to any food and drink industry looking to improve their facilities. Aspen Stainless manufactures their full range of stainless steel products at their manufacturing site in Nottingham, UK and has their own installation teams working throughout the UK and internationally. ASPEN Stainless has their full product range available online at aspen.gb.com with full product technical data available to download. To discuss your stainless steel requirements for your food and drink environment, contact the technical sales team today; +44 (0)115 986 6321, aspen@canalengineering.co.uk. J FOOD & DRINK BUSINESS EUROPE, APRIL 2015
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STORAGE
LOGISTICS
I POOLING SOLUTIONS
Better. Smarter. Simpler – Container Solutions For Your Business aking sure the right goods and equipM ment are available at the right time, in the right place and in the right condition is essential. But when it comes to managing disposable and returnable packaging across the supply chain, it can be made far more complex, costly and labour intensive than it needs to be. And it may already be impacting the efficiency of your business. Whether you are moving liquid beverages, condiments, ingredients or dry packaging materials, managing the containers is not a core, value adding activity. Driving cost, inefficiency and diverting scarce resources. Equipment Pooling There is another solution. A smarter solution. It’s called equipment pooling. Customers share the use of high quality, standardised Intermediate Bulk Containers (IBCs), only paying for the equipment they use, when they use it. It’s not just about sharing, it’s about making your supply chain better.
Pooling equipment allows CHEP Pallecon Solutions’ customers to focus their limited resources on serving their own customers rather than buying, repairing and storing equipment. CHEP Pallecon Solutions specialise in the provision of Intermediate Bulk Container (IBC) solutions to customers around the world and across a range of industries including food, beverage, dairy, pharmaceutical, cosmetic, chemicals and general manufacturing. CHEP Pallecon Solutions track, inspect, repair, clean and reuse their equipment time
and time again. It’s kinder on the environment, cutting out waste and saving natural resources. CHEP Pallecon Solutions work with customers to understand their needs and ensure they have total control and volume flexibility to rent only the containers they need to support seasonal production requirements. CHEP Pallecon Solutions develop solutions to reduce their total packaging-driven supply chain costs and ultimately enable them to focus on their core business. CHEP IBCs • Simple, collapsible & stackable IBCs save on space, storage, handling and transportation costs; • Design tested for strength and durability, providing safe transport of food grade use, meeting industry standards, packaging and environmental legislation; • Eliminate non-core CAPEX with CHEP’s flexible service offerings; • Greater efficiencies – Up to 25% more loading capacity compared to drums; • Security & Hygiene – Better produce protection & hygiene compared to drums or cardboard; • Sustainable – Reduce overall waste output and carbon footprint through optimised transportation efficiencies; • Liquid Liner Supply – CHEP manufactures its own liquid liners in a food safe environment designed to meet customers specific quality needs. Improving Supply Chain Efficiency After a major fruit concentrate producer in Spain switched from 220 litre drums to CHEP Pallecon’s Fruitflow container as part of a fullservice solution, the customer was able to significantly improve their supply chain efficiency and maximise their beverage factory capacity. The fruit concentrate producer was looking for a packaging supplier that could be flexible, react quickly, and had large volume capacity to help manage packaging for its citrus fruit crops. In response to these requirements, the customer began a partnership with CHEP Pallecon Solutions in 2012, and has continued to increase FOOD & DRINK BUSINESS EUROPE, APRIL 2015
its usage volume over the past three years. Since implementing the full-service container rental and management program, the customer has improved storage capacity by 20%, handling by 25%, and now has the capability to fill a larger volume of product on the same aseptic filling lines. By partnering with CHEP Pallecon Solutions, customers can put 33 years of packaging and supply chain experience to work for them and leverage the company’s market expertise to ultimately cut costs, eliminate waste and mitigate risk. CHEP Pallecon Solutions is part of Brambles Limited, a supply-chain logistics company operating in more than 50 countries, primarily through the CHEP and IFCO brands. The Group specialises in the provision of pooling solutions and associated services, focusing on the outsourced management of approximately 470 million returnable and reusable pallets, crates and containers through a network of more than 850 service centres worldwide. This ensures an enhanced supply chain performance for customers, helping them transport goods through their supply chains more efficiently, sustainably and safely. J 49
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Delivery With Care From Palletline is vital for food and drink busito ensure that every aspect Ioftnesses the supply chain is running at optimum efficiency, particularly when it comes to getting goods to market. Cost-effectiveness and flexibility are the key – and with a track record of providing vital deliveries of ambient food, bottled products, packaging and other business critical items to customers nationwide – Palletline offers a service ideally suited to the food and drink industry. Offering flexible load sizes, market leading technology and local knowledge, Palletline’s customers also benefit from superior levels of customer service. Palletline has a track record of delivering all manner of food and drink consignments. From tinned, bottled and stackable items to fresh, baked and even fragile produce such as eggs, the level of care we offer is unsurpassable.
With the majority of food and drink consignments destined for regional distribution centres, flexibility is the key to a successful service. Deliveries via the Palletline palletised distribution network enable companies to comply with varied time slots and delivery specifications in line with the requirements of customers throughout the UK. With 71 member companies, 83 locations, more than 6,000 vehicles, 12,000
employees and access to over 5 million square feet of warehousing space – Palletline has a combined size that rivals some of the biggest UK logistics operators. The Palletline network revolutionised the market with its pioneering hub and spoke distribution model back in 1992. Today it remains at the forefront of industry innovation with its cutting edge technology and continual focus on customer service. Palletline’s innovative delivery model enables significant operational and environmental efficiencies, and reduces the cost of transporting smaller palletised shipments long distances. This level of efficiency enables us to pass our cost savings along to customers. For further information about Palletline and the expert service it delivers to companies in the food and drink industry, please call +44 (0)121 767 6870 or email the team at info@palletline.com. J
LPR – La Palette Rouge Celebrates Winning Nestlé Account PR – La Palette Rouge, the European L specialist for pallet pooling, has secured a contract with Nestlé which will see its UK
Jane Gorick, Managing Director of LPR UK.
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division manage the pallet pool for a range of Nestlé’s UK brands. The partnership is the first instance of co-operation between the two companies. The partnership with Nestlé began with Cereals Partners UK (brands include Shreddies, Cheerios, Shredded Wheat, Oats & More) on 1 November 2014, followed by Nestle Purina (petfoods - brands include Purina One, Purina Pro Plan, Bakers, Gocat) on 1 December, and most recently by Nestle Grocery (brands include Aero, Yorkie, Smarties, Milky Bar, Lion Bar, After Eight, Carnation Milk, Nesquik, Herta Frankfurters, Maggi) on 1 January 2015. Jane Gorick, managing director of LPR UK, says: “I am thrilled that LPR UK has won the prestigious Nestlé account. LPR FOOD & DRINK BUSINESS EUROPE, APRIL 2015
prides itself on its flexibility and adapting its services to meet the individual needs of its customers and we are looking forward to building a strong relationship with Nestlé and creating a comprehensive, bespoke service to suit them.” She adds: “The growing number of blue chip FMCG clients committing to LPR, including Weetabix, Carlsberg and Tolsa Group, demonstrates that our approach of flexibility, quality, reliability and listening to the customers’ needs is essential in the modern business environment.” For further information visit www.lpr.eu. J
I NUTRACEUTICALS
Vitafoods Europe 2015 – The Nutraceutical Industry’s Global Meeting Place itafoods Europe, the leading exhibition for the nutraceutical, dietary supplement and functional food and beverage industries, once again returns to Palexpo, Geneva from the 5-7 May 2015. Presenting an opportunity for attendees to source the latest ingredient solutions and technical information required to implement true innovation in product development, the exhibition covers every aspect of the nutraceutical industry. Vitafoods Europe allows visitors to meet with both new suppliers and established global manufacturers as well as providing an excellent platform for networking opportunities, with 2015 set to be the biggest and best Vitafoods Europe event to date. Reflecting all aspects of the industry, 750 global suppliers from over 40 different countries take to the floor, including the likes of DSM, Nexira, Glanbia Nutritionals, Lonza, Plantex, FMC Corporate and 3i nature, and first-time exhibitors such as Arla Food Ingredients, Tasa Omega, Vespa Ingredients and Nutralab Canada.
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Global Market Theatre A new feature at this year’s Vitafoods Europe, the Global Market Theatre offers an overview of regional markets, regulatory frameworks and the latest innovations in R&D from around the world. It provides an in-depth overview of the key aspects of doing business in six selected regions: Asia, Africa, Europe & Eastern Europe, Russia, South America, and North America, offering a guide on how to grow and develop business across the globe. Speakers from 52
leading research companies including the likes of Euromonitor International, Mintel, Innova Market Insights and EAS will host sessions offering independent insight and expert assessments on key market trends. For visitors looking for ingredients based insight, the New Products Zone provides an overview of innovations brought to market within the last 12 months, allowing attendees to view the latest nutraceutical advances and see how to enhance their product range before planning their time at the exhibition. In addition to this the Exhibitor Presentation Theatre features exhibitors including Aker Biomarine, Rousselot, Lesaffre, CHR Hansen and Ingredia discussing their latest launches, services and applications, and offering an opportunity for visitors to learn more about new products available to the market. Finished Products Europe 2015 Running alongside Vitafoods Europe is the co-located event Finished Products Europe 2015 – Europe’s leading functional food and beverage and dietary supplement exhibition, which is set to be the biggest event to date. The show sees more than 200 leading suppliers and over 6,000 buyers, retailers and distributors, looking to source the latest branded and white label finished products including reduced calorie products, chewable vitamins & supplements, protein bars, energy drinks and sports nutrition products. Visitors also have the opportunity to meet with contract manufacturers, who can provide bespoke products designed to individual specifications. Within Finished Products Europe, is the Finished Products Theatre, which presents industry case studies of functional food, beverages and dietary supplements. Each day will focus on a core health category of ‘sports nutrition’, ‘weight management’ and ‘women’s health’. Additionally, the Tasting Bar enables visiFOOD & DRINK BUSINESS EUROPE, APRIL 2015
tors to sample and compare a selection of the latest functional food and beverage products on show at Finished Products Europe. Visitors will be given the opportunity to try the products themselves and vote for their favourite, the winner of which will be announced on the last day of the show. Vitafoods Europe Conference In addition to the exhibition, the Vitafoods Europe Conference returns in a brand new expanded format, with an added focus on business practice. This year, the conference programme continues to highlight best practice within R&D and additionally presents delegates with broader business expertise, making the conference an all-encompassing event for nutraceutical insights. Building on its strong heritage, the 2015 conference will continue to bring the latest research on core topics such as digestive health, heart health, healthy ageing, sports performance and weight management. In 2014, Vitafoods Europe attracted 13,874 visitors, 750 exhibitors and 300 delegates. Since its launch, year-on-year growth and a sharp business focus have consistently produced results for exhibitors and visitors from across the industry. Register now for free entry to Vitafoods Europe: www.vitafoods.eu.com/regstorm/. Join Vitafoods Europe LinkedIn Groups: www.vitafoods.eu.com/linkedin & www.finishedproductseurope.com/linkedin Follow Vitafoods Europe on twitter: www.vitafoods.eu.com/twitter & www.finishedproductseurope.com/twitter. J
I VITAFOODS EUROPE 2015 PREVIEWS
Algatechnologies Exhibits AstaPure® Line of Natural Astaxanthin lgatechnologies will highlight its all-natural AstaPure line of astaxanthin products on A booth L39 at Vitafoods Europe. All AstaPure products can be used in multiple forms of dietary supplements, cosmeceuticals and functional foods and beverages.
All AstaPure products can be used in multiple forms of dietary supplements, cosmeceuticals and functional foods and beverages.
One of the company's newest product is AstaPure 20%, astaxanthin in oleoresin form. This content of astaxanthin is significantly higher than any currently available on the market. The advanced form allows dietary supplement producers to offer much smaller, more “friendly” sized capsules without altering the desired astaxanthin level. Algatechnologies intends to launch new active ingredients as well as innovative delivery systems in 2014. Algatechnologies is a leading manufacturer of natural astaxanthin derived from microalgae in a sustainable closed cultivation system that utilizes the natural sun-light. Algatechnologies fully controls astaxanthin production and is able to track every batch throughout the supply chain. The company is committed to sustainability and overall traceability and transparency. All Algatechnologies’ products are manufactured using supercritical C02 technology, obtaining astaxanthin in an oleoresin form, with no solvent residues. Algatechnologies is a member of NAXA (Natural Algae Astaxanthin Association). The company holds Kosher, Halal ISO 9001/2000, HACCP and GMP international accreditations. For further information, contact: Algatechnologies on Tel +972 8 6356425, Email info@algatech.com or visit www.algatech.com. J
One-stop Resource For Functional Ingredients Procurement isitors to the Prospector® booth (booth V K99) at Vitafoods Europe will see first hand how the innovative search engine can speed up their R&D processes significantly. The comprehensive global database covers ingredients for all kinds of health food products and dietary supplements. Containing details of more than 11,000 Functional Food and Nutrition ingredients from hundreds of suppliers, Prospector® is incredibly easy, quick – and free – for manufacturers to use. Aimed at speeding up the search for ingredients and hence accelerating the R&D process, the database is kept
up to date by UL’s experts, so that users can be sure that information is always current. Jill Frank, Certified Food Scientist and Food Industry Expert at UL, says: “Our database covers a huge variety of functional ingredients for versatile applications and positionings. Therefore Vitafoods, as the key nutraceutical event, is the perfect platform for us to demonstrate the added value that Prospector® offers to R&D professionals. The ingredients that we list are largely backed up by comprehensive additional details, which makes it easier to find
the right ingredients when aiming for specific positionings and claims.” Personnel from UL will be on hand throughout the Vitafoods exhibition to demonstrate the unique capabilities of Prospector®. For more information, visit: www.ULprospector.com. J
ADM Showcases WILD Flavors & Specialty Ingredients and Specialty Oils DM will highlight its innovative, valueA added ingredients for the sports food, health food, weight management and supplements categories. Experts from ADM will be on hand to present health-focused ingredients from ADM’s new WILD Flavors & Specialty Ingredients business unit. ADM’s 2014 acquisition of WILD was a significant step in the company’s effort to expand its value added ingredients portfolio.
In the spotlight at the show will be a selection of ADM’s versatile soya and wheat proteins for diverse applications, including ADM’s CLARISOY™ isolated soya protein range, which enables protein fortification of beverage systems. As the world’s first vegetablebased protein offering clarity and high quality protein nutrition, the CLARISOY™ line has been specifically designed for use in neutralpH beverage applications, FOOD & DRINK BUSINESS EUROPE, APRIL 2015
such as meal replacement and fortification beverages. Showcased alongside CLARISOY™ will be ADM’s Textura™ range of protein crisps that can be customised to individual formulation needs. Textura™ crisps are a great source of high quality protein, fibre and whole grains, available in a range of protein contents, which can be incorporated into food products to enhance nutrient content, texture and flavour in a cost-effective way. Protein crisps can be added to a variety of applications such as cereal bars, cereals and healthy snacks. Learn more at www.adm.com. J 53
I VITAFOODS EUROPE 2015 PREVIEW
Nutrition is Not Complicated, For Us, It is Natural atural Lycopene in the form of our N patented tomato extract Lyc-O-Mato has been the flagship product of Lycored TM
for many years, with over 715 supplement product launches via our customer base globally in the last 5 years alone. (Source: Innova Market Insights). We continue to advance on our learnings from nature, with a number of new developments such as: • Standardisation of our tomato extract, including levels of other phytonutrients, alongside lycopene to create a new generation of efficient and targeted nutrients • Increased insights on the synergistic effects of our tomato sourced carotenoids, tocopherols and phytosterols • Increased insights on the efficacy of synergistic effects of these tomato nutrient complexes with other plant based nutrients for maximising wellness.
Maintaining Heart Related Health Cardi-O-MatoTM is a natural standardized tomato extract, containing important phytonutrients including the carotenoids lycopene and beta-carotene, tocopherols and phytosterols. The results of over 15 clinical trials have shown this blend to promote and maintain cardiovascular health. Cardi-O-Mato™promotes healthy endothelial function, immune function, and reduces oxidative stress measures.1 Dr Michael Webber, Co-Founder of the American society of Hypertension has highlighted the benefits of this nutrient complex: “Cardi-O-Mato TM is unique because it protects the heart and arteries in
three different ways – it reduces Ox-LDL levels, it preserves the endothelium that lines the artery walls, and it helps maintain blood pressure in the normal healthy range.” Smoother Stronger Skin, From the Inside Out Lyc-O-DermTM is a potent combination of the antioxidants carnosic acid (from Rosemary), lycopene, phytoene and phytofluene. This blend promotes smooth, healthy skin from the inside out. Lyc-O-DermTM is formulated to protect against sun-induced DNA damage while also encouraging the production of stronger, more resilient skin cells. During a twelve-week study measuring the density, thickness, and smoothness of skin, statistically significant improvements were found in subjects who received the skin-grade tomato extract as opposed to a placebo.2 Lycopene is an antioxidant capable of hindering the effects of reactive oxygen species (ROS).3 It accumulates and metabolizes in the skin, providing a first line of defense against damaging UV radiation. 4-6 Research on the combination of phytoene and phytofluene has shown that these carotenoids exhibit protective action across a broader range of radiation, including UV-A and UV-B wavelengths. In a simulated solar radiation study, the combination of these carotenoids with lycopene was found to be more effective at lowering oxidative stress and protecting against photo-damage than lycopene alone.7 The protective effects of the standardized tomato extract increase when it is combined with carnosic acid in the rosemary extract. Quite simply, LycO-DermTM promotes healthy dermal recovery after day-to-day sun exposure. Find out more from the Lycored team, at Vitafoods, stand F57. FOOD & DRINK BUSINESS EUROPE, APRIL 2015
References: 1. Kim, JY. Et al., 2011. Effect of Cardi-OMato supplementation on endothelial function and oxidative stress. Atherosclerosis, 215: 189-195. 2. Heinrich, U et al., 2006. Antioxidant supplements improve parameters related to skin structure in humans. Skin Pharmacol. Physiol. 19:224-31. 3. Stahl, W. et al., Dietary tomato paste protects against ultraviolet light-induced erythema in humans. J Nutr. 131:14491451. 4.Stahl, W. et al., 2006. Lycopene-rich products and dietary photoprotection. Photochem Photobiol Sci. 5:238-242. 5. Stahl, W. et al., 2003. Antioxidant activity of carotenoids. Molecular Aspects of Medicine. 24:345- 351. 6. Lopes, et al., 2010. Natural lycopene protects melanin-producing cells from UVinduced DNA dam- age. J Pharm Sci. 99:1346-1357. 7. Aust, O. et al., 2005. Supplementation with tomato-based products increases lycopene, phyto-fluene, and phytoene levels in human serum and protects against UVlight-induced erythema. Int J Vitam Nutr Res. 75:54-60. J
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Drinks Concepts For Emotional Wellbeing ensient Flavors has developed new beverage S concepts that respond to the rising demand for products that influence and balance our emotional state in a gentle, natural way. Health and wellness benefits are no longer simply a matter of physical nourishment; the emotional influence of foods and drinks is also an important consideration. With that in mind, these new products support manufacturers as they strive to create successful “emo-
tion drinks”. Sensient is enabling its customers to capitalize on this trend by taking a “soft” approach. Their holistic concepts tap into the power of berries and are based on findings of how colour psychology can influence our moods. The results of which are drinks that deliver a range of harmonious colour-flavour combinations and correspond to a variety of emotional states. The four basic concept lines are Relaxinggreen, Calming-blue, Uplifting-yellow and Energizing-red. For example, Sensient’s Calming concept combines the juicy, ripe flavour of blueberry with a hop extract, whereas the Relaxing version features gooseberry and hop. Fruity sea buckthorn and ripe apricot notes give the Uplifting drink its distinct taste and Energizing benefits from hints
of redcurrant, strawberry and ginger to boost both body and soul. These four base concepts can be adjusted individually to create bespoke products with additional functional ingredients. In addition, Sensient’s flavouring experts can help to mask undesirable off-notes while maintaining a highly desirable overall flavour impact. J
Koftes Are Snowbird’s Turkish Delight new and exciting addition to its growing list of ready meals ingredients has been unveiled A by Snowbird foods. Lamb Koftes are irregularly shaped pieces which are fully cooked and frozen as part of the production process so they can easily be incorporated within prepared ready meals. They contain in excess of 90% lamb and Snowbird has used more than twenty herbs, spices and flavourings to generate an authentic Middle Eastern taste. These include onion, potato starch, black pepper, cardamom, chilli, cloves, coriander, cumin, ginger, nutmeg, paprika, mint, parsley, thyme, lemon juice, mustard seeds, salt, garlic powder, red bell peppers and crushed chillies. “This is another example of our being able to generate an authentic recipe because of the inspired work of our new product development team,” says commercial and marketing director, Roy Anderson. Created with adults in mind, the koftes can also be targeted at menus for older children as the delicate ‘heat’ of the product will help young palates develop more mature tastes. For further information contact Snowbird foods on Tel +44 (0)20 8805 9222, Fax +44 (0)20 8804 9303 or visit www.snowbirdfoods.co.uk. J
I APPOINTMENT
Cargill Reinforces Marketing and Communications Focus in Cocoa & Chocolate Business argill’s cocoa & chocolate business has C appointed Niklas Andersson as Marketing & Communications Director for Europe, Middle East and Africa (EMEA) and Asia. Niklas Andersson joins Cargill from Corbion where he was Marketing Director for Purac, Corbion’s food business, leading their global marketing team. However he has spent the majority of his career with Unilever in a variety of roles including Marketing Director, Food Solutions for Central and Eastern Europe. Niklas Andersson comments: “I am extremely pleased to join Cargill at such an exciting time – the cocoa and chocolate business is growing geographically and continues to get closer to customers. I am looking for56
ward to applying my experience of B2B and B2C marketing, brand building and innovation to the company. In today’s fast-paced
Niklas Andersson.
FOOD & DRINK BUSINESS EUROPE, APRIL 2015
business world, the business-to-business angle needs to be increasingly consumer-oriented; we need to utilize Cargill’s food expertise and market knowledge to better anticipate consumer needs so we can best serve our customers.” Niklas Andersson reports directly to Emiel van Dijk, Sales & Marketing Director of Cargill Cocoa & Chocolate, who adds: “Niklas brings with him a wealth of expertise around marketing and innovation and an exceptional knowledge of the European food industry and its challenges. This will create real value for our customers, by building even stronger relationships with them and supporting their product and innovation goals.” J