September 2012 by PrintAction

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CONTENTS Volume 51, Number 9 Features

The Fountain Solution Leveraging years of experience in digitizing industrial liquids, Metafix of Lachine, Quebec, offers a modern dampening-solution approach for creating stable press emulsion

Technology Report: Graph Expo Must See ’Ems The close proximity of drupa and Graph Expo 2012, two of the world’s largest printing exhibitions, provides for a robust list of 27 Must See ’Em products

AGFA GRAPHICS

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M2540 FB

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NEWS JB Deschamps and Simpson Print invest in new 40-inch iron, Fujifilm spends $390 million for Australian BPO, and Webcom upgrades to a T360

CALENDAR October 2012 RockTenn speaks at SuperCorrExpo 2012, Graph Expo begins in Chicago, and the Canadian Printing Awards prepares to celebrate print

LABELS Fifty Years of Deco The Ford family celebrates a milestone for their printing company with an outdoor bash in Etobicoke

OLYMPICS London’s Ethereal Olympic Legacy Even when he is supposed to be on vacation, Zac Bolan can’t help but be drawn into the world of print – very large print

Columns

JONATHAN WEBSTER London Olympic Printing Bonanza Executives from LOCOG, McDonald’s, Random House and two printing houses provide an analogue view of the 2012 Summer Games

VICTORIA GAITSKELL The Prospering World of Temporary Tattoos How a promotional products manufacturer from Tuscan became the world’s largest printer of a unique and growing niche

Archive

September 1982 Family Ties debuts on NBC, USA Today hits newstands for the first time, and Canada Life spends hundreds of thousands on in-house typesetting

Resources 21 Services to the Trade Cover photo: Clive Chan

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29 Marketplace SEPTEMBER 2012 • PRINTACTION • 3

PERSPECTIVE

Print Celebration rintAction magazine is proud to be running the 7th annual Canadian Printing Awards, which is to be celebrated on November 29 at the Palais Royale in Toronto. We realize the program Pannouncement has come later this year, after a hectic summer, but anticipate another successful event celebrating the Canadian printing industry. The CBC’s Dianne Buckner, who is an awardwinning business journalist and host of the hit television show about entrepreneurialism, Dragon’s Den, will again lead this year’s gala, featuring a sit-down dinner. The structure of this year’s printing awards program has changed little, beyond some finetuning of the categories. We have introduced three categories in a new business development section, which we hope to grow in future years. Much like PrintAction’s preceding Environmental Printing Awards program, we have included these new business categories in an effort to better understand the direction of printing companies in the age of integrated graphic communications. PrintAction, as part of the awards program, will also determine three key industry influencers in the categories of Printing Leader of the Year, Emerging Leader of the Year (under the age of 35), and the John A. Young Lifetime Achievement Award. Please refer to the list of this year’s Canadian Printing Awards categories below and let us know if you have any questions about participating at cpa@printaction.com. Entry forms can be obtained at printaction.com/CPA. INDUSTRY ACHIEVEMENT CATEGORIES • Printing Leader of the Year • Emerging Leader of the Year (under age 35) • John A. Young Lifetime Achievement Award ENVIRONMENTAL PRINTING CATEGORIES • Most Environmentally Progressive Printer in Canada • Most Environmentally Progressive Vendor • Most Environmentally Progressive Printing Technology • Most Environmentally Progressive Printing Project • Most Environmentally Progressive Packaging Project BUSINESS DEVELOPMENT CATEGORIES • Best Online Presence, printing company • Best Online Presence, vendor • Best Community Program

QUALITY PRINTING CATEGORIES • Best of Show • Self Promotion • Brochures & booklets • Business & Annual Reports • Direct Mail • Magazines • Catalogues • Newspapers • Books (digital & offset) • Calendars • Packaging (all processes) • Labels • Stationery • Finishing

Jon Robinson, Editor

Canada’s Graphic Communications Magazine. Proudly published for two generations. Editor Jon Robinson • 416.665.7333 ext. 30 • jon@printaction.com Associate Editor Clive Chan • 416.665.7333 ext. 25 • clive@printaction.com Contributing Writers Zac Bolan, Clint Bolte, Peter Ebner, Chris Fraser, Victoria Gaitskell, Dr. Martin Habekost, Nick Howard, Thad McIlroy, Gordon Pritchard, Josh Ramsbottom, Nicole Rycroft, Andrew Tribute, Trish Witkowski Publisher Sara Young • 416.665.7333 ext. 31 • sara@printaction.com Associate Publisher Stephen Longmire • 416.665.7333 ext. 26 • stephen@printaction.com Production Manager Anders Kohler • 416.665.7333 ext. 37 • anders@printaction.com Intern Tiffany Kay Garcia • 416.665.7333 ext. 34 • tiffany@printaction.com Advertising Sales Sara Young • 416.665.7333 ext. 31 • sara@printaction.com Stephen Longmire • 416.665.7333 ext. 26 • stephen@printaction.com Circulation ADPIC Subscription Services • 800.363.3261 • subscriptions@printaction.com PrintAction is published by Youngblood Publishing Limited and is Canada’s only national monthly publication serving the graphic arts industry. ISSN 1481-9287. Annual Subscriptions: Canada: $31.15 ($27.57 + $3.58 HST) United States: CN$69.99; Other Foreign: CN$139.99

Notice: PrintAction, Youngblood Publishing Limited, their staff, officers, directors and shareholders (hence known as the “Publisher”) assume no liability, obligations, or responsibility for claims arising from advertised products. The Publisher also reserves the right to limit liability for editorial errors, omissions and oversights to a printed correction in a subsequent issue.

PrintAction is printed by Sina Printing on Starbrite Plus 70lb Velvet Text and 80lb Gloss Text available from Unisource Canada, Inc. Youngblood Publishing Ltd. 610 Alden Rd., Suite 100, Markham, ON L3R 9Z1 Tel: 416.665.7333 • Fax: 905.752.1441 www.printaction.com Publications Mail Agreement Number 40010868 • ISSN 1481-9287 Return undeliverable Canadian addresses to subscriptions@printaction.com We acknowledge the financial support of the Government of Canada through the Canada Periodical Fund of the Department of Canadian Heritage. 4 • PRINTACTION • SEPTEMBER 2012

Photographed with the new Komori, George Mazzaferro, President, and at the console, Brian Auty, Plant Manager (right) and Borge Peterson, Lead Press Operator

OUR FAITH IN KOMORI CONTINUES

PRINT NEWS WEBCOM of Markham, Ontario, upgraded its HP T350 inkjet web press to the T360 model, which will see its capacity for book printing increase by 33 percent. “An increasing number of our customers are turning to inkjet printing through our BookFWD program for its flexibility and short-run cost efficiencies,” said Webcom President and CEO, Mike Collinge. Webcom installed its first T-Series press in Fall 2010 (the first in Canada). The company added its second machine six months ago JB DESCHAMPS‘ Christian Deschamps, VP as part of its BookFWD Production iniof Administration; Jean Deschamps, Pres- tiative. The T360 inkjet press prints at up ident and COO; and Francis Deschamps, to 600 feet per minute in colour and 800 VP of Purchasing and R&D, oversaw the feet per minute in monochrome at a web installation of a new Heidelberg Speed- width of up to 30 inches. master CX 102-5+L press – with Inpress Control – into their Quebec City plant. This move follows the February 2010 installation of a Heidelberg CD102 press at its Montreal location. The Quebec City location also installed another Polar 115 cutter. JB Deschamps was founded in 1926 by Jean-Baptiste Deschamps and is now a third-generation company, recognized as one of Quebec’s leading commercial and security printers. REPROART IMAGING of Toronto installed a new HP Scitex FB7600 system, as celebrated by Mike Duggan, High Volume Sales Manager with HP, Zohrab Tatikian, President of ReproArt, and Hrair Izmirian, Press Operator at ReproArt. This installation comes after ReproArt’s move to a new facility, which also holds a recently installed HP Scitex FB700 inkjet printer. The two new installations bring the company’s total number of HP machines to four. ReproArt also operates a HP Scitex LX600 and an HP Designjet Z6100. “We have significantly increased our ability to respond to backlit orders through our installation of the HP Scitex FB7600 Printer,” said Tatikian. “What used to take us a full day can now be completed in as little as 20 minutes.” ReproArt was founded in 1983 and produces signage on a variety of substrates, including metal, glass and plastic.

SIMON FRASER UNIVERSITY’s in-house printing facility, called Document Solutions, installed an HP Indigo 7500 press. Docsol, as the operation is referred to on campus, is described as the main source for marketing collateral and printed materials for faculty, admissions and student services. The HP Indigo 7500 can print up to 120 A4 pages per minute in full-colour or 240 pages per minute in either monochrome or two colours. The press is available with up to seven ink stations, allowing for 4-, 6-, and 7-colour PANTONE emulation – matching FUJIFILM HOLDINGS of Tokyo signed a deup to 97 percent of PANTONE colours. finitive agreement with Salmat Limited, described as Australia’s largest business SIMPSON PRINT of Bloomingdale, On- service provider, to acquire Salmat’s Busitario, purchased a new Komori LS640 ness Process Outsourcing (BPO) divipress, with coater. Getting ready to cele- sion. The pending AU$375 million brate its 50th year of operation in 2013, acquisition ($387 million in Canadian dolSimpson Print now occupies over 70,000 lars) covers all the shares of Salmat Docusquare feet of production space. The ment Management Solutions Pty. Limited company currently runs two 40-inch (SDMS), which holds 11 subsidiaries, as sheetfed presses in addition to a large UV well as Salmat Asia Limited. The consoliscreen-printing department with six dated sales and underlying EBITA of presses up to 48 x 96 inches. The new 40- SDMS and Salmat Asia were AU$316 milinch Komori LS640, purchased through lion and AU$49.5 million, respectively, for Mississauga-based K-North Inc. (Komori the June 2012 term. This BPO business indealer in Ontario and Western Canada), cludes printing and delivering electricity, includes features like AMR-Automatic gas, water, and communications invoices Make-Ready, fully automatic plate chang- and bank account statements to end users, ers, and closed-loop colour control. The as well as efforts to digitize invoicing to repress will also be equipped with UV dry- duce costs, delivering information by ing capability. In March 2011, Simpson email, and as compiling a database of Print also upgraded its toner production scanned paper documents and their manwith an HP Indigo 5500. agement/storage. 6 • PRINTACTION • SEPTEMBER 2012

DAN QUENZER becomes National Sales Manager for Diversified Graphic Machinery, headquartered in New Jersey. He is to focus on what the company refers to as its line-up of print-enhancement equipment, including the Foildex in-line cold foil system, Cast and Cure holographic effect system, hot-foil stamping and die-cutting equipment. Quenzer joins DGM following stints as Western Regional Sales Director for Mitsubishi Lithographic Presses, District Sales Manger for Komori America and GM of Western Regional Sales and Service for MAN Roland. He will be located in DGM’s regional offices in Henderson, Nevada.

PRESSTEK of Hudson, New Hampshire, announced its sale to MAI Holdings, an entity affiliated with American Industrial Partners (AIP) Capital Fund. AIP’s portfolio includes flexographic machinery manufacturer Mark Andy. Unanimously approved by Presstek’s board, the deal (at press time) still needed approval from shareholders, who receive $0.50 in cash for each share of the company’s common stock – a premium of 16.3 percent over the closing share price on August 22. Presstek was founded in 1987 based upon its direct imaging laser applications. Since then the technology has found its place in presses from Ryobi, Heidelberg, Xerox, KBA and Kodak. The company also developed and released its “chemistry-free” CTP devices. In 2004, Presstek acquired ABDick and Precision Lithograining. Today the company holds over 400 patents relating to the printing industry.

ANTONIO PEREZ, CEO of Eastman Kodak, announced new measures to emerge from Chapter 11 reorganization, which will see Kodak sell its Personalized Imaging and Document Imaging businesses. This consists of its Retail Systems Solutions (RSS), Paper & Output Systems (P&OS) and Event Imaging Solutions (EIS) divisions. RSS contains the company’s retail print solutions for its 105,000 Kodak Picture Kiosks; P&OS is the company’s portfolio of photographic paper and still camera film products; EIS provides souvenir photoproducts at theme parks and other venues. The Document Imaging business produces scanners, capture software and services to enterprise customers. Kodak plans to continue operating in packaging and functional printing businesses, as well as consumer inkjet, entertainment imaging, commercial film and specialty chemicals businesses.

SCOTT BARKER, owner of Big Bark Graphics in Bolton, Ontario, purchased a Morgana CardXtra Plus system for the short-run production of applications like business cards, postcards and greeting cards. Purchased through Sydney Stone, the Morgana CardXtra Plus, with the ability to trim, cut and crease in multiple positions, feeds sheets of up to 12 x 19 inches. The system, with functions to memorize key templates, can process up to 140 cards per minute. Morgana trumpets the versatility of the CardXtra Plus, with an ability to take 12 x 19-inch sheets, trim them to 11 x 17 inches and then crease them to produce finished 8.5 x 11 4-page brochures. The system can also finish the job to 8.5 x 11 inches, which can then be creased to make 4-page 5.5 x EDMONTON JOURNAL announced plans to 8.5-inch leaflets, or multiple creases for a outsource its printing production, which wide variety of applications. would eliminate 70 full-time positions when the Eastgate plant closes at the start PRINTOLOGY INC. of Richmond Hill, On- of 2013. The move, according to the Pubtario, closed its doors after filing for lisher, is largely based on the newspaper bankruptcy on July 18, with the company providing more colour pages, while imhaving close to $2.8 million in creditor li- proving quality. The newspaper will be abilities. Of the $2.765 million that Print- printed at new facilities built by Great West ology (formerly Carlton Taylor Graphics) Newspapers, publisher of the St. Albert owes to creditors, only $248,000 of it is Gazette, in St. Albert, a suburb just northsecured, while $2.485 million of the com- west of the city. The Edmonton Journal was pany’s outstanding liabilities lie with un- founded in 1903 and became part of the secured creditors. According to its Southam family in 1912 before changing Statement of Affairs, Printology holds as- hands in 1996 to Hollinger International. sets of $450,000, including $350,000 with With a circulation of just over 100,000 six machinery and equipment. An auction days per week, the Edmonton Journal is was scheduled for mid-September. now owned by the Postmedia Network.

KOMORI, during the Touch Taiwan exhibition in Taipei, launched a new gravure press line designed for the production of printed electronics. The PEPIO F20 is a flatbed gravure offset press designed for producing touch-panels on both glass and film. The PEPIO R20 is a roll-to-roll offset gravure device aimed at fine-line electronics production on film. “Komori is an expert in precision manufacturing and the entry into the printed electronics marketplace reinforces Komori’s message at drupa 2012 that we are expanding into new markets,” said Kosh Miyao, President and COO of Komori America Corporation.

also recently announced that its production mills are the first in Indonesia to achieve SVLK certification, which is the country’s new wood legality standard. STAPLES CANADA is now carrying a brand of straw-based paper, called Step Forward Paper, that uses 80 percent less forest fibre than traditional paper. Designed by Prairie Pulp and Paper Inc., Step Forward Paper is created from 80 percent straw left over as a byproduct of harvest wheat crops. The re-

maining 20 percent is sourced from Forest Stewardship Council-certified wood fibre. The paper is currently manufactured in India, but the company plans to build a new state-of-the-art facility in Manitoba to further reduce the product’s carbon footprint. RICOH made what it describes as a significant investment in PTI Marketing Technologies, which develops Web-to-print and marketing personalization applications for both enterprise users and print-service

providers. PTI develops technologies such as MarcomCentral and FusionPro. The two companies have a history of technological cooperation: In 2011, Ricoh announced it would offer cloud-based software that supports a multitude of output delivery formats for print and other mediums, including PDF, AFP and HTML email based on PTI’s SaaS software, MarcomCentral. With the new investment, Ricoh and PTI plan to codevelop completely new technologies for the communications sector.

L’ACADIE NOUVELLE, New Brunswick’s only French language daily newspaper, will outsource its production to Brunswick News out of Moncton. According to a report by CBC News, this action will lead to the loss of 20 jobs, five prepress jobs at l’Acadie Nouvelle’s distribution and prepress section, and 15 from Caraquet-based Acadie Presse. Acadie Presse was founded in 1988 and provides both web and sheetfed printing to the region, including Maritime universities. L’Acadie Nouvelle has a circulation of approximately 16,000. According to the CBC, the newspaper will print its last edition in Caraquet on September 8, with printing continuing in Moncton two days later. LEXMARK INTERNATIONAL announced restructuring actions that will see the elimination of 1,700 jobs worldwide, as well as the end of its inkjet hardware production. The company will instead focus on “higher value imaging and software.” Lexmark will close its Cebu, Philippines, inkjet supplies manufacturing facility by the end of 2015. Inkjet development will also cease by the end of 2013 and its inkjet technology holdings will be put on sale. According to Lexmark, these cuts are expected to generate $85 million in savings in 2013, growing to annualized savings of $95 million by 2015. PRESSDOWN SERVICES becomes the Canadian master distributor for the Rapid X1 label printer and the Eclipse finishing system. The Rapid X1, which employs Memjet print-head technology, features a top printing speed of 60 feet per minute, while producing a 1,600 x 1,600-dpi resolution. The 5-colour roll-to-roll system has an 8.5-inch printing width and a 12-inch OD unwind and rewind capacity. It also includes an optical sensor for pre-cut and stripped labels. PDS is now carrying the Eclipse finishing system, which can be integrated with the Rapid X1 printer. The Eclipse features lamination, contour cutting, waste removal and a slitter in a single device. ASIA PULP & PAPER GROUP has made a pledge to source 100 percent of its fibre from tree plantations by 2015, adding to several environmentally focused announcements made by the company over 2012. The new pledge is to be part of APP’s Sustainability Roadmap for 2020 and Beyond initiative. According to APP, if it fulfills this 2015 plantation pledge, it will be 10 years ahead of the publicly stated goals of other global paper industry players. APP

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SEPTEMBER 2012 • PRINTACTION • 7

PRINT CALENDAR

OCTOBER

GraphExpo 2012 begins at McCormick Place in Chicago under the theme of Print Integrated. The 2012 version of North America’s largest printing tradeshow features Marketing and Newspaper Pavilions, as well as specialized events like Executive Outlook, Xplor Seminars and the ING Conference.

SuperCorrExpo 2012, an exhibition and conference for corrugated professionals, begins in Atlanta. The event kicks off with a keynote from James Porter of RockTenn and closes with the 2012 Corrugated Classic Golf Tournament at Bear’s Best golf course. $1,525*

Canadian Marketing Association hosts a daylong seminar in Toronto about Onboarding, referring to mechanisms through which new employees acquire the necessary knowledge, skills, and behaviours to become effective team members and build customer loyalty. $745*

DMA2012, a conference and exhibition program described as an event for real-time marketers, kicks off at the Mandalay Bay Resort and Casino in Las Vegas. Event themes include optimizing content across channels, monetizing social media, integrating media according to customer preference, and leveraging real-time analytics.

One month from today, the inaugural edition of PACKEX Montreal begins, highlighting the sector’s newest technologies, equipment, and resources, several of which are to be showcased in the event’s Innovation Briefs Theater.

National Association of Printing Ink Manufacturers hosts the annual NPIRI Technical Conference at the Eaglewood Resort and Spa in Itasca, Illinois, in conjunction with The Print Suppliers Group that was formed in 2001 as a consortium of independent ink companies.

Printing Industries of America hosts Extreme Offset: Troubleshoot, Control, Optimize at its headquarters near Pittsburgh, which allows attendees to learn about workflow management in a live pressroom environment. $1195*

SGIA 2013, focusing on wide-format, graphic applications, installation, garment decoration, and screenprinting, begins at the Las Vegas Convention Center. For the first time, the event is co-located with the Printed Electronics and Membrane Switch Symposium. $375*

The Canadian Marketing Association hosts Digital Day Conference 2012, The New Digital Path to Purchase. The daylong event focuses on how emerging technologies, new platforms and evolving tools are changing the way audiences consume media, connect with brands and ultimately make purchase decisions. $699

8 • PRINTACTION • SEPTEMBER 2012

The Sustainable Packaging Coalition, in conjunction with The Packaging Association, hosts a 1-day seminar called The Essentials of Sustainable Packaging. Event sessions focus on balancing tradeoffs, sourcing and recovering materials, measurement tools and reporting, communicating sustainable initiatives, and understanding health impacts. $995*

PACK EXPO International 2012, with an expanded focus on processing and integrated processing-packaging systems, begins in Chicago. Conference tracks look at food safety, product security, sustainability, pharmaceutical, trends and innovations, beverage, manufacturing, transportation and logistics.

Atlanta is home to CNN’s worldwide headquarters, among many other multinational corporations. An estimated 75 percent of the Fortune 1000 companies have a presence within the Atlanta metropolitan area. As a result, the city has the eighth largest economy in the U.S., 17th globally. It has also been historically a transport hub, first for rail and later adding air travel, with Delta Air Lines being the city’s largest single employer.

One month from today, PrintAction magazine hosts the 7th annual Canadian Printing Awards (formerly Environmental Printing Awards) gala at the Palais Royale in Toronto. The event is to be hosted by Dianne Buckner, award-winning journalist for the CBC and host of Dragon’s Den. $150*

Pricing listed at standard rates, with * denoting the availability of member of early bird discounts.

PRINT LABELS

Fifty Years of Deco n August 24, Deco Labels and Tags held a celebration for 50 years of its operation. Founded by Douglas B. Ford in 1962, the company today is managed by his son Randy, the youngest of the three Ford brothers, and assisted by siblings Rob and Doug Jr., who have also followed in their father’s footsteps as politicians, with the two serving as Mayor and Councillor of Toronto, respectively. During the outdoor celebration, matriarch Diane Ford recounted the first year of the company’s founding, which saw the Ford family juggle infant daughter Kathy, the arrival of eldest son Doug and an uncertain future of self-employment. Douglas Ford’s decision to go into business for himself proved fruitful and company has since grown to two buildings in Etobicoke as well as a satellite operations in Illinois and New Jersey. People on hand to celebrate included: Deputy Mayor Doug Holyday; Etobicoke MPs

Kirsty Duncan and Ted Opitz, who presented the company with a plaque of congratulations on behalf of the Federal government; and Etobicoke MPP Donna Hensfield, who gave a short speech celebrating the Fords’ efforts in building such a successful business. – Clive Chan

Top middle photo: Councillor Doug Ford Jr., MPP Donna Hensfield, Diane Ford, Randy Ford, Toronto Mayor Rob Ford, MP Ted Opitz and Deputy Mayor Doug Holyday. 10 • PRINTACTION • SEPTEMBER 2012

PRINT OLYMPICS

London Olympic Printing Bonanza Commonwealth Games in 2002, before becoming Head of PR & Media for the t a challenging and difficult time for UK Olympic Committee’s 2012 bid. After the printing industry, international London won the bid, she was promoted to sporting events can provide a real the Director’s job. boost to company earnings and the Olympic Games have been the largest of Webster: Is there a specific company that all sporting events on the planet for the last designed your traditional printed matter? 100 years. London 2012 featured no less Brock Doyle: Oh no, it was much more than 36 sports and 17,000 athletes, and by extensive than that. LOCOG appointed a its conclusion will have been watched by roster of more than 20 agencies to deliver millions of spectators attending live events, London 2012 materials. These were a selecas well as more than 4-billion people tion of designers, copywriters and printers. around the globe who watched the What range of printed matter was Olympics and Paralympics on TV and produced for London 2012? over the Internet. I can tell you that over 2,000 different kinds Communicating this huge amount of of publications, both printed and online, sporting activity has been a massive task. were designed and produced, from millions To better understand printing’s role at the of spectator guides to small, bespoke train2012 Summer Games, I spoke with key ing materials. contributors from the London Organizing Committee of the Olympic and Paralympic How were winning production Games (LOCOG), publishers, sponsors, companies chosen? and printing house executives. The roster was procured using the OJEU process established in 2008. The LOCOG view Agencies were first asked to presJackie Brock Doyle, Director ent their credentials and experiof Communications and ence, as well as evidence of Public Affairs for LOCOG, compliance with LOCOG polibegan working with internacies around health and safety, sustional sporting events during tainability and diversity. Out of the Sydney Olympic Games thousands of applicants a group in 2000. She then spent a year of just 20 were subsequently as Director of Communicaasked to respond to a cost matrix tions for the Manchester for the London 2012 work. By Jonathan Webster

Random House’s Time Out imprint worked with China’s C & C Printing to produce Olympic Games Through a Lens, on a Heidelberg press.

How important was online communications and design? Where possible we have tried to produce materials electronically only, both for sustainability and budget reasons. We only printed hard copies of brochures and guides if we were sure there was a definite need for it. Obviously, when we did not actually have to produce printed hard copy Did the chosen companies have materials, we simply asked our design impressive track records with huge agencies to produce a PDF. However, I can events like the Olympics? tell you that all of the five aforementioned It was varied. We wanted to give smaller publishing companies had their Olympic design houses an opportunity, so while book titles printed in the traditional way. some of the companies had big event exContinued on page 12 perience, others were new to this field.

How many publishing companies have been licensed to produce Olympic book titles? For printed materials and book publishing, we chose five official London 2012 publishing licensees, which were: Carlton Books, Time Out Guides, John Wiley & Sons, Geographers’ A-Z, and Haymarket Media.

London’s Ethereal Olympic Legacy

By Zac Bolan

IN STARK CONTRAST to recent host cities such as Beijing, Sydney and Athens, a significant portion of London’s Olympic infrastructure will vanish following the games. This transformation, made possible through the use of temporary structures and very large format inkjet printing, ensures the London games will be devoid of expensive white elephant projects that haunt many former host cities. Of London’s 34 Olympic venues, only eight are new structures purpose-built for the games – with most of these downsizing post-Olympics. The Athletics Stadium used for the opening and closing ceremonies will have seating reduced from 80,000 to 25,000. The remaining venues were either temporary structures or existing sites bedecked with VLF inkjet signage for Olympic events (such as Wembley Stadium). Even construction sites such as those found on London’s exclusive Regent Street were masked with inkjet façades. SEPTEMBER 2012 • PRINTACTION • 11

Webster Has more material been produced online or in print for this Olympics? For this Olympics many more materials – around 50 percent – were electronic. Although in the immediate lead-up to the Games, and for their actual duration, the balance was redressed, and there was a big amount of more traditional printed materials, such as official programs, brochures, and, of course, the millions of tickets. Were the chosen printing companies British or from other countries? Many of the London 2012 printers for our publication materials were UK based – as you would expect. However, our partner book publishers used a wide variety of printers, including some from Europe and even further away.

Digital Printing

Data Services & List Management

Continued from page 11

e-tools

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Random House relied on England’s Butler, Tanner and Dennis to print city guides, on a KBA perfecting press.

outsourced to another continent. At a time when the British economy is struggling, this contract would have provided a much-needed boost.” Steve Sibbald of the large British trade union Unite was more vitriolic: “This is a slap in the face! A kick in the teeth! And a two-finger salute to print workers and print What about all those millions of tickets? businesses in the UK.” He continued to say, The main contract to print and fulfill the “The British commercial print industry has majority of tickets for London 2012 was been struggling… for the last four years, awarded following a thorough, competiand this contract would have been a huge tive and open procurement process in boost to many UK print businesses and 2010. The key criteria in the tender was their workers.” the ability to manage very complex data Despite the deep frustration surroundfiles, secure printing capacity, and the ing the loss of the ticketing print contract ability to provide complex manual fulfillto the United States, however, several UK ment with 99.99 percent error-free guarand European companies benefited sigantee. Finally we assessed value for nificantly. money. Although British and European comBig Mac, big print panies were involved in all stages of the McDonald’s has been an Olympic suptendering process, including the shortporter since 1976, and this year the fastlist, the American-based company which food giant was one of 11 worldwide actually won the bid – to produce the sponsors of the London Olympic Games. bulk of the London 2012 Olympic tickets McDonald’s, to its credit, was the only – had worked on several previous company prepared to break out of the Olympic Games, and they met all of our commercial secrecy surrounding its criteria around security, scale and Olympics involvement, which included a budget. This company also has specialist big printing boost. systems in place to manage the complex I spoke with Alistair Macrow, VP of process of personalizing, printing, packMarketing at McDonald’s in the UK, who aging tickets and integrating security notes the company built four restaurants at aspects to the scale we required. London’s Olympic Park and served approximately 1.75-million meals to spectators during the Olympics and Paralympics. In keeping with the obsessive secrecy surrounding many aspects of the London 2012 Games, Brock Doyle would not be drawn on which particular American printing company produced the great majority of tickets. With some detective work, however, I discovered the lucky recipient of the Olympic Ticket print contract to be Weldon, Williams & Lick of Fort Smith, Arkansas. The company reputedly earned a cool $25 million out of the deal to supply a total of 11-million tickets. Several leading British print industry figures were unhappy with this decision. Nicholas Green, Founder of printed.com, is on the record as saying: “What a great shame that, following on from the recent news that 91 percent of London 2012 souvenirs were being made abroad, this huge quantity of printed tickets was also [being]

Webster: How does your sponsorship activity involve printed materials? Macrow: Our Olympic advertising campaign – ‘We All Make The Games’ [WAMTG] – had some major printed elements. And our in-store materials also provided another key use of the print medium. Our WAMTG outdoor print ads were created by our advertising agency Leo Burnett. Then all of those 1.75 million meals sold during the Olympics were served in containers and bags containing our Olympic sponsor logo. Finally, all of our four huge, purpose-built restaurants had bespoke menu boards and translates. These were designed and created by The Marketing Store and printed by our longstanding print partners: Linney Print. Continued on page 24

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VICTORIA GAITSKELL

The prospering world of temporary tattoos early one in five adults in the United States now has a permanent tattoo. In fact, 21 percent of the 2,016 American adults surveyed in a January 2012 Harris Poll indicated they currently have at least one tattoo, up from the 14 percent who reported having a tattoo in 2008. The poll also found that the age groups of people most likely to have a tattoo were: 30 to 39 (38 percent), 25 to 29 (30 percent), 40 to 49 (27 percent), and 18 to 24 (22 percent). Additionally this year, for the first time, the poll saw women edge slightly ahead of men as being the more likely gender to have a tattoo. And contrary to any misimpression you may have from recurring tabloid stories about the efforts of celebrities like Marc Anthony, Johnny Depp, and Angelina Jolie to erase their tattoos with the names of their former romantic partners, 80 percent of the tattooed American survey subjects said they have never regretted getting a tattoo. They even reported reaping such psychological benefits from their tattoos as feeling sexier (30 percent), feeling more rebellious (25 percent), feeling stronger, and feeling more attractive (both 21 percent). On the other side of the coin, while a full 50 percent of survey participants without tattoos agreed that tattooed people are more rebellious, some without tattoos also viewed tattooed people as being less attractive (45 percent), less sexy (39 percent), less intelligent (27 percent), less healthy, and less spiritual (both 25 percent). What do these tattoo statistics have to do with printing? They demonstrate that North Americans regard permanent tattoos with growing acceptance alongside lingering reservations. They also suggest that between these two polarities lies a large grey area offering considerable room for growth and experiment for a unique manufacturing specialty: Printing temporary tattoos. Right now this unconventional niche seems even more exceptional because

it shows signs of expansion despite the current tough economy. So recently I spoke to Steve Tooker, President and CEO of Tattoo Manufacturing in Tucson, Arizona, a company that identifies itself on its Website as “The World’s Largest Manufacturer of Temporary Tattoos for Over 20 Years,” to learn the ropes of this fun and uncommon segment of the business. According to Tooker, Tattoo Manufacturing began in 1989 as a promotional products manufacturer. It added temporary tattoos to its product line in the early 1990s. “As the business gained scale, the owners, a fatherdaughter team, decided to purchase a commercial printing company out of bankruptcy in the late ‘90s. That was when temporary tattoos started to gain traction and eventually became the core focus,” recounts Tooker, who was hired in 2007 to run the operation. A year later, when the owners decided to sell the company, Tooker bought it along with several financial partners. “At first, the temporary tattoos were primarily related to promotional products,” he recounts. “The impetus came from the daughter, who liked the beach and spent a lot of time on the West Coast. She observed that a growing number of people had real tattoos and saw the potential for temporary tattoos to be commercially successful. [The January Harris Poll confirmed that tattoos seem to be most prevalent in the West, where 26 percent of Americans reported having at least one, compared to 21 percent each in the East and Midwest, and 18 percent in the South.] Her idea was pretty clever, that a tattoo could be a walking billboard for a product, a company, or an event.” “Today we manufacture about 7-million temporary tattoos in Tucson, every

Steve Tooker (left), President and CEO of Tattoo Manufacturing in Arizona, describes his company as the world’s largest manufacturer of temporary tattoos for over 20 years.

day,” says Tooker, whose current staff numbers just over 100. “We ship them all over the world to over 50,000 corporate clients in about 40 countries – not only customers who use the product for promotional purposes, but almost every large outlet that sells the product at retail in Canada, the U.S., and overseas. For example, Walmart, Toys ‘R’ Us, Dollarama, and Walgreens are all customers of ours.” His company’s Website also lists Kellogg’s, Kraft, GEICO, and Pepsi among their 65,000 corporate partners. “We also have a good-sized business supplying products and people to fill vending machines that are usually located in retail outlets. About 40,000 machines carry our products in the U.S.” Generally speaking, they produce temporary tattoos in three languages: Spanish for the large Spanish-speaking population in the U.S., French for Canadian francophones, and English for markets around the world. They adapt to other language requirements as needed. Tooker says large foreign markets for temporary tattoos include South Africa and Australia, perhaps because of the large amounts of sunshine these countries receive, as well as Russia and Norway. He says although temporary tattoos have become popular in India, the vogue for both real and temporary tattoos has not really caught on in the rest of Asia. Perhaps one reason for this distinction is that India, along with North Africa and the Middle East, has a longstanding tradition of decorating the body with patterns using henna, a tempo-

Tattoo Manufacturing produces upwards of 7-million temporary tattoos every day within its Tuscan plant, from where product is shipped all over the world to over 50,000 corporate clients in about 40 countries. 14 • PRINTACTION • SEPTEMBER 2012

rary natural dye. In fact, one of Tattoo Manufacturing’s temporary-tattoo lines consists of traditional and updated henna designs that are FDA-approved for application to the skin, unlike natural henna. “In the U.S. our temporary tattoos are treated like cosmetics, which the FDA [United States Food and Drug Administration or its Canadian equivalent, Health Canada] requires to be nontoxic and safe as can be; so our products must be fully tested by the same standards as anything else that goes on skin and must pass a fairly complex approval process,” says Tooker. Tattoo Manufacturing’s production process is all offset and includes five presses, the largest of which are a manroland 700series and two Omsca machines. The company’s substrate is a custommade water-transfer paper, produced mostly in Korea or China and a little in the United States. This substrate enables users to place a temporary tattoo face down on their body, then transfer the ink from the backing paper onto their skin by wetting the back of the substrate. The ink is held on the skin by a special adhesive, sourced from several different large adhesive manufacturers, which will not come off in the pool or with soap and water in the shower, but is easily removed using ordinary household products with an oil or alcohol base, such as baby oil, rubbing alcohol, or hand sanitizer. The formula for the adhesive varies somewhat depending on the type of temporary tattoos; for example, glow-in-the-dark and glitter tattoos are both examples of products requiring chemical adjustments. Tooker says tattoo designs are the main magic behind his business which employs eight graphic artists to develop new artwork constantly, often based on given themes. “We tend to resurrect the pirate theme on and off, depending on the timing of movie sequels to Pirates of the Caribbean. We also hold some nice licences to print products for corporations like Disney, Marvel Comics, which is now also part of Disney, and Hello Kitty. The licensed designs tend to be very popular. The other work we do is custom, using our clients’ artwork or designing virtually anything they want. There are very few concepts we can’t deliver on with really cool-looking tattoos.” Every licensor provides a style guide Tattoo Manufacturing must follow. “Some don’t depart from the guide at all, but others will allow us to suggest and implement improvements; for example, if a package Continued on page 28

‘‘

I think it is unique and an idea who’s time has come... Everything else has a feedback loop except for the

fountain solution’’ — Rod Staveley, President, Sun Chemical Canada

By Jon Robinson

ECHNOLOGY SUPPLIERS in the prepress and press sectors of the printing industry have spent the past couple of decades successfully developing automation to shave minutes from offset make-readies. Strict ink/water balance on press, however, has largely been ignored, even if almost any press operator can speak to the importance of starting out a press run with stable emulsion. Fountain solution is often overlooked as a key component of the emulsion balance because it is

relatively inexpensive, immersed in a solution of around 95 percent water, and easily replenished. After concentrated fountain solution is diluted with water it is often referred to as a dampening solution, which can be affected in performance by ink, plate, press speed, paper, temperature, and relative humidity. This dampening solution is often the first thing dumped when operators work through a process of elimination to diagnose a problem on press.

SEPTEMBER 2012 • PRINTACTION • 15

The Metafix Team at their beta site: Denis Brunelle, Head Engineer; Christian Lamoureux, Electronics Engineer; John Riviere, CEO; Chris Thorne, General Manager Graphics; Gordon Bathurst, Vice President Metafix Inc., rooted in controlling industrial liquids since 1988, began investigating fountain solution waste a couple of years ago. The company, based in Lachine (near Montreal), initially responded to a request from a small Quebec printer, who – to comply with municipal disposal laws – wanted to evaluate a $24,000 investment on a wastewater filter. Metafix discovered it was

Using an internally developed sensor, nicknamed Sputnik because of its miniature resemblance to earth’s first artificial satellite, Metafix began looking at fountain solution waste in a new light. The result is the Metafix Online Fountain Solution Control System (Metafix FSC) in which conductivity, pH, temperature, water and fountain solution concentrate volumes are all monitored and managed

Digitizing liquid control

Metafix began providing liquid management systems to the printing industry through film-specific controls distributed by McCutcheon Graphics, which was soon purchased by Fuji Photo Film in 1993. Picker International, a subsidiary of General Electric developing x-ray technology, however, became Metafix’ first significant client in the 1990s. Buoyed by Picker’s distribution channel, Metafix controls – analyzing the x-ray production — Gordon Bathurst, process from VP, Metafix film developer to live during the press run. Adjustments silver recovery – were ultimately installed based on these readings can be made au- on over 5,000 locations in the United tomatically to the fountain solution in States, and with some Canadian clinics. order to keep it within a programmed set John Riviere, CEO of Metafix, then of parameters, which improves consis- steered his company into the photo-lab tency, printing efficiency, colour manage- boom of the late-1990s, while continuing ment, and quality, while also reducing to work closely with the printing industry costs – notably, paper waste. because computer-to-plate (CTP) systems At the beginning of 2012, the progress were just emerging – another viable digiof Metafix FSC attracted the attention of tal-imaging technology that would reduce the world’s largest ink maker, Sun Chem- the reliance on film. Analyzing the liquid ical, which is placing more emphasis on instrumentation of early CTP systems, pressroom consumables through its Metafix developed a pH product for Rycoline brand. The chemical giant printers to neutralize their chemistry, but signed an agreement in late-summer photo-labs were springing up everywhere, 2012 to distribute Metafix technology eventually peaking with as many as 50,000 across North America. such operations in North America alone.

“[Fountain solution] is treated more like alchemy than a science.” difficult and unnecessary to filter the dampening solution, because of how much chemistry is quickly absorbed and removed by the paper. The liquid-control team instead turned its focus toward circulators responsible for replenishing the dampening solution, which are equipped for pH and conductivity readouts, but absent of real-time measures to control the replenishment ratio. Metafix quickly understood it could provide this missing real-time control because of its MetaTrax monitoring system, which has been managing thousands of liquid-control systems across North American for a decade.

16 • PRINTACTION • SEPTEMBER 2012

The photo-lab boom, spurred on by simplified technology, attracted the divide-and-conquer attention of giant retail corporations, with Costco becoming a Metafix client in 1998. Having gone through 1-800-number service pains with Picker X-ray, Riviere focused on his company’s need to digitize its liquid control systems. Metafix’ Senior VP and head of information technology, Gordon Bathurst, was an eager participant of the Macintosh revolution and, therefore, well-versed to integrate suddenly accessible microprocessors – in terms of cost, size and power – with a maturing World Wide Web. “We were the first guys to put a microprocessor in a silver-recovering system,” says Riviere, recalling the beginnings of the MetaTrax monitoring system. MetaTrax initially created incident reports for Costco, allowing the geographically dispersed giant to coagulate valuable data about its photo-lab operations and waste management practices. “We were doing that for thousands of photo labs all across North America,” says Bathurst. Metafix’ photo-lab coverage then expanded across Eastern Canada with new clients Walmart, Black’s, Zehrs and Loblaws. In 2003, United States retail kings Walgreens and Target came on board and MetaTrax began morphing into a dynamic post-installation monitoring system, pulling out Continued on page 18

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“This is just an absolute perfect marriage because the [Metafix] system basically ensures the fountain solution, the key variables that effect emulsion, which are pH, temperature and conductivity, will be absolutely controlled. It is groundbreaking.” — Dennis Sweet, VP Rycoline, Sun Chemical

Continued from page 16

thousands of analytical sample points to supervise the performance of lab operations and liquid handling. Metafix FSC was first demonstrated to the printing public at Graph Expo 2011, where it was noticed by the pressroom supervisor of a large Toronto web-offset operation, who wanted to reduce the costs of neutralizing dampening solution for disposal. The Toronto web facility would serve as a Metafix FSC beta site for close to a year. In the early testing phase, one of the facility’s printing managers

asked for MetaTrax data because they had been fighting an elusive problem on press for three days. The data revealed exactly when the problem started because of the dampening solution temperature, which often builds up with press friction. Through the printer’s own investigation, they determined the chiller on their plant roof had failed. “We have evolved beyond that because now the telemetry tracked in the database allows us to pinpoint exactly and notify the customer exactly when the problem is occurring, even before they are aware

of it on site,” says Bathurst. He explains alarms can now be sent to the client when temperature goes out of range, for example, because MetaTrax pulls out real-time operational information, as well as long-term usage history. “These parameters were measured locally on some machines, but not on all of the dampening systems. The problem is that there was no communication. The critical information wasn’t being communicated to the pressmen in real-time.” Today’s MetaTrax monitoring system is fed thousands of data points from four Metafix FSC modules. Stored in a central database, Metafix distributes custom reports to their clients across locations and jobs, including real-time data for pressroom personnel to be aware of what is happening on press. The technological heart of Metafix FSC is the Master Controller module, which everything connects to. Working with the Toronto web facility, Metafix spent much of 2012 redeveloping this Master Controller. The second Metafix FSC module is the company’s unique, patent-pending EC Dose It system, designed for replenishing fountain solution based on the conductivity of the active mixture. The third part of Metafix FSC is the recycling component, which is designed for customers hoping to lessen the amount of discharge being hauled away. Using the recycling module, customers can achieve zero discharge and eliminate substantial hauling costs assocated with the removal of waste fountain solution. The final module of Metafix FSC is the water monitoring module, which supervises the incoming water for changes in hardness and conductivity and applies algorithms to replenish the fountain solution based on the incoming water. In early July, Metafix installed what Riviere refers to as version 3.0 of Metafix FSC into the Toronto web facility. This is a market-ready version with full access to MetaTrax reporting. “We have to be live now,” he says, “because, while we have always been dealing with waste, here we are also dealing with actual production chemistry that has a purpose. We are basically as live as being there.”

Sun Chemical in fact plans to present its Metafix technology partnership under a Virtual Inplant concept, reminiscent of the days when large printers would hire ink-manufacturer specialists to oversee the internal use of pressroom chemistries. Sun Chemical is rolling out the Metafix partnership across North America, but it is particularly interesting technology for the Canadian market, where disposal laws are more stringent. “I think it is unique and an idea who’s time has come because there is so much more attention now paid to minimizing waste,” says Rod Staveley, President of Sun Chemical Canada, who has been fostering the relationship with Metafix for the past four months. “Everything else has a feedback loop except for fountain solution, so this provides that missing feedback loop.” Staveley feels this Virtual Inplant approach mirrors Sun Chemical Canada’s MX12 ink dispenser program, designed to empower printers to control their liquids and find cost savings. “It provides a lot of data collection and metrics to help the printer optimize press performance and minimize waste so there is a lot of value to the printer,” he says, referring to the unique MetaTrax system. Even before considering Sun Chemical’s burgeoning push in pressroom consumables, the ink manufacturer has an inherent interest in keeping press chemistries as stable and auditable as possible. “Sun Chemical recognizes that the stability of the ink and fountain solution, emulsion on press, is critical to printing – absolutely critical,” says Dennis Sweet, VP of Rycoline Products for Sun Chemical North America. “This is just an absolute perfect marriage because the [Metafix] system basically ensures that the fountain solution system, key variables that will effect the emulsion, which are pH, temperature and conductivity, will be absolutely controlled – it is groundbreaking.” Sweet has been active in the printing industry for nearly 30 years and describes the challenges of creating and then controlling stable emulsion on press as a legacy issue. He acknowledges the fountain solution sweet spot is something both printers and

Daily Report - Good

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The MetaTrax post-installation monitoring system, in development for over a decade, is a key driver of the Metafix Online Fountain Solution Control System 18 • PRINTACTION • SEPTEMBER 2012

suppliers have been chasing for years, but unable to reach because key variables have been largely developed in silos. In its own efforts to stabilize the press emulsion, Sun Chemical in 2007 first introduced a product line called Synergy, described then as a cohesive system of UV ink, coating, press conditioner, wash and fountain solution chemistries. Backed by one of the printing industry’s largest R&D budgets (parent company, DIC group, generated $9.2 billion net sales in 2011), Sun continued to develop its cohesive chemicals into the SunMag Synergy System for heatset presses, running lightweight and medium-weight coated papers. SunMag aims to help publication printers use fewer impressions to reach colour during press start-up; and then return to colour after blanket washes. One of the primary advantages of Sun Synergy, which the company continues to develop in live press conditions at its Carlstadt lab in New Jersey, is its ability to provide paper savings for printers. A post-monitoring system is key to achieving this goal. “I had already started to work on developing, internally, our own system and I like the Metafix system approach,” says Sweet. “It is already a proven technology and we felt it would be a much faster way to market.” For Metafix, the partnership with Sun Chemical provides support from one of the industry’s largest remaining distribution structures, with upwards of 180 sales

and service technicians in North America, as well as some of the continent’s largest printing clients, particularly in the publication and packaging markets where Synergy is aimed. Metafix FSC, however, is a technological concept that can be applied to most offset press environments. Sweet explains Sun Chemical is working with Metafix to expand the technological offerings behind Metafix FSC, but could not yet elaborate on those plans. It is certain any such future development would revolve around the MetaTrax reporting system. For now, Sun Chemical plans to provide its Virtual Inplant program to printers who are running with its chemistries. “It is a real value proposition to our customers,” says Sweet. He is also keenly aware of the completely new visibility that Metafix FSC allows Sun Chemical to have with its customers. “Surprisingly, some printers think it is a gimmick, that it is not real,” says Sweet, who had already made several Metafix FSC presentations, “but when they start running it, and see the performance advantages, they believe.”

dences where the blanket wash was contributing to problems on press, but it was being blamed on ink or fountain solution,” explains Sweet, who specifically asked clients how often they related fountain solution to paper waste. “The number I got back was surprisingly high, up to five percent of the time.” Admitting this number still needs to be proven out in the market, Sweet feels strongly that the real-time monitoring of fountain solution can have an immediate impact. “This ink/water emulsion on press is probably one of the single mostsignificant contributors to paper waste,” says Sweet, while also acknowledging many factors are in play. “If you can control [the emulsion] you can get a control on your paper waste.” There are also a number of direct savings, beyond paper waste, to be realized by closely monitoring the fountain solution sweet spot, including, of course, the wasted ink put down on wasted paper. Several procedures in an offset makeready can be sped up and made consistent when the printer is running a stable replenishing fountain solution, as well as issues like clean up and ultimately making the best use of press-operator time – On the floor In preparing to distribute the technology, critical, when charging out a press at a Sweet conducted a – “very informal” – minimum of $300 per hour. “There are obviously a lot of pressures, survey by asking some Sun Chemical clients how often fountain solution at- economically and financially, on printers tributes to problems on press. “In the last in many segments of declining markets,” month, I have had five separate inci- says Staveley. “The people who survive

are going to become much more metricdriven with data collection.” Bathurst also points to one of the more tangible cost savings available through the Metafix FSC system: “For printers who are paying to have their waste hauled away, we are able to recycle and repurpose all of their waste solution, allowing them to experience zero discharge. “Fountain solution is such a critical and important part of the whole process and we found it really surprising how little it was understood by people using it,” continues Bathurst. “They couldn’t really give you any scientific explanation. It is treated more like alchemy than a science.” He feels most printers approach the dampening solution methodology through decades of passed-down knowledge, which is ultimately subjective. The relatively inexpensiveness of the fountain solution is certainly why it has been poorly managed, but today’s printing market calls for the elimination of even the most unheralded cost centres. “The opportunity is to know before you start a press run that all of your chemistry is in the right place,” says Riviere, who reinforces Metafix’ niche to digitize liquids used in production, that auditability is critical when chemistry is constantly being replenished. “We learn from the data that is generated, so it is not like we are finished. What we have is a great start, but we are still looking forward.”

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SEPTEMBER 2012 • PRINTACTION • 19

Featured technologies

TECHNOLOGY REPORT

Must See Graph Expo North American printers attending Graph Expo 2012, running from October 7 to 10, will get their first look at several new technologies introduced six months ago in Germany, during drupa. The close proximity of theses two large printing exhibitions provides for a robust list of Must See ‘Em products, named annually by Graph Expo’s show organizers, based on a judging panel of consultants and analysts.

HP Designjet L26500 Wide-format: The Designjet L26500 is a thermal inkjet system that employs HP’s environmentally progressive latex inks. It is suitable for printing on a range of materials like vinyl, textiles, paper and film. The L26500 speed range includes: 22.8 m²/hr (4-pass bidirectional), 16.5 m²/hr (6-pass bidirectional), 10.6 m²/hr (8-pass bidirectional), 9 m²/hr (10-pass bidirectional), 7.6 m²/hr (12-pass bidirectional), and 6.3 m²/hr (16-pass bidirectional). The 60-inch-wide machine is based on a 6-colour ink system.

EFI Layout Option for Fiery

20 • PRINTACTION • SEPTEMBER 2012

Analogue presses • Heidelberg Prinect Image Control Digital presses • Kodak NexPress Gold Dry Ink • HP Indigo 10000 • HP Indigo WS6600 Wide-format • Epson SureColor S50670 • HP Designjet L26500 • Xanté Excelagraphix 4200 Small-format postpress • MGI JETvarnish 3D • Xerox IntegratedPLUS

Imprinting, mailing, shipping and fulfillment • Avanti Systems Advanced Fulfillment V12.4 • Böwe Systec Fusion Cross • Pitney Bowes Mailstream Wrapper

Avanti Systems Advanced Fulfillment V12.4

Prepress and premedia: ES 3 is Web-based, customerfacing software for project planning with prepress tasks, milestones and approval processes. Users can add prepress tasks to ES 3’s project planning workflow with DALIM’s TWIST software. The ES FTP server can upload files, and production parameters can be passed at file delivery through the Web interface. ES softproof, annotation and approval features are available in an Apple App. The Digital Virtual Library within ES is a page-turning application for publications. It can simulate paper grades, while a new Enrichment option allows users to boost static, print-ready PDF files with interactive links, movies and slide shows on the iPad. DVL also offers a browserbased edition based on HTML5 rather than Flash.

Prepress and premedia • DALIM ES 3 • EFI Fiery SeeQuence JobMaster • Esko Studio 12 • Ricoh Clickable Paper

Wide-format postpress • EFI Layout Option for Fiery • Esko Kongsberg XN

Wide-format postpress: Layout Option for Fiery provides users with tools to create and clean up cutting contours based on the image shape or pixel data, including JPEG, TIFF, PDF and Image-EPS file formats (grey and CMYK). It can clone pixels if there is no image data available, while also allowing for automatic bleed generation. Layout Option tools can optimize sheet usage, by creating nestings that are set up either for minimum waste (aimed at substrate usage) or minimum layout, which tries to reduce the number of cutting paths.

DALIM ES 3

Sales and order entry • EFI DSFdesign Studio • EFI M500 • XMPie uStore Facebook Connect

Imprinting, mailing, shipping and fulfillment: Avanti is to release version 12.4 of its Graphic Arts Management System, which includes the company’s new Advanced Fulfillment module. Advanced Fulfillment includes a contract management system, where print providers can manage and track their customers‘ finished goods, as well as manage the billing of those goods. This streamlining also provides printers with visibility into their fulfillment business. Version 12.4 also includes JDF integration with technology from GMC Software aimed at transactional, trans-promotional and directmail production.

Management systems • EFI PrintFlow, Employee & Tool Constraints • Kodak INSITE Version 6.5 • XMPie Circle Future print • Kodak Flexcel Direct System • PadPublisher and PadCloud • Pageflex Dynamic Media

MGI JETvarnish 3D Small-format postpress: JETvarnish 3D is an inkjet system for applying flat, spot UV coating. It reaches a maximum speed of 3,500 B2+ sheets per hour. JETvarnish 3D also includes the ability to produce 3D raised effects on toner or offset print work (no lamination or coating required). The system works with variable-data processing.

SALES AND ORDER ENTRY

Esko Studio 12

USED EQUIPMENT

Studio is a set of tools for packaging artEFI DSFdesign Studio work. It allows operators to virtually handle DSFdesign Studio is an online design mod- the 3D package, when viewed in a graphics ule to create custom print products directly editor like Adobe Illustrator. Studio also within EFI Digital StoreFront (DSF) soft- creates 3D visuals for client approval, rangware. Product details are not available until ing from 3D PDF files (with products that Graph Expo 2012. can be spun around) to movies, or a virtual package shot. Studio Visualizer uses images to simulate sequential printing and finishEFI M500 EFI describes the M500 as the industry’s ing operations on specific substrates. Stuonly self-serve copy and print station that dio is available in different versions: Studio allows mobile printing from mobile phones, for Flexibles, for Boxes, for Labels, and for iPads, USB drives and cloud accounts like Shrink Sleeves and Multipacks. Google Drive, Dropbox, Box, and EFI PrintMe. Compatible with most multi- Ricoh Clickable Paper function printers, M500 station accepts Ricoh demonstrated Clickable Paper at credit cards, campus cards, and cash cards drupa 2012 using a mobile app and authorat the device, eliminating the need for coin- ing process to link online content to operated machines. According to EFI, M500 ‘hotspots’ within printed media. When a joins a line of more than 4,000 self-serve sys- smartphone is pointed at a hotspot the tems installed across the United States han- captured image is recognized and then that dling over 100,000 transactions per day. hotspot’s linked content is shown to the user. Consumers are made aware of their XMPie uStore Facebook Connect ability to engage with the technology by the Facebook Connect (FC) is an add-on mod- presence Clickable Paper’s logo. Hotspots ule for XMPie customers with uStore 6.0 can be comprised of text (in any language), and PersonalEffect Print MI or higher. photographs, or a combination thereof. Using uStore FC, fans of a printing company can click on an application within the ANALOGUE PRESSES company’s Facebook page, which takes them to document templates that can be Heidelberg Prinect Image Control populated with personalized information The newest Prinect Image Control is de– once permission is received. The system scribed by Heidelberg as a next-generation then generates a PDF proof of the docu- product with the ability to capture millions ment and takes the user to the ordering of spectral curves for greater accuracy and process. When the order is placed, the user colour control. The software now also supcan then notify their acquaintances via a ports G7 methodology for grey balance shared news item. XMPie plans to preview control, as well as detailed reporting funcuStore 7.0 at Graph Expo. tions that can be presented to a printer’s

MANAGEMENT SYSTEMS EFI PrintFlow, Employee & Tool Constraints Product details are not available until Graph Expo 2012.

Kodak INSITE Version 6.5 Released to the market in July 2012, version 6.5 of Kodak’s InSite prepress portal system includes a new document uploader based on Adobe Flash, as well as enhancements for quicker job status review and pre-flighting. The new version includes an application to review, approve and annotate jobs from an Apple iPad, based on Kodak’s Smart Review System. After a job is approved in the App, the main InSite software can automatically begin processing files in Kodak Prinergy. The App is available at no charge to customers who upgrade to version 6.5.

XMPie Circle To help visualize and plan campaigns, XMPie has recently introduced Circle, a cloud-based, Software as a Service (SaaS) solution that acts as an interactive, digital storyboard. Circle will be on display at Graph Expo, along with version 6 of PersonalEffect, which includes next generation XLIM, support for Adobe CS6, much improved data workflow, and enhancements to email performance and deliverability.

clients. Heidelberg describes Prinect Image Control as the only viable system that measures colour based on the entire printed image, including multi-line colour bars and MiniSpots in a 20-second scan of the sheet.

WIDE-FORMAT Epson SureColor S50670 As part of Epson’s new solvent printer line launched in February 2012, the SureColor S50670 is a 64-inch-wide system that employs the company’s new MicroPiezo TFP print head and new UltraChrome GS2 ink set. The MicroPiezo TFP print head delivers droplets as small as 4.2 picoliters and doubles the nozzle density of Epson’s previous solvent printers. The 1-inch wide print head contains 720 nozzles per colour and holds a range of printing speeds from 67 square feet per hour (using multiple passes with white ink) up to a single pass of 980 square feet per hour.

Xanté Excelagraphix 4200

Unveiled in February 2012, the new Memjet-powered Excelagraphix 4200 is a 42inch-wide system with the ability to handle packaging substrates like folding carton and corrugated cardboard – based on print-path height adjustment. According to the company, the Excelagraphix jets more than 3-billion drops of ink per second (based on 350,000 nozzles). To help run the system, Xanté also developed its new iQueue 6 software to manage multiple PREPRESS AND PREMEDIA projects, make independent CMYK/denEFI Fiery SeeQuence JobMaster sity adjustments, and match spot colours; Product details are not available until as well as selecting desired feed, media type, resolution, line-screen, and dot shape. Graph Expo 2012. SEPTEMBER 2012 • PRINTACTION • 21

DIGITAL PRESSES HP Indigo 10000

IMPRINTING, MAILING, SHIPPING AND FULFILLMENT

Introduced just prior to drupa, the B2-size Indigo 10000 press platform includes three models: the Indigo 10000 for commercial print; Indigo 20000 for flexible packaging work; and Indigo 30000 for folding carton. Scheduled for an early 2013 commercial release, the 10000 press (750 x 530 millimeters/29.5 x 20.9 inches) prints 3,450 sheets per hour in its standard production mode. It can provide a 33 percent faster throughput of 4,600 colour sheets per hour by using HP Indigo’s Enhanced Productivity Mode (EPM), which compensates for knocking out the black channel.

Böwe Systec Fusion Cross

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The Indigo WS6600, described as a highvolume narrow web press, reaches a top speed of 130 linear feet per minute using HP’s new Enhanced Productivity Mode. The WS6600, which HP says matches gravure quality, can employ up to seven ink stations. With its ability to run synthetic and paper substrates from 0.5 to 18 points, the press is suitable for label, flexible packaging, sleeve, and folding carton work. The WS6600 features HP’s One Shot Color technology and ElectroInk White Plus.

Kodak NexPress Gold Dry Ink At drupa, Kodak introduced new enhancements for its NexPress platform, including new gold, pearlescent and neon-pink printing effects using the press‘ fifth imaging unit. These effects can be further enhanced with use of the inline TEC Lighting UV coating system that now integrates with the NexPress. Specifically for the NexPress SX platform, Kodak has introduced what it refers to as a “turbo mode” at 166 pages per minute, as well as a new 36-inch long-sheet option. Kodak also released version 3 of its NexPress Intelligent Calibration System.

The Fusion Cross, based on what Böwe Systec calls a completely new approach to inserting, employs an open device carrier concept, where the collating track allows for changing between varying enclosure feeders, as well as retrofitting. The feeders can be freely positioned, while devices for special applications or cameras can be integrated. Fusion Cross holds a top processing speed of up to 16,000 envelopes per hour at B4 size and up to 22,000 at B5 size. Fusion Cross‘ new GUI, called Böwe Cockpit, consists of three applications: Machine Operation, Recipe and Report.

Launched at drupa, the Mailstream Wrapper combines high-speed inserting with an alternate envelope process – with the integration of Sitma Machinery’s paper wrap solution. The system can process preprinted wrap material or print in-line after the completion of the mail piece with little to no application or workflow changes. It can process variable page documents at speeds of up to 26,000 pieces per hour. Pitney Bowes estimates this continuous wrap approach can lower mail-piece costs by 20 to 40 percent. The company plans to unveil an update to Mailstream Wrapper at Graph Expo.

FUTURE PRINT Kodak Flexcel Direct System

Introduced at drupa, the Flexcel Direct System is a direct-laser engraving technology (based on high-resolution, multichannel laser diodes) used to produce press-ready elastomer sleeves. Kodak describes the system, which helps to eliminate the use of chemistries, as an optimized solution of hardware, workflow and media. Flexcel Direct directly engraving sheet plates, sleeve mounted plates and SMALL-FORMAT POSTPRESS continuous sleeves to a maximum width of 63 inches and maximum repeat of 42 Xerox IntegratedPLUS inches. It fits into Kodak’s flexographic IntegratedPLUS is described by Xerox as a line-up with the preexisting Flexcel NX one-touch prepress and automatic finish- system. ing solution for booklets, enabled by the company’s FreeFlow Process Manager PadPublisher and PadCloud software. According to the company, its PadPublisher digitizes printed materials One-Touch Prepress solution handles file that can be enriched with videos, preparation and processing via Job Defi- slideshows and links. The resulting files can nition Format, while planning for booklet then be made available on Apple’s App finishing options like stitching, bleeds, slit- Store. PadCloud is an online portal to ting, cover insertions, folding and binding. distribute documents or publications to external parties or as internal communications to registered groups.

WIDE-FORMAT POSTPRESS Esko Kongsberg XN

Introduced at drupa, the Kongsberg XN finishing table is designed to fit sectors from packaging to sign making, while also holding the ability to cut plates as part of the Esko Digital Flexo Suite. The XN table can be fitted with four tool heads and a range of insert tools, including a new solidboard v-notching insert, a corrugated paper-core board v-notching insert and a Braille tool insert. It can also be equipped with a milling spindle, called MultiCUTHP. The Kongsberg XN is available in seven sizes from 66 x 50 inches to 87 x 258 inches. 22 • PRINTACTION • SEPTEMBER 2012

Pageflex Dynamic Media Pageflex Dynamic Media is designed for users to incorporate digital media into a printing company’s Web-to-print services. The technology, based on Pageflex‘ partnership with DynamicVideo, allows for the addition of personalized videos and banner ads with videos, along with similar rich-media applications. Configurable Web-based analytics allow users to measure and track the results of their marketing efforts, while Pageflex Storefront customers can offer the technology through their e-commerce sites.

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Webster Continued from page 12

What did you do with printed matter in all of your UK and European restaurants? Something very exciting – Each of our restaurants made use of a special design called ‘Mosaic’… designed to celebrate all those thousands of people whose excitement, enthusiasm and contributions helped to make the London 2012 Games such a success. Mosaic is a printed graphic [also produced by Linney Print], which conveys the message: ‘We All Make The Games’; and the design was used across a large number of restaurant printed materials, such as menu boards. What other work did Linney Print produce for your London Olympics presence? You and your readers will have seen Linney Print work in such other things as: Olympic-themed Window Friezes, [hanging] mobiles, and on millions of tray-liners; which Linney produced for us with great efficiency, never missing a deadline. [To produce McDonald’s Olympic materials, Linney used a 10-colour Heidelberg XL105 perfector, Inca Digital S70, EFI VUTEk GS3200 and Xerox iGen4 presses.] Publishing partners

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24 • PRINTACTION • SEPTEMBER 2012

In response to Brock Doyle’s news that LOCOG issued five London 2012 publishing licensees, I managed to speak with three of these publishers and printers about their 2012 Games involvement. “Wiley has published a series of nine stunningly illustrated books to coincide with the London 2012 Olympic Games, which capture the unforgettable experiences of the Games with unique insights from the people who made the Games happen,” says Martin Tribe, Associate Director of Content Management for John Wiley & Sons, based in Hampshire. “The books will become pieces of Olympic and British history, and are set to become treasured heirlooms for generations to come.” Wiley became involved with the Games back in 2008, when the publisher took part in the formal pitch process to LOCOG, and eventually assembled a dedicated team of 15 leaders to look after the Olympic work. The printer of choice for Wileys was Trento of Italy. Turnaround times given to Trento were quick, approximately three weeks from the commission of the nine books to delivery. Jo Clark, UK representative for Trento, picks up the story: “We have such a good relationship with Wileys, that, once we get their instructions and designs for a book, we can turn orders around really quickly. However, even we were a little surprised to get an order for no less than nine books on one subject area: the London Olympics,” she says. “The amount of time – three weeks per book – was sufficient.” Getting more technical, Clark continues: “These days, most printers use online methods to both design and prepare for print. And I can tell your readers that the plotters for at least four of the five titles were approved using our [Kodak] Insite Prepress Portal.” Trento put all of its primary presses into production for Wiley’s nine-book order, including: Five KBA 162a presses with 5and 4-colour setups and one 6-colour Continued on page 26

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KBA 105, plus coater. “Generally, the larger machines are used for the insides of the books that we print, and our smaller machines for endpapers and covers, cases, jackets,” explains Clark. “All of our machines are fitted with Spectrodensitronic S with dynamic ink management software, and use CIP3 data centrally managed by the KBA Logotronic server.” Mighty Random House Publishing owns the world-famous Time Out imprint, which also produced nine Olympicthemed books. As a rule, Random House likes to use a variety of printers to keep costs down and spread its risk. For the book Olympic Games Through A Lens, Time Out went to C & C Joint Printing Co. headquartered in Hong Kong. “We first heard that we had won the Time Out/Ebury contract to produce 50,000 copies of [Olympic Games Through A Lens] back in May of 2011,” says Tracy Broderick of C & C. “As Far Eastern, Chinese printers go, we are becoming a big player. We own somewhere in the region of 50 large printing presses spread over several city sites ranging from Hong Kong to Shenzhen, and Shanghai to Beijing. Most of them are Heidelbergs and some are KBAs. “But for this job we devoted one Heidelberg press, which performed very well. And all copies of the book were shipped from China to the UK mainland a year ago in plenty of time for the Olympics, and UK retailers.” When it came to the title, London 2012 City Guide, Time Out stayed much closer to home, choosing Butler, Tanner and Dennis, which is a printing company in the west of England that has produced several projects for Random House. “We normally do all of the Time Out books for Random House, on a price contracted basis,” explains Warwick Larkman. “Obviously we were delighted to get several Olympic themed ones – as this kind of prestigious commission is an honour!” Butler, Tanner and Dennis used Kodak’s Insite for sharing PDFs and approvals with Random House, about a month prior to delivery. Armed with a Heidelberg and two KBA presses, the printing house turned to its KBA perfector to produce the London 2012 Guide, using 80 GSM matte for the text, and 350 GSM silk for the cover. “Although the job went well, and the publishers were happy, we found we had to be a little careful as the text paper was rather lightweight,” reports Larkman, whose team completed the guides with PUR binding. Although reluctant to give exact figures, all of the printing and publishing executives were happy to report the Olympics brought them large print runs and extremely healthy sales. Jo Clark of Trento put it best, saying: “Big sporting events like the Olympics can make a real difference to the financial performance of printing companies. So we, for one, are going to be in the future looking at trying to do more business in and around such great competitions.” Jonathan Webster is a UK-based journalist and contributor to Het Graffishes Weekblad and Deutsche Drucker.

26 • PRINTACTION • SEPTEMBER 2012

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BUSINESS FORMS

Gaitskell Continued from page 14

TRADE PRINTING

pocket calendars, and colouring books and posters with a printed-on palette of FDAcompliant, non-toxic vegetable-dye watercolours that work with a paint brush and plain water. “We try to make our stickers stand out by adding special effects, like using a UV process to make them look so shiny they’re almost radiant, instead of flat,” adds Tooker. He says although nowadays sticker manufacturers are more commonly located in Asia, they are relatively rare in North America, but a number of others factors besides special effects help keep his business viable: “Since we’re a U.S. manufacturer, our turnaround is much shorter than the turnaround of companies in China. Another of our selling points is product quality, plus the issue of safety and non-toxic materials is a huge hurdle in Asia. When it comes to children’s skin, most people just don’t want to take chances. Over the last couple of years we’ve seen a lot of large, publicly held U.S. companies switch their orders from foreign to domestic suppliers because they don’t want to take the risk of importing something bad.” Right now, despite the fact that the U.S. print market has struggled for the last two years, Tooker says his biggest challenge is keeping up with demand. “We’re very, very busy. What we’ve been doing is picking areas where we can integrate vertically and make ourselves more efficient, faster, and more creative in what we do.” For a fall product launch for a large toy manufacturer, they produced over 50-million temporary tattoos and shipped them to Hong Kong for packaging, before the packages were shipped back to U.S. retailers for sale. From start to finish, the huge job took around 60 days. Tooker says the hardest part about executing it was still keeping pace with the rest of their normal business activities. “That size and scale forced us to do creative things with how the work got pushed through the factory.” He is planning a variety of further innovations to keep the business at the same steady rate of growth it has been enjoying since 2009. He feels it’s still too soon to announce what they are but promises to keep PrintAction posted.

doesn’t look quite right, we might recommend a colour variation or a change in size or positioning. We will ask for latitude to make it look better,” Tooker explains. He and his staff employ a variety of means to research new themes and trends in tattooing: combing the Internet, keeping a close watch on the movies and celebrities, attending real-tattoo shows and Comic-Con International in San Diego – the largest annual convention of its kind in the Americas, showcasing a growing roster of popular arts including comic books, film, television, animation, science fiction, fantasy, and video games. “Then we’ll create some new designs of our own and try to start a trend,” Tooker explains. “Our vending-machine business helps us test-market new products. We can take a new idea and get it into vending machines in a matter of days to find out if we’re onto something or not.” One of the company’s newer successful lines, called Skin Couture, consists of pretty, feminine, realistic-looking body art, designed for an older demographic of females wanting to dress up their look for weddings, parties and big nights out. Since sports is another major theme for temporary tattoos, 2012 has been a signal year for Tattoo Manufacturing. In soccer, the hugely popular Euro 2012 tournament of European football associations, hosted by Poland and Ukraine in June and July, set record attendance figures and escalated business from one of Tooker’s largest customers: Bear League, a Danish company holding licenses with nine of Europe’s top football clubs (Arsenal, Barcelona, Chelsea, Inter, Juventus, Liverpool, Manchester United, Milan and Real Madrid). When we spoke in early July, Tooker was still busy pumping out temporary tattoos of national flags for the London 2012 Summer Olympics that began on July 27 and temporary tattoos promoting candidates in the upcoming U.S. presidential election on November 6, in which Democratic President Barack Obama will run for a second and final term against Republican challenger, former Massachusetts Governor Mitt Romney. Besides temporary tattoos, the com- Victoria Gaitskell is keen to exchange ideas pany’s other products include stickers, with readers at victoria@printaction.com TRADE PRINTING

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28 • PRINTACTION • SEPTEMBER 2012

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STITCHER OPERATOR WANTED Bindery in Scarborough, ON, requires stitcher operator that has five years experience and can manage, run and service machines. Fax resume to (416) 701-9961 or Email: estimates.fortescue@bellnet.ca ____________________________________

FOR SALE 52" Schneider cutter with program and PRESS OPERATOR WANTED 5 spare blades. $6,000. Web Printing Press Operator wanted Call Herb at (905) 826-5800 or Email for Heat Set Web Press 1st and 2nd herb@gladdinggraphics.com Pressman required. Must have mini- ____________________________________ mum 5 years’ experience. MULLER MARTINI STITCHER Fax resumes to (416) 201-8885 FOR SALE Email to hrdept@west-star.com Model 1509 Minuteman with four signa____________________________________ ture feeders, one cover feeder, handfeed FOR SALE station, three-knife trimmer, belt delivTime for early retirement, this Toronto ery with batch counter, waste blower, offset printing company was estab- compressor, three stitching heads. lished in 1983. All equipment & acces- candartech@hotmail.com sories stock & supply inventory and very ____________________________________ loyal clientele are for sale. Annual sales 200k approx. Fax Joe at (416) 766-8519 ____________________________________

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IMMEDIATE DECISION We buy one piece/entire plant $$$$ TOP PRICES PAID $$$$

STATIONERY, POCKET FOLDERS, BOOK COVERS & MORE...

• Sheet Sizes from: 2”x3” to 28”x42” • Specializing in Short to Medium Runs • Most stocks from light to heavy weight

Tel: 905-940-4900 • Fax 905-940-2066 1-800-334-5150

Any model surplus printing machines, paper cutters & bindery equipment.

Tel: (905) 780-8680 Fax: (905) 780-8682 E-mail:

61-556 Edward Avenue Richmond Hill, Ontario L4C 9Y5

INFO@AZPRINTERS.COM

Buy & Sell Used Printing Equipment

Call: (416) 824-0236 (647) 835-6224 33 Denison Ave., Brampton, Ontario L6X 0H2 E-Mail: gr_trade@hotmail.com Tel/Fax: (905) 450-2748 SEPTEMBER 2012 • PRINTACTION • 29