JOY + CHEERS
DELIGHT GUESTS AND GROW YOUR BRANDS IN OUR HOLIDAY OPU/DU LAUNCH
37%
GROWTH IN TOTAL AB PENETRATION
Holiday Booklet items experienced a 37% growth in total AB penetration from December to January, the highest growth in that period by any booklet.
751%
The highest growing item in AB penetration from the Holiday Booklet is currently growing YOY at 751% YOY GROWTH RATE and is over-indexing national AB penetration.
212% YOY DIGITAL SALES GROWTH
78%
Holiday Items experienced 212% YOY digital sales growth in the 8 weeks post-launch, a mark 37% above national digital sales in the same period.
Holiday Booklet items have a 78% YOY growth in total AB penetration in the month of May.
YOY GROWTH
DIGITAL BOOKLET VIDEO + PHOTO PRODUCTION CUSTOM DESIGN
DIGITAL ADVERTISING RECIPES + PAIRINGS ft. food stylist & mixologist
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