Profile Catalogue Spring 2015

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PUBLISHING WISDOM has it that the heavy guns should be fired in the autumn and the lighter artillery launched in the spring. At Profile we have always enjoyed doing things differently and this list is full of stimulating high calibre books that we are immensely proud to be publishing.

Among them are two that take an original angle on maths: Cakes, Custard and Category Theory is the subject at its tastiest, while Professor Stewart’s Incredible Numbers examines everything from zero to infinity, passing forty-two on the way. Also dealing with numbers but of the statistical kind is Sex by Numbers: what do we get up to in the bedroom and how often? On matters scientific, one distinguished author asks a Vital Question, another reveals What Nature Does for Britain, a third cracks Life’s Greatest Secret, and a fourth, in Scientific Babel, examines the forces that have influenced the search for scientific ‘truth’.

Taking a look at the past, there is Fashion on the Ration, about how people dressed and ‘made do’ in the Second World War; A Nation not A Rabble about the Irish Revolutions; 1864, a big military history book to coincide with a TV series; and the Quest for Mary Magdalene, which unravels the myths behind this potent and mysterious figure.

And there are books on Chaucer, famous artists, risk, why everything you have been told about exercise is wrong, the human body, dementia, the linguistic chicanery that undermines the Middle East peace process, and business and management books that, among other things, reveal the principles of conflict resolution and how zen techniques are making a difference in the workplace.

This is a list with plenty of ammunition for everyone.

Happy reading.

Andrew Franklin P U B L I S H E R A N D M A N AG I N G D I R EC TO R

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EUGENIA CHENG

Cakes, Custard and Category Theory Easy recipes for understanding complex maths A curious cookbook for the mathematical omnivore Most people imagine maths is something like a slow cooker: very useful, but limited in what it can do. Maths, though, isn’t just a tool for solving a specific problem – and it’s definitely not something to be afraid of. Whether you’re a maths glutton or have forgotten how long division works, the chances are you’ve missed what really makes maths exciting.

Calling on a baker’s dozen of entertaining, puzzling examples and mathematically illuminating culinary analogies – including chocolate brownies, iterated Battenberg cakes, ‘sandwich sandwiches’, Yorkshire puddings and Möbius bagels – mathematical crusader Eugenia Cheng is here to tell us why we should all love maths. From simple numeracy to category theory (‘the mathematics of mathematics’), Cheng takes us through the joys of the mathematical world.

Packed with recipes and puzzles to surprise and delight even the innumerate, Cakes, Custard and Category Theory will whet the appetite of maths whizzes and arithmophobes alike. This is maths at its absolute tastiest. £12.99 320pp Demy trade paperback ISBN: 978 1 78125 287 1 e-ISBN: 978 1 78283 082 5 Mathematics May 2015 World Tr

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Eugenia Cheng is Senior Lecturer in Pure Mathematics at the University of Sheffield. Since 2007 her YouTube lectures and videos have been viewed around 700,000 times. A trained concert pianist, she is also trilingual in French, English and Mandarin, and her mission in life is to rid the world of maths phobia.

Twitter: @DrEugeniaCheng

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JULIE SUMMERS

Fashion on the Ration The bestselling author of Jambusters lifts the veil on the captivating story of fashion during the Second World War. Accompanies a major exhibition at IWM London In September 1939, just three weeks after the outbreak of war, Gladys Mason wrote in her diary: ‘German siege of Warsaw. City in flames. Had my wedding dress fitted. Lovely.’

For Gladys, as for thousands of other women throughout the long years of the war, fashion was not simply a distraction, but a necessity – and one they weren’t going to give up without a fight. In the face of bombings, conscription, rationing and ludicrous bureaucracy, they maintained a sense of elegance and style with determination and often astonishing ingenuity.

As a nation went into uniform and learned how to ‘make-do-and-mend’, clothing and beauty reflected the changing face of British society.

From young women evading the dreaded ‘forces bloomers’ by making knickers from military-issue silk maps, to Vogue’s indomitable editor Audrey Withers, Julie Summers weaves together stories from ordinary lives and high fashion to provide a unique picture of life during World War Two. In partnership with Imperial War Museums.

Julie Summers began her career in the art world, before turning to writing full time in 2004. She is the author of Jambusters: the story of the Women’s Institute in the Second World War, When the Children Came Home and Stranger in the House, among others.

She lives in Oxford. Jambusters will be adapted for television by ITV as a major drama series in 2015. www.juliesummers.co.uk, Twitter: @juliesummersUK

£18.99 320pp Royal hardback ISBN: 978 1 78125 326 7 e-ISBN: 978 1 78283 097 9 History / Fashion March 2015 World Tr US

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TO N Y J U N I P E R

What Nature Does For Britain Ecology meets economics in this timely evaluation of the UK’s natural capital

From the peat bogs and woodlands that help to secure our water supply, to the bees and soils that produce most of the food we eat, Britain is rich in ‘natural capital’. Yet we take supplies of clean water and secure food for granted, rarely considering the free work nature does for Britain. In fact, for years we have damaged the systems that sustain us under the illusion that intensive farming, clearing forests and turning rivers into canals keeps prices down. As Tony Juniper’s new analysis shows, however, the ways in which we meet our needs often doesn’t make economic sense.

Through vivid first-hand accounts and inspirational examples of how the damage is being repaired, Juniper takes readers on a journey to a different Britain from the one many assume we inhabit – to the real Britain, where we are supported by nature, wildlife and natural systems at almost every turn.

£9.99 288pp B format trade paperback ISBN: 978 1 78125 328 1 e-ISBN: 978 1 78283 098 6 Popular Science February 2015 World Tr US

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Former executive director of Friends of the Earth, Tony Juniper is an independent sustainability and environment adviser, including as Special Advisor with the Prince’s Charities International Sustainability Unit. He is the author of several books, including the bestselling What Has Nature Ever Done for Us? www.tonyjuniper.com, Twitter:@tonyjuniper

£9.99 978 1 84668 560 6

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JUNE ANDREWS

Need to Know About Dementia The essential guide for families, nurses, and people living with dementia and Alzheimer’s disease Practical guidelines for dealing with dementia, by the UK’s leading expert Across the world, 44.4 million people suffer with dementia. Hundreds of millions are affected by the dementia of parents, partners, siblings or friends. And, as people live longer, both dementia and Alzheimer’s will become an even greater challenge.

Most people who are diagnosed, or who are dealing with the diagnosis of a loved one, feel as though they are alone. Need to Know About Dementia aims to fill this gap, providing practical information and support for living with dementia and caring for sufferers.

With clear and sensible advice on recognising symptoms, getting help, managing financially, staying at home, treatment, being a carer and remaining positive, this guide will help dementia sufferers and their families make sure they can stay well and happy as long as possible.

June Andrews is the Director of the Iris Murdoch Dementia Services Development Centre (DSDC) at the University of Stirling. She is a former trade union leader, NHS manager and senior civil servant. Her co-written book, 10 Helpful Hints for Carers on helping care for those with dementia, has sold 30,000 copies.

Twitter: @ProfJuneAndrews

£12.99 256pp Demy trade paperback ISBN: 978 1 78125 171 3 e-ISBN: 978 1 84765 991 0 Health / Self Help February 2015 World Tr US

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DAV I D S P I E G E L H A LT E R

Sex by Numbers Everything you ever wanted to know about sex (and statistics) from the co-author of The Norm Chronicles

Whatever society we live in, and however openminded we think ourselves, when it comes to our sex lives we all like to keep a few secrets. But this makes the jobs of sexologists – professionals who study sexual behaviour – pretty difficult.

Luckily, David Spiegelhalter, Professor of Risk at Cambridge University, is here to unravel the web of exaggerations, misdirections and downright lies that surrounds sex in modern society. Drawing on the NATSAL survey, the widest survey of sexual behaviour since the Kinsey Report, he answers crucial questions: What are we doing? How often?

And how has it changed?

Accompanying a major Wellcome exhibition on the same subject, Sex by Numbers is an informed and entertaining look at the most enduring of human obsessions, from one-night stands to erotica, contraception to transsexuality.

£12.99 288pp Demy trade paperback ISBN: 978 1 78125 329 8 e-ISBN: 978 1 78283 099 3 Popular Science March 2015 World Tr US

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Sir David Spiegelhalter OBE is Winton Professor of the Public Understanding of Risk in the Statistical Laboratory, University of Cambridge. He is a fellow of Churchill College, Cambridge and the Royal Society. www.understandinguncertainty.org, Twitter: @undunc

£8.99 978 1 84668 621 4

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C H R I S TO P H E R Mc D O U G A L L

Natural Born Heroes From the man who brought you Born to Run: a radical new approach to fitness

When Chris McDougall stumbled across the story of Churchill’s ‘dirty tricksters’, a motley crew of English poets and academics who helped resist the Nazi invasion of Crete, he knew he was on the track of something special. To beat the odds, the tricksters – starving, aging, outnumbered –tapped into an ancient style of fitness: the lost art of heroism. They listened to their instincts, replaced calories with stored bodily fat and used their fascia, the network of tissue which criss-crosses the body, to catapult themselves to superhuman strength and endurance.

Soon McDougall was in the middle of a modern fitness revolution taking place everywhere from Parisian parkour routes to state-of-the-art laboratories, and based on the know-how of Shanghai street-fighters and Wild West gunslingers. Just as Born to Run got runners off the treadmill and into nature, Natural Born Heroes will inspire casual athletes to dump the gym membership for cross-training, mud runs and free-running.

£8.99 978 1 86197 877 6

Christopher McDougall is a former war correspondent for the Associated Press and is now a contributing editor for Men's Health. A three-time National Magazine Award finalist, he has written for Esquire, The New York Times, Outside and Men's Journal. www.chrismcdougall.com, Twitter: @McDougallChris

£16.99 256pp Demy hardback ISBN: 978 1 84668 456 2 e-ISBN: 978 1 84765 933 0 Sports / Psychology April 2015 World ex USA,Can 7

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JUDITH RODIN

The Resilience Dividend Managing disruption, avoiding disaster and growing stronger in an unpredictable world Preparing for the future means building better cities. The world’s leading expert tells us how

New York. Athens. Wenzhou. Boston. Oslo.

Dhaka. New Orleans. Nairobi. Dozens of cities across the globe have been hit by large-scale catastrophes: natural disaster, geopolitical conflict, food shortages, disease and contagion, terrorist attacks. They harm vulnerable individuals, destabilise communities and threaten organisations and even whole societies.

We are at greater risk than ever from city-wide catastrophe, and as the severity and frequency of these disasters increase, we must become better at preparing for, responding to and recovering from them. Be it Haiti’s dependence on humanitarian aid, the rebuilding effort after the Great Fire of Manhattan or the reason why more girls than boys drowned in Japan’s tsunami, The Resilience Dividend combines vivid stories with practical insights and ground-breaking research to help build a radical future in which individuals, companies and entire societies can create more dynamic, more resilient cities.

£20.00 320pp Royal hardback ISBN: 978 1 78125 358 8 e-ISBN: 978 1 78283 111 2 Export ISBN: 978 1 78125 363 2 £15.00 Politics / Current Affairs January 2015 UK & Com ex Can 8

Judith Rodin is president of the Rockefeller Foundation, a highly influential philanthropic organisation created ‘to promote the well-being of mankind throughout the world.’ As Provost of Yale she was the first woman to serve as president of an Ivy League institution, and has been recognized by Forbes as one of the world's 100 most powerful women.

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With images from the award-winning artist Andrew Park of Cognitive, the IDEAS IN PROFILE series introduces you to topics that matter

MARTIN KEMP

Art in History:

600

BC

– 2000

AD

The epic journey through the history of art When we look at a painting by Raphael, Rembrandt or Rubens it speaks to us directly, but it's also an historical document, part of a living world. Renowned art historian Martin Kemp takes the reader on an extraordinary and concise journey through art, from devotional works to the revolutionary techniques of the Renaissance, from the courtly Masters of the seventeenth century through to the daring avant-garde of the twentieth century and beyond. £8.99 / eBook £4.99 192pp with illustrations B format paperback ISBN: 978 1 78125 336 6 e-ISBN: 978 1 78283 102 0 Enhanced eBook: 978 1 78125 411 0 History of Art January 2015 World Tr US

PA U L E D M O N D S O N

Shakespeare:

An Introduction

An essential exploration of our greatest writer Shakespeare is the world’s greatest writer. Yet despite his stature, not to mention all the revivals, adaptations and films, he is still seen as difficult. Paul Edmondson shows us Shakespeare himself, how he wrote and how the plays were performed at the Globe theatre. We get a wide sense of his rich language and astonishing cultural legacy. Above all, we see how Shakespeare tackled the biggest themes of humanity: power, history, war and love. £8.99 • 978 1 78125 257 4

£8.99 / eBook £4.99 224pp with illustrations B format paperback ISBN: 978 1 78125 337 3 e-ISBN: 978 1 78283 103 7 Enhanced eBook: 978 1 78283 136 5 Literature / Theatre April 2015 World Tr US

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MICHAEL GORDIN

Scientific Babel The Language of Science How politics and power shape the way we communicate scientific knowledge Today’s global scientists are a resolutely monoglot community, using exclusively English – but its dominance was anything but inevitable and only very recent.

In a sweeping history, from the Middle Ages to the present day, Michael Gordin untangles the web of politics, money, personality and international conflict that led to this Englishdominated world of science. He takes us on a journey from the fall of Latin to the rise of English, telling how we lost Dutch, Italian, Swedish, Russian, Esperanto and many other languages on the way. The significance of language in the nationalistic realm of science is astounding – for instance, just one mistranslated word triggered an inflammatory contest between Germany and Russia for the credit of having discovered the periodic table.

Intelligent, revealing and full of amazing stories, Scientific Babel shows that science isn’t the universal quest for truth we thought, but rather the subject of political jockeying, national rivalry and fierce competition. £25.00 352pp Royal hardback ISBN: 978 1 78125 114 0 e-ISBN: 978 1 84765 958 3 Science / Language March 2015 World ex USA, Can Exclusive Europe 10

Michael Gordin is Professor of Modern and Contemporary History at Princeton University, where he specialises in the history of the modern sciences.

A polyglot, he speaks Russian, German, French, English, among many other languages, and learned Esperanto and Ido to research this book. www.michaelgordin.com Twitter: @GordinMichael

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PA U L S T R O H M

The Poet’s Tale Chaucer and the year that made The Canterbury Tales A masterful, vivid portrait of England’s greatest poet and his world As the year 1386 began, Geoffrey Chaucer was a middle-aged bureaucrat and sometime poet, living in London and enjoying the perks that came with his close connections to its booming wool trade. When the boom ended, he was jobless, homeless, out of favour with his friends and living in exile.

Such a reversal might have spelled the end of his career; but instead, at the loneliest time of his life, Chaucer made the revolutionary decision to maken vertu of necessitee and keep writing.

The result – The Canterbury Tales – was a radically new form of poetry that would make his reputation, bring him to a national audience and preserve his work for posterity.

In The Poet’s Tale, Paul Strohm brings Chaucer’s world to vivid life, from the streets and taverns of crowded medieval London to rural seclusion in Kent, and reveals this crucial year as a turning point in the fortunes of England's most important poet.

Paul Strohm is Professor Emeritus of the Humanities at Columbia University, and has previously been J.R.R. Tolkien Professor of English Language and Literature at the University of Oxford.

£15.00 288pp Demy hardback ISBN: 978 1 78125 059 4 e-ISBN: 978 1 84765 899 9 Biography / History January 2015 World ex USA, Can 11

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T O M B U K- S W I E N T Y

1864 The forgotten war that shaped modern Europe The fast-paced history of the pivotal war which set the course for the twentieth-century told for the first time – now a major BBC drama The Battle of Dybbøl, 1864. Prussian troops lay siege to an outpost in the far south of Denmark.

The conflict is over control of the Duchy of Schleswig, recently annexed by Denmark to the alarm of its largely German-speaking inhabitants.

Danish troops make a valiant attempt to hold out but are overrun by the Prussian onslaught.

The struggle for Schleswig presaged the war that, fifty years later, tore Europe apart. Prussia’s victory fostered its nascent militarism and helped it claim leadership of the new German Empire.

Told in rich detail through first-hand accounts, 1864 is a magisterial account of a conflict that foreshadowed the diplomatic missteps that led to the First World War and brutally presaged the future of warfare. But most of all, in its human detail, from touching letters between husbands and wives to heartbreaking individual stories of loss, 1864 is a gripping, epic human drama that shows the effects of wars on individuals.

£12.99 448pp Demy trade paperback ISBN: 978 1 78125 276 5 e-ISBN: 978 1 78283 077 1 History / TV tie-in January 2015 World US

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Tom Buk-Swienty is a Danish journalist and history writer. He has been the US correspondent for several major Danish newspapers and now teaches at the University of Southern Denmark. The Danish editions of 1864 have sold over 150,000 copies and forms the basis for the biggest Danish TV production in history.

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MICHAEL HAAG

The Quest For Mary Magdalene An illuminating and controversial exploration of Mary Magdalene, from the New Testament to the The Da Vinci Code

Mary Magdalene is a figure larger than any text, larger than the Bible or the Church. She has been portrayed as a penitent whore, a wealthy woman, Christ’s wife, an adulteress, a symbol of the frailty of women and an object of veneration. And, to this day, she remains a potent and mysterious figure.

In the manner of a quest, this book follows Mary Magdalene through the centuries, exploring how she has been reinterpreted for every age, and examining what she reveals about man and the divine. It follows her from the Gnostic gospels, where she is extolled as the chief disciple of Christ, through the early Church’s reimagining of her as a fallen woman, to the Renaissance artists for whom she became a symbol of compassion and humanity and up to the present day, when once again, we see Mary Magdalene as a symbol of a new and powerful femininity.

Michael Haag has written widely on the Egyptian, Classical and Medieval worlds. He is author of a dozen books, notably Alexandria: City of Memory, The Templars: History and Myth and The Tragedy of the Templars. Originally from New York City, he lives in London. www.michaelhaag.com £9.99 • 978 1 84668 451 7

£9.99 • 978 1 84668 153 0

£15.99 352pp Demy hardback ISBN: 978 1 84668 452 4 e-ISBN: 978 1 84765 938 5 History March 2015 World Tr US

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DIARMAID FERRITER

A Nation and not a Rabble The Irish Revolutions 1913–23 A new account of the transformative events of the revolutionary decade that created the Irish state The decade 1913–23 marked a watershed in Irish history. From the First World War to the Irish Civil War, the decade was packed with violence, political drama, and social and cultural upheaval and saw the emergence of the Ulster Volunteer Force and the Irish Volunteers (who would become the IRA), the rise of Sinn Féin, intense Ulster unionism and conflict with Britain.

Acclaimed historian Diarmaid Ferriter draws on new archival material, witness statements and testimony from the ordinary people who lived and fought through these extraordinary times. He highlights the gulf between rhetoric and reality in politics, the battles for material survival, the impact of unionist and republican leaders and conflicts over health, religion, law, gender and welfare, to provide a wholly original account of a crucial chapter in Ireland’s story.

£15.99 • 978 1 861 97443 3

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£15.00 • 978 1 86197 949 0

Tr US

£15.00 • 978 1 84668 469 2

£25.00 352pp Royal hardback ISBN: 978 1 78125 041 9 e-ISBN: 978 1 84765 882 1 History March 2015 World English Language

Diarmaid Ferriter is Professor of Modern Irish History at University College, Dublin and author of a number of books on Irish history, including The Transformation of Ireland 1900–2000, Occasions of Sin: Sex & Society in Modern Ireland and Ambiguous Republic: Ireland in the 1970s.

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M AT T H E W C O B B

Life’s Greatest Secret The Story of the Race to Crack the Genetic Code How inspired insights and ingenious experiments revolutionised science and the study of life itself Life’s Greatest Secret is the story of the discovery and cracking of the genetic code. This great scientific breakthrough has had far-reaching consequences for how we understand ourselves and our place in the natural world. The code forms the most striking proof of Darwin’s hypothesis that all organisms are related, holds tremendous promise for improving human wellbeing and has transformed the way we think about life.

Matthew Cobb interweaves science, biography and anecdote in a book that mixes remarkable insights, theoretical dead-ends and ingenious experiments with the pace of a thriller. He describes cooperation and competition among some of the twentieth century’s most outstanding and eccentric minds, moves between biology, physics and chemistry, and shows the part played by computing and cybernetics. The story spans the globe, from Cambridge MA to Cambridge UK, New York to Paris, and London to Moscow. It is both thrilling science and a fascinating story about how science is done.

Matthew Cobb is Professor of Zoology at the University of Manchester where his research focuses on the sense of smell, insect behaviour and the history of science. His books include The Egg & Sperm Race and acclaimed accounts of the French Resistance during WW2 and the liberation of Paris in 1944.

Twitter: @matthewcobb

£20.00 416pp Royal hardback ISBN: 978 1 78125 140 9 e-ISBN: 978 1 78283 002 3 Science June 2015 World English Language US

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P O L LY M O R L A N D

Risk Wise Nine Everyday Adventures A thoughtful and thought-provoking journey into the everyday world of risk, exploring what it means to be ‘risk wise’ Risk often gets a bad press. From the actions of extreme sportspeople to the excessive risk appetites of serial entrepreneurs, the term ‘risky’ is often seen as synonymous with ‘reckless’, ‘foolhardy’ or even downright dangerous. But could any of us live in a world without risk, and would we want to?

Risk Wise takes us on a journey through the world of risk, looking at the routine risks we embrace as part of our everyday lives. Meet the families living on the slopes of Mount Vesuvius; the Paris Opera ballet dancer, facing up to the risks her profession demands; the forensic engineer for whom being first on the scene is just part of the day job. And marvel at the parents who each day make calculated judgements about the level of independence to afford a growing child.

The stories in Risk Wise show that understanding and accepting risk as a force for good is an essential part of the human experience and a route to living a full and rewarding life.

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£8.99 • 978 1 84668 514 9

£8.99 144pp 195x124 trade paperback ISBN: 978 1 78125 448 6 e-ISBN: 978 1 78283 156 3 Philosophy / Current Affairs February 2015 World

Polly Morland is an awardwinning documentary maker, and has directed and produced for the BBC, Channel 4 and the Discovery Channel. She is author of the widely acclaimed book The Society of Timid Souls.

G AV I N F R A N C I S

Adventures in Human Being A richly lyrical field guide to the human body

We have a lifetime’s association with our bodies, but for many of us they remain uncharted territory. In Adventures in Human Being, Gavin Francis leads the reader on a journey through health and illness, offering insights on everything from the ribbed surface of the brain to the secret workings of the heart and the womb; from the pulse of life at the wrist to the unique engineering of the foot.

Drawing on his own experiences as a doctor and GP, he blends first-hand case studies with reflections on the way the body has been imagined and portrayed over the millennia. If the body is a foreign country, then to practise medicine is to explore new territory: Francis leads the reader on an adventure through what it means to be human.

Both a user’s guide to the body and a celebration of its elegance, this book will transform the way you think about being alive, whether in sickness or in health. Published in partnership with Wellcome Collection.

Gavin Francis is a GP, and the author of True North and Empire Antarctica, which won the Scottish Book of the Year Award and was shortlisted for the Ondaatje Prize and Costa Prize. He also writes for The Times, Guardian, LRB and Granta. www.gavinfrancis.com, Twitter: @gavinfranc

£14.99 288pp Demy hardback ISBN: 978 1 78125 341 0 e-ISBN: 978 1 78283 104 4 Popular Science May 2015 World Tr US

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DAV I D K Y N A S T O N a n d R I C H A R D R O B E R T S

The Lion Wakes A Modern History of HSBC Authoritative and accessible up-to-date history of a banking giant The Lion Wakes tells the modern story of HSBC, starting in the late 1970s when the bank first broke out of the Asia-Pacific region with its purchase of Marine Midland Bank in the US. It follows HSBC’s battle to purchase Midland Bank in 1992, the subsequent move of head office from Hong Kong to London and the string of acquisitions that brought the bank to its pre-eminent place in global finance today.

Acclaimed historians Richard Roberts and David Kynaston chronicle the bank’s struggles as well as its successes: the last part of the book deals with the ill-fated move into consumer finance in the US as well as the financial crisis of 2008 and its effect on HSBC. Impeccably researched and generously illustrated from the HSBC archives, this is a valuable addition to global financial history.

£30.00 768pp Crown hardback with illustrations ISBN: 978 1 78125 055 6 e-ISBN: 978 1 84765 897 5 Business / History March 2015 World Tr US

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David Kynaston is a critically acclaimed author and British historian. His books include a three-volume history of post-war Britain: Austerity Britain (longlisted for the Orwell Prize), Family Britain and Modernity Britain (longlisted for the Samuel Johnson Prize), as well as a four-volume history of the City of London and the centenary history of the Financial Times.

Richard Roberts, a professor at King’s College London, is the author of studies of Schroders, Equitable Life, Orion and the financial crisis of 1914.

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RAJA SHEHADEH

The Language of Peace ‘Shehadeh’s voice is a rare one – angry yet dispassionate, committed yet free’ Michael Ignatieff

Award-winning author Raja Shehadeh explores the politics of language and the language of politics in the Israeli-Palestinian conflict, reflecting on how the walls that they create – legal and cultural – confine today’s Palestinians just like the physical borders, checkpoints and the so-called ‘Separation Barrier’.

The peace process has been ground to a halt by linguistic chicanery that has degraded even the word ‘peace’ itself. No one now knows what the word might mean for the Middle East. To give one example of many, Israel argued that the omission of the word ‘the’ in one of the UN Security Council’s resolutions meant that it was not mandated to withdraw from all of the territories occupied in 1967.

Raja Shehadeh is Palestine’s leading writer. He is also a lawyer and the founder of the pioneering Palestinian human rights organisation Al-Haq. He is the author of several books including Strangers in the House, Occupation Diaries and Palestinian Walks, winner of the 2008 Orwell Prize (all Profile). He lives in Ramallah in Palestine. £9.99 • 978 1 78125 017 4

£8.99 • 978 1 86197 899 8

£12.99 • 978 1 84668 330 5

£8.99 160pp B format trade paperback ISBN: 978 1 78125 376 2 e-ISBN: 978 1 78283 121 1 Current Affairs January 2015 World Tr US

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I A N S T E WA RT

Professor Stewart’s Incredible Numbers The new mathematical bestseller from Professor Ian Stewart to accompany the bestselling app Professor Stewart explores the astonishing properties of numbers from 1–10 to zero and infinity, including every kind of number you can think of – real, imaginary, rational, irrational, positive and negative – along with several you might have thought you couldn't think of. He shows how numbers have evolved through the ages and reveals the way numerical theory enables everyday life.

Under Professor Stewart’s guidance you will discover the mathematics of codes, Sudoko, Rubik’s cube, music, primes and pi. You may be surprised to find you live in eleven-dimensional space, that of the 23 people on a football pitch two are more likely than not to share the same birthday, and that 42 is a very interesting number.

£9.99 • 978 1 84668 337 4

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£12.99 • 978 1 84668 347 3

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£8.99 • 978 1 84668 532 3

£14.99 320pp Royal trade paperback ISBN: 978 1 78125 410 3 e-ISBN: 978 1 78283 158 7 Mathematics March 2015 World

Ian Stewart’s recent books include (with Terry Pratchett and Jack Cohen) The Science of Discworld IV and (published by Profile) 17 Equations that Changed the World, The Great Mathematical Problems, Professor Stewart’s Casebook of Mathematical Mysteries and Calculating the Cosmos. His app, Incredible Numbers, was published jointly by Profile and Touch Press in 2014. Twitter: @JoatStewart

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NICK LANE

The Vital Question Why is life the way it is?

The winner of the Royal Society Book Prize unravels life’s mysteries Why is life the way it is? Bacteria evolved into complex life just once in four billion years of life on earth – and all complex life shares many strange properties, from sex to ageing and death.

If life evolved on other planets, would it be the same or completely different?

In The Vital Question, Nick Lane radically reframes evolutionary history, putting forward a cogent solution to questions that have troubled scientists for decades. The answer lies in energy: all life on Earth lives off a voltage with the strength of a bolt of lightning. In unravelling these scientific enigmas, Nick Lane provides a solution to life’s vital questions: why we are as we are, and why we are here at all. This is ground-breaking science in the tradition of Charles Darwin’s The Origin of Species, Richard Dawkins’ The Selfish Gene, and Jared Diamond's Guns, Germs and Steel.

£9.99 • 978 1 86197 818 9

Nick Lane is a biochemist at the Department of Genetics, Evolution and Environment at University College, London. He is the author of three books. His latest, Life Ascending (Profile), won the Royal Society Prize for Science Books. www.nick-lane.net

£18.99 320pp Royal hardback ISBN: 978 1 78125 036 5 e-ISBN: 978 1 84765 880 7 Science / Nature February 2015 World ex USA,Can Exclusive Europe 21

www.sortof.co.uk www.sortof sortoff.co.uk

NEW IN I N PA P A PERBACK PERBA CK

T TO OVE JANSSON

Sculptor’s Sculptor’s D Daughter aughter A Childhood Memoir M emoir Tove Jansson’s first book for adults was a memoir, capturing afresh the enchantments and fears of a Helsinki childhood in the early 20th century. Described by Philip Pullman as ‘a marvel and a classic’, Sculptor’ss Daughterr offers o us glimpses of innocence and discovery, art ar and life from a child’s point of view, but most of all it allows us to trace the development of a startlingly rich imagination.

Tove Jansson (1914–2001) is best known as the creator of the much-loved Moomin stories for children. However, in her fifties she turned her attention to writing for adults, producing a dozen novels and story collections of which Sculptor’ss Daaughtter e was the first to be publlshed. £8.99 192pp B format deluxe paperback ISBN: 978 1 90874 549 1 e-ISBN: 978 1 90874 534 7 April 2015 World o ex US U A/ Can

The Summer Book 978 0 95422 171 3

The Listener 978 1 90874 536 1

Fair Play 978 0 95489 953 0

The Trrue Deceiver 978 0 95489 957 8

Art in Nature 978 0 95630 869 6

Travelling Light 978 0 95489 958 5

The Bo ook about Moomin, Mymble and Little My 978 0 95352 274 3

Who Will Comfort Toffle? o 978 0 95352 279 8

The Dangerous Journey 978 0 95489 959 2

The Moom mins and the Great Flood 978 1 90874 513 2

22

N EW

www.sortof.co.uk www .sortoff.co.uk uk SO R T O F B O O KS

CARL FRODE TILLER

Encircling Encir cling Winner Winner of the E European uropean P Prize rize for Liter Literature atur e Winner English PEN Award 2014/ 15 Winner of the European Prize for Literature Winner of the Brage Prize Winner of the Norwegian Critics’ Prize David Hugsar has lost his memory so his psychiatrist places an advertisement in a newspaper inviting friends and relatives to share their memories of him. The resulting letters, reminiscences, and scenes offer an encircling narrative that reveals as much about the intersecting young lives in a small Norwegian backwater as about David himselff, the enigma at the heart of the novel.

Jo Nesbo has described the book as the work of ‘a rare talent, drilling into human nature with sensibility, painful honesty and accurate prose’.

Enncircling is the first book of a trilogyy, published to great acclaim in Norwayy. Sort Of will publish the further two books in 2016–177.

In addition to his multi-award winning novels, Carl Frode Tiller (born 1970) has written three plays and a number of short stories. He has a master’s degree in history, and plays in the rock band Kong Ler. He lives in Trondheim.

£8.99 288pp B format paperback ISBN: 978 1 90874 529 3 e-ISBN: 978 1 90874 530 9 Fiction in translation May 2015 World o Tr US

23

NEW TITLE

DAV I D G E L L E S

Mindful Work How Meditation is Changing Business from the Inside Out The inside story on how mindfulness is boosting leadership, reducing stress and improving health in the workplace, from Apple to Goldman Sachs Big business often seems the reserve of the ruthless looking for a way to make their next buck.

But a quiet revolution is reshaping the corporate landscape, as the world’s most dynamic entrepreneurs and businesspeople are starting to change how successful businesses are run. A new breed of managers are using meditation, yoga and other Zen techniques to focus on feeling good while making money – and using the money to do good. Materialism is out, mindfulness is in.

Featuring insights from Fortune 500 companies through to Google employees and the Dalai Lama himself, Mindful Work is an inspirational guide to mindfulness based in the realities of running a successful business. Blending deep insights and modern-day management theory, it charts the revolution sweeping through the world’s fastest-growing companies and offers a programme for changing the way we work – a change that will make us healthier and happier.

£12.99 336pp Demy trade paperback ISBN: 978 1 78125 176 8 e-ISBN: 978 1 84765 996 5 Business and Management January 2015 UK & C/Wealth exc Canada 24

David Gelles is a business reporter at The New York Times, where he covers deals, dealmakers and Wall Street. While studying philosophy at Boston University, he spent a year in India, living in monasteries and practicing meditation. Since then, David has continued to practice mindfulness meditation, which he uses in both his personal and professional lives. www.davidgelles.com, Twitter: @dgelles

NEW TITLE

MARSHALL GOLDSMITH

Triggers How Behavioural Change Begins, How to Make it Meaningful, How to Make it Last

In business, the right behaviours matter. But getting it right is tricky. Just how do we manage those situations that can provoke even the most rational among us into behaving in ways we would rather forget?

Triggers confronts head-on the challenges of behaviour and change, looking at the external factors (or ‘triggers’) – both negative and positive – that affect our behaviours, our awareness of when we need to change, our willingness (or otherwise) to do so and our ability to see the change through. Drawing on his unparalleled experience, Marshall Goldsmith invites us to understand how our own beliefs and the environments in which we operate can trigger negative behaviours, or a resistance to the need to change. But he also offers some simple, practical advice to help us navigate the negative and make the most of the triggers that help us to sustain positive change.

Marshall Goldsmith is a worldrenowned business educator and coach. His books have sold over a million copies worldwide, have been translated into twenty-eight languages and become bestsellers in ten countries. www.marshallgoldsmithlibrary.com Twitter: @coachgoldsmith

£9.99 978 1 84668 146 2

£12.99 256pp Demy trade paperback ISBN: 978 1 78125 281 9 e-ISBN: 978 1 78283 079 5 Business / Psychology April 2015 UK & C/Wealth £9.99 exc Canada 978 1 84668 137 0 25

NEW TITLE

G EO F F S M A R T, R A N DY S T R E E T

AND

ALAN FOSTER

Power Score Your Formula for Leadership Success Imagine you could find a tried and tested formula to boost your performance as a leader. Well now you can: welcome to the world of PoWeR Score Whether on the sports field or in the board room, leaders and teams intuitively know what it feels like when things are going well. But are things really as good as they seem, or is there room for improvement? And what should leaders really focus on to make a difference? Based on interviews with over 15,000 leaders – the most comprehensive set of leadership data ever collected – Power Score reveals the startlingly simple method every leader can use to immediately improve their team’s performance and their own.

Breaking performance down into a team’s PoWeR score – Priorities (goals), Who (the people helping you achieve them) and Relationships (leading and managing those people) – Smart, Street and Foster's intuitive guide will explain how you can use your score to increase your impact, help your team to perform better and enjoy your career to the full. Whether you’re a CEO managing hundreds of people, a sports coach running a struggling team or a manager with a team of just one or two Power Score will help you get to 100%. £10.99 224pp B format hardback ISBN: 978 1 78125 214 7 e-ISBN: 978 1 78125 216 1 Business and Management June 2015 UK & Commonwealth 26

Geoff Smart is Chairman & Founder of ghSMART, an advisory firm that helps leaders to run their organisations at full power. He is author of two New York Times bestselling books, Who and Leadocracy.

Randy Street is Managing Partner of ghSMART and co-author of Who. Alan Foster is a consultant at ghSMART.

NEW TITLE

DA N A C A S P E R S E N

WITH

JOOST ELFFERS

Changing the Conversation The 17 Principles of Conflict Resolution You can’t change how other people act in a conflict, and often you can’t change your situation. But you can change what you do.

Changing the Conversation is a graphic, twocolour manual that teaches essential strategies for resolving conflict in your life. Breaking the process down into seventeen easy-to-grasp principles, it shows how you can facilitate listening and speaking, build useful dialogue and look for ways forward.

Clearly explained, and filled with real-life examples and practical exercises that allow you to test the strategies as you read, Changing the Conversation will show you how to step out of destructive patterns, discover new ways to approach problems, create useful dialogue in difficult situations, and find long-lasting solutions for conflicts.

Dance artist and conflict mediator Dana Caspersen has worked with the Ballet Frankfurt and The Forsythe Company for the last twenty-five years. Since completing a master's degree in Conflict Studies and Mediation from Champlain College in Vermont, she has offered conflict workshops and public dialogue projects internationally.

Joost Elffers is the packager and producer of The New York Times bestseller The 48 Laws of Power, The Art of Seduction, and The 33 Strategies of War. He is also the producer of Viking Studio's Secret Language series, Play with Your Food, and How Are You Peeling?

He lives in New York City.

£12.99 272pp 232x187mm trade paperback ISBN: 978 1 78125 469 1 e-ISBN: 978 1 78283 169 3 Business / Self Help January 2015 UK & C/Wealth exc Canada 27

NEW EDITION

TO M P E T E R S A N D R O B E R T H . WAT E R M A N J R

In Search of Excellence Lessons from America’s Best-Run Companies Based on a study of forty-three of America's best-run companies from a diverse array of business sectors, In Search of Excellence has long been a must-have for the boardroom, business school and bedside table.

This phenomenal bestseller features a new Authors’ Note and reintroduces these vital principles in an accessible and practical way for today's management reader. £9.99 400pp B format paperback ISBN: 978 1 78125 340 3 e-ISBN: 978 1 84765 685 8 Business & Management May 2015 World ex USA,Can

NEW EDITION

MAX LANDSBERG

The Tao of Coaching Completely updated and featuring two new chapters The Tao of Coaching offers practical tips and techniques for making work more rewarding through the habit of coaching.

Its premise is simple: that to become an effective coach, managers and leaders need master only a few techniques.

Tried and tested by generations within and beyond the workplace, this succinct and engaging book demonstrates that coaching is not only a matter of improving performance but is also a powerful force for self-development and personal fulfilment. £8.99 144pp B format paperback ISBN: 978 1 78125 332 8 e-ISBN: 978 1 84765 145 7 Business & Management March 2015 World Tr US

28

NEW EDITION

THOMAS BUERGENTHAL

A Lucky Child –

2nd edition with a new Afterword

A Memoir of Surviving Auschwitz as a Young Boy ‘An understated and quietly powerful memoir ... A Lucky Child is not one to miss’ Libby Purves ‘A tour de force’ Sunday Times ‘What Buergenthal has to say, both in bearing witness to the Holocaust and in describing his moral coming-to-adulthood, deserves our attention. He has serious things to tell us about forgiveness, justice and the curious effect of deep trauma on the mind’ Sam Leith, Daily Mail £8.99 384pp with illustrations B format paperback ISBN: 978 1 78125 400 4 e-ISBN: 978 1 84765 184 6 Memoir January 2015 World ex USA,Can, Exclusive Europe

T I M OT H Y B R O O K

N E W I N PA P E R B AC K

Mr Selden’s Map of China The spice trade, a lost chart & the South China Sea ‘A picaresque journey, laced with asides, yet each digression contains a jewel of insight ... Brook has brought an entire, largely unknown, set of cross-cultural exchanges vividly to life.’

Lisa Jardine, Financial Times ‘Fascinating’ Rana Mitter, Sunday Telegraph ‘Spellbinding’ Iain Finlayson, The Times ‘A book filled with historical detective work that is one of the best I have read for years.’ Jerry Brotton, Literary Review £9.99 256pp B format paperback ISBN: 978 1 78125 039 6 e-ISBN: 978 1 84765 881 4 History February 2014 World ex USA,Can, Exclusive Europe Tr

29

N E W I N PA P E R B AC K

H E N RY N I C H O L L S

The Galápagos ‘An excellent companion for anyone visiting the Galápagos islands for the first time or looking for an overview of their natural history.’

Caspar Henderson, Guardian ‘Offers fascinating insights’ BBC Wildlife ‘An enchanting and enlightening account of the most scientifically significant islands in the world’ Tim Birkhead, author of Bird Sense £9.99 256pp B format paperback with plates ISBN: 978 1 78125 054 9 e-ISBN: 978 1 84765 896 8 Natural History March 2015 World ex USA/Can, Exclusive Europe Tr

KEN THOMPSON

Where Do Camels Belong?

The story and science of invasive species ‘A lively, readable style, spiced with a healthy dose of sarcasm towards “aliens = bad” fundamentalists.’

Bob Holmes, New Scientist ‘Punchy ... You walk away from this book feeling flushed and a bit bruised.’ James McConnachie, Sunday Times ‘A well put together book about the science and the philosophy surrounding invasive species.’ Simon Barnes, The Times £8.99 272pp B format paperback ISBN: 978 1 78125 175 1 e-ISBN: 978 1 84765 995 8 Ecology March 2015 World ex USA/Can, Exclusive Europe Tr

30

N E W I N PA P E R B AC K

P H I L I P WA L L I N G

Counting Sheep A Celebration of the Pastoral Heritage of Britain A Sunday Times bestseller ‘Delightful ... Counting Sheep deserves its place on the bookshelf of any lover of the countryside.’

Horatio Clare, Daily Telegraph ‘A fascinating and thoroughly enjoyable account of this shared history ... after reading this book you may look at a sheep, or a roast lamb, or a tweed jacket, with the glimmerings of a new appreciation.’ Angus Clarke, The Times £8.99 304pp B format paperback with plates ISBN: 978 1 84668 505 7 e-ISBN: 978 1 84765 803 6 Natural History March 2015 World Tr US

M AT T H E W E N G E L

Engel’s England Thirty-nine counties, one capital and one man England, says Matthew Engel, is the most complicated place in the world. And, as he travels through each of the historic English counties, he discovers that’s just the start of it. Every county is fascinating, the product of a millennium or more of history: a unique slice of a nation that has not quite lost its ancient diversity.

As he seeks out the essence of each county – from Yorkshire’s broad acres to the microdot of Rutland – Engel always finds the unexpected. Engel’s England is a totally original look at a confused country: a guidebook for people who don’t think they need a guidebook. It is always quirky, sometimes poignant and often extremely funny. £9.99 560pp B format paperback ISBN: 978 1 84668 572 9 e-ISBN: 978 1 84765 928 6 Social and Local History June 2015 World Tr US

31

N E W I N PA P E R B AC K

J E R RY TO N E R

How to Manage Your Slaves

by Marcus Sidonius Falx ‘Entertaining and well-researched’ Patrick Kidd, The Times ‘Thought-provoking and illuminating’ Orlando Bird, Financial Times ‘Toner’s commentary is excellent ... Packed with fascinating references to the earliest writings about slavery’ Natalie Haynes, Independent £8.99 240pp B format paperback ISBN: 978 1 78125 252 9 e-ISBN: 978 1 78283 054 2 Ancient History May 2015 World ex USA/Can, Exclusive Europe Tr

DAV I D H A R V E Y

Seventeen Contradictions and the End of Capitalism ‘David Harvey provoked a revolution in his field and has inspired a generation of radical intellectuals’ Naomi Klein ‘Harvey is a scholarly radical; his writing is free of journalistic clichés, full of facts and carefully thought-through ideas’ Richard Sennett ‘A consistent and intelligent voice on the left’ Financial Times £9.99 352pp B format paperback ISBN: 978 1 78125 161 4 e-ISBN: 978 1 78283 008 5 Politics April 2015 World ex USA/Can, Exclusive Europe Tr

32

N E W I N PA P E R B AC K

VA L M C D E R M I D

Forensics The Anatomy of Crime Bestselling crime writer Val McDermid picks up the scalpel to uncover the secrets of forensic medicine, from the crime scene to the courtroom, drawing on interviews with top-level professionals and ground-breaking research.

‘To write one brilliant book is hard. To write twenty-five is a miracle. That is why Val McDermid is a much-loved legend in the literary world.’ Sunday Express £9.99 328pp B format paperback with plates ISBN: 978 1 78125 170 6 e-ISBN: 978 1 84765 990 3 True Crime February 2015 World ex USA/Can, Exclusive Europe Tr

J O H N CO R N W E L L

The Dark Box A Secret History of Confession ‘A major contribution to the Catholic church’s examination of conscience about the roots and circumstances of sexual abuse.’

Eamon Duffy, Guardian ‘Heartfelt … one of Cornwell's most important works. Even Pope Francis could learn something from it.’

Andrew Lynch, Sunday Business Post ‘Meticulously researched, carefully wrought and quietly furious’ John Banville, Financial Times ‘Deeply felt, important and powerfully expressed.’

Frank Cottrell Boyce, New Statesman £9.99 320pp B format paperback ISBN: 978 1 78125 109 6 e-ISBN: 978 1 84765 954 5 History February 2015 World ex USA/Can, Exclusive Europe 33

N E W I N PA P E R B AC K

MICHAEL BROOKS

At the Edge of Uncertainty 11 Discoveries Taking Science by Surprise ‘Michael Brooks is the canniest science writer around. He writes, above all, with attitude’ Independent ‘Brooks reawakens us to the astonishing fact of our mere existence, the strangeness of the world around us, and the astonishing amount that science has yet to discover’ Sunday Times £8.99 304pp B format paperback ISBN: 978 1 78125 128 7 e-ISBN: 978 1 84765 966 8 Popular Science June 2015 World ex USA, Can, Exclusive Europe

J A M E S N E S TO R

Deep Freediving, Renegade Science and What the Ocean Tells Us About Ourselves ‘A truly breathtaking book … engaging and eye-popping, and not just because of the water pressure.’

Esquire ‘Fascinating, informative, exhilarating’ Wall Street Journal £8.99 280pp B format paperback with plates ISBN: 978 1 78125 066 2 e-ISBN: 978 1 84765 906 4 Extreme Sports May 2015 UK & Com ex Can

34

N E W I N PA P E R B AC K

IAN MORRIS

War: What is it good for?

The Role of Conflict in Civilisation, from Primates to Robots ‘An astonishing book, full of controversy, brilliantly researched and thoughtfully argued ... one of the most fascinating and thought-provoking histories I've read in years.’

Daily Telegraph ‘In this remarkable book, Morris argues not only that war is a source of technological advance but that it brings peace ... the thesis is disturbingly persuasive.’

Martin Wolf, Financial Times £10.99 512pp B format paperback ISBN: 978 1 84668 418 0 e-ISBN: 978 1 84765 454 0 History April 2015 World ex USA/Can

RICHARD HYTNER

Consiglieri Leading from the Shadows ‘A fascinating account of the role of the leaders behind the leader and there are lessons in here for every walk of life.’

Alastair Campbell ‘Rich and intriguing’ John Gray, Guardian ‘An interesting book on a management topic that is often neglected’ Frank Dillon, Irish Times ‘Intelligent, entertaining and useful’ Emma Duncan, The Times £8.99 288pp B format paperback ISBN: 978 1 78125 047 1 e-ISBN: 978 1 847 65898 2 Business & Management June 2015 World Tr

35

N E W I N PA P E R B AC K

PHIL ROSENZWEIG

Left Brain, Right Stuff How Leaders Make Winning Decisions ‘Phil Rosenzweig has a gift for puncturing conventional business nostrums with hard data and critical analysis. And for writing business books that you can actually read for pleasure.’

John Kay ‘The art of decision-making is the management topic du jour, so tuck a copy of the book under your arm and look like the clued-up manager you've always aspired to be’ Third Sector Magazine £9.99 336pp B format paperback ISBN: 978 1 78125 136 2 e-ISBN: 978 1 84765 973 6 Business & Management February 2015 World ex USA/Can

RYA N H O L I DAY

The Obstacle is the Way The Ancient Art of Turning Adversity to Advantage ‘A book for the bedside of every future – and current – leader in the world’ Robert Greene ‘Ryan Holiday is part Machiavelli, part Ogilvy ... this whiz kid is the secret weapon you've never heard of.’

Tim Ferriss, The 4-Hour Work Week £8.99 224pp B format paperback ISBN: 978 1 78125 149 2 e-ISBN: 978 1 78283 005 4 Business & Management May 2015 UK & Commonwealth ex Can

36

CMI

THE CHARTERED MANAGEMENT INSTITUTE New titles in the CMI Checklist series, featuring the trademark mix of ‘how to’ checklists and thinker profiles

Managing Business Communications Clear and effective communication within and beyond organisations has always been a crucial business driver, and as communication channels proliferate and the speed of communication increases, getting your message across has never been more important. This guide looks at different types of business communications – written, verbal and external – and also focusses on the challenges of cross-cultural and virtual communication, and websites and social media.

Topics covered include: report writing, running meetings, presentations, negotiation, PR and media interview planning, influencing, crisis communications and much more. £12.99 256pp Trade paperback ISBN: 978 1 78125 424 0 eISBN: 978 1 78283 144 0 April 2015 World Tr

Managing Operations The best operations management ensures that a business’s infrastructure and processes balance efficiency with effectiveness, using the right resources to maximum effect. CMI experts guide the reader through the fundamentals of some key operational issues: quality control and management; change and project management; the supply chain and monitoring and control.

Topics covered include: getting TQM to work, benchmarking, project risk assessment, outsourcing, inventory and purchasing, strategic risk management. business continuity planning and much more. £12.99 224pp Trade paperback ISBN: 978 1 78125 220 8 eISBN: 978 1 78283 032 0 April 2015 World Tr 978 1 78125 145 4 CMI Managing Yourself 978 1 78125 143 0 CMI Managing Others: Organisational Essentials 978 1 78125 144 7 CMI Manaing Others: Teams and Individuals

978 1 78125 218 5 CMI Managing Finance 978 1 78125 219 2 CMI Managing Strategy 37

T H E ECO N O M I S T

N AV I R A DJ O U A N D J A I D E E P P R A B H U

Frugal Innovation How to do more with less Join the revolution that’s changing business and reshaping management thinking Frugal innovation is a way that companies can create high quality products with limited resources. Once the preserve of business in poor markets, its tried and tested techniques are now being adopted by global companies, both large and small.

Written by the authors of the bestselling Jugaad Innovation, the book explains the principles, perspectives and techniques behind this new business trend, offering examples and case studies from top companies and providing a blueprint for leaders and managers to think and act frugally. £12.99 224pp Demy trade paperback ISBN: 978 1 78125 375 5 e-ISBN: 978 1 78283 120 4 Business February 2015 World ex USA/Can, Exclusive Europe Tr

A D R I A N WO O L D R I D G E

The Great Disruption How business is coping in turbulent times How to adapt and thrive in the face of unprecedented disruption to the world of work Business today faces challenges on all fronts: the inexorable rise of the internet; emerging markets in innovation and manufacturing; clever management techniques that are forcing companies to rethink strategy – and much more. Based around a compilation of his popular Schumpeter columns, Adrian Wooldridge explains the forces that are disrupting today’s business world, the gurus that predicted them, the winners and losers in the new economy and how we all need to adapt and change. He also reminds us why Joseph Schumpeter’s ideas about creative destruction are particularly valuable today. £15.00 288pp Demy trade paperback ISBN: 978 1 78125 403 5 e-ISBN: 978 1 78283 131 0 Current Affairs April 2015 World ex USA/Can, Exclusive Europe Tr 38

T H E ECO N O M I S T

J E R E M Y KO U R D I

Business Strategy

3rd edition

A guide to effective decision-making

Strategy matters: getting it right is fundamental to business success. This refreshed and updated guide helps leaders and managers to understand, devise and implement strategies which truly support business objectives, are responsive to change and are understood and endorsed at all levels within organisations. £15.00 256pp Demy trade paperback ISBN: 978 1 78125 231 4 e-ISBN: 978 1 78283 042 9 Business & Management March 2015 World ex USA/Can, Exclusive Europe Tr

STEPHEN JOHNSON

The Economist Guide to Intellectual Property How companies value and protect their best ideas

Worth an estimated $5trn in the US alone, intellectual property is big business. Yet it can also be hard to value, difficult to manage and complex to protect and exploit. This new guide aims to help companies, investors, and creative thinkers understand the scope and nature of IP issues, and maximize value from this crucial intangible asset. £15.00 256pp Demy trade paperback ISBN: 978 1 84668 897 3 e-ISBN: 978 1 84765 662 9 Business & Management June 2015 World ex USA/Can, Exclusive Europe Tr

N AO M I S TA N F O R D

The Economist Guide to Organisation Design 2nd edition Creating high performance and adaptable enterprises

A new edition of this practical guide on how to structure a business so that it supports strategy and maximises efficiency – and how to avoid the pitfalls of structures and re-structures that are wasteful, pointless or do not provide enough flexibility in the face of a rapidly changing business environment. £15.00 352pp Demy trade paperback ISBN: 978 1 78125 310 6 e-ISBN: 978 1 78283 090 0 Business & Management February 2015 World ex USA/Can, Exclusive Europe Tr

39

T H E ECO N O M I S T

I A N DAV I D S O N

The Economist Style Guide 11th edition An updated and refreshed edition of this bestselling guide to English usage Clear writing is the key to clear thinking.

So think what you want to say, then say it as simply as possible.

That’s the thinking that underpins this muchloved guide, and the mantra for anyone wanting to communicate with the clarity, style and precision for which The Economist is renowned.

The Economist Style Guide guides the reader through the pleasures and pitfalls of English usage. It offers advice on the consistent use of punctuation, abbreviations and capital letters, identifies common errors and clichés and contains an exhaustive range of reference material, covering everything from business ratios to mathematical symbols and common Latin phrases. It also tackles the key differences between British and American English.

But this is no ordinary guide to English usage. It has a wit, verve and flair which make it required reading for anyone who wants to communicate with style.

£15.00 272pp Demy trade paperback ISBN: 978 1 78125 312 0 e-ISBN: 978 178283 091 7 Reference May 2015 World ex USA,Can, Exclusive Europe Tr

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ROBERT GREENE

Robert Greene Robert Greene, the ‘modern Machiavelli’, distils the most important lessons from history to help you get ahead

£8.99 B format PB 978 1 84668 079 3

www.powerseductionandwar.com Twitter: @RobertGreene

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G E N E R A L B AC K L I S T

48

£8.99 978 1 84668 268 1

£8.99 978 1 84668 428 9

£8.99 978 1 84668 568 2

£8.99 978 1 84668 316 9

£8.99 978 1 78125 033 4

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£8.99 978 1 78125 001 3

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£30.00 978 1 86197 309 2

£9.99 978 1 84668 230 8

G E N E R A L B AC K L I S T

£9.99 978 1 84668 273 5

£10.99 978 1 84668 247 6

£10.99 978 1 84668 161 5

£9.99 978 1 84668 343 5

£10.99 978 1 84668 062 5

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£16.99 978 1 84668 025 0 49

G E N E R A L B AC K L I S T

£10.99 978 1 78125 191 1

£10.99 978 1 84668 619 1

£8.99 978 1 78125 058 7

£14.99 978 0 57132 109 4

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50

RIGHTS Tr

RIGHTS DIRECTOR

Penny Daniel at Profile Books Tel 020 7841 6300 Email penny.daniel@profilebooks.com US

US RIGHTS

George Lucas at Inkwell Management Tel 00 1 212 922 3500 Fax 00 1 212 922 0535 Email george@inkwellmanagement.com

DISTRIBUTION TBS Ltd Tel 01206 256000 (Switchboard) Tel 01206 255678 (Trade orders) Email sales@tbs-ltd.co.uk

PUBLICITY UK/Ireland: Hannah Ross at Profile Books Tel 020 7841 6307 Email hannah.ross@profilebooks.com

UK AND IRISH SALES SALES DIRECTOR Claire Beaumont at Profile Books Tel 020 7841 6308 Email claire.beaumont@profilebooks.com

REPPING UK AND EUROPE Faber & Faber Tel 020 7927 3800 Fax 020 7927 3801 Email sales@faber.co.uk

REPPING IRELAND Repforce Ireland Tel 00 3531 6349927 Fax 00 3531 6697449 Email info@repforce.ie

UK SALES John McColgan Scotland and North East England Tel 07595 214384 Richard Evans South West England Tel 07957 354631 Lindsay Powell Kent and East London Tel 07715 693591 Kellie Balseiro Surrey and South London Tel 07790 757833 Kim Lund Oxford, East Anglia, Bath and Bristol and Wholesalers Tel 07980 712111 Jeremy Wood London Central Tel 07966 058496 Marina McCarron Wales and the Midlands Tel 07812 674668 Sue Jackson North West England Tel 07980 712102

EUROPE SALES Bridget Lane Northern Europe bridgetl@faber.co.uk

Cristian Juncu Eastern Europe Cristian@j4.ro

Melissa Elders Central Europe melissa@faber.co.uk Hattie Castelberg Southern Europe hattie.castelberg@faber.co.uk 51

INTERNATIONAL SALES AUSTRALIA AND NEW ZEALAND Allen & Unwin Tel +612 8425 0100 Fax +612 9906 2218 Email info@allenandunwin.com

REST OF AFRICA Tula Publishing Tel +44 (0) 1865 553606 Fax +44 (0) 1865 454131 Email Julian@tulapublishing.co.uk

EUROPE

SINGAPORE, MALAYSIA, INDONESIA, THAILAND, VIETNAM

Faber & Faber (See p51 for reps.)

Tel +44 (0) 20 7465 0045 Fax +44 (0) 20 7465 0206 Email sales@faber.co.uk

APD Singapore PTE Ltd Tel +65 6749 3551 Fax +65 6749 3552 Email customersvc@apdsing.com

HONG KONG, MACAU, CHINA, TAIWAN, KOREA, JAPAN

Malaysia office Tel +60 3 7877 6063 Fax +60 3 7877 3414 Email customersvc@apdkl.com

Melissa Elders at Faber & Faber Tel +44 (0) 20 7465 0045 Fax +44 (0) 20 7465 0206 Email archanar@faber.co.uk

LATIN AMERICA AND CARIBBEAN

Sarah Ward at Profile Books sarah.ward@profilebooks.com +44 (0) 207 841 6300

James (Jim) Papworth itsabook Tel +44 780 2848 778 Email james.papworth@itsabook.com or papworthjames@gmail.com

NORTH AFRICA, TURKEY

UNITED STATES AND CANADA

Hattie Castelberg at Faber & Faber hattie.castelberg@faber.co.uk +44 (0) 207 465 0045

Consortium Book Sales & Distribution Tel +1 612 746 2613 Fax +1 612 746 2606 Email info@cbsd.com

MIDDLE EAST

SOUTH AFRICA Book Promotions Tel +27 21 707 5700 Fax +27 21 707 5795 Email enquiries@bookpro.co.za

INDIA, PAKISTAN, SRI LANKA, NEPAL, BANGLADESH, BHUTAN Hachette India Tel +91 12 441 95000 Fax +91 12 4414 8900 Email riti.jagoorie@hachetteindia.com 52

All other international sales enquiries to: Sarah Ward International Sales Director Tel +44 (0) 20 7841 6300 Email sarah.ward@profilebooks.com

PROFILE BOOKS 020 7841 6300 info@profilebooks.com www.profilebooks.com Twitter @ProfileBooks @Prof_Business Pinterest.com/profilebooks Facebook.com/profilebooks