Techniques to dominate key Web 2.0 Sites.
Developed by Shane Luther
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www.profitmachinepro.com
Shane Luther
shane@profitmachinepro.com
skype: agraiders
The purpose of this manual is to give you some tips and best-kept secrets to help you get started in promoting yourself, your product or your opportunity on the Internet. This is not going to be a long and drawn out manual. This is meant to be an action guide! I do not want to have you reading a book for days and feeling like you never get to get started. There will be more books and guides coming out in the future and they are already in the works. Many of them will be provided at no cost to my website visitors. The Internet is Full of Failures Now that is kind of a harsh thing to say, huh? Well, it is true. About 97% of the people who set out to make money online end up failing. I’m here to tell you that number is way too high. But, here is why it is :
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• Attitude : Many of us have been conditioned that we are to work a traditional job and that if we go out and try anything different we will fail. Furthermore, our education programs are not geared towards making money in this way. • Cost : Many businesses have a high startup cost and people are not willing to invest the cost to get started. This is even more of a concern in harsh economic times • Fear : Making money online is still untraditional. Therefore, there is an unknown element there that many people fear, and it is more compounded by people telling you that it will not work.
Shane Luther
shane@profitmachinepro.com
skype: agraiders
But, here is the real killer: • Many people out there are misleading new Internet marketers with their empty and meaningless ebooks, all for the sake of making a buck • You have the mindset of chasing people to buy something from you. • The quality information is being withheld out of fear that a person’s source of income will be with held. My aim is to start providing you with some of this information coveted by that 3% and begin pushing you towards your goal of making online.
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Feel free to pass this guide along to your friends, family or anyone that you want to empower to move into the earning elite. The techniques in here are powerful, but only the tip of the iceberg.
Shane Luther
shane@profitmachinepro.com
skype: agraiders
MySpace Marketing MySpace is one of the top 10 most visited sites according to Alexa and Quantcast. It receives over 70 million unique visitors per month with over 4 billion page views. That’s a lot of zeroes people, and you really need to be taking advantage of that. A common misconception is that MySpace is only for teenagers. While they do make up a large part of their demographic, it is not the biggest. The 18-34 age bracket actually comprises over 44% of their user base. In fact, well over half the user base comprises the 18-34+ demographic. I have a video on my YouTube channel at http://www.youtube.com/profitmachinepro detailing the demographics of MySpace. I would recommend the first thing you do is setup a MySpace profile if you do not already have one. But, here is the trick: don’t advertise. “Wait a minute,” you may be thinking . How am I supposed to use this awesome power of marketing if I do not advertise my opportunity. Well, the thing is that people on MySpace are tired of these digital billboards and largely ignore them. Or, worse, they report them as SPAM. That means if you are doing that, your profile gets shut down. I am not saying you cannot mention your opportunity or service. Just do not make your profile one big page full of banners, glittering text and annoying sales pitches. People on MySpace want to connect with a person, not a business. They want to know that they are investing time in building a relationship with someone, even if it is on a professional level. This is the heart of social networking on any site.
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Put your picture in your profile – This is huge. I do not know how many profiles I have seen with a business logo or a picture of their dog on there. This is psychological for people and it will help you immensely Do not make empty promises to people by visiting your page. Do not tell people they will make millions if they join you Create a headline that welcomes people to your page – Make them feel welcome there and let them into who you are. Feel free to explain that you are a business and provide a link to your site. Remember though, do not make it a bill board Spend time telling people your story, your interests, your hobbies, etc. There are places for that and make sure you use them. It gives your visitors an insight into what makes you tick. And it may can provide common ground for someone to feel more comfortable in dealing with you. Do not try to sell on your page.
Shane Luther
shane@profitmachinepro.com
skype: agraiders
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So here are a few tips to use to make your site more personable:
Follow these bullet points and you will be attracting quality people to you. You may not get hundreds of friend requests a day, but the ones that you get will be quality and they will be part of your target market. Feel free to visit my YouTube channel to get some more tips on what makes up a good MySpace profile and some tips and tricks to improve your MySpace marketing strategy. My channel is located at http://www.youtube.com/profitmachinepro. You may also contact me by any of the means at the bottom of each page and I will be more than happy to help you out. The same rules here apply to other social networking sites like FaceBook, Hi5, orkut, etc. You may also note that FaceBook is also in the top 10 most visited sites. I would recommend that you are on both. Now, I do not give away all the secrets in this book. If you want to know more, be sure to contact me. I have one killer strategy that I would like to tell you about, but you have to contact me. Just drop me an email or hit me up on Skype. This is only for people who are serious, but its still free.
YouTube Marketing If you are trying to position yourself on the Internet, then YouTube is huge for you. This site is an awesome tool for branding, an amazing tool for creating content, and a good way to get ranked on the search engines with your message. To make this site work for you though, you need to participate in the community. The first step, obviously, is to register for the site at http://www.youtube.com. Use the same techniques discussed earlier when setting up your profile. Remember, no hard selling! But, here is what you can do:
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Tell people about you; your story and what you do Feel free to leave links to your website, MySpace page, FaceBook page, etc. Upload your own unique videos – Brand yourself!
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Shane Luther
shane@profitmachinepro.com
skype: agraiders
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Use this as another opportunity for people to contact you. Leave a Skype number, IM id, email, etc
Getting Videos To YouTube
First lets discuss capturing the video. There are several possibilities for this: 1. 2. 3. 4.
A video camera that gives you the ability to transfer video to your computer A Webcam connected to your PC A Cell phone with video capture capabilities A digital camera that has video capture capabilities
Once you have made your recording, you need to get it to your computer to edit prior to uploading. You will want to make sure the size of your video is less than 100 MB or it will be rejected by YouTube. It is recommended to compress the video to around 10MB if possible though. Many newer computers have video editing software preinstalled that make this possible. If you would like to see some examples of my videos and my channel, then please visit it at http://www.youtube.com/profitmachinepro
Again, I have some other killer secrets to share about content. All you have to do is take the initiative and contact me. You can contact me at any of the methods at the bottom of each page
Views Are The Key
Obviously, to fully utilize the power of YouTube, you need to get eyeballs on your videos. It doesn’t do you any good to upload all those great videos to YouTube if no one sees them. But, once you get people watching those videos you will have a powerful marketing machine that will brand you 24 hours a day.
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If you want to get views to your videos, then start interacting with the community. Make quality friends. Rate and review videos. Make quality content. Those are key to growing your fan base and getting people to your videos.
Shane Luther
shane@profitmachinepro.com
skype: agraiders
YouTube can be a great tool working for you. If you are not using it to promote yourself, then you are doing yourself and your brand a great disservice. If you feel overwhelmed with using this resource, then please feel free to contact me. Once again, you can contact me at any of the methods on the bottom of these pages.
Conclusion Marketing on the Internet does not have to be rocket science and it does not have to be something that scares away a lot of people. But, I have only shown you two techniques of the myriad of things you can do to promote yourself, and your opportunity to people. These are literally the tip of the iceberg and the traffic options are growing every day.
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I have said it numerous times throughout this guide, but please do not hesitate to contact me with help. You will not find that option anywhere else from any of the other marketing gurus out there. You can contact me at any of the methods at the bottom of these pages.
Shane Luther
shane@profitmachinepro.com
skype: agraiders