Government Business Media Pack 2025

Page 1


Government Business provides opportunities to accelerate the growth of your business

Circulation data

86% of readers identify the products and services required by their respective departments

58% have responsibility for budgets in excess of £300,000

61% of decision makers

rate business-to-business publications like GB well ahead of their second choice

53% are involved in approving capital spend

The UK public sector represents the single largest market in the UK. Are you securing your share of this vast market?

GB assists those whose function is to source goods and services on behalf of the public sector. With a total circulation of over 50,000, it is the leading digital bi-monthly magazine for public sector buyers as it responds rapidly to changes in government policy. This is reflected in content that is highly relevant and up-to-date.

Now in its 30th year, Government Business is a proven and effective way to reach local and central government decision makers. A campaign in GB enables you to reach over 50,000 senior decision makers such as

• Chief executives

• CFOs

• Directors

• Heads of department

• Procurement managers  and many more..

Professional bodies including ALARM, BAPCO, BSIA, PPMA, BESA, CSA, CICM, PCA, BCC & SOCITM also distribute additional copies of the magazine to their members on our behalf.

Editorial content is delivered by our editorial team who write and commission bespoke articles

GB delivers contemporary advice on products & services through the editorial team.

Each issue covers a range of features that give the readers up-to-date and topical advice to enable them in their purchasing decisions.

Regular features include:

• Health & safety and training

• Frameworks

• Facilites management

• Security

• Waste and recycling

• IT

• Conferences & events

• Energy

• Urban regeneration etc

We partner with many key exhibitions and events throughout the year showcasing some of the key events within the industry

Target your market with the Government Business GDPR-compliant e-mail database

The GDPR database gives you direct access to over 15,000 senior decision makers and key department heads in local and central government, perfect for direct mailing and telemarketing campaigns. Full Data Set - 12months licence £2995

The job titles and responsibilities include chief executives, finance directors, IT managers, procurement managers/officers, marketing managers, health and safety officers, head of environmental waste and recycling, telecommunication managers, architects, specifiers and many more.

For more information on our databases please call 020 8532 5755

The organisations within which they work include central government and local authorities, through to executive agencies (MOD, Crown Commercial Services, Environment Agency, Highways Agency etc.), the privatised utilities and emergency services.

The database has been used by many private and public sector organisations to target potential buyers using direct mail and telemarketing.

Website

digital products - positions and sizes

The Government Business website provides an instant way to reach key public sector personnel

POSITION (Sizes are in pixels) RATE per calendar month

SPECIAL DISCOUNTS

25-30% off for series bookings

PACKAGE DETAILS

728

AGENCY COMMISSION

10% to recognised agencies

The packages listed opposite include an 800-word company profile that details the services of the advertiser, and includes full contact details, hyperlink and directory inclusion. Company profiles are positioned to appear on appropriate sections related to the business nature of the advertiser. For your advertisements to appear on the front page of the site, there is a premium of £500 per month.

SPONSORSHIP PACKAGES

Standard Package - £11,500

Section Sponsorship - £3,995

Details upon request

COMPANY CASE STUDY

Editorial feature containing 800 words of copy plus image or logo - £3,395

COPY TYPES

Flash, gif or jpg. If hosted on our servers, file sizes must not exceed 300KB.

CUSTOM CODE

Custom code, such as provided by web advertising services such as Doubleclick, is accepted only after testing. Examples must be supplied prior to the commencement of the campaign.

Public Sector Information Limited, 226 High Road, Loughton Essex, IG10 1ET - Tel 020 8532 5755

The magazine combines with the website to provide real mixed media impact

NEWS AND FEATURES

- The magazine showcases news and features that are relevant to the target audience.

FULL/DOUBLE PAGE EDITORIALS

- (400 word - Full Page) or (800 words - Double Page) This is an ideal location to catch the reader’s attention. Includes logo and/or photo with both the full page and double page editorial.

PRODUCT FINDERS

- This is a very attractive new product that is big and bold. It gives direct links to your company’s website and email. Includes: 50 words, logo, website, email address, phone number.

ADVERTS

Full page

Half page

Quarter page

Double page spread

210mm across x 297mm deep

178mm across by 125mm deep

86mm across by 125mm deep

420mm across x 297mm deep

Government Business provides a cost-effective way to reach key public sector decision makers

POSITION RATE per issue

Outside Back Cover

Inside Front/Back

Double Page Spread

Full Page

Half Page

Quarter Page

£4,205

SPECIAL DISCOUNTS

25-30% off for series bookings

£3,950

£5,650

AGENCY COMMISSION 10% to recognised agencies

£3,650

£2,550

SPONSORSHIP PACKAGES

Standard Package - £13,495

Section Sponsorship - £4,595

Details upon request

£1,650

COMPANY CASE STUDY

50-word Product Finder

£795

Full page advertisement plus full page editorial –

Standard rates plus 15%

FULL PAGE ADVERT WITH VIDEO

Unlike the full text page with video, this is not templated and does not need to follow a set design. Usually adverts are more image based, and have fewer words.

RATE CARD: £3,750

FULL PAGE CASE STUDY

Templated full page with up to 200 words, company logo, contact/social media details and video

RATE CARD: £3,750

VIDEOS

There is no limit on the length of a video and these can be set to automatically play when the reader reaches your page, or started manually.

www.yourwebsiteaddress.com your@emailaddress.com

www.facebook.com/yourcompany

www.linkedin.com/in/yourcompany

www.twitter.com/yourcompany

HYPERLINKS

All website URLs, email addresses and social media icons/links will be clickable and take the reader directly to that destination. Hyperlinks can also be inserted into any specified word in your text such as “Click here for...”

400 words and company logo and/or photo. Contact info, social media and video can also be added.

800 words and company logo and photo. Contact info, social media and video can also be added.

RATE CARD: £3,750

RATE CARD: £5,750

Images and logos are accepted. Adverts/collages within editorials are not accepted.

House style rules apply. No bullet points allowed, please write in full sentences and paragraphs.

The title should be 2 or 3 lines long, no more.

Any questions once booked, please contact Deimante Gecionyte.

Deimante will be your point of contact in our production department. Deimante knows exactly what you need to send over and when you need to send it.

deimante.gecionyte@psigroupltd.co.uk

Issues

GB 32.01 January 2025

GB 32.02 March 2025

GB 32.03 May 2025

GB 32.04 July 2025

GB 32.05 September 2025

GB 32.06 November 2025

Bespoke Email

SEND DIRECTLY TO OVER 10,000 SUBSCRIBERS Your bespoke email broadcast (with subject line) needs to be sent over as an HTML document.

Newsletter Entry

OUR NEWSLETTER IS SENT OUT TO ALL OF OUR SUBSCRIBERS Your newsletter entry should be no more than 50 words. Please provide a URL link for this.

Newsletter Takeover

TO INCLUDE SOLO 50-WORD ENTRY, LEADERBOARD AND MPU

£2995 each £500 each £2500 each

MPU - 300 pixels (w) x 250 pixels (h) File format: GIF or JPG *Up to 300KB (to be supplied with a hyperlink)

LEADERBOARD - 728 pixels (w) x 90 pixels File format: GIF or JPG *Up to 300KB (to be supplied with a hyperlink)

50 WORDS - Strict 50 word limit, and URL needed

EDITOR

Polly Jones gbeditorial@psigroupltd.co.uk

PUBLISHER

Kylie Glover

kylie.glover@psigroupltd.co.uk

GROUP PUBLISHER

Karen Hopps karen.hopps@psigroupltd.co.uk

PRODUCTION MANAGER

Dan Kanolik dan.kanolik@psigroupltd.co.uk

PRODUCTION CONTROLLER

Deimante Gecionyte deimante.gecionyte@psigroupltd.co.uk

DESIGNER

Joanna Golding joanna.golding@psigroupltd.co.uk

WEBSITE PRODUCTION

Freya Courtney freya.courtney@psigroupltd.co.uk

ADMINISTRATION

Enkelejda Lleshaj enkelejda.lleshaj@psigroupltd.co.uk

Turn static files into dynamic content formats.

Create a flipbook
Issuu converts static files into: digital portfolios, online yearbooks, online catalogs, digital photo albums and more. Sign up and create your flipbook.