Perspective Magazine article NovDec 2012

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Lubner Group Create Interiors With Timeless Designs Selected To Provide Design Services for Barbados Resort By Marge Lennon

integrity straight through to the end. The result is custom-designed pieces that are unique to each property and often more price effective, resulting in cost savings to the client.”

Transforming a new residential shared-use development from drawing board renderings to reality requires a lengthy and costly collaboration between architects, builders, contractors, and landscapers. Long before construction is completed, a dilemma arises concerning how to furnish the residential units in a manner that ensures strong sales that ultimately result in profitability for the developer. “Whether he is creating a new property or renovating an older one, the most precious commodity a developer has is his time,” said Dan Lubner, president of the Lubner Group and Clive Daniel Home, internationally recognized for their award-winning hospitality and commercial interiors. “Working with a single-source provider like ours gives comfort to the developer who appreciates our expertise in crafting units with efficiency, durability and timeless interior design. Because we are fully integrated, our involvement reduces the number of touch points along the way since we handle design, manufacturing, procurement, delivery and installation, eliminating the need for other costly contractors.” Since a well-received interior design is such a critical factor in the sales process, Lubner and his team also know the importance of designing interiors that remain popular and “in vogue” for many years. Adds Lubner, “Our staff designers have a thorough understanding of style changes and various trends, enabling them to make selections that will create a timeless design for many years to come.”

The Lubner Group is currently implementing these special skills on the Caribbean island of Barbados, where they have been retained by Pure Beach Resort & Spa to provide design services and custom furnishings for more than 300 condominium villas in this master planned, mix-use development. The five-star beachfront residence and hotel development is expected to include luxury residential accommodations plus a boutique hotel, convention facility and world-class amenities. Developed for fractional and full ownership use, construction of the first phase is expected to begin during the first quarter of 2013 with completion of the entire $600 million project expected by December 2018. “It has been an exciting opportunity for us to provide our design services to Pure Beach Resort at the ground level, added Lubner. “Our design team will create a new line of custom furnishings specifically for this luxury property, manufactured by Clive Daniel Home. We will also coordinate every facet of the design, manufacturing, shipping, and installation process.” Nancy Woodhouse, IDS, VP of Design & Product Development and Ron Nowfel IDS, Regional VP Orlando area are leading the Pure Beach design efforts. Said Woodhouse, who has left her award-winning design imprint on over a dozen timeshare resorts around the world, “Often when there are multiple procurers of furnishings, the original design becomes diluted and procurement agents try to find ways to cut costs. When we are at the helm of the design process overseeing quality control at the factories crafting our furnishings, we are able to maintain the initial design

46 Perspective Magazine North America November/December 2012

Working around the globe, it is critical to understand what makes each area unique, including cultures, psychographics and vacationing habits of the prospective buyer. The Lubner Group design team also honors each property’s history and is cognizant of regional complexities in design, materials selection and installation integral to a successful result. They must also become experts on how the wood or metal products will react to a local climate. What works well in a wooded environment will not work on a beach. The results are stunning designs which match each client’s initial inspiration, manufactured to precise specifications in quality, long-lasting materials that are properly installed and delivered. Working in different countries provide challenges in logistics, customs, and taxes, where the Lubner Group has considerable experience. The Lubner Group’s designers have created interiors for iconic properties such as The Breakers Palm Beach, the Ritz-Carlton Naples, MGM City Centre and the Carriage House in Las Vegas, Disney World, Coconut Beach Resort in Key West (pictured), several Bluegreen and Hilton Grand Vacations resorts; as well as other properties in Costa Rica, Jamaica, Anguilla and Puerto Rico. “At each of these properties, said Lubner, “we created a partnership in design and marketing. We provided flawless design, logistics and implementation with budgets scrutinized to ensure the best value engineering. Our ability to custom-manufacture much of the furnishings allowed us to provide better function and design while remaining within the client’s design vision and budget.” The Lubner Group shares their knowledge both domestically and internationally with commercial design clients from Denver to Dubai, including condominiums, hotels, timeshare and fractional properties. They also continue to play a major role in helping customers refresh, renew and revitalize their resort properties … from inspiration to installation. Contact Dan Lubner at DLubner@ LubnerGroup.com or 239-292-3717


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