Purely Elizabeth Food Service Booklet

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THE PURELY STORY I started Purely Elizabeth in 2009. As a certified holistic nutrition counselor, I believe that nutritious food has a powerful effect on the body. When you eat better, you feel better. It's that simple. But it wasn’t that simple — when I looked around at grocery shelves, the options were limited for nourishing food that people would actually enjoy. So I set out to create products that didn’t have a tradeoff between nutritious ingredients and culinary taste. I wanted to create an effortless, enjoyable experience so that I could help people thrive on their wellness journey.

FOUNDER & CEO

FULL

OF THE

GOOD STUFF

We are always looking for the most innovative and nutritious ingredients that add delicious flavor and texture to our foods.

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ANCIENT GRAINS + SUPERFOOD SEEDS Quinoa, Amaranth, Chia + Flax

COCONUT OIL A healthy fat and favorite oil of ours — it’s the primary oil we use in our products

NON-GMO gluten-free

COCONUT SUGAR We sweeten our products with unrefined coconut sugar (with the exception of our no-sugar-added products!)

INNOVATIVE INGREDIENTS Collagen, MCT Oil and Probiotics are a few of the innovative ingredients we use for added benefits

no artificial flavors bcorp woman-owned made in usa

VEGAN


THE #1 GRANOLA BRAND WITH CATEGORY-LEADING VELOCITIES Purely Elizabeth maintains velocities 42% higher than the next leading brand Purely Elizabeth is the $ sales leader in Natural and continues to grow ~20% year-over-year

TOP BRANDS: $ SALES ('000S) $11,312

$6,089 $5,282 $4,034 $3,220

$2,918

$2,420

$% CHG YVA

17.7%

0.7%

11.8%

10.6%

0.7%

-6.2%

-2.4%

S/S/W

$17.7 2

$12.4 6

$12.0 2

$11.9 7

$9.98

$8.19

$10.7 0

SPINS NATURAL L52W Ending 12/26/2021, SS GRANOLA & MUESLI; ACV>40

contact: foodservice@purelyelizabeth.com

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ANCIENT GRAIN GRANOLA

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BULK ANCIENT GRAIN GRANOLA ANCIENT GRAIN GRANOLA

Our Original Ancient Grain Granola features a classic blend of ancient grains and superfood seeds. This granola recipe is sweetened with coconut sugar and baked with coconut oil. Featuring hints of cinnamon and sea salt, these salty-sweet clusters have a crunchy texture and irresistible taste.

ORIGINAL INGREDIENTS: Organic Certified Gluten-Free Oats, Organic Coconut Sugar, Organic Coconut Oil, Organic Sunflower Seeds, Organic Puffed Amaranth, Organic Quinoa Flakes, Organic Chia Seeds, Organic Cinnamon, Sea Salt.

USDA CERTIFIED ORGANIC GLUTEN-FREE

Scan for recipes

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GLUTEN FREE

VEGAN

SERVING SIZE 1/3 cup (30g) SERVINGS PER CONTAINER About 76 AMOUNT PER SERVING

CALORIES 130 %DV Total Fat 5g 6% Saturated Fat 3.5g 18% Trans Fat 0g Cholesterol 0mg 0% Sodium 130mg 6% Total Carbohydrate 19g 7% Dietary Fiber 2g 7% Total Sugars 7g Includes 7g Added Sugars 14% Protein 3g Vitamin D 0% Calcium 2% Iron 6% Potassium 2%

10 LB BULK CASE 2 - 5LB BAGS ITEM: 110218

Ideal use C&U / B&I yogurt bars, restaurants, breakfast items; french toast/pancake, yogurt topper, parfaits; acai bowls, smoothies, ice cream, recipes; QSRs: bowl, smoothie, ice cream and gelato shops

contact: foodservice@purelyelizabeth.com

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GRAB & GO GRANOLA ANCIENT GRAIN GRANOLA SINGLE SERVE

Our Ancient Grain Granola blend includes oats, chia and sustainably sourced coconut sugar. Top off your yogurt, oatmeal, smoothies, or favorite breakfast treat with some crunchy granola. Whether you choose to enjoy our granola with milk, yogurt, a smoothie, or simply by itself — you’re going to love this delicious granola!

ORIGINAL INGREDIENTS: Organic Certified GlutenFree Oats, Organic Coconut Sugar, Organic Coconut Oil, Organic Sunflower Seeds, Organic Puffed Amaranth, Organic Quinoa Flakes, Organic Chia Seeds, Organic Cinnamon, Sea Salt.

USDA CERTIFIED ORGANIC GLUTEN-FREE

All ! New

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GLUTEN FREE

VEGAN

VANILLA CHOCOLATE CHIP INGREDIENTS: Organic Certified GlutenFree Oats, Organic Coconut Sugar, Organic Coconut Oil, Organic Fair Trade Dark Chocolate Chunks (Organic Cane Sugar, Organic Chocolate Liquor, Organic Cocoa Butter, Organic Vanilla Extract), Organic Sunflower Seeds, Organic Quinoa Flakes, Organic Puffed Amaranth, Organic Chia Seeds, Sea Salt, Vanilla Extract.

SERVING SIZE 1/3 cup (30g) SERVINGS PER CONTAINER About 4 AMOUNT PER SERVING

CALORIES 130 %DV 6% Total Fat 5g Saturated Fat 3.5g 18% Trans Fat 0g 0% Cholesterol 0mg Sodium 130mg 6% Total Carbohydrate 19g 7% Dietary Fiber 2g 7% Total Sugars 7g Includes 7g Added Sugars 14% Protein 3g Vitamin D 0% Calcium 2% Iron 6% Potassium 2%

SERVING SIZE 1/3 cup (30g) SERVINGS PER CONTAINER About 4 AMOUNT PER SERVING

CALORIES 130 %DV Total Fat 6g 8% 20% Saturated Fat 4g Trans Fat 0g Cholesterol 0mg 0% Sodium 110mg 5% Total Carbohydrate 19g 7% Dietary Fiber 2g 7% Total Sugars 7g 14% Includes 7g Added Sugars Protein 3g Vitamin D 0% Calcium 0% Iron 6% Potassium 2%

MADE WITH ORGANIC OATS GLUTEN-FREE

GF

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GLUTEN FREE

VEGAN

Ideal use QSRs, coffee shops, travel locations, lodging self serve and market, C&U / B&I, hospitals, micro markets, vending

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4 OZ BAGS 10 UNIT CASE ITEM: 111238

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4 OZ BAGS 10 UNIT CASE ITEM: 111242

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CHOCOLATE PEANUT BUTTER INGREDIENTS: Organic Certified GlutenFree Oats, Organic Coconut Sugar, Organic Coconut Oil, Peanut Butter, Organic Fair Trade Dark Chocolate Chunks (Organic Cane Sugar, Organic Chocolate Liquor, Organic Cocoa Butter, Organic Vanilla Extract), Sunflower Seeds, Peanuts, Organic Quinoa Flakes, Organic Amaranth Puffs, Cacao Powder, Organic Chia Seeds, Cinnamon, Sea Salt.

SERVING SIZE 1/3 cup (30g) SERVINGS PER CONTAINER About 4 AMOUNT PER SERVING

Calories 130

%DV 8% Total Fat 6g Saturated Fat 2.5g 13% Trans Fat 0g Cholesterol 0mg 0% Sodium 115mg 5% 7% Total Carbohydrate 18g 7% Dietary Fiber 2g Total Sugars 7g Includes 6g Added Sugars 12% Protein 3g Vitamin D 0% Calcium 2% Iron 6% Potassium 2%

4 OZ BAGS 10 UNIT CASE ITEM: 111241

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MADE WITH ORGANIC OATS GLUTEN-FREE

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GLUTEN FREE

VEGAN

gra i n - free k eto granola s i ngle serve

Our Grain-Free Vanilla Almond Butter Keto Granola combines rich almond butter, superfood seeds, and hints of vanilla, for irresistible grain-free clusters that are naturally keto-friendly. Crafted with organic MCT Oil, a type of fatty acid derived from coconut oil, it can be more easily digested and converted into energy, helping to keep you full longer. Sweetened with coconut sugar and baked with coconut oil, with only 5 grams of added sugar.

VANILLA ALMOND BUTTER with mct oil INGREDIENTS: Organic Pumpkin Seeds, Organic Sunflower Seeds, Cashews, Organic Coconut Sugar, Almonds, Organic Coconut Flakes, Almond Butter, Organic Medium-Chain Triglyceride Oil from Coconuts, Organic Chia Seeds, Organic Cinnamon, Sea Salt, Vanilla Extract.

SERVING SIZE 1/3 cup (30g) SERVINGS PER CONTAINER About 4 AMOUNT PER SERVING

Calories 170 %DV Total Fat 12g 15% Saturated Fat 4g 20% Trans Fat 0g Cholesterol 0mg 0% Sodium 105mg 5% Total Carbohydrate 10g 4% Dietary Fiber 3g 11% Total Sugars 6g Includes 5g Added Sugars 10% Protein 6g Vitamin D 0% Calcium 2% Iron 6% Potassium 4%

4 OZ BAGS 10 UNIT CASE ITEM: 111245

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GRAIN-FREE KETO PALEO

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GLUTEN FREE

PALEO

KETO

contact: foodservice@purelyelizabeth.com

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SUPERFOOD OATMEAL

overnight oats Add milk & let sit for 15 minutes (or overnight) in the fridge

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BULK OATMEAL SINGLE SERVE superfood oatmeal s i ngle serve pac k ets

Our Superfood Oatmeal with Prebiotic Fiber delivers delicious taste and superfood nutrition with a blend of oats, quinoa, amaranth, chia and flax for an irresistible texture and taste. Single serve pouches take the guesswork out of mindful portion-control, for an easy, nourishing breakfast that’s convenient at home or on-the-go. upc & NUTRITION LABEL ON BACK

CLASSIC CINNAMON INGREDIENTS: Organic Certified Gluten-Free Oats, Organic Coconut Sugar, Organic Flax Seeds, Organic Chia Seeds, Chicory Root Powder, Cinnamon, Sea Salt, Organic Quinoa Flakes, Organic Puffed Amaranth.

WITH PREBIOTIC FIBER MADE WITH ORGANIC OATS, FLAX & CHIA

DARK CHOCOLATE CHUNK INGREDIENTS: Organic Certified Gluten-Free Oats, Organic Coconut Sugar, Organic Fair Trade Dark Chocolate Chunks (Organic Cane Sugar, Organic Chocolate Liquor, Organic Cocoa Butter, Organic Vanilla Extract), Organic Flax Seeds, Organic Chia Seeds, Chicory Root Powder, Sea Salt, Organic Quinoa Flakes, Organic Puffed Amaranth.

SERVING SIZE 1 packet (43g) AMOUNT PER SERVING

Calories 160

AVAILABLE IN: %DV 4% 0%

Total Fat 3.5g Saturated Fat 0g Trans Fat 0g Cholesterol 0mg 0% Sodium 125mg 5% 11% Total Carbohydrate 30g Dietary Fiber 6g 21% Total Sugars 7g Includes 6g Added Sugars 12% Protein 5g Vitamin D 0% Calcium 2% Iron 10% Potassium 2%

SERVING SIZE 1 packet (43g) AMOUNT PER SERVING

Calories 170

1.52 OZ (43G) PACKETS 60 COUNT CASE

ITEM: 110334

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AVAILABLE IN: %DV 6% 5%

Total Fat 4.5g Saturated Fat 1g Trans Fat 0g Cholesterol 0mg 0% Sodium 135mg 6% Total Carbohydrate 29g 11% Dietary Fiber 6g 21% Total Sugars 7g Includes 7g Added Sugars 14% Protein 5g Vitamin D 0% Calcium 2% Iron 10% Potassium 2%

1.52 OZ (43G) PACKETS 60 COUNT CASE

ITEM: 110330

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WITH PREBIOTIC FIBER MADE WITH ORGANIC OATS, FLAX & CHIA

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GLUTEN FREE

VEGAN

Ideal use QSRs, lodging with self serve breakfast area and panty, C&U / B&I, hospitals, micro markets, vending

contact: foodservice@purelyelizabeth.com

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GRAB & GO OATMEAL CUPS S U P E R F O O D OAT M E A L C U P S

Our Superfood Oatmeal with Prebiotic Fiber is made with organic oats and an excellent source of fiber in every serving. Each cup combines our signature superfood blend of oats, quinoa, amaranth, chia, and flax for an irresistible texture and taste. Intentionally crafted without artificial flavors, each cup has 6 grams of fiber to get your day started right.

All ! New

DARK CHOCOLATE CHUNK INGREDIENTS: Organic Certified GlutenFree Oats, Organic Coconut Sugar, Organic Fair Trade Dark Chocolate Chunks (Organic Cane Sugar, Organic Chocolate Liquor, Organic Cocoa Butter, Organic Vanilla Extract), Organic Flax Seeds, Organic Chia Seeds, Chicory Root Powder, Sea Salt, Organic Quinoa Flakes, Organic Puffed Amaranth.

SERVING SIZE 1 cup (50g) SERVINGS PER CONTAINER 1 AMOUNT PER SERVING Calories 190 %DV Total Fat 5g 6% Saturated Fat 1.5g 8% Trans Fat 0g Cholesterol 0mg 0% Sodium 160mg 7% Total Carbohydrate 34g 12% Dietary Fiber 6g 21% Total Sugars 9g Includes 8g Added Sugars 16% Protein 5g Vitamin D 0% Calcium 2% Iron 10% Potassium 2%

1.76 OZ CUPS 12 UNIT CASE ITEM: 111317

SERVING SIZE 1 cup (50g) SERVINGS PER CONTAINER 1 AMOUNT PER SERVING Calories 190 %DV Total Fat 4g 5% 3% Saturated Fat 0.5g Trans Fat 0g Cholesterol 0mg 0% Sodium 100mg 4% Total Carbohydrate 35g 13% 21% Dietary Fiber 6g Total Sugars 9g 14% Includes 7g Added Sugars Protein 5g Vitamin D 0% Calcium 2% Iron 10% Potassium 2%

1.76 OZ CUPS 12 UNIT CASE ITEM: 111316

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WITH PREBIOTIC FIBER

All ! New

MADE WITH ORGANIC OATS

MIXED BERRY INGREDIENTS: Organic Certified GlutenFree Oats, Organic Coconut Sugar, Organic Flax Seeds, Organic Chia Seeds, Chicory Root Powder, Dried Blueberries (Blueberries, Sugar, Sunflower Oil), Freeze Dried Strawberries, Freeze Dried Raspberries, Sea Salt, Organic Quinoa Flakes, Organic Puffed Amaranth.

WITH PREBIOTIC FIBER

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MADE WITH ORGANIC OATS

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GLUTEN FREE

VEGAN

Ideal use QSRs, coffee shops, travel locations, lodging self serve and market, C&U / B&I; hospitals, micro markets

contact: foodservice@purelyelizabeth.com

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S U P E R F O O D OAT M E A L C U P S

Our Organic Superfood Oatmeal is made with no added sugar. It features our signature superfood blend of organic oats, quinoa, amaranth, chia and flax for an irresistible texture and taste. Intentionally crafted without artificial flavors. Our single serve cups take the guesswork out of mindful portion-control, for an easy, nourishing breakfast that’s convenient at home or on-the-go.

ORIGINAL INGREDIENTS: Organic Certified Gluten-Free Oats, Organic Flax Seeds, Organic Chia Seeds, Organic Quiona Flakes, Organic Puffed Amaranth.

NO ADDED SUGAR USDA CERTIFIED ORGANIC

APPLE CINNAMON PECAN INGREDIENTS: Organic Certified Gluten-Free Oats, Organic Dried Apples, Organic Pecans, Organic Flax Seeds, Organic Chia Seeds, Organic Quinoa Flakes, Organic Puffed Amaranth, Organic Cinnamon.

NO ADDED SUGAR USDA CERTIFIED ORGANIC

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GF

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GLUTEN FREE

VEGAN

SERVING SIZE 1 cup (57g) SERVINGS PER CONTAINER 1 AMOUNT PER SERVING Calories 220 %DV Total Fat 5g 6% Saturated Fat 0.5g 3% Trans Fat 0g Cholesterol 0mg 0% Sodium 0mg 0% Total Carbohydrate 37g 13% Dietary Fiber 6g 21% Total Sugars 1g Includes 0g Added Sugars 0% Protein 7g Vitamin D 0% Calcium 2% Iron 10% Potassium 4%

SERVING SIZE 1 cup (57g) SERVINGS PER CONTAINER 1 AMOUNT PER SERVING Calories 230 %DV Total Fat 6g 8% 5% Saturated Fat 1g Trans Fat 0g Cholesterol 0mg 0% Sodium 15mg 1% 13% Total Carbohydrate 37g Dietary Fiber 7g 25% Total Sugars 3g Includes 0g added Sugars 0% Protein 7g Vitamin D 0% Calcium 4% Iron 10% Potassium 4%

2 OZ CUPS 12 UNIT CASE ITEM: 111320

new upc old upc

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2 OZ CUPS 12 UNIT CASE ITEM: 111321

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S U P E R F O O D OAT M E A L C U P S w i th collagen

Our Superfood Oatmeal with Collagen is made with bovine collagen and our signature blend of oats, quinoa, amaranth, chia and flax for an irresistible texture and taste. Intentionally crafted without artificial flavors, each cup has 5 grams of fiber to get your day started right. Single serve cups take the guesswork out of mindful portion-control, for an easy, nourishing breakfast that’s convenient at home or on-the-go.

BLUEBERRY WALNUT WITH COLLAGEN INGREDIENTS: Organic Certified Gluten-Free Oats, Organic Coconut Sugar, Bovine Collagen, Dried Blueberries (Blueberries, Sugar, Sunflower Oil), Walnuts, Freeze Dried Blueberry Powder, Organic Flax Seeds, Organic Chia Seeds, Organic Quinoa Flakes, Organic Puffed Amaranth, Sea Salt, Organic Cinnamon.

SERVING SIZE 1 cup (58g) SERVINGS PER CONTAINER 1 AMOUNT PER SERVING Calories 230 %DV 6% Total Fat 5g 3% Saturated Fat 0.5g Trans Fat 0g 0% Cholesterol 0mg 6% Sodium 135mg 13% Total Carbohydrate 37g 18% Dietary Fiber 5g Total Sugars 9g 12% Includes 6g Added Sugars Protein 9g Vitamin D 0% Calcium 2% Iron 10% Potassium 6%

2 OZ CUPS 12 UNIT CASE ITEM: 111311

SERVING SIZE 1 cup (58g) SERVINGS PER CONTAINER 1 AMOUNT PER SERVING Calories 230 %DV Total Fat 6g 8% 3% Saturated Fat 0.5g Trans Fat 0g Cholesterol 0mg 0% Sodium 190mg 8% 13% Total Carbohydrate 37g Dietary Fiber 5g 18% Total Sugars 7g 12% Includes 6g Added Sugars Protein 9g Vitamin D 0% Calcium 2% Iron 10% Potassium 4%

2 OZ CUPS 12 UNIT CASE ITEM: 111312

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MADE WITH ORGANIC OATS

VANILLA PECAN WITH COLLAGEN INGREDIENTS: Organic Certified Gluten-Free Oats, Organic Coconut Sugar, Organic Pecans, Bovine Collagen, Vanilla Powder, Organic Flax Seeds, Organic Chia Seeds, Organic Quinoa Flakes, Organic Puffed Amaranth, Organic Cinnamon, Sea Salt.

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MADE WITH ORGANIC OATS

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GLUTEN wOMAN FREE OwNE D

contact: foodservice@purelyelizabeth.com

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ALSO AVAILABLE 12oz, 10oz and 8oz Retail Granola

contact: foodservice@purelyelizabeth.com

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have inquiries?

CONTACT: FOODSERVICE@PURELYELIZABETH.COM

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