2023 Christie's Listing Presentation

LISTING YOUR

LUXURY PROPERTY

WITH PUREWEST CHRISTIE’S INTERNATIONAL REAL ESTATE

Celebrating 51 years of building Relationships for Life.

I am honored to present to you a proposal for the sale of your property. PureWest Real Estate is built on a legacy of excellence and a longstanding commitment to relationships for life dating back to 1972. As the leading brokerage in Montana, PureWest has the reach and resources to give your home the exposure it deserves. Our localized expertise, combined with our statewide connections, produces results.

As an exclusive Affiliate of Christie’s International Real Estate and Leading Real Estate Companies of the World, PureWest opens the door to a global audience of potential buyers by offering unparalleled exposure through our proprietary marketing services and quality industry connections that span the nation and the world.

Your property represents a unique opportunity within the real estate market. I recommend a number of extensive marketing approaches, which are detailed on the following pages.

I am extremely enthusiastic about the prospect of working with you, and am confident that the expertise and passion of my colleagues at PureWest Real Estate together with my proven track record, will make the sale process as seamless as possible and provide you with the greatest opportunity for success.

I look forward to discussing my ideas with you.

PUREWEST LOCATIONS

When it comes to your most important financial decisions, aligning with the finest real estate brand in Montana matters.

OUR STORY OF SUCCESS

When it comes to results, PureWest’s track record is unmatched. We have helped thousands of buyers and sellers achieve their goals, positioning us as the #1 brokerage in Montana. We experienced incredible success and remarkable growth in 2022, resulting in record-setting performance.

Today’s real estate climate demands tailored strategies that keep pace with advancing technology and sophisticated homebuyer behavior. Our company can successfully market your home at the highest level and deliver motivated buyers while maintaining a commitment to the personalized service and respect that ensures a lasting relationship built on trust.

PureWest Real Estate understands what drives the unique, local real estate market. Our knowledge, proprietary tools, and proven strategies give our company, agents, and the clients we serve a definitive edge over the competition every time.

#1 Brokerage in Montana: PureWest Real Estate

2022 Year-End Statewide Market Breakdown: Competitor Analysis

THE CLEAR MARKET LEADER

“Outperforming all Montana real estate brokerages for the 3rd year in a row with a recordsetting $1.7 billion in closed sales volume in 2022.

When compared to our competition, there is simply no comparison!”

*Statistics compiled from 1/1/22-12/31/22 using PureWest Real Estate in-house sales tracking for company sales. Competitor closed sales volume as reported in MRMLS, Billings MLS, and Big Sky Country MLS for the same time frame. All property types are included.

AWARD-WINNING

MARKETING

Exclusive Marketing Program: Pure Advantage

Pure Advantage

PureWest is committed to delivering the best service to our clients through our exclusive marketing program, PureAdvantage:

• Innovative marketing practices

• Professional photography to build buyer emotion

• Beautifully produced print advertising

• State-of-the-art technology

• Strategic online exposure and lead capture

• Continuing education to further strengthen pricing analysis strategies, negotiating techniques, and buyer qualification procedures

• Community involvement

Building Buyer Emotion

Professional visual media is a key element in our world-class marketing plan. Quality imagery allows us to showcase your home at its best by:

• Capturing attention

• Creating an irresistible connection

• Presenting an unforgettable image

Studies show that properties with professional photos sell more quickly and for higher prices.

VIDEOGRAPHY 3D VIRTUAL TOURS

Innovative Exposure: PureWestRealEstate.com

Exceeding Industry Standards

368,000+

USERS IN 2022

1,000,000+

PAGE VIEWS IN 2022

*93% OF BUYERS USE THE INTERNET IN THEIR SEARCH PROCESS. WE KNOW THE FASTEST WAY TO REACH THEM.

Device Segmentation

TABLET VIEWS: 5%

MOBILE VIEWS: 64 %

REFERRAL: 5%

SOCIAL: 6%

DESKTOP VIEWS: 31%

Website Features

• Mobile responsive optimizing your home for mobile users

• Live chat feature - visitors interact with a live PureWest representative

• Explore Montana properties by lifestyle

• Dynamic mapping feature

• Favorite your custom searches and listings

• Access exclusive Pure Montana magazine and market trend reports

• Editorial-style blog highlighting our properties

• Connect with elite real estate professionals

DIRECT: 16%

Traffic Sources

ORGANIC

SEARCH: 43%

PAID SEARCH: 30 %

Top Referring Websites

Top Cities Where Users Originate

• Phoenix

• Denver

• Salt Lake City

• Seattle

• Chicago

• New York

• Los Angeles

• Dallas

Digital Listing Campaigns

By

Highly successful digital advertising campaigns generating over 10 MILLION views in 2022!

Powered

Recognition Across North America: Prestigious Awards

PureWest Ranks Among Top Real Estate Companies in the Nation

The prestigious 2022 REAL Trends 500, RIS Media’s Power Broker, and T3 Sixty MEGA 1,000 reports all recognized PureWest as one of the nation’s top producing brokerages with $1.6 billion in residential sales volume and 1,560 residential transactions in 2021.

PureWest ranks:

• 247th among residential brokerage firms in the nation

• 149th among privately-owned independent brokerages

• 76th among the Leading Real Estate Companies of the World affiliated brokerages

• 2nd year making the esteemed Billionaire’s Club list

PureWest Named Best Real Estate Agency in the Flathead Valley

PureWest Christie’s International Real Estate was voted the #1 BEST REAL ESTATE AGENCY in the Daily Inter Lake’s “Best of the Flathead” reader’s poll for five years!

PureWest Recognized Internationally for Marketing and Branding

For four consecutive years, PureWest Real Estate received Marketing Awards based on excellence in creativity, quality, and overall presentation and effectiveness. Our awards include 1st Place in the categories of Best Company Brand & Property Advertising, Best Brand Builder, and Best Internal Promotions. We’ve also been recognized for our Referral Marketing, Interactive Media, and Website Performance.

These prestigious awards are presented by Leading Real Estate Companies of the World, an invitation-only global community of more than 550 independent real estate firms. To win in this arena, among the best agencies in the world, is a testament to our incredible marketing team and their ability to artfully promote our brand, company, agents, and the properties we represent.

PUREWEST GIVES BACK

At PureWest Real Estate, our core value is relationships for life. This extends beyond our agents and our clients: we also strive to build strong relationships between our company and the communities we serve. We’re personally invested in making the places we live and work the best they can be and are proud to give our time, money, and talents to the numerous nonprofits doing great work in Montana. PureWest agents are deeply woven into their communities, and they meet need wherever they see it, whether it’s coaching youth sports, serving on volunteer boards, or supporting charity work. We know that our towns and cities are strongest when we tend to those relationships in need of care. There are so many wonderful organizations that are tireless in their dedication to improving the places we call home and the lives of our fellow Montanans, and it’s our honor to support them.

Global Affiliations: Leading Real Estate Companies of the World Strategic Partnerships, Endless Opportunities

INDUSTRY-LEADING SALES WORLD-CLASS SERVICE POWERFUL MARKETING ELITE REFERRAL NETWORK RELOCATION SERVICES

As an affiliate of Leading Real Estate Companies of the World ®, our brokerage is a local and global market leader. LeadingRE’s world-class marketing resources and connections allow us to provide you with a truly exceptional real estate experience.

We bring you the power of our worldwide invitation-only network, a global organization connecting tens of thousands of buyers and sellers every year. Our network dominates in home sale units among the top 550 U.S. real estate firms and overall was responsible for over 1.2 million transactions and $405 billion in homes sales in 2021.

We can assist you anywhere in the world. We have access to the highest caliber of real estate professionals in over 70 countries and across six continents. When buying or selling property outside of our local market, our world-class connections can help with real estate needs throughout our continent and to points around the globe.

550 companies

4,700 offices

1.2 million annual global transactions

GLOBAL REACH

LOCAL EXPERTISE

70+ countries

136,000 sales associates

$405 billion total annual home sales volume

Industry Leader in Sales: Leading Real Estate Companies of the World Leading

RE Network Outperforms Competitors

$405 BILLION IN 2021 SALES VOLUME

MORE THAN ANY OTHER REAL ESTATE NETWORK, FRANCHISE, OR BROKERAGE BRAND.

Volume shown in billions of dollars.

For informational purposes only. In compiling this report, LeadingRE relies on third party sources. The information set forth in the chart above is sourced from REAL Trends Top 500 for 2021, realtrends.com. Neither LeadingRE nor its member companies are responsible for the accuracy of third-party data presented herein.

LEADING IN LUXURY REAL ESTATE

Christie’s International Real Estate

The Global Authority on Luxury Property

50 Countries

940 Offices

$100B+ In luxury property sales

VAST AND INFLUENTIAL

The Christies International Real Estate network spans nearly 50 countries and territories on six continents. It is the unparalleled expertise of each Affiliate brokerage that assures clients of the best representation in any given market. Through a common focus on luxury real estate, we connect buyers and sellers of the world’s preeminent homes.

Christie’s International Real Estate includes market-leading offices in key luxury markets around the world, from New York, L.A., and Toronto to London, Paris and Rome; from Bangkok to Dubai; the Mediterranean to the Caribbean; and from the Rocky Mountains to the Swiss Alps. No matter the locale or the luxury property you wish to sell or acquire, Christie’s International Real Estate is the solution to your high-end real estate needs.

The Fine Art of Global Real Estate

Just as Christie’s curates great art sales, Christie’s International Real Estate assembles the world’s leading luxury real estate experts, trained and dedicated to providing the highest quality of personalized home buying and selling services. Properties listed with Christie’s International Real Estate’s network gain

Property needs shifted as clients looked to leave small apartments in cities or purchase additional homes in search of amenities such as home offices, home gyms, indoor pools or even private islands, expansive estates or ranches, and properties with multiple dwellings

unrivaled international exposure. Our campaigns achieve results across diverse venues and approaches, including traditional print and digital collateral and advertising, social media and press coverage, high-profile Christie’s and luxury lifestyle events, and market-leading industry research.

While some markets have been quick to recover, with Affiliates reporting records sales and record years, others are still finding their footing We are hopeful that travel will open back up in the new year and that these markets return to pre-pandemic levels

Potato Island, Branford, Connecticut Sold at US$4,200,000

516 North Ocean Boulevard, Palm Beach, Florida Sold at US$24,244,000

The Christie’s brand is instantly recognized and immediately distinguishes your home from all others.

516 North Ocean Blvd, Palm Beach, Florida Sold for $24,244,000

Potato Island, Branford, Connecticut Sold for $4,200,000

An Exclusive Affiliate Network: Leaders in Luxury Real Estate

13,000 Luxury Properties Represented Worldwide

$4.8M Average Home Price on ChristiesRealEstate.com

SELLING THE WORLD’S FINEST PROPERTIES

Christie’s International Real Estate built its reputation on the rigorous selection of our Affiliates: an exclusive group of the world’s top brokerages. The leaders in their local markets, these firms meet our strict standards of excellence by demonstrating continual success in luxury property sales and upholding the values of the Christie’s brand. Only one company in each location is entrusted to use the Christie’s brand. As a whole, our network is beyond comparison.

in

listed with Profusion

Herrick House and the Granary Art Gallery, Sharon, Connecticut Sold at US$10,750,000

Herrick House and the Granary Art Gallery, Sharon, Connecticut Sold for $10,750,000

166 S. Ocean Blvd, Manalapan, FL Sold for $39M from Premier Estate Properties

Sales Highlights

Christie’s clients who buy and sell fine art often request real estate services. To satisfy this demand, Christie’s International Real Estate maintains a close relationship with the auction house.

At a Glance: Christie’s

Nature

PROVIDING A DISTINCTIVE SHOWCASE FOR THE UNIQUE AND THE BEAUTIFUL.

Sales Highlights

Christie’s 20th Century Evening Sale New York, October 6, 2020 Paul Cézanne, Nature morte avec pot au lait, melon, et sucrier, $28,650,000 (an auction record for a Cézanne work on paper) Stan, price realized: $31,847,500

Christie’s is the world’s leading art auction house, having built its name on a foundation of expert, trusted advice and discreet service to its exclusive clientele. Founded in 1766,

in Shanghai and Beijing

Christie’s has conducted the greatest and most celebrated auctions through the centuries. Today, it is the world’s premier art auction business, setting the standard for international art and luxury sales.

• The top lot of the sale was the momentous Air Jordan 1 High “‘Shattered Backboard’ Origin Story,” Game-Worn Signed Sneaker, Nike, 1985, which reached a final price of $615,000, an unprecedented achievement for sneakers as an auction category.

Michael Jordan Game-Worn and Player Exclusive Sneaker Rarities Original Air Charity Auction Sold for $615,000

The Christie’s brand is synonymous with tailored, trusted service. Our clients have come to depend on that service for over 250 years.

its network of leading real estate brokers and its New York City brokerage, Christie’s International Real Estate is the global authority in the marketing and

The David Gilmour Collection Sold for $21,490,750

N. Yucca Rd, Paradise Valley, AZ Sold for $20.9M from Premier Estate Properties

Maximum Visibility: Attracting Qualified Buyers to Your Home

A distinguished home requires a distinctive showcase. Properties listed with the Christie’s International Real Estate network gain unrivaled international exposure. Given the exclusive nature of the Christie’s affiliation, no other local real estate company can offer such direct exposure to qualified potential buyers. Our advertising and marketing strategies are designed to achieve maximum results across diverse platforms, including traditional print media, digital advertising, auction house exposure, social media, high-visibility luxury events, and public relations vehicles.

PRINT MEDIA

Advertising

and Editorials

Targeted placement in world-leading publications, including The New York Times, The Wall Street Journal, Country Life, Modern Luxury, and Financial Times.

Christie’s International Real Estate Magazine

• Industry-leading bi-annual publication with a distribution of approximately 38,500 and estimated annual readership of 500,000

• Available at Christie’s salerooms, five-star hotels, departure lounges, private member clubs, exclusive spas and salons, luxury apartments, and Affiliate offices across the world

• Digital version available on christiesrealestate.com and distributed through the Luxury Defined blog, Christie’s newsletter with over 32,000 contacts, and on Facebook, lnstagram, Twitter, and Linkedln with over two million followers and a reach of several million users per month in more than 200 countries

• 3,000 fully translated Chinese language magazines distributed to high-net-worth individuals in Mainland China, Hong Kong, Thailand, Taiwan, and Singapore

The Luxury Edition

Produced annually, The Luxury Edition is a curated collection of the world’s finest properties. Each edition is a tour inside some of the world’s most desirable homes through more than 100 pages of stunning photography and fascinating stories.

We

High-Profile Events and Public Relations: Reach Affluent Buyers

Christie’s International exciting opportunity to market for the Spring season

Highlight benefits of this

PureWest Real Estate is a vital part of the Christie’s International Real Estate global network of the world’s top brokerage firms. We can tailor our international marketing efforts to your property in combination with additional strategies to target your local market.

✓ Exposure for your top designed gallery space during client events

✓ Public relations opportunities newspapers/magazines.

✓ Prominent exposure annual Christie’s Dubai auctions, preview days,

EVENTS

Transcending traditional luxury marketing venues, Christie’s International Real Estate showcases listings at Christie’s auction sales, as well as some of the most exclusive events around the globe. Marketing homes alongside one-of-a-kind items in art, jewelry, wine, and other collectibles, Christie’s International Real Estate reaches a rarefied audience while enhancing the desirability of clients properties.

• Events at Christie’s major art sales in London, Geneva, Moscow, Dubai, Shanghai, and Hong Kong

• Auction house banners and lobby displays, during important sales and year-round

• Placement in Christie’s catalogue advertisements

• Luxury lifestyle events such as the Royal Ascot and the Chelsea Flower Show

• Christie’s client communications opportunities, such as monthly real estate newsletter, inclusion in Christie’s global client newsletter and Chinese language client newsletter, and dedicated property emails to targeted Christie’s clients

• Wine tastings, jewelry appraisals, and fine art sale previews hosted at residences offered for sale

PUBLIC RELATIONS

✓ Print and digital marketing promotion, email marketing, of your top properties

Details to follow in January

Deadline to participate:

For further information contact Zuzanna Rozalska zrozalska@christies.com.

Press strategies designed to maximize exposure for Affiliates and properties in acclaimed news outlets and to drive traffic to listings on christiesrealestate.com.

• Press releases for select high-profile listings for promotion in local and targeted regions and additional press opportunities

• Property features in influential publications and the news media as the subject of editorial features, lifestyle pieces, property roundups, travelogues, and business reports

Why PureWest Christie’s International Real Estate?

Trusted Advice • Local Expertise • Exceptional Service • Outstanding Results

Your broker is your window to the real estate world. Choose a brokerage firm and an agent with integrity, reach, and a history of trusted service.

PureWest Real Estate is the dominant luxury broker in Montana, chosen by Christie’s International Real Estate to represent you in your home territory.

PureWest leads the luxury market in Montana with the highest closing percentage of luxury sales.

PureWest has been bringing important properties to the global market since 1972.

Our buyers are global and are sourced via our own physical and online presence, our global network of Affiliates, and Christie’s.

We represent exceptional properties. Our brands and customized marketing approach will help your fine property stand out in the marketplace.

PureWest Real Estate will market your property to our database of potential buyers both regionally and globally.

Our networking, negotiating, and marketing skills will get you the highest price for your property, while helping you to navigate the legal, logistical, and financial elements of transacting in luxury real estate.

Modern Home on Whitefish Lake - Whitefish List Price $12,700,000 - Sold by PureWest Real Estate