CORPORATE PRESENTATION www.purplekey.ba
PURPLE MATRIX GROUP
www.purplematrixgroup.com
LONDON Purple Key is a team of young and talented professionals that find ways to ensure success of every project and grant that originality and organization lie behind our work. A characteristic that distinguishes us from others is our ability to design and implement the most important projects, campaigns within short deadlines. Our team will work together with you in designing the best possible solution for your project. We are flexible and we understand that each individual or company has its own aim with many different financial plans, contributions and time limits. We will make an exceptional multimedia and campaign that will meet your expectations and have the desired effect.
Purple Key, within the Purple Matrix Group from London, has two offices, in London and Sarajevo, with more than 60 employees, covering most of the European market with references of more than 800 clients.
SARAJEVO
OUR CREATIVE SOLUTIONS! Purple Key creative agency moves boundaries and changes standards in the sphere of marketing, design and creative solutions. Unique, creative and notable solutions are our stamp, where our professionalism and dedication is a strong team feature.
www.purplekey.ba
WHAT DO WE DO? We are proud of services offered by our creative team whose task is to provide help to our clients in meeting their business goals through brilliant ideas, design and marketing that yield results. We enjoy in the process of developing ideas, in visual communication and preparation of concepts. Using visual and verbal communication for transfer of important data to the end-user, we maintain close cooperation with our clients and present to them our proposals and creative solutions. During cooperation we take time to understand your unique requests and develop perfect ideas and processes. Our goal is your success and therefore we work together with you in designing your program while we gather additional information. Purple Key’s dedicated team is always ready to help you in any way. You can contact each of our employees by calling their direct numbers or via e-mail. Our business is based on good relations, communication and knowledge. This is how we develop step by step, with our clients and by building new and strong relations.
PURPLE KEY d.o.o.
PURPLE KEY team
Mirza Pirić
Position: CEO Director Education: Bachelor of IT Engineering - Richmond American International University, The Master of Business Administration – London South Bank University Work Experience: 16 years Major Project: Innovation in Digital Marketing Technology - Video SMS App for Takeda Industry Expertise: Entrepreneurship, finance market analytics, market research advertising, social networking strategy, SEO optimization, event management, development and projects implementation...
Mahira Hadžić
Position: Operations Manager Education: Master of management marketing and Computer science engineering Work Experience: 9 years Major Project: European Youth Summit: 100 for the Next 100 in the Danube Region Expertise: Marketing, management, human resources, strategy, client relationship management, event management...
Đorđe Jovanović
Position: Creative Director Education: Bachelor of Fine Arts Academy in Sarajevo Graphic Design and Visual Communications Work Experience: 8 years Major Project: Coca-Cola Adria UNESCO HR Campaign - Full Sleeve Bottles Design & Branding Campaign Expertise: Graphic design, advertising, print design, design strategy, research, branding, interactive design, creative direction, concept development and creative ...
Amela Sačić
Position: Copywriter Education: Bachelor of Business Communication, Master of Political Science - International Relations and Diplomacy, Faculty of Political Science in Sarajevo Work Experience: 12 years Major Project: PR of the KULT Youth Development Institute, Mark IN PR, USAID Project PR Expertise: PR, social marketing, strategic communication, copywriting, digital marketing...
Medina Pitarević
Position: Graphic Designer, Web & Mobile Designer Education: Master of Arts Academy of Fine Arts in Sarajevo Work Experience: 12 years Major Project: Euro-Asfalt Company website design and development Expertise: Design, WordPress, HTML, CSS, User interface, User Experience, Java Script, Bootstrap, Web Design & Development,
Irma Hožbo
Position: Graphic Designer, Digital Media Content Education: Faculty of Science, Department: Theoretical-Computer Science, Sarajevo Work Experience: 8 years She specializes in digital photography and graphic design. She is the creator of numerous ideas for promotional campaigns of clients from BoH, UK, USA. She has a special interest and knowledge in the field of marketing and promotion on social networks. He is an active administrator on numerous social networks for clients in various fields.
PURPLE KEY team
Nermina Filipović
Position: Graphic Designer, Web & Mobile Designer Education: Master of Fine Arts Academy in Sarajevo Graphic Design and Visual Communications Work Experience: 9 years Major Project: Dr. Pasha - Product Development and Branding Collection campaign 2016/2017 Expertise: Graphic Design, packaging design, management projects, digital print, new technologies, web design and development, mobile design and development ...
Nejra Cogo
Position: Graphic Designer, 3D Modeling artist Education: Master of Fine Arts Academy in Sarajevo Graphic Design and Visual Communications She has been active in the field of graphic design for more than eight years. She is the creator of numerous visual solutions for clients such as Coca Cola, Selligent, BBI Center, Telemach. She has experience in the field of 3D modeling. She gained her experience and knowledge through engagements in the TV and marketing industries. She has been working for the BiH, UK and regional markets for many years.
Maša Čengić
Position: Graphic & Product Designer Education: Bachelor of Fine Arts Academy in Sarajevo Product Design and Visual Communications Work Experience: 5 years Major Project: McDonald’s BH 2017 Promo Campaign Expertise: Graphic design, photo editing, logo design, management brand standards, Illustration, typography, photography, editorial design ...
Zlatan Karadža
Position: Graphic Designer, 3D Modeling artist Education: Master of Fine Arts Academy in Sarajevo Graphic Design and Visual Communications Work Experience: More than twelve years of graphic design experience. He perfected his knowledge through engagement in the television and marketing industries. Has experience in working in BiH. markets and European and American. He is particularly interested in the field of 3D modeling.
Jasmin Šanjta
Position: Video Producer / Video Editor / Motion Graphic & 3D designer Education: IT Academy in Belgrade Multimedia & Motion Graphic Design department. Specializes in Motion Graphic Design, Video Editing, as well as post-production of video and 3D modeling, texturing as well as animation. He has 13 years of experience in production / post-production and conceptual design of visual solutions for the markets of BiH, the region, Europe and the USA. Video Ads: Deloitte Middle East, Amazon USA, Walmart, Coca-Cola HBC, Asa Group, McDonalds BiH, itd.
Nedim Iljazović
Position: Business Development Education: Graduate Economist Sarajevo School of Science and Technology - The University of Buckingham, Minor in Finance Work Experience: 6 years Major Project: Energy consumption and efficiency analysis for Alfa Energy Group’s existing and potential clients Expertise: Finance and analytics, risk assessment and risk management, presentation development and management, sales and portfolio management, consulting, environmental economics, strategy development, budgeting and budget management ...
OUR CLIENTS
www.purplekey.ba
PURPLE KEY references Coca-Cola HBC Hrvatska d.o.o. za proizvodnju, prodaju i distribuciju bezalkoholnih pića
Sachsova 1 10 000 Zagreb Hrvatska T +385 1 2480 222 F +385 1 2480 106 https://hr.coca-colahellenic.com
Monitoring and Evaluation Support Activity in Bosnia and Herzegovina (MEASURE-BiH) November 6, 2019
Purple Key Creative Agency - Letter of Recommendation To Whom It May Concern: The Monitoring and Evaluation Support Activity in Bosnia and Herzegovina (MEASURE-BiH) was funded by the U.S. Agency for International Development (USAID) and implemented by IMPAQ International, LLC from September 2014 through October 2019. In September 2019, MEASURE-BiH organized an event to celebrate the successful completion of its 5-year long activities. The one-day event brought together numerous government officials; representatives of the international community; USAID/BiH implementing partners; members of academia, civil society and the non-governmental sector; and media. The event opened with introductory speeches by USAID/BiH Mission Director, Nancy Eslick, and Prime Minister of the Sarajevo Canton, Edin Forto. The opening ceremony was followed by a reception, which was combined with presentations of MEASURE-BiH research, and panel sessions on the challenges facing young people in BiH. In the organization of the event, MEASURE-BiH was supported by the Purple Key Creative Agency with their technical know-how and provided organizational and visual solutions, publicity and promotional activities, as well as photography and video services. Purple Key worked closely with the MEASURE-BiH team to meet strict demands posed by the organization of a high-profile event within a very limited timeframe. They also demonstrated a high level of expertise, professionalism, dedication, responsibility, and creativity. The organization’s team of enthusiastic and flexible associates worked hard to meet our demands and succeeded in exceeding our expectations. Without Purple Key’s support and tremendous effort in providing a full range of event management services, it would have been impossible for MEASURE-BiH to successfully organize our closing event. We are very grateful for the help we received and we wish to warmly recommend the organization as a reliable partner for any project or task of this kind. Sincerely,
Amy Kracker Selzer, Managing Director, International Development IMPAQ International, LLC članica Skupine Coca-Cola HBC Društvo je upisano u registar Trgovačkog suda u Zagrebu pod brojem 080026895, OIB 00228269289. Temeljni kapital društva iznosi 233.429.400,00 kuna i uplaćen je u cijelosti. Uprava: Ruža Tomić Fontana, direktorica. IBAN HR4124840081100143444, Raiffeisenbank Austria d.d., Petrinjska 59, Zagreb. Armenia • Austria • Belarus • Bosnia & Herzegovina • Bulgaria • Croatia • Cyprus Czech Republic • Estonia • FYROM • Greece • Hungary • Ireland • Italy • Latvia Lithuania • Moldova • Montenegro • Nigeria • Northern Ireland • Poland • Romania Russia • Serbia • Slovakia • Slovenia • Swit zerland • Ukraine
PURPLE KEY references
PURPLE KEY methodology
OUR SERVICES
WE ARE THERE FOR YOU! We are a creative community composed of talented graphic designers and unique individuals who are always at clients’ disposal and whose aim is fulfilling their wishes and provide the best possible service within a given deadline. We educate our team and invest in it, thus giving them opportunities to improve their work. We always learn from our competitors and seek close cooperation with our clients in order to prevent losing focus from what they request from us. In this way we develop together with our clients. Living by the rule that long-term business relations are the key to success, we dedicate our time to our clients; we listen to their stories, wishes and expectations in order to be able to accomplish them.
OUR MISSION Our task is to provide you with original and creative solutions that will distinguish your company and help you in making significant business results.
OUR PHILOSOPHY We live by the fact that creativity is the result of simplicity and we provide our clients with innovative, interesting and fresh solutions. Communication and cooperation with you is the key to success of every project.
OUR PROMISE We believe that longing for success and strong will for progress reassures our clients and builds their trust in us. This is why we can be sure that our promise for continuous creative solutions and innovative ideas will be the driving force of our relations for many years to come.
MARKETING We provide our clients with the best quality marketing support in order to contribute to their business success. Purple Key Team provides the best quality marketing support through different programs of promoting our clients and their companies. We offer to our clients full marketing services realised through a single cycle of steps: Idea – Research – Strategy – Implementation – Analysis – Optimisation. In order to gain the best insight about our clients, Purple Key applies and develops the newest standards through all sales channels. We provide to our clients services related to photography, video and graphic design and besides this, we offer all types of communication and promotion. Our projects are completed without outsourcing specialists, which enables us to establish long-lasting and continuous relations with our clients. WITHIN MARKETING SERVICES, WE OFFER THE FOLLOWING: Strategic planning and analysis, Online campaigns, Digital content, Web design and programming, Social media, Mobile and web applications, Facebook and YouTube (ads, planning and lease), SMS & e-mail marketing (newsletter) campaigns... You can find out more about our Marketing related services at the following link: www.purplekey.ba/marketing
SMS MARKETING We provide our clients with the best quality marketing support in order to contribute to their business success. More than 70% of the clients in Bosnia and Herzegovina are using smart phones. Therefore, the number of the clients who realize the importance of mobile advertising as a primary one is increasing. The only way to accomplish the results is to offer the clients what they are interested in, especially nowdays, when the SMS advertising attack the clients from all of the media simultaneously. This is the main advantage of mobile advertising. Using personified communication and progressive targeting algorithms, the offers are created for specific and aimed population. The number of 300 satisfied clients to whom we delivered numerous campaigns implies that you can optimize your budget for advertising with us, using creative mobile platforms as well as precise (re)targeting to achieve the noticeable results! You can find out more about our SMS Marketing related services at the following link: www.purplekey.ba/sms-marketing
PUBLIC RELATIONS (PR) We provide our clients with the best quality marketing support in order to contribute to their business success. We are storytellers, communicators, relationship builders, connectors, handraisers, writers, digital strategists and event planners. Purple Key is full-service creative and media agency, understands that relationships are the new economy. We offer a range of solutions: from traditional PR strategies and tactics to social conversation strategy, content development, community building, blogging, integrated analytics and search engine optimization. PR improves the overall perspective of a project/program. We make analysis of trends, foresee consequences, give advice and implement planned programs with the aim of obtaining support and building trust and positive reputation of the client. Understanding the needs of the client and targeting the audience/ market is a way to contribute to long-term efficiency and business profitability. WITHIN PR ORGANISATION, WE OFFER THE FOLLOWING: PR strategy, Corporate communication, Strategic counselling, Crisis communications, Press relations... You can find out more about our Public Relations (PR) related services at the following link: www.purplekey.ba/public-relations/
EVENT MANAGEMENT We provide our clients with the best quality marketing support in order to contribute to their business success. Are you planning an event? No problem! You can entrust difficult tasks to our team that has extensive experience in organising culture, sports and corporate events. We custom make event development plan, including analysis of the brand, identification of target audience and event coordination. Therefore, everything we organise will certainly be exceptional! WITHIN EVENT MANAGEMENT ORGANISATION, WE OFFER THE FOLLOWING: Event organisation (conferences, concerts), Educational workshops, Interactive events, BTL, In-store promotions, Gerilla Marketing... You can find out more about our Event Management related services at the following link: www.purplekey.ba/event-management
GRAPHIC DESIGN Our designers will come up with the best design to appropriately represent and distinguish your company in the market. We stick to a simple sequence of steps: QUICK – CLEAR – CREATIVE because we find that our design should primarily represent our client, discover to us everything about them and at the same time it should be emotional, meaningful and impressive. Purple Key tends to deliver to its clients a good, simple and functional design that will work as a connection between visualisation and message that represents a particular company. WITHIN GRAPHIC DESIGN SERVICES, WE OFFER THE FOLLOWING: Creative concept, Visual identity, Logo (design and redesign), Publications, Packaging, Art and culture, POS, Illustrations... You can find out more about our Graphic Design related services at the following link: www.purplekey.ba/graphic-design
WEB DESIGN Purple Key will design and realise your ideas in order to meet significant digital marketing goals. In cooperation with its clients, Purple Key team comes up with ideas and works on realising them with the aim of meeting significant digital marketing aims. We consider that web design is one of the most important elements in a company’s advertising activities. Therefore, we want to stress that we offer different services that will meet all your requests. We adapt to our clients and together with them we establish all moves from establishment of web promotion scenario to the rhythm of refreshing a particular website. Simple, creative and impressive solutions that will certainly meet your expectations and goals is what makes us different from others. You can find out more about our Web Design related services at the following link: www.purplekey.ba/web-design
PHOTOGRAPHY Our creative and dynamic photographs will ensure your satisfaction and trust. Purple Key offers all types of photographic services – from taking photos of portraits to important events. We have the latest equipment and a team of post-production professionals that give you creative and dynamic photographs. Our photographs are always dynamic and unique, which ensures satisfaction and trust of our clients. We take photos of: weddings, studio portraits, products, sites, buildings and besides this, our clients have the possibility to choose professional photo retouching. Photography post-production includes several levels of processing – from simple editing (light, contrast, sharpness) to removing certain unwanted items from photos and creating photo-manipulations in accordance with the client’s request. You can find out more about our Photography related services at the following link: www.purplekey.ba/photography
VIDEO Let us record your precious moments using the newest equipment and meet all your expectations. Within video production, we offer you a vast field of services. Using full equipment, high resolution recording and video processing, we will make the requested video meet your expectations. WITHIN VIDEO SERVICES, WE OFFER THE FOLLOWING: TV commercials, TV program, Online video content, Music video, Corporate video, Art and culture, Animated films, Documentaries... You can find out more about our Video related services at the following link: www.purplekey.ba/video
MARKETING EVENT MANAGEMENT
UNIOR TEHNA
BURAK YETER
DELL EMC FORUM
USAID / MEASURE-BIH
PLAZMA
SAMSUNG
TAKEDA
MINISTRY OF PROGRAMMING
BRITISH COUNCIL
SAVAGES CREW
PHILLIP MORRIS / CHESTERFIELD
PHILLIP MORRIS / FESTIVAL 84
PHILLIP MORRIS / SFF
TUPPERWARE
MRVICA RUDOLPH VAN VEEN
TREBA DH
GRAPHIC DESIGN
VISUAL COMMUNICATIONS
ADEZ
ADMIRAL
MUNICIPALITY FOČA
BEEONE
DUKAT
COCA-COLA
MCDONALDS’S
PI BREWERY
COCA-COLA
COCA-COLA
OBN
ROK
CAPRIOLO
IN TIME
JAVORWOOD
QSS
COCA-COLA
FUZETEA
MCDONALDS’S
POSAO.BA
COCA-COLA
GRAWE
TELEMACH
KIDS CLUB
DR. ORTHOWAY
DIVERSA
GOLDEN PORT
MRVICA
AVTERA BH
EUROPA CUP
LAW OFFICE
NEDJELJA NA BJELAŠNICI
AVTERA BH
GES PUB
MCDONALD’S
OLYMPIA CAPITAL PARTNERS
LIFE
MISTRAL
SITO
TELEMACH
PRINT DESIGN
RED ADDER
TELEMACH
ZANAT
MR. & MRS. CUE
SARAJEVO PANORAMA
UNICREDIT BANK
FREESTYLE GAMES
TCL
TELEMACH
SELLIGENT
RADIO MIX
TELEMACH
BLOW UP
SUMAN
RSG MEDIA
SWEDISH EMBASSY
TELEMACH
RAIFFEISEN BANK
RSG MEDIA
MRVICA
MRVICA
PI BREWERY
CANTEK
MCDONALD’S
PURPLE UC
CITY FOR A DAY
BBI CENTAR
MEDICAL CENTAR
PUPIDO
EUROPEAN FORUM ALPBACH
COCA-COLA
COCA-COLA
EYOF
THE FLOWER BOUTIQUE
VICTORIOUS TRAVEL
CLEAR POINT
COCA-COLA
RSG MEDIA
UNICREDIT BANK
JAVORWOOD
GRAWE
TELEMACH
WINTER IS COMING
SKI ALLIANCE
TCL
SCHWEPPES
EUROPA CUP
TELEMACH
TELEMACH
HERBA LIFE
ECO EATS
SPRITE
TELEMACH
FUZETEA
FANTA
MCDONALD’S
MRVICA
PRAVI
TELEMACH
MRVICA
COCA-COLA
RR METHOD
SKI ALLIANCE
FONTANA LIGHTING
DITA
TELEMACH
TELEMACH
MUNICIPALITY FOÄŒA
FONOTEKA
COCA-COLA
AVATAR
CITY FOR A DAY
CUT N IT
ASA BANK
COCA-COLA
COCA-COLA
COCA-COLA
AVTERA BH
TELEMACH
WEB & MOBILE APPLICATIONS UI & UX
LEASE
RSG MEDIA
GHMEDIA
DIGI MESH
MSB GROUP
BOOK WITH
REAL ESTATE
MEDIA KEY
HERAG
LIVE TENNIS
NOVO NORDISK
PHOTOGRAPHY POST PRODUCTION
STANDARD POST-PRODUCTION
PRODUCT POST-PRODUCTION
ARCHITECTURE POST-PRODUCTION
RESTAURATION POST-PRODUCTION
CUSTOM POST-PRODUCTION
CREATIVE POST-PRODUCTION
CREATIVE POST-PRODUCTION
CREATIVE POST-PRODUCTION
HIGH-END POST-PRODUCTION
HIGH-END POST-PRODUCTION
VIDEO EDITING ANIMATION
AMAN RESORTS
HERAG
RACE FOR THE CURE
TREBA DH
JAVORWOOD
HEALTHY LAB
NYU ABu Dhabi
ASA PREVENT
COCA-COLA
BBI CENTAR
EUROPA CUP
BBI CENTAR
DIE DEUTSCHE AIDS STIFTUNG
TAKEDA
THE HAGGADAH OF SARAJEVO
FACE TV
COCA-COLA
FACE TV
MUNICIPALITY FOČA
RSG MEDIA
BURAK YETER
FACE TV
TUPPERWARE
BBI CENTAR
PHILIP MORRIS
UNICREDIT BANK
MUNICIPALITY FOČA
Thank you.
www.purplekey.ba